As technology continues to develop and increasingly interact with our daily lives, so must our sales techniques to ensure we're leveraging advances in how people do business to our advantage. It is essential for all salespeople to understand how to navigate the various tools at our disposal and grow their skills and confidence to put them into action in order to build a solid business pipeline. We have developed this programme to be practical, fun and interactive, whilst ensuring that participants will learn how to utilise new technology to their advantage, self-generate new business leads and opportunities, gain additional business and referrals from existing contacts, and save time and effort using proven business development skills. This course will help participants: Understand the 'organized persistence' model of sales prospecting Develop skills in using video, online and social media to generate interest Understand how to write effective sales and outreach emails and using online tools Develop techniques for effectively managing telephone appointments Learn ways to use LinkedIn for connecting with customers and prospects Develop networking skills and learn how to source and develop referrals and professional introductions 1 Key principles of smart sales prospecting Set your sales prospecting goals and objectives Elevator pitch, core messages and your value proposition Targeting and segmenting your market 'Organised persistence' using your CRM effectively 2 Setting appointments by telephone - planning and preparation Why calling still works and the best times to call Creating a call prompt sheet: Opening a call and taking control Giving a reason to meet Key questions to ask Overcoming the cold calling blues 3 Setting appointments by telephone - advanced skills Giving a reason to meet and 'selling the appointment' Key questions to ask that will create interest and motivation to meet Voice tone, power words, phrasing, pausing, responding Getting past gatekeepers and getting through 4 Using LinkedIn for research and follow-up Why LinkedIn matters and how to use it Finding new contacts, connecting and Inmailing Short-cuts and advanced skills 5 Email strategies that work Using AIDA and other templates for sales emails Using personalized video emails to create interest Vertical targeting emails, with examples Building awareness with an email chain
Business Startup Course Overview This course is designed for aspiring entrepreneurs and business professionals looking to gain essential knowledge and skills for launching a successful startup. It covers key concepts such as identifying business models, creating innovative ideas, building a brand, and implementing both active and passive sales strategies. Learners will explore the stages of business creation from conception to execution and develop a clear business action plan. By the end of the course, participants will be equipped with the tools necessary to develop their own business and take confident steps toward growth and sustainability. Course Description The "Business Startup" course delves into the fundamental components required to start and run a successful business. Topics include the Adonis Business Model, which provides a framework for building a profitable business, the steps involved in creating a viable business idea, and the methods for constructing a strong brand identity. The course also covers effective sales techniques, both active and passive, to drive revenue. Additionally, learners will be guided through the process of creating a comprehensive business and action plan to set the foundation for long-term success. This course is ideal for anyone looking to start their own business or develop their entrepreneurial mindset. Business Startup Curriculum: Module 01: Adonis Business Model – The Model of Successful Businesses Module 02: Creation of A Business Idea Module 03: Building A Successful Brand Module 04: Active Sales Module 05: Passive Sales Module 06: Create A Business and Action Plan (See full curriculum) Who is this course for? Individuals seeking to start their own business. Professionals aiming to expand their entrepreneurial skills. Beginners with an interest in business development. Entrepreneurs looking to refine their business strategies. Career Path Business Owner Entrepreneur Brand Manager Sales Manager Marketing Manager Business Development Executive
Successful account management requires time and investment to achieve high levels of customer satisfaction and develop new business opportunities. Ensuring you are equipped with the right tools to approach every customer interaction in a structured way will help you have productive relationships with your clients. Whether you're new to account management or experienced in business development and looking to expand your skillset, understanding how you can maximise customer relationships will be key to your success. We have developed this programme to be practical, fun and interactive. Participants will have the opportunity to learn and practice a number of key skills that will see successful results, and are encouraged to bring real life examples to the course so that learning can be translated to real world scenarios. This course will help participants: Learn how to plan growth and increase revenue from existing accounts Develop skills to build and develop essential relationships to increase value and visibility Learn how best to create loyalty and customer satisfaction Identify how to set account targets and development plan for building contacts and cross-selling Develop persuasion and influencing skills to better define needs and develop opportunities Learn how to add value at all stages; plus gaining competitive advantage Develop an up-selling, cross-selling strategy 1 Performance metrics for account management Introduction to the PROFIT account management model Using practical tools to measure account performance and success Planning your account strategy - red flags and green lights 2 Relationships for account management How to build and manage key relationships Producing a 'relationship matrix' Developing a coach or advocate 3 Setting objectives for your account Developing an upselling cross-selling strategy Setting jointly agreed goals, objectives and business plans Planning session 4 Feedback and Retention - building loyal and satisfied customers How to monitor and track your customer's satisfaction Building a personalised satisfaction matrix Customer service review meetings 5 Influence Getting your message and strategy across to C-level contacts Being able to better develop a business partnership within an accountes 6 Teamwork and time management Working with others to achieve your account goals Managing and working with a virtual team Managing your time and accounts effectively 7 Gaining commitment and closing the sale Knowing when to close for commitment How to ask for commitment professionally and effectively Key negotiation skills around the closing process - getting to 'yes' Checklist of closing and negotiation skills Practice session
Course Overview This Life Coaching course offers an empowering and transformative learning experience designed to help learners develop the essential skills and insights needed to guide others towards personal growth and achievement. Covering the core principles of life coaching, emotional intelligence, communication techniques, and client management, this course equips learners with the tools to inspire change and foster resilience. By developing self-awareness and understanding behavioural patterns, learners will be able to create structured coaching plans tailored to individual client needs. Whether aiming to pursue a career in coaching or seeking to enhance leadership and mentoring capabilities, learners will finish the course with a clear understanding of ethical practices and business growth fundamentals. Upon completion, participants will be prepared to confidently support clients in achieving personal and professional goals while advancing their own personal development. Course Description The Life Coaching course delves into the essential aspects of professional coaching, beginning with its purpose, principles, and the critical role of self-awareness. Learners will explore the development of core beliefs, fear management, and the foundations of emotional intelligence to better understand client motivations and behaviours. Communication skills, including body language techniques, are covered in depth to enhance client engagement and rapport-building abilities. The course also introduces effective goal-setting frameworks, methods for structuring client sessions, and key attributes of successful life coaches. Additionally, learners will receive an introduction to basic business development strategies, helping them to establish and grow their own coaching practices. Ethical considerations form a crucial part of the training, ensuring learners are equipped to protect both themselves and their clients. With a balance of theoretical foundations and real-world application, learners will gain valuable skills to thrive in the coaching profession. Course Modules Module 01: Life Coaching: The Purpose and Fundamentals Module 02: Develop Your Self-Awareness Module 03: The Development of Core Beliefs and Managing Fears Module 04: Life Coaching Types and Key Attributes of a Life Coach Module 05: Understanding Emotional Intelligence Module 06: Body Language and Communication Techniques Module 07: A Structure for Client Work and Goal Setting Module 08: Basic Principles for Business Development and Growth Module 09: The Ethical Coach: Protect Yourself and Your Clients (See full curriculum) Who is this course for? Individuals seeking to guide others towards personal and professional success. Professionals aiming to enhance leadership, mentoring, and coaching capabilities. Beginners with an interest in life coaching, personal development, or behavioural sciences. Entrepreneurs looking to establish a career in coaching or consultancy. Managers and HR professionals wishing to develop stronger coaching techniques within their teams. Career Path Life Coach Career Coach Executive Coach Leadership Development Specialist HR and Talent Development Professional Business Consultant Wellbeing Coach Mentoring Programme Coordinator
Get a Job in Sales: Your Fast Track to Career Success Course Overview "Get a Job in Sales: Your Fast Track to Career Success" is an essential course designed to equip you with the skills and strategies needed to break into the competitive sales industry. Covering key topics such as interview preparation, effective communication, and how to navigate the job application process, this course provides a clear roadmap for securing a role in sales. With insights into the expectations of employers and techniques for excelling in interviews, learners will gain the confidence to step into a sales career and make an immediate impact. The course also highlights how to tailor your CV, present yourself professionally, and successfully close the deal in interviews. Upon completion, you will be well-prepared to enter the workforce with a competitive edge. Course Description This course provides in-depth guidance on how to successfully land a job in sales. It covers the core steps of preparing for interviews, understanding the sales process, and learning how to present yourself as an attractive candidate to potential employers. Learners will explore strategies to create an impressive CV, master the art of communication, and develop confidence for sales-related job interviews. The course also provides insight into employer expectations, helping learners understand what sales teams look for in candidates. By completing the course, learners will have the knowledge and tools to effectively navigate the job search, perform well in interviews, and position themselves for success in sales roles across various industries. This is a great starting point for anyone looking to build a rewarding career in sales. Get a Job in Sales: Your Fast Track to Career Success Curriculum Module 01: Introduction to Sales Careers Module 02: Preparing for Job Applications Module 03: Mastering Interview Skills Module 04: Effective Communication in Sales Interviews Module 05: Navigating the Job Market and Employer Expectations Module 06: Closing the Deal: Landing Your Sales Job (See full curriculum) Who is this course for? Individuals seeking to begin a career in sales. Professionals aiming to transition into a sales role. Beginners with an interest in sales and business development. Anyone looking to enhance their job application and interview skills. Career Path Sales Executive Business Development Representative Account Manager Sales Consultant Retail Sales Associate Inside Sales Representative Field Sales Representative
Nowadays not only do we rely on our commercial and sales staff to hit that bottom line but we expect our engineers and project teams to play their part too - not only through their engineering and management skills but by behaving in a commercially minded way in their dealings with their counterparts in customer or supplier organisations. This means understanding, amongst other things, the issues surrounding the commencement of work ahead of contract, having a clear contract baseline, recognising the broader implications of contract change, the need for timeliness and the consequences of failing to meet the contracted timetable. This practical one-day programme has been designed specifically to give engineers, project staff and others just that understanding. The course is designed principally to provide engineers and project staff with an appreciation of contractual obligations, liabilities, rights and remedies so that they understand the implications of their actions. It is also suitable for business development staff who are negotiating contracts on behalf of the business. The main focus of the day is on creating an awareness of when a situation may have commercial implications that would harm an organisation's business interests if not recognised and handled appropriately and how taking a positive but more commercial approach to those situations can lead to a more positive outcome for the business. As well as providing an understanding of the commercial imperatives the day also focuses on specific areas affecting engineers and project staff, such as the recognition and management of change, the risks when working outside the contract and managing delays in contracts. The course identifies the different remedies that may apply according to the reasons for the delay and provides some thoughts on pushing back should such situations arise. On completion of this programme the participants will: appreciate the need for contractual controls and will have a better understanding of their relevance and how they can be applied, particularly the issues of starting work ahead of contract, implementing changes and inadvertently creating a binding contract by their behaviour; have gained an understanding of the terminology and procedural issues pertaining to contracting within a programme; and be more commercially aware and better equipped for their roles. 1 Basic contract law - bidding and contract formation Purpose of a contract Contract formation - the key elements required to create a legally binding agreement Completeness and enforceability Express and implied terms Conditions v warranties The use of, and issues arising from, standard forms of sale and purchase Use of 'subject to contract' Letters of intent Authority to commit 2 Change management Recognising changes to a contracted requirement Pricing change Implementation and management of change 3 Key contracting terms and conditions By the end of this module participants will be able to identify the key principles associated with: Pricing Getting paid and retaining payment Cashflow Delivery and acceptance Programme delaysExamining some reasons for non-performance...Customer failureContractor's failureNo fault delays ... and the consequences of non-performance: Damages claimsLiquidated damagesForce majeureContinued performance Waiver clauses and recent case law Use of best/reasonable endeavours Contract termination 4 Warranties, indemnities and liability Express and implied warranties Limiting liability 5 Protection of information Forms of intellectual property Background/foreground intellectual property Marking intellectual property Intellectual property rights Copyright Software Confidentiality agreements Internet
This two-day programme gives the key insights and understanding of contracting principles and the impact they have on business and operations. The course is designed for individuals involved in or supporting contracting who want to improve their commercial management skills; individuals in functions such as project management, business development, finance, operations who need practical training in commercial management; general audiences wanting to gain a basic understanding of commercial management. This is an assessed programme, leading to the International Association for Contracts & Commercial Management (IACCM)'s coveted Contract and Commercial Management Associate (CCMA) qualification. The programme addresses 31 different subject areas, across the five stages of the contracting process. By the end of the course the participants will be able, among other things, to: Develop robust contract plans, including scope of work and award strategies Conduct effective contracting activities, including ITT, RFP, negotiated outcomes Negotiate effectively with key stakeholders, making use of the key skills of persuading and influencing and to work with stakeholders to improve outcomes Set up and maintain contract management systems Take a proactive approach to managing contracts Make effective use of lessons learned to promote improvements from less than optimal outcomes, using appropriate templates Develop and monitor appropriate and robust Key Performance Indicators to manage the contractor and facilitate improved performance Understand the approvals process and how to develop and present robust propositions Make appropriate use of best practice contract management tools, techniques and templates DAY ONE 1 Introductions Aims Objectives Plan for the day 2 Commercial context Explaining the contracting context Define the key objective The importance of contact management Impact upon the business 3 Stakeholders How to undertake stakeholder mapping and analysis Shared vision concept, How to engage with HSE, Finance, Operations 4 Roles and responsibilities Exploring the key roles and responsibilities of contract administrators, HSE, Finance, Divisional managers, etc 5 Initiating the contract cycle Overview of the contracting cycle Requirement to tender Methods Rationale and exceptions 6 Specifications Developing robust scope of works Use of performance specifications Output based SOW 7 Strategy and award criteria Developing a robust contract strategy Award submissions/criteria 8 Managing the tender process Review the pre-qualification process Vendor registration rules and processes Creation of bidder lists Evaluation, short listing, and how to use of the 10Cs© model template and app 9 Types of contract Classify the different types of contracts Call-offs Framework agreement Price agreements Supply agreements 10 The contract I: price Understanding contract terms Methods of compensation Lump sum, unit price, cost plus, time and materials, alternative methods Cost plus a fee, target cost, gain share contracts Advanced payments Price escalation clauses DAY TWO 11 Risk How to manage risks Risk classification Mitigation of contractual risks 12 Contractor relationship management session Effectively managing relationships with contractors, Types of relationships Driving forces? Link between type of contract and style of relationship 13 Disputes Dealing with disputes Conflict resolution Negotiation Mediation Arbitration 14 Contract management Measuring and improving contract performance Using KPIs and SLAs Benchmarking Cost controls 15 The contract II: terms and conditions Contract terms and conditions Legal aspects Drafting special terms 16 Managing claims and variations How to manage contract and works variations orders Identifying the causes of variations Contractor claims process 17 Completion Contract close-out process Acceptance/completion Capture the learning/HSE Final payments, evaluation of performance 18 Close Review Final assessment
Course Overview: This course provides an accessible guide to mastering affiliate marketing as a source of passive income. It covers the essential principles of affiliate marketing, including how to leverage the strategy to drive sales and grow small businesses. Through a structured learning approach, participants will discover the best affiliate marketing products, top affiliate networks, and techniques for optimising conversions. Whether you're a beginner or looking to refine your marketing approach, this course equips you with the necessary knowledge to embark on a successful affiliate marketing journey and generate consistent passive income. Course Description: In this comprehensive course, learners will explore a range of affiliate marketing strategies designed to generate passive income streams. The course covers critical topics such as identifying profitable affiliate products, selecting the right affiliate marketing companies, and implementing conversion optimisation strategies. It also discusses how to align affiliate marketing efforts with business goals for maximised success. Throughout the course, learners will gain a deep understanding of how to strategically choose affiliate products, target the right audience, and optimise product pages for higher sales. Upon completion, participants will be equipped to embark on their affiliate marketing journey with a clear and actionable plan. Course Modules: Module 01: Reason to Consider Affiliate Marketing Module 02: Ways You Can Leverage Affiliate Marketing to Grow Your Sales and Small Business Module 03: Top Companies to Find Affiliate Marketing Products Module 04: Ways to Pick Out the Best Products to Be an Affiliate For Module 05: Affiliate Marketing Strategies Module 06: Ways to Optimise Your Product Pages for Conversions Module 07: Conclusion (See full curriculum) Who is this course for? Individuals seeking to generate passive income. Professionals aiming to enhance their sales and marketing skills. Beginners with an interest in online business and marketing. Small business owners looking to diversify their revenue streams. Career Path: Affiliate Marketing Specialist Digital Marketing Professional Content Marketing Manager Sales and Business Development Manager E-commerce Entrepreneur
Sales Negotiation Training Course Course Overview This Sales Negotiation Training Course is designed to provide learners with the essential skills and techniques required to excel in sales negotiations. With a focus on strategy, communication, and effective deal-making, this course equips learners to confidently navigate complex sales discussions. The course highlights key negotiation strategies, personal development techniques, and how to achieve successful outcomes. By the end of the course, learners will have developed the ability to engage with clients, manage objections, and close deals with confidence, making them highly effective in their sales roles. Course Description The Sales Negotiation Training Course covers a comprehensive range of topics crucial to successful sales negotiations. It begins with the importance of self-development for sales consultants, helping learners understand their strengths and areas for improvement. The course progresses into core negotiation strategies, including how to build rapport, handle objections, and reach mutually beneficial agreements. Learners will also gain insights into different negotiation styles, helping them adapt to various scenarios. By the end of the course, learners will be equipped with the knowledge and confidence to approach sales negotiations with professionalism and poise, making them valuable assets to any sales team. Sales Negotiation Training Course Curriculum Module 01: Prepare The Train Driver - Self Development For The Sales Consultant Module 02: Negotiation Station - How To Negotiate Successfully (See full curriculum) Who is this course for? Individuals seeking to enhance their sales negotiation skills. Professionals aiming to advance their careers in sales. Beginners with an interest in the sales industry. Any other individuals wishing to strengthen their negotiating capabilities. Career Path Sales Consultant Account Manager Business Development Manager Sales Director Customer Relationship Manager Negotiation Specialist