Overview Competitor Analysis is a key area every professional does to understand their business presence. It gives your insight into your business standings and also knowledge of your competitors and their strength and weakness. Analysing your competitors helps you understand the market and your power to deal with the competitors. It is an essential marketing and strategic tool. It provides both an offensive and defensive strategic tool to analyse opportunities and threats.
Overview This course is for PR Professionals and for those looking to make a career in PR. Through this course, you will be able to enhance your Communication skills and will learn new Public Relations techniques. Have Effective communication skills is very important if you want to achieve success in PR. PR is all about making relationships within the corporate sector or with the consumers and maintaining them with effective communication skills and techniques.
Overview This course provides an explanation of the underlying concepts of the Risk-Based Maintenance approach, guidance on its relationship and integration within asset management and the overall risk management process. This course will show delegates how to develop an action plan for implementation into an effective and cost-efficient maintenance strategy.
Overview In today's competitive business world firms are under unprecedented pressure to deliver value to their shareholders and other key stakeholders. Senior executives in all parts of the organisation are finding that they need some degree of financial know-how to cope with the responsibility placed on them as business managers and key decision-makers; monitoring and improving business performance, investing in capital projects, mergers and acquisitions and budgets. All require some degree of financial knowledge.
Overview This course will help you manage project risk effectively by identifying, analyzing, and communicating inevitable changes to project scope and objectives. You will understand and practice the elements needed to measure and report on project scope, schedule, and cost performance. You will be equipped with the tools to manage change in the least disruptive way possible for your team and other project stakeholders.
Overview Any business life is completely dependent on Sales and Marketing. It delivers a significant business benefit. Providing effective training in Sales and Marketing helps boost sales, increase profit, create a brand image and also improve customer satisfaction. This course has been designed to gain essential skills in Marketing and Sales, learn new sales techniques and how to reach the right audience at the right time. If there is a shortage of skills or resources within the business, you might want to provide this specially designed-training to help develop those skills. This course will help review overall sales strategies and how marketing can contribute in order to achieve a desired positive outcome. It will set measurable objectives and standards within the team and will boost the confidence in their performance and achieve the objectives. This course will discover various sales and marketing techniques and will provide the participants with more tools and techniques to increase individual and team sales. It will highlight all of the major components required to build good connections, know the consumer and their needs and gain commitment to a sale.
Overview Objectives Define brands and understand the opportunities and challenges facing them in highly competitive business landscapes Plan and craft a powerful brand positioning statement that reflects the brand's promise and the expectations of their most valued customers Build a strategic brand and track its growth and sustainability using researched processes Explore the elements of brand equity and the constituents of brand identity to build consistent and sustainable brands Identify various brand strategies to come up with sound actions aligned with the status of existing and new markets and products Master the process for conducting a full brand audit to evaluate brand performance and take remedial actions
Overview This course is meant for legal professionals to enhance their skills in litigation and understand the core areas of the process so that they can deliver great services to their clients. The course will focus on updating the skills in civil procedure with recent case law and legislative reforms to everyday issues.
Overview The Equality and Diversity, Inclusion training focus on key areas where equality covers areas with people's rights and law covering diversity, handling and eradicating unlawful discrimination with the motive to have an efficient workflow environment. This is very challenging and requires a lot of knowledge, skills and understanding along with interpersonal skills to carry on Equality and Diversity.
Overview Intro. Translating Strategy into Goals and Metrics Components of Strategy Understanding the failure of strategies Analysing you and your organisation mission, vision and strengths Introduction into Strategy Implementation Understanding Performance Management System Objectives and Measures The importance of strategy planning