Ever wondered about the SEO meaning or pondered, 'what is search engine optimisation?' This course unravels the mysteries, guiding you through its intricate layers. From the foundational principles to the advanced strategies employed by search engine optimisation UK consultants, every topic is covered.
The curriculum is structured to ensure a holistic understanding. Begin with an enlightening introduction, then delve into core concepts that form the backbone of SEO. Master the art of on-page optimisation, discover the secrets of keyword research, and hone your skills in SEO content writing. Finally, explore the vast realm of off-page SEO, where the real magic happens.
In today's digital age, where visibility is currency, mastering SEO is no longer optional; it's imperative. So, equip yourself with the knowledge and tools to stand out in the crowded digital landscape.
Learning Outcomes:
Understand the fundamental principles and core concepts of search engine optimisation.
Gain proficiency in on-page optimisation techniques to enhance website visibility.
Acquire skills in keyword research and optimisation to target the right audience.
Develop expertise in crafting SEO-rich content that resonates with both users and search engines.
Familiarise with off-page SEO strategies to boost website authority and rankings.
Why buy this SEO Masterclass?
Unlimited access to the course for forever
Digital Certificate, Transcript, student ID all included in the price
Absolutely no hidden fees
Directly receive CPD accredited qualifications after course completion
Receive one to one assistance on every weekday from professionals
Immediately receive the PDF certificate after passing
Receive the original copies of your certificate and transcript on the next working day
Easily learn the skills and knowledge from the comfort of your home
Certification
After studying the course materials of the SEO Masterclass there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60.
Who is this SEO Masterclass course for?
Digital marketers aiming to deepen their understanding of Search Engine Optimisation.
Business owners looking to increase their online visibility and drive organic traffic.
Content writers wishing to craft SEO-rich articles and web content.
Individuals curious about the digital marketing realm and its intricacies.
Aspiring search engine optimisation uk consultants eager to make a mark in the industry.
Prerequisites
This SEO Masterclass was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.
Career path
SEO Analyst: £25,000 - £35,000 Per Annum
SEO Content Writer: £22,000 - £30,000 Per Annum
Keyword Research Specialist: £28,000 - £38,000 Per Annum
On-Page Optimisation Expert: £30,000 - £40,000 Per Annum
Off-Page SEO Strategist: £32,000 - £42,000 Per Annum
Search Engine Optimisation Manager: £40,000 - £55,000 Per Annum
Course Curriculum
Section 1: Introduction
Unit 1: Introduction 00:04:00
Unit 2: Course Overview 00:04:00
Section 2: SEO: Core Concepts
Unit 1: What is SEO (Search Engine Optimisation) 00:04:00
Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO 00:05:00
Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking 00:06:00
Unit 4: 2 Ways to Get Ranked on Search Engines 00:03:00
Section 3: On - Page Optimisation
Unit 1: On Page SEO Explained 00:01:00
Unit 2: On Page SEO Activities 00:04:00
Unit 3: 4 Key Ranking Factors of On Page SEO 00:04:00
Unit 4: Tools & Tips for Increasing Site Speed 00:13:00
Unit 5: Using SEO Friendly Themes 00:06:00
Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate 00:05:00
Unit 7: How to Make the URL SEO Friendly 00:03:00
Unit 8: Long Form SEO Optimised Content 00:03:00
Unit 9: Internal Linking 00:05:00
Unit 10: Meta Title & Meta Description 00:03:00
Unit 11: Optimising Images for SEO 00:04:00
Unit 12: Outbound Links 00:04:00
Section 4: Keyword Research & Optimisation
Unit 1: What Are Keywords & Why They Are Important 00:06:00
Unit 2: Types of Keywords 00:08:00
Unit 3: Which Type of Keywords You Should Choose 00:01:00
Unit 4: Free Tools for Keyword Research & SEO 00:06:00
Unit 5: Paid Tools for Keyword Research & SEO 00:03:00
Unit 6: 2 Metrics to Check Before Choosing Content 00:05:00
Unit 7: Steps for Keyword Research 00:11:00
Unit 8: What is Keyword Stuffing? 00:05:00
Section 5: SEO Content Writing
Unit 1: Write SEO Optimised Title 00:04:00
Unit 2: 6 Hacks to Write Attractive Headlines 00:17:00
Unit 3: Keyword Placement For SEO 00:06:00
Unit 4: Steps to Write Content & Optimise It for Search Engines 00:09:00
Section 6: Off Page SEO
Unit 1: What Is Off Page Optimisation 00:01:00
Unit 2: Link Building - 1st Factor of Off Page SEO 00:07:00
Unit 3: 3 Methods to Get Backlinks 00:02:00
Unit 4: Method 1: Guest Posting for Link Building 00:07:00
Unit 5: Method 2: Building Relations with Experts 00:04:00
Unit 6: Method 3: Getting Backlinks from Round Up Post 00:04:00
Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO 00:05:00
Section 7: Conclusion
Unit 1: Conclusion 00:01:00
Assignment
Assignment - SEO Masterclass 00:00:00