Overview Any business life is completely dependent on Sales and Marketing. It delivers a significant business benefit. Providing effective training in Sales and Marketing helps boost sales, increase profit, create a brand image and also improve customer satisfaction. This course has been designed to gain essential skills in Marketing and Sales, learn new sales techniques and how to reach the right audience at the right time. If there is a shortage of skills or resources within the business, you might want to provide this specially designed-training to help develop those skills. This course will help review overall sales strategies and how marketing can contribute in order to achieve a desired positive outcome. It will set measurable objectives and standards within the team and will boost the confidence in their performance and achieve the objectives. This course will discover various sales and marketing techniques and will provide the participants with more tools and techniques to increase individual and team sales. It will highlight all of the major components required to build good connections, know the consumer and their needs and gain commitment to a sale.
Overview Objectives Define brands and understand the opportunities and challenges facing them in highly competitive business landscapes Plan and craft a powerful brand positioning statement that reflects the brand's promise and the expectations of their most valued customers Build a strategic brand and track its growth and sustainability using researched processes Explore the elements of brand equity and the constituents of brand identity to build consistent and sustainable brands Identify various brand strategies to come up with sound actions aligned with the status of existing and new markets and products Master the process for conducting a full brand audit to evaluate brand performance and take remedial actions
Overview This course is meant for legal professionals to enhance their skills in litigation and understand the core areas of the process so that they can deliver great services to their clients. The course will focus on updating the skills in civil procedure with recent case law and legislative reforms to everyday issues.
Overview The Equality and Diversity, Inclusion training focus on key areas where equality covers areas with people's rights and law covering diversity, handling and eradicating unlawful discrimination with the motive to have an efficient workflow environment. This is very challenging and requires a lot of knowledge, skills and understanding along with interpersonal skills to carry on Equality and Diversity.
Overview Intro. Translating Strategy into Goals and Metrics Components of Strategy Understanding the failure of strategies Analysing you and your organisation mission, vision and strengths Introduction into Strategy Implementation Understanding Performance Management System Objectives and Measures The importance of strategy planning
Overview It will provide the necessary skills to develop efficient strategic planning, forecasting and budgeting processes. The main aim of the training is to enable the participants to understand the framework that builds strategies for annual budgets targeting efficient management and organisational performance. Our course will explain financial terms and budgeting tools in such a way that a financial professional or even a non-financial profession will be able to understand and relate to them in their working environment. It will include a lot of examples, a budgeting format and case studies.
Overview This course can offer you a transparent understanding of the credit management method and increase your confidence when handling credit management matters. This course will equip delegates with a range of enhanced communication skills to enable them to effectively collect debt by phone. These skills can be used to make sure that they are not only more effective at collecting money from customers but also maintain positive working relationships.
Overview Financial Accounting and reporting play a very important role within the organization and its stakeholders. This course is designed to analyze the functions of financial reporting in communication and its effects on decision-making processes or managerial decisions. It will highlight the accounting and financial standards-setting process and its implication on the organization globally. Financial accounting and reporting discuss how accountants act as processors and purveyors of information for decision-making and the needs of those who use accounting information. It also looks at the role performed by accountants and notes the need to be aware of relevant regulatory and conceptual frameworks.
Overview EPC (Engineering, Procurement and Construction) is a very challenging area and is very competitive as well. Companies dealing with large and complex EPC projects are more often get involved in mitigation by complex contract laws and management that lead to huge financial losses. It is very important to Know-how EPC contract laws, and their commercial and financial aspects to gain skills and the ability to deal with complex contract laws and reduces the risk.
Overview Financial analysis gives you a wide understanding of a company's financial information which further helps you to analyse risks in the future and improve business prospects. It plays a vital role in calculating business profit. Professionals with the necessary skills help you to know how your business and forecast the future of the business. It helps to analyse financial statements and also to appraise the present and future prospects of the business. This course is specially designed to enhance the skills of financial professionals, in financial analytics by having in-depth knowledge of fundamentals of financial statement analysis thereby empowering their analytical skills in measuring the risk business investors are dealing with and also asking the appropriate questions. It will enhance the skills of the participant and will boost their confidence uplifting their ability to comment on business activities and analyse financial health for management. These skills and the required technical knowledge will be put into practice throughout the course using interactive examples and case studies.