318 Influencer courses

Discover the world of veganism with our Vegan Diet and Lifestyle course, designed to introduce you to the principles and benefits of a plant-based lifestyle. Whether you're motivated by health, environmental concerns, or ethical reasons, this course is suitable for anyone interested in embracing a vegan lifestyle

Discover the vibrant world of Indian cuisine with our Indian Cooking Training. From mastering traditional dishes to exploring unique spices, this course offers hands-on learning for cooking enthusiasts and aspiring chefs.

Welcome to the captivating world of landscape photography, where every click captures the beauty of nature in its purest form. Our Landscape Photography Training Course is your gateway to unlocking the secrets of breathtaking landscapes, from sunrise to sunset. Immerse yourself in the art of photography as we guide you through the essentials, from gear selection to post-processing magic. In this course, you will embark on a visual journey, learning the intricacies of composition, panorama shooting, and the use of polarizer filters. Our expert instructors, Phil, Sam, and Will, will take you through the entire process, from capturing the perfect shot to refining it in Adobe Lightroom. By the end, you'll have the skills to create stunning HDR photos and panoramic masterpieces that will leave viewers in awe. Whether you're a budding photographer or simply a nature enthusiast, this course is designed to elevate your skills and immerse you in the world of landscape photography like never before. Learning Outcomes Master the essential gear for landscape photography. Plan and execute photography trips with precision. Understand the art of composition and landscape basics. Learn advanced techniques like shooting panoramas and using polarizer filters. Perfect your post-processing skills in Adobe Lightroom and Photoshop. Why choose this Landscape Photography Training Course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Landscape Photography Training Course for? Photography enthusiasts eager to capture the beauty of landscapes. Beginners looking to delve into the world of professional photography. Nature lovers who want to preserve the majesty of the outdoors through photography. Anyone seeking to enhance their photography skills with expert guidance. Individuals passionate about creating stunning landscape photographs. Career path Landscape Photographer: £20,000 - £60,000 Freelance Photographer: £18,000 - £50,000 Photography Instructor: £25,000 - £60,000 Travel Photographer: £20,000 - £55,000 Photo Editor: £22,000 - £50,000 Photography Blogger/Influencer: Earnings vary widely based on followers and endorsements Prerequisites This Landscape Photography Training Course does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module: 01 Introduction 00:01:00 Gear for Landscape Photography 00:04:00 Module: 02 Planning Your Trip with Will 00:02:00 Our Gear - What's in Our Bag 00:05:00 Shooting at Sunrise 00:09:00 Landscape Basics & Composition 00:06:00 Camera Setting Refresher with Phil 00:08:00 Phil & Sam Go Over the Basics 00:09:00 Module: 03 How to shoot Panoramas 00:05:00 Wide vs. Telephoto Photographs 00:04:00 Using a Polarizer Filter 00:03:00 Sunset Photography 00:05:00 Module: 04 Intro to Editing 00:02:00 Adobe Lightroom Crash Course 00:14:00 Our Basic Landscape Editing Process 00:11:00 Quickly Straighten Horizons 00:01:00 Remove Unwanted Objects in Lightroom 00:02:00 Module: 05 Using Graduated Filters 00:06:00 Phil Edits a Landscape Photo 00:17:00 Sam's Editing Workflow 00:11:00 WiIII's Editing Process 00:19:00 All Three Edit the Same Photo 00:23:00 Sam Edits a Sunrise Photo 00:09:00 How to Create an HDR Photo in Lightroom 00:02:00 Stitch Together a Panorama in Lightroom 00:06:00 Stitch Together a Panorama in Photoshop 00:03:00 Exporting a Photo for Web or Print 00:10:00 Conclusion 00:01:00

🚀 Unlock Your Publishing Potential with Rapid Kindle Publishing Mastery! 📚   Are you ready to step into the world of self-publishing and unlock the secrets to becoming a successful Kindle author? Look no further! Our comprehensive online course, 'Rapid Kindle Publishing Mastery,' is your ultimate guide to mastering the art of Kindle publishing and skyrocketing your book sales.   🌟 What You'll Gain from this Course: 📖 Insider Strategies: Learn the exact steps to craft compelling eBooks that captivate your audience from start to finish. 📈 Marketing Techniques: Discover powerful marketing tactics to promote your books and boost visibility in the competitive Kindle marketplace. 🔍 Navigating Kindle Direct Publishing (KDP): Gain mastery over KDP tools and understand the secrets to optimizing your book listings for maximum exposure. 💡 Monetization Methods: Explore diverse monetization avenues and leverage your eBooks to generate a sustainable income stream. 📌 Expert Guidance: Benefit from expert tips, case studies, and real-life examples shared by seasoned Kindle authors.   🎯 Who Is This Course For? Aspiring Authors: Dive into the world of self-publishing and turn your writing passion into a thriving career. Established Authors: Enhance your existing publishing strategies and amplify your book sales with advanced techniques. Entrepreneurs: Leverage eBooks to expand your brand influence, reach a wider audience, and generate additional revenue streams. 🏆 Why Choose 'Rapid Kindle Publishing Mastery'? ️ Actionable Insights: Practical, step-by-step guidance that you can implement immediately. ️ Comprehensive Curriculum: Covering everything from book creation to advanced marketing strategies. ️ Proven Results: Learn from successful authors who've achieved remarkable success on Kindle. ️ Lifetime Access: Enjoy access to updated content and join a community of like-minded authors.   🎁 Limited Time Offer: Enroll now and gain exclusive access to bonus materials, including templates, checklists, and live Q&A sessions with industry experts.   🚀 Take charge of your publishing journey today! Join 'Rap id Kindle Publishing Mastery' and pave your way to becoming a successful Kindle author. Don't miss this opportunity to transform your passion for writing into a lucrative and fulfilling venture. Enroll now and start your journey to Kindle publishing success! Course Curriculum Basic Overview 00:00 Content Guidelines 00:00 Are Links Permitted 00:00 Creating An Account 00:00 Matching Book Type 00:00 Installing Kindle Create 00:00 Building Your Table of Contents 00:00 Selecting A Theme 00:00 Formatting the Title Page 00:00 Formatting the Chapter Pages 00:00 Formatting Your Text 00:00 Editing Your Text 00:00 Adding Text 00:00 Creating Your Cover 00:00 Previewing and Publishing Your Book 00:00 Complex Documents from PDF 00:00 Preserving Links in Your Document 00:00 Adding Audio and Video as an Icon 00:00 Adding Audio and Video as Hyperlinks 00:00 Conclusion - Upgrading Your Cover 00:00 Advance Overview 00:00 Free Book Promotion 00:00 Do A Kindle Countdown Deal 00:00 Do a Kindle Pre-Order 00:00 Do a Kindle Book Giveaway 00:00 Provide a Free Advanced Copy for Reviewers 00:00 Using Instant Book Review 00:00 KDP Select Program - Part 1 00:00 KDP Select Program - Part 2 00:00 Regarding the Amazon Associates Program 00:00 Using an Amazon Storefront 00:00 Using the Amazon Influencer Program 00:00 Create a Paperback Version 00:00 Create An Audiobook 00:00 Set Up an Author Blog 00:00 Set Up Social Media Platforms 00:00 Online Author Events 00:00 Set Up Your Author Video Channel 00:00 Set Up Author Central 00:00 Conclusion 00:00

Embarking on an Astrophotography Training Course is not merely a pursuit of capturing celestial beauty but an essential endeavor in today's modern world. In an era where technological advancements continually reshape our understanding of the cosmos, mastering astrophotography is a gateway to unlocking profound insights into the universe. From introduction to the intricacies of capturing the night sky to image processing techniques, this course equips enthusiasts with the skills to immortalize cosmic marvels. With the surge in interest in space exploration and celestial phenomena, adeptness in astrophotography becomes a valuable asset in both personal pursuits and professional endeavors. In the UK job market, proficiency in astrophotography opens doors to roles in academia, research institutions, and even the burgeoning space tourism sector. Salaries for such positions can range from £25,000 to £60,000 annually, commensurate with experience and expertise. Moreover, the sector's growth trajectory shows no signs of abating, with a projected increase of 15-20% in job opportunities over the next decade. Embracing astrophotography isn't merely about capturing stunning images; it's about embracing a cosmic journey that promises both personal enrichment and professional advancement. Key Features: CPD Certified Astrophotography Training Course Developed by Specialist Lifetime Access Course Curriculum Module 01: Introduction to Astrophotography Module 02: Night Sky Fundamentals Module 03: Capturing the Moon and Lunar Landscapes Module 04: Milky Way and Night Sky Panoramas Module 05: Solar Photography and Solar System Objects Module 06: Advanced Techniques and Creative Approaches Module 07: Image Processing and Editing Module 08: Showcasing and Sharing Your Astrophotography Learning Outcomes: Master night sky fundamentals for stunning astrophotography compositions. Capture the intricate details of lunar landscapes with precision and finesse. Create mesmerizing panoramas, featuring the ethereal beauty of the Milky Way. Photograph solar system objects, revealing the wonders of our cosmic neighbors. Develop advanced techniques to push the boundaries of astrophotography creativity. Refine your images through expert processing, ensuring a professional, polished outcome. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Astrophotography Training course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Astrophotography Training. Moreover, this course is ideal for: Photography enthusiasts seeking celestial inspiration for their portfolios. Amateur astronomers eager to immortalise the night sky's splendour. Artists with a passion for translating cosmic beauty into visual art. Science communicators desiring captivating visuals for educational purposes. Social media influencers keen on sharing awe-inspiring celestial content. Requirements There are no requirements needed to enrol into this Astrophotography Training course. We welcome individuals from all backgrounds and levels of experience to enrol into this Astrophotography Training course. Career path After finishing this Astrophotography Training course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Astrophotography Training are: Astrophotographer - £20K to 35K/year. Photography Instructor - £18K to 30K/year. Astronomy Educator - £25K to 40K/year. Freelance Photo Editor - £15K to 25K/year. Social Media Influencer - £10K to 50K/year. Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.

🌟 Unlock the Secrets of Online Success with Internet Profit Course! 🌟 Are you ready to embark on a journey towards financial freedom and digital prosperity? Welcome to Internet Profit, the ultimate course designed to empower you with the knowledge and skills needed to thrive in the ever-evolving landscape of online entrepreneurship. 🚀 In today's interconnected world, the internet has become the ultimate marketplace, offering boundless opportunities for those who know how to leverage its power effectively. Whether you're a seasoned entrepreneur looking to expand your online presence or a novice eager to dip your toes into the world of e-commerce, Internet Profit is your gateway to success.   💡 Why Internet Profit? Internet Profit isn't just another course - it's a comprehensive roadmap to online profitability. Our carefully curated curriculum covers everything from the fundamentals of digital marketing to advanced strategies for maximizing your online revenue streams. Through a combination of engaging lectures, practical exercises, and real-world case studies, you'll gain invaluable insights into the inner workings of the digital economy. By enrolling in Internet Profit, you'll learn how to: 🔹 Develop a winning online business strategy 🔹 Harness the power of social media to attract and engage customers 🔹 Optimize your website for maximum visibility and conversion 🔹 Navigate the intricacies of online advertising and SEO 🔹 Monetize your passion and turn it into a sustainable online venture With expert guidance from industry leaders and hands-on support from our dedicated instructors, you'll gain the confidence and expertise needed to thrive in today's competitive online marketplace.   💼 Who is this for? Internet Profit is perfect for anyone who dreams of turning their passion into profit in the digital realm. Whether you're a budding entrepreneur, a small business owner, or an aspiring influencer, this course will equip you with the tools and strategies you need to succeed. No prior experience is required - just a willingness to learn and a drive to succeed.   🛣️ Career Path The skills and knowledge you'll gain from Internet Profit can open doors to a wide range of exciting career opportunities in the digital space. From launching your own e-commerce empire to becoming a sought-after digital marketing consultant, the possibilities are endless. Whether you're looking to start your own business or climb the corporate ladder, Internet Profit will provide you with the skills and confidence to take your career to new heights.   📚 FAQs Q: Is Internet Profit suitable for beginners? A: Absolutely! Internet Profit is designed to cater to students of all skill levels, from beginners to seasoned professionals. Our comprehensive curriculum covers everything you need to know to succeed in the world of online entrepreneurship. Q: How long does it take to complete the course? A: The duration of the course varies depending on your individual pace and schedule. However, most students complete the program within a few weeks to a few months. Q: Will I receive a certificate upon completion? A: Yes, upon successfully completing the Internet Profit course, you will receive a certificate of achievement that you can proudly showcase to potential employers or clients. Q: What kind of support is available to students? A: We understand that learning can sometimes be challenging, which is why we offer dedicated support to all our students. From online forums and community discussions to one-on-one mentorship sessions, we're here to help you every step of the way. Don't let the digital revolution pass you by - join Internet Profit today and unlock your full potential in the world of online entrepreneurship! 🌐💰 Course Curriculum Curriculum Curriculum 00:00 Module 1-Internet Profits System Internet Profits System 00:00 Module 2-Application Application 00:00 Module 3-The Current State of The Economy The Current State of The Economy 00:00 Module 4-Why we choose you Why we choose you 00:00 Module 5-The Three Step Plan The Three Step Plan 00:00 Module 6-List and Blog List and Blog 00:00 Module 7-The Second Step The Second Step 00:00 Module 8-Giving Freebies Giving Freebies 00:00 Module 9-Step Three Step Three 00:00 Module 10-Self Will Self Will 00:00

Discover the world of TikTok marketing with our TikTok Social Media Marketing Course. Learn the essential strategies and techniques to harness the power of TikTok for your marketing efforts.

Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Bakery Package Now Give a compliment to your career and take it to the next level. This Bakery will provide you with the essential knowledge and skills required to shine in your professional career. Whether you want to develop skills for your next job or want to elevate skills for your next promotion, this Bakery will help you keep ahead of the pack. The Bakery incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can reinforce your professional skills and knowledge, reaching out to the level of expertise required for your position. Further, this Bakery will add extra value to your resume to stand out to potential employers. Along with this Bakery course, you will get 10 other premium courses. Also, you will get an original Hardcopy and PDF certificate for the title course and a student ID card absolutely free. This Bakery Bundle Consists of the following Premium courses: Course 01: Bake a Layer Cake Course 02: Baking and Cake Decorating Level 2 Course 03: Introduction to Baking Course 04: Mastering the art of Macarons Course 05: Food Safety Supervising in Catering Diploma Course Course 06: New York Cheesecake Course 07: Baking & Cake Decorating Online Diploma Course Course 08: Complete Communication Skills Master Class for Life Course 09: Artisan Pastry & Desserts Course 10: Sourdough Breads & Pastries Mastery Course 11: Personal Hygiene Key features of this Bakery course: This Bakery bundle is CPD QS Accredited Learn from anywhere in the world Lifetime access Bakery is entirely online 24/7 Learner support The Bakery bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Bakery expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn Bakery from any place in your own time without travelling for classes. How will I get my Bakery Certificate? After successfully completing the Bakery course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) So, enrol Bakery bundle now to advance your career! Curriculum of Bakery Bundle Course 01: Bake a Layer Cake Section 01: Introduction Section 02: Before starting to bake Section 03: Cake Base preparation Section 04: Assemble the cake Course 02: Baking and Cake Decorating Level 2 Module 01: Sophisticated Baking & Cake Design Module 02: Icing Module 03: Fondant Making Module 04: Decorating with Fondant Module 05: Everything in Brief Course 03: Introduction to Baking Welcome to the Course Reading a Recipe Mise en Place Choosing Ingredients Equipment Toolkit Special Notes for High Altitude What is a Butter Cake- History of Butter Cakes Important Considerations for Butter Cakes Creaming Method- Almond Butter Cake Reverse Creaming Method- Vanilla Butter Cake What is an Oil Based Cake- History of Oil Based Cakes Important Considerations for Oil Cakes Blended Method- Chocolate Olive Oil Cake Blended Method- Carrot Cake What is a Sponge Cake- History of Sponge Cakes Sponge Cake Mise en Place American Sponge Cakes American Sponge Method- Classic American Sponge European Sponge Cakes European Sponge Method- Genoise What is Simple Syrup Simple Syrup Method Thank You! Course 04: Mastering the art of Macarons The Macarons Introduction All the Recipes The Macaron Process The Italian Meringue Macaron Mixing and Croutage Phase The Raspberry Filling The Chocolate Ganache Filling The Pistachio Cream Filling The Salted Caramel Filling Final Assembly of our Macarons The Pro Tip Conclusions Course 05: Food Safety Supervising in Catering Diploma Course Food Hygiene and Safety Level 3: Level 2 HACCP Training Course 06: New York Cheesecake Introduction to the Class The Process Toppings The Final Assembly Conclusion Course 07: Baking & Cake Decorating Online Diploma Course Module 01: Basic Concepts of Baking Module 02: Basic Ingredients of Baking Module 03: Glossary and Equipment Used in Baking Module 04: Types of Cakes Module 05: Baking the Cake Module 06: Baking Principles Module 07: Cake Decorating Recipes Module 08: Cake Decorating Ideas Module 09: Frosting and Icing Module 10: Working with Different Pastes Module 11: Working with Glazes Module 12: How to Stack a Cake Module 13: Piping and Writing Module 14: Health, Safety and Food Hygiene Module 15: Troubleshooting Module 16: Cake Decorating Business Course 08: Complete Communication Skills Master Class for Life Module 01: Effective Communication Module 02: How to Talk to Anyone Module 03: Power of Storytelling Module 04: Becoming an Influencer Module 05: Importance of Body Language Module 06: Communication Skills for Job Interviews Module 07: Public Speaking Course 09: Artisan Pastry & Desserts Course Introduction Chocolate Brownies Apple Tart - Pate Sablee Doughnuts - Chocolate & Cinnamon Stroopwafels Cinnamon Rolls Tarte Tatin - Puff Pastry Bonus Section: Sourdough & Beyond! Course 10: Sourdough Breads & Pastries Mastery Course Introduction Make Your Own Sourdough Starter With Just 2 Ingredients How To Make Bagels (Sourdough) How To Make Your First Beginer Sourdough Bread How To Make Rye Bread (Sourdough) How To Make Rustic Baguettes How To Make Crossants (Sourdough) Course Conclusion Course 11: Personal Hygiene Module 01: Introduction to Personal Hygiene and a Brief History Module 02: Looking Clean, Smelling Clean Module 03: Improving and Maintaining Oral Health Module 04: Care of the Eyes Module 05: Ear Care Secrets Module 06: Foot & Nail Care in Personal Hygiene Module 07: Hair Care Hygienic Ways Module 08: Hygienic Approach to Skin Care Module 09: Maintain Good Toilet Hygiene Module 10: Potential Hygiene Guidelines Module 11: Personal Hygiene During Coronavirus Pandemic CPD 110 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Bakery bundle. Requirements This Bakery course has been designed to be fully compatible with tablets and smartphones. Career path Having this Bakery expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Bake a Layer Cake) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

French Cooking Training course is structured into ten detailed modules, each focusing on a specific aspect of French cooking. Starting with an introduction to the fundamental concepts, you will then explore various domains, including French breakfasts, sauces, appetisers, soups, main dishes, desserts, cheese and wine, advanced cooking techniques, baking, and fish recipes.

Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate