35 Courses in Edinburgh

Climate Fresk workshop with Climate Clarity CIC

This workshop is very practical in its nature and aims to give delegates an opportunity to not only learn about the key aspects of successful bid writing, but to also put them into practice. The workshop helps delegates understand what is most important to buyers and how to successfully convey they proposition to them. 1 Welcome and introductions 2 The mindset of successful bid writing The mindset needed for successful bid writing Thinking from the buyer's perspective and not your own 3 Decision making The way buyers make decisions - rational and emotional Understanding buying motives Looking at how to present ideas against those motives The idea of cognitive fluency How to pitch an idea in a way that leads to a positive decision 4 To bid or not to bid? Writing a bid is a big commitment; a clear understanding of the chances of winning is required Understanding of the implications of winning and the impact it will have on the organisation 5 Understanding your value proposition Framework to help identify unique proposition and how that fits in with the requirements of the bid 6 The tender process Understanding the process to enable a successful chance of winning the bid Different types of tender processes Evaluation of criteria and the impact on bid writing 7 Writing skills Different ways of writing and structuring bids to ensure their messages gets across well in a way that will be looked on favourably by the buyer 8 Summarise 9 Close

Bad news - people don't buy your product. Better news - they don't buy anyone else's product either. Best news - they do buy what a product gives them, whether it be removing 'pain' or giving 'pleasure'. So what a challenge it is that every single person buys your product for a slightly different reason! What's the secret to selling in that sort of sales environment? This programme provides a great roadmap. This course will help participants: Build rapport with authenticity Use open questions, listening and summary to properly understand the prospect Use 'impact' questions to 'stack the pain' of remaining with the status quo Convert features into personalised benefits that reflect stated needs Handle objections with calm confidence Identify buying signals Close effectively Convey credible urgency centred on the prospect's - not the salesperson's - interests 1 What makes a customer buy any product? Moving towards 'pleasure' Moving away from 'pain' Robert Cialdini's Psychology of Influence - buying motives Understanding what your product does for customers Why there is never a 'one size fits all' approach What are the real 'unique selling points' and why the salesperson is the real 'USP' At what point does the customer emotionally buy your product? 2 Getting past gatekeepers What gatekeepers' motivations are How to make them your friend rather than your enemy How to make your call harder to block than to put through How to control the gatekeeper with questions, not answers Using Cialdini's 'reciprocity' law to get put through more often Practical exercise in which the trainer poses as gatekeeper 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why How to 'stack the pain' of the status quo with 'impact questions' Practical 'pain stacking' exercise in pairs What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing Practical funnelling exercise in pairs The power of summary 4 How to create tailored benefits and not 'dive into solution' What is 'diving into solution'? Examples and analogies Why it is to be avoided Practical exercise in pairs - how it feels to have solutions offered up too early How to avoid 'feature-dumping' What is 'value selling'? How to create tailored benefits How to convert product features into benefits How to deal with the prospect's competitor allegiance 5 Handling objections and testing the water How to overcome the price objection by selling value Common objections the participants encounter and answers that work The objections salespeople carry in their own heads The 'A-C-E' objection-handling model How to uncover objections When - and when not - to trial close 6 Closing skills Why salespeople often close too early How to identify buying signals How to use urgency with skill and effectiveness Four killer closing techniques that work How to avoid buying the product back by careless post-sale talk How to ask for referrals for your product How to 'farm' the account for future opportunities 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace

Our ‘Professional Behaviour – A workplace Priority’ training programme provides delegates with a set of tools and increased knowledge to deal with the issues of bullying and harassment appropriately as they arise. These issues are far from easy and for many managers, the reality of dealing with complaints of this nature is both time consuming and stressful Currently it is estimated that bullying and harassment costs the UK economy £18 billion a year in lost productivity, staff retention and legal costs. Our bespoke and specialized services, developed to meet your organizational requirements in these challenging areas, can reduce stress levels, develop increased awareness, and better understanding. In addition to this face to face training, NGT will assess your organisation’s current position and where you would like it to be as its future unfolds; we will help your organization to identify improvements and assess the benefits to you of making them; we will work with you to implement the agreed solutions, at a time and in a way that fits with your operational needs; we will help you track the benefits both long term and short term via regular monitoring, evaluation, and continued discussion. Our facilitator is highly experienced in delivering this training to all levels of staff and NGT welcomes your enquiry to take this matter forward. How is this course delivered and how long is it? This is a face to face course only and lasts a full day Is the course accredited? Yes, it is a CPD accredited course Who is it for? Although it will benefit managers of all grades it is equally important that all staff are made aware of these issues How much does it cost? Course fees are fixed at a fair daily rate, details of which are available upon enquiry. Travel costs are extra. How large are the groups? We can only effectively deliver this course to groups of 15 people or less. Will you be able to deliver the course at my workplace? Based in the Midlands, we are well suited to travelling to all corners of the UK, enabling us to deliver this programme to you at your location.

our Reiki Course BR1 Kent – Your Reiki Master Teacher Helped Write the National Occupational Standards For Reiki in the UK & Your Practitioner Training Is Approved By The Reiki Council -Contact me personally on +447533636939