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Sales, Advertising and Marketing Diploma

4.3(43)

By John Academy

Do you have your eye on a promotional opportunity at work and want to gain more knowledge and skill in the Sales, Advertising and the Marketing industry? Our Sales, Advertising and Marketing diploma will provide you with all the information you need to enjoy a successful career in these sectors. If you want to put sales, marketing and advertising strategies together and help your company/career achieve its goals, then this course may be just what you are looking for. This course offers the convenience of online learning. You will have the unique opportunity to study at your own pace, in your own time and from any device to gain the certification you need to boost your career moving forward. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.   Market and Sales Defining Marketing 00:30:00 Recognising Trends 00:15:00 Conducting Market Research 00:15:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Relationship Focusing on Your Customer 00:15:00 What Influences People in Forming Relationships? 00:30:00 Disclosure 00:15:00 How to Win Friends and Influence People 00:15:00 Communication Skills for Relationship Selling 01:00:00 Non-Verbal Messages 00:30:00 The Handshake 00:30:00 Small Talk 00:15:00 Networking 00:15:00 Smart Selling Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Sales Objection Building Credibility 00:05:00 Critical Communication Skills 00:30:00 Observation Skills 00:15:00 Handling Customer Complaints 00:05:00 Overcoming Objections 00:15:00 Handling Objections 00:15:00 Pricing Issues 00:15:00 Buying Signals 00:05:00 Closing the Sale 00:15:00 Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 01:00:00 Introduction to Marketing Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Conducting Market Research 00:15:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:30:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam- Sales, Advertising and Marketing Diploma 00:30:00 Final Exam Final Exam- Sales, Advertising and Marketing Diploma 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Sales, Advertising and Marketing Diploma
Delivered Online On Demand3 days
£22

Child Psychology & Cognitive Behavioural Therapy

By EduXpress

In the heart of the United Kingdom, a revolution in understanding young minds is taking place through the 'Child Psychology & Cognitive Behavioural Therapy' course. With recent statistics indicating that 1 in 8 children in the UK experience mental health issues, this course emerges as a beacon of hope and expertise. It delves into the intricate workings of child psychology, offering insights into the developmental stages and cognitive processes of children. Designed to unravel the complexities of young minds, this course equips learners with the knowledge to support and guide children through their formative years. The course is a journey into the heart of child psychology, blending theory with real-world applications, thus opening doors to new perspectives and approaches in child care and mental health. Learning Outcomes Child Psychology Level 3 Diploma: Understand core principles of child psychology and development. Grasp the basics of cognitive behavioural therapy in children. Identify emotional and behavioural issues in young minds. Develop strategies for supporting children's mental health. Analyse the impact of environment on child development. Implement effective communication techniques with children. Apply CBT methods to address children's challenges. Recognise the role of psychology in child education. Why Choose Us? Lifetime access to course materials Full tutor support is available Monday through Friday for all courses Learn essential skills at your own pace from the comfort of your home Gain a thorough understanding of the course Access informative video modules taught by expert instructors 24/7 assistance and advice available through email and live chat Study the course on your computer, tablet, or mobile device Improve your chances of gaining professional skills and earning potential by completing the course. Who Is This Course For? Individuals aspiring to work in child education and care. Parents seeking deeper understanding of child development. Mental health professionals focusing on young clients. Teachers desiring improved classroom management skills. Social workers involved in child welfare services. Assessment The course includes a series of quizzes that will test your understanding and retention of the material covered in the course. The quizzes will help you to identify areas where you may need further practice, and you will have the opportunity to review the course materials as needed. Upon successfully passing the final quiz, you will be able to order your certificate of achievement. Who Is This Course For? This versatile course is designed for everyone, irrespective of background or experience. It offers valuable insights into the relevant field, making it ideal for professionals, parents, and enthusiasts alike, with no prerequisites required. Career Path Child Psychologist: £31,000 - £48,000 School Counsellor: £24,000 - £37,000 Child Welfare Social Worker: £28,000 - £40,000 Special Educational Needs Coordinator: £25,000 - £40,000 Family Therapist: £26,000 - £39,000 Child and Adolescent Mental Health Services (CAMHS) Practitioner: £30,000 - £45,000 Course Content Child Psychology Introduction to Child Psychology Impacts of Separation and Loss on Attachmen Factors that Influence Development Cognitive Development Social and Emotional Development Personality and Intellectual Development of Children Understanding Moral Development Attachment Disorder Attachment Focused Parenting Interventions, Treatment and Support Order Your Certificate Order Your Certificate Order Child Psychology Certificate

Child Psychology & Cognitive Behavioural Therapy
Delivered Online On Demand
£10.49

Nursing and Medication Administration Training Diploma

4.5(3)

By Studyhub UK

Overview Kickstart a successful career in nursing and learn from qualified professionals with this complete Nursing and Medication Administration Training Diploma. Through in-depth lectures and audiovisual training, you will learn the most in-demand skills to kickstart your nursing career. It covers the fundamental topics that nurses deal with regularly, the responsibilities of the role, and the best practices for carrying out day-to-day tasks. Boost your earning potential and gain valuable industry knowledge by enrolling in this complete entry-level training course today. This course is an industry-recognised qualification, providing you with the best learning experience to fast track your career.  Why buy this Nursing and Medication Administration Training Diploma? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Nursing and Medication Administration Training Diploma you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Nursing and Medication Administration Training Diploma does not require you to have any prior qualifications or experience. You can just enrol and start learning.  Prerequisites This Nursing and Medication Administration Training Diploma was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Nursing and Medication Administration Training Diploma is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Nursing and Medication Administration Training Diploma Module 01: Introduction to Nursing 00:17:00 Working in Different Healthcare Settings 00:15:00 Module 03: Understanding legal, professional standards of practice and ethical aspects of health care- Part 1 00:52:00 Module 04: Understanding legal, professional standards of practice and ethical aspects of health care- Part 2 00:50:00 Effective Communication in Nursing 00:47:00 Health and Safety in Nursing 00:47:00 Hygiene in Nursing 00:30:00 Infection Control 00:57:00 Asepsis in Nursing 00:16:00 Medication Administration in Nursing 00:18:00 Module 11: Adult Care in Different Life Stages 00:17:00 Module 12: Understanding Immune System in Nursing 00:28:00 Module 13: Rest and Sleep Management in Nursing 00:19:00 Module 14: Mobility and Immobility Issues of Patients in Nursing 00:17:00 Module 15: Pain Management for Nurses 00:24:00 Module 16: Nutrition in Nursing 00:25:00 Module 17: Fluid and Electrolyte Balance 00:23:00 Module 18: Assisting with Elimination 00:30:00 Module 19: Oxygenation in Nursing 00:30:00 Mock Exam Mock Exam - Nursing and Medication Administration Training Diploma 00:20:00 Final Exam Final Exam - Nursing and Medication Administration Training Diploma 00:20:00

Nursing and Medication Administration Training Diploma
Delivered Online On Demand10 hours 2 minutes
£10.99

Operations Supervisor

4.5(3)

By Studyhub UK

Overview Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Operations Supervisor Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Operations Supervisor Course is one of the most prestigious training offered at StudyHub and is highly valued by employers for good reason. This Operations Supervisor Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Operations Supervisor Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At StudyHub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from StudyHub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Why buy this Operations Supervisor? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Operations Supervisor there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Operations Supervisor course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skill. Prerequisites This Operations Supervisor does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Operations Supervisor was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Operations Supervisor is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Operations Supervisor Module 01: Introduction to Operations Management 00:23:00 Module 02: Project Management 00:22:00 Module 03: Business Development and Succession Planning 00:27:00 Module 04: Process Management 00:26:00 Module 05: Supply Chain Management 00:23:00 Module 06: Planning & Forecasting Operations 00:23:00 Module 07: Procurement & Purchasing Management 00:23:00 Module 08: Manufacturing & Delivery Operations 00:19:00 Module 09: Quality Management 00:23:00 Module 10: Managing Risk and Recovery 00:29:00 Module 11: Performance Management 00:21:00 Module 12: Talent Management 00:20:00 Module 13: Communication Skills 00:26:00 Module 14: Negotiation Techniques 00:19:00 Module 15: Conflict Management 00:17:00 Module 16: Stress Management 00:19:00 Module 17: Time Management 00:40:00

Operations Supervisor
Delivered Online On Demand6 hours 40 minutes
£10.99

Office Politics for Managers

4.5(3)

By Studyhub UK

Office Politics for Managers is a comprehensive training program that equips managers with the knowledge and skills to navigate the complex landscape of office politics effectively. This course covers a range of topics, from understanding office dynamics and dealing with gossip to resolving conflicts and maintaining ethical conduct. Participants will learn strategies for building relationships, gaining support for their projects, and excelling in their managerial roles. Learning Outcomes: Upon completion of this course, participants will be able to: Understand the dynamics of office politics and its impact on the workplace. Develop effective communication and influencing skills. Learn to address and mitigate rumors, gossip, and misinformation. Identify and manage various office personalities to build productive relationships. Acquire strategies for gaining support and buy-in for managerial initiatives. Master conflict resolution techniques to maintain a harmonious work environment. Uphold high ethical standards in all professional interactions. Recognize the importance of teamwork and collaboration in managerial success. Why buy this Office Politics for Managers? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Office Politics for Managers there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Office Politics for Managers does not require you to have any prior qualifications or experience. You can just enrol and start learning.  Current and aspiring managers seeking to enhance their leadership skills. Professionals who want to excel in their careers by navigating office politics adeptly. Team leaders, supervisors, and project managers. Human resources professionals responsible for organizational culture. Prerequisites This Office Politics for Managers was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Middle Manager - Potential earning of £40,000 - £70,000 per year. Senior Manager/Director - Median earning of £70,000 - £120,000 per year. HR Manager - Median earning of £35,000 - £70,000 per year. Organizational Development Consultant - Potential earning of £40,000 - £80,000 per year. Executive Coach - Potential earning of £50 - £150 per hour. Course Curriculum Module 01: New Hires New Hires 00:04:00 Module 02: It's About Interacting and Influencing It's About Interacting and Influencing 00:04:00 Module 03: Dealing with Rumors, Gossip, and Half - Truths Dealing with Rumors, Gossip, and Half - Truths 00:04:00 Module 04: Office Personalities (I) Office Personalities (I) 00:05:00 Module 05: Office Personalities (II) Office Personalities (II) 00:05:00 Module 06: Getting Support for Your Projects Getting Support for Your Projects 00:04:00 Module 07: Conflict Resolution Conflict Resolution 00:05:00 Module 08: Ethics Ethics 00:05:00 Module 09: You Are Not an Island You Are Not an Island 00:04:00 Module 10: Social Events Outside of Work Social Events Outside of Work 00:05:00

Office Politics for Managers
Delivered Online On Demand45 minutes
£10.99

Critical Thinking in Young Children

By The Teachers Training

Foster critical thinking skills in young children with our specialized course. Explore innovative strategies and activities designed to nurture analytical thinking, problem-solving, and decision-making abilities from an early age. Whether you're a parent, educator, or childcare professional, this course equips you with the tools to support children's cognitive development and prepare them for success in an increasingly complex world. Enroll now to empower young minds and lay the foundation for lifelong learning.

Critical Thinking in Young Children
Delivered Online On Demand2 hours
£15

Change Management

By The Teachers Training

Navigate organizational change with confidence through our Change Management Course. Learn proven strategies to effectively lead teams through transitions, mitigate resistance, and drive successful outcomes. Gain the skills to adapt to change and thrive in dynamic environments. Enroll now to become a change management expert and guide your organization to success.

Change Management
Delivered Online On Demand5 hours
£15

Teaching English: 120 hours TEFL / TESOL

5.0(1)

By Course Gate

If you want to teach English effectively, our 120-Hour TEFL (TESOL) Certificate Course is for you. Develop skills for teaching reading, writing, listening, and speaking. Manage your classroom and motivate your students. Discover professional development and employment opportunities in TEFL / TESOL.

Teaching English: 120 hours TEFL / TESOL
Delivered Online On Demand
£11.99

Facebook Marketing and Building Messenger Chatbots

4.3(43)

By John Academy

Course Overview Direct messenger communication is more effective than Facebook posts. The faster you can answer the questions of your customers, the better response you'll get. And messenger chatbot makes you available for your customers 24/7. Learn how you can use messenger communication effectively and create your own chatbot from this Facebook Marketing and Building Messenger Chatbots course and boost your Facebook marketing skill today. In this Facebook Marketing and Building Messenger Chatbots course, you will learn how you can create a Facebook Messenger chatbot and turn your messenger inbox into a marketing platform. This course will teach you how you can create your chatbot with personalized text message conversation. You will also understand the settings of able to get an automatic notification for any emergency queries. This will also help you with messenger promotions, ad campaigns and increase sales through the chat platform. Learning Outcomes Understand how Facebook marketing works Be able to create an effective messenger chatbot Learn the functions of messenger chatbot Connect chatbot with webinars, Google sheets and other files Be able to create a highly successful or messenger ad campaign Learn how to set up SMS notifications from Facebook Messenger Develop chatbot drip campaign and attract new customers through Messenger Who is this course for? This course is for anyone who wants to learn about Facebook marketing and promote their business through Facebook. You will learn to build a messenger chatbot and be able to communicate with your customers more effectively. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Facebook Marketing and Building Messenger Chatbots is a useful qualification to possess and would be beneficial for any related profession or industry such as: Social Media Marketers Digital Marketers Social Media Influencers Small Business Owners Marketing Professionals Module 01: Introduction to Facebook Messenger Marketing Course Slides 01:40:00 MobileMonkey Support 00:05:00 Welcome to Facebook Messenger Chatbot Masterclass 00:08:00 What is messenger marketing? 00:10:00 Advantages of using Facebook messenger marketing 00:15:00 How is chatbot marketing different than other marketing channels? 00:07:00 Who can use messenger bots to their advantage? 00:05:00 Module 02: Example Use Cases For Facebook Messenger Chatbots Ecommerce chatbot strategies 00:10:00 Webinar/event registrations using chatbots 00:04:00 Lea-gen chatbot strategies 00:09:00 Using chatbots to promote educational resources 00:10:00 Using chatbots to stay in touch with your customers 00:08:00 Calculating LTV and CAC to formulate incentive plans 00:11:00 Ideas for incentive structures to promote through Facebook chatbots 00:09:00 Module 03: Psychological Principles of Persuasion in Effective Bot Design Commitment and Consistency in chatbot design 00:15:00 Increasing customer value with reciprocity 00:14:00 Using social proof to build trust and identity 00:12:00 Likability - your secret weapon to successful bot marketing 00:11:00 Using scarcity to drive your customers to convert faster 00:09:00 Understanding the Fogg Behavior Model and how to use it to your advantage 00:16:00 Module 04: Building Killer Chatbots With MobileMonkey What is MobileMonkey? 00:05:00 Creating a MobileMonkey account and connecting your Facebook page 00:06:00 Viewing active bots and adding users 00:03:00 Create your first chatbot! 00:03:00 Module 05: Learning All About The MobileMonkey Chatbot Builder Widgets, Page Flow and Organisation 00:08:00 Effective Ways of Media relation & Public Relation 01:00:00 Adding Q&A items in MobileMonkey 00:06:00 Understanding unanswered questions 00:04:00 Configuring and editing bot builder settings 00:04:00 All about the text widget 00:07:00 All about the image widget 00:01:00 All about the form widget 00:10:00 All about the quick question widget 00:07:00 All about the gif widget 00:03:00 All about the attachment widget 00:02:00 All about the attribute widget 00:02:00 All about the connection widget 00:03:00 All about the email widget 00:03:00 All about the gallery widget 00:06:00 All about the list widget 00:03:00 All about the navigate widget 00:03:00 All about the typing widget 00:03:00 All about the video widget 00:03:00 Module 06: How to wield the Mobile Monkey Chat Blaster like a Jedi Master What's a chat blast anyway? 00:03:00 A few useful chat blaster use cases 00:06:00 Chat blasting vs. drip campaigns 00:06:00 Planning four chat blast ideas (Part 1) 00:10:00 Planning four chat blast ideas (Part 2) 00:12:00 Organising our chat blast pages in the Mobile Monkey page builder 00:05:00 Building our coupon chat blast 00:11:00 Testing our chat blast before blasting 00:05:00 Launching our first chat blast: Naming, audience, page and purpose 00:09:00 Building a chat blast to drive phone calls 00:14:00 Building our new product line chat blast 00:16:00 Building our competitive advantage/awareness chat blast 00:19:00 Analysing chat blast results 00:02:00 Module 07: Understanding Lead Magnets and Using Lead Magnets To Build Your Contact List Why are lead magnets important? 00:05:00 Installing your chat widget on a WordPress site 00:06:00 Installing your chat widget on a Shopify site 00:01:00 Installing your chat widget through Google Tag Manager 00:05:00 Link to the messenger and adding it to emails and blogs 00:10:00 Adding the checkbox plugin to your web forms 00:03:00 How to use Facebook Comment Guards 00:17:00 Creating Facebook messenger landing pages 00:13:00 Module 08: Facebook Messenger Ad Campaigns Using Your MobileMonkey Chatbots! What are Facebook Messenger Ads? 00:06:00 Messenger ads best practices and sample strategies 00:12:00 Creating a new messenger ad campaign on Facebook 00:09:00 Designing a messenger ad 00:14:00 Completing messenger campaign creation in Facebook ads manager 00:07:00 Drafting our mobile monkey messaging campaign blueprint 00:07:00 Creating and naming all our pages in MobileMonkey 00:04:00 Building our messenger landing page in Mobile Monkey 00:04:00 Finishing all the other Facebook messenger bot pages 00:14:00 Duplicating your ad groups to try different targeting settings 00:08:00 Setting up MobileMonkey Q&A and other loose ends 00:07:00 Module 09: Understanding Audiences in MobileMonkey and Using Them to Your Advantage What are audiences in MobileMonkey 00:08:00 Creating an all contacts and gender-based audience 00:04:00 Timezone and last active based audiences in mobile monkey 00:07:00 Creating an audience based on a custom variable 00:07:00 Module 10: Building Our First MobileMonkey Drip Campaign! What are the drip campaigns and drip campaign best practices? 00:07:00 Practical and useful drip campaign ideas 00:07:00 Building and reviewing our drip pages in MobileMonkey 00:08:00 Creating and launching our first MobileMonkey drip campaign 00:09:00 Module 11: Using the RSS Blaster in MobileMonkey RSS feed step by step and best practices 00:10:00 Module 12: Becoming a MobileMonkey Power User With Advanced Integrations and Connections SECTION 13 Becoming a Mobile Monkey power user with connections Chapter 01 What are connections and when would you use them_1 00:03:00 Creating a connection to Google Sheets 00:14:00 Creating a connection to GoToWebinar 00:10:00 Send new leads to your CRM (Hubspot) 00:08:00 Send an SMS to your sales team when a contact requests a callback 00:10:00 Module 13: Understanding Your MobileMonkey Audience Insights Contacts - searching, exporting and deleting 00:03:00 Audiences in MobileMonkey 00:02:00 Forms - what they are and how to use them 00:02:00 Bot analytics - how to find useful information using Mobile Monkey analytics 00:03:00 Module 14: Staying on Facebook's Good Side: Chatbot Compliance What you need to know about staying compliant with Facebook 00:04:00 Getting approved for subscription messaging 00:09:00 Module 15: Conclusion ... Goodbye for now but stay in touch! Thank you, getting help, final thoughts 00:05:00

Facebook Marketing and Building Messenger Chatbots
Delivered Online On Demand14 hours 13 minutes
£18

Automate Application with Specflow and Selenium WebDriver C#

By Packt

Learn BDD with SpecFlow (based on Gherkin) and Selenium WebDriver with C# alongwith an Intro to UnitTesting and TDD with TestStack.White

Automate Application with Specflow and Selenium WebDriver C#
Delivered Online On Demand13 hours 30 minutes
£88.99