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4407 Courses delivered Online

Essential Selling Skills

By Dickson Training Ltd

Some people naturally possess an ability to sell and others over time develop their own style. We have created a highly practical course to give you the confidence and ability to sell over the phone or face to face. We focus the exercises, theory and discussion on your own job role and experiences to ensure you can return to the workplace to deliver tangible results. This 2-day course is designed for individuals who are new to selling, those in a sales role but have not received any formal training, or professionals who would like to brush up and enhance their current selling skills and learn some new techniques. Course Syllabus The syllabus of the Essential Selling Skills course is comprised of seven modules, covering the following: Module One Understanding the Customer The importance of good customer care Selling vs. selling attitude The reasons people buy Adopting a positive approach Module Two Self-Awareness Understanding your selling style Adapting your selling style to your customer Understanding your customers buying style Module Three Effective Communication and Rapport Building Why does communication need to be effective? Actively listening to your customers' needs Right question at the right time The impact of positive and emotive language Module Four Taking a Consultative Approach Different styles of selling Taking a consultative approach to selling Preparation techniques Buyer behaviour and motivation A selling approach to match the buyers mind Module Five Presenting the Solution Selling the benefits Sales tool kit Unique sales points Advanced questioning techniques Module Six Gaining Commitment Recognising and acting upon buying signals Dealing with customers concerns No means no? How to cope in stressful situations Module Seven Confirming the Sale Confirming or closing? Effective confirming techniques Going the extra mile Benefits For you as an individual This course will increase your confidence and ability to sell, having provided you with tools and techniques to achieve maximum results. Delegates always leave with fresh ideas, energy and motivation to succeed. For an employer The attitude of the delegates and the results they deliver will speak for themselves. All techniques are easy to apply back into the workplace for an immediate impact. What will I learn? By the end of the course, participants will be able to: Appreciate the need for preparation before a sales appointment Effectively identify and meet needs with advanced questioning techniques Identify verbal and non-verbal buying signals Construct professional answers to questions and possible objections Present your products and/or services with the buyer in mind Identify and use a selling style appropriate to capture the buyer's attention Recognise and overcome major objection types How to apply effective confirmation techniques with the buyer in mind Real Play Option We offer an innovative solution to engage the learners and bring real negotiation and closing scenarios to life. We use actors who improvise scenarios which have been specified by the group. The group is split the group into 2 sub-groups, one with the actor, the other with the trainer. Each group has a brief and has to instruct their trainer/actor on how to approach the scenario supplied. The actor and trainer perform the role play(s) as instructed by their respective teams; however during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) - not the performers. Scheduled Courses This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.

Essential Selling Skills
Delivered in Bardsey + 3 more or UK Wide or OnlineFlexible Dates
Price on Enquiry

Marketing Diploma: Digital Marketing & Affiliate Marketing - CPD Certified

4.8(9)

By Skill Up

40-in-1 Premium Diploma| CPD Certified| Free PDF & Transcript Certificate| 24/7 Learner Support

Marketing Diploma: Digital Marketing & Affiliate Marketing - CPD Certified
Delivered Online On Demand9 days
£150

Telemarketing Course

3.5(2)

By Elearncollege

Description Telemarketing Diploma Almost everyone who works in the sales field uses the phone to conduct a major part of their business. If you are looking forward to becoming successful in the sales field, then it is mandatory that your phone manners are impeccable. With the help of this Telemarketing Diploma Course, you will learn phone etiquette and much more. The advantage of taking our online course is that the timings can be adjusted to suit your active schedule and you can study at your convenience. This course has been developed by experts in the telemarketing field and is divided into various easily understandable units. During the term of the course, you will learn how your active listening and verbal communication skills can be improved, to create a perfect script that grabs the listener's attention and to plan the things that are to be done before you place a call. You will understand how any telephone sale can be made into an exceptional one. Telephones have played a huge role in sales techniques and tactics as most businesses use them to communicate personally with their prospective and current customers. Companies whose main business is sales generally manage enquiries, give out quotes, take orders and close sales negotiations with the help of phones which gives any organisation that utilises phones a distinct advantage. Certain phone calls can turn negative and create a negative impression. Hence, it is vital to understand how a phone is to be used and where its place is, in sales and marketing. How the telephone can enhance, supplement and at certain times even replace the other methods used for marketing and selling, and how you can become successful as a salesperson with this personal approach is shown by this Telemarketing Diploma Course. This Diploma Course in Telemarketing can be done at the time, place and pace of your convenience and is available 24/7. What You Will Learn 1: Introduction to telemarketing 2: Making money as a telemarketer 3: The right sales message is critical 4: Developing the right attitude 5: Using voice as a telemarketing tool 6: The telemarketer's agenda 7: Closing the sale Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.

Telemarketing Course
Delivered Online On Demand9 days
£99

PPC Training Courses

4.9(27)

By Apex Learning

Get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now Don't sell yourself short - Did you know that LinkedIn shows a 52% increase in demand for jobs in digital marketing, which was some of the fastest expanding areas in the UK last year across all sectors? This is the ideal time to enter this booming sector if you believe you have what it takes. However, you must first polish up a few talents. To make things simpler for you, a comprehensive PPC bundle has been designed in an easily approachable manner. This PPC bundle will meet all your digital marketing needs, saving you from having to purchase 14 separate courses. Following are the premium courses included in the bundle: This Bundle Consists of the following Premium courses: Course 01: How To Build Sales Funnels With ClickFunnels Course 02: How To Do Keyword Research For SEO & Ranking On Google Course 03: E-Commerce: Complete Guide to Income Mastery Course 04: Introduction to Microsoft Ads Training Course 05: Content Writing & Copy Writing For SEO and Sales Course 06: Affiliate Marketing Course 07: Blogging Course 08: Content Management Course 09: Effective Email Marketing Course 10: Email List Building: A Complete Guide Course 11: Instagram Marketing Course 12: The #1 LinkedIn Marketing & Sales Lead Generation Blueprint Course 13: Make Money with Pinterest Course 14: Webinar Marketing Funnel Learning Outcomes Upon completion of the bundle, you will be able to, Learn to build a digital marketing strategy. Gain a thorough understanding of keyword research for SEO and ranking on Google. Get a complete guide to income mastery. Familiarise with microsoft ads training. Learn more about copywriting for SEO and sales. Discover the core concepts of affiliate marketing, blogging, content management, email marketing, Linkedin marketing and Instagram marketing. Determine how to make money with Pinterest. Recognise the importance of a webinar marketing funnel. ***Curriculum of PPC Bundle*** Course 01: How To Build Sales Funnels With ClickFunnels Introduction Introduction To The Course What Is ClickFunnels? My Funnel That Generated Me $10k+ So Far Working With Templates & Other Features Funnel Template Examples You Can Get Started With Landing Page Templates Using The Landing Page Editor A/B Split Testing With ClickFunnels An Example Fully Built ClickFunnels Sales Funnel An Example Built Out Sales Funnel With ClickFunnels Comparing Other Landing Page Tools Comparing ClickFunnels Vs. Thrive Themes Vs. Leadpages --------Other Courses Are-------- Course 02: How To Do Keyword Research For SEO & Ranking On Google Course 03: E-Commerce: Complete Guide to Income Mastery Course 04: Introduction to Microsoft Ads Training Course 05: Content Writing & Copy Writing For SEO and Sales Course 06: Affiliate Marketing Course 07: Blogging Course 08: Content Management Course 09: Effective Email Marketing Course 10: Email List Building: A Complete Guide Course 11: Instagram Marketing Course 12: The #1 LinkedIn Marketing & Sales Lead Generation Blueprint Course 13: Make Money with Pinterest Course 14: Webinar Marketing Funnel How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) CPD 140 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone with interest in digital marketing and business tools. Professionals who want to learn more about paid search (PPC). Individuals with aspirations to become marketing specialists. Entrepreneurs who wish to use digital marketing to expand their businesses. Digital marketing beginners. Requirements None. Career path The course will equip you to use your talents in a variety of careers, including- PPC Analyst Digital Marketing Executive SEO Specialist Social Media Manager In the United Kingdom, the average salary of these professions ranges from £28,000 - £31,000 per annum. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (How To Build Sales Funnels With ClickFunnels) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (How To Build Sales Funnels With ClickFunnels) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

PPC Training Courses
Delivered Online On Demand
£79

Navigating the Fast-Moving Consumer Goods (FMCG) Industry

4.5(3)

By Studyhub UK

In a world where products fly off shelves faster than ever, the Fast-Moving Consumer Goods (FMCG) industry stands at the forefront of global commerce. Our course, 'Navigating the Fast-Moving Consumer Goods Industry', provides a comprehensive exploration into the sector's intricacies. From delving into core marketing strategies to dissecting the vast realms of e-commerce and international markets, this curriculum ensures participants are equipped with profound insights into this dynamic industry. Moreover, with a special emphasis on emerging trends and an enlightening case study on Coca-Cola, this course promises to mould learners into proficient FMCG navigators. Learning Outcomes Understand the fundamental principles and structure of the FMCG industry. Develop strategies to optimise marketing within the landscape. Gain insight into efficient sales and distribution mechanisms prevalent in FMCG. Analyse the impact and potential of retailing and e-commerce. Forecast and interpret global trends and their implications for the future. Why buy this Navigating the Fast-Moving Consumer Goods (FMCG) Industry? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Navigating the Fast-Moving Consumer Goods (FMCG) Industry there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Navigating the Fast-Moving Consumer Goods (FMCG) Industry course for? This Navigating the Fast-Moving Consumer Goods (FMCG) Industry does not require you to have any prior qualifications or experience. You can just enrol and start learning. Individuals keen on exploring the intricacies of this sector. Marketing enthusiasts aiming to specialise in FMCG campaigns. Business students and graduates seeking industry-specific knowledge. Retail professionals want to enhance their understanding of FMCG dynamics. E-commerce aficionados keen to tap into the online market. Prerequisites This Navigating the Fast-Moving Consumer Goods (FMCG) Industry does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Navigating the Fast-Moving Consumer Goods (FMCG) Industry was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path FMCG Marketing Manager: £45,000 - £60,000 Sales Manager (FMCG): £40,000 - £55,000 FMCG Retail Analyst: £35,000 - £50,000 E-commerce Specialist (FMCG sector): £40,000 - £58,000 International Business Developer: £50,000 - £70,000 FMCG Trends Analyst: £38,000 - £53,000 Course Curriculum Module 01: Introduction to FMCG Industry Introduction to FMCG Industry 00:07:00 Module 02: FMCG Marketing Strategies FMCG Marketing Strategies 00:08:00 Module 03: Sales and Distribution in FMCG Sales and Distribution in FMCG 00:07:00 Module 04: Retailing and E-commerce in FMCG Retailing and E-commerce in FMCG 00:06:00 Module 05: International FMCG Market International FMCG Market 00:07:00 Module 06: FMCG Industry Trends and Future FMCG Industry Trends and Future 00:09:00 Module 07: Case Study - Coca-Cola's Marketing Strategy Case Study - Coca-Cola's Marketing Strategy 00:07:00

Navigating the Fast-Moving Consumer Goods (FMCG) Industry
Delivered Online On Demand51 minutes
£10.99

Advanced Diploma in Lead Generation

4.3(43)

By John Academy

Description:  Lead generation is the process to identify potential customers for the products or services of the business. This process is also important to ensure the stability of your online sales. Lead generation will involve learning about online marketing, creating newsletters and other online marketing paraphernalia to help boost your sales. This comprehensive advanced course in lead generation will enable you to learn the skills, knowledge and information of lead generation. If you are someone involved in online selling or is interested in learning about online marketing and sales, then this course is very suitable for you. Who is the course for? Marketing professionals who want to be an expert in Lead Generation People are interested in learning Lead Generation and how it works Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Lead Generation course will be very beneficial and helpful, especially to the following careers: Blogger Businessmen Entrepreneur Marketing and Promotions Specialist Marketing Manager Marketing Professional Sales Manager Sales and Promotions Specialist. Lead Generation Basics Introduction 01:00:00 Way To Use Of Newsletters 01:00:00 Utilizing Visualization Goals 00:30:00 Importance of Blogs 01:00:00 The Extraordinary Power of Visualizing Success 00:30:00 Wrapping Up 00:15:00 Generating Leads What Is Cold Calling 01:00:00 What Is SMS Marketing 01:00:00 Information Marketing Business 00:30:00 What Are Buttons 00:15:00 Importance of Name Cards in Business 00:15:00 Door to Door 00:15:00 Classified Ads 00:15:00 Networking Conventions 01:00:00 Kinds of Trade Shows 00:15:00 Home Parties 00:15:00 What Is Social Networking? Variety Of Social Networking 01:00:00 Different Between Events and Launches 00:15:00 Publicity 00:15:00 Publish A Book 00:30:00 Word of Mouth 00:15:00 What Is Blogging 01:00:00 What Is Blog Commenting 00:15:00 Article Business Marketing 01:00:00 Tell A Friend 00:15:00 Forum Business Marketing 01:00:00 Email Business Marketing 00:30:00 Social Bookmarking 01:00:00 YouTube Business Marketing 01:00:00 Yahoo! Answers 00:15:00 Press Releases 00:15:00 Benefits of Buying Banner Advertising 00:15:00 Online Classified Ads (Craigslist) 00:15:00 EBay Traffic 00:15:00 Organic Search Engine Traffic 00:15:00 Pay Per Click Advertising 01:00:00 Ezine Solo Ads 00:15:00 Podcast Traffic 00:15:00 Directory Submissions 00:15:00 Social Networking Traffic 01:00:00 RSS Submission 00:15:00 Traffic Exchange Programs 00:15:00 Co-Registration Leads 00:15:00 US Free Ads 01:00:00 User Generated Reviews 00:15:00 Viral Reports 00:15:00 Ad Swapping 01:00:00 Giveaway Events 00:15:00 Conclusion 00:15:00 Prospecting and Lead Generation Module One - Getting Started 00:30:00 Module Two - Prospecting 00:30:00 Module Three - Traditional Marketing Methods 01:00:00 Module Four - New Marketing Methods 01:00:00 Module Five - Generating New Leads 01:00:00 Module Six - Avoid Common Lead Generation Mistakes 00:30:00 Module Seven - Educate Prospects 00:30:00 Module Eight - The Pipeline 00:30:00 Module Nine - Follow up Communication 01:00:00 Module Ten - Track Activity 00:30:00 Module Eleven - Create Customers 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities 00:00:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Advanced Diploma in Lead Generation
Delivered Online On Demand34 hours
£11.99

Accelerated Revenue Generation

By Compete High

🚀 Unleash Your Business Potential with 'Accelerated Revenue Generation' 🚀 Are you ready to propel your business to new heights and supercharge your revenue? Introducing our game-changing online course: 'Accelerated Revenue Generation.'   🌐 What is 'Accelerated Revenue Generation'? This course is not just about making money; it's about creating a sustainable and thriving business. Whether you're a seasoned entrepreneur or just starting, this comprehensive program is designed to equip you with the strategies and tactics needed to accelerate your revenue generation and achieve unprecedented success.   🚀 Why Choose 'Accelerated Revenue Generation'? Proven Strategies: Learn from industry experts who have successfully scaled businesses. Gain insights into tried-and-tested strategies that work across various industries. Holistic Approach: This course covers the entire revenue generation spectrum, from lead acquisition and conversion optimization to customer retention. We leave no stone unturned in ensuring you have a comprehensive understanding of revenue dynamics. Actionable Insights: Get ready-to-implement techniques and frameworks that you can apply immediately. No fluff, just practical advice to drive results. Customizable for Any Business: Whether you run a startup, a small business, or a large enterprise, the principles taught in this course can be tailored to suit your unique business needs.   📚 What You'll Learn: Strategic Marketing: Craft compelling marketing campaigns that resonate with your target audience and drive sales. Sales Funnel Mastery: Optimize your sales funnel for maximum conversions and customer retention. Customer Relationship Management: Build and maintain strong customer relationships to foster loyalty and repeat business. Data-Driven Decision Making: Learn how to leverage data and analytics to make informed business decisions and drive revenue growth. Scaling Strategies: Explore methods for scaling your business efficiently without compromising on quality. Innovative Revenue Streams: Identify and implement new and creative revenue streams to diversify your income sources.   💡 Who Should Enroll? Entrepreneurs looking to scale their business Marketing professionals seeking advanced revenue generation techniques Small business owners aiming for sustainable growth Anyone passionate about maximizing their revenue potential     🌟 Don't miss this opportunity to transform your business and boost your revenue exponentially! Enroll in 'Accelerated Revenue Generation' now and take the first step toward a more prosperous future. Course Curriculum

Accelerated Revenue Generation
Delivered Online On Demand1 hour
£4.99

Conveyancing Paralegal Bundle - Endorsed Courses

By Imperial Academy

10 QLS Endorsed Courses for Conveyancing Paralegal | 10 Endorsed Certificates Included | Life Time Access

Conveyancing Paralegal Bundle - Endorsed Courses
Delivered Online On Demand
£599

Advanced Professional Certificate in International Trade Law

4.9(261)

By Metropolitan School of Business & Management UK

Advanced Professional Certificate Courses These are short online certificate courses of a more advanced nature designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD). Advanced Professional Certificate in International Trade Law This Advanced professional certificate course covers essential topics relating to international trade and international sales contracts. First, this course explores international trade's legal and regulatory landscape and how this practice can negatively and positively impact economies, societies, and the environment. In addition, the course introduces some fundamental concepts, reflects on relevant market theories, and then presents an in-depth analysis of complex international trade agreements and mechanisms, including GATT and WTO. Second, the course explores the English legal and regulatory landscape of the sales of goods and the principles on which law practitioners draft and negotiate these contracts. The course introduces some fundamental concepts relating to the rights and obligations of buyers and sellers in sales contracts. Moreover, the course will help participants reflect on the scope and provisions of the Vienna Convention for the international sale of goods by introducing fundamental concepts explaining the obligations of the seller and buyer under the agreement and analysing remedies offered to the buyer and seller. The course also introduces fundamental concepts such as the foreign exchange markets and various payment methods in international trade. Course Details After the successful completion of this lecture, you will be able to; Measure the impact of international trade on economies and the environment. Reflect on relevant market theories. Understand the structure, role, and function of the world trade organisation. Understand the construction of contracts of sales of goods and products in English law. Determine the rights and obligations of buyer and seller in international sales contracts. Reflect on the remedies offered to the buyer and seller in case of breach of contract. Understand the different types and effects of incoterms rules. Reflect on the scope and provisions of the Vienna Convention for the international sale of goods. Understand the obligations of the seller and buyer under the CISG. Analyse remedies offered to the buyer and seller under the CISG. Reflect on the economic foundations of international sales contracts. Understand the function of foreign exchange markets. Understand various methods of payment in international trade. Accreditation The content of this course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines. Entry Requirements There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. Legal advisors. Law practitioners. Contract specialists. Legal officers. Contract managers. Business developers. Trade advisors. Trade compliance officers. Law lecturers. Business lecturers. Legal and business researchers.

Advanced Professional Certificate in International Trade Law
Delivered Online On Demand
£120

New business and lead generation (In-House)

By The In House Training Company

Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback

New business and lead generation (In-House)
Delivered in Harpenden or UK Wide or OnlineFlexible Dates
Price on Enquiry