The Role of an Agile PM within a Digital Transformation Program Historically, we have associated project managers with traditional delivery efforts, so is the term 'Agile Project Manager' an oxymoron? Do we need Agile PMs within our organization? If yes, what does an Agile Project Manager do within a digital transformation initiative? Agile is no longer a development framework or methodology used solely by software teams; ever since the pandemic, more organizations are using Agile principles in their digital transformation efforts. How an Agile PM becomes critical to align team members to deliver on digital transformation goals Ways an Agile PM demonstrates servant leadership to build a self-organized and self-sufficient delivery team Mental model differences to embrace agility in the project manager role Success traits needed to serve as an effective Agile project manager
Retargeting helps to promote brand awareness and sales. It involves reconnecting with the website visitors and persuading them to take action. This Retargeting Ads - The Complete Guide course will explain the steps to run a successful retargeting campaign. This Retargeting Ads - The Complete Guide course will provide you with valuable insights into remarketing and retargeting and their objectives. You'll learn the techniques to create intelligent retargeting and remarketing strategies for better advertising. Furthermore, you'll know how to use Google Analytics to develop your audience segments and build your remarketing audiences in a Google Analytics account. You'll also learn to configure your remarketing campaigns and make your retargeting audience with Google Adwords. Learning Objectives Know the difference between retargeting and remarketing Understand how retargeting works Learn the remarketing strategies to re-engage your prior customers Gain an excellent understanding of Google Analytics Tag Understand the benefits of using Google Tag manager Know how to use Google Analytics to develop and build your audience segments Explore the process of remarketing with Google Analytics Understand how Google ads audience manager works Who is this Course for? This Retargeting Ads - The Complete Guide course is ideal for aspiring professionals who wish to gain the relevant skills and knowledge to fast track their careers. It is for those who have little or no knowledge of retargeting ads or those who are new to the field and want to test their skills and knowledge. There are no entry requirements for this course. However, an eye for detail and a creative mind is essential. Entry Requirement This course is available to all learners of all academic backgrounds. A good understanding of the English language, numeracy, and ICT are required to attend this course. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career Path On successfully completing the Retargeting Ads - The Complete Guide course, learners can progress to a more advanced program from our course list. Career opportunities in this field include freelancing or working in-house, within a range of professional settings, with the opportunity to earn a high salary. Related professions in this industry include: Paid Media Manager PPC Manager Digital Marketing Assistant Course Curriculum Module 01: Welcome and Introduction Welcome to the retargeting ad masterclass (plus a sneak preview) Don't Skip! 00:07:00 What is remarketing and retargeting? Defining our objectives and purpose 00:17:00 Module 02: The Digital Advertising Ecosystem: Understanding How Retargeting Works The Digital Advertising Ecosystem 00:08:00 Understanding Ad Exchanges And How They Work 00:20:00 What Remarketing Looks Like On The Inside 00:10:00 Module 03: Developing Your Remarketing and Retargeting Strategies Audiences and Segments: The Foundation Of Your Remarketing Strategy 00:07:00 Understanding Intent Signals and Visitor Engagement 00:12:00 Behavioural Characteristics - The Composition Of Your Segments 00:15:00 Combining Characteristics - Infinite Possibilities! 00:07:00 Characteristics That Matter To You Your First Assignment 00:02:00 Module 04: Planning Your Retargeting Campaigns Like A Pro Funnel Based Segmentation - Funnel Mapping 00:10:00 Funnel Based Segmentation - Using The Funnel To Develop Your Lists 00:14:00 Using Your Website To Plan Your Remarketing Lists 00:19:00 Mapping Your Ad Groups Using Your Lists and Values (Part 1) 00:13:00 Mapping Your Ad Groups Using Your Lists and Values (Part 2) 00:14:00 Module 05: Using Google Analytics To Develop and Build Your Audience Segments Introduction To The Google Analytics Tag 00:05:00 Logging In To Google Analytics Account & Retrieving Your Analytics Tracking Tag 00:04:00 Adding Your Google Analytics Tag To Your Website And Verifying That It's Working 00:13:00 Module 06: Tips, Tricks & Shortcuts Using Google Tag Manager as Your Tag Management System The Benefits Of Using Google Tag Manager 00:10:00 Signing Into Your Google Tag Manager Account 00:08:00 Adding Your Basic Google Analytics Tag Through Google Tag Manager 00:11:00 Setting Up Custom Button and Link Click Tracking In Google Tag Manager 00:20:00 Adding Page-Level Scroll Depth Tracking In Google Tag Manager 00:15:00 Adding Custom User Engagement Timers In Google Tag Manager 00:13:00 Adding Google Adwords Conversion Tracking Through Google Tag Manager 00:10:00 Setting Up Your Google AdWords Remarketing Tag Using Google Tag Manager 00:10:00 Module 07: Building Your Remarketing Audiences In Your Google Analytics Account Linking Your Google AdWords and Google Analytics Accounts 00:10:00 Introduction To The Google Analytics Audience Builder 00:17:00 Building Remarketing Audiences In Google Analytics Based On URL Attributes 00:18:00 Developing Remarketing Audiences Using Your AdWords Campaigns and AdWords Data 00:22:00 Setting Up Sequences In The Google Analytics Audience Builder Using AdWords Campaigns Final 00:05:00 Setting Up Goal-Based Remarketing Audiences In Google Analytics 00:14:00 Setting Up Event-Based Audiences Using The Google Analytics Display Builder 00:17:00 Importing Remarketing Audiences From The Google Analytics Solutions Gallery 00:11:00 Data Drilldown- Using Affinity Categories To Enhance Your Remarketing Campaigns 00:19:00 Data Drilldown - Using In-Market Segments To Enhance Your Remarketing Audiences 00:12:00 Module 08: Introduction To Configuring Your Remarketing Campaigns In Google AdWords How Google Analytics and AdWords Talk To Each Other 00:09:00 Importing Google Analytics Goals into AdWords For Conversion Tracking 00:06:00 Viewing and Analysing Google Analytics Remarketing Audiences in Google AdWords 00:14:00 Module 09: Using The Google AdWords Audience Builder To Build Your Retargeting Audiences Introduction To Building Retargeting Ads Lists In Google AdWords 00:05:00 Building and Configuring New Retargeting ads lists inside Google AdWords 00:10:00 Using Custom Combinations To Effectively Sculpt Your Retargeting Ads Traffic 00:11:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
The Environmental Impact Assessment Basics Course offers a clear and practical understanding of how environmental impacts are assessed in various projects. By diving into the principles behind Environmental Impact Assessments (EIAs), this course provides a strong foundation for those looking to understand the significance of protecting our natural surroundings while ensuring sustainable development. EIAs play a crucial role in identifying potential effects on the environment and offer ways to mitigate those risks. Whether you're considering a career in environmental management or simply want to improve your knowledge in this area, this course serves as a solid entry point. Understanding the key processes involved in an Environmental Impact Assessment is essential for anyone working in or around planning, construction, and policy-making. This course breaks down the step-by-step procedures, from scoping the project to producing the final report. It provides insights into how organisations can balance development needs with the protection of the environment, and why this is critical for future generations. Learn to evaluate environmental risks, gain an understanding of legal and regulatory frameworks, and discover the tools and methodologies used in the process. This course will leave you equipped with the basics you need to start navigating the world of Environmental Impact Assessments with confidence. Key Features of Environmental Impact Assessment Basics Course: CPD Accredited FREE PDF + Hardcopy certificate Fully online, interactive course Self-paced learning and laptop, tablet and smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum Module 01: Introduction to Environmental Impact Assessment (EIA) Module 02: Legal and Regulatory Framework for EIA Module 03: EIA Process and Methodologies Module 04: Impact Analysis and Mitigation Strategies Module 05: Stakeholder Engagement and Public Participation Module 06: Conducting an Environmental Impact Assessment Module 07: Environmental Management Program Module 08: EIA Documentation, Monitoring, and Case Studies Learning Outcomes of Environmental Impact Assessment Basics Course: Analyze EIA foundations for comprehensive environmental understanding. Navigate the legal intricacies shaping EIA processes and obligations. Apply diverse methodologies in the meticulous execution of EIA procedures. Develop proficiency in assessing environmental impacts and devising effective mitigation. Foster adeptness in stakeholder engagement, ensuring public involvement and collaboration. Master the hands-on practice of conducting an encompassing Environmental Impact Assessment. Accreditation This Environmental Impact Assessment Basics course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certificate After completing this Environmental Impact Assessment Basics course, you will get a FREE Digital Certificate from Training Express. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Environmentalists seeking a foundational grasp of assessment principles. Policy analysts aiming to understand the legal facets of environmental impact. Researchers desiring proficiency in EIA methodologies and analytical strategies. Community advocates and planners engaging in public participation initiatives. Government officials and project managers involved in environmental decision-making. Career path Environmental Policy Analyst Sustainability Consultant Project Environmental Manager Regulatory Compliance Specialist Public Engagement Coordinator Environmental Impact Researcher Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Content Marketing Level 2 Course Overview Take your digital content strategy to the next level with our Content Marketing Level 2 course — a hands-on, instructor-led training designed for learners who want to deepen their understanding of content creation, video production, SEO, email marketing, and social media management. Whether you're a budding marketer, small business owner, or creative professional, this course equips you with the practical tools and techniques needed to build authority, attract an audience, and drive conversions. From optimising blog articles for SEO to scheduling your posts using HootSuite, this course covers it all with real-time examples and actionable strategies. Learn at your own pace, develop career-ready skills, and earn a CPD-accredited certificate to showcase your growth in the competitive digital marketing space. Extra Included: Lifetime Access Free Student ID Card Learning Outcome Understand the step-by-step process of planning and outlining high-quality content Learn tools and best practices for recording professional video and audio Discover cost-effective ways to create a high-quality content background Master email marketing strategies like Soap Opera and Seinfeld sequences Optimise articles for SEO using readability tools and real-time analysis Explore content syndication through social platforms with HootSuite Get hands-on experience managing and automating your social media posts Learn how to outsource content tasks efficiently through Fiverr Why Choose This Course This course offers a well-rounded and practical learning experience in content marketing, delivered by industry professionals. Whether you're working solo or part of a team, the flexible, online structure of this course ensures you can study anywhere, anytime. With expert-led tutorials and real-world tools, you’ll build the confidence to plan, create, optimise, and distribute content that truly connects with your audience. Who is this Content Marketing Level 2 Course for? This course is ideal for digital marketers, content creators, small business owners, and aspiring freelancers looking to enhance their online presence. It’s also perfect for professionals who want to expand their content marketing skills to include SEO, email strategies, and social media automation — all within one streamlined course. Entry Requirements There are no formal entry requirements for this course. Anyone with an interest in content marketing can enrol. Accredited Certification After successfully completing the course, you can get a UK and internationally accepted certificate to share your achievement with potential employers or include it in your CV. For the PDF certificate, you’ll need to pay £9.99. You can get the hard copy for 15.99, which will reach your doorstep by post.
This comprehensive course on AWS Certified Cloud Practitioner (CLF-C01) empowers you to fast-track your IT career. Gain in-depth knowledge of cloud computing, AWS services, and architectural concepts. With hands-on labs, quizzes, and real practice exams, you will confidently build cost-effective, fault-tolerant IT solutions on the AWS Cloud.
Transport management may not be the most glamorous topic at a dinner party, but it certainly keeps the shelves stocked and the supply chains moving. This CPD-accredited course is designed for those who want to understand how logistics really works—from planning frameworks to supplier relationships and everything in between. Whether you're working in freight, distribution, or managing fleet operations, this training offers a structured approach to transport logistics, procurement strategy, inventory flow, and customer-focused delivery systems. With modules covering everything from warehousing principles to negotiation techniques, the course lays out a clear and logical path through the mechanics of modern logistics management. You'll gain insight into the decisions transport managers face daily—balancing efficiency, cost, and service while navigating the complexities of supply chain coordination. Delivered entirely online, this flexible learning experience ensures you can absorb the knowledge at your own pace, with no need to refuel midway through a traffic jam. Still not convinced? Take a glimpse of the key benefits you'll get with - Lessons prepared in collaboration with Professionals User-friendly Learner Management System (LMS) Syllabus designed in line with the standards of the UK Education System Updated Study Materials focusing both on Knowledge and Skill based training Guidance to expand in 'a' territory and move forward with Transport Manager profession Free Assessment to test learners' knowledge and skills Accredited learning and widely certificate from reputed CPD Accreditation Bodies Course Curriculum: Module 01: Introduction to Logistic Management Module 02: Planning Framework for Logistics Module 03: Supply Chain Management Module 04: Logistics Management and Organisation Module 05: Sourcing, Purchasing, and Procurement Module 06: Channels of Distribution Module 07: Supplier Relationship Management Module 08: Inventory Planning and Management Module 09: Principles of Warehousing Module 10: Transport Management Module 11: Negotiation Techniques Module 12: Customer Service and Logistics Course Assessment You will immediately be given access to a specifically crafted MCQ test upon completing the Transport Manager - CPD Accredited course. For each test, the pass mark will be set to 60%. Accredited Certificate After successfully completing this Transport Manager - CPD Accredited course, you will qualify for the CPD Quality Standards (CPD QS) certified certificate from Training Express. CPD 10 CPD hours / points Accredited by The CPD Quality Standards (CPD QS) Who is this course for? The Transport Manager - CPD Accredited training is ideal for highly motivated individuals or teams who want to enhance their skills and efficiently skilled employees. Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Transport Manager - CPD Accredited training.
Strengths 2.0: Applying Design Thinking to Individual and Team Strengths and Weaknesses Consider the adage that the definition of insanity is doing the same thing over and over again and expecting different results. Is it time to change your approach? Through the metaphor of sport, learn how individuals and teams can use innovation approaches to identify and leverage their unique strengths (and design around weaknesses). By attending this session, you will become empowered to: Achieve breakthrough performance by focusing on what you do best Decide what to Participant, quit or outsource, and plan to maximize team resources Create higher engagement and more effective collaboration with customers and colleagues
Design Sinking: How to Fail at Design Thinking - and How to Do It Better Design Thinking is ubiquitous these days. From developing new payment processes for car parks to optimizing the patient experience in public hospitals, from designing blockchain scenarios for savings banks to improving the employee experience at tech start-ups, from building intrapreneurial ventures for mobility providers to designing business models for aircraft parts logistics, from large-scale digital transformation campaigns on enterprise level to designing whole strategies of start-ups, SMEs and major corporations alike... Looking back to the last years as an innovation consultant and facilitator, the list could go on and on. Browsing all those cases one might easily get the impression that Design Thinking is some kind of 'magic wand' to just do it all - better, faster, cheaper and of course instantly ready for implementation, with a 100% guaranteed success rate. Germans would call it a 'Eierlegende Wollmilchsau' (engl. fig. 'egg laying wool-milk-pig'). Of course, it is not. Nevertheless, it has undoubtedly proven to be a highly important tool to master the transformations we're facing on so many levels.