323 Courses delivered Live Online

Keyword Research & SEO Course Overview This course on "Keyword Research & SEO" is designed to equip learners with essential skills for optimising websites for search engines. It covers the fundamentals of keyword research, local SEO practices, and the importance of ethical SEO practices. By the end of the course, learners will understand how to enhance a website's visibility in search engine results and how to implement strategies to drive organic traffic effectively. This course provides a comprehensive understanding of SEO techniques, from the basics to more advanced practices, making it ideal for anyone looking to enhance their digital marketing capabilities. Course Description In this course, learners will delve into core SEO concepts, starting with keyword research, a critical element in building any successful SEO strategy. They will explore how to select the most effective keywords for their website, focusing on search volume and competition. The course also covers local SEO strategies, ensuring businesses can reach their local target audience effectively. Additionally, learners will understand the dangers of black hat SEO techniques, learning what to avoid in order to maintain ethical practices. Upon completing this course, learners will gain valuable skills in SEO implementation, making them proficient in improving a website’s online presence. Keyword Research & SEO Curriculum Module 01: Introduction Module 02: Keyword Research Module 03: Local SEO Module 04: Black Hat SEO - Things You Must NOT Do (See full curriculum) Who is this course for? Individuals seeking to improve their website's visibility in search engines. Professionals aiming to enhance their digital marketing skills. Beginners with an interest in search engine optimisation and online marketing. Entrepreneurs looking to attract organic traffic to their business websites. Career Path SEO Specialist Digital Marketing Manager Content Strategist Local SEO Consultant Web Analyst

Social Media Influencer Course Overview This course is designed to provide learners with a comprehensive understanding of the role of a social media influencer and how to leverage social media platforms to create a successful online presence. It covers the various types of content influencers can produce, strategies to build and grow an audience, and effective techniques for monetising that audience. Learners will gain valuable insights into understanding consumer behaviour, optimising social media profiles, and establishing their niche market. By the end of the course, participants will be equipped with the knowledge and skills necessary to launch their own influencer career or enhance their current social media strategy. Course Description In this course, learners will delve into the essential aspects of becoming a successful social media influencer. Topics covered include understanding how influencers impact consumer buying habits, the types of content that engage audiences, and strategies for identifying and reaching target audiences. Learners will also explore the importance of authenticity in building trust with followers, creating content that adds value, and establishing a niche market to stand out. The course also covers how to optimise social media platforms for maximum engagement and success. Upon completion, participants will have developed the skills to cultivate a strong personal brand and grow a dedicated following across various social media platforms. Social Media Influencer Curriculum Module 01: Introduction Module 02: Social Media Influencer Influence on Consumer Buying Habits Module 03: Types of Content to Post on a Consistent Basis Module 04: Ways to Find Your Target Audience Module 05: Be Authentic Module 06: Create Relevant, Valuable Content Module 07: Establish Your Niche Market Module 08: Optimise Your Social Media Platform Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to build a personal brand on social media. Professionals aiming to develop influencer marketing strategies. Beginners with an interest in social media and digital marketing. Entrepreneurs looking to use social media to promote their business. Career Path Social Media Influencer Content Creator Social Media Manager Digital Marketing Specialist Influencer Marketing Consultant Brand Strategist

Advanced Business Plan - Become an Entrepreneur Course Overview This Advanced Business Plan course equips aspiring entrepreneurs with the essential knowledge and skills to develop a comprehensive and effective business plan. Covering every critical aspect from goal setting to identifying your target audience, the course provides learners with strategic insights that enhance long-term business success. Participants will learn how to articulate clear objectives, outline core business elements, and understand the purpose and benefits of a well-crafted business plan. By the end of the course, learners will be confident in preparing a detailed and persuasive business plan that supports both short- and long-term growth, helping them lay a strong foundation for launching or scaling their entrepreneurial ventures. Course Description Delving deeper into the fundamentals of business planning, this course guides learners through the structure, content, and strategic considerations of creating a robust business plan. Topics include defining clear goals, understanding the reasons behind business plans, and recognising key components necessary for success. It also emphasises the importance of tailoring the plan to its intended audience and evaluating essential factors before commencing the planning process. Learners will develop analytical skills for assessing business viability and will be equipped to communicate their vision effectively to potential investors or stakeholders. The course adopts a structured, professional approach, preparing participants to create plans that are both comprehensive and adaptable to evolving business needs. Advanced Business Plan - Become an Entrepreneur Curriculum Module 01: Introduction Module 02: Business Plan for Entrepreneurs Achieve Your Long- and Short-Term Goals Module 03: How a Business Plan Can Help with Long Term Success Module 04: Reasons You Need a Business Plan Module 05: The Elements of a Business Plan Module 06: The Purpose of a Business Plan Module 07: Things to Consider Before Starting a Business Plan Module 08: Who Are You Writing the Business Plan For Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to launch and grow their own business ventures. Professionals aiming to enhance their entrepreneurial and strategic planning skills. Beginners with an interest in entrepreneurship and business management. Anyone preparing to attract investment or partnerships through effective business planning. Career Path Entrepreneur / Business Owner Business Development Manager Startup Consultant Strategic Planner Small Business Advisor

Branding Your Business Course Overview This comprehensive course on "Branding Your Business" delves into the essential components of creating a strong brand identity and effectively communicating it to your target audience. Throughout the course, learners will explore the importance of understanding customer perception, defining a brand’s core values, and developing a unique voice in a competitive market. By covering topics such as logo design, competition analysis, and media strategies, this course equips individuals with the knowledge needed to shape their brand's presence and make a lasting impression. Learners will leave with a clear understanding of how to differentiate their business and position themselves for success in the market. Course Description "Branding Your Business" offers an in-depth exploration of the strategies and techniques required to develop a compelling brand identity. The course covers critical areas such as audience analysis, logo development, and building recognition both internally and externally. Learners will be introduced to the nuances of branding, including how competition impacts brand positioning, the role of media, and how to create a competitive edge. The modules also touch on practical aspects of crafting an identity that resonates with the target market and utilises different channels to maximise brand awareness. By the end of the course, participants will have the ability to design a cohesive branding strategy that aligns with their business objectives and resonates with their audience. Branding Your Business Curriculum Module 01: Introduction to Branding Module 02: Let’s Talk About the Basics Module 03: Knowing the Audience Well Will Work for You in the Long Run Module 04: Logos: Yes/No, Why/Why Not Module 05: Building Outward Recognition Comes from Within Your Company Module 06: What Does the Competition Have to Do with Branding? Module 07: Now We Can Start Working on Building Your Brand Module 08: Branding Your Identity Module 09: Media: Friend or Foe Module 10: Creating a Competitive Edge Module 11: Conclusion Drawn (See full curriculum) Who is this course for? Individuals seeking to enhance their business branding knowledge. Professionals aiming to improve brand visibility and marketing strategies. Beginners with an interest in business development and marketing. Entrepreneurs looking to establish a distinct brand identity for their business. Career Path Brand Manager Marketing Specialist Business Consultant Digital Marketing Strategist Entrepreneur/Startup Owner

Course Overview The "Creative Writing Course: Writing Storybooks for Children" is designed to guide aspiring writers through the process of crafting captivating children's storybooks. This course covers essential aspects of writing for a young audience, including coming up with creative ideas, mastering writing mechanics, and understanding the specific requirements of children's literature. Participants will gain insight into various types of children's books and advanced fiction techniques to elevate their storytelling. By the end of the course, learners will be equipped with the knowledge and skills to begin creating engaging, well-structured, and age-appropriate narratives for children, enhancing their confidence in writing for the children's literature market. Course Description This course takes learners through the fundamental steps of writing children's storybooks. It starts with generating ideas for stories, exploring the mechanics of effective writing, and addressing key technical issues that are crucial in writing for younger readers. Learners will examine different types of children's books, from picture books to chapter books, and gain an understanding of how to tailor their writing for different age groups. Advanced fiction techniques will be introduced to help learners develop a unique voice and create compelling narratives. Throughout the course, learners will engage with practical exercises and examples that refine their writing skills. By the end, participants will be confident in their ability to craft engaging stories that resonate with children, understanding both the creative and technical aspects of children's literature. Course Modules Module 01: Introduction Introduction to the course and key objectives Overview of the children's book market Understanding the target audience for children's books Module 02: Coming Up With Ideas Techniques for generating story ideas Understanding children's interests and developmental stages Crafting a compelling central theme Module 03: The Mechanics of Writing Essential writing techniques for children's books Building engaging plots and subplots Developing well-rounded characters Module 04: Important Technical Issues Addressing language and style in children's books Formatting and structure considerations Navigating word count and pacing Module 05: Types of Children's Books Overview of different children's book genres Writing for picture books, early readers, and chapter books Genre-specific writing tips and techniques Module 06: Advanced Fiction Techniques Incorporating advanced storytelling techniques Creating depth and emotional impact Writing memorable endings Module 07: Conclusion Final thoughts on writing children's books Preparing for submission or publication Next steps for budding authors (See full curriculum) Who is this course for? Individuals seeking to write children's storybooks Professionals aiming to develop their creative writing skills Beginners with an interest in writing for children Writers looking to specialise in children's literature Career Path Children's book author Children's editor or publisher Freelance writer for children's media Creative writing teacher or tutor Literary agent specialising in children's books

Whetstone Communications and comms2point0 are pleased to bring you the Data Bites series of free webinars. Our aim is to boost interest and levels of data literacy among not-for-profit communicators.

Course Duration: 1 day (or 2 half-day sessions) Target Audience: Anyone who delivers presentations in a professional setting – including team members, managers, project leads, or executives – who want to improve confidence, clarity, and impact when speaking. Course Objectives By the end of this course, participants will be able to: Prepare and structure engaging presentations for different audiences. Deliver content with confidence, clarity, and professionalism. Use body language, voice, and visual aids effectively. Manage nerves and build a strong connection with the audience. Handle questions and unexpected situations with poise. Course Outline Module 1: Understanding Effective Presentations What makes a presentation effective? Common mistakes and how to avoid them Aligning your message with the audience’s needs Module 2: Planning and Structuring Your Message Setting clear objectives The “power of three” and other storytelling structures Openings and closings that stick Making content memorable and persuasive Module 3: Delivering with Confidence Managing nerves and performance anxiety Using your voice: tone, pace, and projection Body language and posture Eye contact and engagement strategies Module 4: Visual Aids and Presentation Tools Designing slides that support (not distract) Tips for using PowerPoint or Canva effectively Alternatives to slides (e.g. props, whiteboards, storytelling) Module 5: Engaging Your Audience Reading the room and adjusting your delivery Encouraging interaction and participation Handling difficult questions or interruptions Time management and staying on message Module 6: Practice and Feedback Participants deliver a short presentation (2–5 minutes) Peer and facilitator feedback Self-reflection and improvement planning Delivery Style Interactive, supportive environment Role-playing, practical exercises, and real-time coaching Optional video recordings for feedback Course Materials Provided Participant workbook and slide templates Presentation preparation checklist Self-assessment and feedback forms Tips for virtual presentations (Zoom, Teams) Optional Add-ons (for 2-day version) Extended practice time with filming and playback Advanced storytelling and persuasive techniques Coaching for high-stakes presentations (e.g. board meetings, conferences)

Creating safer, more aware workplaces through expert-led training covering domestic abuse, stalking, sexual harassment and safeguarding. Delivery Format: 2 full days OR modular segments Support Included: 9 hours of consultancy over 9 months Target Audience: HR Professionals, Line Managers, Senior Leaders, Wellbeing & DEI Leads Course Overview: This comprehensive training package equips organisations with the knowledge, tools, and confidence to recognise, respond to, and reduce the impact of domestic abuse within the workplace. Designed for HR professionals, line managers, and leadership teams, the course ensures your organisation is prepared to create a safe, supportive, and legally compliant work environment. With practical tools and follow-up support, this course empowers organisations to manage risk, comply with best practice, and make a meaningful difference in the lives of their employees. Course Modules: Introduction to Domestic Abuse Understand the definitions, forms, and prevalence of domestic abuse and its direct and indirect impact on the workplace. Implementing Domestic Abuse Policy and Procedures Guidance on developing and embedding clear, effective domestic abuse policies aligned with best practice and legal responsibilities. Spotting the Signs of Domestic Abuse Learn how to identify physical, behavioural, and performance-related indicators that an employee may be experiencing abuse. How to Support an Employee Build skills in approaching sensitive conversations, offering support without judgement, and connecting individuals to appropriate help. Understanding & Reducing Risk (to Employee and Business) Assess risks to the employee and the organisation, and implement safeguarding and protective strategies. Creating a Safe and Supportive Workplace Foster a culture of openness and safety through proactive measures, workplace adjustments, and employee engagement. Reporting, Confidentiality & Safety Planning Learn best practices for safe disclosures, confidentiality, and developing workplace safety plans. Digital Resources Access a curated collection of templates, checklists, signposting tools, and further reading to support long-term implementation. Ongoing Support: Participants receive 9 hours of consultancy or coaching over 9 months to assist with implementation, case discussions, or policy refinement. Please email julie@safespaceconsultancy.org for further information and to book a FREE 30 Consultation.

Course Duration: 1 day (or 2 half-day sessions) Target Audience: Anyone who delivers presentations in a professional setting – including team members, managers, project leads, or executives – who want to improve confidence, clarity, and impact when speaking. Course Objectives By the end of this course, participants will be able to: Prepare and structure engaging presentations for different audiences. Deliver content with confidence, clarity, and professionalism. Use body language, voice, and visual aids effectively. Manage nerves and build a strong connection with the audience. Handle questions and unexpected situations with poise. Course Outline Module 1: Understanding Effective Presentations What makes a presentation effective? Common mistakes and how to avoid them Aligning your message with the audience’s needs Module 2: Planning and Structuring Your Message Setting clear objectives The “power of three” and other storytelling structures Openings and closings that stick Making content memorable and persuasive Module 3: Delivering with Confidence Managing nerves and performance anxiety Using your voice: tone, pace, and projection Body language and posture Eye contact and engagement strategies Module 4: Visual Aids and Presentation Tools Designing slides that support (not distract) Tips for using PowerPoint or Canva effectively Alternatives to slides (e.g. props, whiteboards, storytelling) Module 5: Engaging Your Audience Reading the room and adjusting your delivery Encouraging interaction and participation Handling difficult questions or interruptions Time management and staying on message Module 6: Practice and Feedback Participants deliver a short presentation (2–5 minutes) Peer and facilitator feedback Self-reflection and improvement planning Delivery Style Interactive, supportive environment Role-playing, practical exercises, and real-time coaching Optional video recordings for feedback Course Materials Provided Participant workbook and slide templates Presentation preparation checklist Self-assessment and feedback forms Tips for virtual presentations (Zoom, Teams) Optional Add-ons (for 2-day version) Extended practice time with filming and playback Advanced storytelling and persuasive techniques Coaching for high-stakes presentations (e.g. board meetings, conferences)

Course Duration: 1 day (or 2 half-day sessions) Target Audience: Anyone who delivers presentations in a professional setting – including team members, managers, project leads, or executives – who want to improve confidence, clarity, and impact when speaking. Course Objectives By the end of this course, participants will be able to: Prepare and structure engaging presentations for different audiences. Deliver content with confidence, clarity, and professionalism. Use body language, voice, and visual aids effectively. Manage nerves and build a strong connection with the audience. Handle questions and unexpected situations with poise. Course Outline Module 1: Understanding Effective Presentations What makes a presentation effective? Common mistakes and how to avoid them Aligning your message with the audience’s needs Module 2: Planning and Structuring Your Message Setting clear objectives The “power of three” and other storytelling structures Openings and closings that stick Making content memorable and persuasive Module 3: Delivering with Confidence Managing nerves and performance anxiety Using your voice: tone, pace, and projection Body language and posture Eye contact and engagement strategies Module 4: Visual Aids and Presentation Tools Designing slides that support (not distract) Tips for using PowerPoint or Canva effectively Alternatives to slides (e.g. props, whiteboards, storytelling) Module 5: Engaging Your Audience Reading the room and adjusting your delivery Encouraging interaction and participation Handling difficult questions or interruptions Time management and staying on message Module 6: Practice and Feedback Participants deliver a short presentation (2–5 minutes) Peer and facilitator feedback Self-reflection and improvement planning Delivery Style Interactive, supportive environment Role-playing, practical exercises, and real-time coaching Optional video recordings for feedback Course Materials Provided Participant workbook and slide templates Presentation preparation checklist Self-assessment and feedback forms Tips for virtual presentations (Zoom, Teams) Optional Add-ons (for 2-day version) Extended practice time with filming and playback Advanced storytelling and persuasive techniques Coaching for high-stakes presentations (e.g. board meetings, conferences)