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Description: Change your career by learning how to make, manage and execute advanced search marketing strategies utilising AdWords, PPC promoting, display advertising and re-marketing methods. This specific course is conveyed by the industry's leading search marketing experts. Point by point and organised modules teach you the elements of search campaign planning, creation and measurement, along with an accredited certification to validate your new expertise. Who is the course for? Anyone interested in online advertising. Companies looking to increase their online presence. Entrepreneurs and business owners. Anyone interested in launching an online business. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Analytics Business Management/Development Event Management Social Media Analyst Web Design Offline Marketing/Advertising Writing/Blogging. Mastering Google Local Search STEP 01 00:15:00 STEP 02 00:30:00 STEP 03 01:30:00 STEP 04 00:30:00 STEP 05 00:30:00 STEP 06 00:30:00 STEP 07 00:15:00 STEP 08 01:00:00 STEP 09 01:00:00 STEP 10 00:30:00 STEP 11 00:30:00 STEP 12 00:30:00 STEP 13 00:30:00 STEP 14 00:30:00 STEP 15 00:30:00 STEP 16 00:30:00 STEP 17 00:30:00 STEP 18 00:30:00 STEP 19 00:30:00 STEP 20 00:30:00 STEP 21 00:15:00 Mock Exam Mock Exam- Mastering Google Local Search 00:20:00 Final Exam Final Exam- Mastering Google Local Search 00:20:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00
Description Keyword research is the first step in the SEO copywriting process and an essential part of any SEO strategy. Before you write your website content you need to think about which search terms you want to be found for and this means getting inside people's heads to find out which words they use when searching. The SEO Keyword Research Course starts with the fundamentals and work our way into the advanced (and underutilized) strategies that will give your business an edge over the competition. Through the course you'll have a complete keyword list. You'll know what keywords your audience uses to find you. You'll optimize for the keywords you have the best chances of ranking top 3 with. You'll be able to analyze keyword data and fine-tune your strategy. You will learn pr Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? SEO Keyword Research Course is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our SEO Keyword Research Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Module: 01 Introduction FREE 00:02:00 Difference Between Short & Longtail Keywords 00:06:00 What Are Local Keywords 00:02:00 Research vs Buyer Keywords 00:06:00 Google Auto Complete Search Engine 00:02:00 Module: 02 Free Software Walkthrough 00:03:00 Using Keyword Planner 00:05:00 Keyword Planner Sorting 00:10:00 LongTail Pro Keyword Research 00:10:00 KW Finder Keyword Research 00:05:00 Free Keyword Search Volume Tool 00:01:00 Mouse Recorder 00:04:00 Module: 03 How to Deliver Keyword Research as a Freelancer 00:10:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 WordPress Permalink Settings 00:01:00 Yoast Real-Time Analysis for Any Site 00:02:00 Real-Time Ranking Case Study 00:08:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Description If you are looking to perform an SEO Site Audit and want to grasp everything about it from A to Z, then you may have a look at this SEO Auditing Training Course. An SEO Audit covers essential components of a website such as content-related issues, indexing, site architecture, backlink analysis, social-media engagement, etc. Learn to evaluate your website's search engine kindliness and visibility with an SEO Audit. This course is a step by step guide to arrange your entire site and create a spreadsheet of all your pages and their SEO elements. You will gain an understanding of your share of the SEO market while recognizing how influential your website is optimized to achieve an added market share. This course will be ideal to understand the complex process of SEO Audits in a simplistic way. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? SEO Auditing Training Course is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our SEO Auditing Training Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Module: 01 Starting Your SEO Audit FREE 00:47:00 SEO Audit Software Walkthrough 01:02:00 Keyword Planner 00:08:00 Free Keyword Research Tool 00:06:00 Paid Keyword Research Tool 00:07:00 Module: 02 WordPress Fastest Cache Settings 00:05:00 Yoast Real-Time Analysis for Any Site 00:02:00 WordPress Cache Speed Test 00:01:00 Real-Time Ranking Case Study 00:08:00 All In One SEO Plugin 00:03:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Description The SEO Google Image Training Course is designed to teach you 3 new ways to get traffic to your website: 1) You will be able to rank every one of the pages on your website a little higher by doing correct SEO tagging of your images. 2) You will be able to rank in image search and get traffic from Google image search. 3) You will understand how image size inside your web pages affects the image rendering, and you will be able to make ideal social media posts that render perfectly no matter which social network you are posting on, and by rendering perfectly, you'll have a nicer post which gets more engagement and more traffic to your website. Through the course, you will be able to understand the benefits of image SEO. You will discover the Most Important Ranking Factors for Image SEO. You will learn how to Perform Image Optimization (including removing EXIF data, compressing file sizes and more!) Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? SEO Google Image Training Course is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our SEO Google Image Training Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Module: 01 1. Introduction FREE 00:01:00 2. Traditional SEO vs Image SEO 00:05:00 3. What is EXIF Data and How to Remove It 00:08:00 4. Image File Size Optimization 00:11:00 5. JPG vs PNG 00:02:00 Module: 02 6. GIF Images 00:02:00 7. Captions for Conversion Optimization 00:06:00 8. Name and ALT SEO 00:05:00 9. Adding ALT Tags to Images 00:01:00 10. Create a Sitemap for Images 00:04:00 Module: 03 11. Using KW Planner 00:06:00 12. The Goal of Image SEO 00:04:00 13. Google Image Off-Page SEO 00:07:00 14. WP Fastest Cache Settings 00:05:00 15. WordPress Cache Speed Test 00:01:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Overview This comprehensive course on SEO - Search Engine Optimisation Level 5 will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This SEO - Search Engine Optimisation Level 5 comes with accredited certification, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? After successfully completing the course you will be able to order your certificate, these are included in the price. Who is This course for? There is no experience or previous qualifications required for enrolment on this SEO - Search Engine Optimisation Level 5. It is available to all students, of all academic backgrounds. Requirements Our SEO - Search Engine Optimisation Level 5 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 7 sections • 38 lectures • 03:13:00 total length •Unit 1: Introduction: 00:04:00 •Unit 2: Course Overview: 00:04:00 •Unit 1: What is SEO (Search Engine Optimisation): 00:04:00 •Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO: 00:05:00 •Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking: 00:06:00 •Unit 4: 2 Ways to Get Ranked on Search Engines: 00:03:00 •Unit 1: On Page SEO Explained: 00:01:00 •Unit 2: On Page SEO Activities: 00:04:00 •Unit 3: 4 Key Ranking Factors of On Page SEO: 00:04:00 •Unit 4: Tools & Tips for Increasing Site Speed: 00:13:00 •Unit 5: Using SEO Friendly Themes: 00:06:00 •Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate: 00:05:00 •Unit 7: How to Make the URL SEO Friendly: 00:03:00 •Unit 8: Long Form SEO Optimised Content: 00:03:00 •Unit 9: Internal Linking: 00:05:00 •Unit 10: Meta Title & Meta Description: 00:03:00 •Unit 11: Optimising Images for SEO: 00:04:00 •Unit 12: Outbound Links: 00:04:00 •Unit 1: What Are Keywords & Why They Are Important: 00:06:00 •Unit 2: Types of Keywords: 00:08:00 •Unit 3: Which Type of Keywords You Should Choose: 00:01:00 •Unit 4: Free Tools for Keyword Research & SEO: 00:06:00 •Unit 5: Paid Tools for Keyword Research & SEO: 00:03:00 •Unit 6: 2 Metrics to Check Before Choosing Content: 00:05:00 •Unit 7: Steps for Keyword Research: 00:11:00 •Unit 8: What is Keyword Stuffing?: 00:05:00 •Unit 1: Write SEO Optimised Title: 00:04:00 •Unit 2: 6 Hacks to Write Attractive Headlines: 00:17:00 •Unit 3: Keyword Placement For SEO: 00:06:00 •Unit 4: Steps to Write Content & Optimise It for Search Engines: 00:09:00 •Unit 1: What Is Off Page Optimisation: 00:01:00 •Unit 2: Link Building - 1st Factor of Off Page SEO: 00:07:00 •Unit 3: 3 Methods to Get Backlinks: 00:02:00 •Unit 4: Method 1: Guest Posting for Link Building: 00:07:00 •Unit 5: Method 2: Building Relations with Experts: 00:04:00 •Unit 6: Method 3: Getting Backlinks from Round Up Post: 00:04:00 •Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO: 00:05:00 •Unit 1: Conclusion: 00:01:00
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This SEO - Master Search Engine Optimisation will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The SEO - Master Search Engine Optimisation will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to SEO - Master Search Engine Optimisation and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited SEO - Master Search Engine Optimisation is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this SEO - Master Search Engine Optimisation. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The SEO - Master Search Engine Optimisation will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: Introduction Unit 1: Introduction 00:04:00 Unit 2: Course Overview 00:04:00 Section 02: SEO: Core Concepts Unit 1: What is SEO (Search Engine Optimisation) 00:04:00 Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO 00:05:00 Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking 00:06:00 Unit 4: 2 Ways to Get Ranked on Search Engines 00:03:00 Section 03: On - Page Optimisation Unit 1: On Page SEO Explained 00:01:00 Unit 2: On Page SEO Activities 00:04:00 Unit 3: 4 Key Ranking Factors of On Page SEO 00:04:00 Unit 4: Tools & Tips for Increasing Site Speed 00:13:00 Unit 5: Using SEO Friendly Themes 00:06:00 Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate 00:05:00 Unit 7: How to Make the URL SEO Friendly 00:03:00 Unit 8: Long Form SEO Optimised Content 00:03:00 Unit 9: Internal Linking 00:05:00 Unit 10: Meta Title & Meta Description 00:03:00 Unit 11: Optimising Images for SEO 00:04:00 Unit 12: Outbound Links 00:04:00 Section 04: Keyword Research & Optimisation Unit 1: What Are Keywords & Why They Are Important 00:06:00 Unit 2: Types of Keywords 00:08:00 Unit 3: Which Type of Keywords You Should Choose 00:01:00 Unit 4: Free Tools for Keyword Research & SEO 00:06:00 Unit 5: Paid Tools for Keyword Research & SEO 00:03:00 Unit 6: 2 Metrics to Check Before Choosing Content 00:05:00 Unit 7: Steps for Keyword Research 00:11:00 Unit 8: What is Keyword Stuffing? 00:05:00 Section 05: SEO Content Writing Unit 1: Write SEO Optimised Title 00:04:00 Unit 2: 6 Hacks to Write Attractive Headlines 00:17:00 Unit 3: Keyword Placement For SEO 00:06:00 Unit 4: Steps to Write Content & Optimise It for Search Engines 00:09:00 Section 06: Off Page SEO Unit 1: What Is Off Page Optimisation 00:01:00 Unit 2: Link Building - 1st Factor of Off Page SEO 00:07:00 Unit 3: 3 Methods to Get Backlinks 00:02:00 Unit 4: Method 1: Guest Posting for Link Building 00:07:00 Unit 5: Method 2: Building Relations with Experts 00:04:00 Unit 6: Method 3: Getting Backlinks from Round Up Post 00:04:00 Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO 00:05:00 Section 07: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - SEO - Master Search Engine Optimisation 00:00:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Get SEO Clients For Your Digital Marketing Agency will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Get SEO Clients For Your Digital Marketing Agency will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Get SEO Clients For Your Digital Marketing Agency and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Get SEO Clients For Your Digital Marketing Agency is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Get SEO Clients For Your Digital Marketing Agency. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The Get SEO Clients For Your Digital Marketing Agency will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Introduction To The Course Introduction To The Course 00:02:00 Freelancing - Elance, ODesk, Freelancer Freelance Sites Walkthrough 00:12:00 Cold Calling Cold Calling for SEO Leads 00:07:00 Cold Email Tactics and LinkdIn Analyzing Client Sites & Sending Cold Emails 00:10:00 Indeed.com & Job Boards How I found my first high paying client through a normal 'Job' 00:06:00 Thumbtack Thumbtack 00:09:00 Facebook Contacts Facebook Friends 00:08:00 Craigslist & YellowPages Craigslist SEO Lead Generation 00:08:00 Yellowpages 00:12:00 The 'Real' Yellowpages Online 00:06:00 Direct Mail Using Direct Mail for SEO 00:03:00 Rank & Rent with Websites & YouTube Rank & Rent 00:05:00 Ranking YouTube videos to market to your SEO leads 00:10:00 Really Useful Tools for Lead Generation Maps Prospector 00:07:00 Hot Lead Finder 00:05:00 Maps Mentor Local Leads 00:07:00 Black Maps Lead Scraper 00:07:00 Mobile Renegade 00:03:00 Arbitrage Underdog 00:02:00 MySiteAuditor - Site Anaylsis Lead Generation 00:08:00 Conclusion Conclusion 00:05:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00