Your market’s growth rate is out of your hands — but how you position your business to capitalize on it is entirely within your control. By selecting the most relevant growth rate for your market segment and aligning your company’s objectives accordingly, your projections will hold up under scrutiny and set you on the path toward profits. This course solves the challenge of projecting future growth with a framework for researching statistics, methods for calculating growth rates, and a list of pitfalls to avoid.
When sizing your potential market, it's tempting to say the sky's the limit – but if your goal is an accurate projection, tighten the focus until you have a clear and specific picture. This course introduces the market funnel framework, a three-step process for defining your target audience and sizing segments in terms investors can use and you can apply to your financial plan.
The Company Overview section of your business plan must excite investors. From the founders’ bios and company history to your business location and business model, it must be clear that you’re poised to succeed. This learning stream helps you navigate the five essential sections to include in your plan: company profile, team, staffing, business model, and current status—all with examples, as well as solid business mindset tips and how to talk to investors. The workshop provides a walk-through of the tactical aspects of the learning stream will be walked-through in the workshop step-by-step.
What problem does your company solve for customers? Your answer is the reason your business exists. The story of how your company addresses a specific customer need is an essential component of your business plan; not only does it validate your business strategy, but it convinces investors that your company solves a meaningful problem. This learning stream covers strategies for identifying and developing a compelling problem and solution statement, including how to identify customer pain points and highlight the tangible remedies your offering provides.
Your business was likely born out of an audacious dream; vision and mission statements invite others to share that dream. Tools form this course will empower you to create vision and mission statements that inspire excitement. We provide strategies for articulating the lofty aims of the vision statement, the concrete components of the mission statement, and the philanthropic pledges of the social mission.
You've staked out a vision, studied the competition, and run the numbers – now, how to get from point A to point B? Use an execution strategy as your go-to-launch playbook. Your execution strategy contains all the nuts-and-bolts plans you need to start the business and gives potential investors confidence that you know what it takes to get to launch. With this course, you will have everything you need to develop an execution strategy that sets out the steps along your path to success.
Sales is all about the hustle. This Microcast provides an overview of the framework used for choosing selling models; it begins with choosing your models, examining what the competition is up to, then examining your costs and checking for consistency between your business strategies and selling models, and solidifying the models you’ll use. These steps are covered in depth in the videos “Direct and Indirect Selling Models,” “Build Your Selling Strategy,” and “Create Your Selling Strategy Framework.”
Take advantage of the vast amounts of growth data available to you as you craft the market growth story for your business. By doing market research, computing your compound annual growth rate (CAGR), and validating your positioning, you will create an impressive market growth story. This market growth Microcast will help you get it done. Covered are: Deciding where you plan to sell your goods or services, identifying which segments of the market apply to your business, using historical growth rates, and how to validate your growth assumptions.
These days, entrepreneurs have more ways than ever to sell their products or services, including directly to consumers online. The trick is to identify which selling strategies will yield the right mix of profits and market share. While using direct sales methods enables you to pocket more of the margin and establish direct connections with your customers, indirect sales methods can spread your products far and wide quickly and help your brand gain a foothold fast. This learning stream delves into individual selling strategies, outlining the advantages and disadvantages of each, and provides a framework for evaluating which are most appropriate for your business. Tips for connecting your selling strategies to your marketing strategy and incorporating selling models into your company financials are also covered. Extensive worksheets and exercises enable you to identify the sales techniques that will win customers most profitably.
Step into the realm of unmatched professionalism with our 'Diploma in Workplace Professionalism and Communication'. In an evolving corporate landscape, stand out with a refined professional image and communication skills that resonate. Dive deep into the essence of presenting oneself adeptly, weaving relationships, and achieving results that matter. With this course, equip yourself with the finesse to communicate effectively, expand your professional horizons, and build networks that last. Learning Outcomes Understand the intricacies of presenting oneself professionally in the workplace. Develop the prowess to communicate efficiently, ensuring desired results. Grasp techniques to enhance and project a sterling professional image. Gain insights into broadening one's skill set for a dynamic work environment. Cultivate the knack for building enduring professional relationships and networks. Why choose this Diploma in Workplace Professionalism and Communication course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Diploma in Workplace Professionalism and Communication Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Diploma in Workplace Professionalism and Communication course for? Individuals keen to fortify their workplace communication skills. Professionals seeking to elevate their corporate image. Team leaders aiming to foster effective communication within their teams. Graduates preparing to embark on their corporate journey. Entrepreneurs desiring enhanced networking skills. Career path Corporate Communication Specialist: £30,000 - £55,000 Professional Development Trainer: £28,000 - £60,000 Business Networking Consultant: £35,000 - £70,000 Professional Image Consultant: £25,000 - £50,000 Workplace Relationship Manager: £40,000 - £75,000 Team Communication Coordinator: £32,000 - £58,000 Prerequisites This Diploma in Workplace Professionalism and Communication does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Diploma in Workplace Professionalism and Communication was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Positioning Yourself as a Professional Attitude in the Workplace 00:10:00 Professionalism 00:03:00 Making Changes through Personal Accountability 00:07:00 Enhancing Your Professional Image Your Image as a Whole 00:05:00 Becoming More Marketable 00:03:00 Communicating and Image 00:08:00 Expanding Your Skills Time Management 00:14:00 Project Management Techniques 00:03:00 Making Decisions 00:06:00 Communicating for Results Keys to Effective Communication 00:26:00 Presentations 00:09:00 Meetings 00:07:00 Building Relationships and Networks Work and Your Personality 00:05:00 Bonus Section & Contact Information: Clarity Coaching with Gretchen Maurer 00:05:00 Roles in the Office MRP 00:18:00 Mock Exam Mock Exam - Diploma in Workplace Professionalism and Communication 00:20:00 Final Exam Final Exam - Diploma in Workplace Professionalism and Communication 00:20:00