Overview Learn how to price equity options and the features that make them different from other asset classes. Explore how to use these products for taking equity risk, yield enhancement and portfolio protection Who the course is for Risk managers Bank treasury professionals Finance Internal Audit Senior management Fixed Income, FX, Credit and Equities traders Course Content To learn more about the day by day course content please request a brochure To learn more about schedule, pricing & delivery options, book a meeting with a course specialist now
This very practical one-day IACCM-approved programme enables participants to manage the process of commercial contracting and contract management effectively and efficiently to ensure value for money, improved service, and appropriate relationships. It covers a wide range of contract types in terms of risk and value. The programme empowers participants with the tools and techniques needed to collaborate with all key stakeholders. By the end of the programme participants will be able to: Understand the total process of managing contracts Exploit opportunities to extract even more added value Develop appropriate relationships with contractors Understand and use a range of contracting strategies and options Measure and improve contract performance Understand the impact of legislation on contract performance 1 Welcome Introductions Aims and objectives Plan for the day 2 Contract management An overview of the contracting process, mapping the 'territory' 3 Contract managers Skills Knowledge Attributes Responsibilities 4 Critical success factors Defining successful outcomes Effective stakeholder engagement Creating a shared vision of the outcomes 5 Placing contracts How to develop an effective specification and scope of work documents How to develop a robust contracting strategy Appropriate types of contract 6 Customers and stakeholders Customer and stakeholder analysis Managing expectations and the 'shared vision' concept to ensure customer co-operation, satisfaction, and delight 7 Working with suppliers Creating and developing commercial relationships Types of relationship How to manage difficult relationships Contractor motivational issues How to use incentives 8 Negotiation and related skills Introduction to key negotiation skills Persuading and influencing skills to work with stakeholders to improve outcomes for all 9 Dealing with change Claims and variations How to challenge contractor claims and requests for variations by making use of contractual terms Specifications to prevent false claims 10 Performance improvement How to measure and improve contractor performance Developing KPI systems Using contractual terms and conditions and basic legal principles 11 Contract close The importance of effective contract close processes 12 Close Review of key learning points Personal action planning
Duration 1 Days 6 CPD hours
Duration 3 Days 18 CPD hours
Duration 5 Days 30 CPD hours
Mastering Segmenting and Positioning in Marketing: A Comprehensive Guide for Success Introduction In the dynamic field of marketing, mastering segmentation and positioning is crucial to developing effective strategies that resonate with target audiences. Whether you are a student navigating complex assignments or a professional refining your skills, understanding the nuances of these concepts is essential. Segmenting Positioning Assignment Help can provide you with the guidance needed to enhance your knowledge and tackle challenging tasks with confidence. Understanding Market Segmentation Market segmentation is the process of dividing a broad consumer or business market into sub-groups based on shared characteristics. These groups could be divided by demographics, psychographics, behavior, or geographic location. The objective is to tailor marketing strategies that cater specifically to each segment, ensuring more targeted and effective communication. Segmentation plays a vital role in helping marketers understand the different needs of various customer groups. By identifying these unique traits, businesses can allocate resources more efficiently, create products that meet customer demands, and develop messaging that resonates with a particular audience. For students, mastering the principles of segmentation is essential for excelling in marketing courses. When tackling your assignments, it’s important to grasp the four main types of market segmentation: Demographic Segmentation: Based on variables like age, gender, income, education, and occupation. Psychographic Segmentation: Focuses on psychological aspects such as lifestyle, values, and personality traits. Behavioral Segmentation: Involves grouping consumers based on behavior patterns like purchase history, brand loyalty, or usage rates. Geographic Segmentation: Divides markets based on location, such as country, region, or city. Acquiring a solid understanding of these categories can give you the edge needed to excel in marketing. However, if you’re finding it difficult to put these theories into practice, Segmenting Positioning Assignment Help can provide the expert guidance required to succeed. The Importance of Positioning in Marketing Strategy Positioning is the next critical step after segmentation. Once a company has identified its market segments, it must determine how to position its products or services within those segments. Effective positioning means that a company’s offerings are clearly differentiated from competitors in the minds of consumers. There are three main approaches to positioning: Competitive Positioning: Emphasizes how a product stands against competitors. Product Feature Positioning: Highlights specific features or benefits that appeal to the target market. Price-Based Positioning: Focuses on offering value through price differentiation, often targeting budget-conscious consumers. Understanding these positioning strategies is critical to creating a strong brand identity. In marketing assignments, you’ll often be asked to develop a positioning strategy that fits with a company’s overall marketing goals and customer expectations. Struggling with positioning concepts? Segmenting Positioning Assignment Help can offer you the in-depth knowledge and practical advice needed to navigate these assignments successfully. How to Apply Segmenting and Positioning in Real-World Marketing Applying segmentation and positioning in the real world goes beyond theory. It requires critical thinking, creativity, and analytical skills to develop a marketing strategy that truly speaks to the target audience. Here’s how you can apply these concepts effectively: Conduct Thorough Market Research: Understanding your target audience through research is the foundation of both segmentation and positioning. Use surveys, interviews, and data analysis to gather insights into consumer behavior and preferences. Identify Key Customer Segments: Based on your research, identify the segments that are most likely to be interested in your product or service. Tailor your marketing efforts to these groups for maximum impact. Develop a Clear Positioning Statement: Craft a message that clearly communicates the unique benefits of your offering. Ensure that it differentiates your product from competitors and resonates with the target segment. Consistently Communicate Your Positioning: Your positioning should be reflected in all aspects of your marketing, from advertising to customer service. Consistency is key to building brand loyalty and trust. Completing assignments that require you to apply these real-world skills can be challenging. Segmenting Positioning Assignment Help can assist you in crafting well-researched and structured assignments that demonstrate a clear understanding of these concepts. The Role of Segmentation and Positioning in Digital Marketing With the rise of digital marketing, segmentation and positioning have become more sophisticated. Online platforms provide marketers with vast amounts of data, enabling them to create more refined segments and develop highly targeted campaigns. Whether through social media, email marketing, or pay-per-click advertising, businesses can now reach specific audiences with laser precision. For students studying digital marketing, it’s crucial to understand how segmentation and positioning are applied in this context. Some key areas to focus on include: Targeted Advertising: Platforms like Google Ads and Facebook allow businesses to target ads based on demographics, interests, behaviors, and locations. This enables more efficient use of marketing budgets and improves conversion rates. Personalization: Modern consumers expect personalized experiences. By segmenting audiences and positioning products effectively, marketers can deliver tailored messages that resonate on an individual level. Data-Driven Decisions: Analytics tools provide valuable insights into consumer behavior, allowing businesses to refine their segmentation and positioning strategies over time. Understanding these digital marketing applications can give you a competitive edge in your assignments. If you need further guidance, Segmenting Positioning Assignment Help is available to offer tailored support for your digital marketing studies. How Segmenting and Positioning Lead to Business Success Businesses that master segmentation and positioning often outperform their competitors. By targeting the right audience with the right message, they can increase customer engagement, build brand loyalty, and drive sales. Some of the key benefits include: Improved Customer Satisfaction: When companies understand the unique needs of their target segments, they can deliver products and services that meet those needs more effectively. Increased Market Share: Positioning a brand as the best solution for a particular market segment can lead to a larger market share and greater profitability. Enhanced Brand Perception: A well-positioned brand is seen as more credible and reliable by consumers, helping to build long-term customer relationships. For students, understanding these benefits is essential for crafting successful marketing strategies in your coursework. If you’re finding it difficult to connect these concepts with real-world business outcomes, Segmenting Positioning Assignment Help can guide you through the process. Conclusion Segmenting and positioning are foundational concepts in marketing that can significantly impact business success. By breaking down broad markets into smaller, more manageable segments and crafting positioning strategies that resonate with those segments, companies can develop highly effective marketing campaigns. If you’re working on assignments that require you to analyze these concepts, don’t hesitate to seek support. Segmenting Positioning Assignment Help is designed to give you the expertise and confidence you need to ace your assignments and build a strong foundation for your future career in marketing.
Pushy boardroom bullies... battling agendas... conflicts of interest. Here are the most common drivers of trouble in the boardroom, and tools for making things right.
About Course Data Science and Data Analytics with Python: A Comprehensive Course for Beginners Unlock the power of data and gain insights that drive informed decisions with this comprehensive course on data science and data analytics with Python. This course is designed for beginners of all skill levels, with no prior programming experience required. You will learn the essential skills to embark on your data-driven journey, including: Data manipulation with NumPy and Pandas Data visualization with Matplotlib and Seaborn Statistical analysis with Python Machine learning and artificial intelligence You will also gain hands-on experience with real-world data projects, allowing you to apply your newfound knowledge to solve real-world problems. By the end of this course, you will be able to: Understand the fundamentals of data science and data analytics Apply Python to manipulate, visualize, and analyze data Use Python to build machine learning and artificial intelligence models Solve real-world data problems This course is the perfect launchpad for your data science journey. Whether you are looking to pivot your career, enhance your skill set, or simply quench your curiosity, this course will give you the foundation you need to succeed. Enroll today and start exploring the fascinating world of data science together! What Will You Learn? Understand the fundamentals of data science and data analytics Apply Python to manipulate, visualize, and analyze data Use Python to build machine learning and artificial intelligence models Solve real-world data problems Course Content Introduction to Python Data Science Introduction to Python Data Science Environment Setup Data Cleaning Packages Working with the Numpy package Working with Pandas Data science package Data Visualization Packages Working with Matplotlib Data Science package (Part - 1) Working with Matplotlib Data Science (Part - 2) A course by Uditha Bandara Microsoft Most Valuable Professional (MVP) RequirementsBeginners level knowledge for working with Data .Programming knowledge not required. Audience Beginners with no prior programming experience Anyone interested in learning data science and data analytics Audience Beginners with no prior programming experience Anyone interested in learning data science and data analytics
AI in Project Management: The Next Generation of Project Decision Making Project managers need to make critical project decisions on a daily basis. They are confronted with increasing complexities, high ambiguity and the need to process an exponentially growing amount of data and information in order to make informed and good decisions. This leads to an increasing risk of project failure - meanwhile, the project management industry is already challenged with ongoing low project success rates, caused by often massive failures of projects. Project Data Analytics and Artificial Intelligence (AI) are expected to fill the gap by providing analytical and unbiased capabilities that go beyond human possibilities, towards a data-driven and fact-based decision-making approach. While there is little doubt that AI as a trending technology will disrupt the project management practice and augment today's project management capabilities, AI cannot be seen as just another new tool to make project management more effective. Rather, AI will act as a complement to human intelligence, requiring a collaborative approach and, accordingly, a significant change in project culture and peoples' mindset. Today's project decisions are usually driven by human intuition, experience, leadership, and often do not follow any rational logic. Project decision-makers will be required to abandon such an approach and shift to a data-driven, decision-making approach. This session will provide an overview of the expected changes from AI-driven project management, the resulting impact on project decision making and changes in project culture, and what actions can be taken by project professionals to match their beliefs and behaviours with the new project culture. Learning goals: Gain insights into how AI for project management will significantly change decision-making in projects Gain an understanding of how to transition to a new AI-powered project culture
Duration 1 Days 6 CPD hours This course is intended for This course is intended for those who want to understand and use soft skills to communicate, problem solve, and resolve conflict. Overview Upon successful completion of this course, participants will use soft skills to more effectively interact with people and improve communication skills. In this course, participants will develop a core set of ten soft skills. Getting Started Workshop Objectives Action Plan What are Soft Skills? Definition of Soft Skills Empathy and the Emotional Intelligence Quotient Professionalism Learned vs. Inborn Traits Practical Illustration Communication Ways We Communicate Improving Nonverbal Communication Listening Openness and Honesty Practical Illustration Team Work Identifying Capabilities Get Into Your Role Learn the Whole Process The Power of Flow Practical Illustration Problem Solving Define the Problem Generate Alternative Solutions Evaluate the Plans Implementation and Re-Evaluation Practical Illustration Time Management The Art of Scheduling Prioritizing Managing Distractions The Multitasking Myth Practical Illustration Attitude and Work Ethic What Are You Working For? Caring for Others vs Caring for Self Building Trust Work Is Its Own Reward Practical Illustration Adaptibility/Flexibility Getting Over the Good Old Days Syndrome Changing to Manage Process Changing to Manage People Showing You?re Worth Your Weight in Adaptability Practical Illustration Self Confidence (Owning It) Confident Traits Self-Questionnaire Sure-fire Self-Confidence Building Tactics Build Up Others Practical Illustration Ability to Learn Wow, You Mean I?m Not Perfect? Listen with an Open Mind Analyze and Learn Clear the Air and Don?t Hold Any Grudges Practical Illustration Networking Redefine Need Identifying Others? Interests Reach Out When to Back Off Practical Illustration Wrapping Up Words From the Wise