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Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 17 sections • 88 lectures • 07:09:00 total length •Welcome to this Mini MBA Business Strategy Consulting Course: 00:03:00 •Mini MBA Business Strategy - Executive Summary - What you will learn: 00:10:00 •What is Business Strategy?: 00:05:00 •Business Vision and the Mission Statement: 00:04:00 •The Strategy Hierarchy within a Firm: 00:06:00 •Introduction to Business Strategy Design: 00:02:00 •Business Model Design with the Business Model Canvas: 00:13:00 •Business Model Canvas Template: 00:01:00 •Lafley & Martin's Five Step Strategy Model: 00:05:00 •Hambrick & Frederickson's Strategy Diamond: 00:06:00 •Understanding Life Cycles: 00:02:00 •The Industry Life Cycle: 00:07:00 •The Business Life Cycle: 00:06:00 •The Product Life Cycle: 00:05:00 •The Corporate Funding Life Cycle: 00:04:00 •External Analysis Using Broad Factors: 00:02:00 •PEST Analysis: 00:08:00 •PESTEL Analysis: 00:05:00 •PESTEL Analysis Template: 00:01:00 •CASE STUDY EXERCISE: PESTEL Analysis of Starbucks: 00:02:00 •CASE STUDY SOLUTION: PESTEL Analysis of Starbucks: 00:07:00 •CASE STUDY EXERCISE: PESTEL Analysis of the Global Aviation Industry: 00:07:00 •CASE STUDY SOLUTION: PESTEL Analysis of the Global Aviation Industry: 00:02:00 •Strategic Options from Internal and External Analysis: 00:16:00 •SWOT Analysis: 00:05:00 •Conducting A SWOT Analysis: 00:04:00 •SWOT Analysis Template: 00:02:00 •TOWS Matrix Analysis: 00:05:00 •TOWS Analysis Template: 00:14:00 •SOAR: 00:04:00 •SOAR Analysis Template: 00:01:00 •CASE STUDY EXERCISE: SWOT Analysis - Amazon: 00:02:00 •CASE STUDY SOLUTION: SWOT ANALYSIS - Amazon: 00:09:00 •Michael Porter and Business Strategy Analysis: 00:02:00 •Industry Analysis and Introducing Michael Porter: 00:10:00 •Competitive Forces Model - Porter's Five Forces: 00:12:00 •Full List of Porter's Five Forces Factors: 00:02:00 •Michael Porter's Five Forces Template: 00:01:00 •CASE STUDY EXERCISE PORTERS FIVE FORCES Global Aviation Industry: 00:02:00 •CASE STUDY SOLUTION: Porter's Five Forces - Global Airline Industry: 00:15:00 •Generic Strategies and Industry Forces: 00:10:00 •Michael Porter's Value Chain Analysis: 00:07:00 •Value Chain Analysis Template: 00:02:00 •Boston Consulting Group (BCG) Matrix: 00:07:00 •BCG Matrix and the Life Cycle: 00:03:00 •BCG Matrix Advantages and Disadvantages: 00:03:00 •Adapting the BCG Matrix: 00:05:00 •Boston Consulting Group (BCG) Matrix Template: 00:03:00 •CASE STUDY EXERCISE: BCG Matrix - Facebook: 00:02:00 •CASE STUDY SOLUTION: BCG Matrix - Facebook: 00:04:00 •CASE STUDY EXERCISE: BCG Matrix - Apple: 00:02:00 •CASE STUDY SOLUTION: BCG Matrix - Apple: 00:04:00 •CASE STUDY EXERCISE: BCG Matrix - Unilever: 00:02:00 •CASE STUDY SOLUTION: BCG Matrix - Unilever: 00:05:00 •Competitive Advantage - Deriving Strategy from Inside the Firm: 00:03:00 •Core Competency: 00:05:00 •VRIO - Resources to Competitive Advantage: 00:06:00 •CASE STUDY EXERCISE: Core Competency - Apple: 00:02:00 •CASE STUDY SOLUTION: Core Competency - Apple: 00:05:00 •Defining the Unique Selling Proposition: 00:05:00 •ADL Matrix - Understanding Your Competitive Position: 00:07:00 •ADL Matrix Template: 00:02:00 •Ansoff Product Market Matrix - How to Grow Your Business: 00:05:00 •Organic vs Inorganic Growth: 00:02:00 •Internal and External Growth Strategies Expanded: 00:11:00 •CASE STUDY EXERCISE: Amazon's Growth Strategy: 00:02:00 •CASE STUDY SOLUTION - Amazon's Growth Strategy: 00:06:00 •Blue Ocean Strategy: 00:05:00 •Blue Ocean Case Study - Apple: 00:05:00 •Comparing Red Ocean and Blue Ocean Strategies: 00:04:00 •How to Survive in an Over Fished Ocean: 00:05:00 •How to Create a Comparative Competitive Analysis on a Page: 00:04:00 •Making the Connection between Strategy and Finance: 00:04:00 •What is an Integrated Financial Model?: 00:06:00 •Key Drivers of an Integrated Financial Model: 00:08:00 •Model Structure: 00:03:00 •Detailed Model Schedules: 00:07:00 •Chart of Accounts: 00:02:00 •Financial Statement Inputs and Outputs: 00:03:00 •10 Steps to Building an Integrated Financial Model: 00:05:00 •Summary of the Strategic Analysis Process: 00:03:00 •Understanding the Strategic Planning Process: 00:06:00 •Four Step Strategic Management Process: 00:03:00 •Strategy Formulation in Six Steps: 00:07:00 •Mintzberg's Five Configurations: 00:05:00 •Course Summary and Wrap Up: 00:05:00 •Additional Materials: 00:00:00 •Assignment - Business Strategy Consulting: 00:00:00
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Advanced Extended Diploma in Social Media Marketing - Updated Version Module 01: Social Marketing Social Marketing Intro FREE 00:01:00 Social Media Marketing - PROMO VIDEO 00:04:00 Marketing On Facebook & Instagram FREE 00:19:00 Marketing On Twitter & YouTube 00:14:00 Module 02: Pinterest Marketing Intro To Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 Module 03: Linkedin Marketing LinkedIn Marketing Intro 00:01:00 LinkedIn Marketing - Part 1 00:06:00 LinkedIn Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Module 04: Split Testing Intro To Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00 Module 05: Funnel Building Intro To Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Advanced Extended Diploma in Social Media Marketing - Old Version Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Search Engine Optimization What Is Search Engine Optimization? FREE 01:00:00 Search Engines That Use SEO FREE 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Twitter Social Marketing Introduction To Twitter Profits 00:30:00 Tweak Your Account For Maximum Results 01:00:00 Building A Loyal Following On Twitter 01:00:00 Automating Your Marketing 01:00:00 Stay Active And Engage To Your Audience 00:30:00 Expanding Your Outreach 00:30:00 Twitter & SEO 00:30:00 Twitter Marketing Tips 01:00:00 Twitter Traffic 01:00:00 Twitter Tools & Add-Ons 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Activities Mock Exam Final Exam
Overview This comprehensive course on Affiliate Marketing Business Essentials will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Affiliate Marketing Business Essentials comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast-track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Affiliate Marketing Business Essentials. It is available to all students, of all academic backgrounds. Requirements Our Affiliate Marketing Business Essentials is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 8 sections • 25 lectures • 04:04:00 total length •Unit 01: Facebook organic strategy funnel: 00:05:00 •Unit 02: Niche and product selection: 00:03:00 •Unit 03: Exclusive Access to affiliate program paying up to 80% commission: 00:10:00 •Unit 04: Invite to my private FB group: 00:01:00 •Module 01: Customer Service Basics: 00:15:00 •Unit 02: Identify dream buyer: 00:04:00 •Unit 03: Targeting dream buyer: 00:07:00 •Unit 01: Setting up FB profile: 00:05:00 •Unit 02: RVL content strategy: 00:13:00 •Unit 03: Content topics: 00:03:00 •Unit 04: FB algorithm: 00:03:00 •Unit 01: Lead generation strategy: 00:19:00 •Unit 02: Sales script: 00:18:00 •Unit 03: Strategy session: 00:27:00 •Unit 04: 7 figure marketer phone call: 00:56:00 •Unit 01: Offer creation: 00:06:00 •Unit 02: Offer presentation: 00:11:00 •Unit 03: Daily action plan: 00:03:00 •Unit 01: FB group setup: 00:09:00 •Unit 02: Group growth: 00:09:00 •Unit 01: Broadcasting emails: 00:07:00 •Unit 02: Email tips and tricks: 00:05:00 •Unit 03: Email autoresponder: 00:01:00 •Unit 01: Deleting Inactive friends: 00:01:00 •Unit 02: Recap enrol: 00:03:00