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Duration 5 Days 30 CPD hours This course is intended for The target audience for this textbook is all Oracle professionals, both business and systems professionals. Among the specific groups for whom this textbook will be helpful are: ? Business and non-IT professionals ? Application designers and database developers ? Business Intelligence (BI) analysts and consumers ? Database administrators ? Web server administrators Overview The first portion of this textbook considers the logical models upon which a relational database is based and the various configurations and environments in which you may work with the Oracle database. The next segment focuses on the actual SQL syntax for writing database queries. You will begin with the simplest of queries and then proceed onto moderately complex query scenarios. Finally, this textbook covers the DDL, DML and transaction control portions of the SQL language that allow one to create, maintain and manipulate application database objects and application data. This textbook takes a unique approach to SQL training in that it incorporates data modeling theory, relational database theory, graphical depictions of theoretical concepts and numerous examples of actual SQL syntax into one learning vehicle. Relational Databases & Data Models About Data Models About the Relational Model The Electronics Data Model About the Relational DBMS Selection & Setup of the Database Interface Considering Available Tools Selecting the Appropriate Tool Oracle Net Database Connections Oracle PAAS Database Connections Setup SQL Developer Setup SQL*Plus Setup Jdeveloper Using the Database Interface About Bind & Substitution Variables Using SQL Developer Using SQL*Plus Introduction to the SQL Language About the SQL Language Characteristics of SQL Introducing SQL Using Select SQL Rules The Select Statement The Select Statement Distinct/Unique Keyword Using Alias Names Restricting Results with the Where Clause About Logical Operators Equality Operator Boolean Operators REGEXP_LIKE() In Operator Sorting Data with the Order By Clause About the Order by Clause Multiple Column Sorts Specify the Sort Sequence About Null Values within Sorts Using Column Aliases Pseudo Columns, Functions & Top-N Queries Rowid Pseudo Column ORA_ROWSCN PSEUDO Column ROWNUM Pseudo Column About the Built-In Functions SYSDATE User & UID SESSIONTIMEZONE Function Using the Dual Table Row Limiting & Top-N Queries FETCH First x Rows Only Clause OFFSET x Rows Clause FETCH?PERCENT Clause The WITH TIES Option Joining Tables About Joins Inner Joins Reflexive Join Non-Key Join Outer Join Using the Set Operators About the Set Operators SQL Set Operator Examples UNION Example INTERECT Example MINUS Example UNION All Summary Functions Using Sub-Queries Finding Data with Sub-Queries Standard Sub-Queries Correlated Sub-Queries The EXISTS Operator Aggregating Data within Groups About Summary Groups Find Groups within the Tables Select Data From the Base Tables Select Groups from the Results Use DDL to Create & Manage Tables Create Table Statement Column Data Types Not Null Default Describe Alter Table Statement Drop Table Statement Table DDL Using SQL Developer Alter User Statement Alter Session Statement NLS_Language NLS_Date Use DML to Manipulate Data The Insert Statement The Delete Statement The Update Statement About Transactions Transaction Rollback Transaction Commit Transaction Savepoint The Set Transaction Statement Set Transaction Read Only Statement Rules Understanding the Data Models The Company Data Model The Electronics Data Model About the SQL-99 Standard SQL-92 & SQL-99 Cross Joins Natural Joins Inner Joins Implicit Inner Join Outer Joins Anti Joins Named Sub-Queries Enhancing Groups with Rollup & Cube Using Rollup The Grouping() Function Using Cube SQL Functions: Character Handling What are the SQL Functions? String Formatting Functions UPPER(), LOWER() Example INITCAP() Example Character Codes Functions CHR((), ASCII() Examples PAD & TRIM Functions RPAD() Example RTRIM() Example TRIM() Example String Manipulation Functions DECODE () Example SUBSTR() Example INSTR() Example TRANSLATE() Example REPLACE() Example String Comparison Functions LEAST() Example Phonetic Search Function SOUNDEX() Example SQL Functions: Numeric Handling About the Numeric Data Functions GREATEST() Example ABS() Example ROUND() Example TRUNC() Example SIGN() Example TO_NUMBER() Example & Data ype Conversions NULL VALUES FUNCTIONS NVL() & NVL2() Function NVL() Example (Character) NVL() Example (Numeric Loss of Data) NVL() Example (Numeric Output) NVL2() Example COALESCE() Function NULLIF() Function SQL Functions: Date Handling Date Formatting Functions TO_CHAR() & TO_DATE() Format Patterns TO_CHAR() Examples TO_DATE() Examples EXTRACT() Example Date Arithmetic Functions MONTHS_BETWEEN() Example ADD_MONTHS() Example LAST_DAY() Example NEXT_DAY() Example TRUNC(), ROUND() Dates Example NEW_ TIME() Example About V$TIMEZONE_NAMES CAST() FUNCTION & TIME ZONES Database Objects: About Database Objects About Database Objects About Schemas Making Object References Database Objects: Relational Views About Relations Views The Create View Statement Why Use Views? Accessing Views with DML Maintaining View Definitions Alter View Drop View DDL Using SQL Developer Database Objects: Indexes About Indexes Create & Drop Index Statements Indexes & Performance Data Dictionary Storage Database Objects: Creating Other Objects About Sequences Referencing NEXTVAL Referencing CURRVAL Within the DEFAULT Clause Alter Sequence & Drop Sequence ALTER SEQUENCE DROP SEQUENCE About Identity Columns CREATE TABLE?GENERATED AS IDENTITY ALTER TABLE?GENERATED AS IDENTITY Start With Limit Value ALTER TABLE...DROP IDENTITY About Synonyms CREATE & DROP SYNONYM Statements CREATE SYNONYM DROP SYNONYM Public Vs Private Synonyms CREATE SCHEMA AUTHORIZATION Database Objects: Object Management Using DDL The RENAME Statement TABLESPACE Placement CREATE TABLE?TABLESPACE The Comment Statement The TRUNCATE TABLE Statement Database Objects: Security About Object Security Grant Object Privileges Revoke Object Privileges Object Privileges & SQL Developer Data Integrity Using Constraints About Constraints NOT NULL Constraint NOT NULL Example CHECK Constraint UNIQUE Constraint PRIMARY KEY Constraint REFERENCES Constraint ON DELETE CASCADE Example ON DELETE SET NULL Example Constraints on Existing Tables Constraints & SQL Developer Managing Constraint Definitions RENAMING & DROPPING Constraints ENABLING & DISABLING Constraints DEFERRED Constraint Enforcement SET CONSTRAINTS Handling Constraint Exceptions Constraints with Views DATA Dictionary Storage The Data Dictionary Structure More About the Data Dictionary OBJECT-SPECIFIC Dictionary Views USER_UPDATABLE_COLUMNS The Dictionary Structure METADATA & SQL Developer Additional course details: Nexus Humans Oracle 12c SQL Fundamentals training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Oracle 12c SQL Fundamentals course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 3 Days 18 CPD hours This course is intended for Experienced system administrators and network administrators Overview By the end of the course, you should be able to meet the following objectives: Describe the NSX Advanced Load Balancer architecture, components, and main functions Explain the key features and benefits of NSX Advanced Load Balancer Explain and configure local load-balancing constructs such as virtual services, pools, health monitors, and related components Recognize web application breaches and threats Recognize multiple attack vectors such as web scraping, Layer 7 Denial of Service, brute force, and code injections Explain the components of NSX Advanced Load Balancer WAF that build a security pipeline to protect a web application from being attacked Describe how to configure the NSX Advanced Load Balancer WAF components Describe an NSX Advanced Load Balancer WAF operational task such as setting up an application with WAF, tuning the WAF Policy, and working with logs and analytics Explain the NSX Advanced Load Balancer WAF best practices for on-boarding a web application; configuring WAF settings for effective application security Explain how to size the NSX Advanced Load Balancer WAF data plane Explain the WAF Application learning feature, configuration of Application learning, Virtual Patching concepts, common caveats, and troubleshooting while deploying in any environment Recognize NSX Advanced Load Balancer Cloud Services that include threat Intelligence services Describe the Threat Intelligence service provided by NSX Advanced Load Balancer WAF and how the NSX Advanced Load Balancer WAF Threat Intelligence service receives live security threat feed for multiple attack vectors from Cloud Services (formerly Avi Pulse) Describe the NSX Advanced Load Balancer DataScript capabilities for detecting and defending against advance and zero-day attacks. Discuss the relevant NSX Advanced Load Balancer WAF logs and perform basic troubleshooting of applications that are protected by NSX Advanced Load Balancer WAF Explain the NSX Advanced Load Balancer WAF capability to protect Personally Identifiable Information (PII) This three-day course provides comprehensive training to install, configure, and manage a VMware NSX Advanced Load Balancer Web Application Firewall (WAF) solution. This course covers key NSX Advanced Load Balancer WAF features and functionality offered in the NSX Advanced Load Balancer 22.1.3 release for web security and application attack protection. Features include security pipeline, application learning, policy tuning, false positive mitigation, virtual patching, threat intelligence, troubleshooting, logs, analytics, and solution monitoring. Hands-on labs provide access to an NSX Advanced Load Balancer environment to reinforce the skills and concepts presented in the course. Course Introduction Introduction and course logistics Course objectives Introduction to NSX Advanced Load Balancer Illustrate NSX Advanced Load Balancer Explain NSX Advanced Load Balancer architecture and components Describe control plane clustering and high availability Describe data plane high availability mode Understand the common terminologies used with NSX Advanced Load Balancer Explain the NSX Advanced Load Balancer service elements Explain virtual service components and how to configure a virtual service Explain application profiles and network profiles Explain the pool configuration options and how to configure a pool Explain the available load-balancing algorithms Explain and configure SSL profiles and certificates Explain cloud connectors and cloud connector integration modes Explain multiple health monitor types Understand client logs Introduction to Application Security Understand web application security breaches and the implication of breaches Explain common terminologies related to Web Application Security Understand the different teams involved to secure applications Attacking Web Applications Understand the various web application security testing methodologies Understand the OWASP Top 10 vulnerabilities Understand the tools to generate a web application attack Describe a few types of web application attacks Types of Transport Understand different web traffic transport modes Describe web traffic and API traffic NSX Advanced Load Balancer WAF Components Understand the core design principles of NSX Advanced Load Balancer WAF Describe the NSX Advanced Load Balancer WAF components that build the WAF security pipeline Understand the NSX Advanced Load Balancer WAF configuration objects NSX Advanced Load Balancer WAF Operations Examine how to set up an application with WAF Describe considerations for the WAF policy Work with WAF logs and analytics Describe WAF policy tuning Describe the options available to remediate false positive mitigation NSX Advanced Load Balancer WAF Best Practices Describe technical and application considerations for onboarding an application front ended by WAF Describe best practices to remediate false positive mitigation. Describe how to manage a response from a back-end application server and client upload to the application server Describe the consideration for setting the rigidity of a WAF signature rule set Describe the options available to identify client traffic NSX Advanced Load Balancer WAF Sizing Understand how to do WAF data plane sizing in Greenfield and Brownfield deployments NSX Advanced Load Balancer WAF Custom Rules Understand WAF custom rules Describe the need and recommendation for custom rules Describe ModSecurity rules Understand the ModSecurity rule structure and explain how to construct the rule Analyze a sample custom rule for the use-case scenario for in-depth understanding of a custom rule NSX Advanced Load Balancer WAF Application Learning Understand the significance of Application Learning Explain the Positive Security Model architecture Describe the WAF multifaceted Application Learning technique to build an application model for creating positive security rules Describe how to view the data that is learned by the Application learning module Describe the WAF Virtual Patching technique to construct a WAF policy from Dynamic Application Security Testing (DAST) scanner results Understand the conditions for sharing WAF Learning Data and PSM Group in WAF Policy. Malware Protection Through ICAP in NSX Advanced Load Balancer Understand Malicious File Upload Protection and ICAP workflow Describe ICAP configuration and log analytics NSX Advanced Load Balancer IP Reputation Understand IP Reputation concepts and their integration with NSX Advanced Load Balancer Describe IP Reputation configuration, log analytics, and troubleshooting DataScript for Application Security Describe DataScript events and reference Describe application security using DataScript Explain how to troubleshoot DataScript issues Rate Limiting and DOS Describe and configure the NSX Advanced Load Balancer rate limiter technique Describe protection from denial of service (DoS) attacks and distributed DoS (DDoS) attacks in NSX Advanced Load Balancer Explain the Service Engine general advice and guidance for DDOS Bot Management Understand Bots Describe the Bot Management mechanism in NSX Advanced Load Balancer Describe how to configure NSX Advanced Load Balancer Bot Management Managing Personally Identifiable Information in NSX Advanced Load Balancer Understand Personally Identifiable Information (PII) Understand the scope of managing PII in NSX Advanced Load Balancer Describe how to configure the hidden PII in NSX Advanced Load Balancer logs using profiles and WAF rules. Threat Intelligence Introduce the Threat Intelligence service Describe the Threat Intelligence live security threat feed for multiple attack vectors Describe how to configure Threat Intelligence in NSX Advanced Load Balancer Application Programming Interface Security Define Application Programming Interface (API) Security Understand API authentication and authorization using virtual service authentication mechanisms used for a virtual service such as LDAP, SAML, JSON Web Token, and OAUTH Understand API Rate Limiting in NSX Advanced Load Balancer Understand the NSX Advanced Load Balancer WAF Protection for API Additional course details:Notes Delivery by TDSynex, Exit Certified and New Horizons an VMware Authorised Training Centre (VATC) Nexus Humans VMware NSX Advanced Load Balancer: Web Application Firewall Security [V22.x] training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the VMware NSX Advanced Load Balancer: Web Application Firewall Security [V22.x] course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Date: Thursday 24th August Time: 5pm Location: Online Event Details:This Thursday we'll be showcasing some of the amazing work our talented MA students have created for their graduate films! This is a great way for you to get a glimpse into what's to come as you embark on your own journey. Whether your passion lies in Screenwriting, Acting or Filmmaking, each contributes significantly to the final creation.Films that will be screened: Colin Hydra Price for a Princess So get ready to be inspired this Thursday, August 24th at 5pm.

Date: Thursday 17th August Time: 5pm Location: Online Get a feel for all that's to come with our BA Graduate Films Screening! Event Details:This Thursday we'll be showcasing some of the amazing work our talented BA students have created for their graduate films! This is a great way for you to get a glimpse into what's to come as you embark on your own journey. Whether your passion lies in Screenwriting, Acting or Filmmaking each contributes significantly to the final creation.Films that will be screened: Beyond Your Wildest Dreams Guess Who's Coming To Town Red Flash This Is Panic So get ready to be inspired this Thursday, August 17th at 5pm.

Duration 5 Days 30 CPD hours This course is intended for Professionals who need to maintain or set up a Kubernetes cluster Container Orchestration Engineers DevOps Professionals Overview Cluster architecture, installation, and configuration Rolling out and rolling back applications in production Scaling clusters and applications to best use How to create robust, self-healing deployments Networking configuration on cluster nodes, services, and CoreDNS Persistent and intelligent storage for applications Troubleshooting cluster, application, and user errors Vendor-agnostic cloud provider-based Kubernetes Kubernetes is a Cloud Orchestration Platform providing reliability, replication, and stability while maximizing resource utilization for applications and services. By the conclusion of this hands-on, vendor agnostic training you will go back to work with the knowledge, skills, and abilities to design, implement, and maintain a production-grade Kubernetes cluster. We prioritize covering all objectives and concepts necessary for passing the Certified Kubernetes Administrator (CKA) exam. You will be provided the components necessary to assemble your own high availability Kubernetes environment and configure, expand, and control it to meet the demands made of cluster administrators. Your week of intensive, hands-on training will conclude with a mock CKA exam that simulates the real exam. Cluster Architecture, Installation & Configuration Each student will be given an environment that allows them to build a Kubernetes cluster from scratch. After a detailed discussion on key architectural components and primitives, students will install and compare two production grade Kubernetes clusters. Review: Kubernetes Fundamentals After successfully instantiating their own Kubernetes Cluster, students will be guided through foundational concepts of deploying and managing applications in a production environment. Workloads & Scheduling After establishing a solid Kubernetes command line foundation, students will be led through discussion and hands-on labs which focus on effectively creating applications that are easy to configure, simple to manage, quick to scale, and able to heal themselves. Services & Networking Thoroughly understanding the underlying physical and network infrastructure of a Kubernetes cluster is an essential skill for a Certified Kubernetes Administrator. After an in-depth discussion of the Kubernetes Networking Model, students explore the networking of their cluster?s Control Plane, Workers, Pods, and Services. Storage Certified Kubernetes Administrators are often in charge of designing and implementing the storage architecture for their clusters. After discussing many common cluster storage solutions and how to best use each, students practice incorporating stateful storage into their applications. Troubleshooting A Certified Kubernetes Administrator is expected to be an effective troubleshooter for their cluster. The lecture covers a variety of ways to evaluate and optimize available log information for efficient troubleshooting, and the labs have students practice diagnosing and resolving several typical issues within their Kubernetes Cluster. Certified Kubernetes Administrator Practice Exam Just like the Cloud Native Computing Foundation CKA Exam, the students will be given two hours to complete hands-on tasks in their own Kubernetes environment. Unlike the certification exam, students taking the Alta3 CKA Practice Exam will have scoring and documented answers available immediately after the exam is complete, and will have built-in class time to re-examine topics that they wish to discuss in greater depth.

Free online MS Awareness training session for professionals

Mindfulness is a practical technique for developing a greater sense of awareness and focus on the present moment. It is the opposite of mindlessness, meaning that actions and reactions become conscious and deliberate. It is an extremely useful tool for any busy work environment. Currently being used by the likes of Google and Pepsi, mindfulness can be adopted within the workplace to reduce stress and anxiety, provide greater focus and clarity, improve leadership capabilities and enhance the general wellbeing of staff at all levels. This workshop has been developed for forward-thinking organisations wanting to make a real and sustainable commitment to improving workplace wellbeing and productivity. This workshop will help you to understand the basic principles and benefits of mindfulness, and how it can be used in the workplace setting. It will also enable you to develop techniques to alleviate overwhelming feelings of stress or anxiety, prepare for important or challenging meetings, and generally achieve a greater sense of focus, clarity and calm whilst dealing with a hectic schedule.

The Sales Accelerator programme is a fresh approach to improving business development productivity. It focuses on identifying and using a series of business productivity metrics in order to build a clear action plan for improving sales results - typically within 90 days. The metrics are grouped under three headings: The basic principle is that a small improvement in each area can lead to a significant increase in sales results and productivity. And the object of the programme is to show how best to achieve that. The programme therefore looks at each of these three areas in turn, spending a day on each. Suitable for any and all businesses and all levels of experience and expertise, this is a remarkably practical and hands-on programme. During the workshop, participants discuss, review and apply many proven sales and marketing techniques and personal selling ideas. The goal is to generate and commit to changes and actions that can lead to a 10-30% increase in the next three to six months. There's also a consultancy option, rather than the workshop-based programme. See below for details. Day one - Activity Key objective This first module introduces the Sales Accelerator model. The goal here is to show participants how to increase their pro-active activity levels by around 10%. It covers all aspects of creating new business opportunities, from existing customers and non-customers alike, and is linked to personal activity improvement goals. Main elements Improve the productivity, accuracy and effectiveness of your business approach by using new and unique models and techniques. Different methods of creating and generating new business opportunities in the short, medium and long term. This includes sourcing new business, up-selling, cross-selling, warm calling and gaining referrals. Using organised persistence to track and build new customer revenue. Managing your sales time effectively. Key learning points Sales productivity - understand the dynamics of increasing the combination of activity levels, deal value and conversion rate of proposals/quotations to orders and implement an improvement plan. Sales goal setting: setting business development objectives for quantity and quality - plus tips and tricks of top performers. Maintain a peak activity level, on a consistent basis using 'organised persistence' and structured business development tracking methodology. How to prioritise opportunities and manage your time when sourcing new business. Identify potential new customers - and particularly the decision-makers and influencers - with greater accuracy. Make outbound business or appointment calls with improved confidence, control and results. Day two - Value Key objective To be able to better anticipate, identify, create, and develop business opportunities using a customer / client-focused communication-based business model and consultative skills. Main elements How to develop sales more effectively from new and existing customers; and managing the first appointment with a new customer. Use structured and assertive drawing-out skills to identify, develop and formalise business opportunities and to gain commitment. How to better position your company and your products and services against your main competitors. Create and deliver persuasive business messages based on specific need areas, criteria and value. Key learning points Advanced consultative selling - use a variety of structured and advanced questioning techniques to confidently and efficiently uncover opportunities, need areas and business criteria - confidently and efficiently. Involve the customer/client at all times, and to a far greater degree, and keep better control of business development process. Value message - differentiate your solutions clearly and accurately with customer/client-matched value statements. Presenting the right USPs, features and benefits and making them relevant and real to the customer. Qualification and reading buying signals. Day three (held around four weeks after the first module) - Conversion Key objective This module looks at how to improve the final qualification, progression and conversion of opportunities in your sales pipeline. Also includes price negotiation, overcoming objections and obstacles to gaining agreement. The module begins with a learning review, sharing participants' experiences over the last four weeks in applying the new techniques and skills acquired during the first two modules. This is an opportunity to revisit particularly challenging areas as well as to share and celebrate successes. Main elements Structuring and preparing for negotiating a deal and knowing when and how to move into the 'end-game' mode. Anticipate and answer customer objections and questions more confidently. Build more credibility and proof into your business process to reduce 'buyer's remorse' and speed-up decision-making. Being more assertive and developing better instincts and strategic thinking in progressing quotations and proposals. Key learning points Smart ways to position price, emphasise value and be a strong player without being the cheapest. Becoming more assertive in closing deals, and the importance of organised follow-up on the telephone. Qualify pipeline opportunities with more accuracy, using a proven check-list. Use an 'option generator' to simplify complex proposals, increase business value and close business faster. Writing more effective sales proposal documents and quotations. How best to draw-out, understand, isolate and answer customer objections, negotiate points and concerns. Practical methods of asking for agreement and closing a sale

Are your sales people too stressed, running on adrenalin, perhaps driving towards burnout, struggling to reach targets? Wouldn't you rather they delivered consistently good performance, sustainable over longer periods of time, with less stress (for both them and you)? This uniquely empowering workshop will help your team develop naturally high levels of focus, energy and motivation. They will attain a sense of grounded euphoria, giving them a very distinct and ethical edge in selling. A one-day programme, it gives salespeople an introduction to the 'Natural Superheroes' concepts and resources, tools and techniques, to help them improve their sales performance - realising greater sales potential, developing deeper and more profitable client relationships, winning more business. Through this experience, sales teams gain: Information about profiling clients to instantly understand more about their deepest drives and true needs so they can be genuinely met and, where possible, exceeded Insights into deep, honest and very 'real' reasons for sales procrastination - participants are given specific workable strategies they can easily apply to overcome sales resistance, by tapping their natural motivational styles An understanding of communicating at the very highest levels with different people so they truly understand your sales message and have a significantly more positive sales experience A realisation of their very specific natural sales talents as individuals and as a team A deeper level of experience and understanding of what specifically drives their own behaviour and the behaviour of their clients - these unique insights explain not only how but exactly why people behave the way they do An experience of what it takes to be unshakeable under pressure and manage the sales processes and relationships to a positive outcome for all Brand-new insights into working with and handling difficult people across all levels of authority An understanding of the pitfalls and the psychological traps we set ourselves which cause unnecessary stress, anxiety and frustration on a daily basis and, in turn, limit our sales performance Access to very simple and practical tools that massively increase self-awareness, engender accountability and responsibility and develop emotional sales mastery 1 Introducing 'Natural Superheroes' for sales What is a 'Natural Superhero'? Defining emotional intelligence in the context of sales and why it is so important Knowing yourself - why most people don't know themselves at all and how we can understand exactly what drives our behaviour for the purpose of improving sales performance specifically Knowing exactly why others, and specifically clients and team members, behave the way they do - understanding the real motives behind people's good and bad behaviour in a sales meeting Simple steps to freeing yourself of any anxiety, pressure and false sense of limitation when selling Being yourself in sales - why this is not as easy as it sounds but how you can make it effortless How to take control of achieving the sales performance you really need and want for yourself and others Strategies that raise your self-awareness, increase an authentic and sustainable sense of self-confidence, in difficult situations and in moments of crisis 2 Understanding yourself, your team members and your customers - using the Enneagram Introducing the Enneagram and why it is so valuable to sales people and their clients Exploring the 9 types of motivational drives and why people have different reasons for buying from you Core types and wings - understanding the influence of other motivations either side of the core Enneagram type How to confirm the profile of your client - using celebrities from the world of politics, cinema, sports - we explore how to identify each type - what are their core drives, why have they arisen and how can we use these insights to help you in improving your sales performance The 3 levels of behaviour within your personal profile and that of your clients Lookalike Enneagram types - mistaken identities - how to avoid these traps when profiling your clients and your team How to communicate effectively in a sales environment with each of the different Enneagram types - communication strategies for positive impact on morale, performance and, ultimately, sales results How to interpret and make use of the results of your online personal profile - participants complete an online profile before the event and have the opportunity to analyse their results with a view to improving their sales performance How sales teams sabotage their own performance and that of other people within the team - and how to stop it Uncovering your particular edge in a sales role - what unconsciously trips you up as a sales person? How the Enneagram helps us in sustaining a truly great sales performance over time 3 Why positive thinking alone doesn't work in sales Why 'PMA' does not stand for positive mental attitude when selling - learn its alternative meaning that can serve you even more effectively in a sales role 3 steps and exercises that naturally increase PMA The value of making unconscious thinking conscious and how to do this without any pain or discomfort in a sales meeting Why each Enneagram type has a different experience of PMA in terms of their outward behaviour and how to know when you are maximising your sales performance 4 Measuring success How to measure the development of your individual profile as a sales person Development planning and review Into the future - how to continue your Natural Superhero development

Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback