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Level 5 QLS Endorsed Diploma | 150 CPD Points | +Gifts: QLS Certificate + PDF Certificate | 24/7 Learner Support

Level 5 QLS Endorsed Diploma | 150 CPD Points | +Gifts: QLS Certificate + PDF Certificate | 24/7 Learner Support

Level 5 QLS Endorsed Diploma | 150 CPD Points | +Gifts: QLS Certificate + PDF Certificate | 24/7 Learner Support

The course is designed for Google Ads (Google AdWords) practitioners that already have basic knowledge in setting up and running AdWords accounts. The course explores advanced techniques and ideas that I have picked up and developed over 10 years running AdWords campaigns for small to large scale clients. I explain the idea behind each technique and I give you ideas and example cases on how I have used it. I then show you how to set it up step by step inside Google Ads. We also look at how to interpret results and how to apply it to your own campaigns, we look at real data and actual results. What you'll learn Google Ads Campaign Experiments: Best Use Cases, Step-by-Step Setup, Analysis, Implementation Access Google Ads tools for forecasting performance Budget Optimisation techniques using regression formula Advanced Concept Testing: moving beyond A/B ad testing to testing concepts Improving Geotargeting for Local Businesses With A Double Campaign Structure How To Setup, Run, Pivot & Interpret the Paid & Organic Report Make A Strong Argument For Running Branded Ads Using the Paid & Organic Report Identify Opportunities Between Organic & Paid Listings Learn to use a free Google Sheets template for automating and tracking budgets in multiple ad accounts How to find the key pitfalls in any Google Ads account How to Audit a new or existing Google Ads account and find issues to improve upon quickly Utilise Dynamic Ad Customisers for more personalised ads Understand the power of using Google Analytics with Google Ads and be familiar with Audience setup and relevant Google Ads reports in GA Understand attribution models and why the default last click is not always ideal Implement Machine Learning features within Google Ads to benefit your account in ways that human optimisation could never reach Develop a multi-funnel remarketing strategy for GDN and search campaign Requirements Able to set up your own Google Ads account Be confident navigating Google Ads accounts Basic exposure to excel filtering & pivot tables Introduction 1. Introduction 00:02:00 Testing to Ad Concepts 2. Introduction to Ad Concepts 00:02:00 3.Example Ad Concepts 00:04:00 4. Label Setup 00:04:00 5. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 6. Understanding the usefulness of this report 00:03:00 7.Linking Google Ads with Search Console 00:04:00 8.Excel Report Setup & Pivot 00:04:00 9.Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10.CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11.The theory behind the double campaign 00:04:00 12.A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13.Introduction to Drafts & Experiments 00:05:00 14.Example experiment Ideas for use 00:06:00 15.Draft & Experiment Setup 00:10:00 16.Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreedsheet template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26.GDN Remarketing 00:06:00 27.Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34.What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36.Dynamic Search Ads 00:03:00 37.Smart Bidding Strategies 00:07:00 38.Lookalike Audiences 00:02:00 39.Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40.Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42.Setting up the Business Data Feed 00:06:00 43.Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features in 2018/19 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00

Take a jumble of ideas, needs, and requests and turn it into a well-defined project brief

Duration 1 Days 6 CPD hours This course is intended for This course is designed for a non-technical audience and doesn't require any prior coding or technical experience. The handson exercises will be done using pre-built OpenAI tools and interfaces that are user-friendly and easy to use. Overview Working in an interactive learning environment, led by our engaging expert, you will: Get comfortable with the basics of prompt engineering and discover how it can make a difference in various business tasks, such as enhancing customer support, creating content, and fine-tuning sales pitches. Develop the knack for crafting, refining, and perfecting prompts suited to specific business situations by understanding context, user intent, and what makes a prompt great. Learn how to smoothly incorporate prompt engineering solutions into your existing business workflows, including pinpointing the right processes, integrating with your current software, and keeping data privacy and security in check. Become proficient in advanced techniques and best practices in prompt engineering, like making use of APIs, customizing language models, and collaborating with your teammates across different departments. Keep up with the latest developments in prompt engineering and be ready to adapt to changing business needs and trends, ensuring that you stay relevant and continue to grow in the dynamic business world. Prompt engineering is the process of designing and refining input prompts to get desired output from advanced language models, such as OpenAI Codex or GPT-4. It involves creating effective questions or statements that guide the AI model to generate useful responses for a specific task or purpose, like enhancing customer support, generating content, and fine-tuning sales pitches, making it an essential skill set for a wide range of business applications. Quick Start to Prompt Engineering for Everyday Business Users is a one-day, workshop style hands-on course that where you'll learn how to create effective prompts, integrate prompt engineering solutions into existing workflows, and uncover advanced techniques and best practices. Guided by our engaging, expert instructor, you?ll experiment with innovative tools and develop practical skills that can be immediately applied to a variety of projects. Whether you're aiming to enhance customer interactions, simplify content creation, or refine internal communication, this immersive learning experience will equip you with the knowledge to make a meaningful impact on your organization. Introduction to Prompt Engineering Understand the fundamentals of prompt engineering and its applications in the business world. What is prompt engineering? Importance of prompt engineering in business Key concepts and terminology Examples of prompt engineering in business scenarios Overview of popular prompt engineering tools (e.g., OpenAI Codex, GPT-4) Activity: Hands-on exploration of prompt engineering tools: Participants will engage in a fun scavenger hunt activity, where they will experiment with different prompt engineering tools to answer a set of questions. Developing Effective Prompts Learn how to create and refine prompts for a variety of business applications. Anatomy of a good prompt Understanding context and user intent Techniques for prompt iteration and optimization Generating specific and creative responses Handling sensitive information and biases Activity: Prompt development workshop: Participants will practice developing and refining prompts in a collaborative, game-like environment, where they will compete to create the most effective prompts for given business scenarios. Integrating Prompt Engineering into Business Processes Discover how to incorporate prompt engineering solutions into existing workflows. Identifying business processes that can benefit from prompt engineering Integrating prompt engineering with existing software and tools Evaluating the success and impact of prompt engineering solutions Ensuring data privacy and security Scaling prompt engineering solutions across an organization Activity: Business process integration simulation: Participants will work in teams to create a plan for integrating a prompt engineering solution into a simulated business process, with a focus on creativity and practicality. Advanced Techniques and Best Practices Gain insights into advanced techniques and best practices for prompt engineering in a business context. Leveraging APIs for prompt engineering Customizing and fine-tuning language models Adapting to changing business requirements and trends Collaborating with cross-functional teams Staying up-to-date with prompt engineering advancements Activity: Advanced prompt engineering challenge: Participants will take part in a friendly competition, using advanced techniques to solve complex business-related prompt engineering challenges. Additional course details: Nexus Humans QuickStart to Prompt Engineering for Everyday Business Users (TTAI2009) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the QuickStart to Prompt Engineering for Everyday Business Users (TTAI2009) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Enhance your expertise in supporting students with special educational needs (SEN) through our comprehensive SENCO training. Learn about roles, responsibilities, effective teaching strategies, and leadership qualities. Ideal for educators seeking to make a positive impact in inclusive learning environments.

Join our Coaching & Mentoring Masterclass to refine your skills in guiding and empowering others. Learn proven techniques to inspire growth and drive success in both personal and professional realms. Enroll now and become a master coach and mentor!

Calling all aspiring filmmakers and film enthusiasts! Join us for an engaging taster session on filmmaking, specially designed for students like you. Led by BA Practical Course Leader Devon Dickson, this session aims to explore the art of creating films that go beyond traditional performances and instead capture evocative and unforgettable cinematic truth. Discover how visual narrative can unlock your unique voice as a filmmaker. Devon Dickson, an accomplished writer, producer, and director with over 25 years of experience, will share his valuable insights gained from working on feature films, television shows, and over 300 commercials across 30 countries. His work has reached billions of viewers worldwide, making him a remarkable mentor for budding filmmakers. During this taster session, you'll delve into the philosophy and principles that form the foundations of our teaching here at Central Film School. Through practical examples and captivating case studies, you'll witness how this innovative approach to filmmaking can elevate your creativity and storytelling skills. Whether you're a film student, a passionate movie lover, or simply curious about the art of cinema, this taster session promises to be an inspiring and educational experience. No prior experience in filmmaking is required, so all students are welcome to attend. Don't miss out on this unique opportunity to learn from one of the industry's most experienced professionals. Reserve your spot now and embark on a journey to unlock your unique voice in filmmaking!

Duration 5 Days 30 CPD hours This course is intended for This course is designed for the Dynamics 365 Supply Chain Management Functional Consultant Expert or those whose role includes implementing and configuring advanced features of Dynamics 365 Supply Chain Management. Overview Objectives: Create products as type Item and Service. Set up product unit conversions. Set up transfer orders Set up default order settings. Create product masters with predefined variants. Create and set up category hierarchies. Create product attributes. Create bill of materials using BOM designer Discrete manufacturing concepts Production order statuses Production stages Bill of materials (BOM) Resources Routes and operations Configure commodity pricing in Supply Chain Management. Configure product compliance in Supply Chain Management. Configure commodity pricing in Supply Chain Management. Configure product compliance in Supply Chain Management. Configure process manufacturing. Create and configure catch weight items. Configure approved vendors. Understand the features in engineering change management. Learn how the end-to-end engineering change management process works. Set up engineering organizations. Work with product versioning. Create dimension groups by using the version dimensions. Create product life cycle states. Use engineering categories. Set up engineering change severities and severity rules. Set up product owners. Use a workflow with engineering change management. Create an engineering change request. Learn about business impacts. Create an engineering change order. Important terminology to help you understand the concepts and processes that are associated with product configuration. Product configuration end-to-end scenario. Different areas that span the product configuration process. The product configuration model. How to build a product configuration model. Configure the costing sheet. Perform BOM calculation and analyze costs by using the costing sheet. IoT intelligence and insights in Supply Chain Management This course is designed to build your in Dynamics 365 Supply Chain Management application knowledge. This course will cover the most important features and functionalities needed by Dynamics 365 Supply Chain Management functional consultant including: The product information and how to configure, create, and manage your product and inventory. Supply chain management configuration and processing. The transportation management features, and the warehouse management features. Asset Management functionalities. Master planning configuration and processing. Sales and procurement processes. Create products and product masters in Dynamics 365 Supply Chain Management Product information workspace Concept of a product Create products Set up unit conversions Batch disposition codes Default order settings Define products as not stocked Create product masters with variants Gain productivity by using the Variant suggestions page Create and set up category hierarchies and attributes Set up item pricing Create bill of materials in Dynamics 365 Supply Chain Management Work with the BOM designer BOM and formula versions BOM line types BOM levels Get started with discrete manufacturing in Dynamics 365 Supply Chain Management Discrete manufacturing life cycle Master planning and planned production orders Bills of materials Working with BOM and item configurations Create a bill of materials Production orders Work with commodity pricing and compliance in Dynamics 365 Supply Chain Management Configure commodity pricing Configure product compliance Configure process manufacturing in Dynamics 365 Supply Chain Management Process manufacturing item types Production type setup Set up packaging and batch attributes Shelf life related setup Item model group, product compliance, and approved vendors Catch weight Transaction adjustments Catch weight item handling policy Catch weight tags Configure approved vendors Get started with Engineering Change Management for Dynamics 365 Supply Chain Management Overview of features End-to-end walkthrough of features Set up versioned products in Dynamics 365 Supply Chain Management Create an engineering organization Create nomenclature for product versions Create product version number rules Create product dimension groups by using the version dimension Create product life cycle states Engineering attributes Product readiness policies Product release policies Create engineering categories Configure engineering change management for Dynamics 365 Supply Chain Management Set up engineering change severities Set up severity rule sets Set up product owners Engineering workflows Request and follow up with product changes in Dynamics 365 Supply Chain Management Engineering change requests Engineering change orders up with product changes in Dynamics 365 Supply Chain Management Get started with product configuration in Dynamics 365 Supply Chain Management Elements of a product configuration model Expression constraints and table constraints in product configuration models Validate and test a product configuration model Finalize a model for configuration Set up a product configuration model Calculations for product configuration models Solver strategy for product configuration Reuse product configurations Release a product configuration model Customize a product configuration model Work with the costing sheet in Dynamics 365 Supply Chain Management Costing versions Cost groups Calculation groups Costing sheets BOM calculations BOM Measurements BOM Reports Configure formulas for process manufacturing in Dynamics 365 Supply Chain Management Formulas, formula lines, and formula versions Formula features Approve and activate formulas and formula versions Use step consumption Coproducts By-products Burden allocation Planning items Get started with production control in Dynamics 365 Supply Chain Management Core concepts in production control Understand unified manufacturing Manufacturing principles Overview of the production process and production life cycle Batch orders Discrete manufacturing Process manufacturing Lean manufacturing Configure production control for unified manufacturing Capacity planning Integration between the General ledger and the Production control modules IoT intelligence and insights Describe the value proposition for mixed-reality Guides for production floor workers Use warehouse management for manufacturing in Dynamics 365 Supply Chain Management Production input location Production output location Staging and order picking Release BOM and formula lines to the warehouse Cross-docking Planned cross docking Visibility into material exceptions Work with manufacturing execution in Dynamics 365 Supply Chain Management Understand the manufacturing executions Identify roles in manufacturing execution Planning consideration for manufacturing execution Configure manufacturing execution Setup time and attendance for manufacturing execution processes Control production with manufacturing execution Create and process report as finished journals with co-products and by-products Calculate and approve raw time registrations Report as finished from the job card device Get started with Asset Management for Dynamics 365 Supply Chain Management Asset Management terminology and concepts Functional locations and assets Assets and work orders Install the Asset Management mobile workspace Use the Asset Management mobile workspace Asset Management integration capabilities Integrate Asset Management with Dynamics 365 Guides Schedule work orders in Asset Management for Dynamics 365 Supply Chain Management Configure workers for work order scheduling Schedule and dispatch work orders Calculate capacity load on scheduled work orders Configure and perform the procure-to-purchase process in Dynamics 365 Supply Chain Management Procurement scenario Overview of the procure-to-purchase process Set up procurement categories Use procurement catalogs Create a purchase requisition Create and process a request for quotation Create purchase orders Vendor categories and catalogs Evaluate a vendor and put a vendor on hold Use purchasing policies Configure activity-based subcontracting and production flow costing in Dynamics 365 Supply Chain Management Subcontracting capabilities Subcontracting a vendor Subcontracting service Transfer activities as subcontracting activities Subcontracting as an alternate resource Cost accounting of subcontracted services Subcontracting cost flow Backflush costing Products and material in Work in Progress Standard cost Costing lean manufacturing Calculation of standard cost Calculate unused quantities Calculation of production variances to standard cost Ledger entries created from processing a production flow Configure and use agreements in Dynamics 365 Supply Chain Management Work with trade agreements Create sales agreements Create purchase agreements Configure trade allowance management Configure brokerage contract management Configure royalty contract management Configure vendor rebates Rebate management module Work with capa Additional course details: Nexus Humans MB-335T00: Microsoft Dynamics 365 Supply Chain Management, Expert training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the MB-335T00: Microsoft Dynamics 365 Supply Chain Management, Expert course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.