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Overview of Microsoft Teams Masterclass In today’s fast-changing digital world, Microsoft Teams is now one of the main tools used by over 4.8 million businesses in the UK. It helps teams work together, whether they are in the office, working from home, or using a mix of both. This Microsoft Teams Online Masterclass is designed to help you learn the platform from start to finish, whether you are just starting or want to improve your current skills. The need for people who can manage Teams and support communication in the workplace is growing quickly. The Microsoft Teams Online Masterclass covers all the key parts of using the platform. You will learn how to create and manage teams, handle channels, schedule meetings, make video calls, and use apps and connectors to make work easier. Whether you’re using the free or paid version, this course gives you simple, clear lessons that show how to use Teams in real work settings. You’ll also get helpful tips on using advanced tools to support smooth teamwork. As companies spend more money on digital tools, there is a high demand for people who understand Microsoft Teams well. This Microsoft Teams Online Masterclass helps you build real skills that employers are looking for. By taking this Microsoft Teams Online Masterclass, you can prepare for better job opportunities and be ready for the future of work. Learning Outcomes By the end of this Microsoft Teams Online Masterclass, you will be able to: Use the Microsoft Teams dashboard and set it up on your device Organise teams, add or remove members, manage channels, and use chat easily Work better with others by using Word, Excel, and PowerPoint inside Teams Run smooth voice calls, video meetings, and presentations Set up advanced tools, apps, and connect with other organisations Use helpful tips, shortcuts, and personal settings to save time and work smarter Who is this course for? This Microsoft Teams Online Masterclass is ideal for: Office workers and team members who want to improve their online communication and teamwork, especially in remote or hybrid jobs Admin staff and office managers who manage team messages, set up meetings, and need to know how to use all features of Teams Small business owners and startups looking for low-cost ways to connect with their teams and choose the best Teams version for their needs IT support staff and tech admins who handle Teams setup, user accounts, and need to solve technical issues in the workplace Career changers and new job seekers who want strong Microsoft Teams skills to help them find work and succeed in modern office roles Process of Evaluation After studying the Microsoft Teams Masterclass Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Microsoft Teams Masterclass Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don't need any educational qualification or experience to enrol in the Microsoft Teams Masterclass course. Career Path Completing the Microsoft Teams Online Masterclass can lead to roles such as: Teams Administrator – £22,000 to £35,000 per year Digital Communications Specialist – £25,000 to £42,000 per year Collaboration Systems Analyst – £28,000 to £45,000 per year Business Communications Coordinator – £20,000 to £32,000 per year IT Support Technician – £18,000 to £30,000 per year Course Curriculum Microsoft Teams - Introduction PROMO Video 00:01:00 Introduction on Microsoft Teams 00:02:00 Free and Paid versions 00:02:00 Accessing Teams - Web or Desktop 00:02:00 Installing Desktop 00:02:00 Mastering Microsoft Teams Managing Teams and Members 00:05:00 Inviting Members 00:05:00 Managing Channels 00:07:00 Chat 00:04:00 Collaboration with Word, Excel, PowerPoint 00:10:00 Voice & Video Calls 00:05:00 Meetings - Available on the Paid version of Microsoft Teams 00:03:00 Adding More Apps 00:08:00 Activity 00:02:00 Search Bar 00:03:00 Settings 00:05:00 Multiple Organizations 00:02:00 Microsoft Teams Mobile 00:05:00 Top Microsoft Teams Tips TIP#1 - Forwarding Email 00:03:00 TIP#2 - Saving Items 00:01:00 TIP #3 - Naming Group Chats 00:01:00 TIP #4 - Connectors 00:03:00 TIP #5 - Live Captions in Meetings 00:02:00 TIP #6 - Top Shortcuts@@ 00:03:00 TIP #7 - Customize the Environment 00:02:00 TIP #8 - Channel Notifications 00:02:00 TIP #9 - Private Channels 00:02:00 TIP #10 - Pin Channels 00:01:00 TIP #11 - Post Announcements 00:02:00

In today’s digital-first world, cutting through the noise requires more than just catchy headlines—it demands strategy, skill, and the right words in the right places. This Professional Diploma in Digital Marketing delivers exactly that. From writing compelling copy that drives clicks, to fine-tuning blog content for SEO without sounding like a keyword machine, this course has been thoughtfully crafted to sharpen your marketing edge. Whether you're penning product descriptions, tweaking Google Ads, or diving into the nuances of PPC, you’ll gain the insight to make each word—and each pound—go further. SEO is no longer about stuffing keywords; it’s about intent, structure, and speaking Google’s language without losing your human voice. With this course, you’ll navigate the digital marketing ecosystem, learn how PPC and blogging work hand-in-hand, and understand what makes people click (or scroll away). Ideal for marketers, content writers, small business owners or anyone with something to promote, this diploma is your gateway to mastering digital messaging in a way that’s strategic, smart, and surprisingly enjoyable. Brief Curriculum Chapter 01: Introduction to Digital Marketing Chapter 02: Define Your Business & Target Audience Chapter 03: Brand Identity Chapter 04: Websites Chapter 05: Email Marketing Chapter 06: Copywriting, Blogging & SEO Chapter 07: YouTube Chapter 08: Video Marketing Chapter 09: Facebook Groups Chapter 10: Facebook Pages Chapter 11: Facebook Ads Chapter 12: Facebook Retargeting Chapter 13: Facebook For Local Business Chapter 14: Google AdWords Chapter 15: Twitter Marketing Chapter 16: Instagram Marketing Chapter 17: Pinterest Marketing Chapter 18: LinkedIn Marketing Chapter 19: Periscope Marketing Chapter 20: Social Media Live Streaming Chapter 21: Podcasting Chapter 22: Quora Chapter 23: Google Analytics Chapter 24: Google Plus Chapter 25: Conclusion Chapter 26: Assignment Chapter 27: Recommended Materials Chapter 28: Order Your Certificate Key Features Updated 2024 CPD Certified QLS Endorsed 85+ Topics 24/7 Tutor Support Why Should You Take this Digital Marketing Course? Digital marketing allows businesses to reach a wider audience at a lower cost than traditional marketing methods. Digital marketing also allows for greater creativity and flexibility, allowing you to target specific demographics and interests. With graphics, videos and other multimedia, you can create visually appealing campaigns that grab your audience's attention. Overall, our digital marketing course will provide you with the skills and knowledge necessary to promote your business in the digital world effectively. Whether you are a business owner, marketing professional, or looking to start a career in digital marketing, this course is a valuable investment in your future. Learning Outcomes: Learn as much as you can about the world of digital marketing. Understand your target audience and how to reach them. Possess thorough understanding of copywriting, blogging and SEO. Learn about brand identity fundamentals and brand identity tools. Be aware of the importance of website and email marketing. Benefits you'll enjoy: Engaging and premium quality learning materials 24/7 access to this course materials for a year Tutor support on weekdays (Monday - Friday) Study at your convenience So why wait? Enrol in a digital marketing course today and take the first step towards a successful and rewarding career in the digital world. With the right training and dedication, you can become a digital marketing expert and drive the success of your business. The course is delivered through our online Digital Marketing Institute platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of: Video lessons Online study materials Mock exams Multiple-choice assessment Accreditation Quality Locence Scheme QLS Endorsed CPD Quality Standard Approved CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our course is designed for anyone who wants to learn how to promote their business or products online and gain a competitive edge in the digital world or anyone currently working in the field and want to further their education and skills. This course is particularly effective for- Owners of upcoming startups who are unsure about where to begin. Operators of websites who experience traffic and sales difficulties. Anyone who wants to add highly paid talents to their resume. Requirements No prerequisites are required. Anyone from any academic background can take this course. All you need is an internet-enabled smart device and a growth mindset. Career path Job you can explore such as: Paid Social Manager Paid media marketing SEO Manager SMM - Social media manager Ecommerce Manager Digital Marketing Manager Social Media Manager SEO Specialist PPC Manager Content Marketing Manager Email Marketing Specialist Digital Analytics Manager E-commerce Manager Digital Advertising Manager Web Analyst. Mobile Marketing Manager Marketing Automation Specialist Certificates Digital certificate Digital certificate - £9 PDF Certificate for £9 Hard copy certificate Hard copy certificate - £15 QLS Endorsed Certificate Hard copy certificate - £129 QLS Hardcopy Certificate for £129

Overview of HR (Human Resources) In today’s fast-changing work world, skilled HR (Human Resources) professionals play a key role in helping businesses succeed. In the UK, the HR (Human Resources) field has grown by 8% in the last five years, and many HR jobs now offer great pay. This HR (Human Resources) course gives you the important knowledge and tools needed to do well in this field. You’ll learn about recruitment, employee support, performance management, and workplace safety – all based on current UK laws and best practices. The course will teach you how to manage hiring processes, conduct interviews, and create strong employee relationships. You’ll also learn how to carry out performance reviews, use negotiation skills, and support team development. These HR (Human Resources) tasks are important for the success of any business. You’ll get real-world knowledge that matches what employers in the UK look for in strong HR professionals. Along with job-specific training, this course helps you build useful soft skills like time management, clear communication, and solving problems at work. These skills will make you more confident and prepared for everyday challenges in an HR (Human Resources) role. As more companies see HR (Human Resources) as a key part of business planning, now is a great time to build your career in this important field. This HR (Human Resources) Course will help you to learn: Learn how to plan smart recruitment strategies that support business growth. Understand and apply UK laws during the hiring process. Use simple techniques to manage and improve employee performance. Use negotiation skills when hiring or making job offers. Create training plans to help employees grow and do better at work. Handle workplace disagreements using proven conflict resolution methods. Who is this course for? HR (Human Resources) professionals who want to learn more about hiring, employee support, and performance improvement. Managers who want to build better people management skills, including interviewing and giving feedback. Recruitment staff who want a clearer understanding of UK hiring laws and how to manage job candidates. Small business owners who need to build simple, legal HR (Human Resources) processes for their teams. Team leaders who want to improve communication, motivate staff, and solve problems at work more easily. Process of Evaluation After studying the HR (Human Resources) Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the HR (Human Resources) Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the HR (Human Resources) course. Career Path This HR (Human Resources) Course will lead you to many different career opportunities. Here are a few prospects: HR Manager - £35K to £65K/year Recruitment Consultant - £22K to £45K/year Employee Relations Specialist - £30K to £55K/year Training and Development Manager - £35K to £60K/year Health and Safety Officer - £25K to £48K/year   Course Curriculum Module 1: Introduction to Human Resources Introduction to Human Resources 00:20:00 Module 2: An Overview of the Recruitment Industry An Overview of the Recruitment Industry 00:26:00 Module 3: The UK Recruitment Legislation The UK Recruitment Legislation 00:19:00 Module 4: The Recruitment Process The Recruitment Process 00:47:00 Module 5: Negotiation Techniques Negotiation Techniques 00:18:00 Module 6: Key Performance Indicators for the Recruitment Industry Key Performance Indicators for the Recruitment Industry 00:25:00 Module 7: Employee Training and Development Process Employee Training and Development Process 00:24:00 Module 8: Candidate Management Candidate Management 00:22:00 Module 9: Candidate Interview Processes Candidate Interview Processes 00:24:00 Module 10: Managing Meetings and Giving Feedback Managing Meetings and Giving Feedback 01:29:00 Module 11: Performance Appraisal Management Performance Appraisal Management 00:22:00 Module 12: Employee Relations Employee Relations 00:19:00 Module 13: Motivation and Counselling Motivation and Counselling 00:22:00 Module 14: Ensuring Health and Safety at the Workplace Ensuring Health and Safety at the Workplace 00:19:00 Module 15: Employer Records and Statistics Employer Records and Statistics 00:17:00 Module 16: Conflict Management Conflict Management 00:16:00 Module 17: Employee Termination Employee Termination 00:18:00 Module 18: Organisational Skills Organisational Skills 00:27:00 Module 19: Communication Skills Communication Skills 00:27:00 Module 20: Stress Management Stress Management 00:18:00 Module 21: Time Management Time Management 00:39:00

Payroll Management

Overview of Xero Accounting and Bookkeeping Online The Xero Accounting and Bookkeeping Online course is perfect for anyone who wants to learn how to manage business finances using one of the most popular accounting tools in the UK. Xero is trusted by over 3.5 million users around the world, and more UK businesses are choosing it every day. With many companies moving away from paper-based accounting, learning how to use Xero gives you a real advantage in today’s job market. This Xero Accounting and Bookkeeping Online course teaches you how to use the software from start to finish. You will learn how to set up your account, send sales invoices, match bank transactions, track inventory, handle payroll, and submit VAT returns. The course is designed to be easy to follow, even if you’re new to accounting. By the end, you’ll know how to manage a company’s books in a smart and simple way. With over £3.7 billion spent on accounting services every year in the UK, there is a growing demand for people who can work with cloud accounting tools. The Xero Accounting and Bookkeeping Online course helps you build the skills that many employers are looking for. Whether you want to work in an office or start your own bookkeeping service, this course can help you move forward. This Xero Accounting and Bookkeeping Online Course will help you to learn: Set up and use Xero Accounting and Bookkeeping Online the right way Create and manage invoices and bills with ease Match bank transactions automatically or by hand Track inventory for products, services, and fixed assets Handle payroll tasks and send VAT returns digitally Create useful financial reports to support smart business choices Who Is This Course for? Small business owners and entrepreneurs who want better control over their finances Finance and accounting staff who want to learn Xero Accounting and Bookkeeping Online Bookkeepers who want to update their knowledge with the latest Xero tools Office staff who work with accounts, invoices, or bank records Anyone who wants to build a career in accounting or finance using practical Xero skills Process of Evaluation After studying the Xero Accounting and Bookkeeping Online, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Xero Accounting and Bookkeeping Online, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don't need any educational qualification or experience to enrol in the Xero Accounting and Bookkeeping Online course. Career Path Completing the Xero Accounting and Bookkeeping Online course can lead to roles such as: Bookkeeper – £22,000 to £35,000 per year Accounts Assistant – £20,000 to £28,000 per year Financial Administrator – £24,000 to £32,000 per year Accounts Payable/Receivable Clerk – £21,000 to £30,000 per year Xero Certified Advisor – £30,000 to £45,000 per year Course Curriculum Introduction Introduction 00:02:00 Getting Started Introduction - Getting Started 00:01:00 Signing up to Xero 00:04:00 Quick Tour of Xero 00:12:00 Initial Xero Settings 00:13:00 Chart of Accounts 00:14:00 Adding a Bank Account 00:08:00 Demo Company 00:04:00 Tracking Categories 00:07:00 Contacts 00:12:00 Invoices and Sales Introduction - Invoices and Sales 00:01:00 Sales Screens 00:04:00 Invoice Settings 00:13:00 Creating an Invoice 00:18:00 Repeating Invoices 00:07:00 Credit Notes 00:06:00 Quotes Settings 00:03:00 Creating Quotes 00:07:00 Other Invoicing Tasks 00:03:00 Sending Statements 00:03:00 Sales Reporting 00:05:00 Bills and Purchases Introduction - Bills and Purchases 00:01:00 Purchases Screens 00:04:00 Bill Settings 00:02:00 Creating a Bill 00:13:00 Repeating Bills 00:05:00 Credit Notes 00:06:00 Purchase Order Settings 00:02:00 Purchase Orders 00:08:00 Batch Payments 00:12:00 Other Billing Tasks 00:02:00 Sending Remittances 00:03:00 Sending Remittances 00:03:00 Purchases Reporting 00:05:00 Bank Accounts Introduction - Bank Accounts 00:01:00 Bank Accounts Screens 00:07:00 Automatic Matching 00:04:00 Reconciling Invoices 00:06:00 Reconciling Bills 00:03:00 Reconciling Spend Money 00:05:00 Reconciling Receive Money 00:04:00 Find and Match 00:04:00 Bank Rules 00:09:00 Cash Coding 00:03:00 Remove and Redo vs Unreconcile 00:04:00 Uploading Bank Transactions 00:07:00 Automatic Bank Feeds 00:06:00 Products and Services Introduction - Products and Services 00:01:00 Products and Services Screen 00:02:00 Adding Services 00:03:00 Adding Untracked Products 00:03:00 Adding Tracked Products 00:07:00 Fixed Assets Introduction - Fixed Assets 00:01:00 Fixed Assets Settings 00:06:00 Adding Assets from Bank Transactions 00:06:00 Adding Assets from Spend Money 00:05:00 Adding Assets from Bills 00:02:00 Depreciation 00:04:00 Payroll Introduction - Payroll 00:01:00 Payroll Settings 00:15:00 Adding Employees 00:18:00 Paying Employees 00:10:00 Payroll Filing 00:04:00 VAT Returns Introduction - VAT Returns 00:01:00 VAT Settings 00:02:00 VAT Returns - Manual Filing 00:06:00 VAT Returns - Digital Filing 00:06:00 Assignment Assignment - Xero Accounting and Bookkeeping Online 00:00:00 Recommended Materials Workbook - Xero Accounting and Bookkeeping Online 00:00:00

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Overview of Web Design Course The Web Design Course is perfect for anyone who wants to learn how to build beautiful and professional websites. This course takes you from the very basics of web design to more advanced skills. You will learn how to use HTML, the main building block of websites, and then move on to CSS, which helps you style your pages with colours, backgrounds, borders, and text. With clear lessons and step-by-step guides, you will learn how to create websites that look great and are easy to use. In this Web Design Course, you will also learn how to design websites that work well on all screen sizes—from phones to computers. You’ll get hands-on practice with layout techniques, positioning elements on the page, and choosing the right fonts and colours. Each part of the course is designed to help you build confidence and improve your skills at a steady pace. The UK web design industry is growing fast, with over 25,000 jobs available and more than £3.7 billion added to the economy each year. That means learning these skills can open up many job chances. By the end of the Web Design Course, you will be ready to build responsive websites for yourself or for clients. This Web Design Course gives you the tools to start your journey in the digital world. This Web Design Course will help you to learn: Build responsive websites using HTML and CSS Design eye-catching web pages with colours and backgrounds Organise content with tables, lists, and forms Style text and customise fonts to match your design Use layout and positioning tools to control page structure Add interactive elements with CSS pseudo-classes and elements Who is this course for: This Web Design Course is ideal for: Beginners who want to learn web design from the ground up and start a new career Visual designers who want to turn their ideas into real websites using HTML and CSS Small business owners who want to manage or update their own websites Students studying graphic design, digital media, or computing who want hands-on web design skills Career changers looking to move into the digital world with a solid foundation in web design Process of Evaluation After studying the Web Design Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Web Design Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements There is no prerequisite to enrol in this Web Design Course. Career Path Completing this Web Design Course can lead to exciting job roles such as: Junior Web Designer – £22K to £30K/year Web Developer – £25K to £45K/year Front-End Developer – £30K to £55K/year UX/UI Designer – £28K to £50K/year Digital Designer – £25K to £40K/year Course Curriculum Section 01: Introduction Introduction 00:07:00 Section 03: Basics Syntax And First Steps Alert!!! Important: A Must-Watch Video 00:01:00 How the Web Works 00:07:00 What Are Text Editors and Installation 00:05:00 How the Browser Works 00:11:00 Section 02: Basic And General Info And Installation HTML Basic Syntax 00:14:00 HTML Elements 00:06:00 HTML Attributes 00:08:00 HTML Headings 00:04:00 HTML Paragraphs 00:06:00 Section 04: Diving Deeper With HTML And CSS Basics HTML Style Attribute 00:09:00 HTML Formatting 00:04:00 HTML Comments 00:05:00 Simple Intro to CSS 00:16:00 HTML Links 00:06:00 HTML Images 00:08:00 Section 05: Diving Deeper: Tables, Lists And Forms HTML Tables 00:11:00 HTML Lists 00:07:00 First Training (Creating a Simple Menu) 00:00:00 HTML Forms pt.1 00:11:00 HTML Forms pt.2 00:11:00 HTML Forms pt.3 00:08:00 HTML Forms pt.4 00:06:00 Section 06: Getting Advanced And Finishing Up HTML Inline and Block Tags 00:16:00 Classes 00:10:00 Ids 00:08:00 More about the Head 00:09:00 HTML Entities 00:05:00 Section 07: Getting Started With CSS Intro and Revision to CSS 00:05:00 Syntax 00:08:00 Comments 00:00:00 Section 08: Colours Colours pt.1 00:19:00 Colours pt.2 00:08:00 Section 09: Backgrounds Backgrounds pt.1 00:13:00 Backgrounds pt.2 00:05:00 Backgrounds pt.3 00:09:00 Section 10: Borders Borders pt.1 00:07:00 Borders pt.2 00:06:00 Section 11: Margin, Padding And More Margin 00:14:00 Padding 00:08:00 Section 12: Outline Width and Height 00:06:00 Box Model 00:05:00 Training 2 (Building a Simple Form) 00:22:00 Outline pt.1 00:06:00 Outline pt.2 00:05:00 Section 13: Text Text pt.1 00:05:00 Text pt.2 00:07:00 Text pt.3 00:05:00 Section 14: Fonts Fonts pt.1 00:07:00 Fonts pt.2 00:04:00 Fonts pt.3 00:03:00 Section 15: Display Display pt.1 00:11:00 Display pt.2 00:04:00 Display pt.3 00:10:00 Section 16: Position Position pt.1 00:05:00 Position pt.2 00:10:00 Section 17: Z-Index Z-index pt.1 00:07:00 Z-index pt.1 00:07:00 Section 18: Overflow Overflow pt.1 00:08:00 Overflow pt.2 00:03:00 Section 19: Pseudo Classes, Elements And Other Stuff Pseudo Classes 45 00:00:00 Pseudo Elements 00:09:00 Opacity 00:06:00 Cursor 00:04:00 Section 20: Float Float pt.1 00:04:00 Section 21: Outro Outro and Where to Go From Here 00:03:00 Section 22: More Lectures: Update 2022 Videos 45 00:04:00 Sound 45 00:02:00 Youtube Videos 45 00:03:00

Overview of Copywriting Masterclass Words are powerful. In today’s online world, good writing can help a business grow fast. The UK copywriting industry has grown by 21% in the last three years. This shows how important skilled copywriters have become. Businesses need clear and strong writing to stand out, and that’s where our Copywriting Masterclass comes in. This course gives you the skills to write copy that gets attention and helps people take action. You will learn how to write headlines that make people want to read more. You’ll also follow a proven nine-step copywriting process that top copywriters use. The Copywriting Masterclass also shares simple formulas that have worked for years. You’ll understand how to use words to connect with your audience and gently guide them to act—whether it’s buying something, signing up, or clicking a link. Whether you are writing for websites, emails, or social media, the Copywriting Masterclass teaches you how to write with purpose. You’ll get tips on writing clearly, using the right tone, and making every word count. Many learners who completed the Copywriting Masterclass are now working with top brands or earning well as freelancers. If you want to improve your writing and start creating results with your words, this course is the right choice for you. By completing this Copywriting Masterclass Course, you will be able to: Understand the key rules of writing copy that works. Use copywriting skills in ads, websites, emails, and more. Write strong headlines that grab attention right away. Use smart marketing tricks to write better sales copy. Follow a step-by-step copywriting method used by experts. Write content that’s clear, catchy, and made to convert. Who is this course for? Marketing professionals who want to write better copy that sells. Small business owners who prefer writing their own content. Content creators who want to turn readers into buyers. Anyone thinking about starting a career in copywriting. Entrepreneurs who need to explain their ideas clearly and get results. Process of Evaluation After studying the Copywriting Masterclass Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Copywriting Masterclass Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don’t need any educational qualification or experience to enrol in the Copywriting Masterclass course. Career Path After completing this Copywriting Masterclass course, you can work in roles like: Copywriter – £25,000 to £45,000 per year Content Marketing Specialist – £28,000 to £50,000 per year Digital Marketing Executive – £23,000 to £38,000 per year SEO Content Writer – £22,000 to £40,000 per year Freelance Copywriter – £30,000 to £65,000 per year Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer’s Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What’s in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy – Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader’s Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer’s Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00

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Getting Started The qualifications of the QUALIFI Level, 5 Extended Diploma in Business Management develop and reward today and future business managers and continue to bring recognition and professionalism to the management sectors. With a focus on practical skills, this diploma equips learners with the skills needed to become effective business managers in today's dynamic and globalised business environment. Key Benefits To understand and apply the principles of leadership in a business environment. Review and apply business management principles within the industry and specific environment. Develop strategic plans that align with the vision and objectives of an organisation. Understand and apply financial management principles to analyse financial statements and make informed decisions. Develop and implement marketing strategies to promote products and services. Lead and manage teams effectively by using appropriate leadership styles. Effectively use verbal and communication skills. Manage one's personal development and growth. To improve learners' employability by allowing them to explore the relationship between management theories and their practical application in the business world. Analyse problem-solving techniques specific to business and industry.   Career Pathways The QUALIFI Level 5 Diploma in Extended Business Management can open many career pathways including, but not limited to: Operations manager with an estimated average salary of £48,814 per annum Accounts manager with an estimated average salary of £46,657,506 per annum Financial analyst with an estimated average salary of £45,000per annum Marketing manager with an estimated average salary of £50,000 per annum Sales manager with an estimated average salary of £48,000 per annum Business Analyst with an estimated average salary of £61,118 per annum Assistant manager with an estimated average salary of £40,222 per annum   About Awarding Body QUALIFI, recognised by Ofqual awarding organisation has assembled a reputation for maintaining significant skills in a wide range of job roles and industries which comprises Leadership, Hospitality & Catering, Health and Social Care, Enterprise and Management, Process Outsourcing and Public Services. They are liable for awarding organisations and thereby ensuring quality assurance in Wales and Northern Ireland. What is included? Outstanding tutor support that gives you supportive guidance all through the course accomplishment through the SBTL Support Desk Portal. Access our cutting-edge learning management platform to access vital learning resources and communicate with the support desk team. Quality learning materials such as structured lecture notes, study guides, and practical applications, which include real-world examples and case studies, will enable you to apply your knowledge. Learning materials are provided in one of the three formats: PDF, PowerPoint, or Interactive Text Content on the learning portal. The tutors will provide Formative assessment feedback to improve the learners' achievements. Assessment materials are accessible through our online learning platform. Supervision for all modules. Multiplatform accessibility through an online learning platform facilitates SBTL in providing learners with course materials directly through smartphones, laptops, tablets or desktops, allowing students to study at their convenience. Live Classes (for Blended Learning Students only) Assessment Time-constrained scenario-based assignments No examinations   Entry Requirements The Qualification has been designed to be accessible without artificial barriers restricting access; for this Qualification, applicants must be 18 or older.   Learners who possess Qualifications at Level 3 and/or 4; Learners who have work experience at a managerial level and demonstrate ambition with clear career goals; Learners who possess a first degree in another discipline and want to develop their careers in business. Progression Completing the QUALIFI Level 5 Diplomas will enable learners to progress to: QUALIFI Level 6 Diploma in related areas. Bachelor'sBachelor's degree final year. Employment in an associated profession.   Why gain a QUALIFI Qualification? This suite of qualifications provides enormous opportunities to learners seeking career and professional development. The highlighting factor of this qualification is that: The learners attain career path support who wish to pursue their career in their denominated sectors; It helps provide a deep understanding of the health and social care sector and managing the organisations, which will, in turn, help enhance the learner's insight into their chosen sector. The qualification provides a real combination of disciplines and skills development opportunities. The Learners attain in-depth awareness concerning the organisation's functioning, aims and processes. They can also explore ways to respond positively to this challenging and complex health and social care environment. The learners will be introduced to managing the wide range of health and social care functions using theory, practice sessions and models that provide valuable knowledge. As a part of this suite of qualifications, the learners will be able to explore and attain hands-on training and experience in this field. Learners also acquire the ability to face and solve issues then and there by exposure to all the Units. The qualification will also help to Apply scientific and evaluative methods to develop those skills. Find out threats and opportunities. Develop knowledge in managerial, organisational and environmental issues. Develop and empower critical thinking and innovativeness to handle problems and difficulties. Practice judgement, own and take responsibility for decisions and actions. Develop the capacity to perceive and reflect on individual learning and improve their social and other transferable aptitudes and skills.       Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. UNIT1- Bus1.1: Communication in an Organisation Reference No : D/507/1581 Credit : 20 || TQT : 200 This unit is divided into three parts and examines communications at an organisational level, interpersonal communications and managing internal and external communications. UNIT2- Bus1.2: Leadership and the Organisation Reference No : H/507/1582 Credit : 20 || TQT : 200 This unit looks at developing practical leadership skills at a non-strategic level within a rapidly changing working environment. The unit allows learners to explore the attributes and skills of successful leaders in depth. UNIT3- Bus1.3: Financial Awareness Reference No : M/507/1584 Credit : 20 || TQT : 200 The overriding aim of the unit is to provide the learner with the necessary knowledge to critically evaluate the financial systems, processes and procedures in their organisations. UNIT4- Bus1.4: Managing Change Reference No : A/507/1586 Credit : 20 || TQT : 200 Management has often been defined as ''creating change through people,'' this unit encourages learners to adopt this approach to change. This unit aims to enable learners to understand the issues relating to the management of activities with a particular focus on problem-solving. UNIT5- Bus1.6: Developing Teams Reference No : J/507/1588 Credit : 20 || TQT : 200 The unit focuses on building, developing and supporting teams to enable them to achieve their goals and objectives. Learners will identify the skills and potential of teams and individuals. UNIT6- Bus2.1: Responding to the Changing Business Environment Reference No : R/507/1612 Credit : 20 || TQT : 200 The unit aims to introduce the learner to several dynamic factors that affect how an organisation operates and the required change in management. UNIT7- Bus2.2: Effective Decision Making Reference No : Y/507/1613 Credit : 20 || TQT : 200 The unit aims to equip the learner with the means to manage the decision-making process rather than the outcome or decision itself. By recognising decision-making methods, the learner can stress the need for greater participation of stakeholders to ensure pro-activity and innovation. UNIT8- Bus2.3: Business Development Reference No : D/507/1614 Credit : 20 || TQT : 200 The unit will allow learners to work in a team to investigate new business formats and a feasibility assessment for a potential knowledge-based product or service opportunity identified by the team. UNIT9- Bus2.4: Business Models and Growing Organisations Reference No : H/507/1615 Credit : 20 || TQT : 200 To introduce working for and managing creatively within a smaller growth organisation. This unit examines how the small business grows, the reasons for success and how best to manage available growth options. UNIT10- Bus2.5: Customer Management Reference No : K/507/1616 Credit : 20 || TQT : 200 This unit is designed to help learners understand the role of customer-centred organisations. The unit aims to provide learners with understanding and insight into customer behaviour. It will develop skills, and learners will use tools and practice an organisation can use to retain and improve customer retention and relationships. UNIT11- Bus2.6: Risk Management and Organisations Reference No : T/507/1618 Credit : 20 || TQT : 200 This unit will involve the learner developing risk profiles and identifying risk management strategies for selected case studies. The aim is to provide learners with an understanding of what makes an effective organisation, balancing opportunity with change and closely linked with creativity and innovation. Delivery Methods School of Business & Technology London provides various flexible delivery methods to its learners, including online learning and blended learning. Thus, learners can choose the mode of study as per their choice and convenience. The program is self-paced and accomplished through our cutting-edge Learning Management System. Learners can interact with tutors by messaging through the SBTL Support Desk Portal System to discuss the course materials, get guidance and assistance and request assessment feedbacks on assignments. We at SBTL offer outstanding support and infrastructure for both online and blended learning. We indeed pursue an innovative learning approach where traditional regular classroom-based learning is replaced by web-based learning and incredibly high support level. Learners enrolled at SBTL are allocated a dedicated tutor, whether online or blended learning, who provide learners with comprehensive guidance and support from start to finish. The significant difference between blended learning and online learning methods at SBTL is the Block Delivery of Online Live Sessions. Learners enrolled at SBTL on blended learning are offered a block delivery of online live sessions, which can be booked in advance on their convenience at additional cost. These live sessions are relevant to the learners' program of study and aim to enhance the student's comprehension of research, methodology and other essential study skills. We try to make these live sessions as communicating as possible by providing interactive activities and presentations. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.