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Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Gain the solid skills and knowledge to kickstart a successful career and learn from the experts with this

Overview Advanced Certificate in Content Writing Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Advanced Certificate in Content Writing Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Section 1: Introduction Unit 1: Welcome to the Course 00:08:00 Unit 2: Course Overview 00:09:00 Section 2: Basics of Content Writing Unit 1: An Introduction to Content Writing 00:02:00 Unit 2: Origin & Need of Content Writing 00:06:00 Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00 Unit 4: Career in Content Writing: What to Expect 00:13:00 Unit 5: Types of Content 00:07:00 Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00 Section 3: Content Marketing Unit 1: What is Content Marketing and Why it is Essential 00:05:00 Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00 Unit 3: Understanding Marketing Principles 00:03:00 Unit 4: Identifying Target Audience 00:06:00 Unit 5: What is Buyer Persona and How You Can Create it 00:06:00 Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00 Section 4: Copywriting Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00 Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00 Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00 Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00 Unit 5: How to Write a Sales Copy ( With Example) 00:05:00 Section 5: Content Writing Simplified Unit 1: Writing Principles 00:07:00 Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00 Unit 3: Steps to Write Engaging Content 00:03:00 Unit 4: Free Tool for Editing & Proofreading Content 00:01:00 Section 6: Optimising Content for SEO (Search Engine Optimisation) Unit 1: What is SEO 00:04:00 Unit 2: Using on Page SEO For Optimising Content 00:03:00 Unit 3: Using Off Page SEO For Optimising Content 00:03:00 Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00 Unit 5: Types of Keywords 00:08:00 Unit 6: Which Type of Keywords You Should Choose 00:01:00 Section 7: Content Promotion Unit 1: Why its Essential to Promote Content 00:09:00 Unit 2: Effective Channels to Promote Your Content 00:06:00 Section 8: Tips to Become a Successful Writer Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00 Unit 2: Qualities of a Successful Content Writer 00:11:00 Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00 Section 9: Blog Post Writing Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00 Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00 Section 10: Conclusion Unit 1: Conclusion 00:02:00 Resources Resources - Advanced Certificate in Content Writing 00:00:00 Assignment Assignment - Advanced Certificate in Content Writing 00:00:00

Overview Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Digital Marketing Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Digital Marketing Course is one of the most prestigious training offered at StudyHub and is highly valued by employers for good reason. This Digital Marketing Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Digital Marketing Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At StudyHub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from StudyHub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Why buy this Digital Marketing? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Digital Marketing there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Digital Marketing course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skill. Prerequisites This Digital Marketing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Digital Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Digital Marketing is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Section 1: Introduction Unit 1: What You Will Learn in This Course 00:02:00 Unit 2: What Is the Potential of Selling Online 00:12:00 Unit 3: What Are the Most Popular Activities When on Internet 00:03:00 Section 2: How to Apply the Internet Marketing Process Unit 1: The Internet Marketing Process for Sales Maximisation 00:08:00 Unit 2: How to Apply the Internet Marketing Process 00:07:00 Unit 3: How to Apply the List Building Process 00:04:00 Unit 4: How Much Money Should We Invest on Digital Marketing 00:04:00 Section 3: The Internet Marketing Strategies That Will Increase Your Sales Unit 1: Introduction to the Internet Marketing Principles 00:01:00 Unit 2: Internet Marketing Principle No:1 00:14:00 Unit 3: Examples of Internet Marketing Principle No.1 00:07:00 Unit 4: How to Apply The 1st Internet Marketing Principle 00:06:00 Unit 5: Internet Marketing Principle No.2 00:04:00 Unit 6: Internet Marketing Principle No.3 00:09:00 Unit 7: Internet Marketing Principle No.4 00:12:00 Unit 8: Internet Marketing Principle No. 5 00:05:00 Unit 9: Internet Marketing Principle No. 6 00:09:00 Unit 10: Internet Marketing Principle No.7 00:05:00 Unit 11: Internet Marketing Principle No.8 00:12:00 Section 4: Creating an Internet Marketing Strategy for Your Business Unit 1: Introduction to The Creation of an Internet Marketing Strategy 00:01:00 Unit 2: Step 1- Creating an Internet Marketing Strategy 00:03:00 Unit 3: Step 2 - Creating an Internet Marketing Strategy 00:04:00 Unit 4: Step 3 - Creating an Internet Marketing Strategy 00:03:00 Unit 5: Step 4 - Creating an Internet Marketing Strategy 00:07:00 Unit 6: Step 4b - Examples of Successful Opt-In Pages 00:07:00 Unit 7: Step 5 - Creating an Internet Marketing Strategy 00:05:00 Unit 8: Step 5b - Examples of Successful Opt-In Pages 00:03:00 Unit 9: Step 6 - Creating an Internet Marketing Strategy 00:02:00 Unit 10: Step 7 - Creating an Internet Marketing Strategy 00:05:00 Unit 11: Step 8 - Creating an Internet Marketing Strategy 00:04:00 Unit 12: Step 9 - Creating an Internet Marketing Strategy 00:04:00 Unit 13: Step 10 - Creating an Internet Marketing Strategy 00:03:00 Unit 14: Step 11 - Creating an Internet Marketing Strategy 00:00:00 Section 5: Structuring and Auditing of Website Unit 1: How to Structure Your Website 00:13:00 Unit 2: How to Turn Your Sales Pages into Money Making Machines 00:08:00 Unit 3: Additional Tips for E-Shops 00:09:00 Unit 4: How to Do a Website Audit 00:05:00 Assignment Assignment - Digital Marketing 00:00:00

Embark on a captivating journey into the realm of words with our 'Content Writing' course. Delve deep into the foundations of content creation, exploring the nuances that engage and inform. From the art of copywriting to the strategy behind content marketing, this course provides a comprehensive framework for budding writers. Embrace the power of the written word, optimise it for digital landscapes, and unlock the secrets to success in the ever-evolving world of content. Learning Outcomes Understand the foundational principles and nuances of content writing. Master the skills of copywriting to influence and persuade audiences. Discover the tactics of content marketing and promotion to amplify reach. Learn to optimise written content for search engines to boost visibility. Gain insights into crafting engaging blog posts and various content types. Why choose this Content Writing course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Content Writing Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Content Writing course for? Aspiring writers keen to delve into the digital content realm. Marketers seeking to harness the power of content for brand elevation. Business owners aiming to enhance their brand's online presence. SEO enthusiasts wanting to integrate quality content into their strategies. Bloggers and online publishers looking to refine their writing prowess. Career path Content Writer: £20,000 - £25,000 Copywriter: £23,000 - £28,000 Content Marketing Strategist: £25,000 - £30,000 SEO Specialist: £26,000 - £31,000 Blog Post Writer: £18,000 - £24,000 Content Editor: £22,000 - £27,000 Prerequisites This Content Writing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Content Writing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Course 00:00:00 Unit 2: Course Overview 00:09:00 Section 2: Basics of Content Writing Unit 1: An Introduction to Content Writing 00:02:00 Unit 2: Origin & Need of Content Writing 00:06:00 Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00 Unit 4: Career in Content Writing: What to Expect 00:13:00 Unit 5: Types of Content 00:07:00 Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00 Section 3: Content Marketing Unit 1: What is Content Marketing and Why it is Essential 00:05:00 Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00 Unit 3: Understanding Marketing Principles 00:03:00 Unit 4: Identifying Target Audience 00:06:00 Unit 5: What is Buyer Persona and How You Can Create it 00:06:00 Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00 Section 4: Copywriting Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00 Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00 Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00 Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00 Unit 5: How to Write a Sales Copy ( With Example) 00:05:00 Section 5: Content Writing Simplified Unit 1: Writing Principles 00:07:00 Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00 Unit 3: Steps to Write Engaging Content 00:03:00 Unit 4: Free Tool for Editing & Proofreading Content 00:01:00 Section 6: Optimising Content for SEO (Search Engine Optimisation) Unit 1: What is SEO 00:04:00 Unit 2: Using on Page SEO For Optimising Content 00:03:00 Unit 3: Using Off Page SEO For Optimising Content 00:03:00 Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00 Unit 5: Types of Keywords 00:08:00 Unit 6: Which Type of Keywords You Should Choose 00:01:00 Section 7: Content Promotion Unit 1: Why its Essential to Promote Content 00:09:00 Unit 2: Effective Channels to Promote Your Content 00:06:00 Section 8: Tips to Become a Successful Writer Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00 Unit 2: Qualities of a Successful Content Writer 00:11:00 Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00 Section 9: Blog Post Writing Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00 Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00 Section 10: Conclusion Unit 1: Conclusion 00:02:00 Resources Resources - Content Writing 00:00:00 Assignment Assignment - Content Writing 00:00:00

Register on the Digital Marketing today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Digital Marketing course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Digital Marketing course Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design  The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is This Course for? The Digital Marketing is ideal for those who already work in this sector or are an aspiring professional. This Digital Marketing course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements The Digital Marketing is open to all students and has no formal entry requirements. To study the Digital Marketing course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Career Path The Digital Marketing is ideal for anyone who wants to pursue their dream career in a relevant industry. Learn the skills you need to boost your CV and go after the job you want. Complete the Digital Marketing and gain an industry-recognised qualification that will help you excel in finding your ideal job. Course Content Section 1: Introduction Unit 1: What You Will Learn in This Course 00:02:00 Unit 2: What Is the Potential of Selling Online 00:12:00 Unit 3: What Are the Most Popular Activities When on Internet 00:03:00 Section 2: How to Apply the Internet Marketing Process Unit 1: The Internet Marketing Process for Sales Maximisation 00:08:00 Unit 2: How to Apply the Internet Marketing Process 00:07:00 Unit 3: How to Apply the List Building Process 00:04:00 Unit 4: How Much Money Should We Invest on Digital Marketing 00:04:00 Section 3: The Internet Marketing Strategies That Will Increase Your Sales Unit 1: Introduction to the Internet Marketing Principles 00:01:00 Unit 2: Internet Marketing Principle No:1 00:14:00 Unit 3: Examples of Internet Marketing Principle No.1 00:07:00 Unit 4: How to Apply The 1st Internet Marketing Principle 00:06:00 Unit 5: Internet Marketing Principle No.2 00:04:00 Unit 6: Internet Marketing Principle No.3 00:09:00 Unit 7: Internet Marketing Principle No.4 00:12:00 Unit 8: Internet Marketing Principle No. 5 00:05:00 Unit 9: Internet Marketing Principle No. 6 00:09:00 Unit 10: Internet Marketing Principle No.7 00:05:00 Unit 11: Internet Marketing Principle No.8 00:12:00 Section 4: Creating an Internet Marketing Strategy for Your Business Unit 1: Introduction to The Creation of an Internet Marketing Strategy 00:01:00 Unit 2: Step 1- Creating an Internet Marketing Strategy 00:03:00 Unit 3: Step 2 Creating an Internet Marketing Strategy 00:04:00 Unit 4: Step 3 - Creating an Internet Marketing Strategy 00:03:00 Unit 5: Step 4 - Creating an Internet Marketing Strategy 00:07:00 Unit 6: Step 4b - Examples of Successful Opt-In Pages 00:07:00 Unit 7: Step 5 - Creating an Internet Marketing Strategy 00:05:00 Unit 8: Step 5b - Examples of Successful Opt-In Pages 00:03:00 Unit 9: Step 6 - Creating an Internet Marketing Strategy 00:02:00 Unit 10: Step 7 - Creating an Internet Marketing Strategy 00:05:00 Unit 11: Step 8 - Creating an Internet Marketing Strategy 00:04:00 Unit 12: Step 9 - Creating an Internet Marketing Strategy 00:04:00 Unit 13: Step 10 - Creating an Internet Marketing Strategy 00:03:00 Unit 14: Step 11 - Creating an Internet Marketing Strategy 00:05:00 Section 5: Structuring and Auditing of Website Unit 1: How to Structure Your Website 00:13:00 Unit 2: How to Turn Your Sales Pages into Money Making Machines 00:08:00 Unit 3: Additional Tips for E-Shops 00:09:00 Unit 4: How to Do a Website Audit 00:05:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Dive into the dynamic fields of marketing, advertising, and public relations with a course designed to equip you with essential knowledge and strategic insight. This programme explores the foundational principles of marketing, from understanding market segmentation and consumer behaviour to mastering pricing and branding strategies. Alongside these core topics, you’ll gain a thorough understanding of integrated marketing communications and the evolving digital landscape, ensuring you grasp how modern marketing channels operate effectively. The public relations segment offers a deep dive into managing relationships between organisations and their audiences. It covers key PR concepts, organisational management, and ethical standards while highlighting crisis management and social media’s role in shaping public perception. Whether you aim to enhance your career or broaden your understanding of communication strategies, this course provides clear, relevant knowledge tailored for today’s marketing and PR environments — all delivered online for your convenience. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases This course covers essential topics including understanding consumer behavior, developing effective product and branding strategies, conducting market research, and utilizing various marketing channels such as advertising, sales promotion, personal selling, and digital marketing to create successful marketing campaigns and reach target audiences effectively. This PR : Public Relation course covers foundational aspects of Public Relations, including its principles, tactics, and management. It explores essential topics such as organizational strategies, research methods, crisis management, and ethical considerations. Emphasizing social media's role, it equips students with vital skills for navigating diverse PR fields ethically and professionally. Course Curriculum: Course 01: Marketing Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 02: PR : Public Relation Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Learning Outcomes: Understand core marketing principles and strategic frameworks. Analyze consumer behaviour for effective marketing strategies. Develop comprehensive product and branding strategies. Implement integrated marketing communications across various channels. Execute tactical public relations initiatives with ethical considerations. Manage crises and maintain brand reputation effectively. Accreditation All of our courses, including the Marketing, Advertising & PR Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Marketing, Advertising & PR Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the Marketing, Advertising & PR Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 25 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking comprehensive knowledge. Individuals aiming to excel in advertising and sales promotion roles. PR enthusiasts looking to master strategic communication. Entrepreneurs desiring to build strong brand identities. Career changers exploring opportunities in dynamic industries. Requirements Learners do not require any prior qualifications to enrol on this Advertising & PR Course. You just need to have an interest in Advertising & PR Course. Career path Marketing Manager - £40K to £60K/year. Advertising Account Executive - £20K to £30K/year. PR Specialist - £25K to £45K/year. Brand Manager - £35K to £50K/year. Digital Marketing Strategist - £30K to £45K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

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This Sales and Marketing Bundle offers a rich and diverse programme designed to enhance your understanding and expertise across multiple facets of sales and marketing. Whether you're aiming to refine your sales management approach, deepen your grasp of digital marketing, or master customer relationship techniques, this course collection covers the essential topics that shape today’s competitive business landscape. From retail sales and telesales strategies to the psychology behind customer behaviour, each module is crafted to develop your strategic thinking and boost your commercial acumen. Delivered fully online, this accredited bundle provides flexibility and depth, featuring courses such as SEO for business, brand management, and commercial law to sharpen your market insight. Alongside practical knowledge in budgeting and forecasting, it includes key elements like anti-money laundering, customer service, and eCommerce essentials, ensuring a well-rounded grasp of sales and marketing principles. This course is ideal for professionals looking to elevate their career or businesses seeking to refine their marketing efforts with current, relevant knowledge. Key Features of Sales and Marketing Bundle CPD Accredited Sales and Marketing Course Instant PDF certificate Fully online, interactive Sales and Marketingcourse Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Enrol now in this Sales and Marketing Bundle course to excel! To become successful in your profession, you must have a specific set of Sales and Marketing skills to succeed in today's competitive world. In this in-depth Sales and Marketingtraining course, you will develop the most in-demand Sales and Marketing skills to kickstart your career, as well as upgrade your existing knowledge & skills. Sales and Marketing Curriculum Course 01: Sales Management Course 02: Retail Sales Assistant and Personal Shopper Course 03: Residential Property Sales Course 04: Telesales Executive Training Course 05: Sales: Psychology of Customers Course 06: CRM - Customer Relationship Management Course 07: AML, KYC & CDD Course 08: Customer Service Level 2 Course 09: Marketing Management Course 10: ECommerce Course 11: Content Management Course 12: Digital Marketing Course 13: The Secrets of Body Language Course 14: Public Relations Course 15: SEO - Search Engine Optimisation for Business Course 16: Product Management: Brand Management Course 17: Budget & Forecast Course 18: Purchase Ledger Course 19: Commercial Law 2021 Course 20: Investment Accreditation This Sales and Marketing bundle courses are CPD accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Sales and Marketing course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). CPD 200 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is ideal for all employees or anyone who genuinely wishes to learn more about Sales and Marketing basics. Requirements No prior degree or experience is required to enrol in this course. Career path This Sales and Marketing Course will help you to explore avariety of career paths in the related industry. Certificates Digital certificate Digital certificate - Included Hardcopy Certificate Hard copy certificate - Included Hardcopy Certificate (UK Delivery): For those who wish to have a physical token of their achievement, we offer a high-quality, printed certificate. This hardcopy certificate is also provided free of charge. However, please note that delivery fees apply. If your shipping address is within the United Kingdom, the delivery fee will be only £3.99. Hardcopy Certificate (International Delivery): For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10.