Become a Digital Marketing whiz in no time by enrolling on the Become Digital Marketing PRO in NO TIME - 12 Courses in 1 course today! Optimize your marketing skill by using social media at best. Start promoting business products or services efficiently and get hired by big companies for boosting their sales. This is a great course for freelance digital marketers too. By incorporating 12 courses in a single module, the course serves all the basic learning purpose at once. Gain the learning of all the basic and advanced learning in the relevant area to ensure the best outcome from your get-go. What you'll learn Quick Tips and Tricks to Learn Digital Marketing and implement techniques for faster results Learn hacks & techniques on various topics including SEO, Adwords, Analytics, Email marketing, Mobile App marketing, Social media including Facebook, LinkedIn, Twitter, Instagram etc. Learn digital hacks under Tips & Tricks Video series section Become a PRO Digital Marketeer Become a freelancer and make money online Help clients to achieve better results Consult local businesses as a Digital Marketing Consultant Use the learning and grow your startup company online Interactive PDF with 80+ videos on Digital Marketing Tips & Tricks Requirements Basic computer knowledge. A computer with Internet connection and desire to learn digital marketing All the tools & resources are included in the course content. Who this course is for: Businesses (B2C OR B2B) Freelancers Digital Marketing Agencies Students willing to make a career in digital marketing Professionals looking for a career change Introduction Welcome 00:01:00 General Tips & Tricks Series How to register your company 00:04:00 How to see Email Sender's Company and Logo in Your Gmail 00:02:00 How to Generate sitemap of a website 00:03:00 How to protect a website from Spam on WordPress 00:02:00 Quick way to identify whether the website is Mobile optimized 00:03:00 How to identify registration data of website 00:01:00 How to identify duplicate content from the web 00:03:00 How to create google alerts 00:03:00 How to find the age of the domin 00:02:00 How to check if the website server is down 00:01:00 How to create text notes thatwill self destruct after being read 00:02:00 How to send google search information to your friends 00:03:00 How to find webhost of any website 00:02:00 Discover new sites that are similar to what you like alredy 00:03:00 How to easily highlight the important parts of a web page 00:01:00 How to share you email online without worrying about spam 00:02:00 How to get compute level answers without searching 00:03:00 The easiest way to setup email reminders 00:03:00 How to find the original URL tht's hiding behind a short URL 00:02:00 How to corrupt a file you shared online 00:01:00 How to create a throwaway email 00:02:00 How to check if your email account has been compromised 00:01:00 SEO (Search Engine Optimisation) How to register website on Google search console 00:06:00 How to Optimize your website homepage 00:06:00 How to add a sitemap on google search 00:07:00 How to shortlist targeted keyword list in google keyword planner 00:08:00 How to set international targeting on google search 00:02:00 How to remove a URL from google search engine 00:03:00 How to identify competitors keyword 00:08:00 How to leverage top sites to get on google search results 00:04:00 Discover powerful data analytics to mesure SEO performance 00:06:00 How to do keyword research 00:11:00 How to write perfect title tags for search engines 00:05:00 How to optimise heading tags, external and internal links 00:08:00 What are backlinks & how to get them 00:06:00 How to write a perfect Meta description 00:06:00 How to enhance speed & performance of your website 00:04:00 YouTube Youtube account setup 00:04:00 Account optimization 00:09:00 How to create & setup Youtube channel banner 00:05:00 Youtube channel tags, thumbnails & custom thumbnails 00:08:00 Analyse Youtube keyword research 00:05:00 Youtube SEO techniques 00:07:00 What are Youtube cards & how does it work 00:06:00 How to optimise comments & reply them in bulk 00:03:00 How to grow your channel with competitor Analysis 00:07:00 How to manage multiple YouTube accounts 00:02:00 A simple yet powerful trick to increase your subscribers list 00:03:00 Youtube Paid Advertising 00:13:00 How to monetise your YouTube channel 00:02:00 Google Adwords What are Google Ads & how does it work 00:16:00 Account setup 00:04:00 Competitors analysis 00:08:00 Campaign types & how to select the right campaign 00:07:00 Bids & Budgets 00:08:00 How to target the right audience 00:07:00 Google Ads advance campaign settings 00:07:00 Choosing the right keywords 00:05:00 How to write ads that gets more clicks 00:06:00 Google Analytics How to install tracking code on your website 00:04:00 How to add filters & remove internal traffic 00:04:00 How to track paid campaigns 00:04:00 How to look and analyse different segment data 00:06:00 How to configure goals in google analysics 00:05:00 How to link google Adwords account 00:03:00 How to manage multiple analytics accounts 00:02:00 How to remove spam traffic 00:04:00 Email Marketing Email marketing tools set up ( Mailchimp and Gestresponse) 00:10:00 How to install signup or popup forms on the website 00:17:00 How to collect email address without a wbsite 00:05:00 How to create a 'Hook' to your signup forms 00:08:00 Discover the psychology behind acquiring more leads 00:09:00 Email marketing automation process 00:08:00 Email analytics 00:07:00 Linkedln How to increase your connections in no time 00:08:00 Secret of LinkedIn InMails 00:05:00 Discover the best ways to use Linkedin Groups 00:09:00 How to setup a company page on Linkedin 00:04:00 How to increase traffic to your website using Linkedin blog 00:07:00 Twitter Twitter Account setup 00:03:00 Knowing Twitter features 00:06:00 Following twitter accounts 00:03:00 Twitter profile optimisation 00:06:00 How to get Twitter followers 00:10:00 Posting first 5 tweets for engagement 00:05:00 Leveraging Hashtags to increase your tweets visibility 00:04:00 What are twitter polls & how do you use them 00:05:00 A powerful trick to acquire customers on twitter 00:03:00 How to get followers retweet your post 00:03:00 How to embed a twitter button to your website or post 00:02:00 Twitter analytics 00:04:00 Facebook Set your Facebook page 00:05:00 Facebook Icon, cover image & description 00:06:00 How to get your first page likes 00:08:00 Discover how to increase your page likes 00:02:00 How to manage multiple Facebook page 00:03:00 Facebook comments 00:05:00 Leveraging Facebook groups 00:05:00 Facebook Autoposting 00:04:00 Run a competition 00:06:00 Facebook Ads 00:04:00 How to get best out of Facebook 00:15:00 Facebook pixel & Re-marketing 00:04:00 Instagram How to setup a Instagram business profile 00:07:00 Set up Instagram bio & profile image 00:03:00 Leveraging Instagram accounts 00:06:00 A simple way to create free content on Instagram 00:05:00 Secret of hashtags on Instagram 00:04:00 Reposting Instagram App 00:04:00 How to get genuine Instagram followers 00:05:00 Discover how to grow your business through Instagram stories 00:05:00 How to get your posts reposted on Instgram by influncers 00:05:00 Mobile App A quick way to do App store marketing research 00:16:00 How to discover the estimate size of your market 00:08:00 Discover the best ways to promote your app 00:15:00 App installs via Facebook Ads 00:16:00 App installs via Google Ads 00:14:00 How to make money from your app 00:08:00 How to optimise your App store listing ? 00:14:00 Discover growth hacking techniques for App downloads 00:09:00 Techniques to get to the top of App store ranking 00:07:00
Publishing isn’t just printing a book and hoping for a miracle. It’s strategy, clarity, and—let’s be honest—more emails than you’d expect. This 8-in-1 Premium Bundle pulls together the puzzle pieces of modern publishing. From niche discovery to building mailing lists and nailing email sales letters, it guides you through the moving parts without the fluff. You’ll explore self-publishing essentials, magazine publishing basics, and techniques to build loyal readers who actually open your emails. Whether you’re polishing your next manuscript or mapping out a launch plan for your dream publication, this bundle covers the foundation you need. Spellcheck not included—proofreading is in the syllabus. Learning Outcomes: Understand steps involved in successful self-publishing platforms. Learn how to identify profitable niches for content or books. Develop proofreading accuracy for polished, error-free writing. Explore email marketing through list-building techniques. Understand fundamentals of magazine publishing strategies. Create persuasive email letters with targeted messaging approaches. Who is this Course For: Writers interested in independent publishing ventures. Editors planning to publish or distribute digital content. Marketers building an engaged email subscriber base. Entrepreneurs selling digital books or subscription content. Authors refining manuscripts and building promotional funnels. Admins supporting publication or digital outreach teams. Small business owners managing content and outreach lists. Curious minds exploring the publishing process step-by-step. Career Path: Self-Published Author – £25,000–£45,000/year (varies widely) Publishing Assistant – £22,000/year Digital Marketer (Email Focus) – £30,000/year Editorial Assistant – £24,000/year Content Manager – £35,000/year Magazine Coordinator – £28,000/year
Data doesn’t lie—but interpreting it well takes skill. This Data Science 8-in-1 Premium Courses Bundle offers structured guidance on handling, visualising, and interpreting data using industry-relevant tools like Excel, Power BI, SQL, and Python. Whether you’re a curious beginner or improving your analytics know-how, this course is built to speak your language (and code). It doesn’t stop at software either—you’ll also explore communication, GDPR considerations, and how to share findings clearly. No fluff, no mystery—just data done properly, and explained in plain terms. Ideal for those who like facts with fewer frills. Learning Outcomes: Analyse data using Python, Excel, and Power BI. Write and interpret basic SQL queries and statements. Apply data protection rules in line with GDPR principles. Communicate data insights clearly and without jargon. Build simple dashboards and reports from datasets. Understand basic structures in data science pipelines. Who is this Course For: Beginners exploring data science tools and concepts. Admins handling spreadsheets and databases daily. Analysts wanting to refresh their data software skills. IT staff supporting data-driven teams or processes. Career changers moving into technical data fields. Business professionals working with reports and metrics. Entrepreneurs reviewing sales, traffic, or operations data. Students building a portfolio of software-based data skills. Career Path: Junior Data Analyst – £28,000–£35,000 per year Business Intelligence Assistant – £30,000–£40,000 per year SQL Analyst – £32,000–£42,000 per year Excel Reporting Specialist – £25,000–£34,000 per year Python Developer (Data Focus) – £35,000–£48,000 per year Power BI Technician – £30,000–£45,000 per year
The Baking and Decorating Mini Bundle is where culinary creativity meets structured learning—no sticky messes involved. This bundle delivers a deep dive into cake baking, candy crafting, chocolate basics, and the art of hospitality, all in a format that’s easy to follow and surprisingly sweet on structure. From sponge techniques to silky truffles, this collection keeps things flavourful yet focused. It’s designed for those who appreciate the finer side of food preparation and enjoy the logic behind ingredients, recipes, and presentation—without needing to turn their kitchen upside down. Learning Outcomes: Learn cake structure, ingredients, and temperature balance theory. Understand confectionery types and sugar heating stages. Explore basic chocolate tempering and cocoa processing concepts. Study the principles behind candy design and colour blending. Examine food service operations within hospitality and catering. Identify presentation techniques that complement baked creations. Who is this Course For: Baking lovers looking to expand their sweet treat knowledge. Hospitality learners eager to explore dessert service elements. Cake enthusiasts interested in structured recipe-based learning. Individuals passionate about confectionery and chocolate styles. Beginners wanting an overview of baking and candy creation. Students with a flair for dessert composition and presentation. Home bakers who enjoy learning through visual and written guidance. Creatives exploring artistic expression through edible design. Career Path: Cake Decorator – £23,000/year Pastry Chef Assistant – £22,000/year Confectioner – £24,500/year Chocolate Maker – £25,000/year Catering Coordinator – £26,000/year Bakery Sales Advisor – £21,500/year
Description: The Property Developer and Estate Agent Diploma course is designed for the people who are involved in real estate business or want to start real estate business. The course covers all the essential skills related to property development and real estate agent. You will learn how to deal with property, the role of the property developer, property management and the proper ways of property development. The course also familiarises you with the concepts of real estate business covering legal system and real estates of UK, financing deals, finding probate leads and more. After finishing the course, it is hoped that you will be able to work as a property developer or real estate agent. Who is the course for? Real Estate or Property Development Professionals who want to know about property development. People who have an interest in becoming part of the real estate industry. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Property Developer and Estate Agent Diploma is a useful qualification to possess, and would be beneficial for the following careers: Agents Brokers Closing Agents Realty Specialist Real Estate Consultant Real Estate Specialist Licensed Real Estate Sales Consultant Mortgage Advisers. Property Developer and Estate Agent Diploma - Updated Version Property Development Introduction to Property Development 00:23:00 Different Types of Property 00:18:00 Property Research 00:16:00 Property and the Law 00:18:00 Different Methods of Finance Option 00:16:00 Building Regulation 00:14:00 The Planning Process 00:14:00 Project Management 00:16:00 Marketing Your Property 00:16:00 Estate Agent Module 01 - Estate Agent: An Introduction 00:24:00 Module 02 - Different Types of Estate Agents 00:18:00 Module 03 - Getting Started on the Job 00:19:00 Module 04 - Listing Property: Finding the Sellers 00:27:00 Module 05 - Valuation Process 00:24:00 Module 06 - Negotiating as Estate Agent 00:15:00 Module 07 - Selling Property: Finding the Buyers 00:26:00 Module 08 - Letting Property 00:34:00 Module 09 - Technology for Estate Agents 00:24:00 Module 10 - Regulation of Estate Agents 00:16:00 Property Developer and Estate Agent Diploma - Old Version Property Developer Background 00:30:00 The Basics 00:30:00 Housebuilders 00:30:00 Commercial Developers 00:30:00 The Development Process 00:30:00 Doing the Sums Introduction 00:30:00 Doing the Sums Residual Land Value Analysis 00:30:00 Conclusion 00:15:00 Property Development What is Property Development? 00:15:00 The Players in the Property Market 00:30:00 The Risks of Property Development 00:15:00 The Stages of a Property Development 00:30:00 Site Identification and Acquisition 00:15:00 Property Management 00:30:00 Property Management Selecting The Best Properties 00:30:00 Leasing Instead Of Selling 00:30:00 Buyers Interest 00:15:00 Be Zone Conscious 01:00:00 Home Loans 00:15:00 Knowing When You're Ready To Buy 00:15:00 Is Your Lake Home For Sale? 01:00:00 Living The Waterfront Lifestyle Every Day 00:15:00 How To Locate Waterfront Property Rentals 00:15:00 Real Estate Front 00:15:00 How To Maintain Waterfront Property 00:30:00 All About Real Estate Clients 00:15:00 Real Estate Evaluation 00:15:00 Are You Ready To Buy Your First Property? 00:30:00 Finding The Actual Real Estate For Sale 01:00:00 Home Shopping: The Smart Way 00:30:00 How Much Land Do You Need? 00:15:00 Real Estate Investments 01:00:00 Manufacturing Real Estate Numbers 00:15:00 Waterfront Real Estate 00:15:00 Purchasing A Home Beside A Lake 00:15:00 Introduction to Real Estate Business The Art of Real Estate Investments 00:45:00 Things to Consider Before Investing in Real Estate 00:45:00 Simple Techniques of Investing in Real Estate 01:30:00 Risks Involved in Real Estate Investment 00:45:00 The Main Challenges Facing Real Estate Investors 00:30:00 Qualities of Successful Real Estate Investors 00:45:00 Wrapping Up 00:15:00 Real Estate What Is Real Estate Investing? 00:30:00 Basic Rental Properties 00:30:00 Why invest in property? 00:30:00 Recent Housing Market Developments 00:15:00 Managing Client Expectation 00:15:00 Best Practices of Customer Service 00:15:00 Customer Life Cycle 00:15:00 Tenant Retention 00:30:00 Real Estate Marketing 00:30:00 Legal System & Real Estate UK An Introduction to the UK legal system 00:15:00 Different Types of Investment Structures 00:15:00 Commercial Leases 00:15:00 Title & Registration 00:15:00 Finance in Real Estate 00:15:00 Investment Purchase Procedure 00:15:00 Acquisition Costs 00:15:00 Planning & Environment 00:15:00 What is an Estate Agent? 00:15:00 Real Estate 00:15:00 The Different Types of Agents 00:15:00 Estate Agent What is an Estate Agent? 00:15:00 The Different Types of Agents 00:15:00 What a Real Estate Agent Does 00:15:00 Pros and Cons of Hiring an Estate Agent 00:15:00 Knowing Your Clients 00:30:00 Day in the life of Estate Agent 00:30:00 Property Valuation 00:30:00 Handling Viewings 00:15:00 Property Negotiation 00:30:00 Property Management 00:30:00 Real Estate Laws 00:30:00 Real Estate USA Selecting The Best Properties 00:30:00 Leasing Instead Of Selling 00:30:00 Buyers Interest 00:15:00 Be Zone Conscious 01:00:00 Home Loans 00:15:00 Knowing When You're Ready To Buy 00:15:00 Is Your Lake Home For Sale? 01:00:00 Living The Waterfront Lifestyle Every Day 00:15:00 How To Locate Waterfront Property Rentals 00:15:00 Real Estate Front 00:15:00 How To Maintain Waterfront Property 00:30:00 All About Real Estate Clients 00:15:00 Real Estate Evaluation 00:15:00 Are You Ready To Buy Your First Property? 00:30:00 Finding The Actual Real Estate For Sale 01:00:00 Home Shopping: The Smart Way 00:30:00 How Much Land Do You Need? 00:15:00 Real Estate Investments 01:00:00 Manufacturing Real Estate Numbers 00:15:00 Waterfront Real Estate 00:15:00 Purchasing A Home Beside A Lake 00:15:00 How to Find Probate Leads Why is Probate Real Estate Investing So Incredibly Profitable? 00:08:00 How to Find Leads at the Courthouse 00:06:00 Secret Tips to Locate Sellers 00:07:00 An Actual Visit to the Courthouse to Search Case Files! 00:02:00 I Show You How to Get Lead Info From the Courthouse Computer 00:01:00 How to Reach and Talk to Probate Sellers How to Make Your Mailings 00:05:00 Lead Generation Secrets 00:04:00 Secrets to the Most Successful Mailing Campaign 00:09:00 How to Talk to Angry Sellers 00:07:00 Secret Tips for Talking with Sellers 00:07:00 How to Convince Sellers to Sell to You! 00:06:00 Super Important Negotiating Tips 00:06:00 Secrets to Analyzing Deals Learn the Two Critical Skills in Analyzing Deals! 00:13:00 More Tricks to Analyzing Deals 00:09:00 Financing Deals Secrets of Financing Deals 00:11:00 Why There is So Much Money Available to Finance Flips 00:07:00 Exit Strategies Secrets of Marketing to Wholesale Buyers 00:07:00 Secrets to Rehabbing and Listing the Property 00:09:00 Even More Secrets of Marketing to Wholesale Buyers 00:09:00 More Things to Know When Rehabbing the Property Yourself 00:10:00 Mock Exam Mock Exam- Property Developer and Estate Agent Diploma 00:30:00 Final Exam Final Exam- Property Developer and Estate Agent Diploma 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Successful account management requires time and investment to achieve high levels of customer satisfaction and develop new business opportunities. Ensuring you are equipped with the right tools to approach every customer interaction in a structured way will help you have productive relationships with your clients. Whether you're new to account management or experienced in business development and looking to expand your skillset, understanding how you can maximise customer relationships will be key to your success. We have developed this programme to be practical, fun and interactive. Participants will have the opportunity to learn and practice a number of key skills that will see successful results, and are encouraged to bring real life examples to the course so that learning can be translated to real world scenarios. This course will help participants: Learn how to plan growth and increase revenue from existing accounts Develop skills to build and develop essential relationships to increase value and visibility Learn how best to create loyalty and customer satisfaction Identify how to set account targets and development plan for building contacts and cross-selling Develop persuasion and influencing skills to better define needs and develop opportunities Learn how to add value at all stages; plus gaining competitive advantage Develop an up-selling, cross-selling strategy 1 Performance metrics for account management Introduction to the PROFIT account management model Using practical tools to measure account performance and success Planning your account strategy - red flags and green lights 2 Relationships for account management How to build and manage key relationships Producing a 'relationship matrix' Developing a coach or advocate 3 Setting objectives for your account Developing an upselling cross-selling strategy Setting jointly agreed goals, objectives and business plans Planning session 4 Feedback and Retention - building loyal and satisfied customers How to monitor and track your customer's satisfaction Building a personalised satisfaction matrix Customer service review meetings 5 Influence Getting your message and strategy across to C-level contacts Being able to better develop a business partnership within an accountes 6 Teamwork and time management Working with others to achieve your account goals Managing and working with a virtual team Managing your time and accounts effectively 7 Gaining commitment and closing the sale Knowing when to close for commitment How to ask for commitment professionally and effectively Key negotiation skills around the closing process - getting to 'yes' Checklist of closing and negotiation skills Practice session
Identifying, attracting and shortlisting candidates for the recruitment process to fulfil the requirements of the business brief.
Highlights of the Course Course Type: Online Learning Duration: 11 Hours 11 Minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about retail analytics and management Understand the core competencies and principles of retail analytics and management Explore the various areas of retail analytics and management Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert retail manager Retail Analytics In Microsoft Excel Course Master the skills you need to propel your career forward in Microsoft excel. This course will equip you with the essential knowledge and skillset that will make you a confident office admin and take your career to the next level. This comprehensive retail analytics in Microsoft excel course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this retail analytics in Microsoft excel course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective Microsoft excel practice and equip you with the essential skills, confidence and competence to assist you in the Microsoft excel industry. You'll gain a solid understanding of the core competencies required to drive a successful career in Microsoft excel. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for office admin or for people who are aspiring to specialize in Microsoft excel. Enroll in this retail analytics in Microsoft excel course today and take the next step towards your personal and professional goals. Earn industry-recognized credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive retail analytics in Microsoft excel course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this Microsoft excel can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This retail analytics in Microsoft excel course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This retail analytics in Microsoft excel course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This retail analytics in Microsoft excel course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Course Introduction Introduction 00:03:00 Part 1: Forecasting Basics of Forecasting 00:05:00 Creating Linear Model with Trendlines 00:08:00 1.1 Getting Data Ready For Regression Model Gathering Business Knowledge 00:03:00 Data Exploration 00:03:00 The Data and the Data Dictionary 00:07:00 Univariate analysis and EDD 00:03:00 Discriptive Data Analytics in Excel 00:10:00 Outlier Treatment 00:04:00 Identifying and Treating Outliers in Excel 00:04:00 Missing Value Imputation 00:03:00 Identifying and Treating missing values in Excel 00:04:00 Variable Transformation in Excel 00:03:00 Dummy variable creation: Handling qualitative data 00:04:00 Dummy Variable Creation in Excel 00:07:00 Correlation Analysis 00:09:00 Creating Correlation Matrix in Excel 00:08:00 1.2 Forecasting Using Regression Model The Problem Statement 00:01:00 Basic Equations and Ordinary Least Squares (OLS) method 00:08:00 Assessing accuracy of predicted coefficients 00:14:00 Assessing Model Accuracy: RSE and R squared 00:07:00 Creating Simple Linear Regression model 00:02:00 Multiple Linear Regression 00:05:00 The F - statistic 00:08:00 Interpreting results of Categorical variables 00:05:00 Creating Multiple Linear Regression model 00:07:00 1.3 Handling Special Events Like Holiday Sales Forecasting in presence of special events 00:02:00 Excel: Running Linear Regression using Solver 00:08:00 Excel: Including the impact of Special Events 00:22:00 1.4 Identifying Seasonality & Trend for Forecasting Models to identify Trend & Seasonality 00:06:00 Excel: Additive model to identify Trend & Seasonality 00:09:00 Excel: Multiplicative model to identify Trend & Seasonality 00:06:00 Market Basket Analysis Market Basket and Lift - Introduction 00:08:00 Named Ranges - Excel 00:10:00 Indirect Function - Excel 00:05:00 2-way lift calculation in Excel 00:11:00 2-way lift calculation - Dynamic 00:07:00 2-way lift data table creation 00:07:00 3-way lift calculation 00:19:00 Store Layout optimization using Lift values 00:15:00 RFM (Recency, Frequency, Monetary) Analysis RFM (recency, frequency, monetary) Analysis 00:08:00 RFM Analysis in Excel- Part 1 00:16:00 RFM Analysis in Excel- Part 2 00:12:00 Part 2: Pricing Part 2: Pricing Steps of setting a Pricing policy 00:03:00 Different Pricing Objectives 00:07:00 2.1 Estimating Demand Estimating Demand 00:07:00 Forms of Demand Curve 00:02:00 Excel: Estimating Linear Demand Curve 00:08:00 Excel: Estimating Power Demand curve with Elasticity 00:05:00 Excel: Estimating Power Demand Curve with points 00:03:00 Subjective Demand curve 00:01:00 Excel: Estimating Subjective Demand Curve 00:02:00 2.3 Evaluating Pricing Strategies Price Bundling 00:07:00 Types of Bundling 00:08:00 The Bundling Problem 00:04:00 Excel: Solving Bundling problem Part 1 00:14:00 Excel: Solving Bundling problem Part 2 00:08:00 Non-Linear Pricing Strategies 00:03:00 Excel: Solving Bundling problem (Price Reversal) 00:08:00 3.1 Lifetime Customer Value Lifetime Customer Value - Key concepts 00:09:00 Lifetime Customer Value - Excel model 00:11:00 3.2 Variations And Sensitivity Analysis Sensitivity Analysis in Excel 00:07:00 Variations in finding customer value 00:07:00 Appendix 1: Excel Crash Course Basics 00:08:00 Worksheet Basics 00:16:00 Entering values and Formulas 00:07:00 Data Handling Basics - Cut, Copy and Paste 00:14:00 Saving and Printing - Basics 00:09:00 Basic Formula Operations 00:13:00 Mathematical Formulas 00:19:00 Textual Formulas 00:17:00 Logical Formulas 00:11:00 Date-Time Formulas 00:07:00 Lookup Formulas ( V Lookup, Hlookup, Index-Match ) 00:08:00 Data Tools 00:19:00 Formatting data and tables 00:18:00 Pivot Tables 00:08:00 Advance Excel- Solver, Data tables 00:15:00 Assessment Assessment - Retail Analytics In Microsoft Excel 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Using data and tools to create your own art market analysis LEVEL 2: Artist Market Analysis This is the second stage in our 'Pathway to become an art market analyst'. The purpose of this online course is to use some of the key data sources we introduced in Level 1: Art Market Data and Analytical Tools to design and build a bottom-up artist market analysis. The course will introduce participants to the report structure for the analysis, data collection and data structure, as well as introducing a series of analytical tools that can be used to interpret the market for an individual artist. In addition to this, we will provide a 30 minute online Excel workshop with access to raw data and excel tools, run by Anders Petterson. The course will use a case study using Damien Hirst, and all participants will have access to ArtTactic's Damien Hirst Report from April 2017, upon which the case study is built. The course includes: Videos: You will have access to 1h 40m of online video content. The content of this course is building on ArtTactic's own framework for analysis and what Anders Petterson is regularly teaching for Art Business programmes at Sotheby's Institute in London. The course also include a 30 minutes Excel workshop. Slides: The students can download pdf copies of the slides used in the presentations. Excel spreadsheet: The student will have access to practice data (exhibition data and auction data for Damien Hirst) and a spreadsheet with both tables and graphical tools. Certification [NEW]: The student will be issued with a certificate of completion when all the online videos have been completed. CPD Accredited: Our courses have been independently evaluated for Continuing Professional Development (CPD) purposes by The CPD Certification Service. Certification: Continuing Professional Development (CPD) Our courses have been independently evaluated for Continuing Professional Development (CPD) purposes by The CPD Certification Service. This means our courses comply with universally accepted principles of Continual Professional Development (CPD) and have been structured to meet the criteria of personal development plans. Join one of the online courses below and get an ArtTactic Certificate of Completion with the Continuing Professional Development (CPD) certification stamp. Your Instructor Anders Petterson, Founder of ArtTactic Anders Petterson is a leading authority on the art market, with particular focus on art market research and analysis. He is the Founder and Managing Director of ArtTactic, a London-based art market research and data intelligence company he set up in 2001. All the online courses are based on his own experience in collecting, analysing and presenting data on the global art market, and the courses will give an insight into how ArtTactic conceptualizes, designs and executes research projects linked to art market and introduces analytical models to better understand the value of art. Anders is regularly lecturing on MA and Executive courses at Sotheby's Institute, Christie's Education and ESA Business School (Beirut) covering topic such as Art Market Analysis, Art & Technology and NFTs as well as Art as an Asset Class. He is also a regular speaker on these topics at international conferences and seminars. ArtTactic is also well-known for its industry research on the art market and its intersection with other industries, such as the Deloitte | ArtTactic Art & Finance Report, TEFAF Art Dealer Finance Report 2018, and the TEFAF Art Patronage Report 2020. ArtTactic has also produced the Hiscox Online Art Trade Report annually since 2013. Anders Petterson is a founding Board Member of Professional Advisors to the International Art Market (PAIAM), a role he had between 2011 and 2021. PAIAM was founded in London in 2011 bringing together professionals who provide specialist services to the art market.such as lawyers, accountants, tax advisors, insurance specialists and logistics experts, amongst others. Connect on LinkedIn Course Curriculum Introduction Introduction to Artist Market Analysis (3:34) Primary Art Market Data Analysis Artist Market Analysis - report structure (3:21) Artist Eco-System - Mapping key market players (4:31) Primary art market data (13:51) Primary Art Market Valuation Metric (5:16) Auction Market Data Analysis Auction Data Tools and Sources (9:23) Auction Data - Artist Analysis (12:54) ArtTactic Market Metric - Evaluating the key findings (6:53) Analysing Risks & Opportunities (4:08) Fair Value Analysis Framework (6:51) Frequently Asked Questions When does the course start and finish? The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.How long do I have access to the course?How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. It's important to note that this is a SINGLE-user only subscription (see T&Cs). Contact us if you are looking for a team discount on info@arttactic.com.What if I am unhappy with the course?We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.Is this course for me?We have a broad and diverse set of students taking these courses in terms of geography, age and professional backgrounds. Based on our experience so far, the courses have attracted non-art market professionals that are looking to explore opportunities in the art market or the broader art industry - and are looking for tools to help them navigate and better understand where these opportunities might exist, and how their own interest and professional background could fit in. At the other end, we also have seen a strong interest from the art trade who are looking at exploring more quantitative and data-driven methods for their own business and to meet the demand for an increasingly data-hungry client base. However, if you have any questions, please contact us and we can set up a call to discuss what course option might be the best for you.
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