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Persuade your audience through storytelling

Understand and mitigate your own personal drivers of conflict

Sharing & Networking - Q2 Reporting Session aimed at fundraising leaders: Directors | Heads of | Leads | Managers THIS SESSION WILL NOT BE RECORDED

Key Objectives for the Training provision Effective listening to a client's needs and requirements during various stages of the sales process. Engage in meaningful communication with clients, learn to identify challenges and opportunities that relate to the prospects. Overcome the identified challenge. Build long term rapport and establish trust with the prospect throughout the sales process, Ensure continued customer satisfaction that can turn into repeat business. Be able to build rapport with customers or clients. Know the right questions to ask to fully understand the customer or client’s needs without putting on any pressure. Be able to check you have the right information from the customer or client. Be able to match products and services to the customer or client using the information you have gathered. Be able to influence effectively. Know how to stand out from your competitors. Stage 1 – Research the Company’s ‘Value Propositions’ and USP Analysis  Conducting 30 min confidential interviews with a cross-section of the eligible Attendees & the Stakeholders, in order to gain an objective understanding of the various scenarios and clients that the Participants work with. the Company’s ‘Value Propositions’ Unique Selling Points The Customers’ journey(s) The Competition’s offers for analysis and comparisons. From these findings, a carefully calibrated bespoke Programme will be designed and delivered.  Stage 2 - Design the Bespoke 2 x day Course  nd Stage 3 - Delivery of the Course Programme This Programme can be delivered in 2 x consecutive days, or split between 2 – 3 weeks, to make it more ‘work-friendly’ – if required. It is very practical and commercially focussed in approach, with lots of interactive exercises designed to draw out the learning applications via the debriefings. The ‘Real Play’ scenarios on day 2 will be based on specific case studies drawn from the Research findings so that they are authentic to optimise the learning. Individual Action Plans will be captured at the end of each day to be debriefed by the Participants’ respective Line Managers.  Template Programme Day One – Foundation – Strategic Approach Section One – The Principles of Consultative Selling Defining ‘Consultative Selling’ The Company’s ‘Unique Selling Points’ & Value Proposition The Consultative Selling model – the five stages Avoiding appearing ‘pushy’, ‘pressurising’ or ‘talking through the sale’ Section Two –Strategy & Preparation  ‘Buy-Class’ Matrix Strategic plan Template – matching services/products to identified needs & opportunities. Preparing a range of objectives Constants and variables – USP’s Researching key Client/Decision Makers’ priorities, profile & background (LinkedIn etc.) Preparing for potential & likely Objections Section Three – Email etiquette & ‘influencing’ email correspondence.  Email etiquette A.B.S.U.R.D model Clarity and tone – discovery of clients’ needs & motivational factors. Techniques to influence and ‘nudge’. Ensuring the data and content have a ‘gentle’ motivational & appealing message. Top Tips Day Two – Practical Application Section Four – Rapport Building & Effective Communication skills ‘Behaviour Labelling’ techniques – setting a positive tone. Asking Open Questions – gaining a full understanding of the clients’ priorities & expectations. EQ - Inviting opinions; perspectives; experiences – winning confidence. Active Listening – focus and commitment to understand. ‘Reading the room’ – adapting to responses and reactions. Maintaining focus on relevant topics that the Client cares about; carefully consider the opportunities to influence. But NO PRESSURE! Building a ‘bond of trust’ with commitments and authentic, shared values. Section Five – Explaining the Benefits – aligned to the Customers’ Priorities Understanding ‘Why do People Buy?’ Research data analysis. Open questions that lead to understanding the key issues and Clients’ priorities. Avoiding the danger of ‘pressurising’ the Client. Responding to objections effectively, with confidence and sensitivity. Explaining the benefits that are aligned to the Clients’ stated requirements. Making the Data ‘sing’ – memorable takeaways for the Client. Augmented benefits – Brand confidence; Case studies; Warranty; Service; Range; Flexibility etc. in alignment with their stated preferences/requirements Differentials compared to Competitors Section Six – Winning Commitment Inviting commitment – with confidence Consultative Selling Closing techniques (e.g. Alternative Close/Assumptive Close et al) Avoiding ‘talking through the sale’ – knowing when to ‘Shut UP!’ Confirming agreement – ensuring Clients’ motivation for repeat business Section Seven – Practical Application ‘Real Play’ From the Research findings, carefully devised scenarios can be generated to provide the most valuable learning opportunities to underpin all the skills & techniques covered in the Programme.  Potential Real Play scenarios: A well-established customer has indicated that they are soon to be opening up additional new offices – this presents an opportunity to arrange for the Company to support them with their upcoming needs. After some very positive feedback and with the upcoming contract renewal imminent – how can the Company give the Customer more high-quality support in other areas of their business? A Competitor has been to see the client and they have prompted some concerns about ‘value for money’ & ‘quality of service’. How Real Play works… The group is split the group into 2 sub-groups, one with our Professional Actor (option available); the other with the Trainer or a willing Participant. Each group has a brief and has to instruct their Trainer/Actor/Participant on how to approach the scenario supplied. The Actor and Trainer (or willing Participant) perform the role play(s) as instructed by their respective teams; however, during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) – not the performers. Debrief the full Programme Individual Action Plans - to be followed through. ‘Best Practices’ for application into the business Options for Exercises within the Programme  Sample Exercise – Red & White  There is a specific time managed agenda and itinerary, which puts the group under pressure.  The key challenge is for the sub-groups to maximise the commercial value from the task, however there is always a great danger that the individuals attempt to gain financial progress at the expense of the other group! Debriefing points: Persuasive communication and influence across barriers Gaining buy-in when others are sceptical Strategic planning accounting for others’ behaviours Sample Exercise – Communication Challenge Each Participant has different pieces of information, but are not allowed to share it visually. They are only allowed to communicate to work out the solution hidden among the large amount of data. Debrief: Structured approach Maintaining focus through distractions/interference Active Listening Controlled communication Sample Exercise – Persuasive emails Sample emails are shared to be critiqued and improved upon to be debriefed: Tone & impact Making the Data ‘sing’ Influential & motivational language Customer centric message. Sample Exercise –Juggling   Each Participant has to pass the ‘Customers’ (Juggling balls) carefully through the system with all the other Participants to reach a profitable conclusion  Debrief: EQ to read the room and effectively communicate, when the pressure is on Customer focus and adapting to challenges Devising a plan that wins buy-in Overcoming competing ideas to get to ‘best practice’ Consistent commitment, communication and motivational drivers that influenced performance. Sample Exercise –Critical Path  The group are provided with 30 x discs and some ‘post-it’ notes. (no pens or pencils are allowed) Their brief is to create a grid shape with the 30 x discs, which will act as ‘stepping stones’ for the ‘Critical Path’ But they have to follow the correct order through the grid from the start to finish, which they will have to work out through ‘trial & error’ All of the team must pass through the ‘Critical Path’ worked out on the grid, observing the constraints, within the time limit. No talking is permitted once they start using the materials Debrief: - Clear communication focussing on the ‘client’s journey’ Planning for challenges Identifying risks and mitigating them Role allocations & support Quality control and disciplines  Sample Exercise –Back to Back  Each Participant is positioned back-to-back with a partner. They have to work out precisely what the ‘statement’ given to the other person is without looking around. Each person has a different brief. Debrief: - Asking Open Questions Active Listening Accuracy in identifying the objective.

Sharing & Networking - Legacy marketing plans around Hospice UK's national campaign Session aimed at legacy fundraisers and marketers THIS SESSION WON'T BE RECORDED

Learn how to improve sleep & focus, replace negative thoughts with positive ones and reconnect with yourself. Scientific evidence supports the theory that journaling can have a positive effect on your wellbeing. It facilitates the process of reframing, changing mindset and increasing positivity and happiness.

Overview In an era of constant learning and upskilling, the demand for efficient trainers is soaring. If you're passionate about sharing your knowledge and inspiring others to achieve their potential, then our Train the Trainer Level 5 QLS Endorsed Diploma course is tailor-made for you. Whether you're a professional trainer, manager, educator, or someone with a wealth of knowledge you wish to impart, becoming an effective trainer is both a rewarding journey and a valued skill. It’s not just about conveying information, it's about motivating, engaging and making a lasting impact on your learners. You’ll delve into the science of learning, discover how to train, and master the art of delivery and feedback with our Train the Trainer Masterclass Diploma. We believe that a great trainer is also a great storyteller, and we provide you with the tools to create compelling narratives that truly resonate with your audience. Perhaps you are a trainer seeking more knowledge in your field, or you aspire to be one. If so, don't waste any more time and have a look at our Train the Trainer course to get the best training from Nextgen Learning. Train the Trainer course is the opportunity to kickstart your exciting career and solidify your comprehensive knowledge. The best way for you to learn the subject thoroughly is through this Train the Trainer course. This Train the Trainer Level 5 QLS Endorsed Diploma course holds a prestigious CPD accreditation & QLS endorsement, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This Train the Trainer course promises not just education but an evolving learning experience. Engage with this extraordinary Train the Trainer curriculum, and prepare to enrich your personal and professional development. So, if you are eager to see yourself in a gratifying career, then enrol in our Train the Trainer course today! What will make you stand out? On completion of this online Train the Trainer Level 5 QLS Endorsed Diploma course, you will gain: CPD QS Accredited After completing the Course, you will get the opportunity to order Accredited Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. The online test with immediate results You can study and complete the Train the Trainer course at your own pace. Study for the Train the Trainer Diploma course using any internet-connected device, such as a computer, tablet, or mobile device. ***ADDITIONAL GIFT*** Free Course: Leadership & Management Diploma - CPD Accredited Train the Trainer Course Curriculum : Module 01: Introduction and Welcome to Train the Trainer course Module 02: Make Them Feel Safe Before Class Module 03: Start with An Amazing Opener Module 04: Build Credibility and Rapport Qui Module 05: Workbook Assignment (Optional) - Train the Trainer Description The substantial Train the Trainer Diploma course is designed to help you demonstrate the preliminary to in-depth level of learning regarding this topic. Moreover, you will be provided with the most knowledgeable and informative modules for your lifetime by enrolling in this Train the Trainer Diploma course just once. Furthermore, as you proceed through the modules of this course, you will discover the fundamentals of Train the Trainer and explore the key topics. Therefore, reinforce your knowledge and furnish your skills by enrolling in our Train the Trainer course. Take one step closer to achieving your goal. Quality Licence Scheme Endorsed Certificate of Achievement: Upon successful completion of the course, you will be eligible to order QLS Endorsed Hardcopy Certificate titled ‘Diploma in Train the Trainer at QLS Level 5’. £109 GBP for addresses within the UK. Please note that delivery within the UK is free of charge. Please Note: NextGen Learning is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. Who is this course for? Is This Train the Trainer Course the Right Option for You? This Train the Trainer course is recommended for anyone who is interested in learning more about this topic. You'll learn the fundamental ideas and gain a comprehensive understanding of the topic by taking this Train the Trainer course. Career path This Train the Trainer Level 5 QLS Endorsed Diploma course aims to assist you in achieving your career goals. Including the potential careers: Corporate Trainer Training Manager Personal Coach Public Speaker Online Course Instructor Learning and Development Consultant Instructional Designer

Overview In an era of constant learning and upskilling, the demand for efficient trainers is soaring. If you're passionate about sharing your knowledge and inspiring others to achieve their potential, then our Train the Trainer Level 5 QLS Endorsed Diploma course is tailor-made for you. Whether you're a professional trainer, manager, educator, or someone with a wealth of knowledge you wish to impart, becoming an effective trainer is both a rewarding journey and a valued skill. It’s not just about conveying information, it's about motivating, engaging and making a lasting impact on your learners. You’ll delve into the science of learning, discover how to train, and master the art of delivery and feedback with our Train the Trainer Masterclass Diploma. We believe that a great trainer is also a great storyteller, and we provide you with the tools to create compelling narratives that truly resonate with your audience. Perhaps you are a trainer seeking more knowledge in your field, or you aspire to be one. If so, don't waste any more time and have a look at our Train the Trainer course to get the best training from Nextgen Learning. Train the Trainer course is the opportunity to kickstart your exciting career and solidify your comprehensive knowledge. The best way for you to learn the subject thoroughly is through this Train the Trainer course. This Train the Trainer Level 5 QLS Endorsed Diploma course holds a prestigious CPD accreditation & QLS endorsement, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This Train the Trainer course promises not just education but an evolving learning experience. Engage with this extraordinary Train the Trainer curriculum, and prepare to enrich your personal and professional development. So, if you are eager to see yourself in a gratifying career, then enrol in our Train the Trainer course today! What will make you stand out? On completion of this online Train the Trainer Level 5 QLS Endorsed Diploma course, you will gain: CPD QS Accredited After completing the Course, you will get the opportunity to order Accredited Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. The online test with immediate results You can study and complete the Train the Trainer course at your own pace. Study for the Train the Trainer Diploma course using any internet-connected device, such as a computer, tablet, or mobile device. ***ADDITIONAL GIFT*** Free Course: Leadership & Management Diploma - CPD Accredited Train the Trainer Course Curriculum : Module 01: Introduction and Welcome to Train the Trainer course Module 02: Make Them Feel Safe Before Class Module 03: Start with An Amazing Opener Module 04: Build Credibility and Rapport Qui Module 05: Workbook Assignment (Optional) - Train the Trainer Description The substantial Train the Trainer Diploma course is designed to help you demonstrate the preliminary to in-depth level of learning regarding this topic. Moreover, you will be provided with the most knowledgeable and informative modules for your lifetime by enrolling in this Train the Trainer Diploma course just once. Furthermore, as you proceed through the modules of this course, you will discover the fundamentals of Train the Trainer and explore the key topics. Therefore, reinforce your knowledge and furnish your skills by enrolling in our Train the Trainer course. Take one step closer to achieving your goal. Quality Licence Scheme Endorsed Certificate of Achievement: Upon successful completion of the course, you will be eligible to order QLS Endorsed Hardcopy Certificate titled ‘Diploma in Train the Trainer at QLS Level 5’. £109 GBP for addresses within the UK. Please note that delivery within the UK is free of charge. Please Note: NextGen Learning is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. Who is this course for? Is This Train the Trainer Course the Right Option for You? This Train the Trainer course is recommended for anyone who is interested in learning more about this topic. You'll learn the fundamental ideas and gain a comprehensive understanding of the topic by taking this Train the Trainer course. Career path This Train the Trainer Level 5 QLS Endorsed Diploma course aims to assist you in achieving your career goals. Including the potential careers: Corporate Trainer Training Manager Personal Coach Public Speaker Online Course Instructor Learning and Development Consultant Instructional Designer

Training - Grants Fundraising: preparing and prospecting Session aimed at charitable trusts, foundations and grants fundraisers FREE for HIGN members | £25 for non-members THIS SESSION WILL NOT BE RECORDED Capacity capped at 50 sign-ups. We will operate a waiting list if we reach this number, and may ask hospices with more than one sign-up to release places. Grants are the most significant source of income for small charities, but what are the key elements underlying a successful grants income stream? In this session we look at those foundational criteria essential to setting your organisation up for a win and tips how to find the best grants. This session is less appropriate for those with mature grant funding programmes. By the end of this session, we aim for you to: · Gain insight into the overall process of grants funding · Understand what fundraisers need to know before writing applications · See how to cost effectively find funders David describes himself as a “product of small charities”. A service user as a child, volunteer since his teenage years and now is helping to payback through training, mentoring and consultancy projects. He started a ranging career in fundraising in 2006, before maturing into a training and consultancy role with small charities some 12 years later. In early 2022, David joined the FSI and re-built their partnership training programme, carrying it forward in his own style with Triceratops Training after the closure of the previous charity. Most of our associate trainers, like David, were also training or consultancy associates for the FSI, NCVO, Lloyds Bank Foundation or DSC. David currently leads training programmes with Battersea Dogs & Cats Home, several funders, CVS and other sector infrastructure organisations across the UK.

Sharing & Networking - Light up a Life (or name used) marketing & communications Session aimed at those working in marcomms, as well as whoever else works on the organising of your campaigns and events. THIS SESSION WILL NOT BE RECEORDED