Maximising the relationship and sales potential of each active account is key to the sustainability of any business relying on repeatable custom. In this workshop we start by looking at key techniques for analysing the profitability and development opportunities for different clients before deciding upon the strategy and skills needed for moving the relationship to that of trusted adviser and partner. By understanding and creating the need we can use our influencing skills to harness any sales development potential. By creating the habit of explaining our ideas in a way that also meets the need of the other party we help everybody make the right decisions for them. This course will help participants: Assess the sales profitability and potential of existing key accounts Prioritise where time and energy is directed for maximum profitability Understand the key players in the decision making unit Create a strategic plan for the development of each client target Develop proactive sales consultancy skills Learn advanced communication and influencing techniques 1 What makes an effective account manager? The difference between order taking and account management How do you define a key account in your business? Why should existing customers remain with your company? How do you compare to the competition? 2 How do I prioritise my account management activity? Use practical tools to help you assess revenue potential Analyse the investment required versus the return on your time Create a SWOT analysis on your clients - Strengths, Weaknesses, Opportunities & Threats Appreciate how this knowledge will improve your sales development 3 Planning strategies for each account Create a list of priority accounts and activities Learn how to develop a long-term and sustainable relationship Discover how they make their purchasing decisions Research the make-up of the Decision Making Unit for each client 4 Learning and utilising the six principles of influence Learn the secrets these principles offer sales people Discover how these principles will work for you Create an influencing strategy for influencers within the client Learn new habits of influence 5 Proactive sales skills Plan proactive sales meetings for key accounts Set primary and secondary objectives for every touch point with the customer Structure sales meetings for maximum effectiveness Help the customer commit and achieve their objectives 6 Putting it into practice Discuss real scenarios to plan for putting these skills into practice Share common issues with fellow sales people Create a personal development plan
The leader of today has greater challenges than ever before in terms of unlocking human potential in their organisation and delivering results. This programme will help you achieve those aims and help you initiate and manage change more effectively. In particular, it will help you to: Develop an effective strategy to achieve your business goals Understand the role of emotional intelligence in leadership Take away a practical leadership tool-kit Develop a more dynamic approach through enhanced strategic creativity Broaden your understanding of the corporate culture to increase your influence within it Improve your persuasion and influencing skills to achieve your strategic goals Learn the key functions of strategic leadership In today’s world, one of the main aims of the leader is to develop the capability of the organisation to handle change and the challenges of the future even if those challenges have yet to be discovered. Leading in the organisational setting is becoming increasingly difficult because of the increase in regulation in all sectors and the risk of litigation. All organisations need leaders who can handle these challenges effectively, in particular the complexities of organisational life. At the same time, people who feel they are led effectively from the top find it easier to cope with and perform under higher pressure levels and therefore achieve the ultimate business goals Who should attend? This programme has been specifically designed for senior managers and those middle managers who are on the fast track to senior positions. It is suitable for both public and private sector individuals and all senior managers, executives and directors who understand the benefits both personally and professionally of developing strategic leadership skills. Practical training methods The course leader uses a broad range of learning techniques including short input sessions, individual development exercises, group work and case studies to provide a strong mix between practical training and giving a sound foundation of strategic leadership theory. The course provides you with a unique opportunity to put into practice what you have learnt and benefit from the observations and perceptions of the other course members. Leadership is less about doing and more about being. Day One Introduction and objectives The need for strategic leadership The roots of leadership How thought on leadership has developed Current perceptions on strategic leadership The leadership/management debate People and process issues The integrated approach to deliver results Levels of leadership The capabilities required at the strategic level The difference between strategic leadership and strategy Qualities and capabilities of strategic leaders Illustration through case studies Review of strategic capability Developing specific leadership qualities A review of strategic capability using case study examples Developing an approach to leadership Reviewing the traditional and current approaches to leadership CASE STUDY 1: Developing a leadership strategy Understanding leadership processes at all levels Applying the leadership hierarchy Analysing the process PRACTICAL EXERCISE Demonstrating the theory of leadership processes in practice Leadership and emotional intelligence The relationship between leadership and emotion The essence of organisational climate PRACTICAL EXERCISE Participants will work on an exercise to illustrate the theory of emotional intelligence in practice Day Two Review of day one Understanding strategic creativity Examining the psychological aspects of strategic thinking Mind mapping and other approaches to creative thinking Developing a creativity toolkit CASE STUDY 2: A strategic leadership challenge Developing a new vision and plan to transform an organisation to face future challenges based on a real-life scenario Developing strategic leadership capability A review of current approaches Understanding the behavioural approaches Developing a contingency approach Understanding corporate culture The structural aspects The behavioural aspects The human aspects How leaders can change corporate culture Developing a toolkit for change Understanding the cultural web The link with emotional intelligence CASE STUDY 3: Analysing leadership techniques This practical case study illustrates how the strategic approach and the application of appropriate leadership techniques including ‘split screen ability’ work in a real-life scenario Performance aspects at the strategic level Developing vision, goals and objectives Creating corporate identity and alignment Working with individual influencers Effective strategic influencing skills The characteristics of effective persuasive leaders Understanding methods of persuasion Profiling others Building the top team The nature of the top team Accepting diversity and challenge The key functions of strategic leadership Putting these into action Personal leadership planning Identifying tomorrow’s leaders Practical approaches The challenges for the future. Programme closure Action logs Next steps Feedback
The IOSH Managing Safelyaward is valid for three years. Award-holders need to undertake this one-day refresher programme every three years in order to maintain their status. This very interactive, practical programme covers: An interactive case study exercise is used throughout the day to apply refreshed knowledge to the plan-do-check-act model and then link it back to the workplace. For example, participants examine the elements of a safety and health policy, come up with ideas to influence safety culture, and select the best communication methods to engage a workforce.
Conflict is a word that conjures up many emotions. It is something that most people would prefer to avoid, if possible. Work can be an emotive place. Positive relationships can make your life at work exciting, motivating and challenging, whilst relationships that do not hold value to you could make your life very difficult and stressful, especially if there is conflict between you and your manager. This course is essential for people who want to understand where conflict can be used to positive effect and how to manage conflict in your working relationships and see it as something positive that can stimulate the environment. Research has shown that relationships at work are an extremely high motivational factor, and for a lot of people it has a higher importance that salary! Therefore, it is essential that we invest in relationships and search out new ways to make them better in order to have a more positive influence on our surroundings. By understanding why other people are in conflict we can manage the conversation a lot better, with outcomes managed more effectively so the 'conflict' will add value to the organisation. This participative event will cover a wide variety of exercises and personal stories, and leave course participants with a clear strategy to identify when they are in conflict with someone and how they will structure their approach to get to a satisfactory outcome. This is a workshop that targets anyone where conflict needs to be managed and cannot seem to resolve it, whether internally or externally. At the end of the day, participants will: Know their key relationships and the strength of those relationships Complete the Strengths Deployment Inventory (SDI) to identify where you deploy your strengths Understand what is important to you and your key stakeholders Know how motivational value systems can influence behaviour Tailor your communication style to match that of your opposite party Know conflict strategies to resolve conflict in others Learn to be more assertive when challenging Achieve key personal, departmental and organisational objectives 1 Where are you now? How effective are your current working relationships? Can I work effectively without the input from others? Who do you need to be a success? 2 The Strengths Deployment Inventory (SDI) Completion of the SDI questionnaire An understanding of the theory A 'trip around the triangle' Predicting relationship interaction Your scores and what they mean in your relationships 3 Conflict theory What is conflict? The 3 flags of conflict What are your conflict triggers? Your conflict scores plotted The conflict sequence 4 Conflict resolution strategies Early warning signs Most productive behaviours Least productive behaviours Preventable / unwarranted conflict Review of the dynamic triangle Review of the day, personal learning and action planning
NATIONALLY RECOGNISED AND ACCREDITED FORENSIC SCIENCE COURSE Level Three (advanced), awarding 3 credits. DUAL ACCREDITATION: Awarding Body: Open College Network (OCN Credit4Learning) Awarding Body: CPD (21 CPD Points) A modular "hybrid" forensic science course - eLearning (online) theory and one full day classroom based practical training (Crime Scene Investigations). The practical day covers a wide range of CSI techniques with "hands-on" practical training. On completion awards an OCN Nationally Recognised and Accredited Certificate in Forensic Science. This course is additionally CPD Accredited and also awards 21 CPD points on completion. PART 1 - THEORY Complete this part of your course online (eLearning Course) in the comfort of your own home or workplace. Please allow approx. 6-8 hours to complete the elearning modules. You do not need to complete Part 1 in one single "sitting” and can log on/off as many times as you wish and when convenient to you. You must complete both parts 1 and 2 to successfully pass this course. PART 2 - CLASSROOM Attend your forensic science practical day in the classroom, covering a number of key CSI investigative processes and procedures. You will develop your crime scene investigator skills with "hands-on" training in a classroom environment at the training location you have selected. Please note that we will provide protective clothing (disposable aprons), goggles and gloves. As you will be participating in a range of forensic activities we would suggest you wear easy clothing, short-sleeved top and closed-toe shoes. You can complete Part 1 before or after comleting Part 2. DOWNLOAD A COURSE ITINERARY HERE Course Itinerary M01 - Overview and Historical Background: A look at definitions, historical perspective highlighting major forensic advancements covering since early times, the beginning of modern forensics including the advent of fingerprinting, toxicology and DNA, and how DNA solved the first case (a double murder). Understanding the services of Forensic Labs and the major disciplines. M02 - Observational Skills Crime Scene Investigation & Recording Examination of the crime scene, photography, videography, sketch recording principles, using a CAD package. M03 - Forensic Pathology Understanding the job role, working within hospitals, mortuaries, the pathological processes and manner of death. M04 - Forensic Anthropology How does forensic anthropology help forensic scientists? Using physical markers present on a skeleton to determine age, sex, stature, and race. Bone anatomy and stages of development from foetal to elderly individual. Differentiating male and female: skull, pelvis, femur and humerus. M05 - Forensic Entomology How entomologists determine time of death as well as advanced investigations involving abuse and neglect. The life cycle of the blowfly and environmental influences. Using insect gut DNA to help solve crimes. CS01 - Case Study - Forensic Entomology - The Jigsaw Murders M06 - Forensic Serology Understanding presumptive tests and confirmatory tests. Tests in detail - processes and methods with options for: Blood, Saliva, Semen, Urine. M07 - Using the Microscope Correct procedures for using the light microscope. A look at the electron microscope and scanning probe microscope and their applications in forensic science. Detailed process guide including mounting slides.
The need for key staff to have commercial skills is paramount, as the public sector is increasingly opened up as a commercial market, in which organisations compete against each other and the private sector for contracts. Generating additional income and being commercially aware is vital for this to be a success, and is what many public sector organisations are looking to do. This programme will help you: See commercial awareness as not just another skill-set, but as a different mind-set Use a variety of tried-and-tested commercial, analytical decision-making techniques and tools Define your commercial objectives Develop a strategic focus Start looking at service clients as market segments Analyse, in a competitive context, your service offering Plan a commercial strategy, prepare for its implementation and see it through to execution 1 What is commercial thinking? Understand what it means to be a commercial thinker Identifying commercial opportunities often involves not only a different skill set but also a different mindset; looking at the services that you provide 2 Defining strategic commercial objectives Defining your key commercial objectives Prioritising your strategic objectives Two key strategic planning tools:Resource and Competency MatrixPESTLE How to apply these tools to your particular situation 3 Developing a strategic focus Decision-making on how to compete in the markets identified by your strategic objectives requires a strategic focus Developing strategic focus A tool for helping you to make those decisions: using the Ansoff Matrix 4 Defining customer targets How to think more commercially by understanding who all your customers are and how they differ from each other how to apply the principles to your areas to identify the type of customers you have and their key characteristics - Customer segmentation Who are your customers? How do their needs vary? - Scenarios 5 The competitive market place Understanding the competitive forces at play Different types of competition Analysing your competitive environment using Porter's 5 Forces model 6 Meeting stakeholder expectations Two simple models to help you identify the key stakeholders who could influence your commercial environment How to use your stakeholders to help you achieve your commercial objectives 7 Implementation - systems, structures and processes Effective commercial activity involves working with others to implement ideas and strategies What do you need to have in place before you implement your commercial strategy? How to health-check your organisation prior to implementation using the McKinsey 7S framework 8 Implementation - people and culture A good commercial strategy only works if the people involved buy in to the ideas and if the culture of the organisation is conducive to the effective implementation How the latest thinking in behavioural economics can help you develop your culture and people to work commercially 9 Tools and checklists Be more commercial within your sphere of influence using a commercial checklist to help you Using the checklist as a benchmark against the most commercially aware organisations Using the checklist as a health check - both corporately and individually
Learners develop an essential understanding of caring for people with dementia, and covers the benefits of positive communication, use of medication, and importance of highly individualised, person-centred care
This workshop will help you create, develop and close business opportunities using a consultative approach and a value-based (not price-led) proposition. Value-based selling means working the way your customer wants to buy, not how you want to sell. It also means: In a transactional sale the customer knows the answer without help from a salesperson (or cannot see why they should choose you), or is prepared to stay with what they have. Customer decision criteria are price and convenience and customers resent time spent with (new) salespeople, mainly because the salesperson adds little or nothing to what the customer already has and just wastes time. In a consultative or value-based sale, by contrast, the customer doesn't know the answer already. The salesperson must take the role of an advisor, not just a 'product promoter'. Customers demand expertise, advice and customisation during the sales process. Often customers insist on multiple meetings with salespeople and others to develop advantages that you can bring and reduce the perceived risk of changing. In this way the salesperson often adds more value than the product or service alone. This very practical workshop will help you use proven strategies and tactics to build, manage and successfully close sustainable business opportunities using a consultative approach and a value-based (not price-led) proposition. This includes: Increased impact of your new sales conversations, presentations and proposals - leading to faster decisions and increased conversion Greater confidence, consistency and professionalism throughout the business development process Enhanced sales questioning skills and techniques, leading to better, faster and more accurate development of customer needs, problems, value and expectations Improve your people, communication, influence and persuasion skills when approaching, consulting or presenting your services and solutions How to build value at all points in the customer's buying process through your knowledge, skills and structured approach Proven ways to gain additional business and referrals from existing customers and contacts, through direct approach and lead generation Being better able differentiate your firm, your solutions, track-record and expertise clearly and accurately with tailored value statements for each stage and for each opportunity Overcome and avoid price-based objections, buying criteria and negotiation 1 Introduction and key principles of value-based selling Introduction and review of pre-course questionnaires - KPIs, personal learning objectives and key principles The main principles of value-based selling and how they benefit you and the customer How value-based selling differs from 'transactional' or 'price-based' selling The stages of the customer's buying cycle - how to identify and work through strategies for each stage The concept of structured and set-piece selling and proposing Presentation by participants: Personal sales improvement goals 2 Value-based selling strategies and skills What is value? How can one move away from a price-led agenda? How to survive and resist price pressure - six techniques A review of key competencies and skills needed for a value-based approach Strategies, case studies and examples with discussion and review Defining your initial value proposition and comparative advantage How best to established the right level of trust, rapport and credibility Planning and practice session: Strategy - mapping a value-based sales process. 3 Connecting skills Research before the meeting and the first few minutes - ways to gain instant rapport and setting the foundation for a successful outcome in a first sales call How to structure an effective first time sales call or meeting - the subtle differences that are important to master How best to differentiate your solutions and build credibility and enthusiasm early or at the start of the buying process Overcoming initial buying resistance and relaxing the prospect; gaining rapport, opening the meeting: PBC (purpose-benefit-check) and gaining agreement to proceed Planning and practice session: Connecting - first meeting with a new contact 4 Consulting - building, developing and influencing client needs Understanding the power of high-impact and third-level questions to influence people based around specific needs and solutions The importance of body language and other personal communication dynamics when asking questions; empathic listening, run-on questions, drawing out skills, summarising, etc Creating a 'disturb' approach to creating needs and opportunities and positioning your solutions Using proven advanced sales questioning techniques with greater skill: Outcome, SPIN and qualification questions 'Decision-making criteria' - tools to help you develop the relevant criteria with the customer and in doing so progress your sales opportunities more effectively Planning and practice session: Questioning skills 5 Convincing - presentation and persuading skills practice Substance and style - selecting the right tone and content to engage and enthuse your prospect Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition - by being convincing, compelling and credible when you present Professional and effective presentation skills - with personal coaching and practice sessions The keys of influence and persuasion and the keys to convincing a new customer to choose you for the first time Planning and practice session: Role-play in presenting your solution 6 Commitment Knowing when and how to close for commitment to the next stage in your sales process, plus ways to ask for commitment professionally and effectively How to isolate, prioritise and answer objections and concerns more openly and accurately, using a consultative not a confrontational approach Deal more effectively and profitably with price objections and reduce buyer's remorse (which can lead to an 'I want to think about it' reaction and cause delay and inertia) Key negotiation skills around the closing process - getting to 'yes' Planning and practice session: Role-play in closing and negotiation skills 7 Assessed role-play - Final practice session Live role-plays There is an option for external participants to be brought in to the live training workshop to take-part in the final assessed role-play or assist with other sessions run during the course. Performance assessment - 'Dragon's Pitch' The final afternoon of the course is an assessed role-play using a prepared scenario and external 'CEO'. The assessment criteria will be agreed prior to the workshop. 8 Workshop summary and close Personal action plan and learning summary
If you are a Mental Health First Aider or MHFA Champion you have skills for life that support you and the people around you. We believe that mental health should be treated equally to physical health - and just like physical first aid, Mental Health First Aid training should be kept up to date. The four-hour MHFA Refresher course will empower you to: Keep your awareness of mental health supports current Update your knowledge of mental health and what influences it Practice applying the Mental Health First Aid action plan Outline About mental health Stress and factors that influence mental health Mental health continuum and stigma Frame of reference and non-judgement Reintroducing ALGEE Warning signs of mental ill-health Depression and anxiety Suicide and first aid for suicidal crisis Psychosis and first aid for severe psychotic episodes Practising our MHFA sills Self-care, wellbeing and recovery
Overcoming the challenge of public speaking - dealing with nerves, fine tuning delivery and engaging your audience with authentic confidence.