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Highlights of the Course Course Type: Online Learning Duration: 11 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about digital marketing Understand the core competencies and principles of digital marketing Explore the various areas of digital marketing Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert digital marketer Master In Digital Marketing Course Master the skills you need to propel your career forward in digital marketing. This course will equip you with the essential knowledge and skillset that will make you a confident digital marketer and take your career to the next level. This comprehensive digital marketing course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this digital marketing course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective digital marketing practice and equip you with the essential skills, confidence and competence to assist you in the digital marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in digital marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for digital marketer or for people who are aspiring to specialise in digital marketing. Enrol in this digital marketing course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive digital marketing course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this digital marketing can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This digital marketing course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This digital marketing course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Introduction Welcome 00:01:00 General Tips & Tricks Series How to register your company in google maps? 00:03:00 How to see Email Sender's Company and Logo in Your Gmail? 00:02:00 How to Generate sitemap of a website? 00:02:00 How to protect a website from Spam on WordPress 00:02:00 Quick way to identify whether the website is Mobile optimized ? 00:03:00 How to identify registration date of website ? 00:01:00 How to identify duplicate content from the web ? 00:02:00 How to create google alerts ? 00:03:00 How to find the age of the domain ? 00:02:00 How to check if the website server is down ? 00:01:00 How to create text notes that will self destruct after being read ? 00:02:00 How to send google search information to your friends ? 00:03:00 How to find webhost of any website ? 00:02:00 Discover new sites that are similar to what you like already ? 00:03:00 How to easily highlight the important parts of a web page ? 00:01:00 How to share you email online without worrying about spam ? 00:01:00 How to get compute level answers without searching ? 00:04:00 The easiest way to setup email reminders ? 00:02:00 How to find the original URL that's hiding behind a short URL ? 00:02:00 How to corrupt a file you shared online ? 00:01:00 How to create a throwaway email ? 00:01:00 How to check if your email account has been compromised ? 00:01:00 SEO (Search Engine Optimization) How to register website on Google search console ? 00:06:00 How to Optimize your website homepage ? 00:06:00 How to add a sitemap on google search ? 00:07:00 How to shortlist targeted keyword list in google keyword planner ? 00:07:00 How to set international targeting on google search ? 00:01:00 How to remove a URL from google search engine ? 00:02:00 How to identify competitors keywords ? 00:07:00 How to leverage top sites to get on google search results ? 00:04:00 Discover powerful data analytics to measure SEO performance ? 00:05:00 How to do keyword research ? 00:10:00 How to write perfect title tags for search engines ? 00:04:00 How to optimise heading tags, external & internal links ? 00:08:00 What are backlinks & how to get them ? 00:06:00 How to write a perfect Meta description ? 00:06:00 How to enhance speed & performance of your website ? 00:04:00 YouTube Youtube account setup 00:04:00 Account optimization 00:08:00 How to create & setup Youtube channel banner ? 00:04:00 Youtube channel tags, thumbnails & custom thumbnails 00:08:00 Analyse Youtube keyword research 00:05:00 Youtube SEO techniques 00:07:00 What are Youtube cards & how does it work ? 00:05:00 How to optimise comments & reply them in bulk ? 00:02:00 How to grow your channel with competitors Analysis ? 00:06:00 How to manage multiple YouTube accounts ? 00:02:00 A simple yet powerful trick to increase your subscribers list ? 00:03:00 Youtube Paid Advertising 00:13:00 How to monetise your YouTube channel 00:02:00 Google Analytics How to install tracking code on your website ? 00:04:00 How to add filters & remove internal traffic ? 00:04:00 How to look and analyse different segment data ? 00:06:00 How to track paid campaigns ? 00:03:00 How to configure goals in google analytics ? 00:05:00 How to link google Adwords account ? 00:02:00 How to manage multiple analytics accounts ? 00:02:00 How to remove spam traffic ? 00:03:00 Email Marketing Email marketing tools set up ( MailChimp & Getresponse) 00:09:00 How to install signup or popup forms on the website ? 00:16:00 How to collect email address without a website ? 00:04:00 How to create a 'Hook' to your signup forms ? 00:08:00 Discover the psychology behind acquiring more leads 00:09:00 Email marketing automation process 00:08:00 Email analytics 00:07:00 Linkedln How to increase your connections in no time ? 00:08:00 Secret of LinkedIn InMails ? 00:04:00 Discover the best ways to use LinkedIn groups ? 00:09:00 How to setup a company page on LinkedIn ? 00:03:00 How to increase traffic to your website using LinkedIn blog ? 00:06:00 Twitter Twitter Account setup 00:03:00 Knowing Twitter features ? 00:06:00 Following twitter accounts 00:03:00 Twitter profile optimisation 00:06:00 How to get Twitter followers ? 00:09:00 Posting first 5 tweets for engagement 00:05:00 Leveraging Hashtags to increase your tweets visibility 00:04:00 What are twitter polls & how do you use them ? 00:05:00 A powerful trick to acquire customers on twitter ? 00:03:00 How to get followers retweet your post ? 00:03:00 How to embed a twitter button to your website or post ? 00:02:00 Twitter analytics 00:03:00 Facebook Set your Facebook page 00:04:00 Facebook Icon, cover image & description 00:06:00 How to get your first page likes ? 00:07:00 Discover how to increase your page likes 00:02:00 How to manage multiple Facebook pages ? 00:02:00 Facebook comments 00:04:00 Leveraging Facebook groups 00:04:00 Facebook Autoposting 00:04:00 Run a competition 00:06:00 Facebook Ads 00:04:00 How to get best out of Facebook ads ? 00:15:00 Facebook pixel & Re-marketing 00:03:00 Instagram How to setup a Instagram business profile ? 00:07:00 Set up Instagram bio & profile image 00:03:00 Leveraging Instagram accounts 00:06:00 A simple way to create free content on Instagram 00:05:00 Secret of hashtags on Instagram 00:03:00 Reposting Instagram App 00:04:00 How to get genuine Instagram followers ? 00:05:00 Discover how to grow your business through Instagram stories 00:04:00 How to get your posts reposted on Instagram by influencers ? 00:05:00 Selling your product / services Instagram shopping 00:03:00 Mobile App A quick way to do App store marketing research ? 00:15:00 How to discover the estimate size of your market ? 00:08:00 Discover the best ways to promote your App ? 00:15:00 App installs via Facebook Ads 00:16:00 App installs via Google Ads 00:13:00 How to make money from your app ? 00:08:00 How to optimise your App store listing ? 00:14:00 Discover growth hacking techniques for App downloads 00:09:00 App analytics 00:07:00 Techniques to get to the top of App store ranking ? 00:07:00 Assessment Assessment - Digital Marketing Diploma 00:10:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Coding (Computer Programming) Master the knowledge and skills needed to become a good programmer Coding is a cornerstone of the digital age, influencing everything from the technology we use daily to the applications we rely on. Mastering various aspects of coding and computer programming is essential for anyone looking to excel in this field. The Coding (Computer Programming) Diploma provides comprehensive training on crucial programming concepts, including binary systems, algorithm analysis, and data storage. Additionally, you will gain practical skills in arrays, linked lists, stacks, and queues. This diploma course is designed to equip you with the necessary knowledge and technical skills to become proficient in coding. Through detailed modules and hands-on practice, you’ll learn how to tackle complex problems, write efficient code, and understand fundamental computer science principles. This in-depth training ensures you are well-prepared to enter the programming industry with confidence. Embrace the opportunity to advance your coding skills and enhance your career prospects. By enrolling in the Coding (Computer Programming) Diploma, you'll position yourself for success in a competitive job market. Start your journey today and gain the expertise needed to excel as a skilled programmer. This Coding (Computer Programming) Bundle Consists of the following Premium courses: Course 01: Coding with HTML, CSS, & JavaScript Course 02: Computer Science With Python Course 03: Python Programming for Everybody Course 04: Ultimate PHP & MySQL Web Development Course & OOP Coding Course 05: Ethical Hacking Course 06: Complete Web Application Penetration Testing & Security Course 07: Diploma in PHP Web Development Course 08: Front End Web Development Diploma Course 09: SQL Server for Beginners Course 10: Cloud Computing / CompTIA Cloud+ (CV0-002) Course 11: Level 3 Cyber Security Key Features of the Course: FREE Coding (Computer Programming) Diploma CPD-accredited certificate Get a free student ID card with Coding (Computer Programming) Diploma training (£10 applicable for international delivery) Lifetime access to the Coding (Computer Programming) Diploma course materials The Coding (Computer Programming) Diploma program comes with 24/7 tutor support Get instant access to this Coding (Computer Programming) Diploma course Learn Coding (Computer Programming) Diploma training from anywhere in the world The Coding (Computer Programming) Diploma training is affordable and simple to understand The Coding (Computer Programming) Diploma training is entirely online Learning Outcomes of Coding (Computer Programming): Gain the knowledge, skills and guidelines of coding (computer programming) Ability to do coding with HTML, CSS, Javascript & Python Learn how to create your first responsive website Get a comprehensive understanding of ethical hacking and web hacking Explore complete web application penetration testing & security Gain expertise in PHP web development & Front End web development Discover SQL Server and how it is used to manage and store information Become fully aware of Cloud Computing and why it is needed Description The Coding (Computer Programming) Diploma provides an in-depth exploration of essential programming concepts and practices. This comprehensive course covers everything from binary systems and algorithm analysis to data structures such as arrays, linked lists, stacks, and queues. With practical hands-on training, you'll develop the skills needed to tackle complex coding challenges and build efficient, effective programs. Perfect for those seeking to enhance their technical expertise or launch a career in programming, this diploma offers the foundational knowledge and practical experience required to succeed in the dynamic field of computer science. Curriculum of Coding (Computer Programming) Bundle Course 01: Coding with HTML, CSS, & JavaScript Welcome HTML 5 CSS 3 Bootstrap Project 1 - Design a Landing Page Project 2 - Business Website Project 3 - Portfolio ~~~~~Other Courses are included in this Coding (Computer Programming Training) Bundle~~~~~ Course 02: Computer Science With Python Course 03: Python Programming for Everybody Course 04: Create Your First Responsive Website Course 05: Ethical Hacking Course 06: Complete Web Application Penetration Testing & Security Course 07: Diploma in PHP Web Development Course 08: Front End Web Development Diploma Course 09: SQL Server for Beginners Course 10: Cloud Computing / CompTIA Cloud+ (CV0-002) Course 11: Level 3 Cyber Security How will I get my Coding (Computer Programming) Certificate? After successfully completing the Coding (Computer Programming) bundle, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously, it was £6*11 = £66) Hard Copy Certificate: Free ((Previously, it was £10) CPD 130 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our Coding (Computer Programming) Diploma course is for anyone looking to upskill their career in any IT field. Requirements Our Coding (Computer Programming) is fully compatible with PC's, Mac's, laptops, tablets and Smartphone devices. Career path Explore diverse career opportunities with our Coding with Scratch course: Junior Software Developer: £25,000 - £35,000 Game Designer: £28,000 - £40,000 Coding Instructor: £22,000 - £30,000 Interactive Media Designer: £30,000 - £45,000 Educational Technologist: £25,000 - £38,000 App Developer: £30,000 - £50,000 Certificates Certificate of completion Digital certificate - Included You will get the Hard Copy certificate for the title course (Coding with HTML, CSS, & JavaScript) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost. Certificate of completion Digital certificate - Included

This course will provide you with everything you need to take control of Instagram and attract targeted followers. This comprehensive course guides you with a better understanding of using Instagram and generate more earnings. You will learn how to get started with Instagram, build an audience and increase followers on this incredible platform and sell your products or services. With this course, determine what the best hashtags are for your business and how to use them in every post. Moreover, learn to create interesting and encouraging content and optimise your account for leads. Instagram is ideal for the advertisement since a vast amount of people use Instagram to research on different subjects, and this is where your product or service can be found. Your Learning Goals: Discover what it takes to create an impressive Instagram profile and feed. Get plenty of tips and tricks for producing daily content. Grow genuine Instagram followers. Promote your products or services through Instagram and boost revenue. Be able to collect leads from Instagram. Successfully sell your products or services through Instagram. Who is this Course for? Instagram Marketing Masterclass is perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Introduction About the instructor and the course FREE 00:03:00 DO NOT ENROL until you watch this 00:02:00 INSTAGRAM FUNDAMENTALS Introduction to Fundamentals 00:01:00 Basic Features of Instagram 00:05:00 How Instagram Works 00:04:00 Rule no.1 & Rule no.2 of Instagram Marketing 00:04:00 Purpose and Theme 00:09:00 ACCOUNT SETUP Introduction to Account Setup 00:01:00 Username Selection 00:09:00 Personal or Business Account 00:08:00 How to Create an Amazing Bio Description 00:10:00 How to Select the Perfect Display Image (Profile image) 00:06:00 The Instagram solo link 00:05:00 CONTENT STRATEGY Introduction to Content creation on Instagram 00:01:00 Theme of your account 00:04:00 Quality and Quantity of content 00:09:00 Type of content that work on Instagram 00:11:00 How to create compelling content (non designers) 00:05:00 Free stock photo websites 00:04:00 Tools for creating content: IOS devices 00:10:00 Tools for creating content: Android devices 00:04:00 Tools for creating content: Desktop tools 00:10:00 What to do if you don't have time to create content 00:09:00 Tools to schedule your content 00:13:00 Create the ultimate Content Strategy Plan 00:07:00 GROWTH HACKS Introduction to Growth Hacking 00:01:00 Growth Hack no.1 - Consistency 00:03:00 Growth Hack no.2 - Hashtags 00:10:00 Growth Hack no.3 00:05:00 Growth Hack no.4 - Engaging 00:05:00 Growth Hack no.5 00:08:00 Growth Hack no.6 00:06:00 Growth Hack no.7 00:09:00 Tools to track your growth 00:04:00 ADVERTISING AND PROMOTION Introduction to advertising and promotion 00:01:00 Instagram ads- within the app 00:04:00 Instagram ads - Facebook Ads Manager 00:10:00 Paid shoutouts: how much does it cost 00:09:00 How to reach out to influencers 00:04:00 HOW TO GENERATE LEADS Introduction to lead generation 00:01:00 Rule no.1 - Give value first 00:04:00 Rule no.2 - The 80/20 rule 00:05:00 Call-to-action (CTA) 00:05:00 INSTAGRAM STORIES Introduction to Stories 00:01:00 Basics of the feature 00:05:00 What to share in your strories 00:04:00 CASE STUDIES A final advice 00:02:00 @digi_lifestyle Case Study - From 0 to 1000 in 4 weeks 00:09:00 @lfcgadgets Case Study - From 1000 to 10000+ in 4 months 00:09:00 BONUSES February 2018 - How to create awesome videos for Instagram with Quick app 00:12:00 February 2018 Instagram algorithm update 00:07:00 Instagram Hashtag Algorithm Update March 2018 00:08:00 How to Create Instagram Story Ads with Facebook Ads Manager 00:12:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

This Hotel & Hospitality Management Diploma with Holiday Representative Training will provide you with an understanding of the interrelationships between departments that drive performance in the hotel and resort industry. The course will introduce to the central philosophies of facilities and resource management, operating procedures and compliance requirements. You will focus on developing and maintaining effective teamwork and the management of staff relationships within a hospitality team. You will become proficient in developing food and beverage menus that meet cost requirements and the management of staff training processes. You'll learn about food service operations alongside a variety of academic disciplines, including foreign languages. This course covers a range of topics such as hotels, resorts, cruise ships, private / corporate owned restaurants and special catering events. You'll also be provided with cash handling, function, restaurant service, and barista skills. Who is this course for? Retail Customer Service and Visual Merchandising Training is suitable for anyone who wants to gain extensive knowledge, potential experience, and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Retail Customer Service and Visual Merchandising Training is open to all from all academic backgrounds and there is no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Starting a Restaurant Are you ready for the challenge? 00:15:00 How to decide on a concept 00:30:00 Designing your restaurant 00:15:00 Friends and family 00:15:00 Writing a Business Plan 00:30:00 Insurance 00:15:00 Restaurant Organizations that you need to check out. 00:15:00 What are the best Catering Industry Trade Shows? 00:15:00 Managing a Restaurant Managing Yourself 00:30:00 Managing Others 00:30:00 Managing Your Money 00:15:00 Managing Your Food and Supplies 00:30:00 Managing Everything Else 00:30:00 Starting Food Catering Where You Work 00:15:00 Health and safety 00:15:00 Staff, Suppliers and Transport 00:00:00 Food Hygiene 01:00:00 Rules about Menus 00:15:00 Paperwork and Finances 00:15:00 Law 00:15:00 Food Business Food Business Basics 00:45:00 Put Together Your Business Concept 00:10:00 Identify Your Target Market 00:10:00 Identify Your Competition 00:10:00 Write A Mission Statement 00:10:00 Downline Basics 00:15:00 Equipment And Supplies 00:10:00 Marketing And Quality Control 00:10:00 Wrapping Up 00:05:00 Hospitality Introduction to Hospitality 00:15:00 Characteristics of the Hospitality Industry 00:15:00 Relationship Between the Hospitality Industry and Tourism 00:15:00 Types of Accommodation 00:15:00 Types of Room 00:30:00 Types of Hotel Guests 00:15:00 Hospitality Management Introduction to Hospitality Management 01:00:00 Influences Which Affect the Industry 00:05:00 The Development of the Hospitality Industry 00:05:00 Hospitality Brands 00:15:00 Accommodation 00:05:00 Food Service 00:05:00 Successful Quality Management 00:05:00 Holiday Representative Your Introduction to Becoming a Holiday Rep 00:15:00 Defining the Career of a Holiday Rep 00:30:00 Exploring the Various Types of Holiday Reps 00:30:00 Exploring the Origins and Growth of British Tourism 00:30:00 The Components of the Travel and Tourism Industry 00:15:00 Factors that Affect Your Career 00:30:00 Nailing the Teamwork Element Required to Surpass Expectations 01:00:00 The Standard Duties of Holiday Reps 00:15:00 The Legalities Holiday Reps Need to Know About 01:00:00 The Holiday Reps Role in Keeping their Guests Safe 00:30:00 Effective Handling of Customer Complaints 00:30:00 Administration Duties 00:15:00 Crushing It With Customer Services 00:30:00 Creating the Perfect Welcome Meeting 00:15:00 Guide to Selling Excursions 00:15:00 Preparing and Conducting Transfers Successfully 00:05:00 Tallying Floats and Converting Currencies 00:30:00 Mock Exam Mock Exam - Hotel & Hospitality Management Diploma with Holiday Representative Training 00:20:00 Final Exam Final Exam - Hotel & Hospitality Management Diploma with Holiday Representative Training 00:20:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Presently, there are roughly 1.9 million people working in the hospitality industry. And if you prefer to study this Advanced Diploma in Restaurant and Hospitality Management course, then there is a probability for you to be one of them. We all probably know why the hospitality industry is so thriving these days, and why so many people desire to work in it. We have delicately designed this course where you will learn restaurant and hospitality management at the same time. You will learn how to work in a fast-paced environment and perform varied tasks every day. Become a part of the foodservice industry and learn hospitality management with just one single course. Who is the course for? Any professional who works in the hotel or part of a hotel's management People who have an interest in hospitality and management Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Advanced Diploma in Restaurant and Hospitality Management - Update Version Module 1: Introduction to Hospitality Management Introduction to Hospitality Management 00:21:00 Module 2: An Overview of Hotel Industry An Overview of Hotel Industry 00:15:00 Module 3: The Process of Selection and Recruitment in Hospitality Industry The Process of Selection And Recruitment in Hospitality Industry 00:18:00 Module 4: The Process of Development and Training in Hospitality Industry The Process of Development and Training in the Hospitality Industry 00:21:00 Module 5: Management of Front Office Operations Management of Front Office Operations 00:16:00 Module 6: Management of Housekeeping, Engineering and Security Operations Management of Housekeeping, Engineering and Security Operations 00:24:00 Module 7: Management of Food and Beverage Operations Management of Food and Beverage Operations 00:17:00 Module 8: Management of Service Quality in Hospitality Industry Management of Service Quality in the Hospitality Industry 00:17:00 Module 9: Marketing in Travel and Tourism Business Marketing in Travel and Tourism Business 00:21:00 Module 10: Accounting in Hospitality Industry Accounting in Hospitality 00:23:00 Module 11: Customer Satisfaction Customer Satisfaction 00:20:00 Module 12: E-Hospitality and Technology E-Hospitality and Technology 00:19:00 Advanced Diploma in Restaurant and Hospitality Management - Old Version Starting a Restaurant Are you ready for the challenge? 00:15:00 How to decide on a concept 00:30:00 Designing your restaurant 00:15:00 Friends and family 00:15:00 Writing a Business Plan 00:30:00 Insurance 00:15:00 Restaurant Organizations that you need to check out. 00:15:00 What are the best Catering Industry Trade Shows? 00:15:00 Managing a Restaurant Managing Yourself 00:30:00 Managing Others 00:30:00 Managing Your Money 00:15:00 Managing Your Food and Supplies 00:30:00 Managing Everything Else 00:30:00 Starting Food Catering Where You Work 00:15:00 Health and safety 00:15:00 Staff, Suppliers and Transport 00:00:00 Food Hygiene 01:00:00 Rules about Menus 00:15:00 Paperwork and Finances 00:15:00 Law 00:15:00 Food Business Food Business Basics 00:45:00 Put Together Your Business Concept 00:10:00 Identify Your Target Market 00:10:00 Identify Your Competition 00:10:00 Write A Mission Statement 00:10:00 Downline Basics 00:15:00 Equipment And Supplies 00:10:00 Marketing And Quality Control 00:10:00 Wrapping Up 00:05:00 Hospitality Introduction to Hospitality 00:15:00 Characteristics of the Hospitality Industry 00:15:00 Relationship Between the Hospitality Industry and Tourism 00:15:00 Types of Accommodation 00:15:00 Types of Room 00:30:00 Types of Hotel Guests 00:15:00 Hospitality Management Introduction to Hospitality Management 01:00:00 Influences Which Affect the Industry 00:05:00 The Development of the Hospitality Industry 00:05:00 Hospitality Brands 00:15:00 Accommodation 00:05:00 Food Service 00:05:00 Successful Quality Management 00:05:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Portable Appliance Testing (PAT) Training Course: This Portable Appliance Testing (PAT) Training Course is designed for individuals looking to enhance their skills in electrical risk management and workplace safety. Whether you are a Maintenance Manager, PAT Tester, Electrical Engineering Technician, or simply looking to refresh your knowledge in electrical testing, this course provides essential strategies to help you protect your work environment by mitigating electrical risks. Gain practical, industry-relevant expertise that can set you apart in your career.

With this 2-in-1 course, you will get access to AWS Technical Essentials and AWS Certified Solutions Architect - Associate certification exam content.

Overview This comprehensive course on Pure Mathematics Fundamentals will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Pure Mathematics Fundamentals comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Pure Mathematics Fundamentals. It is available to all students, of all academic backgrounds. Requirements Our Pure Mathematics Fundamentals is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 14 sections • 193 lectures • 03:43:00 total length •About Course: 00:02:00 •Quick Guide: 00:01:00 •Topics of Essential Revision - 1: 00:00:00 •Negative numbers and operations on Integers: 00:14:00 •The rules of Indices in Algebra: 00:11:00 •Working with indices Part 1: 00:10:00 •Working with indices Part 2: 00:08:00 •Fractional Indices: 00:12:00 •What are Polynomials?: 00:07:00 •Writing statements in Algebraic Form: 00:06:00 •Simplification using BODMAS: 00:08:00 •Distributive Property: 00:07:00 •Addition of Algebraic expressions: 00:13:00 •Subtraction of Algebraic expressions: 00:12:00 •Multiplication of Algebraic Expressions Part 1: 00:05:00 •Multiplication of Algebraic Expressions Part 2: 00:05:00 •Multiplication of Algebraic Expressions Part 3: 00:06:00 •Division of algebraic expressions Part 1: 00:11:00 •Division of algebraic expressions Part 2: 00:10:00 •Division of algebraic expressions Part 3: 00:07:00 •Topics of Essential Revision - 2: 00:00:00 •Factorization by method of common factor: 00:13:00 •Factorization by regrouping the terms: 00:10:00 •Factorization by difference of two squares: 00:11:00 •Factorization using identity (a + b) ² and (a - b) ²: 00:10:00 •Factorization using identity (a + b + c) ²: 00:05:00 •Factorization by middle term split Part 1: 00:12:00 •Factorization by middle term split Part 2: 00:09:00 •Simultaneous Linear Equations: 00:07:00 •Graphical Method: 00:06:00 •Graphical method Continued: 00:11:00 •Elimination by substitution Method: 00:09:00 •Equating the coefficients Method: 00:11:00 •Cross Multiplication: 00:10:00 •Equations Reducible to Linear Equations-1: 00:08:00 •Equations Reducible to Linear Equations-2: 00:14:00 •Introduction to Quadratic Equations: 00:05:00 •Solving Quadratic Equations by Factorization method: 00:09:00 •Writing in completed square form: 00:07:00 •Solving by completed square method: 00:08:00 •Sketching of Quadratic Graphs: 00:12:00 •Quadratic graphs using Transformations: 00:06:00 •Quadratic inequalities: 00:11:00 •Deriving Quadratic formula: 00:05:00 •Solving problems using Quadratic Formula: 00:06:00 •Nature of Roots Part - 1: 00:05:00 •Nature of roots Part - 2: 00:12:00 •Downloadable Resources: 00:00:00 •Distance formula: 00:18:00 •Mid point formula: 00:05:00 •Gradient of a line: 00:11:00 •Graphing using gradient and y intercept: 00:03:00 •Some standard lines: 00:05:00 •Slope intercept form y = m x +c: 00:06:00 •Point slope form and two point form: 00:11:00 •Intersection of line and parabola: 00:10:00 •Past Papers Problems Part 1: 00:09:00 •Past Papers Problems Part 2: 00:11:00 •Past Papers Problems Part 3: 00:09:00 •Past Papers Problems Part 4: 00:12:00 •Past Papers Problems Part 5: 00:12:00 •Downloadable Resources: 00:00:00 •Sequence and series ( video): 00:08:00 •Arithmetic Sequence: 00:10:00 •General term of an A.P.: 00:07:00 •Finding given term is which term: 00:05:00 •Writing sequence when two terms are known: 00:08:00 •Condition for three terms to be in A.P.: 00:05:00 •Sum to n terms of A.P.: 00:06:00 •Practice Problems 1 (A.P.): 00:09:00 •Practice problems 2 (A.P.): 00:07:00 •Practice problems 3 (A.P.): 00:07:00 •Practice problems 4 (A.P.): 00:11:00 •Geometric Progressions: 00:12:00 •Sum to n terms in G.P.: 00:14:00 •Sum to infinite Terms in G.P.: 00:13:00 •Practice Problems 1 (GP): 00:15:00 •Practice Problems 2 (GP): 00:12:00 •Practice Problems 3 (GP): 00:07:00 •Practice Problems based on AP and GP both: 00:15:00 •Past papers problems 1: 00:17:00 •Past papers problems 2: 00:10:00 •Past papers problems 3: 00:11:00 •Downloadable Resources: 00:00:00 •Geometric Progressions - Resources: 00:00:00 •What is Factorial?: 00:07:00 •n-choose -r problems: 00:07:00 •Properties of n - choose -r: 00:05:00 •Binomial Theorem for positive index: 00:20:00 •Expanding using Binomial Theorem: 00:11:00 •Finding the indicated term in the Binomial expansion: 00:11:00 •Finding the indicated term from end: 00:09:00 •Finding the coefficient for given exponent (index) of the variable: 00:09:00 •Finding the term independent of variable: 00:05:00 •Expanding in increasing and decreasing powers of x: 00:09:00 •Practice problems 1: 00:12:00 •Practice Problems 2: 00:09:00 •Practice problems 3: 00:10:00 •Past papers problems 1: 00:15:00 •Past Paper problems 2: 00:13:00 •Past Paper problems 3: 00:09:00 •Downloadable Resources: 00:00:00 •What is Function?: 00:08:00 •Vertical Line Test: 00:04:00 •Value of a Function Graphically: 00:08:00 •Domain Range of a function Algebraically: 00:14:00 •Domain Range of a function Graphically: 00:07:00 •Even & Odd Functions: 00:07:00 •One to one Function: 00:05:00 •Composite Functions: 00:09:00 •How to draw Rational Functions- 1: 00:05:00 •How to draw Rational Functions- 2: 00:10:00 •Inverse of a function Algebraically: 00:05:00 •Inverse of a function Graphically: 00:09:00 •Practice Problems 1: 00:16:00 •Practice Problems 2: 00:11:00 •Downloadable Resources: 00:00:00 •What is Derivative?: 00:08:00 •Derivation of formula for Derivative: 00:06:00 •Differentiation by definition or First Principle: 00:07:00 •Power Rule: 00:22:00 •Practice Problems on Power Rule 1: 00:07:00 •Practice Problems on Power Rule 2: 00:07:00 •Practice Problems on Power Rule 3: 00:05:00 •Practice Problems on Power Rule 4: 00:13:00 •Practice Problems on Power Rule 5: 00:08:00 •Downloadable Resources: 00:00:00 •Tangents and Normals- Basics: 00:13:00 •Practice- Tangents and Normals Part 1: 00:16:00 •Practice- Tangents and Normals Part 2: 00:13:00 •Practice- Tangents and Normals Part 3: 00:11:00 •Practice- Tangents and Normals Part 4: 00:14:00 •Downloadable Resources: 00:00:00 •Stationary Points - Basics: 00:13:00 •Practice- Increasing Decreasing & Maxima Minima part 1: 00:11:00 •Practice- Increasing Decreasing & Maxima Minima part 2: 00:12:00 •Practice- Increasing Decreasing & Maxima Minima part 3: 00:10:00 •Downloadable Resources: 00:00:00 •Concavity-Basics: 00:02:00 •Concavity & Second Derivative: 00:08:00 •Second Derivative Test: 00:09:00 •Practice Problems on second derivative: 00:04:00 •Practice Problem of Maxima Minima using second derivative test Part 1: 00:17:00 •Practice Problem of Maxima Minima using second derivative test Part 2: 00:10:00 •Practice Problem of Maxima Minima using second derivative test Part 3: 00:07:00 •Practice Problem of Maxima Minima using second derivative test Part 4: 00:07:00 •Applications of Maxima and Minima Part 1: 00:09:00 •Applications of Maxima and Minima Part 2: 00:07:00 •Applications of Maxima and Minima Part 3: 00:10:00 •Applications of Maxima and Minima Part 4: 00:09:00 •Applications of Maxima and Minima Part 5: 00:10:00 •Applications of Maxima and Minima Part 6: 00:08:00 •Past Paper Problems on applications of maxima and minima Part 1: 00:09:00 •Past Paper Problems on applications of maxima and minima Part 2: 00:09:00 •Past Paper Problems on applications of maxima and minima Part 3: 00:08:00 •Past Paper Problems on applications of maxima and minima Part 4: 00:07:00 •Chain Rule: 00:12:00 •Rate of change part 1: 00:05:00 •Rate of change part 2: 00:10:00 •Rate of change part 3: 00:07:00 •Past Paper Problems using chain rule -1: 00:06:00 •Past Paper Problems using chain rule -2: 00:07:00 •Past Paper Problems using chain rule - 3: 00:07:00 •Past Paper Problems using chain rule - 4: 00:04:00 •Downloadable Resources: 00:00:00 •What is Integration?: 00:12:00 •Practice Questions 1: 00:06:00 •Practice Questions 2: 00:09:00 •Practice Questions 3: 00:09:00 •Fundamental Theorem of Calculus: 00:09:00 •What is Definite Integration?: 00:10:00 •Finding Definite Integration: 00:09:00 •Practice Questions on Definite Integration 1: 00:10:00 •Practice Questions on Definite Integration 2: 00:10:00 •Practice Questions on Definite Integration 3: 00:15:00 •Area below x-axis: 00:12:00 •Practice Problems on Area below x-axis 1: 00:11:00 •Practice Problems on Area below x-axis 2: 00:13:00 •Practice Problems on Area below x-axis 3: 00:09:00 •Practice Problems on Area below x-axis 4: 00:07:00 •Area between two curves (Basics): 00:15:00 •Practice Problems on Area between two curves 1: 00:06:00 •Practice Problems on Area between two curves 2: 00:13:00 •Practice Problems on Area between two curves 3: 00:12:00 •Practice Problems on Area between two curves 4: 00:10:00 •Practice Problems on Area between two curves 5: 00:13:00 •The Reverse Chain Rule- Indefinite Integration: 00:06:00 •The Reverse Chain Rule- Definite Integration: 00:05:00 •Practice Problems on The Reverse Chain Rule: 00:09:00 •Improper Integrals: 00:06:00 •Volumes by Integration: 00:08:00 •Practice Problems on Volumes by Integration-1: 00:04:00 •Practice Problems on Volumes by Integration-2: 00:04:00

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Assessment Assessment - Google Ads Masterclass 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00