Business Management Course Overview This Business Management course provides learners with a comprehensive understanding of key management concepts and practices. Covering essential topics such as operations, business analysis, strategic planning, and risk management, the course equips learners with the necessary tools to handle various aspects of business management effectively. Through a blend of theoretical insights and applied learning, learners will develop the confidence to manage business operations, drive strategic growth, and navigate organisational challenges. The course is designed to provide value to individuals seeking to advance their management skills and progress in their careers. Course Description This course delves deeply into the core aspects of business management, providing a structured approach to understanding business operations, leadership, and decision-making. Learners will explore modules on business analysis, strategic management, and project development, as well as gain valuable skills in managing risk, performance, and human resources. The course covers critical areas including planning, forecasting, communication, and conflict management. By the end of the course, learners will have a broad understanding of how businesses operate and will be able to apply their learning to various management scenarios. Designed for those looking to enhance their management skills, the course ensures that learners gain a solid foundation in business management principles. Business Management Curriculum Module 01: Introduction to Business Management Module 02: Operations Management Module 03: Introduction to Business Analysis Module 04: Strategic Analysis and Product Scope Module 05: Project Management Module 06: Business Development and Succession Planning Module 07: Business Process Management Module 08: Planning & Forecasting Operations Module 09: Performance Management Module 10: Management of Cash and Credit Module 11: Managing Risk and Recovery Module 12: Quality Management Module 13: Communication Skills Module 14: Business Environment Module 15: Organisational Skills Module 16: Negotiation Techniques Module 17: Human Resource Management Module 18: Motivation and Counselling Module 19: Customer Service Module 20: Time Management Module 21: Conflict Management (See full curriculum) Who is this course for? Individuals seeking to build a career in business management. Professionals aiming to enhance their management and leadership skills. Beginners with an interest in business operations and management. Those looking to progress in roles related to business analysis, human resources, or strategic planning. Career Path Business Manager Operations Manager Project Manager HR Manager Strategic Planner Financial Analyst Customer Service Manager Risk Manager Organisational Development Specialist Performance Manager
Entrepreneurship: Startup your New Venture Course Overview This course provides a comprehensive introduction to entrepreneurship, guiding learners through the essential concepts and mindset required to start and grow a successful new venture. It covers the definition of entrepreneurship, the characteristics of entrepreneurs, and the fundamental elements that underpin enterprise development. Learners will gain insight into recognising opportunities, overcoming challenges such as poverty cycles, and distinguishing the entrepreneurial role from managerial functions. The course equips participants with the knowledge and skills necessary to evaluate their entrepreneurial potential and develop a strong foundation for launching their own business. Whether starting a venture or enhancing career prospects, learners will be empowered to approach entrepreneurship with confidence and strategic understanding. Course Description Entrepreneurship: Startup your New Venture explores the dynamic world of starting and managing new businesses, emphasising both theoretical and real-life examples to enhance understanding. The course delves into the core elements of entrepreneurship, including opportunity recognition, risk evaluation, and enterprise creation. Learners will engage with self-assessment exercises to identify entrepreneurial traits and distinguish between entrepreneurial and managerial roles. Throughout, the programme offers a balanced view of challenges and success factors, including the impact of socio-economic conditions on entrepreneurial activity. By the end, learners will have developed critical thinking and decision-making skills essential for aspiring entrepreneurs and those looking to contribute to enterprise growth across various industries. Entrepreneurship: Startup your New Venture Curriculum Module 01: Preview Module 02: Common Course Information Module 03: Who is an Entrepreneur? Module 04: The Criteria of Entrepreneurship Module 05: The Vicious Cycle of Poverty Module 06: Entrepreneur, Entrepreneurship and Enterprise: The Theory Module 07: Entrepreneur, Entrepreneurship and Enterprise: Live Example Module 08: Five Core Elements of Entrepreneurship: Part 1 Module 09: Five Core Elements of Entrepreneurship: Part 2 Module 10: Self Assessment: Is Maya Devi an Entrepreneur? Module 11: Self Assessment: Is Jacob an Entrepreneur? Module 12: Self Assessment: Is Jennet an Entrepreneur? Module 13: Difference Between an Entrepreneur and a Manager (See full curriculum) Who Is This Course For? Individuals seeking to start their own business venture. Professionals aiming to develop entrepreneurial skills for career growth. Beginners with an interest in business startups and enterprise development. Anyone wanting to understand the fundamentals of entrepreneurship and enterprise. Career Path Startup Founder or Owner Business Development Executive Small Business Consultant Enterprise Project Coordinator Innovation and Growth Strategist
Course Overview The Professional Photography course provides a comprehensive journey into the world of photography, blending creative techniques with technical understanding. This course covers everything from mastering exposure and digital photography to exploring specialist scenarios such as portraits, landscapes, macro, and aerial photography. Learners will gain an in-depth understanding of camera anatomy, lighting, white balance, and post-production editing using industry-standard tools like Photoshop and Lightroom. Whether learners wish to enhance personal skills or pursue professional ambitions, this course equips them with the expertise to produce high-quality photographic work. By the end of the course, learners will be able to demonstrate proficiency across diverse photography styles, effectively manage photography equipment, and refine their editing capabilities. In addition, guidance on starting a photography business and selling work will support those looking to monetise their skills. This course offers valuable knowledge for both career development and personal enrichment in the creative industry. Course Description This course delves deeply into the art and science of photography, providing learners with a structured pathway to master both foundational principles and advanced techniques. Beginning with an introduction to camera settings, exposure, and digital photography, it progresses through specialised topics including focus and depth of field, lighting control, and the use of various photographic equipment. Learners will engage with diverse photography scenarios such as street photography, events, wildlife, and product shoots, developing a versatile skill set suitable for a range of professional contexts. The curriculum also explores post-processing with software such as Photoshop CC, Lightroom Classic CC, and mobile editing tools like Snapseed and Photoshop Express. Furthermore, modules on business development and stock photography sales offer valuable insights into potential income streams. Delivered in an engaging and accessible format, this course ensures that learners acquire both creative and technical expertise, setting a strong foundation for future opportunities in photography. Course Modules Module 01: Introduction Module 02: Exposure Module 03: Digital Photography Masterclass Module 04: Focus and Depth of Field Module 05: Camera Anatomy Module 06: White Balance and Colour Module 07: Lighting Module 08: Mobile Photography Module 09: Equipment – Cameras Module 10: Equipment – Lenses Module 11: Equipment – Accessories Module 12: Photo Scenario – Portrait Module 13: Photo Scenario – Long Exposure Module 14: Photo Scenario – Landscape Module 15: Photo Scenario – Product Module 16: Photo Scenario – Low Light Module 17: Photo Scenario – Sports & Action Module 18: Photo Scenario – Macro Module 19: Photo Scenario – Street & Architecture Module 20: Photo Scenario – Events Module 21: Photo Scenario – Aerial Module 22: Photo Scenario – Night Module 23: Introduction to Photo Editing Module 24: Photoshop CC Module 25: Lightroom Classic CC Module 26: Lightroom CC Module 27: Mac Photos Module 28: Google Photos Module 29: Photoshop Express Module 30: Snapseed Module 31: Sharing Your Photos Module 32: Starting a Photo Business Module 33: Selling Stock Photos Module 34: Printing Module 35: Wildlife Module 36: Conclusion (See full curriculum) Who is this course for? Individuals seeking to develop creative and technical photography skills. Professionals aiming to expand their visual media expertise. Beginners with an interest in photography and digital editing. Entrepreneurs wishing to build a photography business. Hobbyists looking to refine their photographic techniques. Career Path Professional Photographer Freelance Photojournalist Event and Wedding Photographer Wildlife Photographer Digital Content Creator Stock Photography Contributor Photography Business Owner Visual Media Consultant
Master the Formulas For Entrepreneurial Success Course Overview This course offers a comprehensive guide to mastering the essential strategies for entrepreneurial and business success. Learners will explore fifteen proven approaches that cover financial understanding, leadership development, competitive advantage creation, and effective execution. The course emphasises the importance of value-based pricing, recurring revenue streams, and strategic partnerships, while also addressing company culture, talent retention, and marketing excellence. By engaging with this course, learners will gain clarity on how to synchronise key business initiatives to drive sustainable growth. It is designed to empower aspiring entrepreneurs and established professionals alike with actionable insights that foster confident decision-making and strategic business growth. Upon completion, learners will be equipped to navigate complex business environments and implement effective strategies that align with their goals. Course Description This detailed course delves into the core strategies that underpin entrepreneurial success, covering a wide array of business fundamentals and leadership principles. Participants will engage with topics such as financial literacy, problem-solving, competitive positioning, and the development of a unique value proposition. The curriculum highlights critical aspects including building recurring revenue, value-based pricing, marketing and sales leadership, and strategic alliances. It further addresses the importance of talent attraction and retention, organisational culture, and managing priority initiatives effectively. The learning experience is designed to enhance strategic thinking and business acumen, preparing learners to lead with confidence and vision. By the end of the course, participants will have gained a robust framework to build, scale, and sustain a successful business enterprise in a competitive marketplace. Master the Formulas For Entrepreneurial Success Curriculum Module 01: Introduction – 15 Strategies for Entrepreneurial & Business Success Module 02: Strategy #1 – Know Your Numbers Module 03: Strategy #2 – Know the Problem You Are Trying to Solve Module 04: Strategy #3 – Become a Leader in Your Industry Module 05: Strategy #4 – Have a Clear and Distinct Unique Competitive Advantage Module 06: Strategy #5 – Execution is Everything Module 07: Strategy #6 – Always Be Investing and Building Assets Module 08: Strategy #7 – Build Reoccurring Revenue Module 09: Strategy #8 – Price Based on Value Delivered Module 10: Strategy #9 – Build a Cohesive Messaging Strategy Module 11: Strategy #10 – Be a Sales and Marketing Driven Company Module 12: Strategy #11 – Leverage Partners to Build Your Business Module 13: Strategy #12 – Become a Thought Leader In Your Industry Module 14: Strategy #13 – Attract and Retain Your Top Talent Module 15: Strategy #14 – Build an Incredible Culture Module 16: Strategy #15 – Manage your Top 5 Key Initiatives Module 17: Bonus Strategy #1 – Create a Compelling Event Module 18: Bonus Strategy #2 – Stairstep Your Investment Module 19: Bonus Strategy #3 – Make All Strategies Sync Up (See full curriculum) Who Is This Course For? Individuals seeking to launch or grow their own business ventures. Professionals aiming to develop strategic leadership and business management skills. Beginners with an interest in entrepreneurship and business strategy. Business owners wanting to refine their competitive advantage and growth tactics. Career Path Entrepreneur / Business Owner Business Development Manager Strategic Planner or Consultant Marketing and Sales Manager Leadership and Team Development Specialist
Getting Started BA (Hons) Business and Management focuses on gaining practical knowledge in management. This program supports the learner to acquire the skills needed to manage a business organisation, such as communication, decision-making, and problem-solving. BA (Hons) Business and Management aims to make the learners aware of the various day-to-day operations and activities in a business organisation. Also, it aims for the students to understand the effective management of the business. In this qualification, learners will have the chance to study International Business. After completing this program, a learner will acquire the skills to make a prompt decisions in a competitive, changing business world. Besides, the qualification will help the student understand the techniques of modern business, and further, this course will provide knowledge to become a successful businessman in the contemporary world. Learners will bridge the gap between theory and practice upon completing the programme. The course improves the chances of progression in a career and helps the learner to manage the activities in a business organisation. The program comprises two phases; the first is the Level 4 and 5 Diploma in Business Management awarded by Qualifi and delivered by School of Business and Technology London. The second phase is the BA (Hons) Business and Management Top Up, delivered and awarded online by Anglia Ruskin University. At Anglia Ruskin University, you will study through Canvas, a world-class online Learning Management System (LMS), accessed from your phone, PC or tablet at home or on the move. Canvas provides instant access to study materials, forums, and support from tutors and classmates, as well as enabling easy submission of your assignments. After successfully completing your studies, you'll be invited to attend a graduation ceremony on campus at Anglia Ruskin University. If attending the ceremony in person is not possible, we'll arrange to send your certificate to you. School of Business and Technology London partners with Chestnut Education Group to promote this programme. About Awarding Body Anglia Ruskin University began in 1858 as the Cambridge School of Art founded by William Beaumont. It was then merged with the Cambridge shire College of Arts and Technology and the Essex Institute of Higher Education and was renamed Anglia Polytechnic. It was then given university status in 1992 and renamed Anglia Ruskin University in 2005. The university has campuses in the UK (Cambridge, Chelmsford, London and Peterborough), as well as they are partnered with institutions around the world including Berlin, Budapest, Trinidad, Singapore and Kuala Lumpur. Assessment Assignments and Project No examinations Entry Requirements Applicants are required to have the following entry requirements: A level or Equivalent Minimum 1 Year of Business Management work experience Further, candidates are also required to demonstrate their English language proficiency. Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. Structure Phase 1 - QUALIFI Level 4 and 5 Diploma in Business Management Programme Structure Level 4 The Qualification is made up of 6 units. All units are mandatory and required by learners to be awarded the Level 4 Diploma in Business Management. Level 4 diploma in Business Management made up of 120 credits which equates to 1200 hours of TQT and include 480 hours of GLH. Communications in Organisations Unit Reference Number : D/507/1581 TQT : 200 Credit : 20 This unit assists managers in examining the connections between effective communication and the cultivation of workforce comprehension and commitment to change. It does so by delving into the concept of good communication practices. Leadership and the Organisation Unit Reference Number : H/507/1582 TQT : 200 Credit : 20 This unit offers learners the chance to explore the characteristics and skills essential for successful leadership comprehensively. Learners will also be equipped to contemplate the application of various leadership theories and models to specific scenarios and understand the methods for developing leadership skills. Financial Awareness Unit Reference Number : M/507/1584 TQT : 200 Credit : 20 This unit is crafted to acquaint learners with the nature, role, and significance of financial information within organisations, specifically focusing on the managerial viewpoint. Managing Change Unit Reference Number : A/507/1586 TQT : 200 Credit : 20 This unit delves into the planning, implementation, and evaluation of change. It strongly emphasises involving those directly impacted, seeking their insights, knowledge, commitment, and ownership in the change process. Business Operations Unit Reference Number : F/507/1587 TQT : 200 Credit : 20 This unit centres on the proficient and resourceful planning and supervision of work activities. It equips learners with the competence to devise, enact, and modify operational plans to enhance effectiveness and efficiency while allowing for designing and overseeing suitable systems to ensure product and service quality. Developing Teams Unit Reference Number : J/507/1588 TQT : 200 Credit : 20 This unit centres on establishing, growing, and reinforcing teams to enable them to attain their goals and objectives. Learners are tasked with recognising the skills and potential of team members, and they should create avenues for team members to acquire new skills and experiences. Level 5 The Qualification is made up of 6 units. All units are mandatory and required by learners to be awarded the Level 5 Diploma in Business Management Responding to the Changing Business Environment Unit Reference Number : R/507/1612 TQT : 200 Credit : 20 The central focus of this unit revolves around the evolving dynamics among business, government, and their constituents, leading to a landscape that presents both prospects and challenges for contemporary organisations. Profoundly grasping the organisational implications of these trends enables managers to adapt constructively to the shifting socio-economic milieu. Effective Decision Making Unit Reference Number : Y/507/1513 TQT : 200 Credit : 20 This unit will examine diverse approaches to corporate decision-making, encompassing the decision implementation process and effectively utilising knowledge within organisations. Business Development Unit Reference Number : D/507/1614 TQT : 200 Credit : 20 The primary objective of this unit is to equip learners with the essential knowledge and skills required for researching a market and formulating a development strategy, which may involve launching a new business model, establishing a new enterprise, or introducing a fresh product or service line. Business Models and Growing Organisations Unit Reference Number : H/507/1615 TQT : 200 Credit : 20 This unit delves into the growth journey of small businesses, the factors contributing to their success, and the optimal management of available growth opportunities. This comprehensive exploration will enhance the learner's comprehension of rapidly expanding organisations in the economy's private and social sectors. Customer Management Unit Reference Number : K/507/1616 TQT : 200 Credit : 20 This unit's primary goal is to give learners a profound understanding of customer behaviour. It will foster skills development and empower learners to employ tools and strategies organisations can utilise to enhance customer retention and cultivate stronger customer relationships. Risk Management and Organisations Unit Reference Number : T/507/1618 TQT : 200 Credit : 20 In this unit, learners will engage in the process of constructing risk profiles and devising risk management strategies for specific case studies. These case studies, accessible online, will serve as illustrative examples of the varied approaches organisations employ when addressing change. Phase 2 - BA (Hons) Business and Management Programme Structure Strategic Management Sustainability and Responsible Business Marketing Communications Business Management Undergraduate Major Project Delivery Methods The program comprises two phases; the first is the Level 4 and 5 Diploma in Business Management awarded by Qualifi and delivered by School of Business and Technology London. The School of Business and Technology London offers flexible learning methods, including online and blended learning, allowing students to choose the mode of study that suits their preferences and schedules. The program is self-paced and facilitated through an advanced Learning Management System. Students can easily interact with tutors through the SBTL Support Desk Portal System for course material discussions, guidance, assistance, and assessment feedback on assignments. School of Business and Technology London provides exceptional support and infrastructure for online and blended learning. Students benefit from dedicated tutors who guide and support them throughout their learning journey, ensuring a high level of assistance. The second phase is the BA (Hons) Business and Management Top Up, delivered and awarded online by Anglia Ruskin University. At Anglia Ruskin University, you will study through Canvas, a world-class online Learning Management System (LMS), accessed from your phone, PC or tablet at home or on the move. Canvas provides instant access to study materials, forums, and support from tutors and classmates, as well as enabling easy submission of your assignments. After successfully completing your studies, you'll be invited to attend a graduation ceremony on campus at Anglia Ruskin University. If attending the ceremony in person is not possible, we'll arrange to send your certificate to you. School of Business and Technology London partners with Chestnut Education Group to promote this programme. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.
This Business English tutoring course is designed to help adult learners improve their English language skills within a professional context. Participants will focus on developing their communication skills, vocabulary, and cultural understanding necessary for success in the business world. Through practical exercises, role-plays, and industry-specific materials, learners will enhance their ability to effectively communicate in English within various business situations. Course Duration: 12 weeks (48 sessions) Course Objectives: By the end of this course, participants will: 1. Communicate confidently and effectively in English within a business setting. 2. Expand business-related vocabulary and improve language accuracy. 3. Develop listening skills to understand business conversations and presentations. 4. Enhance reading comprehension skills for business-related texts. 5. Write accurately and coherently for business correspondence. Course Outline: Week 1: Introduction to Business English - Introduction to course objectives, expectations, and methodology - Assessment of participants' current language proficiency and individual learning goals - Overview of key business English skills and areas of focus Week 2: Business Communication Skills - Developing effective oral communication skills for business settings - Role-plays and discussions related to common business scenarios - Enhancing fluency, clarity, and confidence in expressing ideas and opinions Week 3: Business Vocabulary Expansion - Expanding business-related vocabulary and terminology - Exercises and activities to reinforce and practice key business terms - Incorporating industry-specific jargon into oral and written communication Week 4: Business Writing Skills - Improving writing skills for business correspondence - Practice exercises for emails, reports, memos, and other business documents - Enhancing clarity, coherence, and professional tone in written communication Week 5: Listening and Comprehension in Business Contexts - Developing listening skills to understand business conversations, presentations, and meetings - Authentic listening materials related to various business topics - Strategies for note-taking, understanding accents, and extracting key information Week 6: Reading and Comprehension for Business - Developing reading skills for business-related texts - Strategies for skimming, scanning, and understanding complex business documents - Identifying main ideas, supporting details, and summarising key information Week 7: Business Presentation Skills - Developing effective presentation skills for business contexts - Techniques for organising content, engaging the audience, and delivering impactful presentations - Practice sessions with feedback and guidance Week 8: Business Negotiation Skills - Enhancing negotiation skills for business interactions - Role-plays and practical exercises for successful negotiations - Polishing language and strategies for effective business communication Week 9: Business Etiquette and Cultural Understanding - Understanding business etiquette and cultural nuances in professional settings - Developing intercultural communication skills for international business contexts - Practicing effective communication in diverse and multicultural environments Week 10: Business Networking and Socialising - Developing language skills for networking and socialising in business contexts - Role-plays and exercises for effective communication at conferences, events, etc. - Polishing conversational skills, small talk, and building professional relationships Week 11: Business Grammar and Language Accuracy - Reviewing and reinforcing essential grammar rules and structures in a business context - Identification and correction of common errors in business writing and speaking - Exercises and activities to improve language accuracy Week 12: Review and Final Evaluation - Reviewing course content and addressing individual needs - Comprehensive review exercises for all language skills in a business context - Final evaluation and feedback session Note: This syllabus serves as a guideline and can be customised based on the specific needs, interests, and proficiency levels of the participants. The course may also include guest speakers or industry-specific case studies to provide further immersion and practical application of language skills.
The need for key staff to have commercial skills is paramount, as the public sector is increasingly opened up as a commercial market, in which organisations compete against each other and the private sector for contracts. Generating additional income and being commercially aware is vital for this to be a success, and is what many public sector organisations are looking to do. This programme will help you: See commercial awareness as not just another skill-set, but as a different mind-set Use a variety of tried-and-tested commercial, analytical decision-making techniques and tools Define your commercial objectives Develop a strategic focus Start looking at service clients as market segments Analyse, in a competitive context, your service offering Plan a commercial strategy, prepare for its implementation and see it through to execution 1 What is commercial thinking? Understand what it means to be a commercial thinker Identifying commercial opportunities often involves not only a different skill set but also a different mindset; looking at the services that you provide 2 Defining strategic commercial objectives Defining your key commercial objectives Prioritising your strategic objectives Two key strategic planning tools:Resource and Competency MatrixPESTLE How to apply these tools to your particular situation 3 Developing a strategic focus Decision-making on how to compete in the markets identified by your strategic objectives requires a strategic focus Developing strategic focus A tool for helping you to make those decisions: using the Ansoff Matrix 4 Defining customer targets How to think more commercially by understanding who all your customers are and how they differ from each other how to apply the principles to your areas to identify the type of customers you have and their key characteristics - Customer segmentation Who are your customers? How do their needs vary? - Scenarios 5 The competitive market place Understanding the competitive forces at play Different types of competition Analysing your competitive environment using Porter's 5 Forces model 6 Meeting stakeholder expectations Two simple models to help you identify the key stakeholders who could influence your commercial environment How to use your stakeholders to help you achieve your commercial objectives 7 Implementation - systems, structures and processes Effective commercial activity involves working with others to implement ideas and strategies What do you need to have in place before you implement your commercial strategy? How to health-check your organisation prior to implementation using the McKinsey 7S framework 8 Implementation - people and culture A good commercial strategy only works if the people involved buy in to the ideas and if the culture of the organisation is conducive to the effective implementation How the latest thinking in behavioural economics can help you develop your culture and people to work commercially 9 Tools and checklists Be more commercial within your sphere of influence using a commercial checklist to help you Using the checklist as a benchmark against the most commercially aware organisations Using the checklist as a health check - both corporately and individually
A unique Zoom Motivational-Networking Group meets every Wednesday from 1-15 pm (BST). Each week I have a different theme. It is based on my Monday morning Blog. Three questions are talked through in breakout rooms on Wednesday at 1-15 pm Motivational-Networking Group. It works and works very well because it brings together people from around the world who are able to talk about their businesses and what they do and would like to accomplish in their lives. Many different problems are raised during the meetings by the people in the group but mainly it helps others on their business journey. Couple this with Gurugeoffrey’s Motivational talking by imparting his 50-plus years of business knowledge, lecturing, workshops, after-dinner talks and all this with his anecdotal experiences.
In this module, we will discuss the importance of finding the right market for your export product and outline several online and offline methods of locating potential buyers in the market concerned, including how to construct your website for international sales, user social media to attract, international buyers, utilize online market places to drive international expansion, set up an international email marketing campaign, make the most out of trade fair participation, and maximize your chances of success on trade missions and seller-buyer meetings. In this module, we will discuss the importance of finding the right market for your export product and outline several online and offline methods of locating potential buyers in the market concerned, including how to construct your website for international sales, user social media to attract, international buyers, utilize online market places to drive international expansion, set up an international email marketing campaign, make the most out of trade fair participation, and maximize your chances of success on trade missions and seller-buyer meetings.