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Do you have an interest in copywriting and it to be your career path? This course on how to become a competent copywriter can help you to get into the world of copywriting. Writing successful copies for the web might not be easy but it is not impossible. You should always make sure that your readers understand how does your website work by creating a good and effective web copy. This Diploma in Copywriting course will take you steadily to the different aspects of copy-writing from writing content for the internet to writing commercial copy. It will also provide you with the skills you need to acquire to become a Professional commercial copywriter. It will also help you in writing original, convincing and appealing content. There are lots of copywriters who want to write about 'fun stuff' like music, film, fashion, travel, and food. There are far fewer writers with expertise and experience in industries like insurance, finance, telecoms, and law. By specializing in these industries you can open up more opportunities for yourself. So what are you waiting for! Take this course and get started in your path to becoming a professional copywriter. Who is this course for? Diploma in Copywriting is suitable for anyone who want to gain extensive knowledge, potential experience, and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Diploma in Copywriting is open to all from all academic backgrounds and there is no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Copywriting Why Writing Copy for the Web is Different 00:15:00 Visitors Are The Most Important 00:30:00 Plan in Order to Succeed 00:30:00 How to Write an Effective Copy for the Web 00:30:00 How to Find the Effective Keywords and the Keyword Phrases 00:15:00 Keep it Short and Elegant 00:30:00 Other Essential Components for Good Copywriting 01:30:00 Get a Headline that Grabs 00:15:00 How to Write a Headline 00:15:00 Test the Tones of Your Headlines 00:15:00 Make Your Text Links Look Alike 00:30:00 Be Positive from the Beginning till the End 00:30:00 Conclusion 00:15:00 Copywriting That Sells Introduction 00:30:00 Structure 01:00:00 Headlines 01:00:00 Tone of voice 01:00:00 Online style 01:00:00 Reassurance 01:00:00 Reading strategies 01:00:00 Conclusion 00:15:00 Reference Book Copywriting 101 00:00:00 Mock Exam Mock Exam- Diploma in Copywriting 00:20:00 Final Exam Final Exam- Diploma in Copywriting 00:20:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Getting Started ILM Level 2 Diploma in Team Leading course is designed to provide new and aspiring team leaders with a thorough understanding of the leadership role and its wide-ranging responsibilities. As a widely accepted and nationally recognised course, it is an ideal platform to start your journey towards a successful leadership career. This course aims to provide a thorough understanding of core team-leading competencies, such as communication, motivation, and performance management, while also looking into the specific areas of leadership relevant to your workplace context. Through an extensive selection of modules you will have the flexibility to tailor your learning experience to align with your career aspirations and professional development goals. Key Benefits For Learners Take control of your personal development Communicate clearly and confidently Engage and support your team Build positive and productive relationships at work Get a nationally recognised qualification For Organisations Provide team leaders with extensive training to ensure they have the required skills to lead their teams effectively. Equip staff with the competence and knowledge needed to effectively manage people Cultivate strong relationships within and outside the organisation. Encourage staff to engage in continuous learning and development Foster a culture of open communication, active listening, and seamless collaboration which paves way to increased productivity and job satisfaction. Career Pathways The ILM Level 2 Team Leading can open many career pathways including, but not limited to: Team Leader, with an estimated average salary of £27,835 per annum Supervisor, with an estimated average salary of £22,480 per annum Team Coordinator, with an estimated average salary of £25634 per annum About Awarding Body Institute of Leadership & Management (ILM) is a professional body that helps people worldwide improve their leadership capabilities and advance their careers. All ILM qualifications are awarded by The City and Guilds of London Institute, founded in 1878 and incorporated into the Royal Charter. ILM qualifications are regulated and approved by Ofqual, the governing body for qualifications in the UK. What is included? Learn 100% online at your own pace Dedicated support from expert tutors Dedicated Support Desk Portal: You can raise queries, request tutor support and ask for a call back whenever you need guidance and assistance. Elevate Knowledge: Your tutors will provide formative assessment feedback for each module, helping you improve your achievements throughout the program Schedule online personal tutor meetings whenever you want, which will help you get the most out of your studies and provide guidance, support and encouragement 12 months support period 24-hour access to the online learning platform 'MyLearnDirect' Schedule live online classes for each module at your convenience. (Blended learning only) Quality learning resources and study guides developed by ILM-approved tutors. All assessment materials are conveniently accessible through the online learning platform 'MyLearnDirect' Induction: We offer online and flexible learning induction to help you settle in and prepare for your online studies ILM Membership - You will receive 12 months of the Institute of Leadership & Management membership, bringing access to a wealth of resources to support your leadership development. ILM Digital credentials - Validate your skills and share achievements anywhere, anytime using Digital Credentials Assessment For each module you study, you will complete a written assignment of 1500-2000 words and submit it online at your MyLearnDirect learning portal. The submitted assignments will be assessed by your ILM-approved tutor. Entry Requirements ILM Level 2 Diploma in Team Leading is designed for new aspiring team leaders, which gives an in-depth introduction to the role and responsibilities of a team leader. To be eligible for this course, you must: Be 18 years of age and over Be new to a team leader role or have some experience in team leading or similar job role. Possess the ability to complete the Level 2 course Our friendly admissions advisors will provide the best advice, considering your needs and goals.  Progression This qualification will provide progression opportunities to other qualifications such as: ILM Level 3 Diploma in Management ILM Level 4 NVQ Diploma in Management ILM Level 4 Diploma in the Principles of Leadership & Management Why gain a ILM Qualification? This course is designed for team leaders, aiming to support the development of their skills in leading a team, ensuring that the team's work meets organisational objectives, and contributing to planning, problem-solving, and decision-making. The Level 2 course provides an in-depth introduction to critical roles and responsibilities for those new to a leadership position. Each module equips you with essential skills to successfully lead a team, including planning, allocating, and monitoring work. Additionally, you will learn motivation techniques and how to address complex issues such as underperformance. Successful completion of the course could lead you to progression to Level 2 or 3 courses. Through this course you will learn how to develop yourself as a Team Leader, how to improve the performance of your team and how to plan and monitor work. ILM graduates achieve remarkable things: An impressive 70,000 people take ILM qualifications every year, with 93% of employers agreeing that their managers improved after completion. ILM Membership - All ILM learners receive a minimum of 12 months membership of the Institute of Leadership & Management, bringing access to a wealth of resources to support their leadership development ILM Digital credentials - Validate skills and share achievements anywhere, anytime using Digital Credentials Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. UNIT1- Resolve Customers' Complaints Reference No : 8620-323 Credit : 4 || TQT : 40 UNIT2- Lead and Manage a Team Reference No : 8620-202 Credit : 5 || TQT : 50 UNIT3- Principles of Team Leading Reference No : 8620-203 Credit : 5 || TQT : 50 UNIT4- Understand Business Reference No : 8620-204 Credit : 4 || TQT : 40 UNIT5- Develop Working Relationships with Colleagues Reference No : 620-205 Credit : 3 || TQT : 30 UNIT6- Manage Team Performance Reference No : 8620-301 Credit : 4 || TQT : 40 UNIT7- Manage Conflict within a Team Reference No : 8620-310 Credit : 5 || TQT : 50 UNIT8- Health and Safety Procedures in the Workplace Reference No : 8620-208 Credit : 2 || TQT : 20 UNIT9- Manage Personal Performance and Development Reference No : 8620-200 Credit : 4 || TQT : 40 UNIT10- Communicate Work-Related Information Reference No : 8620-201 Credit : 4 || TQT : 40 Delivery Methods School of Business & Technology London provides various flexible delivery methods to its learners, including online learning and blended learning. Thus, learners can choose the mode of study as per their choice and convenience. The program is self-paced and accomplished through our cutting-edge Learning Management System. Learners can interact with tutors by messaging through the SBTL Support Desk Portal System to discuss the course materials, get guidance and assistance and request assessment feedbacks on assignments. We at SBTL offer outstanding support and infrastructure for both online and blended learning. We indeed pursue an innovative learning approach where traditional regular classroom-based learning is replaced by web-based learning and incredibly high support level. Learners enrolled at SBTL are allocated a dedicated tutor, whether online or blended learning, who provide learners with comprehensive guidance and support from start to finish. The significant difference between blended learning and online learning methods at SBTL is the Block Delivery of Online Live Sessions. Learners enrolled at SBTL on blended learning are offered a block delivery of online live sessions, which can be booked in advance on their convenience at additional cost. These live sessions are relevant to the learners' program of study and aim to enhance the student's comprehension of research, methodology and other essential study skills. We try to make these live sessions as communicating as possible by providing interactive activities and presentations. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.

Why Choose Unity 3D Intermediate Level Training Course? Click here for more info Learn game development potential with our Unity 3D training courses. Perfect for beginners and experienced developers, learn to create high-quality 3D & 2D games across various platforms. Led by certified Unity instructors, explore mobile, desktop, VR/AR, consoles, and Web game development. Duration: 20 hrs Method: 1-on-1, Personalized attention Schedule: Tailor your own hours of your choice, available from Mon to Sat between 9 am and 7 pm Learn Unity 3D and VR Development with a course at London Design Courses. Explore Unity 3D's core features in our immersive course. Delve into materials, animations, and scripting for dynamic 3D games and applications. Tailored for all levels, the course offers personalized learning and expert insights. Additionally, discover the world of VR development with Unity 3D, mastering hardware setup and immersive experiences. Join us to unleash your game development and VR potential. Course Outline: Hours 1-2: Introduction to Unity Explore the Unity interface and workspace Initiate a new Unity project Set up the basic scene and navigation Hours 3-4: Importing Assets Discover and download free assets Import assets into Unity Understand different asset types and their applications Hours 5-6: Building the Environment Utilize Unity's terrain tool for environment creation Enhance with textures and materials Add environmental objects to enrich the scene Hours 7-8: Character Design Create 3D models for characters Rig and animate the character Import the character into Unity Hours 9-10: Player Controls Set up and comprehend player controls Script basic movements and interactions Implement camera controls for seamless gameplay Hours 11-12: Physics Grasp and implement physics in Unity Configure collisions and triggers Integrate gravity, force, and torque for realism Hours 13-14: Audio Master audio implementation in Unity Add sound effects and background music Fine-tune volume and pitch for immersive experiences Hours 15-16: Lighting and Effects Employ lighting techniques in Unity Create dynamic day-night cycles Enhance visuals with lens flares and particle systems Hours 17-18: User Interface Construct a user interface with Unity's canvas system Integrate interactive elements like buttons and menus Script user interface components for smooth functionality Hours 19-20: Optimization and Performance Implement optimization techniques in Unity Utilize the profiler to analyze performance Improve frame rate and reduce memory usage Hours 21-22: Multiplayer Explore multiplayer implementation in Unity Set up a local multiplayer game Hours 23-24: Mobile Development Discover mobile development in Unity Build and deploy games for mobile devices Optimize for mobile performance and controls Hour 25: Advanced Topics Dive into advanced scripting techniques like coroutines, delegates, and events Explore shader programming and visual effects Delve into VR development with Unity and Oculus Quest Final Project: Create a Simple Game from Start to Finish Test the game and identify bugs Make necessary adjustments and improvements Experience the Real-Time Development Platform - Get Started on Unity Pro Today: https://www.unity.com/ Create 3D, 2D, VR & AR Experiences for Any Industry - Games, Auto, AEC, Film, and More. A Complete Solution to Develop Better, Iterate Faster, and Grow Your Business. Learning Outcome: By completing the Unity 3D Training Course, you will: Master Unity's interface and workspace. Import and manage diverse assets effectively. Create captivating environments and characters. Implement player controls and physics for realism. Enhance your games with audio and visual effects. Design user-friendly interfaces with interactive elements. Optimize performance and reduce memory usage. Explore multiplayer and mobile game development. Delve into advanced scripting techniques and VR development. Successfully create a simple game from start to finish.

This is a hands-on comprehensive course for beginners and in just two hours, you will learn the fundamentals of the Hadoop Ecosystem and its three main building blocks. This course will prepare you to start learning more about big data and to implement Hadoop components in Azure Cloud using HDInsight.

Learn Excel for Business Accounting with our comprehensive course. From basic worksheet creation to advanced functions like pivot tables, charts, and data analysis, master Excel's features for efficient accounting tasks. Ideal for business professionals and students looking to enhance their Excel skills for financial management.

Developing a web site for the Internet or an intranet is a quite challenging task. Website Development Course will ensure you the platform for being an independent web developer and provide you the skills and knowledge to design, build and manage websites. Covering the four essential modules -HTML 5, JavaScript, CSS, and Bootstrap, the course will outline the topics on the header, navigation, and footer HTML code across web pages using PHP. By the end of the course, you can apply essential programming language ideas at the time of website design, select an appropriate web hosting service, and can publish your webpages. To grasp adequate knowledge of enterprise databases, software, and web applications, there is no alternative to best course providers. Learning Outcomes Learn to use HTML 5, JavaScript, CSS and Bootstrap You will learn to choose fonts, a colour scheme You can create a header, navigation bar, and footer How to design and build databases and use website development language You will be able to develop a working model for creating your own personal or business websites Who is the course for? This course is ideal for those wanting to improve their base skills in office administrative tasks This course would be ideal for people who want to start working as a receptionist, office administrator, office manager, administrative assistant or secretary Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Get Started What This is About 00:07:00 Start Building 00:18:00 Choose Your Fonts 00:05:00 Choose Your Color Scheme 00:05:00 Create the Nav Bar 00:11:00 Add a Page Footer 00:08:00 Beyond the Basic Structure Style the Body Content 00:05:00 Make it Responsive 00:10:00 Activate the Hamburger Menu 00:17:00 Make it Professional with Animations 00:04:00 Share Content Across Pages Why Share Content Across Pages? 00:08:00 Install AMPPS - Windows 00:11:00 Install AMPPS - Mac 00:13:00 Break Out the Shared Content 00:10:00 Professional-Grade Touches External JavaScript and Meta Tags 00:07:00 Adding More Pages to the Site 00:07:00 Highlight the Current Page in the Nav Bar 00:14:00 More Body Text Styling 00:10:00 Creating the Media Cards 00:13:00 Styling Lists 00:09:00 Styling Form Controls 00:15:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

A wedding planner is a professional who works with a client to design, plan, and manage their wedding. Weddings are important events in people's lives, so couples are often willing to spend a significant amount of money to ensure that their weddings are well-organized. Our Level 5 Diploma in Wedding Plannercourse will teach you how to design, plan and host the wedding perfectly in simple and practical ways. The program is ideal for those who want to work as an event organizer. The course will place a strong emphasis on project methods. Discover how to turn your passion for weddings into a lucrative career. Our professional wedding planners will show you how to work with clients of all kinds, how to answer their questions and meet their needs at every stage of the process, from planning to execution. You'll also learn how to find and sign clients, price your work, market your skills, and grow your business. To become a professional wedding planner, this Level 5 Diploma in Wedding Planner course is perfect. This Level 5 Diploma in Wedding Planner course is a comprehensive online course that will provide you with a complete understanding of the nature of the related sector and your key roles within it. The Level 5 Diploma in Wedding Planner course includes event planning, wedding photography, videography, crafting as well as maintaining the catering section. This is a responsible position that requires a service minded professional attitude. Learning Outcomes By the end of the Level 5 Diploma in Wedding Planner course, learners will be able to: Learn how to set the tone for your wedding. Learn how to decide who the participants will be. Learn how to plan the ceremony location. Understand how to set a realistic wedding budget. Understand how to buy wedding invitations. Understand how to choose a wedding photographer. Understand special considerations. Understand the ceremony text. Understand how to arrange a wedding reception. Why Choose Level 5 Diploma in Wedding Planner Course from Us Self-paced course, access available from anywhere. Easy to understand, high-quality study materials. Diploma in Travel & Tourism Course Developed by industry experts. MCQ quiz after each module to assess your learning. Automated and instant assessment results. 24/7 support via live chat, phone call or email. Free PDF certificate as soon as completing the course. ***Others Benefits of this Level 5 Diploma in Wedding Planner Course Free One PDF Certificate Access to Content - Lifetime Exam Fee - Totally Free Unlimited Retake Exam [ Note: Free PDF certificate as soon as completing the Level 5 Diploma in Wedding Planner course] Course Curriculum of Level 5 Diploma in Wedding Planner Module 01: Setting the Tone for Your Wedding Module 02: Deciding Who the Participants Will Be Module 03: Planning the Ceremony Location Module 04: How to Set a Realistic Wedding Budget Module 05: How to Buy Wedding Invitations Module 06:How to Choose a Wedding Photographer Module 07: Special Considerations Module 08: The Ceremony Text Module 09: Wedding Reception >>-----------------<< Assessment Method After completing each module of the Level 5 Diploma in Wedding Planner Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification After completing the MCQ/Assignment assessment for this Level 5 Diploma in Wedding Planner course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? Our most advanced Level 5 Diploma in Wedding Planner is suitable for anybody wishing to acquire their first professional employment in this exciting field, or to develop in their current position. Similarly, people who run their own event management companies but lack official training and certificates may find the content of this course useful. Requirements There are no specific requirements for Level 5 Diploma in Wedding Planner because it does not require any advanced knowledge or skills. Career path Students who successfully complete the Level 5 Diploma in Wedding Planner course may pursue a range of jobs, including: Activities & Events Planner Meeting & Event Planner Association Event Planner Event Planner/Analyst Exhibition Coordinator Special Events Planner Event Operations Manager Conference Planner

Level 5 QLS Endorsed Course with FREE Certificate | CPD & CiQ Accredited | 150 CPD Points | Lifetime Access

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

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