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ITIL® 4 Leader: Digital and IT Strategy (DITS): On-Demand The ITIL® 4 Digital and IT Strategy course is based on the ITIL® 4 Digital and IT Strategy exam specification from AXELOS. With the help of ITIL® 4 concepts and terminology, exercises, and examples included in the course, you will acquire relevant knowledge to pass the certification exam. The core learning material in the course is supported by interactive case study, discussions and activities. What You Will Learn The ITIL ® 4 Digital and IT Strategy course covers the content in relation to the following learning outcomes of the exam specification for ITIL ® 4 Digital and IT Strategy: Demonstrate the use of the ITIL guiding principles in Digital and IT Strategy decisions and activities Understand how to leverage digital strategy to react to digital disruption Understand the relationship between the concepts of Digital and IT Strategy, the service value system and the service value chain, and explain how to utilize them to create value Understand how an organization uses Digital and IT Strategy to remain viable in environments disrupted by digital technology Understand strategic approaches made possible by digital and information technology to achieve customer/market relevance and operational excellence Understand the risks and opportunities of Digital and IT Strategy Understand the steps and techniques involved in defining and advocating for a Digital and IT Strategy Understand how to implement a Digital and IT Strategy Key Concepts of Digital and IT Strategy Strategy and the Service Value System What is Vision? Where Are We Now? How Do We Get There (Strategic Planning) How Do We Get There (Strategic Approaches) Take Action (Managing Strategic Initiatives) Did We Get There? (Measuring Strategy) How Do We Keep The Momentum Going Managing Innovation and Emerging Technologies Managing Strategic Risk
The aim of this course is to provide learners with a thorough understanding of the marketing planning process, including the key components and strategies involved. The course will cover topics such as defining a marketing plan, strategic marketing planning process, marketing planning and marketing strategy, components of marketing planning, and distribution strategies for products and services. After the successful completion of the course, you will be able to learn about the following, Defining Marketing plan. Understanding strategic marketing planning process. Understanding marketing planning and marketing strategy. Learning the Components of marketing planning. Understanding the distribution strategies for products and services. Marketing planning is a critical process for any organization that wants to succeed in today's competitive business environment. This course will provide learners with a comprehensive understanding of the marketing planning process, including the key components and strategies involved. The course will begin by defining what a marketing plan is and why it is essential for businesses to have one. Learners will then gain an understanding of the strategic marketing planning process, which involves analyzing the market, defining target customers, developing marketing objectives, and creating a marketing mix to achieve those objectives. Marketing planning is a critical process for any organization that wants to succeed in today's competitive business environment. This course will provide learners with a comprehensive understanding of the marketing planning process, including the key components and strategies involved. The course will begin by defining what a marketing plan is and why it is essential for businesses to have one. Learners will then gain an understanding of the strategic marketing planning process, which involves analyzing the market, defining target customers, developing marketing objectives, and creating a marketing mix to achieve those objectives. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing planning and strategy Self-paced pre-recorded learning content on this topic. Marketing Planning and Strategy Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Managers and Executives Business Development Managers Product Managers and Brand Managers Sales Managers and Representatives Market Researchers and Analysts Business Owners and Entrepreneurs Advertising and PR Professionals Management Consultants Strategy Planners Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Description Blue Ocean Strategy Diploma Introducing the Blue Ocean Strategy Diploma - a transformative online course designed for ambitious professionals who are eager to revolutionise the business landscape. Through its well-structured modules, this comprehensive diploma course immerses you in the pivotal principles of the Blue Ocean Strategy, an approach that emphasises the creation of new markets as a means to surpass competition. Firstly, the course paves the way with an exploration of 'Creating Blue Oceans', bringing you a deep understanding of the significance of new, uncontested market spaces in the world of business. This sets the foundation for the overall strategy, encouraging an innovative and exploratory mindset. To equip you with robust strategic tools, the Blue Ocean Strategy Diploma introduces a selection of 'Analytical Tools and Frameworks'. These resources enhance your abilities to map out market landscapes, helping you to identify and capitalise on opportunities that others might miss. Next, the course guides you through the principles of 'Reconstructing Market Boundaries'. The aim here is to push beyond traditional confines and identify the blue oceans that lie beyond existing industry outlooks. This paves the way for dynamic growth and the potential for remarkable success. To ensure a well-rounded strategic perspective, the Blue Ocean Strategy Diploma emphasises the importance of 'Focusing on the Big Picture, Not the Numbers'. This encourages holistic thinking over numerical fixation, allowing you to understand the broader market dynamics and trends that influence business landscapes. Expanding the horizon further, the module 'Reach Beyond Existing Demand' provides insights into capturing untapped demand in the marketplace. It encourages forward-thinking strategies that recognise future possibilities and prepare you for innovative leadership. Building on these insights, 'Getting the Strategic Sequence Right' then lays out the sequential planning steps to ensure the successful implementation of a Blue Ocean Strategy, connecting your idea with the reality of market demands. Recognising that every organisation faces unique challenges, the course also includes strategies to 'Overcome Key Organisational Hurdles'. This aids you in navigating the internal barriers that could stand in the way of implementing a successful Blue Ocean Strategy. Importantly, the Blue Ocean Strategy Diploma also instils the need to 'Build Execution into Strategy'. This critical module embeds a proactive, action-orientated approach, ensuring that you can turn visionary strategic thinking into tangible results. Next, the course underscores the need to 'Align Value, Profit, and People Propositions'. This empowers you to harmonise these three pillars, ensuring that your strategy effectively caters to customers, staff, and stakeholders alike. Finally, the course rounds off with a focus on how to 'Renew Blue Oceans'. This module equips you with the skills needed to maintain your strategic edge, ensuring that your organisation remains ahead of the curve and ready to explore new opportunities as they emerge. In summary, the Blue Ocean Strategy Diploma is a comprehensive, immersive online course designed to equip you with the knowledge, tools, and practical skills needed to master the art of Blue Ocean Strategy. This could be the stepping-stone to a transformative career in strategic leadership - an opportunity not to be missed! What you will learn 1:Creating Blue Oceans 2:Analytical Tools and Frameworks 3:Reconstruct Market Boundaries 4:Focus on the Big Picture, Not the Numbers 5:Reach Beyond Existing Demand 6:Get the Strategic Sequence Right 7:Overcome Key Organizational Hurdles 8:Build Execution into Strategy 9:Align Value, Profit, and People Propositions 10:Renew Blue Oceans Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.
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