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651 Courses delivered Online

Instagram Marketing Masterclass

5.0(1)

By Course Gate

This course will provide you with everything you need to take control of Instagram and attract targeted followers. This comprehensive course guides you with a better understanding of using Instagram and generate more earnings. You will learn how to get started with Instagram, build an audience and increase followers on this incredible platform and sell your products or services. With this course, determine what the best hashtags are for your business and how to use them in every post. Moreover, learn to create interesting and encouraging content and optimise your account for leads. Instagram is ideal for the advertisement since a vast amount of people use Instagram to research on different subjects, and this is where your product or service can be found. Your Learning Goals: Discover what it takes to create an impressive Instagram profile and feed. Get plenty of tips and tricks for producing daily content. Grow genuine Instagram followers. Promote your products or services through Instagram and boost revenue. Be able to collect leads from Instagram. Successfully sell your products or services through Instagram. Who is this Course for? Instagram Marketing Masterclass is perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Introduction About the instructor and the course FREE 00:03:00 DO NOT ENROL until you watch this 00:02:00 INSTAGRAM FUNDAMENTALS Introduction to Fundamentals 00:01:00 Basic Features of Instagram 00:05:00 How Instagram Works 00:04:00 Rule no.1 & Rule no.2 of Instagram Marketing 00:04:00 Purpose and Theme 00:09:00 ACCOUNT SETUP Introduction to Account Setup 00:01:00 Username Selection 00:09:00 Personal or Business Account 00:08:00 How to Create an Amazing Bio Description 00:10:00 How to Select the Perfect Display Image (Profile image) 00:06:00 The Instagram solo link 00:05:00 CONTENT STRATEGY Introduction to Content creation on Instagram 00:01:00 Theme of your account 00:04:00 Quality and Quantity of content 00:09:00 Type of content that work on Instagram 00:11:00 How to create compelling content (non designers) 00:05:00 Free stock photo websites 00:04:00 Tools for creating content: IOS devices 00:10:00 Tools for creating content: Android devices 00:04:00 Tools for creating content: Desktop tools 00:10:00 What to do if you don't have time to create content 00:09:00 Tools to schedule your content 00:13:00 Create the ultimate Content Strategy Plan 00:07:00 GROWTH HACKS Introduction to Growth Hacking 00:01:00 Growth Hack no.1 - Consistency 00:03:00 Growth Hack no.2 - Hashtags 00:10:00 Growth Hack no.3 00:05:00 Growth Hack no.4 - Engaging 00:05:00 Growth Hack no.5 00:08:00 Growth Hack no.6 00:06:00 Growth Hack no.7 00:09:00 Tools to track your growth 00:04:00 ADVERTISING AND PROMOTION Introduction to advertising and promotion 00:01:00 Instagram ads- within the app 00:04:00 Instagram ads - Facebook Ads Manager 00:10:00 Paid shoutouts: how much does it cost 00:09:00 How to reach out to influencers 00:04:00 HOW TO GENERATE LEADS Introduction to lead generation 00:01:00 Rule no.1 - Give value first 00:04:00 Rule no.2 - The 80/20 rule 00:05:00 Call-to-action (CTA) 00:05:00 INSTAGRAM STORIES Introduction to Stories 00:01:00 Basics of the feature 00:05:00 What to share in your strories 00:04:00 CASE STUDIES A final advice 00:02:00 @digi_lifestyle Case Study - From 0 to 1000 in 4 weeks 00:09:00 @lfcgadgets Case Study - From 1000 to 10000+ in 4 months 00:09:00 BONUSES February 2018 - How to create awesome videos for Instagram with Quick app 00:12:00 February 2018 Instagram algorithm update 00:07:00 Instagram Hashtag Algorithm Update March 2018 00:08:00 How to Create Instagram Story Ads with Facebook Ads Manager 00:12:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Instagram Marketing Masterclass
Delivered Online On Demand5 hours 17 minutes
£11.99

The Complete Project Management Fundamentals Course

By Packt

Dive into the world of project management with our comprehensive course! Master the fundamentals, explore advanced tools such as Jira, Microsoft Teams, and Trello, and gain real-world insights. From Agile methodologies to effective communication strategies, this course equips you with the skills to excel as a confident and successful project manager.

The Complete Project Management Fundamentals Course
Delivered Online On Demand13 hours 18 minutes
£142.99

Google Ads Diploma

By Study Plex

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Google Ads Diploma
Delivered Online On Demand
£19

Google Ads Masterclass

By Study Plex

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Assessment Assessment - Google Ads Masterclass 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Google Ads Masterclass
Delivered Online On Demand
£19

Data Science, Analytics, and AI for Business and the Real World™

By Packt

This course focuses on understanding all the basic theory and programming skills required as a data scientist, featuring 35+ practical case studies covering common business problems faced by them. This course seeks to fill all those gaps in knowledge that scare off beginners and simultaneously apply your knowledge of data science and deep learning to real-world business problems.

Data Science, Analytics, and AI for Business and the Real World™
Delivered Online On Demand30 hours 50 minutes
£101.99

Electricity Pricing and Marginal Cost Analysis - Virtual Instructor Led Training (VILT)

By EnergyEdge - Training for a Sustainable Energy Future

Develop a deep understanding of electricity pricing and marginal cost analysis with EnergyEdge's virtual instructor-led training course. Enroll now for a rewarding learning journey!

Electricity Pricing and Marginal Cost Analysis - Virtual Instructor Led Training (VILT)
Delivered in Internationally or OnlineFlexible Dates
£1,399 to £1,499

Hotel management, Security Operations management & E-Hospitality - CPD Certified

5.0(3)

By School Of Health Care

Hotel management: Hotel management Online Introducing the Ultimate Online Course: Hotel Management: Hotel Management Course Are you passionate about the hospitality industry? Do you dream of managing luxurious hotels and providing unforgettable experiences for guests? Look no further! Our comprehensive Hotel Management: Hotel Management Course is designed to turn your passion into a successful career. Our course covers all aspects of hotel management, providing you with a solid foundation of knowledge and skills. From front desk operations to housekeeping, from event planning to revenue management, we leave no stone unturned. With this Hotel Management: Hotel Management Course you will gain expertise in managing guest services, staffing, marketing, finance, and much more. Learn about Hotel Management: Hotel Management Course from seasoned professionals who have excelled in the hotel management field. Our instructors bring a wealth of real-world experience, insider tips, and best practices to help you thrive in the industry. With our Hotel Management: Hotel Management Course, you can learn at your own pace and from anywhere in the world. Don't let your dreams of a fulfilling career in hotel management go unrealized. Enrol in our Hotel Management: Hotel Management Course today and embark on a journey of professional growth and personal achievement. Take the next step towards becoming a successful hotelier and shaping exceptional guest experiences. Main Course: Hotel Management Course Free Courses included with Hotel Management: Hotel Management Course Course 01: Security Management Course 02: Level 2 Certificate in Hospitality Management Course 03: Restaurant Management Course [ Note: Free PDF certificate as soon as completing Hotel Management: Hotel Management Course] Hotel management: Hotel management Online This Hotel management: Hotel management course consists of 11 modules. Course Curriculum of Hotel Management: Hotel Management Course Module 01: Hotel Management Module 02: Reception Management Module 03: Hiring and training in Hotel management Module 04: Housekeeping, and security operations management Module 05: Hospitality Staff Training and Future Development Module 06: Hospitality Quality Assurance Systems Module 07: Marketing and Advertising Module 08: Catering system Module 09: Various departments Communication Module 10: Accounting in the hospitality industry Module 11: Advance Technology and E-Hospitality Assessment Method of Hotel Management: Hotel Management After completing Hotel Management: Hotel Management Course, you will get quizzes to assess your learning. You will do the later modules upon getting 60% marks on the quiz test. Apart from this, you do not need to sit for any other assessments. Certification of Hotel Management: Hotel Management After completing the Hotel Management: Hotel Management Course, you can instantly download your certificate for FREE. The hard copy of the certification will also be delivered to your doorstep via post, which will cost £13.99. Who is this course for? Hotel management: Hotel management Online This Hotel Management: Hotel Management Course is open to everyone. Requirements Hotel management: Hotel management Online To enroll in this Hotel Management: Hotel Management Course, students must fulfill the following requirements: Good Command over English language is mandatory to enrol in our Hotel Management Course. Be energetic and self-motivated to complete our Hotel Management Course. Basic computer Skill is required to complete our Hotel Management Course. If you want to enrol in our Hotel Management Course you must be at least 15 years old.

Hotel management, Security Operations management & E-Hospitality - CPD Certified
Delivered Online On Demand26 hours
£12

Hotel Management - CPD Certified

5.0(3)

By School Of Health Care

Hotel management: Hotel management Online Introducing the Ultimate Online Course: Hotel Management: Hotel Management Course Are you passionate about the hospitality industry? Do you dream of managing luxurious hotels and providing unforgettable experiences for guests? Look no further! Our comprehensive Hotel Management: Hotel Management Course is designed to turn your passion into a successful career. Our course covers all aspects of hotel management, providing you with a solid foundation of knowledge and skills. From front desk operations to housekeeping, from event planning to revenue management, we leave no stone unturned. With this Hotel Management: Hotel Management Course you will gain expertise in managing guest services, staffing, marketing, finance, and much more. Learn about Hotel Management: Hotel Management Course from seasoned professionals who have excelled in the hotel management field. Our instructors bring a wealth of real-world experience, insider tips, and best practices to help you thrive in the industry. With our Hotel Management: Hotel Management Course, you can learn at your own pace and from anywhere in the world. Don't let your dreams of a fulfilling career in hotel management go unrealized. Enrol in our Hotel Management: Hotel Management Course today and embark on a journey of professional growth and personal achievement. Take the next step towards becoming a successful hotelier and shaping exceptional guest experiences. Main Course: Hotel Management Course Free Courses included with Hotel Management: Hotel Management Course: Along with Hotel Management Course you will get free Customer Service Along with Hotel Management Course you will get free Hospitality Management Special Offers of this Hotel Management: Hotel Management Course; This Hotel Management: Hotel Management Course includes a FREE PDF Certificate. Lifetime access to this Hotel Management: Hotel Management Course Instant access to this Hotel Management: Hotel Management Course 24/7 Support Available to this Hotel Management: Hotel Management Course Hotel management: Hotel management Online This rigorous Diploma in Hotel management: Hotel management consists of 19 units. This Hotel Management course focuses on Hotel Management legal ideas, industry best practices, and underlying expertise. Our Hotel management: Hotel management course also covers hiring and training for hotel management professionals. Furthermore, our Hotel management: Hotel management course covers Marketing, Advertising, and Accounting in the hotel business. Our Hotel management: Hotel management program will provide you with the tools you need to become more organised and efficient. Who is this course for? Hotel management: Hotel management Online This Hotel Management: Hotel Management Course is open to everyone. Requirements Hotel Management: Hotel Management Course Online To enroll in this Hotel Management: Hotel Management Course, students must fulfill the following requirements: Good Command over English language is mandatory to enrol in our Hotel Management: Hotel Management Course. Be energetic and self-motivated to complete our Hotel Management: Hotel Management Course. Basic computer Skill is required to complete our Hotel Management: Hotel Management Course. If you want to enrol in our Hotel Management: Hotel Management Course you must be at least 15 years old. Career path Hotel Management: Hotel Management Course Online This Hotel Management: Hotel Management Course can help UK citizens find new careers in a variety of industries, including: Back Office Supervisor Corporate Sales Manager Director of Marketing Director of Operations Event Planner

Hotel Management - CPD Certified
Delivered Online On Demand2 hours 54 minutes
£12

Digital Marketing and Advertising + Email Marketing + Social Media Marketing (3 in 1)

By Wise Campus

Digital Marketing: Digital Marketing and Advertising Improve sales with proactive action! — Sign up right away in our Digital Marketing and Advertising if you're interested in using technology to increase your company's revenue. You will learn how to plan, carry out, and evaluate successful digital marketing initiatives by taking our course in digital marketing and advertising. Your strategies will be continuously improved as part of the Digital Marketing and Advertising course to yield the best outcomes. The main focus of the Digital Marketing and Advertising course is understanding the principles of digital marketing. You will understand how to analyse the online market, online consumer behaviour, and implications for marketing by the time you have finished the course on digital marketing and advertising. Also, this course on digital marketing and advertising will teach you how to efficiently sell your goods and services online. So don't wait – enrol in our Digital Marketing and Advertising course today and start building the foundation for a successful career in this exciting and in-demand field. Main Course: Digital Marketing and Advertising Free Courses are including with this Digital Marketing: Digital Marketing and Advertising Course Along with The Digital Marketing: Digital Marketing and Advertising Course, We Offer a free Social Media Marketing Course Along with The Digital Marketing: Digital Marketing and Advertising Course, We Offer a free Email Marketing Course Special Offers of this Digital Marketing: Digital Marketing and Advertising Course This Digital Marketing: Digital Marketing and Advertising Course includes a FREE PDF Certificate. Lifetime access to this Digital Marketing: Digital Marketing and Advertising Course Instant access to this Digital Marketing: Digital Marketing and Advertising Course Get FREE Tutor Support to this Digital Marketing: Digital Marketing and Advertising Course Digital Marketing: Digital Marketing and Advertising Social media marketing, making an efficient Digital Marketing: Digital Marketing plan, utilizing PPC engines like Google AdWords, an introduction to email marketing, the principles of SEO, developing a brand through innovative online marketing, and much more are covered in this course on Digital Marketing: Digital Marketing and Advertising. Enroll in our exclusive course, Digital Marketing: Digital Marketing and Advertising, to take the first crucial step towards a fulfilling career in the field of digital marketing! Who is this course for? Digital Marketing: Digital Marketing and Advertising This Digital Marketing and Advertising Course will give you the best tools and skills to succeed if you have any product or service that you want to promote, advertise, or sell online. Requirements Digital Marketing: Digital Marketing and Advertising To enrol in this Digital Marketing and Advertising Course, students need- To join in our Digital Marketing: Digital Marketing and Advertising Course, you must have a strong command of the English language. To successfully complete our Digital Marketing: Digital Marketing and Advertising Course, you must be vivacious and self driven. To complete our Digital Marketing: Digital Marketing and Advertising Course, you must have a basic understanding of computers. A minimum age limit of 15 is required to enrol in this Digital Marketing: Digital Marketing and Advertising Course. Career path Digital Marketing: Digital Marketing and Advertising You will be eligible for a high range occupational wage, which would be between £20000 and £65000 per year after completing this course in digital marketing and advertising.

Digital Marketing and Advertising + Email Marketing + Social Media Marketing (3 in 1)
Delivered Online On Demand5 hours 54 minutes
£12

Restaurant Management - Takeaway Business

By IOMH - Institute of Mental Health

Overview The restaurant industry in the UK is a dynamic and ever-evolving landscape, offering a plethora of opportunities for those with a passion for food, service, and entrepreneurship. With an impressive 87,000 restaurants generating over £37 billion in annual revenue, this vibrant sector continues to thrive, catering to diverse culinary preferences and dining experiences. The "Restaurant Management " course equips you with the essential knowledge and skills to navigate the complexities of this exciting industry, empowering you to excel as a restaurant manager, owner, or hospitality professional. Restaurant Management Through this comprehensive program, you'll gain a deep understanding of the industry, from legal requirements to menu planning and layout optimization. Master inventory management and storage techniques to streamline operations. Explore effective strategies for financing, recruiting, training, and fostering a culture of teamwork. Delve into customer relations, marketing policies, and leveraging technology to enhance the dining experience. By the end, you'll possess the tools and expertise to run a safe, clean, and profitable restaurant, poised to thrive in this competitive field. Unlock your potential with the "Restaurant Management" today. In this Restaurant Management course, you will: Develop comprehensive knowledge of the restaurant industry and its operations. Learn techniques for effective menu planning and drinks management. Understand legal requirements and layout management for restaurant operations. Gain skills in purchasing, receiving, inventory, and storage management. Acquire strategies for financing, recruitment, training, and team management. Explore customer relations, marketing policies, and technology in restaurants. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Restaurant Management - Takeaway Business course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Restaurant Management - Takeaway Business course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the Restaurant Management - Takeaway Business course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Restaurant Management - Takeaway Business is suitable for anyone aspiring to start a career in Restaurant Management - Takeaway Business; even if you are new to this and have no prior knowledge on Restaurant Management - Takeaway Business, this course is going to be very easy for you to understand.  And if you are already working in the Restaurant Management - Takeaway Business field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this Restaurant Management - Takeaway Business course is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Restaurant Management - Takeaway Business course has no prerequisite.  You don't need any educational qualification or experience to enrol in the Restaurant Management - Takeaway Business course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Restaurant Management - Takeaway Business course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Module 01: Starting a Takeaway Business Starting a Takeaway Business 00:21:00 Module 02: Going Online Going Online 00:25:00 Module 03: Creating an Online Ordering System Creating an Online Ordering System 00:32:00 Module 04: Restructuring Management Restructuring Management 00:24:00 Module 05: Legal Requirements Legal Requirements 00:27:00 Module 06: Complying with the COVID-19 Guidance Complying with the COVID-19 Guidance 00:21:00 Assignment Assignment - Restaurant Management - Takeaway Business 00:00:00

Restaurant Management - Takeaway Business
Delivered Online On Demand2 hours 30 minutes
£11