Selling Skills for Professionals: Part 1 Prospecting Course Description Copyright Ross Maynard 2021 Course Description Welcome to Selling Skills for Professionals: Part 1 Prospecting. If you are an accountant, a lawyer, a consulting engineer, a surveyor, an actuary, a management consultant, an events organiser, an HR professional or any other form of professional businessperson, and you need to identify and develop new clients, then this course is for you This is part 1 of a two-part course on selling skills for professionals. In Part 1 I cover prospecting, that is identifying potential future clients and making the initial approach. In Part 2 of Selling Skills for Professionals I cover the sales process once you have a make contact with a potential client. Selling Skills for Professionals covers high involvement purchases where the commitment is a significant one for the purchaser. This covers relatively expensive business investments, but also purchase agreements which the purchaser feels will have a significant impact on their business – for example engaging an accountant or a lawyer, or a management consultant, and so on. With a high involvement purchase, the client typically will consider a range of alternatives; will review a variety of information sources; and will evaluate product and service attributes in detail. This means that there is a relatively high barrier to surmount to get the potential client’s attention. A solid approach to prospecting and a well-structured sales process can increase that conversion rate and enhance your success in securing clients who will remain with you for the long term. That is the purpose of this course. I hope you enjoy the course. Key Learning Points On completion of the course, delegates will be able to: Describe the scope and purpose of sales prospecting for professional services Understand the five rules of selling professional services Develop a branding statement for themselves and their organisation Define the criteria for the clients they wish to target Appreciate the importance of client pain points and how to identify them Prepare materials for prospecting Create a cold calling script for prospecting Write a cold email or LinkedIn message to prospects including a strong subject line Understand the sorts of questions they can use to stimulate client engagement in a discussion Move prospects onto the next stage of the selling process Curriculum Module 1: First Principles in Selling Professional Services Lesson 1: The Five Rules of Selling Professional Services Lesson 2: The Five Rules of Selling Professional Services Lesson 3: Branding Module 2: Getting Ready to Prospect Lesson 4: Identifying Prospects Lesson 5: Client Pain Points and the Purpose of Prospecting Lesson 6: Preparing to Prospect Module 3: Making the Approach Lesson 7: Seven Seconds to make an Impact Lesson 8: Crafting the Message: Cold Calling Lesson 9: Crafting the Message: Cold Email Lesson 10: Sample Scripts for Cold Email Lesson 11: Trigger Questions Lesson 12: Getting Ready to Sell: The Next Stage Lesson 13: Key Learning Points in Prospecting Pre-Course Requirements There are no pre-course requirements Additional Resources None Course Tutor Your tutor is Ross Maynard. Ross is a Fellow of the Chartered Institute of Management Accountants in the UK and has 30 years’ experience as a process improvement consultant specialising in business processes and organisation development. Ross is also a professional author of online training courses. Ross lives in Scotland with his wife, daughter and Cocker Spaniel
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Description: This Accounting and Finance: Xero, Sage 50, Quickbooks, Payroll & Vat-Tax diploma offers learners the opportunity to acquire the skills that are highly valued in this field. With this Certification, graduates are better positioned to pursue career advancement and higher responsibilities within this setting. The skills and knowledge gained from this Accounting and Finance: Xero, Sage 50, Quickbooks, Payroll & Vat-Tax course will enable learners to make meaningful contributions to related fields, impacting their experiences and long-term development. The Course curriculum of Accounting and Finance: Xero, Sage 50, Quickbooks, Payroll & Vat-Tax bundle: Course 01: Accounting and Finance Diploma Module: 01 Accounting Introduction First Transactions T Accounts introduction T-Accounts conclusion Trial Balance Income Statement Balance Sheet Module: 02 Balance Sheet Variations Accounts in practise Balance Sheets what are they Balance Sheet Level 2 Income Statement Introduction Are they Expenses, or Assets Accounting Jargon Module: 03 Accruals Accounting is Fundamental Trial Balance 3 days ago More Fixed Assets and how it is shown in the Income Statement Stock movements and how this affects the financials Accounts Receivable How to calculate the Return on Capital Employed Transfer Pricing - International Rules = = = > > > and 19 more courses = = = > > > Certification of Accounting and Finance: Xero, Sage 50, Quickbooks, Payroll & Vat-Tax bundle: After successfully completing the Accounting and Finance: Xero, Sage 50, Quickbooks, Payroll & Vat-Tax course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. 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Career path Become a skilled Accountant with our Accounting and Finance: Xero, Sage 50, Quickbooks, Payroll & Vat-Tax Training and explore your opportunities in sectors such as: Accountant: £25,000 - £50,000 Financial analyst: £30,000 - £60,000 Investment banker: £40,000 - £100,000 Chartered accountant: £50,000 - £120,000 Financial controller: £60,000 - £150,000 Chief financial officer: £100,000 - £200,000 Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Accounting and Finance) absolutely Free! Other Hard Copy certificates are available for £14.99 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
This course bundle is made up of three separate certification courses: 1. PRINCE2® Foundation; 2. PRINCE2® Practitioner; 3. IASSC Lean Six Sigma Black Belt. The PRINCE2® Foundation And Practitioner course includes the official certification exams. By passing the Foundation and Practitioner exams, you will be an officially certified PRINCE2® Practitioner. The IASSC Lean Six Sigma Black Belt course includes the official IASSC Six Sigma Black Belt exam. By passing this exam, you will be officially certified by the IASSC as a Six Sigma Black Belt. You have 14 months to complete all of the courses in this bundle and take the exams. Read below to find out more about the courses contained within this bundle.