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1408 Digital Marketing courses

Strategic Marketing (In-House)

By The In House Training Company

In our constantly changing environment, if you always do what you've always done, then you'll always get what you've always got - and that's not enough! Building a strategic marketing plan is a powerful way to take a step back from day-to-day activities, review the opportunities available to your business and your products, and build a roadmap of tactics that will set you apart from the competition. In this workshop, we look at how to build a customer-focused strategic marketing plan to pin-point your milestones to success over a 12-month period. This programme will help participants to: Understand the key questions that a strategic marketing plan should answer Understand the value of customer and competitor insight and how to develop actionable insights to guide your plan Conduct a market analysis and identify the barriers and drivers to success Learn how to build a customer buying journey and how to identify the most valuable customers Develop a customer-focused strategy and customer engagement plans Develop core messages and winning tactics to engage with your key customers Identify the key metrics to review and measure to keep your plans on track 1 Situational analysis Introduction to marketing strategy Market and competitor analysis and insight generation Understanding the customer buying journey How to segment customers to identify your most valuable customer opportunities Identifying the barriers and drivers to your success 2 Strategy Introduction to strategy How to build strategic imperatives and SMART objectives How brand vision and positioning drive customer focus A guide to building key message themes 3 Tactics, messaging and measurement Introduction to building customer-focused tactics How to build a customer-engagement plan How to build key messages and a customer-focused tactical plan A practical guide to developing key metrics to review success and keep your plans on track Actionable outcomes Throughout the programme we will use your own product examples to build your plan, participants will: Learn best practice examples of strategic planning Discover market and customer opportunities to strengthen your competitive edge Create a strategic plan that can be implemented immediately within your business Start planning compelling marketing messages to reach the right customer at the right time Receive immediate feedback on your strategic marketing plan Have the opportunity to share common issues and solutions with colleagues in the group

Strategic Marketing (In-House)
Delivered in Harpenden or UK Wide or OnlineFlexible Dates
Price on Enquiry

Advanced Extended Diploma in Social Media Marketing

By iStudy UK

Description: Find out how to become an expert in marketing and learning about social media marketing which will help you in your career advancement. Social Media Marketing is a very effective marketing place as everyone uses it. Through this course, you will learn the advanced skills, knowledge, and information about social media marketing and understand the value of social media buzz and what it can do for you. Find out how to utilise the search engine optimisation and know about marketing on popular social media sites, Twitter and Pinterest. Learn the best marketing skills to become an effective social media expert marketer and help your business succeed. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Media Marketing People who have an interest in Social Media Marketing and how to effectively communicate and try promotion to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of applying for NUS Extra Discount Card; 24/7 student support via email. Career Path: The Advanced Extended Diploma in Social Media Marketing course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Advanced Extended Diploma in Social Media Marketing - Updated Version Module 01: Social Marketing Social Marketing Intro FREE 00:01:00 Social Media Marketing - PROMO VIDEO 00:04:00 Marketing On Facebook & Instagram FREE 00:19:00 Marketing On Twitter & YouTube 00:14:00 Module 02: Pinterest Marketing Intro To Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 Module 03: Linkedin Marketing LinkedIn Marketing Intro 00:01:00 LinkedIn Marketing - Part 1 00:06:00 LinkedIn Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Module 04: Split Testing Intro To Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00 Module 05: Funnel Building Intro To Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Advanced Extended Diploma in Social Media Marketing - Old Version Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Search Engine Optimization What Is Search Engine Optimization? FREE 01:00:00 Search Engines That Use SEO FREE 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Twitter Social Marketing Introduction To Twitter Profits 00:30:00 Tweak Your Account For Maximum Results 01:00:00 Building A Loyal Following On Twitter 01:00:00 Automating Your Marketing 01:00:00 Stay Active And Engage To Your Audience 00:30:00 Expanding Your Outreach 00:30:00 Twitter & SEO 00:30:00 Twitter Marketing Tips 01:00:00 Twitter Traffic 01:00:00 Twitter Tools & Add-Ons 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Activities Mock Exam Final Exam

Advanced Extended Diploma in Social Media Marketing
Delivered Online On Demand32 hours
£25

Advanced Diploma in Internet Marketing

4.3(43)

By John Academy

Description: Internet marketing is the process of advertising or promoting brand, products, or services online. It has been a prevalent marketing strategy since it is the easiest way to reach out to people worldwide. Learning how to do internet marketing will help to introduce your business to the public. If you want to know how to market effectively, then this is your chance to learn through this course. Learning through this is more efficient since we provide you everything you need about internet marketing so register now and start learning. Who is the course for? Employees of the business industry and other businessmen who want to learn how to advertise effectively with their customers and potential clients through internet marketing People who have an interest in internet marketing and how they can be effective marketers Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Internet Marketing Course will be very beneficial and helpful, especially to: Businessmen Entrepreneur Marketing and Promotions Specialist Marketing Manager Sales Manager Sales and Promotions Specialist. Internet Marketing Basics What is Internet Marketing? 00:15:00 Creating an Internet Marketing Plan 00:15:00 Extending Your Influence 00:15:00 E-mail Marketing 00:15:00 Search Engine Optimization (SEO) 01:00:00 Advertising Online 00:15:00 Internet Marketing What Does Internet Marketing Really Mean and Who Can Do It? 00:30:00 Concepts of Web Traffic - Why Internet Marketing Cannot Do without It 00:30:00 Monetizing the Traffic 01:00:00 Concepts of E Commerce You Will Need 00:30:00 Blogging for Building Internet Marketing Traffic 01:00:00 Article Submissions to Bring in Internet Marketing Traffic 00:30:00 Internet Marketing and Social Networking 00:30:00 Making Your Internet Marketing Venture a Full-Fledged Home Business 00:30:00 Pros and Cons of Internet Marketing 00:30:00 Conclusion 00:15:00 Fundamentals of Internet Marketing Module One - Getting Started 01:30:00 Module Two - SWOT Analysis in Marketing 00:30:00 Module Three - Marketing Research 01:00:00 Module Four - Real Time Marketing 01:00:00 Module Five - Brand Management 01:00:00 Module Six - Social Media (I) 00:30:00 Module Seven - Social Media (II) 01:00:00 Module Eight - SEO Basics 01:00:00 Module Nine - Website Characteristics 01:00:00 Module Ten - Capturing Leads 01:00:00 Module Eleven - Campaign Characteristics 01:00:00 Module Twelve - Wrapping Up 00:30:00 Internet Marketing Fundamentals Course- Activities 00:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Internet Marketing Magnetism Alter Your Focal Point 01:00:00 Trust In Individuals 01:00:00 Celebrate Living 00:15:00 Jest At Yourself 00:30:00 Wrapping Up 00:30:00 Mock Exam Mock Exam - Advanced Diploma in Internet Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Internet Marketing 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Advanced Diploma in Internet Marketing
Delivered Online On Demand35 hours
£22

Digital Transformation: Challenges and Opportunities

By IIL Europe Ltd

Digital Transformation: Challenges and Opportunities With the digital transformation around us, the world is witnessing the Fourth Industrial Revolution. What makes it different? It comes with a profound change in how we live, work and interact with each other. It's diffusing at an unprecedented, exponential speed and at a large scale, nationally and globally. And, it is penetrating all industries and blurring the lines between the physical, digital and biological worlds. Organizations need to take ownership and lead the change, otherwise they will be out of business. The most important challenge is the type of leadership and talent needed to deal with this transformation. Project Management plays a vital role as it's the main driver for the change. Without the right skills, failure is inevitable. What is digital transformation? The new capabilities required for the transformation The Power of Execution

Digital Transformation: Challenges and Opportunities
Delivered Online On Demand12 hours
£15

Marketing Your Digital Product: Strategies That Work

By NextGen Learning

In today's ever-evolving digital landscape, staying ahead of the curve is essential for success. "Marketing Your Digital Product: Strategies That Work" is a transformative course that equips you with the power to navigate the complexities of the current age. Gain a deep understanding of the market and customers, develop winning strategies, and harness the potential of analytics and metrics. With this knowledge, you'll confidently navigate the realms of marketing and legal aspects, unlocking unlimited possibilities for your digital product's triumph in the modern era. Don't just keep up - lead the way with this indispensable Marketing Your Digital Product course. Learning Outcomes: Gain a deep understanding of effective digital product management strategies. Learn to identify and analyse market trends and customer behaviour. Develop a comprehensive and adaptable marketing strategy for your digital product. Acquire the skills to navigate legal aspects and ensure compliance. Utilise analytics and metrics to measure and optimise product performance. Master development methodologies to streamline the process. In an era defined by digital innovation, the success of your product depends on your ability to navigate the complexities of the online realm. Presenting "Marketing Your Digital Product: Strategies That Work" - the course designed to equip you with the knowledge and skills to thrive in the digital marketplace. Explore a comprehensive curriculum that covers every aspect of digital product management, from understanding market trends and customer behaviour to crafting effective marketing strategies. Discover the legal considerations that shape the digital landscape and develop an analytical mindset to measure and optimise product performance. With a focus on practical application and real-world scenarios, this course empowers you to take your digital product to new heights of success. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Marketing Your Digital Product course is ideal for: Digital product managers seeking to enhance their strategic approach. Entrepreneurs and startups looking to effectively market their digital products. Marketing professionals aiming to expand their digital product knowledge. Individuals interested in the legal aspects and compliance requirements of digital products. Career path Our course will prepare you for a range of careers, including: Digital Product Manager: £40,000 - £80,000 per annum. Marketing Strategist: £35,000 - £65,000 per annum. Product Analyst: £30,000 - £55,000 per annum. Legal Compliance Specialist: £35,000 - £70,000 per annum. Market Research Analyst: £25,000 - £45,000 per annum. Business Development Manager: £40,000 - £80,000 per annum.

Marketing Your Digital Product: Strategies That Work
Delivered Online On Demand9 hours
£15

Social Media Marketing

4.7(160)

By Janets

The Social Media Marketing is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with a recognised certification. This Social Media Marketing consists of several modules that take around 2 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification Upon successful completion of the course, you will be able to obtain your course completion PDF Certificate at £9.99. Print copy by post is also available at an additional cost of £15.99 and the same for PDF and printed transcripts. Course Content Social Media Marketing Social Marketing Intro 00:01:00 Marketing On Facebook & Instagram 00:19:00 Marketing On Twitter & YouTube 00:14:00 Intro To Pinterest Marketing 00:01:00 Pinterest Marketing - Part 1 00:07:00 Pinterest Marketing - Part 2 00:16:00 Pinterest Marketing - Part 3 00:11:00 LinkedIn Marketing Intro 00:01:00 LinkedIn Marketing - Part 1 00:06:00 LinkedIn Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Intro To Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00 Intro To Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 Funnel Building - Part 3 00:09:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Social Media Marketing
Delivered Online On Demand2 hours 14 minutes
£25

Social Media Marketing

4.7(160)

By Janets

Register on the Social Media Marketing today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career.   The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Social Media Marketing course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Social Media Marketing course Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design  The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is This Course for? The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements The online training is open to all students and has no formal entry requirements. To study the Social Media Marketing course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Career Path The Social Media Marketing is ideal for anyone who wants to pursue their dream career in a relevant industry. Learn the skills you need to boost your CV and go after the job you want. Complete the Social Media Marketing and gain an industry-recognised qualification that will help you excel in finding your ideal job. Course Content Section 1: Introduction Unit 1: Introduction 00:02:00 Section 2: Importance of Social Media Marketing for Busines Unit 1: Why Social Media Marketing is Important for Every Business 00:13:00 Unit 2: Social Media Terminology 00:04:00 Section 3: Creating a Social Media Strategy Unit 1: How to Create an Internet Marketing System That Will Generate Sales 00:22:00 Unit 2: How to Find Sources for Great Posts 00:05:00 Unit 3: How to Create a Social Media Calendar 00:08:00 Unit 4: Elements for the Perfect Posts 00:07:00 Unit 5: How to Create Standard Social Media Messages 00:14:00 Unit 6: How to Stay in Touch with Your Followers 00:13:00 Unit 7: How to Evaluate Your Social Media Campaigns 00:11:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Social Media Marketing
Delivered Online On Demand1 hour 39 minutes
£25

Retargeting Course

By iStudy UK

Do you want to learn the retargeting strategies to increase more awareness and sales? Are you interested to maximize your visitors in the website? If so, take a look at the Retargeting Course course and learn what you want further in your quest. The contents of the course guide you how to write killer content and follow up using different social media such as Facebook, Youtube, and google display networks etc.. The purpose of the course is to make you efficient on how to optimize, manage, and set up professional retargeting campaigns, use Google Tag manager concerning remarketing and retargeting tags, and gather more visitors and traffic working on proper understand of retargeting. It also teaches you how to use Google AdWords to fix and manage retargeting campaigns. What you'll learn You'll learn what retargeting is You'll learn the best companies to use for retargeting You'll learn how to setup a retargeting account You'll learn how to utilize retargeting for the highest ROIs (Return On Investment) You'll learn how to segment parts of your list and audience You'll learn how to Success Hack your competitors and virtually guarantee success from Day 1 You'll learn how to make the most of every visitor that visits your website You'll learn when and where to direct certain visitors to insure they optin or buy at just the right moment Requirements You should know how to use a PC at a beginner level Who is the target audience? Online Marketers Local & Online Businesses Bloggers Content Creators who want to get more traffic from their work SEO Firms & Workers Everyone with a Product Anyone who pays for marketing and wants to get the most out of it Module : 01 Introduction 00:02:00 Retargeting Overview 00:12:00 The Retargeting Companies 00:11:00 Social Media Retargeting 00:04:00 Make Sure You Qualify 00:08:00 User Intent and Engagement 00:08:00 Segmentation 00:09:00 Module : 02 Taking Your Traffic's Temperature 00:06:00 Banner Ad Sizes and Graphic Design 00:11:00 Frequency Caps 00:05:00 Google Retargeting 00:03:00 Perfect Audience Walkthrough 00:26:00 How Tracking Platforms Differ 00:05:00 Module : 03 What Is Success Hacking 00:02:00 Success Hacking The Landing Pages 00:08:00 Success Hacking The Offer 00:02:00 Success Hacking Ad Copy 00:10:00 Success Hacking Traffic Source 00:01:00 The Success Formula 00:04:00

Retargeting Course
Delivered Online On Demand2 hours 17 minutes
£25

Diploma in Mastering Web Traffic

4.3(43)

By John Academy

Description: In this modern age, the web is the place you should be marketing at. Whether you are offering something or simply blogging about your thoughts, you should be aiming to accomplish something to build web activity to your web page. There are various ways in which you can do this and this course will be able to teach you on what you have to do to build web movement. A standout amongst the most widely recognized things you will know is the SEO or Search Engine Optimisation, and keeping that this is something that you need to remember as the main priority, there are various different things that you can likewise consider. The course is perfect for those who wish to make an online business, yet do not have the right skills or information to do so. This course will show you how to master the web traffic concept. It will help you comprehend the usefulness of a site, show you how to appropriately transfer web-accommodating records to the web, and how to utilise the right tools to effectively transfer your site on the web. Comprehend imperative ideas, for example, picking the right space name and how to have your record. You will likewise learn new methods on the best way to profit from your online web business in this diploma course. Who is the course for? Online marketers and professionals who want to master web traffic. People who have an interest in mastering web traffic. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Mastering Web Traffic will be very beneficial and helpful, especially to the following careers: Bloggers Marketing and Promotions Specialists Marketing Managers Sales Managers Sales and Promotions Specialists Top Executives And Much More! Chapter-1 Increase Traffic to Your Website 01:00:00 Chapter-2 Web Content 01:00:00 Chapter-3 Don't Send Newsletters 01:00:00 Chapter-4 Become a Community Member 00:30:00 Chapter-5 Get Experts to Write Articles 01:00:00 Chapter-6 Use Tracking Software 01:00:00 Chapter-7 Use Keyword Tools 01:00:00 Chapter-8 Copy Others 01:00:00 Chapter-9 Focus on the Popular Portions of Your Site 01:00:00 Chapter-10 Give Freebies 00:15:00 Chapter-11 Advertise! 01:00:00 Chapter-12 Build a Brand 01:00:00 Chapter-13 The Right Software is Essential 00:15:00 Chapter-14 Optimize Content 01:00:00 Chapter-15 Meta-tags 01:00:00 Chapter-16 Blog 00:15:00 Chapter-17 Hold off on Comments 00:30:00 Chapter-18 Have a sitemap 00:30:00 Chapter-19 High Traffic Days 00:15:00 Chapter-20 Use Online Communities 00:30:00 Chapter-21 Be Patient 01:00:00 Chapter-22 Be Nice 00:30:00 Chapter-23 Conclusion 01:00:00 Mock Exam Mock Exam- Diploma in Mastering Web Traffic 00:20:00 Final Exam Final Exam- Diploma in Mastering Web Traffic 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Mastering Web Traffic
Delivered Online On Demand18 hours 10 minutes
£25

Diploma in Social Media Marketing

4.3(43)

By John Academy

Description: Do you want to learn the most updated and latest trend on how to market your business?In this diploma course, you will be able to know the importance of social media marketing and why it is considered as one of the most effective marketing strategies. You will also learn how effectively you can market on social media by learning the required skills. This course has been designed to teach you the best strategies of social media marketing including effective planning, execution, glitches, managing, techniques etc. In today's existing modern technology and innovation, organisations require capable social media marketing techniques. In this course, you'll make sense of how to match markets to social procedures to advantageously build up your business. You'll use web based systems administration contraptions and stages to the arrangement, supervise, and overhaul social fights to propel advancement and position your picture in the overall electronic business focus. You'll make concentrated on the substance to begin a talk with various social gatherings. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Marketing. People who have an interest in Digital Social Marketing and how to effectively communicate and try promotion to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Social Media Marketing will be very beneficial and helpful, especially to the following careers: Businessman Digital Manager Marketing and Promotions Specialists Marketing Managers Product Creators Sales Managers Sales and Promotions Specialists Social Media Managers Top Executives And Many More! Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Diploma in Social Media Marketing 00:20:00 Final Exam Final Exam- Diploma in Social Media Marketing 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Social Media Marketing
Delivered Online On Demand16 hours 40 minutes
£25