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Are you tired of losing your small business in the vast digital ocean? Dive into our course, 'Do It Yourself Local SEO For The Small Business Owner,' where we empower you to navigate the complexities of online visibility. Crafted specifically for entrepreneurs like you, this course offers a transformative journey towards mastering the art of local SEO. From establishing a robust online presence to leveraging powerful tools and strategies, embark on a voyage that promises to elevate your business to new heights. Unlock the secrets of local SEO with our comprehensive curriculum designed to demystify every aspect of online visibility. Learn to build a simple yet effective website that serves as your digital storefront. Discover the intricacies of platforms like Google+ and Yelp, harnessing their potential to attract local customers. Dive into the world of social media and business listings, harnessing their power to enhance your online footprint. Armed with invaluable insights and practical skills, you'll emerge equipped to conquer the digital realm with confidence and finesse. As you traverse through our course, you'll not only gain proficiency in essential techniques like content writing, social syndication, and link building but also cultivate a deeper understanding of customer engagement and reputation management. With each module, you'll inch closer to your business goals, with the knowledge and tools necessary to thrive in today's competitive landscape. Join us on this transformative journey and witness firsthand the remarkable impact of mastering local SEO. Learning Outcomes: Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Why buy this Do It Yourself Local SEO For The Small Business Owner? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Certification After studying the course materials of the Do It Yourself Local SEO For The Small Business Owner there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Do It Yourself Local SEO For The Small Business Owner course for? Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Prerequisites This Do It Yourself Local SEO For The Small Business Owner does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Do It Yourself Local SEO For The Small Business Owner was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Specialist: £25,000 - £40,000 per annum Digital Marketing Manager: £30,000 - £50,000 per annum Social Media Coordinator: £20,000 - £35,000 per annum Content Writer: £22,000 - £35,000 per annum Marketing Consultant: £25,000 - £45,000 per annum Business Development Executive: £25,000 - £40,000 per annum Course Curriculum Introduction To The Course Setting Up a Simple Website for Business Do You Build Your Own Website Or Pay Someone Else To Build It? 00:02:00 Why Your Website Must Be Mobile Friendly in 2015 00:02:00 Learning WordPress - A Simple Content Management System 00:04:00 Squarespace - Simple For The 'Do It Yourself' Crowd 00:03:00 Setting Up Your Google+ Business Page Introduction To Google+ For Business 00:02:00 A Poor Google+ Business Page Vs. a Good Google+ Business Page 00:06:00 An Example Google+ Business Page Setup 00:05:00 Using Canva To Create a Header Image 00:02:00 Posting on Google+ For Business 00:02:00 Setting Up Your Yelp Business Page Setting Up a Yelp Business Page 00:02:00 Basic Social Media Setup Facebook Business Page Setup 00:03:00 Setting Up a LinkedIn Business Page 00:02:00 Setting Up a Twitter Profile 00:02:00 Run a Social Media Contest To Generate Buzz 00:02:00 Creating Business Listings for Local SEO Name, Address, and Phone Consistency For Your Business 00:03:00 Building Citations (aka Business Listings) 00:09:00 What are Data Aggregators? 00:03:00 Tools For Building Citations, Rank Tracking & More Check Citation Errors For Free With Moz Local 00:06:00 Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More 00:07:00 GeoRanker For Checking Your Rankings 00:01:00 UpCity Local SEO 00:12:00 Optimizing Your Website for Local SEO Adding Name, Address, and Phone (NAP) To Your Website 00:04:00 Using The 'WordPress Local SEO' Plugin For Your Site 00:02:00 Local SEO Articles Worth Reading 00:05:00 Content Writing Why Content Is So Important 00:05:00 Building Content Pages For Your Services 00:03:00 The Google Keyword Planner - Keyword Research 00:04:00 Adding Heading Tags 00:01:00 Adding an 'Alt' Tag To Your Images 00:04:00 Hiring a Writer for Only $5 00:06:00 Link To Other Relevant Content On Your Website 00:03:00 Social Syndication Setting Up JetPack To Post On Social Media Automatically 00:03:00 Asking for Reviews From Your Customers Why reviews are very important for your small business 00:04:00 The Review Generator Handout 00:02:00 Getting Links From Other Websites aka Backlinks What Are Backlinks? 00:04:00 Simple Ways To Get Backlinks for Small Businesses 00:02:00 Other Business Sites To Consider Signing Up On Thumbtack 00:02:00 Angie's List & HomeAdvisor 00:02:00 Where To Go From Here Your Overwhelmed - If Your Willing To Hire Someone 00:02:00 Conclusion Wrapping Up 00:03:00 Assignment Assignment - Do It Yourself Local SEO For The Small Business Owner 00:00:00

This Professional Certificate Course in Digital Marketing Strategies provides a comprehensive overview of successful digital marketing strategies, including analyzing case studies to identify best practices. Participants will evaluate various digital marketing channels, address legal considerations, manage negative feedback, and emphasize customer engagement for effective digital marketing outcomes. After the successful completion of the course, you will be able to learn about the following: The key elements of a successful digital marketing strategy. Analyze case studies and examples of successful digital marketing strategies to identify common best practices and successful tactics. Evaluate the strengths and weaknesses of different digital marketing channels. Legal considerations in digital marketing. Dealing with negative reviews and comments. The importance of customer engagement and relationship management in digital marketing. This Professional Certificate Course in Digital Marketing Strategies provides a thorough insight into crafting successful strategies. Participants analyze case studies to identify best practices, evaluate diverse digital marketing channels, and explore legal considerations. The course also addresses managing negative feedback, emphasizing customer engagement, and relationship management in the digital marketing landscape.   This Professional Certificate Course in Digital Marketing Strategies provides a comprehensive exploration of successful strategies, analyzes case studies, and identifies best practices. Participants will evaluate digital marketing channels, navigate legal considerations, and learn effective approaches to managing negative reviews. The course emphasizes the significance of customer engagement and relationship management in achieving digital marketing success. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Digital Marketing Strategies Self-paced pre-recorded learning content on this topic. Digital Marketing Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Marketing Professionals Business Owners and Entrepreneurs Digital Marketing Managers Communication and PR Specialists Advertising Executives Social Media Managers Individuals Seeking Career Advancement in Marketing Small Business Owners E-commerce Managers Marketing Students Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

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NodeJS allows you to build complex and powerful applications quickly and easily, writing JavaScript code. It also allows you to use JavaScript for web applications with flexibility for a wide range of different purposes. Learn about MongoDB as a database and how to build it as well as Express as a framework to build web apps on top of Node.js.

Scrum Product Owner Exam Prep: In-House Training This workshop prepares you for the Scrum.org PSPO™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org The Product Owner is responsible for maximizing the value of the product and the work of the Development Team. The Product Owner must be knowledgeable, available, and empowered to make decisions quickly in order for an Agile project to be successful. The Product Owner's key accountability is the Product Backlog. Managing, maintaining, and evolving the Product Backlog involves: Establishing a clear vision that engages the Development Team and stakeholders Clearly expressing Product Backlog items Ordering the items in the Product Backlog to best achieve the vision and goals Ensuring that the Product Backlog is visible, transparent, and clear to all Working with the Development Team throughout the project to create a product that fits the customer's need The Professional Scrum Product Owner™ I (PSPO I) certificate is a Scrum.org credential that enables successful candidates to demonstrate a fundamental level of Scrum mastery. PSPO I credential holders demonstrate an intermediate understanding of the Scrum framework, and how to apply it to maximize the value delivered with a product. They will exhibit a dedication to continued professional development, and a high level of commitment to their field of practice. Scrum.org does not require that you take their own sponsored or any preparatory training. However, training can facilitate your preparation for this credential. And this course is based on IIL's Scrum Product Owner Workshop, which is aligned with The Scrum Guide™. It will provide you with the information you need to pass the exam and IIL will make the arrangements for your online exam. You will be provided with an exam code and instructions, so that you can take the exam at your convenience, any time you are ready after the course. Passwords have no expiration date, but they are valid for one attempt only. See additional exam details on the next page. What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSPO I exam Identify the characteristics of a successful Product Owner Create a powerful vision statement Apply techniques to understand your customers and the market Manage and engage stakeholders Write effective user stories with acceptance criteria Utilize techniques to visualize and prioritize the Product Backlog Participate in the 5 Scrum events as the Product Owner Understand the Product Owner's role in closing a Scrum project Getting Started Introductions Workshop orientation Exam prep preview Fundamentals Recap Agile Manifesto, values, and mindset Product Owner characteristics Good vs. great Product Owner Product Ownership Product ownership Project vision Understand your customers and market Personas Stakeholder management and engagement The Product Backlog User Stories and Acceptance Criteria Preparing User Stories for a Sprint The Product Backlog Visualizing the Product Backlog Product Backlog Prioritization Technical Debt Sprint Planning and Daily Standups Sprint Planning Planning Poker Team Engagement Daily Standups Sprint Review, Retrospectives, and Closing Sprint Reviews Key Agile Patterns Retrospectives Closing the Project Summary and Next Steps Review of course goals, objectives, and content Exam prep next steps

This course will help you learn the programming fundamentals with Python 3. It is designed for beginners in Python and is a complete masterclass. This course will help you understand Python GUI, data science, full-stack web development with Django, machine learning, artificial intelligence, Natural Language Processing, and Computer Vision.

The event "Getting you more sales, leads and enquiries from your website in 2024" is a one-hour online session aimed at helping participants maximize their website's performance. The session will cover topics such as improving Google search rankings, increasing click-through rates, and ultimately boosting sales, orders, and leads. The event promises a practical, actionable, and jargon-free approach to website optimization, with a focus on SEO and sales conversions. Participants will receive a personalized review and recommendations for their website. The event is presented by Damian Donnelly, Ad_Man Digital Marketing, and is limited to 10 reviews per month. Testimonials from previous clients are provided to support the effectiveness of the session.

Duration 1 Days 6 CPD hours This course is intended for This course is intended for: Technical professionals involved in architecting, building, and operating AWS solutions. Overview In this course, you will learn to: Identify the Well-Architected Framework features, design principles, design pillars, and common uses Apply the design principles, key services, and best practices for each pillar of the WellArchitected Framework Use the Well-Architected Tool to conduct Well-Architected Reviews The Well-Architected Framework enables you to make informed decisions about your customers architectures in a cloud-native way and understand the impact of design decisions that are made. By using the Well-Architected Framework, you will understand the risks in your architecture and ways to mitigate them.This course is designed to provide a deep dive into the AWS Well-Architected Framework and its 5 pillars.This course also covers the Well-Architected Review process, and using the AWS Well-Architected Tool to complete reviews. Module 1: Well-Architected Introduction History of Well-Architected Goals of Well-Architected What is the AWS Well-Architected Framework? The AWS Well-Architected Tool Module 2: Design Principles Operational Excellence

What is Person Centred Planning? How is it different to any other kind of meeting or planning? On this day all will become clear… Give your team the opportunity to pause and reflect on what matters most to them about the work they do. The act of listening to each other creates relationship and strengthens trust and inclusion within the team – in creating a shared vision, groups of people build a sense of commitment together. They develop images of ‘the future we want to create together’, along with the values that will be important in getting there and the goals they want to see achieved along the way. Unfortunately, many people still think ’vision’ is the top leader’s job. In schools, the ‘vision task’ usually falls to the Headteacher and/or the governors or it comes in a glossy document from the local authority or the DfES. But visions based on authority are not sustainable. Making inclusive action plans using full participation and graphic facilitation Drawing on the planning tools MAPS and PATH (Pearpoint, Forest and O’Brien 1997) and other facilitation sources we use both process and graphic facilitation to enable the group to build their picture of what they would love to see happening within their organisation/community in the future and we encourage this to be a positive naming, not just a list of the things they want to avoid. Jack Pearpoint, Marsha Forest and John O’Brien developed these innovative approaches in North America and they are being used successfully in many parts of the UK. The planning can focus on an individual, group or organisation and provides a powerful problem solving opportunity, which is flexible and robust enough for many occasions. Tell the story, find the dream, touch the nightmare, and explore who you are, what are the gifts and strengths of the person or group, what are the needs of those present and what is the action plan for the future? Learning objectives  Participants understand Person Centred Planning and its values and applications Participants have skills and confidence to facilitate PATH/MAP processes Participants learn graphic as well as process facilitation skills Strengthens practitioners inclusive practice Provides additional tools for those involved in inclusive work in schools and the community Further develop problem solving and planning skills Course Content The course answers the questions: Need to find new ways to bring Pathway Planning alive? Bored with annual reviews, transition plans and review meetings? Want to find a way of making meetings and planning feel more real and engaging? Need an approach, which engages a young person respectfully together with his or her family and friends? Want the ultimate visual record of the process of a meeting, which will help everyone, keep track? Want to problem solve and plan for the future of a small or large group, service or organisation up to the size of an LA? Inclusive Solutions offer an introductory day to person centred planning or a 3 – 10 session course which is practical as well as values based. Participants will receive direct individualised coaching and training. We will cover: The person being at the centre Family members and friends being full partners Planning reflecting the person’s capacities, what is important to the person and specifying the support they require to make a full contribution to their community Planning building a shared commitment to action that will uphold the person’s rights Planning leading to continual listening, learning and action and helping the person get what they want out of life. Essential Lifestyle Planning, PATH MAPS Personal Futures Planning.

Course Overview: Do you want to earn money even when you are sleeping? Yes, we are talking about passive income. Passive income is income that you earn without having to work for it actively. This could come from things like rental properties, dividends from stocks, or affiliate marketing. Passive Income Masterclass 102 Ultimate Guide to Financial Security is designed precisely to equip you with the knowledge, strategies, and tools necessary to build sustainable passive income sources. This course offers a comprehensive guide on various avenues for generating passive income, including but not limited to dividend investing, affiliate marketing, real estate, e-commerce, and rental strategies. With a curriculum based on real-world examples, updated industry trends, and proven strategies, you'll gain the skills needed to navigate the path towards financial security. This course is for anyone wanting to create a more financially secure future. It is also a good choice for people who are interested in learning about different passive income strategies. Let's get started! Key Features of the Course: CPD Certified: Gain a professional certification recognised across industries. 24/7 Learning Assistance: Round-the-clock support to aid your learning journey. Interesting Learning Materials: Engage with captivating content designed to simplify complex concepts. Who is This Course For? This Passive Income Masterclass 102 Ultimate Guide to Financial Security course is designed for individuals seeking financial independence and stability through diversified income sources. It's ideal for aspiring investors, entrepreneurs, and anyone wishing to elevate their financial literacy. What You Will Learn: The art of selecting the right products for affiliate marketing. Techniques to build a responsive email list. The power of influencer marketing and its strategic implementation. Crafting in-depth product reviews that sell. Fundamentals and advanced strategies of Search Engine Optimization (SEO). Leveraging social media ads for maximum reach and conversion. Positive thinking, goal-setting, and continuous learning are important for financial success. Why Enrol in This Course: With top reviews and a recently updated curriculum, this trending course equips learners with vital skills to build and manage multiple income sources. It's a solid investment in your financial future. Requirements: No specific prerequisites are required for this Passive Income Masterclass 102 Ultimate Guide to Financial Security course. However, basic computer skills and a keen interest in financial growth will be beneficial. Career Path: After completing this course, you could explore careers such as: Financial Advisor (£60,000) Real Estate Investor (£50,000) Affiliate Marketer (£40,000) E-commerce Specialist (£45,000) Rental Property Manager (£38,000) Dividend Analyst (£55,000) SEO Specialist (£35,000) Certification: Upon completion of the Passive Income Masterclass 102 Ultimate Guide to Financial Security course, learners will receive a CPD certificate, which will enhance their professional credibility and can be used to demonstrate continuous professional development. Course Curriculum 8 sections • 51 lectures • 03:16:00 total length •Choose the Right Products: 00:04:00 •Build an Email List: 00:04:00 •Utilise Influencer Marketing: 00:03:00 •Write in-depth Product Reviews: 00:03:00 •Use Search Engine Optimization (SEO): 00:04:00 •Leverage Social Media Ads: 00:04:00 •Think Positively: 00:03:00 •Set Goals: 00:03:00 •Create an Action Plan: 00:04:00 •Learn From Mistakes: 00:03:00 •Surround Yourself with Like-Minded People: 00:03:00 •Continuously Educate Yourself: 00:04:00 •High Dividend Yield Stocks: 00:05:00 •Dividend Growth Stocks: 00:03:00 •Reinvesting Dividends: 00:04:00 •Dividend ETFs: 00:04:00 •Dividend Aristocrats: 00:04:00 •Fundamental Analysis: 00:04:00 •Optimise Website Design: 00:04:00 •Leverage SEO: 00:03:00 •Invest in Social Media Marketing: 00:04:00 •Drop Shipping: 00:05:00 •Offer Subscription Services: 00:06:00 •Upselling and Cross-Selling: 00:04:00 •Long-term Investment: 00:04:00 •Low Cost: 00:03:00 •Asset Allocation: 00:04:00 •Rebalancing: 00:04:00 •Dollar-Cost Averaging: 00:04:00 •Tax Efficiency: 00:04:00 •Preview: 00:04:00 •Real State Investing: 00:04:00 •Dividend Investing: 00:05:00 •Affiliate Marketing: 00:04:00 •E-commerce: 00:04:00 •Renting Assets: 00:04:00 •Investing in Index Funds or ETFs: 00:03:00 •Creating Wealth: 00:04:00 •Review: 00:03:00 •Buy and Hold Strategy: 00:04:00 •Flip Strategy: 00:04:00 •Airbnb Strategy: 00:03:00 •Value-Add Strategy: 00:05:00 •REITs Strategy: 00:04:00 •Real estate crowdfunding Strategy: 00:03:00 •Long-term Residential Rentals: 00:04:00 •Short-term/Vacation Rentals: 00:04:00 •Commercial Property Rentals: 00:04:00 •Mobile/Home Park Rentals: 00:03:00 •Equipment Rentals: 00:04:00 •Storage Unit Rentals: 00:04:00