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Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want This course will elevate your digital marketing skills. Designed for advanced learners, this course dives deeper into strategic techniques and cutting edge trends of digital advertising. You will understand advanced ad targeting and the use of various digital platforms from this course. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Recognise the key elements of digital advertising Learn the fundamentals of advertising Learn the benefits of digital advertising and marketing Understand digital advertising and marketing strategies Learn about programmatic advertising, real time bidding and the automated buying process. Recognise the importance of mobile marketing and understand its operation Understand what are the waterfalls and header bidding and how they are changing advertising Know how to collect data and use it Learn about verification and viewability Know about the future of digital advertising and marketing Why Digital Advertising and Marketing Course 201 right for you? This popular digital advertising and marketing 201 course will help you recognise the key elements of digital marketing and advertising by helping you understand what is digital marketing and advertising. You will also recognise the advantages of marketing and digital advertising by taking this comprehensive online course. This flexible digital advertising and marketing 201 course will also provide you with an understanding of programmatic advertising, real time bidding and the automated buying process. You will also acquire knowledge about what are waterfalls and header bidding and how they are changing advertising and much more with this extensive online course. By the end of the course, you will obtain the skills required to gain an understanding of what is digital advertising and marketing and will also gain the expertise required to become a confident marketer. Digital Advertising and Marketing Course 201 Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction Introduction Programmatic Advertising -real Time Bidding and the Automated Buying Process Programmatic Advertising Explained - Intermediate Digital Marketing Skillset RTB (Real Time Bidding) Explained - Intermediate Digital Marketing Skillset Waterfalls & Header Bidding - What They Are & How They Are Changing Advertising Traditional Waterfalls - Advance Level Digital Marketing Skillset Header Bidding - How Publishers Increase Revenue From Their Ad Inventory Header Bidding in Mobile - Advance Level Digital Marketing Skillset - Publishers Mobile - SDKs & Trends: Mobile Marketing is big Business. Learn How it Works SDKs (Standard Development Kit) - Mobile Marketing Must-Haves Mobile Trends - Understand The Grow of Mobile in Digital Marketing Efforts Verification & Viewability Ad Verification - MOAT/IAS/Double Verify and Other Ad-Tech Platforms Bots & Fraud - Identify and Prevent Fraud in Digital Marketing and Advertising Ad Viewability - How to Identify When a Real Human Sees Your Ad Ads.Txt - A New Way to Identify and Prevent Fraud Data Collection & Use Types of Data Advertisers Collect - Google/Amazon/Facebook & Others Laws & Privacy Concerns Around Data Data Management Platforms & How Advertisers Use Them The Future Google's EBDA & Amazon's TAM - The Future of Digital Advertising & Marketing Thank You Thank You for Taking The Course Who should take this course? This comprehensive digital advertising and marketing 201 course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing. Entry Requirements There are no academic entry requirements for this 'digital advertising and marketing 201: top topic & trends ' course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This digital advertising and marketing 201 course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
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Get a good grasp of what Social Learning and Digital Citizenship is all about There are somethings that can only be taught from be in a public surrounding, by being social. In this modern world, technologies are vastly improving everyday, people get most of the information online. In this course you will be looking into both Social Learning and Digital Citizenship. Social learning combines cognitive learning (which posits that learning is influenced by psychological factors) and behavioral learning (which assumes that learning is based on responses to environmental stimuli). Digital Citizenship is a concept which helps teachers, technology leaders and parents to understand what students/children/technology users should know to use technology appropriately. Digital Citizenship is more than just a teaching tool; it is a way to prepare students/technology users for a society full of technology. In this course you will learn all about social learning and people learn from their surroundings and other people's behavior. You will also have a grasp of digital citizenship and keep yourself up to date with modern technology. Get both the sides in this helpful course. Course Highlights Certified Social Learning and Digital Citizenship Course is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Certified Social Learning and Digital Citizenship Course into several modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Certified Social Learning and Digital Citizenship Course Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Entrepreneurs, students, adventurers, the dreamers or individuals who are interested in learning the techniques of goal setting. Certified Social Learning and Digital Citizenship Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Certified Social Learning and Digital Citizenship Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Social Learning Module One - Getting Started 00:30:00 Module Two - Setting the Right Group Dynamic (I) 01:00:00 Module Three - Setting the Right Group Dynamic (II) 01:00:00 Module Four - Develop a Social Learning Culture at Work (I) 00:30:00 Module Five - Develop a Social Learning Culture at Work (II) 01:00:00 Module Six - Develop a Culture of Social Learning at Work (III) 01:00:00 Module Seven - Role Playing (I) 01:00:00 Module Eight - Role Playing (II) 00:30:00 Module Nine - Utilizing the Right Tools (I) 01:00:00 Module Ten - Utilizing the Right Tools (II) 00:30:00 Module Eleven - Modeling and Observational Learning 01:00:00 Module Twelve - Wrapping Up 01:00:00 Activities 00:00:00 Digital Citizenship Module One - Getting Started 01:00:00 Module Two - What Is Digital Citizenship 00:30:00 Module Three - Being a Good Citizen 01:00:00 Module Four - Best Practices for Sharing 00:30:00 Module Five - Networking and Personal Branding (I) 01:00:00 Module Six - Networking and Personal Branding (II) 00:30:00 Module Seven - Digital Security and Safety (I) 01:00:00 Module Eight - Digital Security and Safety (II) 01:00:00 Module Nine - Dealing with the Dark side 01:00:00 Module Ten - Digital Etiquette (I) 01:00:00 Module Eleven - Digital Etiquette (II) 01:00:00 Module Twelve - Wrapping Up 01:00:00 Accredited Course in Digital Citizenship - Activities 00:00:00 Mock Exam Final Exam
Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Now Give a compliment to your career and take it to the next level. This Google Analytics will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate skills for your next promotion, this Google Analytics will help you keep ahead of the pack. The Google Analytics incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your expertise and essential knowledge, which will assist you in reaching your goal. Further, this Google Analytics will add extra value to your resume to stand out to potential employers. Throughout the programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in this job sector. Consequently, you'll sharpen your knowledge and skills; on the other hand, see a clearer picture of your career growth in future. By the end of Google Analytics, you can equip yourself with the essentials to keep you afloat in the competition. Along with this Google Analytics course, you will get 10 premium courses, an original hardcopy, 10 PDF Certificates (Main Course + Additional Courses) Student ID card as gifts. This Google Analytics Bundle Consists of the following Premium courses: Course 01: Complete Google Analytics Course Course 02: Introduction to Data Analysis Course 03: RCA: Root Cause Analysis Course 04: Ultimate PHP & MySQL Web Development Course & OOP Coding Course 05: Strategic Planning and Analysis for Marketing Course 06: Digital Marketing Course 07: Social Media Strategist Training Course 08: Information Management Course 09: GDPR Data Protection Level 5 Course 10: Cyber Security Incident Handling and Incident Response Course 11: Decision Making and Critical Thinking So, enrol now to advance your career! Benefits you'll get choosing Apex Learning: Pay once and get lifetime access to 10 CPD courses Certificates, student ID for the title course included in a one-time fee Free up your time - don't waste time and money travelling for classes Accessible, informative modules designed by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills Gain valuable experience without leaving your home Curriculum: Course 01: Complete Google Analytics Course Overview Navigation and Admin Creating a New Google Analytics Account Website Account Creation Connecting To WordPress Website Connecting To HTML Site Connect Custom Page and Site Builders Setting Up Annotations Setting Up Intelligence Events Set Up Custom Segments Export Data for Analysis Set Up Custom Reports Set Up Google Integrations Google Analytics Templates Real Time Reporting Setting Up Goals Third Party Integrations How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) CPD 115 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Google Analytics bundle. Requirements This Google Analytics course has been designed to be fully compatible with tablets and smartphones. Career path Having this expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Complete Google Analytics Course) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
Free Level 5 QLS Endorsed Certificate | CPD Accredited | 150 CPD Points | Advanced Learning Materials | Lifetime Access
Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification: Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want In this course, you will understand the strategies behind effective online campaigns and learn to harness the power of digital platforms to reach your target audience. From social media marketing to Search Engine Optimisation, this course provides a deep understanding of key concepts, tools and techniques of digital advertising and marketing. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Understand the fundamentals of digital advertising Learn the key aspects of marketing Recognise various digital advertising and marketing strategies Know the benefits of digital advertising and marketing Learn about the digital advertisements Understand the digital advertising ecosystem Know how to purchase advertisements Recognise the Contextual, Behavioral, Demographic, Geographic aspects of ads Understand what is an ad server and how it works Why Digital Advertising and Marketing Course 101 right for you? This Applied Behavioural Analysis Course is ideal for those who want to kickstart their career as ABA therapists. This course will give you an overview of the fundamental concepts, rules and techniques of Applied Behaviour Analysis. You will understand how ABA is used to replace troublesome behaviours with alternative, acceptable ones so the person can perform better in their surroundings. This course will also help you understand various rules of ABA and the steps to treat the same. You will understand the generalization in ABA theory and visuospatial skills and language skills to enhance your knowledge about ABA. Upon successful completion of this Applied Behavioural Analysis Course, you will have in-depth knowledge about applied behavioural analysis ABA and will also develop the skills required to become a professional ABA therapist. Digital Advertising and Marketing Course 101 Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction Welcome to the Course Introduction to Digital Ads Introduction Part 1 - the IAB, Banner Ads, Video Ads and Rich Media Introduction Part 2 - Custom, Skins, Social Media, Audio Ads, and Search The Digital Advertising Ecosystem Digital Ecosystem Part 1 - Publisher Direct, Exchanges, Networks, DSPs & ATDs How DSPs, SSPs, Exchanges, Networks, and Publishers All Work Together Buying the Ads Buying Digital Ads - How to Buy Digital Ads, Price Ranges, Process and More Ad Targeting Ad Targeting - Contextual, Behavioral, Demographic, Geographic & More Ad Serving What Is An Ad Server. DoubleClick, DFP, DFA, Third Party Ad Servers, Etc Illustration of How Ad Servers Work Reporting Digital Advertising Reporting Overview - Impressions, Clicks, CTR, CPC, & More Course Review Final Course Review and Thank You Who should take this course? This comprehensive digital advertising and marketing 101 course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing. Entry Requirements There are no academic entry requirements for this digital advertising and marketing 101: the complete course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This online digital marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
Ready to take the leap into the world of digital marketing? Join our Digital Marketing - Growth Hacking Techniques course and become a force to be reckoned with in the digital realm. Enrol now and unlock a world of exciting career opportunities. Digital marketing is revolutionising the way businesses connect with their audiences. In today's digital age, the power of online platforms and marketing strategies cannot be underestimated. Learning Outcomes : Understand the core principles of digital marketing and its role in driving business growth. Explore innovative growth hacking strategies to accelerate user acquisition and retention. Gain insights into the customer journey and optimise every touchpoint to maximise conversions. Develop compelling content marketing campaigns that engage and resonate with your target audience. Learn the fundamentals of SEO to improve organic search visibility and drive qualified traffic. Harness the power of various social media platforms, such as Facebook, Instagram, Twitter, and YouTube, to build an effective online presence and drive engagement. Step into the world of digital marketing and uncover the secret to exponential business growth with our comprehensive course. In this dynamic program, we'll equip you with the knowledge and strategies needed to thrive in the ever-evolving digital landscape. No prior experience required, just a passion for unleashing your marketing potential. Content is king in the digital realm, and our course empowers you with the skills to create captivating and impactful campaigns. Uncover the principles of SEO and unlock the secrets to boosting your website's visibility in search engine results. Harness the power of social media platforms such as Facebook, Instagram, Twitter, and YouTube, and leverage their potential to engage with your target audience like never before. Through a series of modules, you'll embark on an immersive learning journey, starting with the fundamentals of digital marketing. Discover the intricacies of growth hacking and learn how to apply unconventional techniques that deliver remarkable results. Dive deep into the customer journey and gain invaluable insights into their motivations, preferences, and behaviours, enabling you to optimise every interaction and drive conversions. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketing professionals looking to enhance their digital skills and drive business growth. Small business owners and entrepreneurs seeking to expand their online presence and reach. Graduates and students interested in pursuing a career in digital marketing. Professionals from diverse backgrounds who want to unlock the potential of the digital landscape. Career path Digital Marketing Specialist: £25,000 - £45,000 per annum. Growth Hacker: £30,000 - £60,000 per annum. Content Marketing Manager: £30,000 - £50,000 per annum. SEO Specialist: £25,000 - £45,000 per annum. Social Media Marketing Manager: £25,000 - £50,000 per annum. Digital Marketing Strategist: £35,000 - £70,000 per annum.