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Watch a film, don't read a powerpoint! Asbestos Awareness is an important and necessary part of safety awareness at work. By understanding the risks associated with asbestos, you can help to create a safer working environment for yourselves, your colleagues and those around you. Taking an online course on Asbestos Awareness is a convenient and cost-effective method of gaining knowledge on the dangers that this substance can pose

English as a foreign language Prepare to pass the citizenship English language test (IELTS life skills) Classes from A1 to B1 level of the CEFR (Common European Framework of Reference for Languages) . A1-A2 Elementary This course is designed for students of English who have little knowledge of the English language and want to achieve a better level. The course will focus on speaking practice, reading comprehension and pronunciation skills, writing and grammar. The syllabus: countries, numbers, possessive pronouns, days of the week, pronunciation skills (linking, stress, intonation). Family vocabulary and everyday objects; present tense of most common regular and irregular verbs. Asking questions and talking about activities, can and can’t, transports, some and any, how much and how many. Past simple, regular and irregular verbs, ordering food and drinks, dates and other past time phrases, buying tickets, asking politely, past simple, negative forms and questions, shops and shopping for clothes. Comparative adjectives, use of articles, going out and staying in, might and will, education and careers, filling a form, present perfect and sentence stress. Prepositions of movement, going places and describing things in a town, real life: for example, telephoning; consolidation activities. A2 - B1 Pre-intermediate This course will develop further your English language skills acquired with the Elementary course. This course will help you with the preparation for the citizenship test. Each lesson will focus on a grammar topic, vocabulary, reading and pronunciation practice, writing. The syllabus: revision of questions; present simple and frequency phrases. Talking about leisure activities and games, past simple, positive and negative, time phrases (at, on, in ago), describing feelings, talking about daily routines and jobs; should and shouldn’t, present continuous for future arrangements; inviting people; Comparative and superlative adjectives, questions with: how, what and what … like? Describing people; vowel sounds and silent letters, weak forms of prepositions. Quantifiers with countable and uncountable nouns, asking and giving directions. Present tense after if, adjectives for describing places, talking about how things were in the past, used to, past continuous, talking about health. Like and would like, conditional sentences with would, present simple passive and past simple passive, talking about products and personal items, writing a review, giving your opinion. Present perfect continuous and past perfect. Job interviews, getting a job and personal characteristics, meeting people; making suggestions. B1 - B2 Intermediate Asking and answering questions: everyday activities, people around you. The difference between have and have got. Speaking practice. E-mail writing (informal). Pronunciation and stress sounds activities. Past simple and continuous. Pronunciation of the -ed sound for past simple endings. Vocabulary: remembering and forgetting. Listening and speaking: first meetings and childhood memories (used to). Real life: showing interest. Pronunciation: sounding polite. Speaking practice. The sound /w/. Comparatives and superlatives. Describing towns and cities. Readings and discussions topics about travel and places to visit. Phrases for comparing. Design your own tour. Real life: booking a flight. Present perfect simple: strong and weak forms of ‘have’. Describing life events. Speaking: talking about people you admire. Writing task: curriculum vitae. Vocabulary: ‘take’. For, since and ago and the present perfect continuous. Pronunciation: linking. Comparing the past and the present. Future forms and future clauses with if, when etc. Talking about work. How to write a covering letter. Real life: a formal telephone call. Adjectives: -ed/-ing. Extreme adjectives. Write a review of a book/concert. Writing a consumer review. The passive forms. Speaking practice. Ripetizioni d’inglese Who these courses are for: Italian speakers who live in the UK who want to improve their skills to pass the UK citizenship exams (IELTS life skills). for Italian schoolchildren who need to prepare for exams (such as ‘esame di maturita’). for Italian students who want to improve their grades at school or simply need help with homework. for adults who want to improve their English for work or travel. IELTS – International English Language Testing System Life in the UK Test

Overview This Transformational Leader Training course will unlock your full potential and will show you how to excel in a career in Transformational Leader Training. So upskill now and reach your full potential. Everything you need to get started in Transformational Leader Training is available in this course. Learning and progressing are the hallmarks of personal development. This Transformational Leader Training will quickly teach you the must-have skills needed to start in the relevant industry. In This Transformational Leader Training Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Transformational Leader Training skills to help you advance your career. Acquire a comprehensive understanding of various Transformational Leader Training topics and tips from industry experts. Learn in-demand Transformational Leader Training skills that are in high demand among UK employers, which will help you to kickstart your career. This Transformational Leader Training course covers everything you must know to stand against the tough competition in the Transformational Leader Training field.  The future is truly yours to seize with this Transformational Leader Training. Enrol today and complete the course to achieve a Transformational Leader Training certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Transformational Leader Training course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Transformational Leader Training course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the Transformational Leader Training course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Transformational Leader Training is suitable for anyone aspiring to start a career in Transformational Leader Training; even if you are new to this and have no prior knowledge on Transformational Leader Training, this course is going to be very easy for you to understand.  And if you are already working in the Transformational Leader Training field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this Transformational Leader Training course is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Transformational Leader Training course has no prerequisite.  You don't need any educational qualification or experience to enrol in the Transformational Leader Training course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Transformational Leader Training course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Introduction Introduction 00:08:00 Foundational Concepts For Leaders Foundational Ideas That Create Powerful Leaders 1 00:03:00 Foundational Ideas That Create Powerful Leaders 2 00:13:00 Powerfull Cutting- Edge Leadership tips - Foundational Advanced Tips For Wise Leaders - Section 04 00:19:00 Advanced Tips For Wise Leaders - Section 05 00:10:00 Advanced Tips For Wise Leaders - Section 06 00:12:00 Advanced Tips For Wise Leaders - Section 07 00:10:00 Advanced Tips For Wise Leaders - Section 08 00:12:00 Advanced Tips For Wise Leaders - Section 09 00:15:00 Advanced Tips For Wise Leaders - Section 10 00:11:00 Advanced Tips For Wise Leaders - Section 11 00:10:00 Powerfull Cutting- Edge Leadership tips - Intermediate Advanced Tips For Wise Leaders - Section 12 00:10:00 Advanced Tips For Wise Leaders - Section 13 00:08:00 Advanced Tips For Wise Leaders - Section 14 00:12:00 Advanced Tips For Wise Leaders - Section 15 00:13:00 Advanced Tips For Wise Leaders - Section 16 00:12:00 Powerfull Cutting- Edge Leadership tips - Advanced Advanced Tips For Wise Leaders - Section 17 00:11:00 Advanced Tips For Wise Leaders - Section 18 00:15:00 Advanced Tips For Wise Leaders - Section 19 00:11:00 Advanced Tips For Wise Leaders - Section 20 00:12:00 Advanced Tips For Wise Leaders - Section 21 00:11:00 Advanced Tips For Wise Leaders - Section 22 00:13:00 Advanced Tips For Wise Leaders - Section 23 00:10:00 Advanced Tips For Wise Leaders - Section 24 00:11:00 Advanced Tips For Wise Leaders - Section 25 00:12:00 Final Thoughts For Wise Leaders Final Thoughts For Wise Leaders 00:08:00 BONUS VIDEO - 'Dealing With 'Problem Employees' 00:05:00

Do you have your eye on a promotional opportunity at work and want to gain more knowledge and skill in the Sales, Advertising and the Marketing industry? Our Sales, Advertising and Marketing diploma will provide you with all the information you need to enjoy a successful career in these sectors. If you want to put sales, marketing and advertising strategies together and help your company/career achieve its goals, then this course may be just what you are looking for. This course offers the convenience of online learning. You will have the unique opportunity to study at your own pace, in your own time and from any device to gain the certification you need to boost your career moving forward. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.   Market and Sales Defining Marketing 00:30:00 Recognising Trends 00:15:00 Conducting Market Research 00:15:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Relationship Focusing on Your Customer 00:15:00 What Influences People in Forming Relationships? 00:30:00 Disclosure 00:15:00 How to Win Friends and Influence People 00:15:00 Communication Skills for Relationship Selling 01:00:00 Non-Verbal Messages 00:30:00 The Handshake 00:30:00 Small Talk 00:15:00 Networking 00:15:00 Smart Selling Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Sales Objection Building Credibility 00:05:00 Critical Communication Skills 00:30:00 Observation Skills 00:15:00 Handling Customer Complaints 00:05:00 Overcoming Objections 00:15:00 Handling Objections 00:15:00 Pricing Issues 00:15:00 Buying Signals 00:05:00 Closing the Sale 00:15:00 Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 01:00:00 Introduction to Marketing Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Conducting Market Research 00:15:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:30:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam- Sales, Advertising and Marketing Diploma 00:30:00 Final Exam Final Exam- Sales, Advertising and Marketing Diploma 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Build the financial and accounting skillset needed to rise to an executive level of responsibility and earning power. Financial management is an essential part of any successful business. The Financial Management and Business Accounting Diploma focuses on specialist modules including financial accounting, management accounting, business finance, financial management, strategic management accounting and international financial reporting. If you are looking forward to advancing your career and move toward an organizational leadership position, this Financial Management and Business Accounting Diploma will help you build the skills you'll need to make high-level decisions that impact your organization's current operations and financial future. The course will equip you with the potential to become a senior manager, administrator or executive in business management, accounting and finance, in commercial and public organisations. This course will teach the framework of managing business finances. It can also be the first step to qualification as an accountant. Who is this course for? Financial Management and Business Accounting Diploma is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Financial Management and Business Accounting Diploma is open to all from all academic backgrounds and there is no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Personal Finance Calculations Personal Finance Introduction FREE 00:01:00 Calculating Your Net Worth 00:01:00 Calculating Your Real Hourly Wage 00:02:00 Expenses for Life Energy 00:02:00 Calculating a Monthly Budgeting 00:05:00 Saving for Retirement Paying Off Debt 00:02:00 Build an Emergency Fund 00:02:00 Personal Savings 00:04:00 401K Basics 00:03:00 Asset Allocation 00:04:00 Investment Strategies 00:02:00 Advice on Financial Advisors 00:01:00 3h- Questions About Investing 00:15:00 Building Credit to Buy a Home FICO Score 00:09:00 Starting Credit 00:03:00 Increasing Credit Score 00:02:00 Owning vs. Renting 00:02:00 Types of Mortages 00:03:00 Personal Finance Guides for Beginners Advice to Teenagers 00:04:00 Guide to Buying a Car 00:05:00 Professional Bookkeeper Introduction Professional Bookkeeper FREE 00:09:00 Introduction to Accounting and Business Defining a Business 00:07:00 Ethics in Accounting 00:05:00 Generally Accepted Accounting Principles (GAAP) 00:10:00 The Accounting Equation The Accounting Equation 00:07:00 Transactions 00:11:00 Financial Statements 00:13:00 Analyzing Transactions The Accounting Equation and Transactions 00:16:00 Double-Entry System 00:11:00 Transactions - Journalizing 00:17:00 Journal Entries 00:38:00 Entering Information - Posting Entries Posting Entries 00:10:00 The Trial Balance 00:10:00 Finding Errors Using Horizontal Analysis 00:09:00 Horizontal Trend : Balance Sheet 00:21:00 Horizontal Trend: Income Statement 00:36:00 Adjusting Process The Purpose of the Adjusting Process 00:15:00 Adjusting Entries Adjusting Entries - Prepaid Expenses 00:13:00 Adjusting Entries - Accrued Revenues 00:10:00 Adjusting Entries - Depreciation Expense 00:09:00 Adjustment Summary Adjustment Summary - Review 00:13:00 Vertical Analysis 00:33:00 Preparing a Worksheet Preparing a Worksheet 00:06:00 Financial Statements The Income Statement 00:11:00 Financial Statements - Definitions 00:12:00 Completing the Accounting Cycle Temporary vs. Permanent Accounts 00:19:00 The Accounting Cycle Illustrated Accounting Cycle Illustrated - Steps 1-5 00:11:00 Accounting Cycle Illustrated - Steps 6-10 00:12:00 Fiscal Year Fiscal Year 00:09:00 Spreadsheet Exercise Spreadsheet Exercise - Steps 1-4 00:11:00 Spreadsheet Exercise - Steps 5-7 00:37:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Watch a film, don't read a powerpoint! If you work with display screen equipment, such as computers, laptops, tablets, or smartphones, then obtaining a Display Screen Equipment training certificate is highly recommended. This certification is essential for anyone who wants to ensure their own well-being and promote a safe working environment.

Highlights of the Course Course Type: Online Learning Duration: 3 Hours 56 Minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about aromatherapy Understand the core competencies and principles of aromatherapy Explore the various areas of aromatherapy Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert aromatherapist Clinical Aromatherapy For Professionals Course Master the skills you need to propel your career forward in aromatherapy. This course will equip you with the essential knowledge and skillset that will make you a confident aromatherapist and take your career to the next level. This comprehensive clinical aromatherapy course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this clinical aromatherapy course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective aromatherapy practice and equip you with the essential skills, confidence and competence to assist you in the aromatherapy industry. You'll gain a solid understanding of the core competencies required to drive a successful career in aromatherapy. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for aromatherapist or for people who are aspiring to specialise in aromatherapy. Enrol in this clinical aromatherapy course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive clinical aromatherapy course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this aromatherapy can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This clinical aromatherapy course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This clinical aromatherapy course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This clinical aromatherapy course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Supplementary Resources Supplementary Resources - Clinical Aromatherapy For Professionals 00:00:00 Introduction To Aromatherapy Introduction 00:01:00 Before we start 00:02:00 What is aromatherapy 00:02:00 Where do certain plants have essential oils? 00:02:00 What to look for when buying essential oils 00:06:00 How Essential Oils Can Be Adulterated 00:04:00 I Just bought some fake 'pure' Essential oils! 00:04:00 Storing your essential oils 00:02:00 Dilution Rates 00:06:00 Carrier Oils and what I think is the best for massage 00:03:00 Best carrier oils for skin conditions and small areas 00:03:00 What on earth do these words mean? 00:01:00 Lavender- The Most Versatile Oil Ever! If I only had lavender oil, what can I do with it? 00:08:00 A quick word about whether to use lavender neat (undiluted) or not. 00:01:00 Treating bites and stings with lavender 00:01:00 Lots of great ways to use lavender in your daily life. 00:06:00 Diffusing Essential Oils With Cats Should you diffuse essential oils with cats in the house? 00:05:00 Essential Oils-How They Are Absorbed Into Our Bloodstream How does aromatherapy affect our minds and bodies? 00:07:00 What is the quickest base to get the E.O.s into your bloodstream? 00:01:00 How to increase your absorption rate even more 00:01:00 The garlic test 00:01:00 The Various Ways To Extract Essential Oils What you will learn in this section 00:01:00 The Steam and Water Distillation process 00:01:00 Cold Expression 00:01:00 Solvent Extraction 00:02:00 Carbon Dioxide(CO2) Extraction 00:01:00 Enfleurage 00:01:00 Summary 00:02:00 Essential Oil Safety Using essential oils safely is paramount 00:01:00 Some Good News For People With High Blood Pressure 00:01:00 A word about using citrus oils and photosensitivity 00:06:00 Oils that must be avoided in pregnancy and nursing mothers. 00:01:00 What you should not do 00:01:00 The Various Way To Apply Aromatherapy Introduction to the ways to apply your aromatherapy 00:01:00 A Word About Aromatherapy Baths 00:02:00 Warm and Cold Compresses 00:04:00 Roller Balls 00:02:00 Bath and body products 00:01:00 Small topical creams, oils and lotions 00:01:00 Foot Baths 00:01:00 Steam Inhalation 00:01:00 Diffusers/inhalation 00:01:00 The diffusers that I prefer and why. 00:03:00 Full body massage 00:01:00 Room sprays 00:02:00 To summarize the best ways to apply aromatherapy for the various conditions 00:02:00 Helping Stress And Insomnia What we are going to go through from now on 00:01:00 Let's take a look at stress 00:02:00 A Handy List Of essential Oils For Emotional States 00:01:00 Using Aromatherapy for stress and insomnia 00:07:00 What some studies say about helping anxiety and depression 00:03:00 Let's use this knowledge in a practical situation 00:05:00 Musculoskeletal System Disorders What you are going to learn in this section 00:01:00 How to treat acute injuries 00:06:00 How to treat chronic pain 00:03:00 Headaches 00:02:00 How to treat arthritis 00:03:00 If I had just 1 essential oil to treat pain with, it would be this one 00:01:00 A 2018 Study on Knee Osteoarthritis Pain Using Lavender 00:01:00 A Study that increased Athletic Performance With Aromatherapy 00:01:00 Bruises 00:01:00 Varicose veins 00:02:00 Lymphatic System Disorders Treating swelling, edema and cellulite 00:02:00 Respiratory System Disorders Treating Respiratory Disorders 00:02:00 Treating Sinusitis 00:01:00 Treating Asthma 00:01:00 Treating Chronic Bronchitis 00:01:00 Treating Hayfever 00:01:00 Treating allergies with the big 4 essential oils 00:01:00 Digestive System Disorders Digestive disorders in general 00:03:00 Treating nausea 00:01:00 Treating Irritable Bowel Syndrome (IBS) 00:01:00 Treating Constipation 00:02:00 Treating Weight Loss 00:02:00 Treating Female Reproductive Disorders Treating Dysmenorrhea (painful periods) 00:02:00 Treating PMS 00:02:00 Treating Menopause 00:03:00 Treating Skin Disorders Looking at treating certain skin conditions 00:01:00 A Handy List Of essential Oils For Skin Types 00:02:00 Treating Dermatitis/Eczema 00:02:00 Studies on using sandalwood for eczema and psoriasis 00:01:00 Treating Psoriasis 00:02:00 Studies using tea tree EO for acne 00:02:00 Treating hair loss and scalp issues 00:02:00 Treating Burns 00:02:00 Treating Scars 00:02:00 Treating Athletes Foot ( Tinea Pedis) 00:02:00 Some Studies Have Shown Effective Treatments With Wrinkles 00:01:00 Make your own anti-aging serum 00:01:00 Stretch Marks Oil 00:01:00 Hand Sanitizer Spray 00:01:00 Congratulations! You have completed the course. 00:01:00 Assessment Assessment -Clinical Aromatherapy For Professionals 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Overview This Develop Amazing Social Skills & Connect With People will unlock your full potential and will show you how to excel in a career in Develop Amazing Social Skills & Connect With People. So upskill now and reach your full potential. Everything you need to get started in Develop Amazing Social Skills & Connect With People is available in this course. Learning and progressing are the hallmarks of personal development. This Develop Amazing Social Skills & Connect With People will quickly teach you the must-have skills needed to start in the relevant industry. In This Develop Amazing Social Skills & Connect With People Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Develop Amazing Social Skills & Connect With People skills to help you advance your career. Acquire a comprehensive understanding of various Develop Amazing Social Skills & Connect With People topics and tips from industry experts. Learn in-demand Develop Amazing Social Skills & Connect With People skills that are in high demand among UK employers, which will help you to kickstart your career. This Develop Amazing Social Skills & Connect With People covers everything you must know to stand against the tough competition in the Develop Amazing Social Skills & Connect With People field.  The future is truly yours to seize with this Develop Amazing Social Skills & Connect With People. Enrol today and complete the course to achieve a Develop Amazing Social Skills & Connect With People certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Develop Amazing Social Skills & Connect With People can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Develop Amazing Social Skills & Connect With People, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the Develop Amazing Social Skills & Connect With People, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Develop Amazing Social Skills & Connect With People is suitable for anyone aspiring to start a career in Develop Amazing Social Skills & Connect With People; even if you are new to this and have no prior knowledge on Develop Amazing Social Skills & Connect With People, this course is going to be very easy for you to understand.  And if you are already working in the Develop Amazing Social Skills & Connect With People field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this Develop Amazing Social Skills & Connect With People is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Develop Amazing Social Skills & Connect With People has no prerequisite.  You don't need any educational qualification or experience to enrol in the Develop Amazing Social Skills & Connect With People. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Develop Amazing Social Skills & Connect With People. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Introduction Welcome 00:02:00 Start & Have Powerful First Interactions 3 Best Ways To Always Start A Conversation 00:06:00 What To Say In Social Interactions 00:11:00 Never Run Out Of Things To Say Again! 00:06:00 Winning Mindset For Social Success 00:05:00 Join Group Conversations 00:04:00 Develop Rapport & Connection Fast Connect With People Fast 00:04:00 Make People Like You 00:06:00 Attractive Social Energy 00:08:00 Destroy Your Social Fears Fear Of Approaching People 00:10:00 Fear Of Rejection 00:07:00 Fear Of What People Think Of You 00:07:00 Unleash Your Social Confidence Become Confident in Social Interactions 00:05:00 Become Socially Relaxed & Anxiety Free 00:04:00 Stop Being Shy Socially 00:04:00 Love Yourself 00:02:00 Stop Approval Seeking Behavior 00:04:00 Master The End Of The Interaction Leave A Conversation Politely 00:03:00 Last Impression 00:03:00 Body Language For Social Success Eye Contact 00:07:00 Smiling 00:05:00 Positive & Confident Body Language 00:05:00 Voice 00:03:00 Skills For Social Success Visualization Exercise 00:03:00 Talkative Mood 00:03:00 Your environment 00:05:00

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Assessment Assessment - Google Ads Masterclass 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00