272 Courses in Cardiff delivered Live Online

Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback

This workshop will help you create, develop and close business opportunities using a consultative approach and a value-based (not price-led) proposition. Value-based selling means working the way your customer wants to buy, not how you want to sell. It also means: In a transactional sale the customer knows the answer without help from a salesperson (or cannot see why they should choose you), or is prepared to stay with what they have. Customer decision criteria are price and convenience and customers resent time spent with (new) salespeople, mainly because the salesperson adds little or nothing to what the customer already has and just wastes time. In a consultative or value-based sale, by contrast, the customer doesn't know the answer already. The salesperson must take the role of an advisor, not just a 'product promoter'. Customers demand expertise, advice and customisation during the sales process. Often customers insist on multiple meetings with salespeople and others to develop advantages that you can bring and reduce the perceived risk of changing. In this way the salesperson often adds more value than the product or service alone. This very practical workshop will help you use proven strategies and tactics to build, manage and successfully close sustainable business opportunities using a consultative approach and a value-based (not price-led) proposition. This includes: Increased impact of your new sales conversations, presentations and proposals - leading to faster decisions and increased conversion Greater confidence, consistency and professionalism throughout the business development process Enhanced sales questioning skills and techniques, leading to better, faster and more accurate development of customer needs, problems, value and expectations Improve your people, communication, influence and persuasion skills when approaching, consulting or presenting your services and solutions How to build value at all points in the customer's buying process through your knowledge, skills and structured approach Proven ways to gain additional business and referrals from existing customers and contacts, through direct approach and lead generation Being better able differentiate your firm, your solutions, track-record and expertise clearly and accurately with tailored value statements for each stage and for each opportunity Overcome and avoid price-based objections, buying criteria and negotiation 1 Introduction and key principles of value-based selling Introduction and review of pre-course questionnaires - KPIs, personal learning objectives and key principles The main principles of value-based selling and how they benefit you and the customer How value-based selling differs from 'transactional' or 'price-based' selling The stages of the customer's buying cycle - how to identify and work through strategies for each stage The concept of structured and set-piece selling and proposing Presentation by participants: Personal sales improvement goals 2 Value-based selling strategies and skills What is value? How can one move away from a price-led agenda? How to survive and resist price pressure - six techniques A review of key competencies and skills needed for a value-based approach Strategies, case studies and examples with discussion and review Defining your initial value proposition and comparative advantage How best to established the right level of trust, rapport and credibility Planning and practice session: Strategy - mapping a value-based sales process. 3 Connecting skills Research before the meeting and the first few minutes - ways to gain instant rapport and setting the foundation for a successful outcome in a first sales call How to structure an effective first time sales call or meeting - the subtle differences that are important to master How best to differentiate your solutions and build credibility and enthusiasm early or at the start of the buying process Overcoming initial buying resistance and relaxing the prospect; gaining rapport, opening the meeting: PBC (purpose-benefit-check) and gaining agreement to proceed Planning and practice session: Connecting - first meeting with a new contact 4 Consulting - building, developing and influencing client needs Understanding the power of high-impact and third-level questions to influence people based around specific needs and solutions The importance of body language and other personal communication dynamics when asking questions; empathic listening, run-on questions, drawing out skills, summarising, etc Creating a 'disturb' approach to creating needs and opportunities and positioning your solutions Using proven advanced sales questioning techniques with greater skill: Outcome, SPIN and qualification questions 'Decision-making criteria' - tools to help you develop the relevant criteria with the customer and in doing so progress your sales opportunities more effectively Planning and practice session: Questioning skills 5 Convincing - presentation and persuading skills practice Substance and style - selecting the right tone and content to engage and enthuse your prospect Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition - by being convincing, compelling and credible when you present Professional and effective presentation skills - with personal coaching and practice sessions The keys of influence and persuasion and the keys to convincing a new customer to choose you for the first time Planning and practice session: Role-play in presenting your solution 6 Commitment Knowing when and how to close for commitment to the next stage in your sales process, plus ways to ask for commitment professionally and effectively How to isolate, prioritise and answer objections and concerns more openly and accurately, using a consultative not a confrontational approach Deal more effectively and profitably with price objections and reduce buyer's remorse (which can lead to an 'I want to think about it' reaction and cause delay and inertia) Key negotiation skills around the closing process - getting to 'yes' Planning and practice session: Role-play in closing and negotiation skills 7 Assessed role-play - Final practice session Live role-plays There is an option for external participants to be brought in to the live training workshop to take-part in the final assessed role-play or assist with other sessions run during the course. Performance assessment - 'Dragon's Pitch' The final afternoon of the course is an assessed role-play using a prepared scenario and external 'CEO'. The assessment criteria will be agreed prior to the workshop. 8 Workshop summary and close Personal action plan and learning summary

Course Overview "Stock Trading Analysis with Volume Trading" is designed to provide learners with a comprehensive understanding of how to leverage volume analysis in stock trading. This course covers essential volume indicators, strategies, and techniques, empowering learners to make informed trading decisions. The course aims to enhance trading skills by explaining how volume trends can influence stock price movements, offering learners practical insights into market behaviour. By the end of the course, learners will have the ability to interpret volume data, use it to spot market trends, and apply it within their trading strategies, enhancing their confidence and decision-making capabilities in stock trading. Course Description This course delves into the critical aspect of volume analysis in stock trading, providing a thorough exploration of how trading volume can provide valuable market insights. Learners will study various volume indicators and their applications, uncover trading strategies that incorporate volume as a key factor, and gain the skills necessary to identify profitable market movements. The course also includes practical examples and analysis to demonstrate how volume impacts stock trends, while familiarising learners with the tools used in volume trading. By completing this course, learners will develop the expertise to utilise volume trading strategies to enhance their trading performance and make more informed decisions in real-time market scenarios. Course Modules Module 01: Volume Analysis Module 02: Volume Studies and Indicators Module 03: Volume Trading Strategies and Techniques Module 04: Examples and Analysis Module 05: Trading Platform (See full curriculum) Who is this course for? Individuals seeking to enhance their stock trading skills Professionals aiming to develop expertise in volume trading strategies Beginners with an interest in stock market analysis Anyone looking to understand the role of volume in trading decisions Career Path Stock Trader Financial Analyst Investment Advisor Trading Platform Specialist Portfolio Manager

Mercer’s Financial Education Clinic – Helping You Plan for the Future We are excited to invite you to Mercer’s Financial Education Clinic, a group session designed to help you take control of your financial future. This session will provide expert guidance on key financial topics, equipping you with the knowledge to make informed decisions about your finances. What Will Be Covered? During this session, we will explore: Key steps to build a strong financial foundation early in your career Strategies for saving effectively and getting onto the property ladder The importance of starting a retirement plan early Building confidence around financial decision-making as a young professional This interactive session will give you the opportunity to gain practical insights and ask questions to help you take control of your financial future from the very beginning of your career. Whether you're just starting out or looking to strengthen your financial understanding, this session will offer valuable tips and tools to support your goals. We encourage all employees to attend and take advantage of this valuable financial education opportunity. Session Details: Date: 12th November 2025 Time: 11:00 a.m. – 12:00 p.m. Location: Virtual

Leadership and Management Essential Skill Course Overview: The "Leadership and Management Essential Skill" course provides an in-depth exploration of key concepts, strategies, and tools essential for effective leadership and management. Learners will gain a comprehensive understanding of leadership theories, management principles, and the critical differences between the two. Designed for those seeking to enhance their managerial expertise, the course delves into leadership styles, their impact, and the common challenges leaders face. By completing this course, participants will be equipped to lead teams with confidence, make informed decisions, and effectively manage diverse challenges in the workplace. Course Description: This course covers a range of topics that are fundamental to leadership and management. Learners will explore core management principles, including decision-making and organisational strategies, and apply leadership theories to real-world scenarios. The course also examines the differences between leadership and management and provides insight into the obstacles leaders face, such as resistance to change and conflict resolution. Various leadership styles will be discussed, along with their impacts on team dynamics and the importance of mentoring. Upon completion, learners will possess a strong foundation in both leadership and management, enabling them to apply their knowledge to various professional environments. Leadership and Management Essential Skill Curriculum: Module 01: Principles of Management Module 02: Applied Theories on Leadership Module 03: Leadership and Management Differences & Applications Module 04: Obstacles in Leadership and Management Module 05: Different Leadership Styles Module 06: Impact of Different Leadership Style and Mentoring (See full curriculum) Who is this course for? Individuals seeking to develop leadership capabilities. Professionals aiming to advance in management roles. Beginners with an interest in leadership or management. Anyone looking to improve team and organisational performance. Career Path: Team Leader Project Manager Department Head Operations Manager Senior Executive Leadership Consultant

Inventory Management Course Overview: This course on Inventory Management is designed to equip learners with essential knowledge and skills in managing inventory systems effectively. Covering key areas such as types of inventory, demand identification, and maintaining accuracy, it provides the foundation for anyone looking to optimise warehouse operations. Learners will gain an understanding of how to establish efficient inventory systems and the critical role that inventory management plays in ensuring business success. This course will help participants develop the expertise needed to contribute to more effective supply chain and warehouse management. Course Description: In this course, learners will explore the fundamentals of inventory management, from defining inventory to understanding different types of inventory and key industry players. Topics such as warehouse setup, identifying demand, and maintaining inventory accuracy are covered in depth. The course also delves into the outbound process and how to streamline operations to ensure that stock levels are effectively managed. By the end of the course, learners will have developed the necessary skills to improve inventory systems, contribute to better decision-making processes, and understand the broader implications of inventory management within a business context. Inventory Management Curriculum: Module 01: What Is Inventory? Module 02: Types Of Inventory Module 03: Key Players Module 04: Setting Up The Warehouse Module 05: Identifying Demand Module 06: Maintaining Inventory Accuracy Module 07: The Outbound Process (See full curriculum) Who is this course for? Individuals seeking to improve their knowledge of inventory systems. Professionals aiming to enhance their expertise in warehouse management. Beginners with an interest in logistics and supply chain management. Those interested in a career in inventory management or related fields. Career Path: Inventory Manager Supply Chain Coordinator Warehouse Supervisor Operations Analyst Logistics Specialist

Listening Course - The Power of Listening Course Overview The "Listening Course - The Power of Listening" equips learners with essential listening skills, enabling them to effectively engage in conversations and enhance communication. By exploring various listening techniques and understanding the difference between active and passive listening, this course helps individuals sharpen their ability to listen attentively. It will empower learners to build stronger relationships, improve professional communication, and foster a more understanding environment. Upon completion, participants will have developed advanced listening abilities that will enhance both personal and professional interactions. Course Description In this comprehensive course, learners will delve into the different types of listening and explore the distinct approaches of active versus passive listening. Through examining key listening techniques, they will discover ways to improve their skills and recognise the difference between simply hearing and truly listening. Learners will also gain an understanding of the benefits of strong listening skills, such as enhanced decision-making and improved relationships. This course will provide learners with valuable insights into refining their communication, both in everyday conversations and in professional settings, making them more effective listeners. Listening Course - The Power of Listening Curriculum Module 01: Introduction Module 02: Lead Generation with Attraction Marketing for Business Module 03: Types of Listening Module 04: Difference Between Active and Passive Listening Module 05: Difference Between Listening and Hearing Module 06: Ways to Improve Your Listening Skills Module 07: What are Good Listening Skills Module 08: Benefits of Good Listening Skills Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to improve their communication skills. Professionals aiming to enhance their leadership and interpersonal abilities. Beginners with an interest in developing effective listening techniques. Anyone wanting to build stronger relationships through better communication. Career Path Customer Service Representative HR Professional Communications Specialist Sales and Marketing Expert Leadership and Management Roles Mediation and Conflict Resolution Specialist

Learn to Make a Fresh Start in Your Life Course Overview "Learn to Make a Fresh Start in Your Life" is an empowering course designed to guide individuals in making significant life changes. Through structured modules, learners will explore a variety of strategies and techniques that can help transform their mindset, improve decision-making, and embrace new opportunities. This course offers clear, actionable advice and valuable tools to aid in navigating transitions, whether personal or professional. By the end, learners will have the confidence to initiate positive changes and take charge of their futures, with a deeper understanding of self-improvement and growth. Course Description This course takes an in-depth approach to the process of starting anew, covering key topics such as goal setting, overcoming obstacles, building resilience, and managing change. Learners will explore methods for clarifying their values, identifying priorities, and creating a step-by-step plan for success. Emphasis is placed on the importance of mental and emotional well-being when making life transitions. The course fosters a reflective learning environment, encouraging learners to apply concepts to their personal situations, ultimately equipping them with skills to make informed decisions and embrace new possibilities with confidence. Learn to Make a Fresh Start in Your Life Curriculum Module 01: Starting Fresh Module 02: Understanding Your Values and Goals Module 03: Building Resilience for Change Module 04: Overcoming Mental Barriers Module 05: Creating and Implementing a Personal Plan Module 06: Navigating Obstacles and Staying Motivated Module 07: Embracing New Opportunities (See full curriculum) Who is this course for? Individuals seeking to make positive life changes. Professionals aiming to pivot or grow in their careers. Beginners with an interest in self-improvement. Anyone looking to enhance their personal development. Career Path Life Coach Personal Development Consultant HR or Organisational Development Specialist Career Coach Motivational Speaker Wellness and Mental Health Practitioner

Day-to-Day Leadership Course Overview: This course on Day-to-Day Leadership equips learners with the essential tools and strategies to effectively lead on a daily basis. Covering key leadership principles and real-world applications, it focuses on enhancing decision-making, communication, and team management. Learners will explore situational leadership, practical models, and adaptable leadership styles that can be applied to diverse organisational settings. The course provides learners with the confidence to implement leadership strategies that foster collaboration, productivity, and team morale in their daily work. Course Description: The Day-to-Day Leadership course delves deeper into various leadership theories, including Situational Leadership, and offers a structured framework for leading teams effectively. Throughout the course, learners will engage with key concepts, including how to adapt leadership styles to different situations, develop key skills for motivating teams, and apply leadership strategies to ensure productivity and engagement. With an emphasis on real-world applications, learners will be guided through practical models and gain valuable insights into team dynamics, communication, and problem-solving. This course is ideal for individuals looking to enhance their leadership capabilities and progress in their professional development. Day-to-Day Leadership Curriculum: Module 01: Introduction to this Course Module 02: Introduction to Situational Leadership Module 03: A Practical Model for Day-to-Day Leadership Module 04: The Skills for Day-to-Day Leadership Styles Module 05: Bonus Content Module 06: Closing Section (See full curriculum) Who is this course for? Individuals seeking to develop leadership capabilities. Professionals aiming to enhance their team management skills. Beginners with an interest in leadership and management. Those interested in improving day-to-day workplace leadership. Career Path: Team Leader Operations Manager Project Manager Department Head Leadership Coach Organisational Development Specialist

Course Overview The DeepSeek Masterclass: A Complete DeepSeek Zero to Hero! provides a comprehensive exploration of the DeepSeek AI ecosystem, designed to guide learners from fundamental understanding to advanced applications. This course equips individuals with the knowledge to navigate the capabilities of DeepSeek across various domains such as software development, business analysis, and education. Whether you're looking to stay current in a rapidly evolving technological landscape or explore how AI transforms diverse sectors, this course offers a structured pathway. By the end of the programme, learners will be able to understand DeepSeek’s architecture, apply its tools across multiple contexts, and critically evaluate its potential within both technical and professional settings. Course Description This course delves into the foundational principles and progressive applications of DeepSeek, starting from basic concepts in artificial intelligence through to its tailored use in education, business, and software environments. Learners will explore how to configure and interpret DeepSeek outputs, understand the structure of AI decision-making, and evaluate its integration across various workflows. Key modules address the needs of developers, educators, students, and professionals seeking efficient AI-driven solutions. Throughout the course, learners will be introduced to scenario-based uses of DeepSeek, helping them build a contextual understanding of its functions. The curriculum is designed to support strategic thinking, digital literacy, and informed adoption of AI tools in both academic and professional environments. Course Modules Module 01: Getting Started Module 02: Foundations of Artificial Intelligence (AI) Module 03: Setting up DeepSeek AI for Beginners Module 04: DeepSeek for Software Developers Module 05: DeepSeek for Business Professionals Module 06: DeepSeek Smart Solutions for Students Module 07: The Power of DeepSeek Module 08: DeepSeek for Teaching Professionals (See full curriculum) Who is this course for? Individuals seeking to build an informed understanding of DeepSeek and AI. Professionals aiming to implement AI solutions within their field. Beginners with an interest in artificial intelligence and its uses. Educators, students, and technologists exploring innovative learning and working tools. Career Path AI Integration Analyst Business Intelligence Associate Education Technology Consultant Software Solution Strategist Digital Transformation Specialist AI Literacy Educator