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3906 Courses delivered Online

Best Landing Page Design & Conversion Rate Optimization

4.3(43)

By John Academy

Course Overview Learn the sneaky ways to create a high conversion landing page with the Best Landing Page Design & Conversion Rate Optimization course. In this course, you will learn the steps for creating your very first landing page without writing a single line of code! In this Best Landing Page Design & Conversion Rate Optimization course, you will learn the best practices to boost landing page conversion. You will explore the principles of high converting landing pages that you need to convert your website visitors into leads. You will also learn the principles of persuasion in landing pages and enhance your ability to design and build landing pages in Unbounce. Finally, you will know what exactly your landing page should include to generate traffic on your website and get your customers to take action!  Enroll today and prepare yourself for a fascinating career in the Digital Marketing Industry!  Learning Outcomes  Gain the in-demand skills in landing page design and optimization Learn the steps to increase your landing page conversion rate Identify the most common types of business models Learn the principles for good landing page design Be able to apply psychological persuasion frameworks to your landing pages Learn step-by-step how to design and build landing pages in Unbounce Know how to use scarcity on your landing page to boost conversion Who Is This Course For? This Best Landing Page Design & Conversion Rate Optimization course is beneficial for highly motivated learners interested in creating high conversion landing pages. Entry Requirement This course is available to all learners of all academic backgrounds. Learners should be aged 16 or over. Good understanding of English language, numeracy and ICT skills are required to take this course. Certification After you have successfully completed the course, you will obtain an Accredited Certificate of Achievement. And, you will also receive a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy for £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why Choose Us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos and materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; United Kingdom & internationally recognized accredited qualification; Access to course content on mobile, tablet and desktop from anywhere, anytime; Substantial career advancement opportunities; 24/7 student support via email. Career Path The Best Landing Page Design & Conversion Rate Optimization course provides essential skills that will make you more effective in your role. It would be beneficial for any related profession in the industry, such as Digital Marketing Manager Campaign Executive Digital Designer Digital Design and Content Lead Module 01: Landing Page Design and Optimisation Fundamentals Download all Section One Slides 00:48:00 Welcome to this course! Let's lay the groundwork for good landing page design 00:13:00 The Myth Of The Perfect Landing Page Conversion Rate 00:12:00 The 3 Main Types of Landing Pages and How To Use Them Effectively 00:19:00 Common Business Models and Understanding Your Conversion Actions 00:19:00 The AIDA Sales Funnel and The Online Decision Making Process 00:17:00 The Awareness Stage of the Funnel: Where It All Begins 00:18:00 The Interest Stage of the Funnel Tell Me More 00:14:00 The Desire Stage of the Funnel I Want What You Sell 00:13:00 The Action Stage of the Funnel I'm Going to Buy What You Sell 00:09:00 The Fogg Behavior Model and how it Applies to Good Landing Page Design 00:20:00 Making Your Landing Page Design Memorable 00:14:00 Module 02: Principles of Good Landing Page Design: Examples, Case Studies & Best Practices Download all Section Two Slides 00:06:00 The Primacy of Product and The Concept of Usability in Landing Page Design 00:15:00 Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks 00:11:00 The 5 Second Usability Test in Landing Page Design (and how you can use it now) 00:13:00 The Art and Science Behind Designing High-Converting Calls To Action (CTA's) 00:19:00 Readability and Visual Hierarchy Landing Page Design 00:19:00 Respecting Web Conventions in Landing Page Design 00:13:00 Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates 00:20:00 Information Architecture and Accessibility - Landing Page Design Best Practices 00:20:00 Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices 00:16:00 Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices 00:09:00 Dedicated Landing Page Design Best Practices (Part 1) 00:15:00 Dedicated Landing Page Design Best Practices (Part 2) 00:12:00 Module 03: Principles of Persuasion in Landing Page Design Download all Section Three Slides 00:32:00 Using Scarcity to Improve Conversion Rates on Your Landing Pages 00:10:00 Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages 00:12:00 Principles of Persuasion Anchoring and Cognitive Dissonance Theory 00:19:00 Module 04: Designing and Building a Landing Page Step by Step in Unbounce My Favorite Landing Page Builders and Getting Started With Our Unbounce Page 00:10:00 Getting Familiar With the Unbounce Page Builder and Adding Our Header Section 00:07:00 Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool 00:16:00 Working With Background Imagery in Landing Pages and Developing Our Hero Section 00:16:00 Creating a Form, Action Block, and Finishing the Hero Section in Unbounce 00:19:00 Discussing Landing Page Design Changes and Creating our Primary Content Section 00:16:00 Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce 00:11:00 Publishing Your Unbounce Landing Page on Your Custom Domain 00:04:00 Adding Custom CSS in Unbounce to Create Professional Drop Shadows 00:06:00 Making Your Landing Page Design Work Better With Custom Javascript Snippets 00:08:00 Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines 00:03:00 Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form 00:04:00 Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights 00:12:00 Integrating Your Unbounce Form Submissions With Your Mailchimp Account 00:09:00 Module 05: Bonus Goodbye For Now I Will Miss You Dearly 00:03:00 Module 06: Bonus Content: Real-Life Audits - Landing Page Design Best Practices Western Computer Audit Part 1 00:08:00 Western Computer Audit Part 2 00:09:00 Western Computer Audit Part 3 00:15:00 Western Computer Audit Part 4 00:14:00 Certificate & Transcript Order Your Certificates and Transcripts 00:00:00

Best Landing Page Design & Conversion Rate Optimization
Delivered Online On Demand11 hours 7 minutes
£24.99

Raise Money and Valuation for Business

By The Teachers Training

Overview Raise Money and Valuation for Business Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Raise Money and Valuation for Business Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Introduction & Fund Raising Recap Of Previous Classes 00:03:00 Traditional Ways Of Financing 00:07:00 Startup Financing And Stages In Startup Finance 00:15:00 Early Stage Financing - Own Capital, Crowdfunding, Leasing 00:13:00 Early Stage Financing - Angel Investing, VC Funding, Business Incubation, Others 00:17:00 Valuation Concepts Why Do We Need Valuation And Its Objective? 00:07:00 Basic Valuation Concepts 00:07:00 Process Of Valuation And Factors Which Affect Business Valuations 00:11:00 Valuation Methods And Market Approach 00:13:00 Income Valuation Approach 00:09:00 Discounting Rate And How We Determine It 00:13:00 Other Methods Of Valuation And Conclusion 00:18:00

Raise Money and Valuation for Business
Delivered Online On Demand2 hours 13 minutes
£24.99

IoT and Blockchain Training

By Nexus Human

Duration 1 Days 6 CPD hours Overview Please refer to Overview This course provides an overview of IoT and Blockchain, and how Blockchain holds the potential to securely unlock business and operational value of IoT to support common tasks, such as sensing, processing, storing information, and communicating. What is IoT? Internet of Things Overview IoT History How does IoT work? Components of an IoT device Current IoT Landscape Growth areas Privacy concerns IoT Design Standards Zigbee networking protocol Thread Group AllSeen Alliance/AllJoyn Open Interconnect Consortium/IoTivity Industrial Internet Consortium ITU-T SG20 IEEE P2413 Apple HomeKit IoT Design Questions Questions to help you design an IoT solution IoT Architecture Stage 1 - Data Generation (Sensors / Actuators) Stage 2 - Data Acquisition Systems Stage 3 - Edge Processing Stage 4 - Long-Term Data Storage / Blockchain What is Blockchain? History of Blockchain How does Blockchain work? Benefits of Blockchain Blockchain vs. conventional technology IoT / Blockchain Benefits of adding Blockchain to IoT Trust Building Cost Reduction Accelerate Data Exchanges Scaled Security for IoT Additional course details: Nexus Humans IoT and Blockchain Training training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the IoT and Blockchain Training course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

IoT and Blockchain Training
Delivered OnlineFlexible Dates
Price on Enquiry

Raise Money and Valuation for Business

4.8(9)

By Skill Up

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Raise Money and Valuation for Business
Delivered Online On Demand2 hours 14 minutes
£25

Business Analysis - Foundation

By Nexus Human

Duration 3 Days 18 CPD hours This course is intended for The Foundation course is designed for individuals who want to gain an overview of Business Analysis (Business Analysts, Requirements Engineers, Product manager, Product Owner, Chief Product Owner, Service Manager, Service Owner, Project manager, Consultants) Overview Students should be able to demonstrate knowledge and understanding of business analysis principles and techniques. Key areas are: the role and competencies of a business analyst strategy analysis business system and business process modelling stakeholder analysis investigation and modelling techniques requirements engineering business case development The business analyst role analyzes, understands and manages the requirements in a customer-supplier relationship and ensures that the right products are delivered. The Foundation Seminar gives a good introduction to the spectrum of this responsibility. Course Introduction Let?s Get to Know Each Other Course Overview Course Learning Objectives Course Structure Course Agenda Introduction to Business Analysis Structure and Benefits of Business Analysis Foundation Exam Details Business Analysis Certification Scheme What is Business Analysis? Intent and Context Origins of business analysis The development of business analysis The scope of business analysis work Taking a holistic approach The role and responsibilities of the business analyst The competencies of a Business Analyst Personal qualities Business knowledge Professional techniques The development of competencies Strategy Analysis The context for strategy The defiition of strategy Strategy development External environmental analysis Internal invironmental analysis SWOT analysis Executing strategy Business Analysis Process Model An approach to problem solving Stages of the business analysis process model Objectives of the process model stages Procedures for each process model stage Techniques used within each process model stage Investigation Techniques Interviews Observation Workshops Scenarios Prototyping Quantitative approaches Documenting the current situation Stakeholder Analysis and Management Stakeholder categories and identification Analysing stakeholders Stakeholder management strategies Managing stakeholders Understanding stakeholder perspectives Business activity models Modelling Business Processes Organizational context An altrnative view of an organization The organizational view of business processes Value propositions Process models Analysing the as-is process model Improving business processes (to-be business process) Defining the Solution Gab analysis Introduction to Business Architecture Definition to Business Architecture Business Architecture techniques Business and Financial Case The business case in the project lifecycle Identifying options Assessing project feasibility Structure of a business case Investment appraisal Establishing the Requirements A framework for requirements engineering Actors in requirements engineering Requirements elicitation Requirements analysis Requirements validation Documenting and Managing the Requirements The requirements document The requirements catalogue Managing requirements Modelling the Requirements Modelling system functions Modelling system data Delivering the Requirements Delivering the solution Context Lifecycles Delivering the Business Solution BA role in the business change lifecycle Design stage Implementation stage Realization stage

Business Analysis - Foundation
Delivered OnlineFlexible Dates
Price on Enquiry

Organizational Cultural Change Training

By Study Plex

Highlights of the Course Course Type: Online Learning Duration: 1 hours 7 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about early years foundation stage Understand the core competencies and principles of early years foundation stage Explore the various areas of early years foundation stage Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert early years foundation stage teacher Organizational Cultural Change Training Course Master the skills you need to propel your career forward in organisation's culture management. This course will equip you with the essential knowledge and skillset that will make you a confident business leader or business manager and take your career to the next level. This comprehensive organizational cultural change training course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this organizational cultural change training course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective organisation's culture management practice and equip you with the essential skills, confidence and competence to assist you in the organisation's culture management industry. You'll gain a solid understanding of the core competencies required to drive a successful career in organisation's culture management. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business leader or business manager or for people who are aspiring to specialise in organisation's culture management. Enrol in this organizational cultural change training course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive organizational cultural change training course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this organisation's culture management can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This organizational cultural change training course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This organizational cultural change training course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This organizational cultural change training course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:04:00 The Fundamentals of Culture Change What is Organizational Culture 00:02:00 What is Culture Change 00:02:00 The Purpose of Culture Change 00:01:00 The Importance of Culture Change 00:02:00 Tools to Change a Culture Tools to Change a Culture Introduction 00:01:00 Quick Wins 00:04:00 Training Courses 00:03:00 Development 00:02:00 Mentoring 00:03:00 Involvement in the Process 00:03:00 Process Reform 00:04:00 Communication & Collaboration 00:04:00 Management Culture 00:04:00 Mock Assessment 1 Assessment Mock 1 00:10:00 Other Points To Consider Tools: A Short, Medium or Long Term Solution 00:04:00 What You'll Need Before Initiating Culture Change 00:04:00 How to Identify Culture in Need of Change 00:02:00 Types of Culture to Aim for 00:01:00 Case study 00:04:00 Close out Close Out 00:05:00 Mock Assessment 2 Assessment Mock 2 00:10:00 Final Assessment Assessment - How to Change an Organisation's Culture 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Organizational Cultural Change Training
Delivered Online On Demand
£19

Women's Health Practitioner Course

By Course Cloud

Ignite your passion for women's health as you embark on a journey that fuses compassion and expertise. This Women's Health Practitioner Course transcends medical boundaries, delving deep into the intricacies of women's health, from puberty to pregnancy and beyond. In an era where personalized care is paramount, you'll be equipped with theoretical prowess to champion women's wellbeing at every stage of life. Unravel the mysteries of women's health across nine dynamic modules, discovering both the physiological and psychological dimensions. As a Women's Health Practitioner, you'll be armed with the knowledge to empower, uplift, and make a lasting difference in the lives of countless women.

Women's Health Practitioner Course
Delivered Online On Demand
£25

Raise Money and Valuation for Business

5.0(10)

By Apex Learning

Overview This comprehensive course on Raise Money and Valuation for Business will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Raise Money and Valuation for Business comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Raise Money and Valuation for Business. It is available to all students, of all academic backgrounds. Requirements Our Raise Money and Valuation for Business is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 2 sections • 12 lectures • 02:13:00 total length •Recap of Previous classes: 00:03:00 •Traditional Ways of Financing: 00:07:00 •Startup Financing and Stages in Startup Finance: 00:15:00 •Early Stage Financing - Own Capital, Crowdfunding, Leasing: 00:13:00 •Early Stage Financing - Angel Investing, VC Funding, Business Incubation, Others: 00:17:00 •Why Do We Need Valuation and its Objective?: 00:07:00 •Basic Valuation Concepts: 00:07:00 •Process of valuation and Factors which affect Business Valuations: 00:11:00 •Valuation Methods and Market Approach: 00:13:00 •Income Valuation Approach: 00:09:00 •Discounting rate and how we determine it: 00:13:00 •Other Methods of valuation and Conclusion: 00:18:00

Raise Money and Valuation for Business
Delivered Online On Demand2 hours 13 minutes
£12

Raising Money & Valuations

5.0(10)

By Apex Learning

Overview This comprehensive course on Raising Money & Valuations will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Raising Money & Valuations comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Raising Money & Valuations. It is available to all students, of all academic backgrounds. Requirements Our Raising Money & Valuations is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more!   Course Curriculum 2 sections • 12 lectures • 02:07:00 total length •Module 01: Traditional Capital Raising: 00:07:00 •Module 02: Startup Financing and Stages: 00:15:00 •Module 03: Early Stage Financing - Own capital, crowdfunding and leasing: 00:13:00 •Module 04: Early Stage FInancing - Angel Investing, VC Capital: 00:14:00 •Module 05: Why we need valuation and is it objective: 00:07:00 •Module 06: Business Valuation Concepts: 00:07:00 •Module 07: process of valuations and factors that affect valuations: 00:11:00 •Module 08: Valuation Methods and Market Approach: 00:13:00 •Module 09: Income Valuation Approach: 00:09:00 •Module 10: Discounting rate and how we determine it: 00:13:00 •Module 11: Other Methods of valuation and Conclusion: 00:18:00 •Assignment - Raising Money & Valuations: 00:00:00

Raising Money & Valuations
Delivered Online On Demand2 hours 7 minutes
£12

Project Benefits Management

By OnlinePMCourses

Learn Project Benefits Management Step-by-Step A comprehensive process that covers every stage of Project and Program Benefits Management

Project Benefits Management
Delivered Online On Demand
£45