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241 Insights courses in London

inGenius Memory

By inGeniusly

If you have the desire to memorise anything incredibly quickly, and retain it for as long as you need, this course is for you! In a fun, dynamic way, where we purposefully combine different teaching approaches to get you to a level of mastery in the shortest possible time, we will teach you the ins and outs of memory. You will be amazed by how powerful your own brain can be!

inGenius Memory
Delivered Online & In-PersonFlexible Dates
£1,500

Catheterization: Male & Female

4.8(50)

By EF Training & Consultancy Ltd

Urinary catheterization Urinary catheter care Catheter insertion techniques Catheterization procedure Catheter complications Catheter management Urinary catheter training Catheterization course CPD accredited catheter training Urinary catheter refresher Male catheter insertion Female catheter insertion Catheter care guidelines Urinary retention management Bladder catheterization Indwelling catheter care Intermittent catheterization Urinary drainage system Catheter-related infections Catheterization best practices

Catheterization: Male & Female
Delivered In-PersonFlexible Dates
£102

3D Printing Training Course for Product Designers

By ATL Autocad Training London

Who is this course for? The 3D Printing Bespoke 1-on-1 Training Course is designed for individuals seeking personalized instruction and hands-on experience in the field of 3D printing. Click here for more info: Website Training: 40 hrs, split as per your availability. When: 9 a.m. to 7 p.m., Mon-Sat. Call 02077202581 to reserve. Live online, or in-person. Option A: AutoCAD 10 hrs, Rhino 16 hrs, Vray 4 hrs, Photoshop 4 hrs, 3D Printing 6 hrs Option B: AutoCAD 12 hrs, 3ds Max 16 hrs, Vray 4 hrs, Photoshop 4 hrs, 3D Printing 4 hrs.  Option A: AutoCAD, Rhino, Vray, Photoshop, 3D Printing (Total: 40 hours) AutoCAD (10 hours): Module 1: Introduction to AutoCAD (2 hours) Familiarization with AutoCAD interface and tools Creating, opening, and saving drawings Basic drawing and editing commands Module 2: Drawing and Editing (3 hours) Lines, circles, and arcs Polylines and polygons Modifying objects: Move, Copy, Rotate, and Scale Module 3: Precision Drawing (3 hours) Using coordinate systems Dimensioning and text Hatching and gradients Module 4: Advanced Tools (2 hours) Blocks and attributes Layers and object properties Creating layouts and plotting Rhino (16 hours): Module 1: Introduction to Rhino (2 hours) Navigating the Rhino interface Basic 2D and 3D modeling concepts Creating and manipulating objects Module 2: Advanced Modeling (6 hours) Modeling with curves and surfaces Editing and transforming geometry Building complex 3D structures Module 3: Visualization with Vray (4 hours) Understanding the Vray rendering engine Applying materials and textures Setting up lighting and cameras for realistic rendering Module 4: Presentation and Editing (2 hours) Exporting and sharing Rhino models Post-processing and enhancing designs Photoshop (4 hours): Module 1: Introduction to Photoshop (2 hours) Navigating Photoshop interface Image resolution and size Basic image editing tools Module 2: Image Editing and Enhancement (2 hours) Adjusting colors and tones Using layers and masks Retouching and image manipulation 3D Printing (6 hours): Module 1: Introduction to 3D Printing (2 hours) Basics of 3D printing technology Understanding file formats and requirements Module 2: Preparing 3D Models (2 hours) Model optimization for 3D printing Creating supports and rafts Ensuring successful prints Option B: AutoCAD, 3ds Max, Vray, Photoshop, 3D Printing (Total: 38 hours) AutoCAD (12 hours): Module 1: Introduction to AutoCAD (2 hours) Overview of AutoCAD interface and tools Creating, opening, and saving drawings Basic drawing and editing commands Module 2: Drawing and Editing (3 hours) Lines, circles, and arcs Polylines and polygons Modifying objects: Move, Copy, Rotate, and Scale Module 3: Precision Drawing (3 hours) Using coordinate systems Dimensioning and text Hatching and gradients Module 4: Advanced Tools (4 hours) Blocks and attributes Layers and object properties Creating layouts and plotting 3ds Max (16 hours): Module 1: Introduction to 3ds Max (2 hours) Exploring the 3ds Max interface Navigating viewports and objects Basic modeling techniques Module 2: 3D Modeling (6 hours) Creating and editing 3D objects Modifiers and deformations Working with shapes and splines Module 3: Visualization with Vray (4 hours) Setting up lights and cameras Rendering settings and options Post-production and compositing Photoshop (4 hours): Module 1: Introduction to Photoshop (2 hours) Navigating Photoshop interface Image resolution and size Basic image editing tools Module 2: Image Editing and Enhancement (2 hours) Adjusting colors and tones Using layers and masks Retouching and image manipulation 3D Printing (4 hours): Module 1: Introduction to 3D Printing (2 hours) Basics of 3D printing technology Understanding file formats and requirements Module 2: Preparing 3D Models (2 hours) Model optimization for 3D printing Creating supports and rafts Ensuring successful prints Training Duration: 40 hours Flexible Timings: Students can choose their preferred time slots based on our availability, operating from 9:00 am to 7:00 pm (Monday to Saturday). Pricing Details: Company Rate: £1200 (Plus 20% VAT) = £1440 inc VAT. Student, Self-Financed, and Live Online Rate: £1000 (Plus 20% VAT) = £1200 inc VAT. Who Should Enroll: This course caters to a wide range of individuals, including: Novices: Perfect for beginners unfamiliar with AutoCAD, 3ds Max, Adobe Photoshop, Rhino, Vray, and 3D printing, providing a solid foundational understanding. Architects and Interior Designers: Tailored insights for professionals seeking precision in enhancing their design skills, valuable for design firms. Industry Professionals: Establishes industry benchmarks, offering adaptable education applicable across sectors like interior design, architecture, and civil engineering. Learning Approach: Hands-On Practicality: Emphasizes practical, real-world skills through personalized one-on-one training, available in face-to-face or live online sessions. Step-by-Step Instruction: Experienced instructors guide you systematically through techniques using AutoDesk AutoCAD, Autodesk 3ds Max, Adobe Photoshop, and Trimble Sketchup. What You'll Receive: Certificate of Achievement: Upon completion, receive a certificate validating your expertise. Comprehensive Training Guide: Access an extensive PDF guide compatible with both Windows and MAC. Live Feedback: Connect with your tutor for real-time feedback during sessions and the option to record each session for future reference. Our Benefits: Price Assurance: Guaranteeing exceptional value for your career investment. Personalized Training: Tailored one-on-one sessions, adjusting to your learning pace and style. Flexible Scheduling: Choose your preferred training time and day, available Monday to Sunday, from 9 am to 8 pm. Lifetime Support: Ongoing email and phone support beyond the course completion. Computer Setup Assistance: We assist in configuring your computer for seamless software installation. Referral Benefits: Recommend a friend and enjoy discounts, including significant savings on group training courses. Advantages of Option A: Diverse Skill Enhancement: Acquire proficiency in AutoCAD, Rhino, Vray, Photoshop, and 3D Printing, expanding your skill repertoire. Career Opportunities: Access a wide range of career paths in design, architecture, and 3D printing fields, enhancing your professional prospects. Compelling Visualizations: Craft realistic and visually appealing 3D renderings using Vray, elevating the quality of your design presentations. Image Editing Expertise: Master the art of enhancing design projects with Photoshop, adding finesse to your creative work. Prototyping Prowess: Develop essential skills in 3D Printing, enabling you to create physical design prototypes for various applications. Advantages of Option B: Versatile Skill Mastery: Excel in AutoCAD, 3ds Max, Vray, Photoshop, and 3D Printing, gaining expertise in diverse areas of design and visualization. Career Advancement: Unlock opportunities in architecture, animation, and visualization fields, broadening your career horizons. High-Quality Renderings: Showcase your designs impressively with high-quality renderings generated through Vray, leaving a lasting impact on viewers. Image Editing Mastery: Polish your design concepts and presentations using advanced Photoshop techniques, ensuring your visuals are refined and professional. 3D Printing Expertise: Bring your digital designs to life across various industries, mastering the intricate art of 3D printing. Our training courses cater to both Mac and Windows operating systems and provide: Price Assurance: Ensuring the best value for your investment. Personalized Attention: Benefit from one-on-one training sessions tailored to your learning pace and style. Flexible Scheduling: Choose your preferred time and day for training sessions, available seven days a week from 9 am to 8 pm. Ongoing Support: Enjoy lifetime email and phone support, ensuring you're never alone on your learning journey. Technical Assistance: Receive guidance in configuring your computer for software installation, ensuring a seamless learning experience. Special Benefits: Avail special discounts when you refer a friend and significant savings on group training courses, maximizing the value of your training investment.

3D Printing Training Course for Product Designers
Delivered in London or OnlineFlexible Dates
£1,440

Vray for Maya Training

By London Design Training Courses

Why Learn Vray for Maya Training Course? Course info. Become a V-Ray for Maya expert with our training course. Led by certified tutors, you'll master lighting, shading, and rendering techniques to create stunning visual effects and animations. In-person or live online sessions, access recorded lessons, and receive lifetime email support. Duration: 10 hrs Method: 1-on-1, Personalized attention. Schedule: Tailor your own schedule by pre-booking hours of your choice, available from Mon to Sat between 9 am and 7 pm. Maya - Advanced Rendering with V-Ray Course Description: VRay Course for Maya to learn advanced rendering techniques and create stunning photo-realistic renderings. Gain access to all project and source files, allowing you to practice and perfect your skills. Key Details: Advanced Rendering Techniques: Learn advanced rendering methods using V-Ray in Maya. Photo-Realistic Renderings: Create stunning, lifelike renderings that closely resemble real-world images. VRay Course: Access a detailed step-by-step instruction to master VRay rendering in Maya. Project and Source Files: Get hands-on practice with all the necessary files provided. Skill Level: Designed for intermediate to advanced Maya users seeking to enhance their rendering capabilities. Instructor-led: Benefit from expert guidance and insights from experienced instructors. Flexible Learning: Study at your own pace and convenience. Realistic Visuals: Take your rendering skills to the next level and achieve professional-grade results. Course Modules: Module 1: Introduction to Vray for Maya (2 hours) Understand Vray's significance and benefits in Maya Install and set up Vray for Maya Familiarize with the Vray interface and workflow Learn about Vray materials and their usage in Maya Module 2: Lighting with Vray (2 hours) Explore various lighting techniques with Vray in Maya Work with different types of Vray lights and their settings Create outdoor scenes with Vray sun and sky Utilize Vray dome lighting for interior scenes Introduction to IES lights and their usage in Vray for Maya Module 3: Vray Camera (2 hours) Master Vray camera settings and their impact on the render Control exposure and use Vray depth of field Create camera animations with Vray for dynamic shots Utilize Vray frame buffer for post-processing Module 4: Vray Materials (2 hours) Understand Vray material properties and settings Create realistic materials using Vray Save and organize custom Vray material libraries Utilize Vray material overrides for efficient changes Module 5: Vray Rendering and Post Production (2 hours) Optimize Vray rendering settings for high-quality output Render still images and animations using Vray Enhance Vray renders in Photoshop with post-production techniques Utilize Vray frame buffer for fine-tuning the render Composit Vray render elements in Photoshop for added control Reduce noise in renders with Vray denoiser V-Ray for Maya Trial - Free Download Chaos Group https://www.chaos.com â€º vray › maya › free-trial V-Ray for Maya. Add realism to your VFX and animation projects. Try free for 30 days. Download trial. Master Vray for Maya to create high-quality renders. Apply various lighting techniques for realistic and visually appealing scenes. Control Vray camera settings and create dynamic shots. Create and customize realistic Vray materials for 3D scenes. Optimize rendering settings for high-quality output. Enhance renders with post-production techniques in Photoshop. Establish an efficient workflow with Vray in Maya. Gain hands-on experience and access valuable resources for further practice.

Vray for Maya Training
Delivered in London or OnlineFlexible Dates
£300

Adobe Illustrator and Photoshop Training

By London Design Training Courses

Why Choose Adobe Illustrator and Photoshop Training Course? Click here for more info Master vector graphics, digital illustrations, photo manipulations, and more. Certified tutors provide personalized guidance and feedback. Flexible scheduling available. Receive a Certificate of Completion. Learn Adobe Creative Cloud. Duration: 10 hrs. Method: 1-on-1, Personalized attention. Schedule: Tailor your own schedule by pre-booking a convenient hour of your choice, available from Mon to Sat between 9 am and 7 pm. This comprehensive and hands-on course introduces you to digital design through Adobe Photoshop and Illustrator. Learn how these three programs seamlessly collaborate to create stunning designs. Gain insights into bitmap and vector graphics and discover the most suitable image file formats for different scenarios. 10-hour course outline for Adobe Photoshop and Illustrator: Module 1: Introduction to Adobe Photoshop (1 hour) Overview of Photoshop interface and tools Understanding bitmap graphics and resolution Basic image editing techniques (cropping, resizing, color adjustments) Layers and their importance in design Module 2: Essential Photoshop Tools (1 hour) Working with selection tools (Marquee, Lasso, Magic Wand) Understanding brushes and brush settings Introduction to the Pen tool for precise selections Working with layers and layer styles Module 3: Advanced Image Editing (1 hour) Advanced color adjustments (Curves, Levels, Hue/Saturation) Photo retouching and manipulation techniques Creating composite images using blending modes Filters and special effects for creative designs Module 4: Introduction to Adobe Illustrator (1 hour) Overview of Illustrator interface and tools Working with vector graphics and paths Basic shapes and drawing tools Understanding anchor points and handles Module 5: Creating Vector Artwork (1 hour) Using the Pen tool for precise vector illustration Creating and editing shapes and objects Working with gradients and patterns Understanding the Appearance panel Module 6: Illustrator Typography (1 hour) Text tools and formatting options Creating text effects and artistic typography Combining text with shapes and images Working with text on a path Module 7: Combining Photoshop and Illustrator (1 hour) Importing Illustrator files into Photoshop and vice versa Working with smart objects and vector shapes in Photoshop Creating custom brushes and patterns in Illustrator for use in Photoshop Designing posters and flyers combining elements from both software Module 8: Integration with InDesign (1 hour) Exporting assets from Photoshop and Illustrator for InDesign Designing layouts in InDesign using assets from both programs Understanding print and digital design considerations Preparing files for printing and online use Module 9: Advanced Techniques and Tips (1 hour) Creating custom actions and automation in Photoshop Mastering advanced selection techniques Utilizing Illustrator's advanced tools (Pathfinder, Shape Builder, etc.) Exploring creative design styles and trends Module 10: Final Projects and Portfolio (1 hour) Students work on individual or group projects incorporating Photoshop and Illustrator skills Review and feedback on the projects Preparing a portfolio showcasing their work Download Adobe Illustrator - Free Trial https://www.adobe.com/uk/illustrator Throughout the course, you will explore various processes, including design and layout, workspaces, tools and palettes, importing files, and preparing files for both on-screen and print outputs. Course Objectives: By the course's conclusion, you will have a solid understanding of the fundamentals of each software package and their individual functionalities. You will learn how to efficiently work with all three applications in tandem and skillfully assemble print and digital-ready designs, leveraging elements crafted in Photoshop and Illustrator and integrated using InDesign.

Adobe Illustrator and Photoshop Training
Delivered in London or OnlineFlexible Dates
£290

Vray for Maya Essentials Course

By ATL Autocad Training London

Why Choose Vray for Maya Essentials Course?  Learn V-Ray's power for stunning 3D visualizations. In design and architecture, it's essential for effective idea communication, offering an intuitive interface and efficient rendering, ensuring faster images and animations. Click here for more info: Website Duration: 10 hours Training Approach: 1-To-1 Sessions. Schedule: Customize your schedule by pre-booking a convenient hour of your choice, available Mon to Sat between 9 am and 7 pm. Module 1: Introduction to Vray for Maya (2 hours) Understand the significance of Vray and its integration with Maya. Installation and setup of Vray for Maya. Familiarize with the Vray interface, workflow, and materials overview. Module 2: Lighting with Vray (2 hours) Explore various lighting techniques in Vray. Understand different Vray lights and their settings. Master the creation and control of Vray sun, sky, dome lighting, and IES lights. Learn efficient lighting workflows with Vray. Module 3: Vray Camera (2 hours) Grasp Vray camera settings and exposure control. Work with Vray depth of field and create camera animations. Understand Vray frame buffer functionalities. Module 4: Vray Materials (2 hours) Explore Vray materials, realistic material creation, and custom material libraries. Utilize Vray material overrides for enhanced customization. Module 5: Vray Rendering and Post Production (2 hours) Dive into Vray rendering settings and techniques for both images and animations. Enhance post-production skills using Photoshop and Vray frame buffer. Learn the art of compositing Vray render elements and utilizing Vray denoiser. Additional Topics Covered: Global Illumination in VRay: Exploring techniques such as Irradiance Map, Light Cache, Quasi-Monte Carlo/Brute Force, and Environmental Lighting. Image Sampling: Understanding Fixed, Adaptive QMC, and Adaptive Subdivisions for optimal rendering quality. VRay Lights: Mastering Plane Light, Dome Light, Sphere Light, VRay Sun, VRay Shadow, Image-Based Lighting HDRI, and Object-Based Lighting. VRay Camera: Manipulating Focal Length, Film Speed, and Shutter Speed for precise camera control. VRay Materials: Customizing Diffuse Color, Reflection, Refraction, and Blurry Reflections for lifelike material creation. Rendering Test Scenes: Practical application by rendering interior and exterior scenes for a hands-on learning experience. V-Ray-Maya Trial  https://www.chaos.com Master Vray for Maya to create high-quality renders. Apply various lighting techniques for realistic and visually appealing scenes. Control Vray camera settings and create dynamic shots. Create and customize realistic Vray materials for 3D scenes. Optimize rendering settings for high-quality output. Enhance renders with post-production techniques in Photoshop. Establish an efficient workflow with Vray in Maya. Gain hands-on experience and access valuable resources for further practice. Vray Proficiency: Master Vray tools, interface, and workflows in Maya for advanced 3D visualization. Advanced Lighting Skills: Expertise in diverse lighting techniques, including Vray sun, sky, and IES lights. Camera Control: Proficient manipulation of Vray camera settings, exposure, and animations. Material Customization: Create and customize realistic materials, utilizing custom libraries and overrides. Rendering Excellence: Skills in rendering images and animations, post-production, and compositing techniques. Global Illumination Mastery: Understand advanced global illumination methods for realistic scene lighting. Potential Jobs: 3D Lighting Artist: Specialize in illuminating scenes for films, games, or animations. 3D Visualization Specialist: Create realistic architectural or product visualizations. 3D Rendering Specialist: Focus on rendering high-quality images and animations. 3D Animator: Animate scenes within the context of realistic lighting. 3D Modeler: Develop detailed 3D models, ensuring realistic rendering. Visualization Consultant: Provide expert advice on visualization techniques. Freelance Vray Artist: Work independently on diverse projects, rendering scenes with exceptional realism. Expert Guidance: Receive guidance from certified tutors and industry professionals, benefitting from their deep expertise and practical insights. They will share valuable tips and techniques to enhance your rendering skills. Flexible Learning: Choose between in-person or live online sessions, tailored to your preference and location. Schedule training at your convenience, available Monday to Sunday, 9 am to 8 pm. Lifetime Assistance: Access lifetime email support, ensuring continuous guidance even after course completion. Our dedicated team is committed to addressing your queries and helping you overcome challenges. Unlock Your Potential: Enroll in our V-Ray for Maya Training Course to harness the power of this industry-leading rendering engine. Elevate your visual effects and animation skills, unleashing your creativity with stunning and lifelike renders.

Vray for Maya Essentials Course
Delivered in London or OnlineFlexible Dates
£432

Personalized AutoCAD Training for Interior Designers: Live Online and One-to-One

By Real Animation Works

Autocad face to face training customised and bespoke. In-person

Personalized AutoCAD Training for Interior Designers: Live Online and One-to-One
Delivered in London or OnlineFlexible Dates
£580

Unity 3d one day course 1-2-1

By Real Animation Works

Unity 3d face to face training customised and bespoke.

Unity 3d one day course 1-2-1
Delivered in London or OnlineFlexible Dates
£450

3ds Max and Vray Training 1-2-1 Live Online or Face-to-Face, Evening and Weekend

By Real Animation Works

3ds Max and Vray Training 1-2-1

3ds Max and Vray Training 1-2-1 Live Online or Face-to-Face, Evening and Weekend
Delivered in London or OnlineFlexible Dates
£400

Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

DMI Specialist Social
Delivered In-PersonFlexible Dates
£1,500