Ever wondered about the SEO meaning or pondered, 'what is search engine optimisation?' This course unravels the mysteries, guiding you through its intricate layers. From the foundational principles to the advanced strategies employed by search engine optimisation UK consultants, every topic is covered. The curriculum is structured to ensure a holistic understanding. Begin with an enlightening introduction, then delve into core concepts that form the backbone of SEO. Master the art of on-page optimisation, discover the secrets of keyword research, and hone your skills in SEO content writing. Finally, explore the vast realm of off-page SEO, where the real magic happens. In today's digital age, where visibility is currency, mastering SEO is no longer optional; it's imperative. So, equip yourself with the knowledge and tools to stand out in the crowded digital landscape. Learning Outcomes: Understand the fundamental principles and core concepts of search engine optimisation. Gain proficiency in on-page optimisation techniques to enhance website visibility. Acquire skills in keyword research and optimisation to target the right audience. Develop expertise in crafting SEO-rich content that resonates with both users and search engines. Familiarise with off-page SEO strategies to boost website authority and rankings. Why buy this SEO Masterclass? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the SEO Masterclass there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this SEO Masterclass course for? Digital marketers aiming to deepen their understanding of Search Engine Optimisation. Business owners looking to increase their online visibility and drive organic traffic. Content writers wishing to craft SEO-rich articles and web content. Individuals curious about the digital marketing realm and its intricacies. Aspiring search engine optimisation uk consultants eager to make a mark in the industry. Prerequisites This SEO Masterclass was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Analyst: £25,000 - £35,000 Per Annum SEO Content Writer: £22,000 - £30,000 Per Annum Keyword Research Specialist: £28,000 - £38,000 Per Annum On-Page Optimisation Expert: £30,000 - £40,000 Per Annum Off-Page SEO Strategist: £32,000 - £42,000 Per Annum Search Engine Optimisation Manager: £40,000 - £55,000 Per Annum Course Curriculum Section 1: Introduction Unit 1: Introduction 00:04:00 Unit 2: Course Overview 00:04:00 Section 2: SEO: Core Concepts Unit 1: What is SEO (Search Engine Optimisation) 00:04:00 Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO 00:05:00 Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking 00:06:00 Unit 4: 2 Ways to Get Ranked on Search Engines 00:03:00 Section 3: On - Page Optimisation Unit 1: On Page SEO Explained 00:01:00 Unit 2: On Page SEO Activities 00:04:00 Unit 3: 4 Key Ranking Factors of On Page SEO 00:04:00 Unit 4: Tools & Tips for Increasing Site Speed 00:13:00 Unit 5: Using SEO Friendly Themes 00:06:00 Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate 00:05:00 Unit 7: How to Make the URL SEO Friendly 00:03:00 Unit 8: Long Form SEO Optimised Content 00:03:00 Unit 9: Internal Linking 00:05:00 Unit 10: Meta Title & Meta Description 00:03:00 Unit 11: Optimising Images for SEO 00:04:00 Unit 12: Outbound Links 00:04:00 Section 4: Keyword Research & Optimisation Unit 1: What Are Keywords & Why They Are Important 00:06:00 Unit 2: Types of Keywords 00:08:00 Unit 3: Which Type of Keywords You Should Choose 00:01:00 Unit 4: Free Tools for Keyword Research & SEO 00:06:00 Unit 5: Paid Tools for Keyword Research & SEO 00:03:00 Unit 6: 2 Metrics to Check Before Choosing Content 00:05:00 Unit 7: Steps for Keyword Research 00:11:00 Unit 8: What is Keyword Stuffing? 00:05:00 Section 5: SEO Content Writing Unit 1: Write SEO Optimised Title 00:04:00 Unit 2: 6 Hacks to Write Attractive Headlines 00:17:00 Unit 3: Keyword Placement For SEO 00:06:00 Unit 4: Steps to Write Content & Optimise It for Search Engines 00:09:00 Section 6: Off Page SEO Unit 1: What Is Off Page Optimisation 00:01:00 Unit 2: Link Building - 1st Factor of Off Page SEO 00:07:00 Unit 3: 3 Methods to Get Backlinks 00:02:00 Unit 4: Method 1: Guest Posting for Link Building 00:07:00 Unit 5: Method 2: Building Relations with Experts 00:04:00 Unit 6: Method 3: Getting Backlinks from Round Up Post 00:04:00 Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO 00:05:00 Section 7: Conclusion Unit 1: Conclusion 00:01:00 Assignment Assignment - SEO Masterclass 00:00:00
Overview of Travel Writing Workshop Course Travel writing opens doors to new ideas, places and communities. As a travel writer, you can tell tourists what to expect when visiting a different country. So, learn travel writing to bring journeys to life for readers by taking this Travel Writing Workshop Course. The Travel Writing Workshop Course is your roadmap to success as a travel writer. From the interactive modules, you'll identify the art and purpose of travel writing and understand the different types and methods of travel writing. Again, you'll learn the techniques to capture the essence of a place, create compelling characters, craft engaging narratives and evoke emotions in readers. The course will also teach you how to write for different mediums and edit and polish your work. Finally, you'll learn how to edit and polish your articles to improve your work. Course Preview Learning Outcomes Learn how to make a successful piece of travel writing Explore the methods to portray destinations authentically Improve your ability to capture the essence of a place Understand how to create compelling characters Discover the techniques to evoke readers' emotions Learn the tricks to edit and polish your writing Why Take This Course From John Academy? Affordable, well-structured and high-quality e-learning study materials Meticulously crafted engaging and informative tutorial videos and materials Efficient exam systems for the assessment and instant result Earn UK & internationally recognised accredited qualification Easily access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities Get 24/7 student support via email Who Should Take this Travel Writing Workshop Course? Whether you're an existing practitioner or an aspiring professional, this course is an ideal training opportunity. It will elevate your expertise and boost your CV with key skills and a recognised qualification attesting to your knowledge. Are There Any Entry Requirements? This Travel Writing Workshop Course is available to all learners of all academic backgrounds. But learners should be aged 16 or over to undertake the qualification. And a good understanding of the English language, numeracy, and ICT will be helpful. Certificate of Achievement After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99. Career Pathâ Travel Writing Workshop Course provides essential skills that will make you more effective in your role. It would be beneficial for any related profession in the industry, such as: Travel Blogger Travel Journalist Content Writer for Travel Agencies Travel Magazine Writer Module 1: Introduction to Travel Writing Introduction to Travel Writing 00:12:00 Module 2: Building a Strong Foundation Building a Strong Foundation 00:15:00 Module 3: Capturing the Essence of a Place Capturing the Essence of a Place 00:13:00 Module 4: Developing Compelling Characters Developing Compelling Characters 00:14:00 Module 5: Crafting Engaging Narratives Crafting Engaging Narratives 00:12:00 Module 6: Evoking Emotions in Readers Evoking Emotions in Readers 00:10:00 Module 7: Writing for Different Mediums Writing for Different Mediums 00:18:00 Module 8: Editing and Polishing Your Work Editing and Polishing Your Work 00:12:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
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ð¡ Are you struggling to write effectively and efficiently? ð¡ Do you want to improve your writing skills for work or personal projects? Writing is a critical skill in today's digital age. In the UK, 73% of employers look for candidates with strong written communication skills. Additionally, the average UK employee spends 10 hours a week writing emails alone. By improving your writing skills, you can enhance your employability, productivity, and career prospects. This Writing Strategies Training is designed to help you become a better writer. In this course, you will learn the essentials of effective writing, the writing process, writing for different purposes, editing and proofreading, and advanced writing techniques. By the end of the course, you will have the knowledge and skills to produce high-quality written work that is clear, concise, and engaging. Learning Outcomes: Understand the key elements of effective writing Develop a writing process that works for you Write for different purposes and audiences Edit and proofread your work effectively Use advanced writing techniques to enhance your writing Produce high-quality written work that is clear, concise, and engaging This Writing Strategies Training is a comprehensive course that covers all the essential aspects of effective writing. In Module 01, you will be introduced to the fundamentals of effective writing, including the importance of clarity, brevity, and coherence. In Module 02, you will learn about the essentials of effective writing, such as sentence structure, grammar, punctuation, and spelling. In Module 03, you will explore the writing process, from prewriting to revising. In Module 04, you will learn how to write for different purposes, such as persuasive writing, informative writing, and creative writing. In Module 05, you will learn how to edit and proofread your work effectively. Finally, in Module 06, you will explore advanced writing techniques, such as using figurative language, incorporating research, and writing for digital media. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Professionals who want to improve their writing skills for work Students who want to enhance their academic writing abilities Freelance writers who want to produce high-quality content Anyone who wants to become a better writer Career path Content writer - £23,000 to £35,000 per year Copywriter - £25,000 to £40,000 per year Technical writer - £25,000 to £45,000 per year Grant writer - £28,000 to £50,000 per year
Master the skills needed to write captivating horror, thriller and murder stories that will leave readers on the edge of their seats! Unlock your creative potential and express yourself through the art of writing. With this course, you'll learn about the fundamentals of creative writing, the development of your writing skills, and how to write both fiction and non-fiction works. You'll learn how to create realistic characters, write believable dialogue, and build suspense in your stories. You'll also explore the techniques used to write poetry, business proposals and other writings. Learning Outcomes: Understand the fundamentals of creative writing Develop your writing skills and style Write fiction and non-fiction works Create compelling characters and dialogue Build suspense and tension in your stories Write poetry, business proposals and other writings Edit, evaluate and get published This course is divided into fourteen modules, each of which is designed to help you improve your writing skills and develop your creative potential. Module 01 provides an introduction to creative writing, covering the basics of writing style, grammar and structure. You will learn about the different genres of writing and how to write compelling stories that engage your readers. In Module 02, you will learn about the development of creative writing, including the history of the craft and the techniques used by successful writers. You will learn about the importance of reading and how to develop your own unique writing style. Module 03 covers the art of novel writing, including how to structure a story, create compelling characters and develop a plot that will keep your readers engaged. In Module 04, you will explore the world of non-fiction writing, learning how to write in a clear and concise manner. Module 05 focuses on the art of creating fictional characters, helping you develop characters that are relatable and interesting to your readers. You will learn about characterisation techniques and how to use them to bring your characters to life. In Module 06, you will learn how to write realistic dialogue, an essential skill for any writer. You will learn about the importance of dialogue in storytelling and how to write dialogue that is natural and engaging. Module 07, the central focus of the course, covers writing horror, thriller and murder stories. You will learn about the different types of stories in these genres and how to create suspense, tension and atmosphere in your writing. Module 08 covers writing for children, including the different types of children's literature and how to write in a way that engages young readers. In Module 09, you will explore the world of poetry, learning about the different types of poetry and how to write in a way that is expressive and engaging. You will learn about rhyme, metre and the use of imagery in poetry. Module 10 covers proposal writing, an essential skill for professionals in many industries. You will learn about the different types of proposals and how to write in a way that is persuasive and compelling. In Module 11, you will develop critical thinking skills, learning how to analyse and evaluate different types of writing. Module 12 covers business writing, an essential skill for professionals in many industries. You will learn about the different types of business writing, such as emails, reports and proposals, and how to write in a way that is clear, concise and professional. In Module 13, you will learn about other types of writing, such as screenwriting, playwriting and travel writing. Finally, Module 14 covers editing, evaluating and getting published. You will learn about the importance of editing and revising your work and how to identify areas for improvement. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring writers Creative individuals looking to improve their writing skills Anyone who wants to learn how to write captivating horror, thriller and murder stories Career path Creative writer: £20,000 - £60,000 per year Content writer: £18,000 - £40,000 per year Journalist: £18,000 - £45,000 per year Author: £10,000 - £200,000 per year
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Dive deep into the art of non-fiction storytelling with our comprehensive workshop titled 'Non-Fiction Writing Workshop: Crafting Compelling Narratives'. Within this transformative programme, you'll journey through the many facets of non-fiction composition, starting from its very introduction to the powerful techniques that breathe life into diverse genres. By journey's end, you won't just be a writer; you'll be a craftsperson, armed with the tools to research, articulate, edit, and even market your own compelling narratives. Learning Outcomes Understand the foundational principles of non-fiction writing and discern between various genres. Master the art of creating enthralling non-fiction narratives that captivate readers. Develop proficient research abilities tailored for crafting imaginative yet factual content. Apply proficient techniques to different non-fiction genres ensuring variety and depth. Gain proficiency in editing, revising, and understanding the nuances of publishing and marketing non-fiction works. Why buy this Non-Fiction Writing Workshop: Crafting Compelling Narratives? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Non-Fiction Writing Workshop: Crafting Compelling Narratives for? Aspiring writers aiming to venture into the realm of non-fiction. Authors seeking to elevate their non-fiction narrative skills. Journalists wanting to diversify their writing techniques. Academics aiming to present their research in a compelling manner. Marketing professionals keen on mastering the art of factual yet engaging storytelling. Career path Non-Fiction Author: £25,000 - £60,000 Journalist: £23,000 - £40,000 Copywriter: £20,000 - £35,000 Researcher (Publishing Sector): £22,000 - £38,000 Content Strategist: £28,000 - £55,000 Editor: £24,000 - £50,000 Prerequisites This Non-Fiction Writing Workshop: Crafting Compelling Narratives does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Non-Fiction Writing Workshop: Crafting Compelling Narratives was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Non-Fiction Writing Introduction to Non-Fiction Writing 00:16:00 Module 02: Crafting Compelling Non-Fiction Narratives Crafting Compelling Non-Fiction Narratives 00:14:00 Module 03: Researching Creative Non-Fiction Researching Creative Non-Fiction 00:22:00 Module 04: Writing Techniques for Non-Fiction Genres Writing Techniques for Non-Fiction Genres 00:20:00 Module 05: Editing and Revising Editing and Revising 00:19:00 Module 06: Publishing and Marketing Publishing and Marketing 00:18:00
Duration 1 Days 6 CPD hours This course is intended for This course is designed as an introduction to HTML and CSS for those who want to learn to develop standards-compliant web content, with a focus on current HTML5 and CSS3 standards. This course can be taught on Microsoft© Windows©, Apple© Mac OS© X, or Linux©, and supports developers who work in any of those environments. HTML5 is one of the most integral and evolving web technologies that enables a user to structure content and present it on the web.This course lays the foundation for mastering this popular web publishing technology. Authoring Content in HTML Web Development Standards Create an HTML Page Apply HTML Attributes Embedding and Linking Content Embed Content within an HTML Page Link HTML Pages Create Image Maps Formatting Content with CSS Apply Style Sheets to HTML Use CSS to Create Multiple Column Layouts Authoring Complex Content Structures Author Table Content Construct and Format Forms Testing and Publishing HTML Content Identify and Correct Structural and Compatibility Problems Make HTML Content Accessible Publish and Deploy Web Content Additional course details: Nexus Humans HTML5 - Content Authoring Fundamentals training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the HTML5 - Content Authoring Fundamentals course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
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