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Sell products faster than a race car with the right marketing tool Social media platforms these days have become all the rage. Almost everyone in the world uses social media in one form or another. Given that Facebook alone has 2 billion users active every month, it makes sense to utilize this piece of technology to reach out to the billions out there and market your products. Professional Diploma in Social Media Marketing will definitely help you make it rain money, because it will help you to use the power of social media as the ideal marketing tool. You will learn the value of social media buzz and its consequences on your business. You will also be able to develop a winning social media marketing plan. Following all that you take a look at different social media sites such as Facebook, twitter, you tube and understand the reasons behind using them, their uniqueness and the different demographic each of them target. So if you are interested in selling your own product or are considering a career in social media marketing, then this diploma course is definitely for you. Course Highlights Professional Diploma in Social Media Marketing is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Professional Diploma in Social Media Marketing into 34 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 16 hours, 40 minutes and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Professional Diploma in Social Media Marketing Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Professional Diploma in Social Media Marketing is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Professional Diploma in Social Media Marketing is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a content calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Mock Exam Mock Exam- Extended Diploma in Social Media Marketing 00:20:00 Final Exam Final Exam- Extended Diploma in Social Media Marketing 00:20:00
Description: Do you want to learn the best social media strategies to enhance your brand presence and attract new customers on all social media platforms? In this course, you will learn how to start a social media presence for your brand on various platforms, depending on targeting audience. You will learn how to automate your pages using automation tools. You will likewise explore different strategies that are necessary to enhance your online presence and much more. You will learn necessary skills, knowledge and information on social media campaign for your business. Who is this course for? This course would be ideal for individuals who want to learn more about social media marketing. Digital Markers, Personal Assistance, Office Administrators, Office Managers, Marketing Executives, Marketing Assistants, Business Development Managers can benefit from this course. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career path: The Complete Online Course on Social Media for Business would be beneficial for the following careers: Digital Marketer (Digital Marketing Executive) Social Media Consultant Marketing Executives Advertising Sales Executive Marketing Managers Business Development Managers. Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Social Media Management for Business Module One - Getting Started 00:30:00 Module Two - What is Social Media? 00:30:00 Module Three - Defining Your Social Media Policy (I) 00:15:00 Module Four - Defining Your Social Media Policy (II) 00:30:00 Module Five - Creating a Living Document 00:30:00 Module Six - Keeping an Eye on Security 00:30:00 Module Seven - Rules to Follow When Posting (I) 00:30:00 Module Eight - Rules to Follow When Posting (II) 00:30:00 Module Nine - Benefits of Social Media 00:30:00 Module Ten - The Pitfalls of Social Media 00:30:00 Module Eleven - Listen to Your Customers 00:30:00 Module Twelve - Wrapping Up 00:30:00 Activities 00:00:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Social Bookmarking Introduction To Social Bookmarking 00:30:00 The Essential Benefits Of Social Bookmarking 00:30:00 Way To Use Social Bookmarking Correctly 00:30:00 Make Money Social Bookmarking 01:00:00 Identify The Social Bookmarking Competitors 00:15:00 Tips To Avoid Wrapping Traps 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Complete Online Course on Social Media for Business 00:30:00 Final Exam Final Exam- Complete Online Course on Social Media for Business 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
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Introduction: Social media marketing is a type of online marketing that involves creating and posting content, such as articles, images, videos, as well as paid social media ads, to increase customer engagement. Social media creates great exposure for your business, it's cost-effective and you don't have to be an expert to see success with advertising. This course aims to provide you with sufficient information to help you develop and implement a social media strategy yourself, based on the topics we will be discussing. What You Will Learn: What social media marketing entails and what the four most valuable social media platforms for business are How to analyse your target audience How to choose the appropriate social media platform for your business How to make the most of using Facebook, Instagram, Twitter and LinkedIn for business What the emerging social media marketing trends are What the benefits of social media marketing are Benefits of Taking This Course: You'll be able to identify the audience and content that works best with each social media platform Your knowledge will assist you in choosing the appropriate social media platforms for your business You will be able to efficiently set up Facebook, Instagram, Twitter and LinkedIn business accounts, and understand how the various advertising options work You will be able to better predict and incorporate emerging social media trends into your marketing strategy Your knowledge will allow you to create a specific social media strategy, tailored to your business Course Modules: Module 02: Choosing Your Social Media Platforms Module 03: Facebook and Instagram for Business Module 04: Twitter and LinkedIn for Business Module 05: Social Media Marketing Trends and Benefits
[Updated: February 2024] ***Best Deal of the Market. Only for Today*** In today's interconnected world, over 95% of UK-based businesses recognise the paramount importance of online presence. Digital marketing isn't just the future - it's the beating heart of modern business strategies. The goal of our Digital Marketing Masterclass is to develop 'Ideas That Work' from advertising creative experts. To make your Digital Marketing learning journey easier, we are offering you the FIRST 3 LESSONS for FREE. Digital marketing has become exceptionally valuable as it has the potential to grow your business from scratch and make a profit in the process. The Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) Diploma Level 7 course includes all the most up-to-date digital marketing strategies and helps you to promote your products or business using various digital platforms. Through this course, you will equip yourself with a solid foundation in the core concepts of digital marketing. It ensures you learn all the essential skills and knowledge needed to exceed as a digital marketing professional. Broaden your knowledge of the basics of digital marketing, including the elemental characteristics, and its various strategies that empower you to develop and implement digital marketing strategies and drive sales eventually. The Advanced Diploma in Digital Marketing at QLS Level 7 now comes to you, accompanied by the 10 Premium Courses Bundle. Courses Are: Course 01: Level 7 Advanced Diploma in Digital Marketing (Email Marketing, Copywriting, Blogging. YouTube, Twitter, Instagram, Video Marketing) Course 02: Strategic Marketing & Planning Course 03: Content Management Strategy Course 04: Creative Writing Course 05: Digital Marketing - Growth Hacking Course 06: Pay per Click (PPC) Marketing for Lead Generating Course 07: Mobile Marketing Course 08: Search Engine Optimisation (SEO) Course 09: Sales and Marketing Course 10: Communication Skills What You Learn From This Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) Course: With the aid of this Digital Marketing course curriculum, you will gain a multitude of skills & knowledge, including - Familiarise yourself with the arena of digital marketing. Know what the target audience is & how to find your audience. Delve into the basics of brand identity & brand identity tools. Understand the importance of websites & email marketing. Have a clear knowledge of copywriting, blogging & SEO. Career Progression of Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO): After completing this Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) course, you can progress towards- Professional Diploma in Digital Marketing Digital Marketing Professional Diploma CIM Diploma in Professional Digital Marketing COB Certified Digital Marketing Manager Student Testimonials - What Our Students Say! ''Extremely good delivery and very educational!!!'' Reviewed by Benampeta Lukuna ''Hi, I hope you are well my name is Rukhsar this is my first time starting an online course it's very very amazing and interesting'' Reviewed by Rukhsar Hanif ''Excellent content. Very well explained. Certainly recommended.'' Reviewed by Denis Jackson So enrol now in this Digital Marketing course today to Advance your career! The relevance & intricacy of digital marketing roles has grown over time. Course Curriculum of Level 7 Advanced Diploma in Digital Marketing Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups Facebook Pages Facebook Ads Facebook Retargeting Facebook For Local Business (SMM) Google AdWords Twitter Instagram Pinterest LinkedIn Periscope Social Media Live Streaming Podcasting Quora Google Analytics Conclusion CPD 300 CPD hours / points Accredited by CPD Quality Standards Module 01: Introduction to Digital Marketing 14:35 1: Introduction Video Preview 01:19 2: Digital Marketing Preview 02:16 3: DMM Intro Preview 01:33 4: Digital Marketing Strategy in 10 Minutes Preview 09:27 Module 02: Define Your Business & Target Audience 44:53 5: Define your Purpose 04:03 6: Case Studies 05:26 7: Positioning Your Brand 04:06 8: Case studies - Positioning 03:06 9: Unique Selling Proposition 06:01 10: Personality 01:50 11: Case Study - Personality 06:54 12: Find Your Audience 04:57 13: Validate Your Business 08:30 Module 03: Brand Identity 51:37 14: Intro Brand Identity 02:27 15: Case Study - 3 Company Styles 04:44 16: Free Branding Tools 07:40 17: Learn Canva in 10 Minutes 10:35 18: Learn Photoshop in 30 Minutes 26:11 Module 04: Websites 3:03:56 19: Intro to Websites 03:40 20: Choose a Domain Name 05:29 21: Intro to WordPress Lessons 01:15 22: Purchase Hosting and Install WordPress 06:00 23: Navigating WordPress 06:07 24: Install and Activate Themes 06:34 25: Add a Static Home Page 04:09 26: Editing a Page & Change the Site Title 17:06 27: Add and Edit a Menu 05:42 28: Publishing website 01:41 29: Writing a New Post & Organizing Your Blog 09:13 30: Blog Page Design - Excerpts vs Full Content 01:01 31: YouTube Videos 03:44 32: Customise the Sidebar 04:47 33: Add Site Icon with a Plugin 02:26 34: Make Your Website Responsive and Mobile Friendly 03:28 35: Customise Footer Information 03:28 36: Find, Install, and Activate Plugins 07:19 37: Backing Up Your Website 04:48 38: Securing Your Site from Attackers 04:52 39: Make Your Site SEO Friendly 05:37 40: Make Your Website Faster 04:34 41: See your Google Analytics in WordPress 05:06 42: Block Spam with Akismet 03:14 43: Pretty Link Redirects & Link Shortener 02:59 44: WordPress Commenting Systems & Plugins 05:08 45: Secure Contact Forms in WordPress 07:08 46: Free Email Marketing in WordPress 10:59 47: Add Social Sharing Buttons 06:51 48: What Pages Do You Need- 08:42 49: Design a Home Page that Works 08:54 50: The Start Here and About Page 06:15 51: The Resource Page 05:40 Module 05: Email Marketing 58:54 52: Email Marketing 06:52 53: Email Marketing Tools 04:10 54: Lead Magnets 07:27 55: Where to put opt-in forms 05:35 56: Segmenting and Tagging Your Subscribers 05:11 57: Email Sequences 13:06 58: Better Email Subject Lines 03:54 59: Using Analytics to Improve Emails 07:06 60: Case Study - 100 Subscribers in Less Than 1 Week 05:33 Module 06: Copywriting, Blogging & SEO 39:51 61: Copywriting Basics 02:20 62: A.I.D.A- 05:31 63: Case Study of a Sales Page 08:15 64: 10 Commandments of Copywriting 06:42 65: Write Better Headlines 05:21 66: Write Quality Articles 06:18 67: Optimize Your Website SEO 05:24 Module 07: YouTube 1:36:12 68: Digital Marketing - Intro to YouTube 06:39 69: Digital Marketing - Case Study - YouTube Sales Funnel 04:43 70: YouTube SEO - Watch Time vs. Views 03:34 71: Keyword Research for YouTube Videos 05:39 72: Start Your New Channel 03:00 73: Channel Art and Icon 07:23 74: Channel Description 02:42 75: Customise Your Channel Design 04:27 76: Add a Channel Trailer 02:29 77: YouTube Channel Settings and Verification 06:35 78: Upload Defaults, Featured Content, and Channel Branding 06:02 79: Uploading Videos + Titles, Tags, Description 11:41 80: Cards and End Screens 07:53 81: Use YouTube Analytics to Grow Your Channel 06:09 82: Quickly Respond to Fans with the Community Tab 02:18 83: Live Streaming with YouTube Live 04:07 84: Free Music on YouTube Live 01:38 85: Create a YouTube Ad. 05:10 86: Spy on Competition with Social Blade 04:03 Module 08: Video Marketing 2:05:26 87: Digital Marketing - Intro to Video 03:36 88: Video Equipment for Beginners 08:29 89: Tools to Make Your Videos More Professional 04:02 90: Structure a Video that Sells 04:19 91: Intro to Video Production Bootcamp 01:04 92: What Makes a Great Video? 03:18 93: What Type of Video Should You Make? 02:48 94: Great Video Ideas 05:05 95: Plan Your Video 03:31 96: The Pre-Production Checklist 04:04 97: Introduction 01:35 98: Camera Options 06:00 99: Microphone Options 04:37 100: Lighting Options 01:56 101: Editing Tools 02:11 102: Exposing Your Shot 05:26 103: Compose Your Shots 04:26 104: Filming Yourself 01:09 105: Getting the Right Shot 03:43 106: Choose a Background 02:32 107: My Office Video Setup 02:55 108: Exposing with DSLR and Mirrorless Cameras 06:31 109: Focus with DSLR and Mirrorless Cameras 02:36 110: Know Your Lenses 03:36 111: Shoot with Your Webcam 05:50 112: Stabilise Your Shots 02:58 113: Record Great Screencast Videos 04:21 114: Choose the Right Microphone 03:21 115: Record Better Audio in Any Environment 01:27 116: Lavalier Microphones 02:48 117: Shotgun Microphones 00:55 118: Recording Audio with Your Computer 01:33 119: Lighting for Video 01:04 120: Use Natural Light 04:14 121: Three-Point Lighting 07:26 Module 09: Facebook Groups (Social Media Marketing) 25:44 122: Digital Marketing - 9.1 Intro to FB Groups 02:20 123: Create Your Group - Walk Through 11:26 124: Tips for a More Engaged Facebook Group 08:24 125: Scheduling Posts, Live Video, and More 03:34 Module 10: Facebook Pages (Social Media Marketing) 2:23:58 126: Why Facebook Pages are Important for your Business 06:27 127: Creating a Stunning Facebook page for your business 08:57 128: Adding Essential Information to your Facebook Page 10:39 129: Selecting your Profile Image 04:30 130: Creating Professional Facebook Cover Image for your Pages 12:04 131: Creating a Captivating Facebook Page Description Using The Ads. 02:43 132: Getting Your Facebook Page Username 02:46 133: Facebook Page Apps to Increase Fans Engagement 08:05 134: Top 9 Ways to Monetise Your Facebook Page 11:59 135: Exploring Publishing Tools 10:12 136: Scheduling Facebook Posts 04:43 137: Follow Your Competitors on Facebook 11:01 138: How to guarantee your fans see all your posts 09:33 139: Facebook Insights 12:19 140: Promoting your Facebook Page 10:34 141: Four Unlimited Sources of Royalty Free Image 12:19 142: Turn Any Image Into a Clickable Facebook Post 05:07 Module 11: Facebook Ads (Social Media Marketing) 1:01:29 143: Introduction to Facebook Ads 01:13 144: Introduction to the Facebook Ads Manager 05:54 145: Setting up your Facebook payment account 01:54 146: Defining your Facebook Target Audience 12:14 147: Level 1 - Creating the Ad 05:24 148: Level 1 - Boosting Your Post 08:37 149: Level 2 - Creating Your Ad in the Ads Manager 11:24 150: Tips to Have Your Ad Approved 03:25 151: Analysing Results 11:24 Module 12: Facebook Retargeting (Social Media Marketing) 51:08 152: The Importance of Facebook Retargetting 04:51 153: Creating a Facebook Pixel 05:29 154: Installing Pixel In WordPress 04:32 155: Installing Pixel In A Non-WordPress Website 02:27 156: Pixel Testing 03:53 157: Creating Your First Audience With Pixel 03:41 158: Facebook Pixel Advanced Audience Creation 13:46 159: Message - Your Audience Is Too Small 01:50 160: Creating Your Optimised Fb Ad With The Pixel 10:39 Module 13: Facebook For Local Business (SMM) 34:48 161: How Facebook Ads Can Help Your Local Business 06:24 162: The Plan For Your Local Business 07:33 163: Reaching People Around Your Business 10:23 164: Creating Your Local Business Ad 10:28 Module 14: Google AdWords 1:10:12 165: Digital Marketing - Google AdWords For Your Business 01:47 166: How AdWords Works 02:54 167: Example Of Ads That We Are Creating 04:28 168: Setting Up Your Adwords Account 06:51 169: Exploring The AdWords Interface 05:14 170: Discovering The Best Keywords 11:15 171: Creating A Google AdWords Search Campaign 06:10 172: Creating An Ad Group And Adding Keywords 03:43 173: Selecting Your Audience 03:33 174: Choosing Your Bid Setting For Google AdWords 04:21 175: Finalising Your Google AdWords Ad 06:15 176: Managing Your Google Ads Campaigns And Analytics 03:02 177: Creating A YouTube Ad With Google AdWords 09:57 178: Your Next Steps 00:42 Module 15: Twitter (Social Media Marketing) 1:37:45 179: Digital Marketing - The Way Twitter Can Help Your Business Growth 01:47 180: Choosing The Best Username Or Twitter Handle 06:27 181: 4 Tips For Choosing Your Twitter Handle 02:01 182: Creating A Twitter Account 04:53 183: Creating An Outstanding Twitter Profile Page 03:46 184: Adding Your Profile And Header Photo 09:33 185: Writing An Optimised Bio 10:43 186: Pin The Most Important Tweet For Your Bio 06:18 187: Connecting With Other Influencers 05:37 188: Twitter Hashtags 05:42 189: Growing Your Twitter Presence With Jooicer 09:04 190: Add Twitter Buttons To Your Website 09:58 191: Add Twitter Widgets To Your Website 06:51 192: Twitter Ads - Creating Your Ads Account and Campaign 09:32 193: Twitter Ads - Adding your Payment Method 01:21 194: Twitter Ads - Creating other Twitter ads 02:20 195: Twitter Ads - Promoting a Tweet 01:52 Module 16: Instagram (Social Media Marketing) 1:15:38 196: Instagram for Business: Defining The Strategy 04:21 197: Create an Instagram for Business profile 03:52 198: Building a Killer Instagram Profile 02:42 199: Building a Killer Instagram Profile - 2 03:57 200: Building a Killer Instagram Profile - 3 05:04 201: Building a Killer Instagram Profile - 4 01:33 202: Accessing the Ads Manager 02:37 203: Creating your First Instagram Ad 03:58 204: Creating Your Instagram Ad 07:45 205: Important Tips to Have a Successful Ad on Instagram 04:47 206: Mistake 1 02:19 207: Mistake 2 01:14 208: Mistake 3 02:01 209: Mistake 4 00:52 210: Mistake 5 01:04 211: Mistake 6 00:51 212: Tools To Create Instagram Photos 04:22 213: Creating Viral Instagram Photos 13:20 214: Adding Your Logo or Website to your Instagram Post 04:51 215: Instagram Live and Instagram Stories 04:08 Module 17: Pinterest (Social Media Marketing) 1:15:02 216: Why Pinterest And How It Can Your Business Grow 03:16 217: Opening A Pinterest Business Account 03:15 218: Linking Pinterest With Your Website 04:56 219: Linking Pinterest With Other Social Media Platforms 02:04 220: Optimising Your Pinterest Profile 08:52 221: Creating Boards 09:22 222: Using Secret Boards 03:00 223: The Powerful Pinterest Notification 01:18 224: Adding Pinterest Chrome Extension 03:22 225: Adding Pinterest To Your Website 13:37 226: Pinterest Ads - Getting started 03:03 227: Pinterest Ads Pinterest Ads Panel Overview 02:46 228: Creating a Pinterest Ad 13:06 229: Creating Pinterest Ads Fast 03:05 Module 18: LinkedIn (Social Media Marketing) 1:27:54 230: Digital Marketing - Welcome to LinkedIn Marketing 01:40 231: Setting Up a LinkedIn Account 06:26 232: Adding Experience & Skills to Your LinkedIn Account 03:21 233: Adding A Professional Background Photo 04:07 234: Adding Media To Your LinkedIn URL 06:00 235: Changing Your LinkedIn URL 03:30 236: Adding Your Website To LinkedIn 06:23 237: Creating Shareable Content On LinkedIn 04:08 238: LinkedIn Company Pages Examples 05:29 239: Creating a LinkedIn Company Page 02:22 240: Managing Your LinkedIn Company Page 07:08 241: Getting $50 in LinkedIn Ads Credits 02:40 242: LinkedIn Ads Introduction 02:57 243: Creating a LinkedIn Sponsored Content Ad. 11:47 244: Waiting for LinkedIn Ad Approval 00:46 245: Creating a LinkedIn Text Ads Campaign 06:52 246: Creating a LinkedIn Sponsored In Mail Campaign 09:09 247: LinkedIn Campaign Manager 03:09 Module 19: Periscope (Social Media Marketing) 06:18 248: What is Periscope 01:07 249: Optional Equipment 05:11 Module 20: Social Media Live Streaming 1:55:04 250: Basic Equipment for Social Media Streaming 08:42 251: Planning An Irresistible Live Streaming Session 09:43 252: Facebook Live Basics 05:03 253: Facebook Live Session From Your Smartphone 06:47 254: Sharing Your Facebook Live Sessions 02:43 255: Three Ways To Reuse Your Facebook Live Sessions 05:27 256: YouTube Live Basics 02:18 257: Running A YouTube Live From Your Smartphone 04:40 258: Instagram Live 04:08 259: Periscope Live 03:17 260: Introduction to OBS Broadcaster Software 03:19 261: Setting up your OBS Software 10:57 262: Using OBS Studio Mode 04:52 263: Facebook Live Streaming with OBS 12:24 264: YouTube Live Streaming with OBS 06:59 265: Simultaneous Streaming to Facebook, YouTube and Periscope 15:41 266: Other Awesome Software For Live Streaming 08:04 Module 21: Podcasting 22:53 267: Podcasting Intro 03:11 268: Podcasting Tools 06:41 269: Hosting Your Podcast with Libsyn 07:28 270: Submitting Podcast to iTunes 02:18 271: Validate Your Podcast Work 00:57 272: Outsourcing Your Podcast Work 02:18 Module 22: Quora 06:17 273: Quora Basics 02:57 274: Finding the Right Questions, and Optimize Your Answer 03:20 Module 23: Google Analytics 42:51 275: Setting Up Google Analytics 05:33 276: Navigating the Google Analytics Dashboard 06:34 277: Know Your Audience with Analytics 05:35 278: User Acquisition and Behavior Flow 13:18 279: See Where Visitors Click with Page Analytics 04:41 280: User Behavior and Site Speed 04:00 281: Setting Up Goals 03:10 Module 24: Conclusion 02:46 282: Conclusion 01:46 283: Final Words. 01:00 Assessment - Digital Marketing (Optional) 02:00 284: Assignment On - Advanced Diploma in Digital Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 285: Order Your CPD Certificate 01:00 286: Order Your QLS Endorsed Certificate 01:00 Additional Resources 01: Strategic Marketing & Planning 1:55:03 287: Module 1: An Introduction to Strategic Planning 08:25 288: Module 2: Development of a Strategic Plan 15:12 289: Module 3: Strategic Planning for Marketing 08:01 290: Module 4: Strategic and Marketing Analysis 09:25 291: Module 5: Internal Analysis 15:54 292: Module 6: External Analysis 15:03 293: Module 7: Market Segmentation, Targeting and Positioning 11:55 294: Module 8: Approaches to Customer Analysis 15:09 295: Module 9: Approaches to Competitor Analysis 15:59 Additional Resources 02: Content Management Strategy 1:49:59 296: Module 01: Introduction to Content Management 08:32 297: Module 2: Content Management System (CMS) 17:14 298: Module 03: Basics of Content Management Systems 17:52 299: Module 04: Content Strategy 17:37 300: Module 05: Content Marketing 15:30 301: Module 06: Content Marketing Tools and Tactics 16:49 302: Module 07: Content Marketing Strategy 16:25 Additional Resources 03: Digital Marketing - Growth Hacking 12:35 303: Growth Hacking 12:35 Additional Resources 04: Pay per Click (PPC) Marketing for Lead Generating 17:43 304: Lead Generation using PPC Campaigns 03:19 305: Purpose of PPC Marketing 03:15 306: Benefits of PPC Marketing 03:43 307: Use of 20+ PPC & Lead Generations Tools 02:53 308: Planning of Cost & Budgeting of PPC & Google Ads 04:33 Additional Resources 05: Search Engine Optimisation (SEO) 15:46 309: Search Engine Optimization 15:46 Additional Resources 06: Mobile Marketing 13:55 310: Mobile Marketing 13:55 Additional Resources 07: Sales and Marketing 16:44 311: Sales & Marketing 16:44 Additional Resources 08: Communication Skills 13:13 312: Communication Skills 13:13 Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements A stable internet or data connection for your learning device is needed to enrol in this Course. Career path Digital Marketing course will help you to bloom as- Content Strategist/Copywriter: £25,000 - £45,000 Per Year Digital Marketer: £25,000 - £50,000+ Email Marketer: £25,000 - £45,000 SEO & SEM Expert: £30,000 - £60,000+ Social Media Manager: £25,000 - £50,000+ Certificates Certificate Accredited by CPDQS Digital certificate - Included After completing all gift courses you are enable to order your Free PDF Certificates from us. Advanced Diploma at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
ð Elevate Your Online Presence with 'Online Presence Pinnacle: Marketing Excellence Course' ð Are you ready to transform your digital footprint and skyrocket your business to new heights? Welcome to the ultimate marketing mastery journey - the 'Online Presence Pinnacle' course! Unleash the power of cutting-edge strategies and propel your brand to success with our comprehensive curriculum designed for marketing excellence. ð¥ Module 1: Funnel Building For Massive Profits Unlock the secrets to creating high-converting sales funnels that turn prospects into customers. Learn how to optimize every step of the customer journey and maximize your profits. ð Module 2: Lead Generation, Traffic & List Building Discover the art of generating quality leads, driving targeted traffic, and building a responsive email list. Master the techniques that will keep your pipeline flowing with potential customers. ð Module 3: LinkedIn Advertising Harness the power of the world's largest professional network. Learn how to leverage LinkedIn advertising to reach your ideal audience, establish thought leadership, and drive business growth. ð¯ Module 4: How To Do Banner Advertising Dive into the world of visual storytelling. Uncover the secrets of creating compelling banner ads that capture attention, communicate your message effectively, and drive results. ð¦ Module 5: Twitter Ads For Fun & Profit Turn tweets into treasure with our Twitter Ads module. Explore innovative strategies to promote your brand on one of the fastest-moving platforms and watch your ROI soar. ð° Module 6: Make Profits With Facebook Ads Master the art and science of Facebook advertising. From audience targeting to ad creatives, learn the strategies that will not only increase your brand visibility but also boost your bottom line. ð Module 7: Search Ads - For Massive Profits Navigate the complex world of search engine advertising. Optimize your campaigns for maximum visibility, drive targeted traffic, and watch your profits skyrocket through strategic search ads. ð Why Choose Online Presence Pinnacle? ⨠Expertly crafted curriculum by industry professionals ⨠Practical, hands-on lessons for real-world application ⨠In-depth insights into the latest marketing trends ⨠Interactive community for networking and support ⨠Lifetime access to course materials and updates ð Don't miss this opportunity to revolutionize your online presence and elevate your marketing game! Enroll in 'Online Presence Pinnacle: Marketing Excellence Course' today and embark on a journey towards digital success. ð Limited slots available. Secure your spot now and transform your online presence! ð Course Curriculum Funnel Building For Massive Profits Intro To Funnel Building 00:00 Funnel Building - Part 1 00:00 Funnel Building - Part 2 00:00 Funnel Building - Part 3 00:00 Lead Generation, Traffic & List Building Intro To Lead Generation 00:00 Lead Gen - Lead Magnets 00:00 Lead Gen - Landing Pages 00:00 Lead Gen - Getting Traffic 00:00 LinkedIn Advertising Intro To LinkedIn Advertising 00:00 LinkedIn Ads - Campaign Manager 00:00 LinkedIn Ads - Creating ADS That SELL 00:00 LinkedIn Ads - Creating ADS That SELL - Part 2 00:00 How To Do Banner Advertising Intro To Banner Advertising 00:00 Banner Ads - Designing The Ad 00:00 Banner Ads - Ad Campaign Goals 00:00 Banner Ads - Setting Uo & Running Campaigns 00:00 Twitter Ads For Fun & Profit Intro To Twitter TimeLine Ads 00:00 Twitter Ads - Canpaign Objects & Details 00:00 Twitter Ads - Ad Groups & Targeting 00:00 Twitter Ads - Creating The Ad & Launching 00:00 Make Profits With Facebook Ads Intro To Facebook Newsfeed Ads 00:00 Facebook Ads - Marketing Objectives 00:00 Facebook Ads - Ad Targeting & Budgeting 00:00 Facebook Ads - Creating The Ad 00:00 Search Ads - For Massive Profits Intro To Search Ads 00:00 Search Ads - Marketing Objectives 00:00 Search Ads - Ad Groups & Keywords 00:00 Search Ads - Creating & Monitoring Ads 00:00
Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Now Do you want to be a part of a fast-growing industry that's proven it can withstand the economic and geopolitical storms, including global pandemics? If yes, then this Ecommerce course is the perfect choice for you! As internet access and adoption are rapidly increasing worldwide, the number of digital buyers keeps climbing every year. In 2020, over two billion people purchased goods or services online. So, whether you're planning to launch your online store or ready to take the next step in using your eCommerce platform to connect with more customers, Ecommerce training can be an ideal way to move forward! Along with this Ecommerce Management course, you will get 10 other premium courses. Also, you will get an original Hardcopy and PDF certificate for the title course and a student ID card absolutely free. This Ecommerce Management Bundle Consists of the following Premium courses: Course 01: Ecommerce Management Course 02: Digital Marketing Course 03: SEO - Search Engine Optimisation Level 5 Course 04: Blogging Course 05: Facebook Marketing Course 06: Instagram Marketing Course 07: YouTube Marketing Diploma Course 08: Advanced Diploma in Copywriting Course 09: Purchasing & Procurement Course - Level 3 Course 10: Warehouse Course 11: Professional Photography Diploma So, enrol now to advance your career! Learning Outcomes: Develop robust e-commerce strategies and implement them effectively. Enhance customer service and engagement across digital platforms. Optimise marketing, advertising, and social media presence. Analyse transactions and utilise e-commerce analytics for growth. Master digital marketing strategies across various platforms. Enhance SEO techniques, content creation, and copywriting skills. Strengthen purchasing, procurement, and warehouse management knowledge. Develop expertise in professional photography for marketing purposes. Benefits you'll get choosing Apex Learning for this Ecommerce Management: One payment, but lifetime access to 11 CPD courses Certificate, student ID for the title course included in a one-time fee Full tutor support available from Monday to Friday Free up your time - don't waste time and money travelling for classes Accessible, informative modules taught by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills Curriculum of the Ecommerce Bundle Course 01: Ecommerce Management Introduction to Electronic Commerce eCommerce Strategy and Implementation Customer Service Products, Brands, and Services Content Planning and Production Use of Social Networks Marketing _ Advertising Creating an Engaging User Experience Transaction Management eCommerce Analytics Course 02: Digital Marketing Section 1: Introduction Section 2: How to Apply the Internet Marketing Process Section 3: The Internet Marketing Strategies That Will Increase Your Sales Section 4: Creating an Internet Marketing Strategy for Your Business Section 5: Structuring and Auditing of Website Course 03: SEO - Search Engine Optimisation Level 5 Section 1: Introduction Section 2: SEO: Core Concepts Section 3: On-Page Optimisation Section 4: Keyword Research & Optimisation Section 5: SEO Content Writing Section 6: Off-Page SEO Section 7: Conclusion Course 04: Blogging Week 1 - Introduction To Building a Blog Week 2 - Organisation & Mindset Week 3 - Building Out The Core Structure Of Your Blog Week 4 - Leveraging Interviews for Success Course 05: Facebook Marketing Module 01: My Experience with Facebook Marketing Module 02: Facebook Marketing Basics Explained From Profiles to Groups and Pages Module 03: 1 Facebook Marketing Strategy Forever Module 04: Best Free Facebook Marketing Strategy to Build Relationships without Having a Group or Page Module 05: Facebook Group Case Studies of Success and Failure And much more... Course 06: Instagram Marketing Episode 0: Intro Episode 1: Profile Presence Episode 2: Content Episode 3: Stories Episode 4: Analytics Episode 5: Followers Episode 6: Influencer Marketing Episode 7: Giveaways Course 07: Youtube Marketing Diploma How To Get More YouTube Views - INTRO How To Go Viral On YouTube How To Increase YouTube Views & Watchtime YouTube Thumbnails Great Video Ranking Tips Secret To Getting YT Views Likes & Subscribers Guru Secret - CPA Profits SEO WHITE PAPERS FOR YOUTUBE RANKING & SUGGESTED VIDEOS And much more... Course 08: Advanced Diploma in Copywriting Module 1: Introduction to Copywriting Module 2: Basics of Copywriting Module 3: Eye-Catching Headlines Module 4: Attention-Grabbing Advertisements Module 5: Essential Copywriting Skills And much more... Course 09: Purchasing & Procurement Course - Level 3 Module 01: Supply Chain Basics Module 02: Role of Procurement in an Organisation Module 03: The Purchasing Cycle Module 04: Purchasing Toolkits Module 05: Managing Competitive Bids Module 06: Quality Management And much more... Course 10: Warehouse Fundamentals of Warehouse Management Warehousing: Function, Benefits and Types of Warehousing Core Functions Of A Warehouse Management System Challenges Of Warehouse Management Technology In The Warehouse Supply Chain Management Concepts And much more... Course 11: Professional Photography Diploma Introduction Exposure Digital Photography Masterclass Focus and Depth of Field Camera Anatomy White Balance and Color Lighting Mobile Photography Equipment - Cameras Equipment - Lenses Equipment - Accessories And much more... CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is for: Aspiring digital marketers Entrepreneurs and business owners Content creators and bloggers Social media enthusiasts Professionals in purchasing and warehousing Photography hobbyists seeking marketing skills Requirements Our Ecommerce Management is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Digital Marketing Specialist - £25-40k/year SEO Consultant - £22-35k/year Copywriter - £20-35k/year Social Media Manager - £24-40k/year Procurement Officer - £27-45k/year Photographer - £18-35k/year Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Ecommerce Management) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost
Starting an Ecommerce Business Certification In today's world of business, it's an absolute given that if you're not online with your product or service, you're going to lose out on customers and revenue. Every business entrepreneur needs to market his or her products online and engage with prospective customers in order to help the brand establish visibility and generate revenue. However, this process involves in-depth knowledge of Google AdWords, Facebook and other ecommerce websites to promote your products and business. Affiliate marketing is another way to promote your business by allowing others to resell your products and services and offering them rewards (monetary or otherwise). What's Covered in the Course? The video course on ecommerce covers the following useful topics: How to identify potential bloggers and influencers who can help promote your product and how to recruit them for your purpose How to create your affiliate offer and include successful case studies to attract more affiliates How to give away free e-books as part of your marketing strategy with a careful eye on copyright issues Tips on how to use email marketing and autoresponders to engage prospective customers Using online tools to retarget audience and identify customers who are interested in your product How to use keywords, descriptions and product feeds to create effective marketing campaigns using Google AdWords and Facebook How to use different features of Google AdWords and manage large product feeds How to connect Google AdWords to your account and finalise the ads that will run on your website This video course offers the following benefits Studying the course on ecommerce can help you in the following important ways: You can identify, attract and recruit the most suitable influencers and bloggers for your target audience You learn how to use email marketing tools to create automatic sequences of emails and thereby start an effective marketing campaign into motion By gaining insights into Google AdWords and Facebook marketing tools, you can give your business an extra edge over the competition
Nobody can afford to ignore the internet as a medium for connecting with customers, building a brand, or promoting a cause. This course will teach you everything you need to become a digital marketer in 2023 or create a successful online presence for your business. You will learn a strategy-building technique. Customer experience, traffic generation, advertising strategies, analytics, and ROI tracking are all covered in the course. Companies are attempting to stay ahead of the competition with the rise of social media, search engine optimisation, and other digital marketing strategies. A digital marketing course can provide the skills and knowledge required to assist businesses in reaching their objectives. Companies use digital marketing to raise brand awareness and promote their products to their target market. As a result, businesses can reach out to customers in more precise and personalised ways. Digital marketing seeks to reach and engage customers online to increase sales and grow your business. So enrol now and grow your business online with this Digital Marketing training. Key Topics To Be Covered: Strong online presence of the business. Make your website visible in search results through effective SEO Engaging video content will drive traffic to your website. Increase sales with digital marketing like never before by properly targeting and optimising! Utilise your audience data and analytical capabilities in digital marketing. Solid mailing list and a solid revenue-generating marketing channel. To increase traffic, use company profiles, LinkedIn, and blogs. Twitter hashtags, retweets, and analytics! Facebook Ads and interact with your audience through pages and groups. Instagram marketing and ads help grow businesses quickly. Why Prefer this Digital Marketing Course? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support Experts created the Digital Marketing course to provide a rich and in-depth training experience for all students who enrol in it. Enrol in the course right now and you'll have immediate access to all of the Digital Marketing course materials. Then, from any internet-enabled device, access the course materials and learn when it's convenient for you. Start your learning journey straight away with this course and take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the course: Module 01: Introduction Welcome General Tips & Tricks Series How to register your company How to see Email Sender's Company and Logo in Your Gmail How to Generate a sitemap of a website How to protect a website from Spam on WordPress How to identify registration data of website How to identify duplicate content from the web How to create google alerts How to find the age of the domain How to check if the website server is down How to send google search information to your friends How to find the web host of any website Discover new sites that are similar to what you like already How to easily highlight the important parts of a web page How to get compute level answers without searching The easiest way to Setup email reminders How to corrupt a file you shared online How to create a throwaway email Module 02: YouTube YouTube accounts Setup Account optimization How to create & Setup YouTube channel banner YouTube channel tags, thumbnails & custom thumbnails Analyse YouTube keyword research YouTube SEO techniques What are YouTube cards & how does it work How to optimise comments & reply to them in bulk How to grow your channel with competitor Analysis How to manage multiple YouTube accounts YouTube Paid Advertising How to monetise your YouTube channel Module 03: Google AdWords What are Google Ads & how does it work Account Setup Competitor's analysis Campaign types & how to select the right campaign Bids & Budgets How to target the right audience Google Ads advance campaign settings Choosing the right keywords How to write ads that get more clicks Module 04: Google Analytics How to install tracking code on your website How to add filters & remove internal traffic How to track paid campaigns How to look and analyse different segment data How to configure goals in google analysis How to link google Adwords account How to manage multiple analytics accounts How to remove spam traffic Module 05: Email Marketing Email marketing tools set up How to install signup or popup forms on the website How to collect email addresses without a website How to create a 'Hook' to your signup forms Discover the psychology behind acquiring more leads Email marketing automation process Email analytics Module 06: Twitter Twitter Account Setup Knowing Twitter features Following Twitter accounts Twitter profile optimization How to get Twitter followers Twitter analytics Module 07: Facebook Set your Facebook page Facebook Icon, cover image & description How to get your first page likes Discover how to increase your page likes How to manage multiple Facebook page Facebook comments Leveraging Facebook groups Facebook Auto Posting Run a competition Facebook Ads How to get the best out of Facebook Facebook pixel & Re-marketing Module 08: Instagram Setup Instagram bio & profile image Leveraging Instagram accounts A simple way to create free content on Instagram The secret of hashtags on Instagram Reposting Instagram App How to get genuine Instagram followers Assessment Process Once you have completed all the course modules, your skills and knowledge will be tested with an automated multiple-choice assessment. You will then receive instant results to let you know if you have successfully passed the course. CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Side Hustlers. Website Owners. Business Owners. Social Media Marketers. Digital Marketers. Newcomers. Brand Owners. Freelancers. Requirements Enrol on Digital Marketing with no formal entry requirements! If you have a passion for knowledge and want to learn something new, register on the course without any delay. We only ask that all students have a passion for learning and literacy, and be over the age of 16. Complete the online from your computer, tablet, or smartphone, and learn in a way that suits you. Career path This knowledge will boost the value of your CV and allow you to apply for jobs in a wide range of industries, including Digital Marketing Consultants Entrepreneurs Marketing Executives Digital Marketers Digital Agencies Marketing Consultants Marketing Managers Certificates Certificate of completion Digital certificate - £10