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Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Live Video Styles Live educational videos 1.1 00:04:00 Live interview videos 1.2 00:04:00 Live demo videos 1.3 00:04:00 Live video tours 1.4 00:04:00 Creating Live Video Content When to create live video 2.1 00:04:00 Different live video platforms 2.2 00:04:00 Preparing for your live video 2.3 00:03:00 Introductions and Conclusions in Your Live Video 2.4 00:05:00 Creating engagement during live videos 2.5 00:03:00 Promoting Your Live Video Building your live video audience 3.1 00:05:00 Sharing your live video 3.2 00:05:00 Repurposing your live video 3.3 00:04:00 Launching Video Live Tools for live video 4.1 00:04:00 Visuals for live video 4.2 00:04:00 Start creating live videos 4.3 00:01:00 Instagram Profile Setup and Orientation Tour The Instagram User Interface 1.1 00:06:00 Convert to an Instagram Professional Account 1.2 00:04:00 Optimizing Your Professional Instagram Profile 1.3 00:04:00 Optimizing uploads of photos and videos1.4 00:05:00 Modify Instagram Settings 1.5 00:04:00 Using Instagram on a Computer 1.6 00:02:00 Get Started with Marketing on Instagram Explore Models of Business Success 2.1 00:05:00 Built-in Tools for Marketing 2.2 00:04:00 Interact with the Community to Build Trust 2.3 00:05:00 Develop a Marketing strategy for Instagram Content Ideas and Strategies for Instagram 3.1 00:05:00 Create a unique style on Instagram 3.2 00:04:00 Research your competition on Instagram 3.3 00:04:00 Utilize Hashtags With a Posting Schedule 3.4 00:05:00 Implement Your Instagram Marketing Campaign Marketing with Instagram Stories 4.1 00:04:00 Marketing with Instagram Reels 4.2 00:04:00 Marketing With IGTV 4.3 00:05:00 Marketing With Live Video on Instagram 4.4 00:05:00 Using Instagram Shopping Posts 4.5 00:04:00 Content Marketing with Instagram Guides 4.6 00:04:00 Leveraging Instagram Paid ads 4.7 00:05:00 Optimize Your Marketing Strategy on Instagram Review Instagram Insights to Optimize Marketing Strategy 5.1 00:05:00 Run Polls and ask Questions on Instagram 5.2 00:05:00 Saving Instagram Stories as Story Highlights5.3 00:04:00 Embedding Instagram Photos into Websites 5.4 00:02:00 Useful Instagram Enhancement Platforms 5.5 00:05:00 Additional Resources 5.6 00:02:00 Welcome to the World of Marketing Where Short Video is King Modern Digital Marketing Strategies 1.1 00:06:00 The Role of Short-Form Video in Social Media Marketing 1.2 00:08:00 Techniques to Create Strong Short-form Video 1.3 00:08:00 Digging Deeper TikTok 1.4 00:08:00 Digging Deeper Instagram Reels 1.5 00:05:00 Effective Marketing Strategies for TikTok Videos Top Strategies for Creating Effective TikToks 2.1 00:08:00 Understanding the TikTok Algorithm 2.2 00:08:00 Using Hashtags Effectively 2.3 00:08:00 Capitalizing on Trends and Challenges 2.4 00:08:00 Leveraging Influencers 2.5 00:08:00 Creating ads 2.6 00:07:00 Using Other TikTok Tools and Techniques 2.7 00:07:00 Effective Marketing Strategies for Instagram reels Connections Between Reels and TikTok Strategies 3.1 00:07:00 Understanding the unique selling points of Instagram Reels.3.2 00:07:00 Implementing Your Social Strategy for TikTok and Reels 3.3 00:03:00 Key Elements of the Marketing Plan Understanding the Marketing Plan and Experiencing its Importance 1.1 00:05:00 Marketing Strategy Versus Marketing Plan 1.2 00:04:00 When Should We Prepare a Marketing Plan 1.3 00:04:00 We Move From Plan to Execution 1.4 00:05:00 How do You Position Your Brand in the Marketing Plan Research Competitors in Your Industry 2.1 00:07:00 Map The Target Market for Your Marketing Plan 2.2 00:05:00 Clearly Define Your Niche in The Marketing Plan 2.3 00:06:00 Find The Right Customer Demographics for Your Marketing Plan 2.4 00:05:00 SWOT Analysis for Your Marketing Plan 2.5 00:06:00 How do You best Set Your Marketing Goals Understanding keywords in The Marketing Plan 3.1 00:05:00 Measure Your Goals in Your Marketing Plan 3.2 00:06:00 Determine Your Budget in Your Marketing Plan 3.3 00:05:00 Define Team and Roles 3.4 00:05:00 Learn How to Implement and Update Your Marketing Plan Measure KPIs in your Marketing Plan 4.1 00:06:00 Prepare to Implement Your Marketing Plan 4.2 00:04:00 Social Media Scheduling Ideas for Your Marketing Plan 4.3 00:05:00 Track your Marketing Plan Progress With Your Team 4.4 00:05:00 Good Understanding of Content Content Means too Much 1.1 00:04:00 Content is more than all blogs and articles 1.2 00:02:00 Content is more than a cost understanding 1.3 00:02:00 Understand Content Marketing Understand content marketing 2.1 00:04:00 Where did this content marketing come from 2.2 00:07:00 What is the main purpose of content marketing 2.3 00:04:00 Advanced goals of content marketing 2.4 00:04:00 Details for Successful Content Marketing How to grow the niche content audience 3.1 00:04:00 Understanding a different brand perspective 3.2 00:04:00 Presenting content experiments 3.3 00:05:00 Actively understanding content 3.4 00:03:00 Developing a Successful Content Marketing Strategy Forget what you know 4.1 00:04:00 Choosing the right audience 4.2 00:04:00 Our competitive analysis priority 4.3 00:04:00 understand your right to win 4.4 00:03:00 How We Can Create and Source Effective Content Creating content on the customer journey 5.1 00:05:00 Source from anywhere 5.3 00:04:00 Making content very effective 5.4 00:04:00 Content operations that come to life 6.4 00:03:00 Grow Content Operations Choosing a content calendar 6.1 00:04:00 Understand content processes 6.2 00:04:00 Clarifying roles and responsibilities 6.3 00:05:00 Content operations that come to life 6.4 00:03:00 Create Advanced Intelligence for Content Choosing content marketing formats and channels 5.2 00:04:00 Selecting content KPIs 7.1 00:05:00 Monitoring content KPI data 7.2 00:05:00 Optimizing content performance regularly 7.3 00:06:00 Using Content Technology by Constantly Renewing it Finding content technology 8.1 00:03:00 Considering advanced content technology 8.2 00:04:00 Developing strategy for content technology 8.3 00:03:00 Seize Content Marketing Opportunities Scaling content marketing 9.1 00:03:00 Succeeding as a small business 9.2 00:03:00 Succeed as a large or corporate business 9.3 00:03:00 Story Basics How stories connect 1.1 00:05:00 Story types to grow 1.2 00:07:00 Good story qualities 1.3 00:07:00 Building a Story Finding your story 2.1 00:05:00 Your audience 2.2 00:04:00 Call to action 2.3 00:06:00 Telling a Story Story structure 3.1 00:06:00 Grabbing attention 3.2 00:05:00 Deep engagement 3 3 00:08:00 Growing community 3.4 00:04:00 Interactive stories 3.5 00:05:00 More More Material 4.1 00:03:00 Interview 4.2 00:03:00 Core values 4.3 00:03:00 Connect before convincing 4.4 00:03:00 Crowdfunding 4.5 00:03:00 How to start your story 4.6 00:03:00 Tell stories in person 4.7 00:03:00 Obtain Your Certificate Order Your Certificate 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