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Decision Making and Problem Solving: In-House Training We may live in an era of fast technology and increasing reliance upon automation, but our human abilities to think critically, make careful decisions, and solve nuanced problems are more important than ever. Our personal lives depend on those things, and so do the lives of our organizations. Since business is now conducted at remarkable speeds, we put our organizations at great risk daily when we have weak competencies with decision-making and problem-solving. Decisions and solutions that are executed impulsively and without structured approaches can create more problems or make existing ones worse! This course aims to help participants improve their skills so they can execute well and add value to the workplace. Learners will experience multiple decision-making and problem-solving models, tools, and techniques meant for the real world. They will learn how to align their growing toolboxes with the right situational contexts so that they can transfer that skill to the workplace. They will also discover how indecision, cognitive bias, and default thought processes can create obstacles to effective decision-making and problem-solving. What you will Learn Recognize the importance of making a sound decision in a timely manner Infer types of cognitive biases and obstacles that impact decision-making Separate facts, requirements, ideas, and perceptions when making a decision or solving problems Apply structured decision-making and problem-solving approaches Conduct cause and effect and Force Field analyses Evaluate alternative solution methods using various techniques Analyze real world situations to determine the best aligned decision-making and problem-solving models, tools, and techniques Implement decision-making and problem-solving models, tools, and techniques Foundation Concepts Contextualizing decisiveness and problem-solving Discriminating between decisiveness and problem-solving Understanding Decision-Making Decision-making challenges and impacts Key drivers of good decision-making Thought processes and obstacles Knowledge, skills, and abilities (KSAs) Decision-Making Models and Supporting Tools Decision-making models, tools, and guidelines Tools to evaluate alternatives Translating requirements into action Problem-Solving Defining the problem Problem-solving models Cause and effect analysis Quick hit vs. innovative problem-solving Summary and Next Steps Course summary Personal action plan
360 Excavator Training Courses From The objective of the NPORS 360 Excavator Training courses is to deliver comprehensive theoretical and practical training, ensuring the safe utilisation of excavators. This course covers the proficient operation of both wheeled or tracked excavators, catering to potential Digger operators. Upon successfully completing the NPORS Excavator Training Course, participants will be awarded the red trained operator card or the NPORS Traditional card, signifying their competence in completing the 360 excavator courses. Book direct with Vally Plant Training Today. This Novice 360 Excavator courses span five days and provides personalised 1 on 1 training, offering participants a focused and tailored learning experience to enhance their skills in excavator operation. Our price is structured to 1 on 1 training helping you to gain the Digger Driver Ticket 360 Excavator courses or testing can be carried out on your site Nationwide or our site in Gloucestershire NPORS Excavator Test Book with Confidence at Vally Plant Training At Vally Plant Training, we guarantee unbeatable value with our Excavator Experienced Test Price Match Promise. When you choose us, you can book with confidence, knowing that we will not be beaten on price. If you find a lower price for the same NPORS Excavator Experienced Worker Test, we’ll match it—ensuring you receive top-quality training at the best possible rate. Click for our terms and conditions Your skills, our commitment—always at the best price. NPORS Excavator Test is for operators who have been using the excavators in the workplace for a few years or that they have had some form of in-formal training in the past. If you are unsure if you qualify to go down the test route please contact our team to discuss this in more detail. If you book this route with us you will receive revision notes for the 25 questions. Discounts are available for multiple bookings NPORS Lifting Operations, Excavator As A Crane is an add on to the excavator operator card to enable the operator to safely pick and carry underslung loads, you can add the excavator as a crane at the same time as your 360 Excavator Training Turn your Excavator red card to blue with our hassle free Excavator NVQ, for more information EXCAVATOR NVQ 360 Excavator Training Course: Mastering Operation, Safety, and Maintenance 360 Excavators are versatile and powerful pieces of machinery widely used in the construction industry for various tasks, from digging trenches to lifting heavy loads with the use of Quick Hitches and Tilt Rotators. However, operating an excavator requires more than just basic knowledge of its controls; it demands proficiency, safety consciousness, and a comprehensive understanding of its capabilities. In this detailed course outline, Vally Plant Training will delve into the essential content covered in an 360 Excavator training course, designed to equip participants with the skills and knowledge needed to operate, maintain, and safely manoeuvre excavators on construction sites. If you’re keen on mastering the art of manoeuvring those heavy-duty machines, the 360 digger training at Vally Plant Training is just what you need. This course is designed to transform you into a pro at operating 360-degree excavators, making you adept at a variety of tasks, from digging to precision handling. The program is tailored to cater to both beginners and experienced operators, ensuring that everyone walks away with valuable skills. For newcomers, there’s an extensive 5-day hands-on 360 digger training where you’ll be immersed in learning the ins and outs of these massive machines, ensuring you get ample time to practice and perfect your technique. The 360 excavator courses for a Novice are 1 on 1 training, this will give you 100% of available time on the excavator learning more than the basics to enable you to pass the NPORS 360 excavator training course first time. Introduction to 360 Excavator Training All Health and safety legislations covered Overview of excavator types and configurations Components and anatomy of an excavator Understanding hydraulic systems and controls 360 Excavator courses Safety Procedures Importance of safety in excavator operation Pre-operation inspection checklist Safe entry and exit procedures Personal protective equipment (PPE) requirements Emergency shutdown procedures 360 Excavator Operation Basics Starting and shutting down procedures Familiarisation with controls: joysticks, pedals, and switches Basic manoeuvres: moving forward, backward, turning, and slewing Operating the boom, arm, and bucket controls Operate Quick Hitches and Tilt Rotators if fitted Understanding machine stability and centre of gravity Excavation Techniques Digging trenches and excavating foundations Sloping and benching techniques for safe excavation Loading dumper trucks and stockpiling materials Precision excavation for utilities and pipelines Lifting and Rigging: Excavator as a crane Overview of Excavator lifting capacities and load charts Selecting appropriate lifting attachments Rigging techniques: using hooks, slings, and chains Safe lifting practices and procedures Excavator Maintenance Importance of regular maintenance for optimal performance Daily, weekly, and monthly maintenance checks Lubrication and greasing points Troubleshooting common issues and repairs Site Safety and Hazard Awareness Identifying and mitigating hazards on construction sites Understanding underground utilities and potential hazards Working safely near power lines and other overhead obstructions Site-specific safety protocols and regulations Practical Hands-On Training Practical exercises in operating an excavator under supervision Manoeuvring in various terrain conditions Excavation tasks: digging trenches, loading trucks, etc. Lifting and rigging exercises with simulated loads NPORS Assessment and Certification Written examination to assess theoretical knowledge Practical assessment of excavator operation skills Certification upon successful completion of the Excavator Course Excavator Variations Micro Excavator up to 1Tons: Excavator Below 10T Excavator above and below 10T Wheeled Or Tracked 180 excavator (3CX) Lifting Operations (additional) Quick Hitch Training Frequently Asked Questions 1. What is 360 excavator operator training, and why is it necessary? 360 Excavator training provides individuals with the skills and knowledge needed to safely and efficiently operate excavators, heavy machinery used in construction, mining, and other industries. It’s essential for ensuring the safety of operators, preventing accidents, and maximising productivity on job sites. All Vally Plant Trainings Excavator Novice courses are 1 on 1 training helping you to gain the digger driver ticket 2. Who should undergo 360 excavator operator training? Anyone who operates or intends to operate excavators should undergo proper excavator training. This includes construction workers, heavy equipment operators, site supervisors, and contractors. Training is also valuable for individuals seeking employment in industries where excavators are commonly used. 3. What topics are covered in excavator 360 course programs? Excavator training programs typically cover a range of topics, including equipment familiarisation, safety procedures, pre-operation inspection, proper operation techniques, trenching and excavation techniques, site hazards identification, and emergency procedures. Our Training programs include hands-on practical training. 4. How long does excavator 360 course take? The duration of excavator training programs can vary depending on factors such as the level of experience of the participants and the depth of the curriculum. Basic training courses may last anywhere from a few days to 2 weeks. Vally Plant Training can also offer shorter refresher courses for experienced Excavator operators. Contact Vally Plant Training For more information 5. Is 360 excavator training Courses mandatory? While excavator training may not be legally mandated,, many employers require operators to undergo 360 Excavator Training as part of their occupational health and safety policies. Additionally, regulatory bodies and industry associations often recommend or require training certification for operating heavy machinery like excavators on site. 6. Where can I find reputable excavator training courses? Reputable 360 excavator training courses are offered by a variety of sources, including vocational schools, community colleges, private training providers, and equipment manufacturers. It’s important to choose a program that is accredited, led by experienced instructors, and covers relevant industry standards and regulations. Additionally, employers may offer in-house training or provide recommendations for external training providers. Call Vally Plant Training for all reputable training including 360 excavator training. How much does a 360 excavator driver earn?A 360 excavator driver earns Approximately between £24,000 and £40,000 pa. This will depend on things like competence, qualifications, skills, and the amount of work you have completed over the years. holding the NPORS Excavator Operator card will give you a better chance of work.How To Apply For 360 Excavator TrainingIf you want to apply for the 360 excavator Training courses in Gloucestershire then please use our contact form to enquire about our excavator courses. Contact us to find more about the other courses that we offer, and any special offers we have running each month. Please give us as much information as possible about the course, like, is this the first time on the machine or have you had previous certification on the plant.. 360 Excavator Training Courses Available 7 days a week to suit your business requirements. VPT have a team of friendly and approachable instructors, who have a wealth of knowledge of the excavator and the Construction & Agricultural industry We have our own training centre conveniently located close to the M5 junction 9, In Tewkesbury. With its own purpose-built Excavator practical training area to simulate an actual working environment. Our 360 Excavator Training Courses and test packages are priced to be competitive. Discounts are available for multiple bookings We can send a fully qualified NPORS Excavator assessor to your site nationwide, to reduce the amount of time away from work to complete the 360 Excavator Training or travel to Vally Plant Training’s Facility in Gloucestershire. Our more courses: Polish your abilities with our dedicated Lift Supervision Training, Slinger Signaller Training, Telehandler Training, Cat & Genny Training, Plant Loader Securer, Ride-On Road Roller, Abrasive Wheel Training, Lorry Loader Training and Scissor Lift Training sessions. Learn the safe and effective operation of these vital machines, crucial for construction and maintenance tasks. Elevate your skills and career prospects by enrolling in our comprehensive courses today. Ever wondered what it feels like to take control of a 13-tonne excavator? Now’s your chance to find out with this thrilling 13T Excavator Digger Driving Experience. For a full two hours, you’ll be in the driver’s seat, operating one of these colossal machines just like the professionals you’ve seen on motorways and construction sites across the country. Under the expert guidance of the UK’s Number 1 accredited training organisation, you’ll learn how to manoeuvre this massive piece of machinery with skill and precision. From loading dumpers and moving dirt around to digging impressive holes, you’ll experience the raw power and versatility of a 13-tonne excavator first-hand. For those looking for a “NPORS Excavator Training near me,” our widespread operations make it convenient for you to access Vally Plant Trainings top-quality training no matter where you are in the UK
NPORS Shunter Vehicle (N243)
Slinger Signaller Training The aim of the NPORS Slinger Signaller Training or Slinger Signaller Course is to provide both theoretical and practical training in the safe and efficient operation of slinging and moving loads using hand signals or radios Guided by the Lift Supervisor. On successful completion of the slinger and signaller course you will be issued with the NPORS Slinger Signaller trained identity card with or without the CSCS Logo or testing can be carried out on your site nationwide or at our training centre in Gloucestershire NPORS Slinger Signaller Test Book with Confidence at Vally Plant Training At Vally Plant Training, we guarantee unbeatable value with our Slinger And Signaller Test Price Match Promise. When you choose us, you can book with confidence, knowing that we will not be beaten on price. If you find a lower price for the same NPORS Slinger and Signaller Worker Test, we’ll match it—ensuring you receive top-quality training at the best possible rate. Click for our terms and conditions Your skills, our commitment—always at the best price. NPORS Slinger Signaller Experienced Worker Test .This test is for operators who have received some form of training in the past or alternatively has been operating as a Slinger Signaller for a period of time. If you are unsure if you qualify to go down the test route please contact us to discuss this in more detail. This test is held at our test centre in Gloucestershire or at your site nationwide. Discounts are available for multiple bookings Turn your Slinger Signaller red card to blue with our hassle free NVQ, for more information CLICK HERE Slinger Signaller Course Duration Novice: 2 days, maximum of 3 candidates Experienced Worker Test: 1 day test only, maximum of 6 candidates. Location: Tewkesbury Training Centre At Our Customers Site*: Our instructors travel throughout the UK to deliver the slinger signaller training *Mileage and accommodation charges may apply Certification NPORS Traditional card – lasts for 5 years and is mainly accepted with housebuilders, utilities, port and marine as proof of competence OR NPORS card with CSCS logo – accepted by all major building contractor’s. The initial card is the RED trained operator card which lasts for 2 years and can be upgraded to BLUE competent operator card further to completion of relevant NVQ. CSCS Health & Safety Test If you require the NPORS Slingers Red operator card with the CSCS logo on then you must have completed the operatives health and safety test within the last two years. In house certificates: suitable as proof of operator competence accepted for insurance and HSE compliance. Slinger Signaller Course Contents: A Slinger Signaller course typically covers a range of topics related to the safe operation of lifting equipment and the signalling procedures involved in crane and lifting operations. While specific course contents may vary depending on the training provider and the regulations of the region, here’s a general outline of what will be included: 1. Introduction to Lifting Operations: Overview of lifting equipment and machinery. Importance of safe lifting operations. Legal and regulatory requirements for lifting operations, LOLLER, PUWER and BS 7121. 2. Roles and Responsibilities of Slinger and Signaller: Duties of the slinger signaller. Understanding the roles of other personnel involved in lifting operations (crane operator, banksman, etc.). Importance of effective communication and coordination. 3. Health and Safety: Risk assessment and hazard identification. Personal protective equipment (PPE) requirements. Safe working practices around lifting equipment and machinery. 4. Lifting Equipment and Accessories: Types of lifting equipment (cranes, hoists, slings, etc.). Inspection and maintenance requirements for lifting gear. Proper selection and use of lifting accessories. 5. Signals and Communication: Standard hand signals for crane operations. Radio communication procedures between Crane Driver & The Slinger and Signaller. Clear and effective communication techniques. 6. Load Identification and Weight Estimation: Methods for identifying loads and determining their weights. Estimating centre of gravity and load stability. 7. Slinging Techniques: Types of slings and their applications. Correct methods for attaching and securing loads. Precautions for different types of loads (e.g., fragile, hazardous). 8. Lifting Operations Planning: Pre-lift checks and planning considerations. Site-specific factors affecting lifting operations (e.g., terrain, weather). Emergency procedures and contingency planning. 9. Practical Exercises and Demonstrations: Hands-on training with lifting equipment and machinery. Practice sessions for signalling and communication. Simulation of real-world lifting scenarios. 10. Assessment and Certification: Written tests to assess theoretical knowledge. Practical assessments of signalling and slinging skills. Certification upon successful completion of the course. It’s essential for the Slinger Signaller Course to provide a balance of theoretical knowledge and practical skills to ensure that participants can effectively carry out their duties as slinger signallers in various lifting operations. Additionally, the course should emphasise the importance of safety and adherence to regulations throughout all aspects of lifting operations. Slinger Signaller Training Available 7 days a week to suit your business requirements. VPT have a team of friendly and approachable instructors, who have a wealth of knowledge of the Slinger Signaller and the construction industry We have our own training centre conveniently located close to the M5 junction 9, In Tewkesbury. With its own purpose-built practical training area to simulate an actual working environment as a slinger signaller Our slinger and signaller training and test packages are priced to be competitive. Discounts are available for multiple bookings We can send a fully qualified NPORS slinger Tester to your site nationwide, to reduce the amount of time away from work Other courses: Master the operation of essential machinery with our Lift Supervision Training, Telehandler Training, Cat & Genny Training, Ride-On Road Roller, Scissor Lift, Abrasive Wheel Training, Lorry Loader Training and Telehandler Training. Elevate your skills for safer and more efficient operations in construction and maintenance projects. Enrol today to advance your career prospects in these industries. Location Advantage: NPORS Slinger Signaller Training Near Me For those looking for a “NPORS Slinger Signaller Training near me,” our widespread operations make it convenient for you to access Vally Plant Trainings top-quality training no matter where you are in the UK
Our self-leadership and executive development programme can be fully ITA SDS funded supporting leaders and business owners and creating a growth plan. SDS INDIVIDUAL TRAINING ACCOUNTS (ITA) Rely On Our Team for Your Executive Development The Power Within Training offers unrivalled executive development training for go-getters and self-starters throughout England and Scotland. Did you know that approximately 55% of people making their living in sales don’t have the right skills to be successful? Good sales skills are some of the rarest and most sought-after skills in the workforce. Whether you’re running a business, looking to progress further in your career or want to sharpen your skills before returning to work, our self-leadership training will help you develop the skills you need to succeed. After completing our executive development training, you’ll have a sales mindset and the skills to secure your ideal role, perform better, and utilise high-payoff action-planning techniques. Don’t hesitate to contact us to learn more information. OUR TRAINING SOLUTIONS What is Self-Leadership Executive Training? Self-Leadership Development Our self-leadership development course was designed to give you total control of your career, business, and professional life. Most professionals will spend more than 80% of their time at work or in business. We’ve structured our executive training to help those looking to enhance their career prospects or business success by taking advantage of our unique Motivational Intelligence seven steps to success framework. The seven-step success system will take you through a journey of self-discovery, self-awareness, and self-development, which enables you to understand the barriers and self-limiting obstacles that have been holding you back. The Power Within’s self-leadership training will guide you through overcoming these barriers and eliminating them from your life. If you are looking to stand out from the crowd and build a career or business you can be proud of, then this live classroom-based programme is definitely for you. Benefits of Self-Leadership Development The self-leadership training has been designed from the ground up to inspire, guide, and develop you into not only achieving your goals but being able to measure success in your career, help you find your dream job, and help make an immediate impact in everything you do. Completing our executive leadership development course will allow you to utilise emotional intelligence to get the best of your team while focusing on clear values and principles that increase your overall success and profitability. Working on your self-leadership skills will grant you greater insight into the factors hindering or impacting your success while giving you the tools to make decisions and get into action. Here are some additional benefits of our self-leadership training: Build Awareness – When you’re a leader, you must inspire and motivate people to achieve and go after the bigger picture for your organisation. You’ll need an effective and flexible leadership style to ensure your team succeeds. We’ll help you discover your leadership style and how you can use it effectively to the advantage of your business. Increase Team Engagement, Motivation, and Accountability – How can you expect your team to behave if you’re no longer motivated to succeed? The Power Within will give you the tools to keep striving toward success while ensuring your business is focused and motivated. Cultivating a High-Performance Culture – The right high-performance culture installs peak performance into every team member. Through our executive development, you’ll be able to help each reach their targets while they look for ways to improve constantly. Develop Strategic Skills – We’ll help you develop leadership skills and self-improvement goals, allowing you to introduce changes to your business based on your guiding visions while encouraging others to share the same vision. If you are looking to stand out from the crowd and build a career or business you can be proud of, then this live classroom-based programme is definitely for you. What Are the Key Skills Learned from Executive Development Training One of the first sets of vital skills for self-leadership you’ll learn is the ability to stop, step back, and reflect on the things that trigger us to react. When we react, we’re being controlled by the trigger. Another skill we’ll help instill is to consider intention. Intention is important to us, such as our values and what we’re trying to achieve. When you become intentional, you start to live a life of choice. Self-leadership and executive development are a journey. The more self-leadership we attain, the more successful we’ll become. The more successful we become, the more self-leadership we need. Here are some additional critical skills you’ll learn from our self-leadership training: Self-Awareness – It’s vital to hone your ability to see yourself as clearly as you are. This skill takes dedication, introspection, and mindfulness. Also, a dose of self-awareness helps with self-control, self-confidence, and feelings of validation. Overall, you should be open to critique and accountability. Goal Setting – A good self-leader must be proactive in not only identifying their goals but how to reach those goals in a manageable manner. Our executive development training will teach you how to break down a larger goal into more attainable steps to avoid burnout while helping you celebrate smaller milestones. Self-Motivation – A classic way to handle self-motivation is to divide long-term goals into smaller, more attainable ones. This optimization means recognising what about the goal that appeals to you, then forming a strategy that aligns with your strengths and values toward that goal. Constructive Thought Patterns – Through our leadership skills and self-improvement course, you’ll be able to review your performance and assess your intentions and effectiveness while providing an opportunity to ensure your strategies are geared towards success. This is done by focusing on improving strengths and the mental imagery of yourself that recognizes your capacity to grow, develop, and change. Self-leadership training teaches you to see yourself as having the ability to create, improvise, innovate, and adapt. OUR LIVE WORKSHOPS ARE BACK What’s Covered in Our Executive Development? Self-Leadership "It's a mindset thing" When you undergo our self-leadership training, you’ll experience several modules designed to allow your conscious and subconscious belief systems to work together for a predetermined goal or set of outcomes. Self-leadership is one skill that will significantly impact your career, team, and even your life’s happiness. Our executive leadership development course promotes bold and powerful decisions to get you back into the driver’s seat of your life and make the best of each day by setting goals, shifting your mindset, and finding your purpose. During each module, we’ll work with you and help you design and deliver your team leadership programmes catered to your team and your business dynamic. Our goal is to allow you to evolve into a bigger and better leader. Here are some of the modules in our self-leadership training: Unleash Your True Potential Create Your Personalised 7-Step Success Framework Peak Performance and Self-Mastery Growth Mindset and Mindset Performance The Power of Feedback Taking Back Control of Your Personal & Professional Journey Goal Setting & Defining If you are looking to stand out from the crowd and build a career or business you can be proud of, then this live classroom-based programme is definitely for you. Discover Who’s Leading Our Self-Leadership Training James Fleming, the co-creator of The Power Within, will lead your self-leadership training. James founded The Power Within with his wife, Enas Fleming. They wanted to inspire people around the world to think better, be better and achieve more. James believes that everyone can be whatever they set their minds to. Founding The Power Within allowed James to turn that deep knowledge into a business that helps others think bigger, better, and achieve more daily. He strives to give leaders the tools and knowledge to achieve their full potential while increasing their self-confidence and self-belief through Motivational Intelligence Revolution. James wants to support today’s businesses to become tomorrow’s leaders. Course Overview Our self-leadership development course is a quick-paced training that is between eight and twelve hours in length. After you attend the face-to-face workshops, you’ll be given access to our online self-leadership training portal. This allows you to continue your journey of self-development by ensuring you’ll always have a system and process to fall back on when you need it. One of the best parts of our executive development course is that you receive this information fully funded. Even if you aren’t eligible for funding, you can still invest in this course and begin a new chapter of professional development for yourself. Elevate yourself if any of our eligibility requirements apply and you early less than 22,000 a year.
Key Objectives for the Training provision Effective listening to a client's needs and requirements during various stages of the sales process. Engage in meaningful communication with clients, learn to identify challenges and opportunities that relate to the prospects. Overcome the identified challenge. Build long term rapport and establish trust with the prospect throughout the sales process, Ensure continued customer satisfaction that can turn into repeat business. Be able to build rapport with customers or clients. Know the right questions to ask to fully understand the customer or client’s needs without putting on any pressure. Be able to check you have the right information from the customer or client. Be able to match products and services to the customer or client using the information you have gathered. Be able to influence effectively. Know how to stand out from your competitors. Stage 1 – Research the Company’s ‘Value Propositions’ and USP Analysis Conducting 30 min confidential interviews with a cross-section of the eligible Attendees & the Stakeholders, in order to gain an objective understanding of the various scenarios and clients that the Participants work with. the Company’s ‘Value Propositions’ Unique Selling Points The Customers’ journey(s) The Competition’s offers for analysis and comparisons. From these findings, a carefully calibrated bespoke Programme will be designed and delivered. Stage 2 - Design the Bespoke 2 x day Course nd Stage 3 - Delivery of the Course Programme This Programme can be delivered in 2 x consecutive days, or split between 2 – 3 weeks, to make it more ‘work-friendly’ – if required. It is very practical and commercially focussed in approach, with lots of interactive exercises designed to draw out the learning applications via the debriefings. The ‘Real Play’ scenarios on day 2 will be based on specific case studies drawn from the Research findings so that they are authentic to optimise the learning. Individual Action Plans will be captured at the end of each day to be debriefed by the Participants’ respective Line Managers. Template Programme Day One – Foundation – Strategic Approach Section One – The Principles of Consultative Selling Defining ‘Consultative Selling’ The Company’s ‘Unique Selling Points’ & Value Proposition The Consultative Selling model – the five stages Avoiding appearing ‘pushy’, ‘pressurising’ or ‘talking through the sale’ Section Two –Strategy & Preparation ‘Buy-Class’ Matrix Strategic plan Template – matching services/products to identified needs & opportunities. Preparing a range of objectives Constants and variables – USP’s Researching key Client/Decision Makers’ priorities, profile & background (LinkedIn etc.) Preparing for potential & likely Objections Section Three – Email etiquette & ‘influencing’ email correspondence. Email etiquette A.B.S.U.R.D model Clarity and tone – discovery of clients’ needs & motivational factors. Techniques to influence and ‘nudge’. Ensuring the data and content have a ‘gentle’ motivational & appealing message. Top Tips Day Two – Practical Application Section Four – Rapport Building & Effective Communication skills ‘Behaviour Labelling’ techniques – setting a positive tone. Asking Open Questions – gaining a full understanding of the clients’ priorities & expectations. EQ - Inviting opinions; perspectives; experiences – winning confidence. Active Listening – focus and commitment to understand. ‘Reading the room’ – adapting to responses and reactions. Maintaining focus on relevant topics that the Client cares about; carefully consider the opportunities to influence. But NO PRESSURE! Building a ‘bond of trust’ with commitments and authentic, shared values. Section Five – Explaining the Benefits – aligned to the Customers’ Priorities Understanding ‘Why do People Buy?’ Research data analysis. Open questions that lead to understanding the key issues and Clients’ priorities. Avoiding the danger of ‘pressurising’ the Client. Responding to objections effectively, with confidence and sensitivity. Explaining the benefits that are aligned to the Clients’ stated requirements. Making the Data ‘sing’ – memorable takeaways for the Client. Augmented benefits – Brand confidence; Case studies; Warranty; Service; Range; Flexibility etc. in alignment with their stated preferences/requirements Differentials compared to Competitors Section Six – Winning Commitment Inviting commitment – with confidence Consultative Selling Closing techniques (e.g. Alternative Close/Assumptive Close et al) Avoiding ‘talking through the sale’ – knowing when to ‘Shut UP!’ Confirming agreement – ensuring Clients’ motivation for repeat business Section Seven – Practical Application ‘Real Play’ From the Research findings, carefully devised scenarios can be generated to provide the most valuable learning opportunities to underpin all the skills & techniques covered in the Programme. Potential Real Play scenarios: A well-established customer has indicated that they are soon to be opening up additional new offices – this presents an opportunity to arrange for the Company to support them with their upcoming needs. After some very positive feedback and with the upcoming contract renewal imminent – how can the Company give the Customer more high-quality support in other areas of their business? A Competitor has been to see the client and they have prompted some concerns about ‘value for money’ & ‘quality of service’. How Real Play works… The group is split the group into 2 sub-groups, one with our Professional Actor (option available); the other with the Trainer or a willing Participant. Each group has a brief and has to instruct their Trainer/Actor/Participant on how to approach the scenario supplied. The Actor and Trainer (or willing Participant) perform the role play(s) as instructed by their respective teams; however, during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) – not the performers. Debrief the full Programme Individual Action Plans - to be followed through. ‘Best Practices’ for application into the business Options for Exercises within the Programme Sample Exercise – Red & White There is a specific time managed agenda and itinerary, which puts the group under pressure. The key challenge is for the sub-groups to maximise the commercial value from the task, however there is always a great danger that the individuals attempt to gain financial progress at the expense of the other group! Debriefing points: Persuasive communication and influence across barriers Gaining buy-in when others are sceptical Strategic planning accounting for others’ behaviours Sample Exercise – Communication Challenge Each Participant has different pieces of information, but are not allowed to share it visually. They are only allowed to communicate to work out the solution hidden among the large amount of data. Debrief: Structured approach Maintaining focus through distractions/interference Active Listening Controlled communication Sample Exercise – Persuasive emails Sample emails are shared to be critiqued and improved upon to be debriefed: Tone & impact Making the Data ‘sing’ Influential & motivational language Customer centric message. Sample Exercise –Juggling Each Participant has to pass the ‘Customers’ (Juggling balls) carefully through the system with all the other Participants to reach a profitable conclusion Debrief: EQ to read the room and effectively communicate, when the pressure is on Customer focus and adapting to challenges Devising a plan that wins buy-in Overcoming competing ideas to get to ‘best practice’ Consistent commitment, communication and motivational drivers that influenced performance. Sample Exercise –Critical Path The group are provided with 30 x discs and some ‘post-it’ notes. (no pens or pencils are allowed) Their brief is to create a grid shape with the 30 x discs, which will act as ‘stepping stones’ for the ‘Critical Path’ But they have to follow the correct order through the grid from the start to finish, which they will have to work out through ‘trial & error’ All of the team must pass through the ‘Critical Path’ worked out on the grid, observing the constraints, within the time limit. No talking is permitted once they start using the materials Debrief: - Clear communication focussing on the ‘client’s journey’ Planning for challenges Identifying risks and mitigating them Role allocations & support Quality control and disciplines Sample Exercise –Back to Back Each Participant is positioned back-to-back with a partner. They have to work out precisely what the ‘statement’ given to the other person is without looking around. Each person has a different brief. Debrief: - Asking Open Questions Active Listening Accuracy in identifying the objective.
In our constantly changing environment, if you always do what you've always done, then you'll always get what you've always got - and that's not enough! Building a strategic marketing plan is a powerful way to take a step back from day-to-day activities, review the opportunities available to your business and your products, and build a roadmap of tactics that will set you apart from the competition. In this workshop, we look at how to build a customer-focused strategic marketing plan to pin-point your milestones to success over a 12-month period. This programme will help participants to: Understand the key questions that a strategic marketing plan should answer Understand the value of customer and competitor insight and how to develop actionable insights to guide your plan Conduct a market analysis and identify the barriers and drivers to success Learn how to build a customer buying journey and how to identify the most valuable customers Develop a customer-focused strategy and customer engagement plans Develop core messages and winning tactics to engage with your key customers Identify the key metrics to review and measure to keep your plans on track 1 Situational analysis Introduction to marketing strategy Market and competitor analysis and insight generation Understanding the customer buying journey How to segment customers to identify your most valuable customer opportunities Identifying the barriers and drivers to your success 2 Strategy Introduction to strategy How to build strategic imperatives and SMART objectives How brand vision and positioning drive customer focus A guide to building key message themes 3 Tactics, messaging and measurement Introduction to building customer-focused tactics How to build a customer-engagement plan How to build key messages and a customer-focused tactical plan A practical guide to developing key metrics to review success and keep your plans on track Actionable outcomes Throughout the programme we will use your own product examples to build your plan, participants will: Learn best practice examples of strategic planning Discover market and customer opportunities to strengthen your competitive edge Create a strategic plan that can be implemented immediately within your business Start planning compelling marketing messages to reach the right customer at the right time Receive immediate feedback on your strategic marketing plan Have the opportunity to share common issues and solutions with colleagues in the group