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This course is designed for people working with Children and Young People who are victims or perpetrators of Bullying. The course will raise awareness of bullying, will encourage the learners to self-reflect on their practice in relation to bullying and will introduce strategies to manage it.
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How do your customers see you? Market positioning is at the intersection of your offering and your customers – in the form of both the promise you make in the form of messaging, and customer perceptions of how well you deliver on that promise. Your goal is to uniquely claim a niche in the marketplace that encapsulates the value you deliver to your audience. To help define your claim, this learning stream provides a six-step framework for honing your positioning. You’ll examine the facets of your business to find the elements you deliver that resonate most with customers, use starter wording templates as a jumping-off point, and validate your work with seven key criteria. Multiple examples from product, technology, and service companies are discussed throughout – including how poor repositioning of one of American’s best-known brands damaged the company. Workshop exercises will guide you through creation of positioning statements that will form the basis of your marketing and messaging strategy at launch and beyond.
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Key Learnings Learn the core concepts of strategic marketing Grasp a clear idea about marking environment and marketing segmentation Develop the knowledge and expertise to conduct effective market research Understand the process of successful advertising and sales promotion Receive detailed lessons on integrated marketing communication Enhance your knowledge about direct marketing and digital marketing Why Choose to Study the Marketing Analytics with Janets: Earn a digital Certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Assignment Certificate of Achievement After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this Course for? The Marketing Analytics course is perfect for developing a solid foundation in marketing. This course will be beneficial for obtaining a promising career in the marketing industry. There are no prerequisites for this course people from any study background can enrol. Career Path Training offered by the Marketing Analytics course could potentially benefit a range of roles, but would particularly enhance careers in Marketing Analyst Marketing Executive Business Owner Course Content Module 01: Basics of Marketing Basics of Marketing 00:47:00 Module 02: The Marketing Process The Marketing Process 00:50:00 Module 03: Strategic Marketing Strategic Marketing 01:12:00 Module 04: Marketing Environment Marketing Environment 00:30:00 Module 05: Market Segmentations Market Segmentations 00:53:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:13:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:53:00 Module 08: Marketing Research Marketing Research 00:49:00 Module 09: Product Strategy Product Strategy 00:56:00 Module 10: Branding Strategy Branding Strategy 00:40:00 Module 11: Product Life Cycle Product Life Cycle 00:34:00 Module 12: Pricing Strategy Pricing Strategy 01:16:00 Module 13: Marketing Channels Marketing Channels 01:17:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:01:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:02:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:15:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:55:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Register on the Marketing Fundamentals today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get an e-certificate as proof of your course completion. The Marketing Fundamentals is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Fundamentals Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing Fundamentals, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01: Introduction to Marketing Fundamentals Introduction 00:02:00 Module 02: Definitions of Marketing What is Marketing? 00:08:00 Definition of Marketing and Detailed Explanation 00:14:00 Module 03: Traditional vs Contemporary Marketing Traditional Vs Contemporary Marketing 00:07:00 Module 04: Marketing Management Orientations Evolution of Marketing 00:06:00 Module 05: Understand your Customers Customer Value & Satisfaction & Delight 00:07:00 Customer Value examples 00:05:00 Customer Loyalty 00:07:00 Customer Centricity 00:05:00 Module 06: Segmentation Marketing segmentation 00:05:00 Bases for Segmentation 00:12:00 Selecting the BEST Segment 00:04:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.