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In our constantly changing environment, if you always do what you've always done, then you'll always get what you've always got - and that's not enough! Building a strategic marketing plan is a powerful way to take a step back from day-to-day activities, review the opportunities available to your business and your products, and build a roadmap of tactics that will set you apart from the competition. In this workshop, we look at how to build a customer-focused strategic marketing plan to pin-point your milestones to success over a 12-month period. This programme will help participants to: Understand the key questions that a strategic marketing plan should answer Understand the value of customer and competitor insight and how to develop actionable insights to guide your plan Conduct a market analysis and identify the barriers and drivers to success Learn how to build a customer buying journey and how to identify the most valuable customers Develop a customer-focused strategy and customer engagement plans Develop core messages and winning tactics to engage with your key customers Identify the key metrics to review and measure to keep your plans on track 1 Situational analysis Introduction to marketing strategy Market and competitor analysis and insight generation Understanding the customer buying journey How to segment customers to identify your most valuable customer opportunities Identifying the barriers and drivers to your success 2 Strategy Introduction to strategy How to build strategic imperatives and SMART objectives How brand vision and positioning drive customer focus A guide to building key message themes 3 Tactics, messaging and measurement Introduction to building customer-focused tactics How to build a customer-engagement plan How to build key messages and a customer-focused tactical plan A practical guide to developing key metrics to review success and keep your plans on track Actionable outcomes Throughout the programme we will use your own product examples to build your plan, participants will: Learn best practice examples of strategic planning Discover market and customer opportunities to strengthen your competitive edge Create a strategic plan that can be implemented immediately within your business Start planning compelling marketing messages to reach the right customer at the right time Receive immediate feedback on your strategic marketing plan Have the opportunity to share common issues and solutions with colleagues in the group

Successful account management requires time and investment to achieve high levels of customer satisfaction and develop new business opportunities. Ensuring you are equipped with the right tools to approach every customer interaction in a structured way will help you have productive relationships with your clients. Whether you're new to account management or experienced in business development and looking to expand your skillset, understanding how you can maximise customer relationships will be key to your success. We have developed this programme to be practical, fun and interactive. Participants will have the opportunity to learn and practice a number of key skills that will see successful results, and are encouraged to bring real life examples to the course so that learning can be translated to real world scenarios. This course will help participants: Learn how to plan growth and increase revenue from existing accounts Develop skills to build and develop essential relationships to increase value and visibility Learn how best to create loyalty and customer satisfaction Identify how to set account targets and development plan for building contacts and cross-selling Develop persuasion and influencing skills to better define needs and develop opportunities Learn how to add value at all stages; plus gaining competitive advantage Develop an up-selling, cross-selling strategy 1 Performance metrics for account management Introduction to the PROFIT account management model Using practical tools to measure account performance and success Planning your account strategy - red flags and green lights 2 Relationships for account management How to build and manage key relationships Producing a 'relationship matrix' Developing a coach or advocate 3 Setting objectives for your account Developing an upselling cross-selling strategy Setting jointly agreed goals, objectives and business plans Planning session 4 Feedback and Retention - building loyal and satisfied customers How to monitor and track your customer's satisfaction Building a personalised satisfaction matrix Customer service review meetings 5 Influence Getting your message and strategy across to C-level contacts Being able to better develop a business partnership within an accountes 6 Teamwork and time management Working with others to achieve your account goals Managing and working with a virtual team Managing your time and accounts effectively 7 Gaining commitment and closing the sale Knowing when to close for commitment How to ask for commitment professionally and effectively Key negotiation skills around the closing process - getting to 'yes' Checklist of closing and negotiation skills Practice session

Duration 3 Days 18 CPD hours This course is intended for This class is ideal for business users - the people who need to learn what's possible with Salesforce functionality across the suite of products, but aren't necessarily responsible for managing the application. If you're a customer service manager, business executive, business operations manager, sales operations manager, or any other operations, management, or process analysis 'super user,' this class is just what you need to better understand the business value of the Salesforce Platform. Overview Describe the primary business value of each major Salesforce Cloud. Manage users and data. Manage basic org configuration. Create email templates. Create reports and dashboards. Apply and champion Chatter. Understand the Salesforce implementation and maintenance lifecycle. Extend Salesforce functionality beyond basic configuration. Explore what?s possible with Salesforce. In this 3-day class, our Salesforce experts will walk you through the Salesforce Platform, its specific applications, and their business values and benefits. Familiarize yourself with Salesforce Cloud, and learn about platform features and processes to more effectively support day-to-day Salesforce operations within your organization. Through interactive lectures, discussions, and hands-on exercises, you?ll recognize the core elements of the implementation lifecycle, the key considerations to drive user adoption, and the important components of ongoing management of your Salesforce environment. Introduction Understand How Salesforce Works Explore Salesforce Applications Review Salesforce Organization Data Access and Security Control Org Access Manage Who Views and Modifies Objects Unlock Access to Records Share Access to Records Lock Down Individual Fields User Management and Troubleshooting Create New Users Troubleshoot Login, Record Access, and Field Visibility Issues Salesforce Customizations Think About Your Implementation Explore Custom Fields, Picklists, Page Layouts, and Record Types Create Email Templates Business Processes Automation Review Validation Rules Review Assignment and Escalation Rules Review Web-to-Lead and Entitlements Review Lightning Process Builder and Workflow Review Approval Processes and Visual Workflow Reports Explore the Reports Tab, Folders, and Formats Explore the Report Builder Summarize Your Data Dashboards and Data Insights Get More Insight from Your Data Visualize Your Data with Dashboards Create Your Analytics Strategy Everyday Salesforce Collaborate with Chatter, Groups, and Communities Share Feedback with Chatter Answers and Ideas Go Mobile with Salesforce1 Make Salesforce Part of Your Day Data Management Create a Data Migration Strategy Ensure Data Quality Extending Salesforce Drive a Salesforce Implementation Customize Salesforce Using Custom Objects, Apps, and the Salesforce AppExchange Build It Yourself Wrap-up and Certification Review the Certification Process and Resources

Duration 3 Days 18 CPD hours This course is intended for Individuals preparing for the Cisco Customer Success ManagerSpecialist certification Individuals who have experience working with customers to determine, measure, and deliver business outcomes through the implementation of technology Overview After taking this course, you should be able to: Describe the role of the Customer Success Manager Describe the tools that the Customer Success Manager uses to ensure customer experience Describe the lifecycle approach to customer experience The Cisco Customer Success Manager (DTCSM) v2.2 course gives you the confidence and competence to fulfill the Customer Success Manager (CSM) role successfully, helping your customers realize value from their solutions and achieve their business outcomes. The course offers experiential learning through practical exercises using situations based on real-life use cases and case studies. In this highly interactive course, you can practice and gain confidence in fulfilling core tasks using best-practice tools and methodologies while receiving feedback from the facilitator and your peers.This course is based on understanding the customer lifecycle and how to optimize that journey, increasing the value realized by the customer, and maximizing your likelihood to maintain their loyalty and renew or expand their business opportunities. The course helps you prepare for the 820-605 Cisco Customer Success Manager (CSM) exam. By passing this exam, you earn the Cisco Customer Success Manager Specialist certification. Course Outline Transition to Subscription Economy Customer and Industry Trends Defining Customer Success and the CSM Role Engaging the Customer for Success Engaging the Customer for Success Addressing Barriers Customer Success Management Activities Success Plan Elements Customer Success Management Activities Additional course details: Nexus Humans Cisco Customer Success Manager v2.2 (DTCSM) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Cisco Customer Success Manager v2.2 (DTCSM) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

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Developing the high performing team takes time and effort. But above all, it requires an understanding of the dynamics of high performing teams. This programme helps managers and leaders understand what high performing teams do and how they do it. It focuses on enabling managers to see their teams from different perspectives, allowing them to adapt their styles to maximise team outputs. A core theme is the need for managers of teams to 'hold up the mirror' to themselves and to see themselves as a leader of people, to reflect on how others see them and to modify their style accordingly. This programme will help managers / team leaders: Analyse the constituents of a 'high performing' team Apply essential influencing techniques Use a range of communication techniques to support effective teamwork Create and articulate team vision Generate common values Assess team effectiveness and take/recommend the appropriate actions Make more efficient use of team time Understand and agree on techniques to manage conflict Define and implement team meeting protocols that will facilitate team effectiveness Use the Prime Focus model to create the environment and framework for a high performing team Draft your team strategy to take them to the next level Day 1 1 Welcome and introduction Participants are welcomed to the programme and invited to share their personal objectives and people challenges Participants are given an action plan template to complete throughout the workshop 2 Your team The concept of 'positive intention' The difference between a team and a high performing team Assess your team effectiveness What is your 'interference'? 3 The team environment Setting the scene Building rapport Active listening Team goals and role profiling 4 Your style Tuckman model of team stages - how do you manage each stage? Team standards and goals Your team vision 5 Effective team meetings Influencing in team meetings How to make them interesting and relevant The pure role of the chair Day 2 1 Effective communication techniques Giving and receiving feedback Your communication style How to adapt, pace and lead to build rapport The Mehrabian theory of communication 2 How to manage conflict What is conflict? What is your default conflict approach? Tools and tips for managing conflict Practice sessions 3 Team skills Undertake a team skills analysis Types of team member Motivating team members Reframing situations 4 Setting your strategy Seeing the bigger picture The Prime Focus Model Your strategy for success Articulating your strategy Action plans revisited

Duration 1 Days 6 CPD hours This course is intended for Security Engineers Network Engineers Support staff Overview This course is intended to provide an understanding of Palo Alto Networks Next-Generation firewall technologies enable the student to perform a basic installation of Palo Alto Networks Next-Generation firewalls. Upon completion of this course, students will be able to: Explain the features and advantages of the Palo Alto Networks next-generation firewall architecture Understand the capabilities of App-ID, Content-ID, and User-ID Perform the basic configuration of the firewall including: Interfaces and virtual routers NAT Policies Security zones Objects Security policies Content security profiles View logs and basic reports This course was formerly named Palo Alto Networks Foundations of Next Generation Firewalls (EDU-150). ** Our foundation classes are just introductory trainings, NOT a full technical training. Your network has expanded beyond your organization\'s boundaries. Cloud locations and remote users (often using personal devices) have \'distributed\' the surface you need to both enable and protect.At the same time, the motivations of attackers and their sophistication have continued to evolve.Palo Alto Networks' next-generation firewalls are all based on a consistent Single-Pass Architecture, enabling security capability that is unique in the industry. This architecture is implemented in a portfolio of both physical and virtual appliances, designed to cover a range of performance and use case requirements.Features and management are consistent across the portfolio. Integration with GlobalProtect? mobile security service extends policy-based security to mobile devices (whether on-premises or remote). Integration with our threat intelligence services keeps information up to date for the firewall (e.g., URL categories, threat signatures). WildFire? cloud-based malware analysis environment integration supports a rapid \'feedback loop\' that enables the firewall to stop advanced threats throughout the attack lifecycle. Course Outline Module 0: Introduction Module 1: Platforms & Architecture Module 2: Getting Started Module 3: Basic Administration Module 4: Connectivity Module 5: Security Module 6: Logging & Reporting Additional course details: Nexus Humans Palo Alto Networks : Strata Foundations training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Palo Alto Networks : Strata Foundations course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

CORPORATE TRAINING There are currently 13 million women going through menopause in the UK. 4.3 million of them are aged between 45-55 years old, which is the fastest growing demographic in the workforce SB Wellbeing provides training for companies who are serious about providing support for their female staff going through menopause. Also, up-skilling managers and leaders on what they need to know.  Manager training includes what menopause is, how it can affect the individual at work, as well as the bigger picture of how it can impact the business, and how best to support them.    Colleague training is for anyone going through menopause or supporting someone who is. It's fully inclusive and highly interactive.  The two programmes can be run back to back or separately and be delivered via webinar or in-person. For more information and to book your training please get in touch. Here's what people are saying... " Thank you Sally for an amazing presentation yesterday – I had lots of the team say how good it was and how much they had learnt." - Leonard Design Architects, Nottingham "Just to say everyone absolutely loved training session 1!! The feedback from the second session was ace!! - Co-op Academy, Failsworth   "Open & frank conversation. Very factual and a great all round guide" - tp bennett, London   "The more staff that have this training the better, especially principle/director level." - tp bennett, London

Effective communication in the workplace is part and parcel of our daily lives, but not everyone is a natural.  Do you find it tough standing up in front of people? Does the thought of engaging with audiences in any setting fill you with anxiety? Is doing a remote video message to colleagues on Zoom or Teams a tough call? Do you do it regularly but need some professional guidance on whether it’s working? At CoComms we can improve every aspect of your performance and offer a range of tips and techniques to help manage these environments and keep your audience engaged and interested. Public Speaking and Presentation Training In a professional setting it’s vital to come across as dynamic, trustworthy, credible and real. You want people to trust you and in turn get behind your vision or plan or proposal. If you can achieve this you can improve your confidence, your engagement and your prospects. Our training is designed to hone your presentation skills so whether you are pitching for work, taking colleagues through change or speaking to a new audience, you can do it with a clarity and confidence that makes your messages clear and insightful. The training includes: Perfecting your slides Working to produce a clean, easy to navigate slide deck that give logic and flow to your presentation. Developing your storytelling We use our journalistic techniques to show you how to build a story to keep your audience engaged with a well-structured and entertaining presentation. Calls to Action Make sure it is clear what you want to achieve and what you want from your audience. Rehearse and Review We film and then playback a range of practical presentation exercises so we can review your performance and work to make any improvements. Conference and Panel Training The audience at a conference may be a captive one, but that doesn’t mean they are always listening and engaging with what you have to say. We can make sure your keynote speech or panel contribution is memorable, appreciated by your audience and beneficial to your business. Our training looks at preparing for and delivering a speech from start to finish and includes: Defining your big ideas What is it you want to say and what do you want your audience to remember? Develop your narrative and script How can you get across your message using storytelling. Choosing the right language How vibrant and energised language can make the difference in your speech. The tips and tricks to make sure your speech is memorable How vocabulary and delivery techniques ensure your words are heard. Controlling the message How to deal with unhelpful questions and return to the main aspects of your story. Stakeholder Communication Training Engaging effectively with stakeholders with clarity and confidence can make all the difference to your relationships. A successful “town hall” meeting can win over your sceptics, convince those who are unsure and build a common goal between your business and stakeholders. Our stakeholder communication training prepares you for these vital meetings and includes: Focusing the meeting We look at how to control the meeting so the important business is covered and how to prepare for any questions or comments you may receive. Keep control of the conversation We teach you conversational techniques to focus on the main points without being too assertive or dismissive. Rehearse and Review We use video and practical role-play exercises to assess your performance and look for ways to improve. Breaking down the information We look at how to present facts and figures without overwhelming (or boring!) your audience. Our techniques will help you narrate the message in a clear and comprehensive way. Making an impact Using our journalistic experience we will work with you to develop your presentation skills to make the biggest impact and demonstrate credibility and authority. Video Calls for Business The world has changed. Now is the time to ensure your business is changing too. Many in-person meetings, conferences, networking events and clients hosting are, for now, a thing of the past. These face-to-face interactions have been replaced by video calls, webinars and online events. So, how do you develop contacts, maintain relationships and manage your team in this new virtual world? How do you look and sound confident, be heard, and build trust and credibility through a computer screen? At CoComms, we are online communications experts and our years of experience in broadcasting mean we understand how to engage a virtual audience. Interactive and practical training We work with you through a variety of scenarios to analyse your performance on video calls. Feedback on your performance We offer supportive, positive feedback and share our tried and tested techniques so you can improve. Make Video Calls work for you Through our training you will become more confident, more productive and more dynamic on video calls. Contact us If you have a query regarding any of our services or would like to book a consultation for free initial advice and guidance please get in touch

Duration 3 Days 18 CPD hours This course is intended for This course is designed for project leaders, scrum masters, coaches, product owners, and team members who intend on taking the PMI-ACP© exam. Overview Upon successful completion of this course, you will know: ? Agile principles and practices that will enhance team productivity and improve customer satisfaction ? How to create transparent communication among stakeholders ? How to manage project's scope, schedule and budget in an Agile environment ? How to maximize business value and deliver most value early in the project ? How to build high-performing team ? How to plan at multiple levels and manage stakeholders' expectations ? How to detect, track and resolve risks in an Agile project This course provides participants with a solid foundation of the PMI-ACP© exam. Participants will be introduced to PMI Agile concepts and practices. Introduction to the PMI-ACP© Course and ExamAgile Principles and Mindset Agile project Management Framework: ? What is Agility ? Agile Manifesto ? Agile Principles ? Agile Methodologies: Scrum, Kanban, Extreme programming (XP), Lean ? Agile leadership ? Agile process overview Value-Driven Delivery What is Value-driven delivery, how to deliver value early and minimize waste Assessing Value - Return on Investment (ROI), net present value (NPV), Internal rate of return (IRR), earned value management, managing risk Value Based prioritization ? Customer-Valued prioritization, prioritization schemes (Kano analysis, MoSCoW, relative prioritization / ranking Delivering incrementally ? Minimal Viable Product (MVP), Minimal marketable Feature (MMF), Work In progress (WIP), WIP Limits, Bottlenecks, Cumulative Flow Diagram (CFD) Contracting in Agile projects Verification and validation Stakeholder Engagement Identifying project stakeholders Managing stakeholder engagement Establishing a shared vision ? Agile chartering, Definition of 'Done' (DoD), Agile modelling, wireframes, personas Communication Management ? face to face communication, two-way communication, knowledge sharing, information radiators, social media Working collaboratively ? workshops, brainstorming, collaboration games Interpersonal skills for Agile success ? emotional intelligence, active listening, facilitation, negotiation, conflict resolution, participatory decision making Team Performance Agile team roles High-performing Agile teams ? stages of team development Adaptive leadership Creating collaborative team spaces ? co-located teams, osmotic communication, distributed teams Tracking team performance in Agile teams ? burn charts, velocity Adaptive Planning Defining adaptive planning Principles of Agile planning Tools for sizing and estimating Releases and Iterations planning Problem Detection ?nd Resolution How problems impact a project Detecting problems ? lead time and cycle time, defects, variance analysis, trend analysis, control limits Managing projects threats and issues ? risk-adjusted backlog, risk severity, risk burndown graphs Solving problems Continuous Improvement Multiple levels of improvement ? processes, product, people Implementing continuous process improvement ? process tailoring, systems thinking, process analysis, value stream mapping, project pre-mortems Working towards continuous product improvement ? product feedback loops and learning cycle Leading continuous people improvement ? retrospectives, team self-assessments PMI-ACP© Exam Preparation PMI-ACP© Exam Particulars Overview PMI-ACP© Exam Particulars PMI-ACP© Candidate Requirements PMI-ACP© Candidate Fees PMI-ACP© Exam Application Process