109 Courses delivered Live Online

The Sales Accelerator programme is a fresh approach to improving business development productivity. It focuses on identifying and using a series of business productivity metrics in order to build a clear action plan for improving sales results - typically within 90 days. The metrics are grouped under three headings: The basic principle is that a small improvement in each area can lead to a significant increase in sales results and productivity. And the object of the programme is to show how best to achieve that. The programme therefore looks at each of these three areas in turn, spending a day on each. Suitable for any and all businesses and all levels of experience and expertise, this is a remarkably practical and hands-on programme. During the workshop, participants discuss, review and apply many proven sales and marketing techniques and personal selling ideas. The goal is to generate and commit to changes and actions that can lead to a 10-30% increase in the next three to six months. There's also a consultancy option, rather than the workshop-based programme. See below for details. Day one - Activity Key objective This first module introduces the Sales Accelerator model. The goal here is to show participants how to increase their pro-active activity levels by around 10%. It covers all aspects of creating new business opportunities, from existing customers and non-customers alike, and is linked to personal activity improvement goals. Main elements Improve the productivity, accuracy and effectiveness of your business approach by using new and unique models and techniques. Different methods of creating and generating new business opportunities in the short, medium and long term. This includes sourcing new business, up-selling, cross-selling, warm calling and gaining referrals. Using organised persistence to track and build new customer revenue. Managing your sales time effectively. Key learning points Sales productivity - understand the dynamics of increasing the combination of activity levels, deal value and conversion rate of proposals/quotations to orders and implement an improvement plan. Sales goal setting: setting business development objectives for quantity and quality - plus tips and tricks of top performers. Maintain a peak activity level, on a consistent basis using 'organised persistence' and structured business development tracking methodology. How to prioritise opportunities and manage your time when sourcing new business. Identify potential new customers - and particularly the decision-makers and influencers - with greater accuracy. Make outbound business or appointment calls with improved confidence, control and results. Day two - Value Key objective To be able to better anticipate, identify, create, and develop business opportunities using a customer / client-focused communication-based business model and consultative skills. Main elements How to develop sales more effectively from new and existing customers; and managing the first appointment with a new customer. Use structured and assertive drawing-out skills to identify, develop and formalise business opportunities and to gain commitment. How to better position your company and your products and services against your main competitors. Create and deliver persuasive business messages based on specific need areas, criteria and value. Key learning points Advanced consultative selling - use a variety of structured and advanced questioning techniques to confidently and efficiently uncover opportunities, need areas and business criteria - confidently and efficiently. Involve the customer/client at all times, and to a far greater degree, and keep better control of business development process. Value message - differentiate your solutions clearly and accurately with customer/client-matched value statements. Presenting the right USPs, features and benefits and making them relevant and real to the customer. Qualification and reading buying signals. Day three (held around four weeks after the first module) - Conversion Key objective This module looks at how to improve the final qualification, progression and conversion of opportunities in your sales pipeline. Also includes price negotiation, overcoming objections and obstacles to gaining agreement. The module begins with a learning review, sharing participants' experiences over the last four weeks in applying the new techniques and skills acquired during the first two modules. This is an opportunity to revisit particularly challenging areas as well as to share and celebrate successes. Main elements Structuring and preparing for negotiating a deal and knowing when and how to move into the 'end-game' mode. Anticipate and answer customer objections and questions more confidently. Build more credibility and proof into your business process to reduce 'buyer's remorse' and speed-up decision-making. Being more assertive and developing better instincts and strategic thinking in progressing quotations and proposals. Key learning points Smart ways to position price, emphasise value and be a strong player without being the cheapest. Becoming more assertive in closing deals, and the importance of organised follow-up on the telephone. Qualify pipeline opportunities with more accuracy, using a proven check-list. Use an 'option generator' to simplify complex proposals, increase business value and close business faster. Writing more effective sales proposal documents and quotations. How best to draw-out, understand, isolate and answer customer objections, negotiate points and concerns. Practical methods of asking for agreement and closing a sale

Learn to Make a Fresh Start in Your Life Course Overview "Learn to Make a Fresh Start in Your Life" is an empowering course designed to guide individuals in making significant life changes. Through structured modules, learners will explore a variety of strategies and techniques that can help transform their mindset, improve decision-making, and embrace new opportunities. This course offers clear, actionable advice and valuable tools to aid in navigating transitions, whether personal or professional. By the end, learners will have the confidence to initiate positive changes and take charge of their futures, with a deeper understanding of self-improvement and growth. Course Description This course takes an in-depth approach to the process of starting anew, covering key topics such as goal setting, overcoming obstacles, building resilience, and managing change. Learners will explore methods for clarifying their values, identifying priorities, and creating a step-by-step plan for success. Emphasis is placed on the importance of mental and emotional well-being when making life transitions. The course fosters a reflective learning environment, encouraging learners to apply concepts to their personal situations, ultimately equipping them with skills to make informed decisions and embrace new possibilities with confidence. Learn to Make a Fresh Start in Your Life Curriculum Module 01: Starting Fresh Module 02: Understanding Your Values and Goals Module 03: Building Resilience for Change Module 04: Overcoming Mental Barriers Module 05: Creating and Implementing a Personal Plan Module 06: Navigating Obstacles and Staying Motivated Module 07: Embracing New Opportunities (See full curriculum) Who is this course for? Individuals seeking to make positive life changes. Professionals aiming to pivot or grow in their careers. Beginners with an interest in self-improvement. Anyone looking to enhance their personal development. Career Path Life Coach Personal Development Consultant HR or Organisational Development Specialist Career Coach Motivational Speaker Wellness and Mental Health Practitioner

Develop the commercial awareness, financial knowledge and strategic thinking capabilities, to influence the direction of the business Course overview Duration: 2 days (13 hours) This course is aimed at managers who want to develop their commercial awareness, financial knowledge and strategic thinking capabilities, so that they can influence the direction of their business and deliver to their full potential. Day one of the course provides the skills and insights to make sense of your company’s financial position and performance. Day two helps delegates to consider the strategic thinking tools required to plot the forward course needed to maximise the potential of the business. As well as looking at how to make effective business decisions, this course gives a good grounding in finance and profitability. As a two day programme, day one provides the skills and insights to make sense of the company’s financial position and performance. Day two then considers the strategic thinking tools needed to plot the forward course needed to maximise the potential of the business. Objectives By the end of the course you will be able to: An understanding of the balance sheet, profit and loss account, cash flow and statutory and management accounts Learnt to correctly employment key financial ratios to analyse your business A practical definition of strategy analysis tools to examine the current environment and capabilities Steps to devise a mission and vision statement Recognition of the skills and resources needed to achieve the vision Generation of appropriate strategic and tactical commercial objectives Content What is Strategy Defining Strategy Strategic thinking Strategic models Commercial thinking – what is money? Where are we now STEEPLE analysis SWOT Analysis P&E forces at work Political distortions in capitalist markets Where are we trying to get to Setting the mission and vision Creating a BHAG Strategies for deflation and inflation The role of banks Commercial and investment banking Fractional reserving Securitisation How to get there Skill gap analysis Business Process Re engineering The role of creativity How to get there Getting the team on board Individual and team motivation The power of the brand Overcoming challenges Debt and deleveraging Change management Creating value Discounted Cash Flows Building the business case Asset Valuation techniques Making it happen Turning Strategic Thinking into Strategic Plans Scenario planning for an uncertain future Creating commitments and lock in Discussion and review Time will be set aside during the course for review sessions with time for questions, answers and action learning.

The Art of Persuasive Communication Course Overview This course explores the essential techniques and principles of persuasive communication, equipping learners with the skills to influence and engage effectively across diverse settings. Covering key areas such as rhetorical strategies, emotional intelligence, and audience analysis, the course offers practical knowledge that enhances personal and professional interactions. Learners will develop confidence in crafting compelling messages, improving negotiation abilities, and fostering meaningful connections. Designed for a wide range of individuals, this course provides valuable tools to advance communication proficiency, enabling participants to stand out in business, leadership, sales, or everyday conversations. Course Description Delving deeper into the art and science of persuasion, this course covers foundational topics including persuasive language, storytelling, non-verbal cues, and ethical communication practices. Through a structured learning experience, participants will examine various communication models and apply these to real-life scenarios, enhancing clarity and impact. Emphasis is placed on understanding audience needs, overcoming objections, and building trust. By completing this course, learners gain advanced skills to influence decision-making, resolve conflicts, and inspire action with confidence and integrity. The content is carefully designed to develop critical thinking, empathy, and effective dialogue within both professional environments and personal relationships. The Art of Persuasive Communication Curriculum Module 01: Introduction to Persuasive Communication Module 02: Principles and Techniques of Persuasion Module 03: Crafting Powerful Messages Module 04: Understanding and Engaging Your Audience Module 05: Emotional Intelligence in Communication Module 06: Non-Verbal Communication and Its Impact Module 07: Overcoming Resistance and Handling Objections Module 08: Ethical Considerations in Persuasive Communication Module 09: Persuasion in Leadership and Negotiation Module 10: Enhancing Communication for Career Success (See full curriculum) Who Is This Course For? Individuals seeking to improve their influence and communication skills. Professionals aiming to enhance leadership and negotiation abilities. Beginners with an interest in mastering effective communication techniques. Anyone looking to boost confidence in personal and business conversations. Career Path Communications Specialist Sales and Marketing Executive Public Relations Officer Customer Relationship Manager Leadership and Management Roles Negotiation Consultant Corporate Trainer in Communication

The Power of Creativity Course Overview: The Power of Creativity course offers an in-depth exploration of the creative process and its application in various professional fields. Learners will gain a solid understanding of how creativity fuels innovation, problem-solving, and decision-making across industries. This course covers essential creative thinking strategies, fostering the ability to approach challenges with fresh perspectives and innovative solutions. By the end, participants will have the confidence to apply their creativity in a range of contexts, from business environments to personal projects, enhancing their ability to think outside the box and contribute meaningfully in their respective fields. Course Description: This course delves deeper into the power of creativity, covering a wide range of topics designed to enhance cognitive flexibility and encourage new ways of thinking. Learners will explore techniques such as brainstorming, mind mapping, and lateral thinking, which promote original idea generation. Key subjects include the role of creativity in leadership, overcoming creative blocks, and cultivating a creative mindset. Throughout the course, participants will engage with real-world examples and case studies that demonstrate the impact of creativity in driving success. By the end of the course, learners will be equipped with the knowledge and skills needed to unlock their creative potential and apply it effectively in their professional and personal lives. The Power of Creativity Curriculum: Module 01: Power Of Creativity Module 02: Understanding the Creative Process Module 03: Techniques for Idea Generation Module 04: Creative Problem Solving Module 05: Overcoming Creative Blocks Module 06: Creativity in Leadership Module 07: Cultivating a Creative Mindset Module 08: The Role of Creativity in Innovation Module 09: Applying Creativity in the Workplace Module 10: Case Studies in Creative Success (See full curriculum) Who is this course for? Individuals seeking to enhance their creative thinking skills. Professionals aiming to drive innovation in their roles. Beginners with an interest in developing their creative potential. Anyone looking to foster a creative approach in personal or professional life. Career Path Creative Director Innovation Specialist Product Development Manager Marketing Strategist Entrepreneur Design Consultant

Reinventing Yourself: Personal Development Training Course Overview "Reinventing Yourself: Personal Development Training" is designed to guide individuals on a journey of self-improvement, helping them redefine their goals and unlock their potential. This course focuses on personal growth strategies, including emotional intelligence, goal-setting, and building confidence, to support learners in transforming their personal and professional lives. Through expert-led instruction and engaging content, participants will gain the tools and techniques to cultivate resilience, enhance their leadership abilities, and drive positive change. By the end of the course, learners will be equipped to make informed decisions, manage stress, and pursue personal and professional aspirations with clarity and confidence. Course Description This course delves into key concepts essential for personal development, such as self-awareness, time management, and effective communication. Learners will explore methods to build a growth mindset, improve emotional regulation, and develop interpersonal skills. The course includes modules on identifying strengths and weaknesses, creating action plans, and setting achievable goals. By exploring various techniques for overcoming self-doubt and fear, learners will enhance their ability to adapt to new challenges. Ultimately, this course fosters a proactive attitude towards personal growth and equips individuals with the skills needed to pursue their goals with determination and clarity. Reinventing Yourself: Personal Development Training Curriculum Module 01: Understanding Personal Development Module 02: Building Self-Awareness and Confidence Module 03: Effective Goal Setting and Time Management Module 04: Overcoming Obstacles and Managing Change Module 05: Enhancing Emotional Intelligence and Resilience Module 06: Communication Skills for Personal and Professional Growth Module 07: Creating a Personal Development Plan for Long-Term Success (See full curriculum) Who is this course for? Individuals seeking to improve self-awareness and achieve personal goals. Professionals aiming to enhance leadership skills and career growth. Beginners with an interest in personal development and self-improvement. Anyone looking to manage stress, overcome challenges, and build confidence. Career Path Personal Development Coach Leadership Trainer Career Counsellor Human Resources Specialist Professional Development Consultant Wellness and Lifestyle Coach

Personal Development Course Course Overview: The Personal Development course is designed to equip learners with the skills and mindset needed to thrive both personally and professionally. Covering a wide range of topics from overcoming self-limiting beliefs to boosting self-esteem and belief in oneself, the course guides learners through essential concepts of personal growth. By the end of the course, learners will have a deeper understanding of their own behaviours and thought patterns, and will be equipped with tools to make lasting, positive changes in their lives. This course empowers learners to take control of their personal development, fostering confidence and resilience for future success. Course Description: This course covers crucial aspects of personal development, including overcoming self-limiting beliefs, improving self-esteem, and enhancing listening skills. Learners will explore the impact of self-image and psychological factors on personal growth, understanding how these elements can shape one’s self-perception and behaviour. With modules focused on building belief in oneself and identifying roadblocks, this course provides practical strategies to tackle negative thought patterns. Through this journey, learners will acquire the skills to navigate personal challenges, develop empowering beliefs, and improve their overall mental well-being. It’s an ideal course for individuals seeking transformation, self-improvement, and increased self-confidence in both personal and professional settings. Personal Development Course Curriculum: Module 01: Introduction Module 02: Personal Development Masterclass: Overcome Self-Limiting Beliefs Module 03: Using Psychology Self-Help to Form Empowering Beliefs Module 04: What Roadblocks Do You Put in Your Way Module 05: What's Your Self-Image and How it Affects Your Self-Esteem Module 06: Belief in Yourself Module 07: Causes for Low Self-Esteem Module 08: Benefits of Good Listening Skills Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to overcome self-limiting beliefs Professionals aiming to boost their self-confidence and leadership skills Beginners with an interest in personal development and self-improvement Those looking to improve their self-esteem and belief in their abilities Career Path: Personal Development Coach Life Coach Mental Health Support Worker HR Professional Leadership and Team Development Specialist

Trying New Things Course Overview This course, "Trying New Things," is designed to encourage learners to step outside their comfort zones and embrace new experiences. It focuses on the value of trying new things and how it contributes to personal growth and professional development. The course will guide you through various strategies to foster an open mindset, improve adaptability, and gain confidence in tackling unfamiliar situations. Upon completion, you will have the skills and motivation to explore new opportunities in both your personal and professional life. This course aims to inspire you to take initiative, embrace change, and build resilience in navigating new challenges. Course Description "Trying New Things" offers learners the opportunity to explore the benefits of expanding their horizons and pushing boundaries. The course delves into techniques for overcoming fear and hesitation when faced with unfamiliar experiences. You will explore methods to develop curiosity, adaptability, and a growth mindset, while learning how to apply these skills in various aspects of life. Key topics include risk-taking, fostering creativity, and setting realistic goals for change. Through engaging learning materials, you will gain confidence in trying new things and be equipped with the mental tools to make sound decisions when faced with novel situations. By the end of the course, learners will have a comprehensive understanding of how embracing change and new challenges can lead to lasting personal and career growth. Trying New Things Curriculum: Module 01: The Power of Trying New Things Module 02: Overcoming Fear and Embracing Change Module 03: Developing a Growth Mindset Module 04: Setting and Achieving Personal Challenges Module 05: Building Confidence in New Experiences Module 06: Leveraging New Experiences for Career Growth Module 07: Reflecting and Adapting for Continued Success (See full curriculum) Who is this course for? Individuals seeking to enhance their personal growth and resilience Professionals aiming to improve their adaptability and innovation in the workplace Beginners with an interest in embracing change and self-improvement Anyone interested in developing new skills and expanding their potential Career Path Personal development coach HR professional Leadership and team development roles Innovation and creativity-focused industries Entrepreneurship and small business management

Duration 1 Days 6 CPD hours This course is intended for This overview-level course is ideally suited for professionals seeking an introduction to microservices architecture and its application within a business context. Ideal attendee roles include software developers, system architects, technical managers, and IT professionals who are part of teams transitioning to a microservices approach. It's also an excellent starting point for non-technical roles such as product owners or business analysts who work closely with technical teams and want to better understand and become conversant in the language and principles of microservices. Overview This course combines engaging instructor-led presentations and useful demonstrations with engaging group activities. Throughout the course you'll explore: Understand the Basics of Microservices: Get to know the fundamental principles and characteristics of microservices and how they revolutionize traditional software development approaches. Explore the Design of Microservices: Gain an overview of how microservices are designed based on business requirements and what makes them unique in the software architecture world. Overview of Managing and Scaling Microservices: Get an introduction to how microservices are managed and scaled independently, and understand the significance of these features in your business operations. Familiarize with the Microservices Ecosystem: Learn about the typical patterns, best practices, and common pitfalls in the microservices world, setting a foundation for future learning and implementation. Introduction to Microservices in a Business Context: Acquire a basic understanding of how microservices can be aligned with specific business capabilities, and get a glimpse into how they can coexist with legacy systems in a business setting. Microservices have rapidly emerged as a popular architectural style, breaking down applications into small, independent services that can be developed, deployed, and scaled individually. Microservices offer a robust method to address a variety of projects, such as e-commerce platforms and content management systems, enhancing scalability and boosting productivity. This technology, when employed correctly, can greatly increase software delivery speed and system resilience, making it a crucial skill set for modern technology professionals.Understanding Microservices - A Technical Overview is a one-day course ideally suited for technical professionals seeking an introduction to microservices architecture and its application within a business context. Under the guidance of an industry expert, this engaging class combines lecture-style learning with lively demonstrations, case study review and group discussions.Throughout the course you?ll explore the principles and characteristics that define microservices, how to identify suitable projects for a microservices approach, the factors to consider when designing them, and the strategies to effectively manage and scale them within complex systems. You?ll also learn about the best practices, patterns, and anti-patterns, arming you with the knowledge to make the right architectural choices. This course also explores the real-world implementation of microservices in a business enterprise. We'll discuss how to align the application of microservices with your organization's specific business capabilities, and offer strategies for smoothly integrating this technology within existing legacy systems. Introduction to Microservices Understand what microservices are and their role in modern software development. Introduction to Microservices: what they are and why they matter. Monolithic vs Microservices: highlighting the shift and benefits. Key principles and characteristics of microservices. Identifying suitable applications for microservices transformation. Demo: Analyzing a sample application and identifying potential microservices Architecting and Managing Microservices Learn the basic strategies for scaling and managing microservices. Scaling Microservices: from a single service to hundreds. Key components of a microservices architecture. Introduction to resilience patterns: Circuit-Breakers and Bulkheads. Load management and provisioning in a microservices setup. Understanding the role of cloud services in microservices. Optional Demo: Illustrating how a microservice-based application scales in real-time Designing Microservices Learn the key aspects to consider when designing microservices. Defining microservice boundaries: Deciding the scope of a microservice. Communication patterns in microservices. Understanding Microservice endpoints. Exploring data stores and transaction boundaries in microservices. Overcoming challenges in Microservices design. Demo: Designing microservices for a hypothetical business requirement Implementing Microservices in a Business Enterprise Understand the process and considerations for implementing microservices in an enterprise context. Assessing enterprise readiness for microservices. Building the business case for microservices: strategic advantages and potential challenges. Aligning microservices with business capabilities. Organizational changes: Team structures and processes for microservices. Dealing with Legacy Systems: Strategies for microservices integration. Demo: Exploring a case study of successful microservices implementation in a business enterprise The Microservices Ecosystem Understand the key tools and best practices in the Microservices ecosystem. Understanding the typical Microservices Stack. Monitoring and Logging in Microservices. Introduction to Docker: Containerization of Microservices. Deployment strategies in a Microservices setup. Introduction to Orchestration in Microservices Demo: Containerizing and deploying a simple microservice Microservices Deployment Strategies Understand various ways to safely introduce changes in a microservices environment. The concept of Blue-Green Deployment: changing services without downtime. Canary Releases and Feature Toggles: slowly rolling out changes to users. Database changes in a microservices environment: keeping data consistent. Demo: Examining various deployment strategies Microservices Best Practices and DevOps Learn key strategies to ensure a smooth operation of your microservices setup. The DevOps culture in Microservices: collaboration for efficiency. Defining a Minimum Viable Product in a Microservices setup: building small, delivering fast. Dealing with data in a distributed setup: managing Data Islands. The importance of Continuous Integration/Continuous Delivery in a microservices setup. Governance: Keeping track of your services and their consumers. Demo: Visualizing a simple continuous delivery pipeline Microservices Patterns and Anti-Patterns Learn about common do's and don'ts when working with microservices. Understanding patterns that help with efficient microservices operation. Recognizing and avoiding anti-patterns that can hinder performance. Dealing with common challenges: dependencies between services, managing service boundaries. Demo: Examples of real-world patterns and anti-patterns Simple Overview of OAuth and OpenID for Microservices Introduction to OAuth and OpenID: What they are and why they matter in Microservices. The role of tokens in OAuth 2.0: How they help in securing communications. A simplified look at OpenID Connect: Linking identities across services. Demo

This workshop will help you create, develop and close business opportunities using a consultative approach and a value-based (not price-led) proposition. Value-based selling means working the way your customer wants to buy, not how you want to sell. It also means: In a transactional sale the customer knows the answer without help from a salesperson (or cannot see why they should choose you), or is prepared to stay with what they have. Customer decision criteria are price and convenience and customers resent time spent with (new) salespeople, mainly because the salesperson adds little or nothing to what the customer already has and just wastes time. In a consultative or value-based sale, by contrast, the customer doesn't know the answer already. The salesperson must take the role of an advisor, not just a 'product promoter'. Customers demand expertise, advice and customisation during the sales process. Often customers insist on multiple meetings with salespeople and others to develop advantages that you can bring and reduce the perceived risk of changing. In this way the salesperson often adds more value than the product or service alone. This very practical workshop will help you use proven strategies and tactics to build, manage and successfully close sustainable business opportunities using a consultative approach and a value-based (not price-led) proposition. This includes: Increased impact of your new sales conversations, presentations and proposals - leading to faster decisions and increased conversion Greater confidence, consistency and professionalism throughout the business development process Enhanced sales questioning skills and techniques, leading to better, faster and more accurate development of customer needs, problems, value and expectations Improve your people, communication, influence and persuasion skills when approaching, consulting or presenting your services and solutions How to build value at all points in the customer's buying process through your knowledge, skills and structured approach Proven ways to gain additional business and referrals from existing customers and contacts, through direct approach and lead generation Being better able differentiate your firm, your solutions, track-record and expertise clearly and accurately with tailored value statements for each stage and for each opportunity Overcome and avoid price-based objections, buying criteria and negotiation 1 Introduction and key principles of value-based selling Introduction and review of pre-course questionnaires - KPIs, personal learning objectives and key principles The main principles of value-based selling and how they benefit you and the customer How value-based selling differs from 'transactional' or 'price-based' selling The stages of the customer's buying cycle - how to identify and work through strategies for each stage The concept of structured and set-piece selling and proposing Presentation by participants: Personal sales improvement goals 2 Value-based selling strategies and skills What is value? How can one move away from a price-led agenda? How to survive and resist price pressure - six techniques A review of key competencies and skills needed for a value-based approach Strategies, case studies and examples with discussion and review Defining your initial value proposition and comparative advantage How best to established the right level of trust, rapport and credibility Planning and practice session: Strategy - mapping a value-based sales process. 3 Connecting skills Research before the meeting and the first few minutes - ways to gain instant rapport and setting the foundation for a successful outcome in a first sales call How to structure an effective first time sales call or meeting - the subtle differences that are important to master How best to differentiate your solutions and build credibility and enthusiasm early or at the start of the buying process Overcoming initial buying resistance and relaxing the prospect; gaining rapport, opening the meeting: PBC (purpose-benefit-check) and gaining agreement to proceed Planning and practice session: Connecting - first meeting with a new contact 4 Consulting - building, developing and influencing client needs Understanding the power of high-impact and third-level questions to influence people based around specific needs and solutions The importance of body language and other personal communication dynamics when asking questions; empathic listening, run-on questions, drawing out skills, summarising, etc Creating a 'disturb' approach to creating needs and opportunities and positioning your solutions Using proven advanced sales questioning techniques with greater skill: Outcome, SPIN and qualification questions 'Decision-making criteria' - tools to help you develop the relevant criteria with the customer and in doing so progress your sales opportunities more effectively Planning and practice session: Questioning skills 5 Convincing - presentation and persuading skills practice Substance and style - selecting the right tone and content to engage and enthuse your prospect Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition - by being convincing, compelling and credible when you present Professional and effective presentation skills - with personal coaching and practice sessions The keys of influence and persuasion and the keys to convincing a new customer to choose you for the first time Planning and practice session: Role-play in presenting your solution 6 Commitment Knowing when and how to close for commitment to the next stage in your sales process, plus ways to ask for commitment professionally and effectively How to isolate, prioritise and answer objections and concerns more openly and accurately, using a consultative not a confrontational approach Deal more effectively and profitably with price objections and reduce buyer's remorse (which can lead to an 'I want to think about it' reaction and cause delay and inertia) Key negotiation skills around the closing process - getting to 'yes' Planning and practice session: Role-play in closing and negotiation skills 7 Assessed role-play - Final practice session Live role-plays There is an option for external participants to be brought in to the live training workshop to take-part in the final assessed role-play or assist with other sessions run during the course. Performance assessment - 'Dragon's Pitch' The final afternoon of the course is an assessed role-play using a prepared scenario and external 'CEO'. The assessment criteria will be agreed prior to the workshop. 8 Workshop summary and close Personal action plan and learning summary