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Level 5 QLS Endorsed Course with FREE Certificate | CPD Accredited | 150 CPD Points | Lifetime Access

This masterclass will elevate your copywriting skills and set you on the path to success in the digital age. Learning from industry experts, you will develop the skills to write engaging marketing materials, captivating website content and attention-grabbing ads. This Course At A Glance Accredited by CPD UK Endorsed by Quality Licence Scheme Master the basics of copywriting Understand copywriting formulation Learn how to edit sales copy Know how to write excellent sales copy Master copywriting for online course landing pages Understand copywriting for long-form sales letters Learn copywriting for landing pages Know copywriting for video sales letters Understand copywriting for high converting promotional videos Copywriting Course - Masterclass Overview This copywriting masterclass will give you a brief overview of copywriting formulation and understanding the building blocks of great copywriting. You will learn the steps to edit sales copy, write engaging headlines, excellent sales copy, copywriting for online course landing pages, long-form sales letters, and blog posts. Besides that, you will have deep knowledge of copywriting for high converting promotional videos, landing pages, and video sales letters. This online course will help you understand how to copyright for email and Twitter as well. By the end of the course, you will gain extensive knowledge in copywriting, valuable tips to write unique headlines and sales copy, and edit sales copy. Who should take this course? This interactive course is suitable for those who want to have in-depth knowledge of copywriting, its fundamentals, and the process of editing sales copy and writing attractive headlines. It is ideal for those who wish to pursue their career in copywriting. Entry Requirements There are no academic entry requirements for this copywriting course online - masterclass, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This copywriting course online - masterclass for beginners course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Course Curriculum Introduction Introduction How to Navigate This Course - Watch This Video The Psychology of Selling Get Your Psychology Right 13 Sales Buttons You Need to Know How to Push Copywriting to Sell 10 Steps you Must Know What are the Eight Universal Motivators How to Overcome Objections 12 Secret Steps to Mastering the Basics of Copy Writing 12 Secret Steps - Introduction 12 Steps - AIDA 12 Steps - Audience 12 Steps Format 12 Steps - Pain 12 Steps - Scarcity 12 Steps - Objections 12 Secret Steps - Headlines 12 Secret Steps - Risk 12 Secret Steps - Benefits 12 Secret Steps - Simplicity 12 Secret Steps - Readability 12 Secret Steps - Endorsements Copywriting Formulation - Understanding the Building Blocks of Great Copywriting Introduction to Copywriting Formulation Starting with AIDA3 PAS Problem Agitation Solution The 4 Ps QUEST BASICS: How to Edit Sales Copy Can You Write Better Sales Copy 20 Ways to Write Better Copy Seven Guidelines for Editing How to Write Headlines What You Need to Know to Write Great Headlines Writing Great Sales Copy 14 Step Formula to Writing Great Sales Copy Copywriting for Online Course Landing Pages Step 3 Reveal Your Solution Step 4 Credentials Step 5 Demonstrate the Benefits Step 8 Add Bonuses Step 9 Guarantees Copywriting for Long Form Sales Letters Five Formulations for Sales Letters The Five Point Sales Letter Formula The Seven-Step Copywriting Formula for Sales Letters The Nine Point Formula The 18 Step Sales Letter 21 Part Sales Letter Formula Bonus: 32 Step Power Copywriting Formula Copywriting for Blog Posts Copywriting for Blogs - Introduction A Simple Formula for Blog Posts Blog Post Copywriting Formula Blog Post Editing Check List Copywriting for Bullet Points Copywriting for Testimonials Copywriting for High Converting Promotional Videos How to Create a High Converting Promotional Video The Promotional Video for This Course Following the Script The Promotional Video - Version 2 2018 Update; The Formula for a Promotional Video 2018 Copywriting Course Promotional Video Copywriting for Landing Pages Copywriting for Landing Pages Copywriting for Video Sales Letters What is a Video Sales Letter How To Write an Attention Grabbing Video Sales Letter Headline How To Write an Attention Grabbing Video Sales Letter Headline Video Sales Letter Outline Copywriting for Email Copywriting for Email ACTIVITY: Analysis of a Long Form Story Telling Email Email Copywriting Analysis 1 How to Write Effective Welcome Emails Copywriting for Twitter Copywriting for Twitter: Entertain and Engage - Be Brief! Conclusion and Course Wrap Up Conclusion and Course Wrap Up Supplementary Resources Supplementary Resources - Copywriting Masterclass Assessment Assessment - Copywriting Course Online - Masterclass Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.     Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35.   FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Level-5 QLS Endorsed | 22-in-1 Diploma Bundle | 22 Free CPD PDF | Lifetime Access

Level 5 QLS Endorsed Course | CPD & CiQ Accredited | Audio Visual Training | Free PDF Certificate | Lifetime Access

Level 5 QLS Endorsed Course with FREE Certificate | CPD & CiQ Accredited |150 CPD Points | Lifetime Access

Overview of Copywriting Masterclass Words are powerful. In today’s online world, good writing can help a business grow fast. The UK copywriting industry has grown by 21% in the last three years. This shows how important skilled copywriters have become. Businesses need clear and strong writing to stand out, and that’s where our Copywriting Masterclass comes in. This course gives you the skills to write copy that gets attention and helps people take action. You will learn how to write headlines that make people want to read more. You’ll also follow a proven nine-step copywriting process that top copywriters use. The Copywriting Masterclass also shares simple formulas that have worked for years. You’ll understand how to use words to connect with your audience and gently guide them to act—whether it’s buying something, signing up, or clicking a link. Whether you are writing for websites, emails, or social media, the Copywriting Masterclass teaches you how to write with purpose. You’ll get tips on writing clearly, using the right tone, and making every word count. Many learners who completed the Copywriting Masterclass are now working with top brands or earning well as freelancers. If you want to improve your writing and start creating results with your words, this course is the right choice for you. By completing this Copywriting Masterclass Course, you will be able to: Understand the key rules of writing copy that works. Use copywriting skills in ads, websites, emails, and more. Write strong headlines that grab attention right away. Use smart marketing tricks to write better sales copy. Follow a step-by-step copywriting method used by experts. Write content that’s clear, catchy, and made to convert. Who is this course for? Marketing professionals who want to write better copy that sells. Small business owners who prefer writing their own content. Content creators who want to turn readers into buyers. Anyone thinking about starting a career in copywriting. Entrepreneurs who need to explain their ideas clearly and get results. Process of Evaluation After studying the Copywriting Masterclass Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Copywriting Masterclass Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don’t need any educational qualification or experience to enrol in the Copywriting Masterclass course. Career Path After completing this Copywriting Masterclass course, you can work in roles like: Copywriter – £25,000 to £45,000 per year Content Marketing Specialist – £28,000 to £50,000 per year Digital Marketing Executive – £23,000 to £38,000 per year SEO Content Writer – £22,000 to £40,000 per year Freelance Copywriter – £30,000 to £65,000 per year Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer’s Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What’s in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy – Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader’s Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer’s Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00

Level 4 QLS Endorsed Course with FREE Certificate | CPD & CiQ Accredited | 120 CPD Points | Lifetime Access

Level 4 QLS Endorsed Course | CPD & CiQ Accredited | Audio Visual Training | Free PDF Certificate | Lifetime Access

Level 5 QLS Endorsed Course | CPD & CiQ Accredited | Audio Visual Training | Free PDF Certificate | Lifetime Access

Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about copywriting Understand the core competencies and principles of copywriting Explore the various areas of copywriting Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert copywriter Copywriting Rules: the Art of Creative Copywriting for all Course Master the skills you need to propel your career forward in copywriting. This course will equip you with the essential knowledge and skillset that will make you a confident copywriter and take your career to the next level. This comprehensive the art of creative copywriting course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this the art of creative copywriting course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective copywriting practice and equip you with the essential skills, confidence and competence to assist you in the copywriting industry. You'll gain a solid understanding of the core competencies required to drive a successful career in copywriting. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for copywriter or for people who are aspiring to specialise in copywriting. Enrol in this the art of creative copywriting course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive the art of creative copywriting course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this copywriting can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This the art of creative copywriting course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This makeup artistry course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This the art of creative copywriting course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:02:00 I Murdered My Grandma This Morning 00:02:00 Chuck Norris Method 00:01:00 A Definition of The Advertisement Message 00:02:00 Marketing + Copywriting 2 Bros or “Double Impact” 00:02:00 A Fresh Way to Communicate Freshness 00:02:00 A Legend of a Copywriter 00:03:00 Where Does The Magic Happen 00:01:00 Finalization 00:01:00 Copywriting and Humor Copy and a Joke: What Do They Have in Common 00:01:00 The Main Secret of a Funny Joke 00:04:00 The Secret of Engagement 00:01:00 Finalization 00:02:00 Human Side of the Advertisement Your Consumer is Your Wife 00:02:00 Be in Love 00:04:00 Give Your Brand a Heart 00:03:00 You Can't Stay Neutral 00:02:00 Nike Ads 00:02:00 A Tiny Cross of Huge Changes 00:01:00 The Power of Imagination Radio and Horror Movies 00:04:00 The Time Spent in Your Dreams 00:05:00 Text and Picture Intro: Dancers 00:01:00 The Correct Structure of a Visual Ad 00:04:00 A Shark and LEGO 00:03:00 Two Cowboys 00:01:00 Finalization 00:02:00 A few Advice People are Selfish 00:01:00 Sell a Hole in The Wall 00:01:00 Improve Your Language 00:01:00 Read 00:01:00 Get New Experiences 00:01:00 Tips From Superheroes 00:07:00 Outro 00:01:00 Certificate of Achievement Certificate of Achievement 00:00:00 Feedback Feedback 00:00:00