5062 Courses

This workshop equips participants with essential tools for business planning, strategic partnerships, team building, and securing financial support, all crucial for successful business growth and development.

Refund Policy Refunds up to 7 days before event About this event 1 hour 30 minutes Mobile eTicket Ultimate Relaxation & Restorative Candle lit Sound Journey & Gong Bath. Sunday 25th of June 7.30PM - 9.00PM Come and join us for a deeply meditative and immersive sound journey and gong bath experience with Robin Freeman. These sessions provide a safe space where you can come to relax, unwind, and just let go… An opportunity for self-healing, and for restoration of mind, body, and soul. Every session is a unique experience, and each week we work with different themes, directions, and intentions. This particular session will be aimed towards complete relaxation of the mind, body and soul. A chance to gift yourself some self-love and magical ‘you time’. This experience will be soothing, peaceful, meditative, and calming. A time to go within oneself. A time for reflection if you so choose. A chance to quieten a busy mind. A chance to completely let go of everything and just ‘be’. ABOUT MY SOUND JOURNEY & GONG BATH SESSIONS. I work with a wide variety of healing instruments and tools that have been very carefully selected from many different countries around the world. When combined, these can directly and positively affect mood, brain waves, the nervous system, and body chemistry, with fantastic and profound results. The sounds and vibrations that are created in these sessions stimulate the body to recreate its own harmonic frequency and help produce the alpha waves that are present within our brains whilst in a state of deep relaxation. All you need to do is come along, lay down, and relax, as I guide you along a deeply meditative journey. These sessions can help with issues such as stress, anxiety, sleep disorders, depression, digestion, chakra realignment and energy flow. They also create a perfect opportunity to set new intentions or release any burdens that you no longer wish to carry. The average Human being consists of approximately 60 – 70% water. Water serves to conduct sound waves. During a sound journey these sound waves and vibrations create ripples that gently reverberate over and over. These circulate around and through-out the entire body to calm, relax and soothe. As a result of this it is common for the heart rate to slow down, the blood pressure to drop, and the breath to become calm, peaceful, and return to its natural rhythm. Once the session ends, it is common for attendees to feel very relaxed and then enjoy a lovely deep sleep that night, followed by a feeling of refreshment once you awaken the next day. During these sessions I use several very special gongs. These have been carefully chosen and induce a holistic resonance in the body and a spontaneous meditative state in the mind, resulting in a sense of expanded awareness and wholeness. This is both restorative and healing. It is just what our body, mind and soul needs to restore, refresh and revitalise. VENUE. The Amethyst Cave, 181 Seabourne Road, Southbourne, Bournemouth, BH5 2HH. (Google maps). Come along and enjoy a warm welcome within our beautifully warm, cosy, candle lit venue, and treat yourself to some well-deserved 'you time'. ADVANCED BOOKING IS ESSENTIAL. Energy exchange is £20 per person IMPORTANT DETAILS. *** Please arrive by 7.25pm (just 5 minutes before we are due to begin). This is when we open our doors to welcome everyone in. Please try to avoid arriving excessively early as you will have to wait outside until the doors open. This is because we will be busy preparing the venue for the session and are unable to let anyone inside until we are ready. Once we start our session at 7.30pm the door must be closed and locked to prevent any disturbances. We are unable to let people enter after the session has begun. This is only fair to everyone already inside. Thank-you for understanding. *** WHAT TO BRING. Comfy clothing, a pillow or something nice and comfy to rest your head upon, and some water to drink. You are also welcomed to bring anything else with you so that you are as comfortable as possible during our session. We provide yoga mats, blankets, and weighted eye masks for everyone attending. Please feel free to bring an extra yoga mat or blanket to lay on top of if you would like some extra comfort (we do supply yoga mats, but you are welcome to bring your own along too if you like). It is important that you are as comfortable as possible during this session, so please do feel free to bring whatever you need. Anyone who is unable to lay at floor level is welcome to bring a folding recliner chair or similar. ADVISORY INFORMATION & DISCLAIMER. - Gong baths are not advised for pregnant women during the first trimester. - It is not advised to attend if you have ever had a stroke. - It is not advised to attend if you have any psychological or psychiatric conditions. - It is not advised to attend if you have ever had brain injuries or brain surgery. - It is not advised to attend if you suffer from severe osteoporosis. - Please do not attend if you are under the influence of any recreational or psychoactive drugs or alcohol. - We will be laying on yoga mats placed on the floor, so if you want any extra comfort, please do feel free to bring your own yoga mat or anything else to double up with (or anything else that is soft that you would like to lay upon). - If you are unable to lay upon a yoga mat at floor level, you are welcome to bring a reclining camping chair or similar. - It is advised to bring a pillow or comfortable cushion to rest your head upon, a blanket, and some water to drink. Bring whatever you need for maximum comfort during the session. - It is advised to wear comfortable clothing. - If in any doubt about attending these sessions, please consult your doctor or health care professional in advance.. - We do not accept any legal responsibility for any personal injury or other loss arising from the attendance of this session and the use of sound healing, Gongs, vocal or any other form of instrument being used by ourselves. If you have reason to believe that these objects and the sounds that they make may cause any discomfort, pain, or injury, please do not attend. By attending this session you agree to have understood the information provided to you. By attending this session you hereby release the listed business (Sacred Sound Healing and Robin Freeman) from any and all liability, negligence, or any other claims arising REFUNDS & CANCELLATIONS. We are unable to offer a refund for your booking or transfer it to an alternative date unless you contact us via email at least 48hrs prior to the event date. Email: info@sacredsoundhealing.co.uk If you are unable to attend, you are welcome to pass your booking on to someone else. Please ask this person to notify us that this has happened when they arrive.

Refund Policy Refunds up to 7 days before event About this event 1 hour 30 minutes Mobile eTicket Ultimate Relaxation & Restorative Candle lit Sound Journey & Gong Bath. Sunday 6th of August 7.30PM - 9.00PM Come and join us for a deeply meditative and immersive sound journey and gong bath experience with Robin Freeman. These sessions provide a safe space where you can come to relax, unwind, and just let go… An opportunity for self-healing, and for restoration of mind, body, and soul. Every session is a unique experience, and each week we work with different themes, directions, and intentions. This particular session will be aimed towards complete relaxation of the mind, body and soul. A chance to gift yourself some self-love and magical ‘you time’. This experience will be soothing, peaceful, meditative, and calming. A time to go within oneself. A time for reflection if you so choose. A chance to quieten a busy mind. A chance to completely let go of everything and just ‘be’. ABOUT MY SOUND JOURNEY & GONG BATH SESSIONS. I work with a wide variety of healing instruments and tools that have been very carefully selected from many different countries around the world. When combined, these can directly and positively affect mood, brain waves, the nervous system, and body chemistry, with fantastic and profound results. The sounds and vibrations that are created in these sessions stimulate the body to recreate its own harmonic frequency and help produce the alpha waves that are present within our brains whilst in a state of deep relaxation. All you need to do is come along, lay down, and relax, as I guide you along a deeply meditative journey. These sessions can help with issues such as stress, anxiety, sleep disorders, depression, digestion, chakra realignment and energy flow. They also create a perfect opportunity to set new intentions or release any burdens that you no longer wish to carry. The average Human being consists of approximately 60 – 70% water. Water serves to conduct sound waves. During a sound journey these sound waves and vibrations create ripples that gently reverberate over and over. These circulate around and through-out the entire body to calm, relax and soothe. As a result of this it is common for the heart rate to slow down, the blood pressure to drop, and the breath to become calm, peaceful, and return to its natural rhythm. Once the session ends, it is common for attendees to feel very relaxed and then enjoy a lovely deep sleep that night, followed by a feeling of refreshment once you awaken the next day. During these sessions I use several very special gongs. These have been carefully chosen and induce a holistic resonance in the body and a spontaneous meditative state in the mind, resulting in a sense of expanded awareness and wholeness. This is both restorative and healing. It is just what our body, mind and soul needs to restore, refresh and revitalise. VENUE. The Amethyst Cave, 181 Seabourne Road, Southbourne, Bournemouth, BH5 2HH. (Google maps). Come along and enjoy a warm welcome within our beautifully warm, cosy, candle lit venue, and treat yourself to some well-deserved 'you time'. ADVANCED BOOKING IS ESSENTIAL. Energy exchange is £20 per person IMPORTANT DETAILS. *** Please arrive by 7.25pm (just 5 minutes before we are due to begin). This is when we open our doors to welcome everyone in. Please try to avoid arriving excessively early as you will have to wait outside until the doors open. This is because we will be busy preparing the venue for the session and are unable to let anyone inside until we are ready. Once we start our session at 7.30pm the door must be closed and locked to prevent any disturbances. We are unable to let people enter after the session has begun. This is only fair to everyone already inside. Thank-you for understanding. *** WHAT TO BRING. Comfy clothing, a pillow or something nice and comfy to rest your head upon, and some water to drink. You are also welcomed to bring anything else with you so that you are as comfortable as possible during our session. We provide yoga mats, blankets, and weighted eye masks for everyone attending. Please feel free to bring an extra yoga mat or blanket to lay on top of if you would like some extra comfort (we do supply yoga mats, but you are welcome to bring your own along too if you like). It is important that you are as comfortable as possible during this session, so please do feel free to bring whatever you need. Anyone who is unable to lay at floor level is welcome to bring a folding recliner chair or similar. ADVISORY INFORMATION & DISCLAIMER. - Gong baths are not advised for pregnant women during the first trimester. - It is not advised to attend if you have ever had a stroke. - It is not advised to attend if you have any psychological or psychiatric conditions. - It is not advised to attend if you have ever had brain injuries or brain surgery. - It is not advised to attend if you suffer from severe osteoporosis. - Please do not attend if you are under the influence of any recreational or psychoactive drugs or alcohol. - We will be laying on yoga mats placed on the floor, so if you want any extra comfort, please do feel free to bring your own yoga mat or anything else to double up with (or anything else that is soft that you would like to lay upon). - If you are unable to lay upon a yoga mat at floor level, you are welcome to bring a reclining camping chair or similar. - It is advised to bring a pillow or comfortable cushion to rest your head upon, a blanket, and some water to drink. Bring whatever you need for maximum comfort during the session. - It is advised to wear comfortable clothing. - If in any doubt about attending these sessions, please consult your doctor or health care professional in advance.. - We do not accept any legal responsibility for any personal injury or other loss arising from the attendance of this session and the use of sound healing, Gongs, vocal or any other form of instrument being used by ourselves. If you have reason to believe that these objects and the sounds that they make may cause any discomfort, pain, or injury, please do not attend. By attending this session you agree to have understood the information provided to you. By attending this session you hereby release the listed business (Sacred Sound Healing and Robin Freeman) from any and all liability, negligence, or any other claims arising REFUNDS & CANCELLATIONS. We are unable to offer a refund for your booking or transfer it to an alternative date unless you contact us via email at least 48hrs prior to the event date. Email: info@sacredsoundhealing.co.uk If you are unable to attend, you are welcome to pass your booking on to someone else. Please ask this person to notify us that this has happened when they arrive.

Refund Policy Refunds up to 7 days before event About this event 1 hour 30 minutes Mobile eTicket Ultimate Relaxation & Restorative Candle lit Sound Journey & Gong Bath. FRIDAY 21st of July 7.30pm - 9.00pm Come and join us for a deeply meditative and immersive sound journey and gong bath experience with Robin Freeman. These sessions provide a safe space where you can come to relax, unwind, and just let go… An opportunity for self-healing, and for restoration of mind, body, and soul. Every session is a unique experience, and each week we work with different themes, directions, and intentions. This particular session will be aimed towards complete relaxation of the mind, body and soul. A chance to gift yourself some self-love and magical ‘you time’. This experience will be soothing, peaceful, meditative, and calming. A time to go within oneself. A time for reflection if you so choose. A chance to quieten a busy mind. A chance to completely let go of everything and just ‘be’. ABOUT MY SOUND JOURNEY & GONG BATH SESSIONS. I work with a wide variety of healing instruments and tools that have been very carefully selected from many different countries around the world. When combined, these can directly and positively affect mood, brain waves, the nervous system, and body chemistry, with fantastic and profound results. The sounds and vibrations that are created in these sessions stimulate the body to recreate its own harmonic frequency and help produce the alpha waves that are present within our brains whilst in a state of deep relaxation. All you need to do is come along, lay down, and relax, as I guide you along a deeply meditative journey. These sessions can help with issues such as stress, anxiety, sleep disorders, depression, digestion, chakra realignment and energy flow. They also create a perfect opportunity to set new intentions or release any burdens that you no longer wish to carry. The average Human being consists of approximately 60 – 70% water. Water serves to conduct sound waves. During a sound journey these sound waves and vibrations create ripples that gently reverberate over and over. These circulate around and through-out the entire body to calm, relax and soothe. As a result of this it is common for the heart rate to slow down, the blood pressure to drop, and the breath to become calm, peaceful, and return to its natural rhythm. Once the session ends, it is common for attendees to feel very relaxed and then enjoy a lovely deep sleep that night, followed by a feeling of refreshment once you awaken the next day. During these sessions I use several very special gongs. These have been carefully chosen and induce a holistic resonance in the body and a spontaneous meditative state in the mind, resulting in a sense of expanded awareness and wholeness. This is both restorative and healing. It is just what our body, mind and soul needs to restore, refresh and revitalise. VENUE. Namrata Yoga Studio (Inside the large Bad Hand Coffee building), 7 Norwich Road, Bournemouth , BH2 5QZ. (Google maps). Come along and enjoy a warm welcome within our beautifully warm, cosy, candle lit venue, and treat yourself to some well-deserved 'you time'. ADVANCED BOOKING IS ESSENTIAL. IMPORTANT DETAILS. *** Please arrive by 7.25pm (just 5 minutes before we are due to begin). This is when we open our doors to welcome everyone in. Please try to avoid arriving excessively early as you will have to wait outside until the doors open. This is because we will be busy preparing the venue for the session and are unable to let anyone inside until we are ready. Once we start our session at 7.30pm the door must be closed and locked to prevent any disturbances. We are unable to let people enter after the session has begun. This is only fair to everyone already inside. Thank-you for understanding. *** WHAT TO BRING. Comfy clothing, a pillow or something nice and comfy to rest your head upon, and some water to drink. You are also welcomed to bring anything else with you so that you are as comfortable as possible during our session. We provide yoga mats, blankets, and weighted eye masks for everyone attending. Please feel free to bring an extra yoga mat or blanket to lay on top of if you would like some extra comfort (we do supply yoga mats, but you are welcome to bring your own along too if you like). It is important that you are as comfortable as possible during this session, so please do feel free to bring whatever you need. Anyone who is unable to lay at floor level is welcome to bring a folding recliner chair or similar. ADVISORY INFORMATION & DISCLAIMER. - Gong baths are not advised for pregnant women during the first trimester. - It is not advised to attend if you have ever had a stroke. - It is not advised to attend if you have any psychological or psychiatric conditions. - It is not advised to attend if you have ever had brain injuries or brain surgery. - It is not advised to attend if you suffer from severe osteoporosis. - Please do not attend if you are under the influence of any recreational or psychoactive drugs or alcohol. - We will be laying on yoga mats placed on the floor, so if you want any extra comfort, please do feel free to bring your own yoga mat or anything else to double up with (or anything else that is soft that you would like to lay upon). - If you are unable to lay upon a yoga mat at floor level, you are welcome to bring a reclining camping chair or similar. - It is advised to bring a pillow or comfortable cushion to rest your head upon, a blanket, and some water to drink. Bring whatever you need for maximum comfort during the session. - It is advised to wear comfortable clothing. - If in any doubt about attending these sessions, please consult your doctor or health care professional in advance.. - We do not accept any legal responsibility for any personal injury or other loss arising from the attendance of this session and the use of sound healing, Gongs, vocal or any other form of instrument being used by ourselves. If you have reason to believe that these objects and the sounds that they make may cause any discomfort, pain, or injury, please do not attend. By attending this session you agree to have understood the information provided to you. By attending this session you hereby release the listed business (Sacred Sound Healing and Robin Freeman) from any and all liability, negligence, or any other claims arising from or in any way connected with your participation. REFUNDS & CANCELLATIONS. We are unable to offer a refund for your booking or transfer it to an alternative date unless you contact us via email at least 48hrs prior to the event date. Email: info@sacredsoundhealing.co.uk If you are unable to attend, you are welcome to pass your booking on to someone else. Please ask this person to notify us that this has happened when they arrive.

Effective customer service plays a vital role in attracting and retaining customers. Businesses can use good customer service to boost sales and loyalty. Empathy, good communication, and problem-solving are core skills in providing excellent customer service. This course provides the knowledge and skills to help you hone your customer service skills.

Course Duration: 8 weeks (40 sessions) Course Objectives: By the end of this course, participants will: 1. Communicate effectively and confidently in English in various contexts. 2. Expand vocabulary and improve grammar usage. 3. Develop listening skills to understand a variety of accents and speech patterns. 4. Enhance reading comprehension skills for different types of texts. 5. Write accurately and coherently for different purposes. Course Outline: Week 1: Introduction and Assessment - Introduction to course objectives, expectations, and immersion techniques - Assessing participants' current English proficiency levels - Establishing individual learning goals and expectations Week 2: Speaking and Listening Skills - Developing conversational skills through role-plays, pair work, and group discussions - Listening activities to improve comprehension of different accents and speech speeds - Pronunciation drills and practice for accurate and fluent speech Week 3: Vocabulary Expansion - Building a wide range of vocabulary through contextualised exercises and activities - Strategies for effective vocabulary acquisition and retention - Vocabulary practice in various themes and topics Week 4: Grammar Review and Practice - Reviewing essential grammar structures and rules - Practice exercises and activities for applying grammar rules in context - Error correction and clarification of common grammar mistakes Week 5: Reading Comprehension - Developing reading skills through authentic texts, articles, and short stories - Strategies for improving reading speed and comprehension - Identifying main ideas, supporting details, and inferred meanings Week 6: Writing Skills - Improving writing skills for different purposes: emails, letters, reports, etc. - Practice exercises for organizing ideas, structuring paragraphs, and coherent writing - Peer editing and feedback for enhancing writing proficiency Week 7: Real-Life Simulations - Simulating real-life situations such as job interviews, meetings, and social interactions - Role-plays and interactive activities for practical application of language skills - Building confidence and fluency in using English in authentic contexts Week 8: Review and Final Evaluation - Reviewing course content and addressing individual needs - Comprehensive review exercises for all language skills - Final evaluation and feedback session Note: This syllabus serves as a guideline and can be customised based on the specific needs, interests, and proficiency levels of the participants. The course may also include cultural immersion activities and field trips to enhance the language learning experience. You can opt in and out of different modules. 

leadership management training course

This course aims to assist adult learners in improving their pronunciation skills and reducing their accents to enhance their overall communication in English. Through a variety of exercises and activities, participants will focus on specific sounds, stress patterns, intonation, and rhythm to develop clearer and more fluent speech. Course Duration: 10 weeks (20 sessions) Course Objectives: By the end of this course, participants will: 1. Identify and produce accurate sounds, stress patterns, and intonation in English. 2. Develop awareness of their own pronunciation challenges and strategies for improvement. 3. Reduce their native accent to improve overall intelligibility. 4. Enhance their listening skills and ability to distinguish between different sounds. 5. Increase their confidence in spoken English communication. Course Outline: Week 1: Introduction to Pronunciation and Accent Reduction - Assessing participants' pronunciation strengths and areas for improvement - Understanding the importance of pronunciation in effective communication - Introduction to key concepts: sounds, stress, intonation, and rhythm Week 2: Vowel Sounds - Identifying and producing English vowel sounds - Practice exercises and drills for accurate vowel pronunciation - Common pronunciation challenges and strategies for improvement Week 3: Consonant Sounds - Identifying and producing English consonant sounds - Focus on challenging consonant sounds and their correct articulation - Practice exercises and drills for accurate consonant pronunciation Week 4: Word Stress and Sentence Stress - Understanding the concept of stress and its role in English pronunciation - Practice exercises for placing stress on the correct syllables in words and sentences - Intonation patterns in different sentence types Week 5: Rhythm and Linking - Developing a sense of rhythm in English speech - Practice exercises for linking words together and maintaining flow - Awareness of connected speech phenomena Week 6: Intonation Patterns - Recognizing and producing different intonation patterns in English - Practice exercises for conveying meaning through intonation - Intonation in questions, statements, and emotions Week 7: Pronunciation of Commonly Mispronounced Words - Identification and correction of commonly mispronounced words - Practice exercises for improving pronunciation of specific words - Strategies for self-correction and continued improvement Week 8: Accent Reduction Techniques - Understanding the impact of native accents on English pronunciation - Techniques for reducing native accents and improving intelligibility - Practice exercises for adopting a more neutral accent Week 9: Listening Skills and Discrimination - Enhancing listening skills to better distinguish between sounds - Practice exercises for recognising and discriminating between similar sounds - Developing an ear for correct pronunciation through listening activities Week 10: Review and Fluency Practice - Reviewing course content and addressing individual needs - Fluency practice exercises and activities - Final evaluation and feedback session Note: This syllabus is a guideline and can be customised based on the specific needs and preferences of the participants. You can opt in and out of different modules. 

EQ is a pattern of how people's biases in their thinking leads them to think one choice or thing is better than another, as well as their clarity in differentiating within those biases to exercise clear and sound judgement. Where your thinking and responses lie within your biases spectrum, and your ability in adjusting to the situation you find yourself in, will determine responses equating to poor or strong Emotional Intelligence (EI). This course will enhance and promote the skill set necessary for any working leader or manager, allowing our in-depth emotional intelligence knowledge to be applied into your working environment. From an employer's perspective, this award can be a significant long-term return on investment by further developing your leaders and managers. What Does This Course Offer? Our program offers an EQ-SWOT™ assessment and EI Model in detail, and through activity and discussion we explore how applying and possibly adjusting, you may offer an improved Emotional Intelligence. Our learning experiences are successful because the outcomes are quickly embedded and demonstrate an immediate visible impact on the day-to-day working environment. Our engaging learning inspires employees to want to personally add value to the companies they work for. We also offer our Paradigm EQ-SWOT™ online assessment and report as a frame of reference within the program. This assessment should be completed before attending the program, and will be expanded upon during the program delivery. Course Content The Emotional Intelligence for Today’s Leadership and Management course covers the following topics: What makes EI so important within the workplace Self-Awareness and your EQ Profile The EQ unpacked Unconscious Bias & EI How to develop your EI quotient Accreditation Activity Our accredited tutors deliver training that encourages delegates to confidently and practically apply all they have learnt as soon as they get back into the business. To achieve this award, delegates need to prepare and deliver a 3 minute presentation* on the highlights of their learning and immediate application avenues when back in their working environment. *Participants will be given 30 minutes during the program to prepare for their 3 min presentation at the end of the program. Scheduled Course Dates Unfortunately this course is not currently scheduled as an open course as it is primarily run as an in-house programme. For more information, please contact us. In-House Courses This is our own management training course which has been developed and refined over the many years we have been providing it to delegates from organisations in virtually every industry. This means that the course syllabus is extremely flexible and can be tailored to your specific requirements. If you would like to discuss how we can tailor this management training course for you and/or run it at your premises, please contact us.

Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group