361 Guide courses in Liverpool

In our constantly changing environment, if you always do what you've always done, then you'll always get what you've always got - and that's not enough! Building a strategic marketing plan is a powerful way to take a step back from day-to-day activities, review the opportunities available to your business and your products, and build a roadmap of tactics that will set you apart from the competition. In this workshop, we look at how to build a customer-focused strategic marketing plan to pin-point your milestones to success over a 12-month period. This programme will help participants to: Understand the key questions that a strategic marketing plan should answer Understand the value of customer and competitor insight and how to develop actionable insights to guide your plan Conduct a market analysis and identify the barriers and drivers to success Learn how to build a customer buying journey and how to identify the most valuable customers Develop a customer-focused strategy and customer engagement plans Develop core messages and winning tactics to engage with your key customers Identify the key metrics to review and measure to keep your plans on track 1 Situational analysis Introduction to marketing strategy Market and competitor analysis and insight generation Understanding the customer buying journey How to segment customers to identify your most valuable customer opportunities Identifying the barriers and drivers to your success 2 Strategy Introduction to strategy How to build strategic imperatives and SMART objectives How brand vision and positioning drive customer focus A guide to building key message themes 3 Tactics, messaging and measurement Introduction to building customer-focused tactics How to build a customer-engagement plan How to build key messages and a customer-focused tactical plan A practical guide to developing key metrics to review success and keep your plans on track Actionable outcomes Throughout the programme we will use your own product examples to build your plan, participants will: Learn best practice examples of strategic planning Discover market and customer opportunities to strengthen your competitive edge Create a strategic plan that can be implemented immediately within your business Start planning compelling marketing messages to reach the right customer at the right time Receive immediate feedback on your strategic marketing plan Have the opportunity to share common issues and solutions with colleagues in the group

You can handle the tough stuff with the help of this comprehensive, interactive and thought-provoking course. Our trainers are experienced managers who will guide and support you through the intricacies of people and personal management. The key responsibilities of the manager A manager’s impact on the business and its staff Being a role model Communicating with confidence Questioning skills Managing hybrid teams Assertiveness techniques Managing team performance with ease Giving great feedback Prioritising like a winner Time management techniques Delegating effectively

EFT Tapping Course NE38 7SA – Your Level 1 EFT Workshop – FREE 6 months email support – Fully Experiential Class

Small Class Sizes – EFT Tapping Course Online on Zoom – Every Therapist, Hypnotherapist, Counsellor, Parent, and Teacher needs to learn EFT Tapping – Or For Your Own Self-Development – Dip your toe in the water with just Level 1, or go for the whole thing, scroll down for details and amazing Early Bird Rate

Penetration testing training course description An advanced technical hands on course focusing on hacking and counter hacking. The course revolves around a series of exercises based on "hacking" into a network (pen testing the network) and then defending against the hacks. What will you learn Perform penetration tests. Explain the technical workings of various penetration tests. Produce reports on results of penetration tests. Defend against hackers. Penetration testing training course details Who will benefit: Technical support staff, auditors and security professionals. Staff who are responsible for network infrastructure integrity. Prerequisites: IP Security IP VPNs Duration 5 days Penetration testing training course contents Introduction Hacking concepts, phases, types of attacks, 'White hacking', What is penetration testing? Why use pen testing, black box vs. white box testing, equipment and tools, security lifecycles, counter hacking, pen testing reports, methodologies, legal issues. Physical security and social engineering Testing access controls, perimeter reviews, location reviews, alarm response testing. Request testing, guided suggestions, trust testing. Social engineering concepts, techniques, counter measures, Identity theft, Impersonation on social media, Footprints through social engineering Reconnaissance (discovery) Footprinting methodologies, concepts, threats and countermeasures, WHOIS footprinting, Gaining contacts and addresses, DNS queries, NIC queries, ICMP ping sweeping, system and server trails from the target network, information leaks, competitive intelligence. Scanning pen testing. Gaining access Getting past passwords, password grinding, spoofed tokens, replays, remaining anonymous. Scanning (enumeration) Gaining OS info, platform info, open port info, application info. Routes used, proxies, firewalking, Port scanning, stealth port scanning, vulnerability scanning, FIN scanning, Xmas tree scanning, Null scanning, spoofed scanning, Scanning beyond IDS. Enumeration concepts, counter measures and enumeration pen testing. Hacking Hacking webservers, web applications, Wireless networks and mobile platforms. Concepts, threats, methodology, hacking tools and countermeasures. Trojan, Backdoors, Sniffers, Viruses and Worms Detection, concepts, countermeasures, Pen testing Trojans, backdoors, sniffers and viruses. MAC attacks, DHCP attacks, ARP poisoning, DNS poisoning Anti-Trojan software, Malware analysis Sniffing tools. Exploiting (testing) vulnerabilities Buffer overflows,, simple exploits, brute force methods, UNIX based, Windows based, specific application vulnerabilities. DoS/DDoS Concepts, techniques, attack tools, Botnet, countermeasures, protection tools, DoS attack pen testing. SQL Injection Types and testing, Blind SQL Injection, Injection tools, evasion and countermeasures. Securing networks 'Hurdles', firewalls, DMZ, stopping port scans, IDS, Honeypots, Router testing, firewall testing, IDS testing, Buffer Overflow. Cryptography PKI, Encryption algorithms, tools, Email and Disk Encryption. Information security Document grinding, privacy.

Mastering effective feedback is crucial for empowering others but can be damaging if not delivered thoughtfully. This course equips mangers and leaders with tools to deliver sensitive, factual, and specific feedback for positive outcomes. It also guides them in soliciting feedback, processing it constructively, and fostering a growth mindset for continuous improvement. This course is available to book for delivery in-house for your organisation and people exclusively, for either a half or full days training workshop. Prices are dependent on size of group ranging from a minimum of 4 to a maximum of 12 delegates. If you have a smaller number of delegates the Puritas 1:1 Leadership Coaching Programme is recommended.

Overview This training course will give participants a developed knowledge of credit analysis. Through a mix of lectures and interactive case studies, participants will be able to perform detailed credit analysis, including analysing market and environment, computing key financial ratios, interpreting cash flows and analysing financing needs. Key Topics Financial needs and the business operating cycle Review of financial statements Financial ratio analysis Corporate cash flow analysis Cash flow projections for debt service Key lending policy guidelines

Tailored Beginners Introductory Package Just for You! Level 7 Training Courses Dermal fillers in aesthetics injectables are widely recognized as one of the most trusted non-surgical facial aesthetic procedures. They remain the preferred choice for many clients, especially as an effective solution for addressing wrinkles. Our Beginner Aesthetic Practitioners have widely embraced this particular package as an essential offering for well over a decade. Foundation Dermal Filler Training Course Muscle Relaxation Upper face 3 area Botox HA Skin Boosters Training Course PRP Face & Hair Training Course Microneedling Training Course (DermaPen) Online training courses are available for the theoretical components of beginner-level Dermal Filler and Muscle Relaxation. To gain practical experience, participation in the hands-on sessions on real-models is recommended. This course Theory & Practice will help you to understand: We will cover all you need to know in order for you to treat your patients confidently and safely. The Theory & Practice will cover: Anatomy and physiology of Human Body Anti-Ageing Characteristic of the ideal skin booster Product Use & introduction Treatment Method and Care Contraindication Complication management Pre & Post-treatment advices Using Products like Toskani, Skinecos, Jalupro etc. Utilize products specifically recommended for the middle and lower parts of the face, along with other sensitive areas like the neck, décolletage, hands, or knees. Real models will be provided by us for Practical Hands-on Experience assisted an guided by our Professional Expert Trainers Entry requirements Level – Beauty Therapist Dental Nurse Physiotherapist Registered Medical professional Holds at least 6 months experience with needles (micro-needling, microblading, tattooing, vaccinations, phlebotomy and more) or any medical experience. Additional information ATTENDANCE ONLINE (Theory), IN CLINIC (Practice) FOUNDATION ONE -2- ONE TRAINING Beginner in Aesthetic Online Video Presentation for Theory Practical with Hands-On in Clinic on Real Model Dermal Fillers & Skin Booster INSURED TRAINING COURSE ALL COURSES ARE LEVEL 7CPD CERTIFICATES Notice! (We don’t charge VAT)

About this Training Course This 5 full-day course is aimed at engineers and supervisors who already have a basic understanding of well construction methods but who would benefit from a more detailed knowledge of completion design. The course will concentrate on the important aspects of completion design and what makes a safe and efficient well. A common thread of practical examples will be used throughout the course in the form of a case study or 'red-thread' exercise. The case study is based around data all taken from a single field where those attending will work through all the basic issues of a completion design. The exercises associated with the case study is performed in the student's own time after each of the formal sessions. However, at the start of the next day, the case study is reviewed and discussed. The whole case study will continue through all sessions, with each element being reviewed at the start of the next session. There is no 'right' answer to the exercise - producing interesting discussions! The purpose of the course is not to go over specific equipment in detail. Teaching methods include presentations, videos, and animations and the case study. The course will cover: Types and configurations of completions The completion design process Inflow performance, skin and formation damage Perforating; selection, deployment and interface with rest of completion Stimulation and impact on completion and flow performance with coverage of modern horizontal multifrac tools Open hole, non-sand control completions including open hole packers and horizontal well clean up Sand control; when do you need it, basic types and selection guidelines. Includes standalone screens, ICDs, various gravel packing techniques, frac packs and expandable screens Tubing sizing, flow estimation and liquid loading Artificial lift; types and selection criteria, interface with drilling, reservoir and facilities. Design of gas lift and ESPs included Production chemistry impacts on completion, prevention and removal (scales, wax, asphaltene, hydrates, and souring) Metallurgy, corrosion, and erosion; metal types and selection of Elastomers and plastics; types and selection of Tubing stress analysis; picking the grade and weight of tubing, plus selection criteria for packers and expansion devices. Interface between tubing stress analysis and casing design Completion equipment; basic types of equipment, reliability and selection criteria for each (tree, safety valve, mandrel, packers, expansion devices etc) Completion installation; importance of wellbore clean-out, function and types of brines, pointers for efficient completion installation Non-conventional wells; types and when / where to use them (multilaterals, smart (intelligent) wells and also SAGD, CO2 sequestration, CBM, etc) Training Objectives By the end of this course, the participants should be able to: Have a good understanding of the completion design process and what makes a good completion design Understand the importance of the installation process (completion running) in the design process Have an appreciation of new and developing completion techniques (intelligent wells) Target Audience This course will benefit engineers and field-based personnel such as completion supervisors and production engineers. It is also suitable for completion vendors, specialists such as chemists and subsurface personnel including geologists, reservoir engineers and petrophysicists. Trainer Your expert course leader has 30 years of oil and gas industry experience. A first class degree in geophysics and a master degree in Petroleum Engineering was a prelude to seven years with BP as a petroleum engineer. He left BP and following a short spell in Camco, jointly founded ICE Energy. After six years of completions and petroleum engineering consultancy and training, ICE Energy merged with TRACS International, where he continued with petroleum and completion engineering studies, leading integrated teams, and developing / delivering training courses for a variety of different clients in diverse world-wide locations. In the last five years, he is independent again - focusing on technical consulting and course delivery. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

About this Training Course  The prospect maturation process, from a lead to a drillable prospect, is at the heart of the exploration business. This 5 full day course will cover all aspects of the prospect maturation process: play understanding in the context of regional geological understanding, detailed prospect evaluation; realistic risk & volume assessment consistent with the play understanding and prospect details, and an introduction to exploration economics. Throughout the course, there is a strong focus on pragmatic (geo)logical approach for assessing those aspects that are input parameters for a meaningful assessment of prospect risks and volumes, with emphasis on a balanced integration of contributions from different sub-surface disciplines. Many examples from basins from around the world are used to illustrate how traps, reservoirs, seals and charge occur in different basin settings. Specifics topics that will be discussed include the following: The statistical fundamentals for risk and volume assessment will be presented, with practical exercises for understanding the results of a risk & volume assessment as they are displayed in expectation curves. The difference between risk and uncertainty. A full discussion of the essential requirements for a working petroleum system: Trap, reservoir, seal and charge. Examples of how traps, reservoirs, seals and charge work in different basin types around the globe and in Australian basins. Exercises and guidelines for estimating uncertainties for prospect parameters, including advice for deciding which distribution type to use, and how to constrain those distributions for meaningful uncertainty ranges (setting minimum most likely and maximum values). Particular emphasis will be given to estimating hydrocarbon column lengths with their associated uncertainties in undrilled prospects. Prospects and plays: The value of play maps and how these should be used for assessment of prospect risks and for ranking of prospects within a play. Calculating volume ranges for prospects. Calculating volumes for groups of prospects; how to add risked prospect volumes for a statistically correct representation of the volume promise of a portfolio of prospects. Geophysical evidence: Incorporating geophysical evidence (DHIs) consistently and realistically in a risk assessment. An understandable and geology-based workflow, consistent with Bayes theorem, will be presented. Exploration economics. Training Objectives What this course will cover in 5 days: This course describes the various aspects that need to be considered in the prospect maturation process, including: Play development in the context of a sound understanding of the regional geology Detailed prospect evaluation and understanding of the critical aspects of traps, reservoirs, seals and charge Examples from plays and prospects in different basin settings from around the globe Realistic and pragmatic risk and volume assessment, based on the geological understanding of plays and prospects An introduction to exploration economics Examples of plays, oil and gas fields and prospects from basins from around the world, including the Far East, will be given. Target Audience This course is designed primarily for Geoscientists in exploration who would like to improve their expertise of the prospect maturation process and risk and volume assessment. The course has proven to be of value for explorers in the early phase of their career, seasoned explorers and team leaders. It will also benefit staff from disciplines working closely with exploration staff including Prospect Portfolio Analysts, Petrophysicists, Geophysicists and Reservoir Engineers. Course Level Intermediate Training Methods At the end of the course, the participants will have a good understanding of the essentials for realistic risk and volume assessments of exploration prospects. The course should allow participants to produce well-considered and realistic assessments for prospects they may be working on, and to understand and constructively challenge risk and volume assessments of colleagues and/ or partners/ competitors. Each topic is introduced by a lecture, and learning is re-inforced by practical exercises and discussions. Hand-out materials in paper and/or electronic format will be provided. Time will be made available to discuss aspects of prospects that may be brought in by course participants. Trainer Your expert course leader has a PhD in Geology from the University of Utrecht. He worked for 31 years (1979 -2010) with Shell as an exploration geologist in a variety of functions across the globe. As Principle Technical Expert, he was responsible for ensuring that Risk & Volume assessments were carried out consistently and correctly in all of Shell's exploration units. In this capacity, he led and participated in countless prospect review sessions and developed and conducted a successful in-house course on Risks & Volume assessment. As manager of the Exploration Excellence Team, he performed in depth analysis of basins and plays and provided advice on exploration opportunities to senior management. Together with his team, he visited most of Shell's exploration offices, working hands-on with Shell's local exploration teams to generate new play and prospect ideas and to suggest evaluation techniques and technologies to apply. In 2010, he was appointed as extraordinary professor Regional and Petroleum Geology at the VU university of Amsterdam and in 2012 also at the University of Utrecht. He was visiting professor at the University of Malaya (Malaysia). Through his own consultancy, as of 2010, he provides advice on exploration activities to several companies and is regularly invited to carry out technical reviews. Activities cover all continents and include Portfolio Reviews, Prospect assessment, Play-based Exploration, and Geothermal activities. He conducts courses on several topics including Risk & Volume Assessment, Prospect Maturation, Basin Analysis, Play-based Exploration, Trap & Seal Analysis, Petroleum Geology for Non-geologists. Some of his recent publications include: De Jager, J. & van Winden, M. (2020): Play-Based Exploration of the petroleum potential of the Tremp-Graus, Aínsa and eastern Jaca Sub-basins in the southern Pyrenees. Invited contribution for Digital Geology, EAGE special publication (eds: Grötsch, J. & Pöppelreiter, M.) De Jager, J. (2020). Concepts of Conventional Petroleum Systems. Invited contribution for Regional Geology and Tectonics Volume 1: Global Concepts, Techniques and Methodology (eds: Adam, J., Chiarelly, D. & Scarselli, N.) De Jager, J. (2021): Handbook Risk & Volume Assessment. Self-published De Jager, J., Van Ojik, K & Smit, R. (2023 - in preparation): Geological Development of The Netherlands. In: Geology of The Netherlands (eds: Ten Veen, J., Vis, G-J., De Jager, J. @ Wong, T.) POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information about post training coaching support and fees applicable for this. Accreditions And Affliations