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Through this course, you will equip yourself with a solid foundation in the core concepts of digital marketing. It ensures you learn all the essential skills and knowledge needed to exceed as a digital marketing professional. Broaden your knowledge of the basics of digital marketing, including the elemental characteristics, and its various strategies that empower you to develop and implement digital marketing strategies and drive sales eventually. The Advanced Diploma in Digital Marketing at QLS Level 7 now comes to you, accompanied by the 10 Premium Courses Bundle. Courses Are: Course 01: Level 7 Advanced Diploma in Digital Marketing (Email Marketing, Copywriting, Blogging. YouTube, Twitter, Instagram, Video Marketing) Course 02: Strategic Marketing & Planning Course 03: Content Management Strategy Course 04: Creative Writing Course 05: Digital Marketing - Growth Hacking Course 06: Pay per Click (PPC) Marketing for Lead Generating Course 07: Mobile Marketing Course 08: Search Engine Optimisation (SEO) Course 09: Sales and Marketing Course 10: Communication Skills What You Learn From This Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) Course: With the aid of this Digital Marketing course curriculum, you will gain a multitude of skills & knowledge, including - Familiarise yourself with the arena of digital marketing. Know what the target audience is & how to find your audience. Delve into the basics of brand identity & brand identity tools. Understand the importance of websites & email marketing. Have a clear knowledge of copywriting, blogging & SEO. Career Progression of Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO): After completing this Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) course, you can progress towards- Professional Diploma in Digital Marketing Digital Marketing Professional Diploma CIM Diploma in Professional Digital Marketing COB Certified Digital Marketing Manager Student Testimonials - What Our Students Say! ''Extremely good delivery and very educational!!!'' Reviewed by Benampeta Lukuna ''Hi, I hope you are well my name is Rukhsar this is my first time starting an online course it's very very amazing and interesting'' Reviewed by Rukhsar Hanif ''Excellent content. Very well explained. Certainly recommended.'' Reviewed by Denis Jackson So enrol now in this Digital Marketing course today to Advance your career! The relevance & intricacy of digital marketing roles has grown over time. Course Curriculum of Level 7 Advanced Diploma in Digital Marketing Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups Facebook Pages Facebook Ads Facebook Retargeting Facebook For Local Business (SMM) Google AdWords Twitter Instagram Pinterest LinkedIn Periscope Social Media Live Streaming Podcasting Quora Google Analytics Conclusion CPD 300 CPD hours / points Accredited by CPD Quality Standards Module 01: Introduction to Digital Marketing 14:35 1: Introduction Video Preview 01:19 2: Digital Marketing Preview 02:16 3: DMM Intro Preview 01:33 4: Digital Marketing Strategy in 10 Minutes Preview 09:27 Module 02: Define Your Business & Target Audience 44:53 5: Define your Purpose 04:03 6: Case Studies 05:26 7: Positioning Your Brand 04:06 8: Case studies - Positioning 03:06 9: Unique Selling Proposition 06:01 10: Personality 01:50 11: Case Study - Personality 06:54 12: Find Your Audience 04:57 13: Validate Your Business 08:30 Module 03: Brand Identity 51:37 14: Intro Brand Identity 02:27 15: Case Study - 3 Company Styles 04:44 16: Free Branding Tools 07:40 17: Learn Canva in 10 Minutes 10:35 18: Learn Photoshop in 30 Minutes 26:11 Module 04: Websites 3:03:56 19: Intro to Websites 03:40 20: Choose a Domain Name 05:29 21: Intro to WordPress Lessons 01:15 22: Purchase Hosting and Install WordPress 06:00 23: Navigating WordPress 06:07 24: Install and Activate Themes 06:34 25: Add a Static Home Page 04:09 26: Editing a Page & Change the Site Title 17:06 27: Add and Edit a Menu 05:42 28: Publishing website 01:41 29: Writing a New Post & Organizing Your Blog 09:13 30: Blog Page Design - Excerpts vs Full Content 01:01 31: YouTube Videos 03:44 32: Customise the Sidebar 04:47 33: Add Site Icon with a Plugin 02:26 34: Make Your Website Responsive and Mobile Friendly 03:28 35: Customise Footer Information 03:28 36: Find, Install, and Activate Plugins 07:19 37: Backing Up Your Website 04:48 38: Securing Your Site from Attackers 04:52 39: Make Your Site SEO Friendly 05:37 40: Make Your Website Faster 04:34 41: See your Google Analytics in WordPress 05:06 42: Block Spam with Akismet 03:14 43: Pretty Link Redirects & Link Shortener 02:59 44: WordPress Commenting Systems & Plugins 05:08 45: Secure Contact Forms in WordPress 07:08 46: Free Email Marketing in WordPress 10:59 47: Add Social Sharing Buttons 06:51 48: What Pages Do You Need- 08:42 49: Design a Home Page that Works 08:54 50: The Start Here and About Page 06:15 51: The Resource Page 05:40 Module 05: Email Marketing 58:54 52: Email Marketing 06:52 53: Email Marketing Tools 04:10 54: Lead Magnets 07:27 55: Where to put opt-in forms 05:35 56: Segmenting and Tagging Your Subscribers 05:11 57: Email Sequences 13:06 58: Better Email Subject Lines 03:54 59: Using Analytics to Improve Emails 07:06 60: Case Study - 100 Subscribers in Less Than 1 Week 05:33 Module 06: Copywriting, Blogging & SEO 39:51 61: Copywriting Basics 02:20 62: A.I.D.A- 05:31 63: Case Study of a Sales Page 08:15 64: 10 Commandments of Copywriting 06:42 65: Write Better Headlines 05:21 66: Write Quality Articles 06:18 67: Optimize Your Website SEO 05:24 Module 07: YouTube 1:36:12 68: Digital Marketing - Intro to YouTube 06:39 69: Digital Marketing - Case Study - YouTube Sales Funnel 04:43 70: YouTube SEO - Watch Time vs. Views 03:34 71: Keyword Research for YouTube Videos 05:39 72: Start Your New Channel 03:00 73: Channel Art and Icon 07:23 74: Channel Description 02:42 75: Customise Your Channel Design 04:27 76: Add a Channel Trailer 02:29 77: YouTube Channel Settings and Verification 06:35 78: Upload Defaults, Featured Content, and Channel Branding 06:02 79: Uploading Videos + Titles, Tags, Description 11:41 80: Cards and End Screens 07:53 81: Use YouTube Analytics to Grow Your Channel 06:09 82: Quickly Respond to Fans with the Community Tab 02:18 83: Live Streaming with YouTube Live 04:07 84: Free Music on YouTube Live 01:38 85: Create a YouTube Ad. 05:10 86: Spy on Competition with Social Blade 04:03 Module 08: Video Marketing 2:05:26 87: Digital Marketing - Intro to Video 03:36 88: Video Equipment for Beginners 08:29 89: Tools to Make Your Videos More Professional 04:02 90: Structure a Video that Sells 04:19 91: Intro to Video Production Bootcamp 01:04 92: What Makes a Great Video? 03:18 93: What Type of Video Should You Make? 02:48 94: Great Video Ideas 05:05 95: Plan Your Video 03:31 96: The Pre-Production Checklist 04:04 97: Introduction 01:35 98: Camera Options 06:00 99: Microphone Options 04:37 100: Lighting Options 01:56 101: Editing Tools 02:11 102: Exposing Your Shot 05:26 103: Compose Your Shots 04:26 104: Filming Yourself 01:09 105: Getting the Right Shot 03:43 106: Choose a Background 02:32 107: My Office Video Setup 02:55 108: Exposing with DSLR and Mirrorless Cameras 06:31 109: Focus with DSLR and Mirrorless Cameras 02:36 110: Know Your Lenses 03:36 111: Shoot with Your Webcam 05:50 112: Stabilise Your Shots 02:58 113: Record Great Screencast Videos 04:21 114: Choose the Right Microphone 03:21 115: Record Better Audio in Any Environment 01:27 116: Lavalier Microphones 02:48 117: Shotgun Microphones 00:55 118: Recording Audio with Your Computer 01:33 119: Lighting for Video 01:04 120: Use Natural Light 04:14 121: Three-Point Lighting 07:26 Module 09: Facebook Groups (Social Media Marketing) 25:44 122: Digital Marketing - 9.1 Intro to FB Groups 02:20 123: Create Your Group - Walk Through 11:26 124: Tips for a More Engaged Facebook Group 08:24 125: Scheduling Posts, Live Video, and More 03:34 Module 10: Facebook Pages (Social Media Marketing) 2:23:58 126: Why Facebook Pages are Important for your Business 06:27 127: Creating a Stunning Facebook page for your business 08:57 128: Adding Essential Information to your Facebook Page 10:39 129: Selecting your Profile Image 04:30 130: Creating Professional Facebook Cover Image for your Pages 12:04 131: Creating a Captivating Facebook Page Description Using The Ads. 02:43 132: Getting Your Facebook Page Username 02:46 133: Facebook Page Apps to Increase Fans Engagement 08:05 134: Top 9 Ways to Monetise Your Facebook Page 11:59 135: Exploring Publishing Tools 10:12 136: Scheduling Facebook Posts 04:43 137: Follow Your Competitors on Facebook 11:01 138: How to guarantee your fans see all your posts 09:33 139: Facebook Insights 12:19 140: Promoting your Facebook Page 10:34 141: Four Unlimited Sources of Royalty Free Image 12:19 142: Turn Any Image Into a Clickable Facebook Post 05:07 Module 11: Facebook Ads (Social Media Marketing) 1:01:29 143: Introduction to Facebook Ads 01:13 144: Introduction to the Facebook Ads Manager 05:54 145: Setting up your Facebook payment account 01:54 146: Defining your Facebook Target Audience 12:14 147: Level 1 - Creating the Ad 05:24 148: Level 1 - Boosting Your Post 08:37 149: Level 2 - Creating Your Ad in the Ads Manager 11:24 150: Tips to Have Your Ad Approved 03:25 151: Analysing Results 11:24 Module 12: Facebook Retargeting (Social Media Marketing) 51:08 152: The Importance of Facebook Retargetting 04:51 153: Creating a Facebook Pixel 05:29 154: Installing Pixel In WordPress 04:32 155: Installing Pixel In A Non-WordPress Website 02:27 156: Pixel Testing 03:53 157: Creating Your First Audience With Pixel 03:41 158: Facebook Pixel Advanced Audience Creation 13:46 159: Message - Your Audience Is Too Small 01:50 160: Creating Your Optimised Fb Ad With The Pixel 10:39 Module 13: Facebook For Local Business (SMM) 34:48 161: How Facebook Ads Can Help Your Local Business 06:24 162: The Plan For Your Local Business 07:33 163: Reaching People Around Your Business 10:23 164: Creating Your Local Business Ad 10:28 Module 14: Google AdWords 1:10:12 165: Digital Marketing - Google AdWords For Your Business 01:47 166: How AdWords Works 02:54 167: Example Of Ads That We Are Creating 04:28 168: Setting Up Your Adwords Account 06:51 169: Exploring The AdWords Interface 05:14 170: Discovering The Best Keywords 11:15 171: Creating A Google AdWords Search Campaign 06:10 172: Creating An Ad Group And Adding Keywords 03:43 173: Selecting Your Audience 03:33 174: Choosing Your Bid Setting For Google AdWords 04:21 175: Finalising Your Google AdWords Ad 06:15 176: Managing Your Google Ads Campaigns And Analytics 03:02 177: Creating A YouTube Ad With Google AdWords 09:57 178: Your Next Steps 00:42 Module 15: Twitter (Social Media Marketing) 1:37:45 179: Digital Marketing - The Way Twitter Can Help Your Business Growth 01:47 180: Choosing The Best Username Or Twitter Handle 06:27 181: 4 Tips For Choosing Your Twitter Handle 02:01 182: Creating A Twitter Account 04:53 183: Creating An Outstanding Twitter Profile Page 03:46 184: Adding Your Profile And Header Photo 09:33 185: Writing An Optimised Bio 10:43 186: Pin The Most Important Tweet For Your Bio 06:18 187: Connecting With Other Influencers 05:37 188: Twitter Hashtags 05:42 189: Growing Your Twitter Presence With Jooicer 09:04 190: Add Twitter Buttons To Your Website 09:58 191: Add Twitter Widgets To Your Website 06:51 192: Twitter Ads - Creating Your Ads Account and Campaign 09:32 193: Twitter Ads - Adding your Payment Method 01:21 194: Twitter Ads - Creating other Twitter ads 02:20 195: Twitter Ads - Promoting a Tweet 01:52 Module 16: Instagram (Social Media Marketing) 1:15:38 196: Instagram for Business: Defining The Strategy 04:21 197: Create an Instagram for Business profile 03:52 198: Building a Killer Instagram Profile 02:42 199: Building a Killer Instagram Profile - 2 03:57 200: Building a Killer Instagram Profile - 3 05:04 201: Building a Killer Instagram Profile - 4 01:33 202: Accessing the Ads Manager 02:37 203: Creating your First Instagram Ad 03:58 204: Creating Your Instagram Ad 07:45 205: Important Tips to Have a Successful Ad on Instagram 04:47 206: Mistake 1 02:19 207: Mistake 2 01:14 208: Mistake 3 02:01 209: Mistake 4 00:52 210: Mistake 5 01:04 211: Mistake 6 00:51 212: Tools To Create Instagram Photos 04:22 213: Creating Viral Instagram Photos 13:20 214: Adding Your Logo or Website to your Instagram Post 04:51 215: Instagram Live and Instagram Stories 04:08 Module 17: Pinterest (Social Media Marketing) 1:15:02 216: Why Pinterest And How It Can Your Business Grow 03:16 217: Opening A Pinterest Business Account 03:15 218: Linking Pinterest With Your Website 04:56 219: Linking Pinterest With Other Social Media Platforms 02:04 220: Optimising Your Pinterest Profile 08:52 221: Creating Boards 09:22 222: Using Secret Boards 03:00 223: The Powerful Pinterest Notification 01:18 224: Adding Pinterest Chrome Extension 03:22 225: Adding Pinterest To Your Website 13:37 226: Pinterest Ads - Getting started 03:03 227: Pinterest Ads Pinterest Ads Panel Overview 02:46 228: Creating a Pinterest Ad 13:06 229: Creating Pinterest Ads Fast 03:05 Module 18: LinkedIn (Social Media Marketing) 1:27:54 230: Digital Marketing - Welcome to LinkedIn Marketing 01:40 231: Setting Up a LinkedIn Account 06:26 232: Adding Experience & Skills to Your LinkedIn Account 03:21 233: Adding A Professional Background Photo 04:07 234: Adding Media To Your LinkedIn URL 06:00 235: Changing Your LinkedIn URL 03:30 236: Adding Your Website To LinkedIn 06:23 237: Creating Shareable Content On LinkedIn 04:08 238: LinkedIn Company Pages Examples 05:29 239: Creating a LinkedIn Company Page 02:22 240: Managing Your LinkedIn Company Page 07:08 241: Getting $50 in LinkedIn Ads Credits 02:40 242: LinkedIn Ads Introduction 02:57 243: Creating a LinkedIn Sponsored Content Ad. 11:47 244: Waiting for LinkedIn Ad Approval 00:46 245: Creating a LinkedIn Text Ads Campaign 06:52 246: Creating a LinkedIn Sponsored In Mail Campaign 09:09 247: LinkedIn Campaign Manager 03:09 Module 19: Periscope (Social Media Marketing) 06:18 248: What is Periscope 01:07 249: Optional Equipment 05:11 Module 20: Social Media Live Streaming 1:55:04 250: Basic Equipment for Social Media Streaming 08:42 251: Planning An Irresistible Live Streaming Session 09:43 252: Facebook Live Basics 05:03 253: Facebook Live Session From Your Smartphone 06:47 254: Sharing Your Facebook Live Sessions 02:43 255: Three Ways To Reuse Your Facebook Live Sessions 05:27 256: YouTube Live Basics 02:18 257: Running A YouTube Live From Your Smartphone 04:40 258: Instagram Live 04:08 259: Periscope Live 03:17 260: Introduction to OBS Broadcaster Software 03:19 261: Setting up your OBS Software 10:57 262: Using OBS Studio Mode 04:52 263: Facebook Live Streaming with OBS 12:24 264: YouTube Live Streaming with OBS 06:59 265: Simultaneous Streaming to Facebook, YouTube and Periscope 15:41 266: Other Awesome Software For Live Streaming 08:04 Module 21: Podcasting 22:53 267: Podcasting Intro 03:11 268: Podcasting Tools 06:41 269: Hosting Your Podcast with Libsyn 07:28 270: Submitting Podcast to iTunes 02:18 271: Validate Your Podcast Work 00:57 272: Outsourcing Your Podcast Work 02:18 Module 22: Quora 06:17 273: Quora Basics 02:57 274: Finding the Right Questions, and Optimize Your Answer 03:20 Module 23: Google Analytics 42:51 275: Setting Up Google Analytics 05:33 276: Navigating the Google Analytics Dashboard 06:34 277: Know Your Audience with Analytics 05:35 278: User Acquisition and Behavior Flow 13:18 279: See Where Visitors Click with Page Analytics 04:41 280: User Behavior and Site Speed 04:00 281: Setting Up Goals 03:10 Module 24: Conclusion 02:46 282: Conclusion 01:46 283: Final Words. 01:00 Assessment - Digital Marketing (Optional) 02:00 284: Assignment On - Advanced Diploma in Digital Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 285: Order Your CPD Certificate 01:00 286: Order Your QLS Endorsed Certificate 01:00 Additional Resources 01: Strategic Marketing & Planning 1:55:03 287: Module 1: An Introduction to Strategic Planning 08:25 288: Module 2: Development of a Strategic Plan 15:12 289: Module 3: Strategic Planning for Marketing 08:01 290: Module 4: Strategic and Marketing Analysis 09:25 291: Module 5: Internal Analysis 15:54 292: Module 6: External Analysis 15:03 293: Module 7: Market Segmentation, Targeting and Positioning 11:55 294: Module 8: Approaches to Customer Analysis 15:09 295: Module 9: Approaches to Competitor Analysis 15:59 Additional Resources 02: Content Management Strategy 1:49:59 296: Module 01: Introduction to Content Management 08:32 297: Module 2: Content Management System (CMS) 17:14 298: Module 03: Basics of Content Management Systems 17:52 299: Module 04: Content Strategy 17:37 300: Module 05: Content Marketing 15:30 301: Module 06: Content Marketing Tools and Tactics 16:49 302: Module 07: Content Marketing Strategy 16:25 Additional Resources 03: Digital Marketing - Growth Hacking 12:35 303: Growth Hacking 12:35 Additional Resources 04: Pay per Click (PPC) Marketing for Lead Generating 17:43 304: Lead Generation using PPC Campaigns 03:19 305: Purpose of PPC Marketing 03:15 306: Benefits of PPC Marketing 03:43 307: Use of 20+ PPC & Lead Generations Tools 02:53 308: Planning of Cost & Budgeting of PPC & Google Ads 04:33 Additional Resources 05: Search Engine Optimisation (SEO) 15:46 309: Search Engine Optimization 15:46 Additional Resources 06: Mobile Marketing 13:55 310: Mobile Marketing 13:55 Additional Resources 07: Sales and Marketing 16:44 311: Sales & Marketing 16:44 Additional Resources 08: Communication Skills 13:13 312: Communication Skills 13:13 Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements A stable internet or data connection for your learning device is needed to enrol in this Course. Career path Digital Marketing course will help you to bloom as- Content Strategist/Copywriter: £25,000 - £45,000 Per Year Digital Marketer: £25,000 - £50,000+ Email Marketer: £25,000 - £45,000 SEO & SEM Expert: £30,000 - £60,000+ Social Media Manager: £25,000 - £50,000+ Certificates Certificate Accredited by CPDQS Digital certificate - Included After completing all gift courses you are enable to order your Free PDF Certificates from us. Advanced Diploma at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
These sessions are for everyone who signs up to our Digital Course 'Build a Brand for Your Online Business: 90-Day Jumpstart' These short interactive sessions are help once per-month and give you the chance to ask our team any questions you may have regarding implementing strategy or anything regarding your experience on the course so far!
Overview This Shape Your Social Confidence course will unlock your full potential and will show you how to excel in a career in Shape Your Social Confidence. So upskill now and reach your full potential. Everything you need to get started in Shape Your Social Confidence is available in this course. Learning and progressing are the hallmarks of personal development. This Shape Your Social Confidence will quickly teach you the must-have skills needed to start in the relevant industry. In This Shape Your Social Confidence Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Shape Your Social Confidence skills to help you advance your career. Acquire a comprehensive understanding of various Shape Your Social Confidence topics and tips from industry experts. Learn in-demand Shape Your Social Confidence skills that are in high demand among UK employers, which will help you to kickstart your career. This Shape Your Social Confidence course covers everything you must know to stand against the tough competition in the Shape Your Social Confidence field. The future is truly yours to seize with this Shape Your Social Confidence. Enrol today and complete the course to achieve a Shape Your Social Confidence certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Shape Your Social Confidence course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Shape Your Social Confidence course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate. Certificate of Achievement Upon successfully completing the Shape Your Social Confidence course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Shape Your Social Confidence is suitable for anyone aspiring to start a career in Shape Your Social Confidence; even if you are new to this and have no prior knowledge on Shape Your Social Confidence, this course is going to be very easy for you to understand. And if you are already working in the Shape Your Social Confidence field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. Taking this Shape Your Social Confidence course is a win-win for you in all aspects. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Shape Your Social Confidence course has no prerequisite. You don't need any educational qualification or experience to enrol in the Shape Your Social Confidence course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Shape Your Social Confidence course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Module 01: Why Confidence is Important 1.1 Why Confidence is Important 00:23:00 Module 02: Overcoming Self-Doubt 2.1 Overcoming Self-Doubt 00:32:00 2.2 Overcoming Self-Doubt 00:28:00 Module 03: Relationship with yourself 3.1 Relationship with yourself 00:23:00 3.2 Relationship with Yourself 00:23:00 Module 04: Carry Yourself With Confidence 4.1 Carry Yourself With Confidence 00:18:00 4.2 Carry Yourself With Confidence 00:22:00 Module 05: Build Strong Relationships 5.1 Build Strong Relationships 00:15:00 5.2 Build Strong Relationships 00:11:00 5.3 Build Strong Relationships 00:16:00
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Brand Building Management Diploma course will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Brand Building Management Diploma course will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Brand Building Management Diploma and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Brand Building Management Diploma course is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Brand Building Management Diploma course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path The Brand Building Management Diploma will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Introduction What's This Course About 00:01:00 Course Content Introduction 00:04:00 The Power Of Free 00:04:00 Referral Marketing Secrets 00:06:00 Referral Types To Use 00:09:00 Choosing Prizes & Rewards 00:14:00 How To Increase Your Value Offering 00:06:00 Designing A Referral Campaign That Converts 00:16:00 Designing Eye Catching Social Images 00:04:00 How To Use Engagement Emails 00:07:00 Understanding Lead Quality 00:04:00 Organic Marketing Guide 00:10:00 Using Paid Advertising To Scale 00:17:00 Converting Your Leads 00:11:00 Guided Campaign Set Up Setting Up A Giveaway 00:18:00 Setting Up A Rewards & Referral Program 00:12:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
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In this Advanced Diploma in User Experience UI/UX Design course, you will learn everything you need to know to become an expert UI/UX designer. We will start by teaching you the basics of UX and UI design and then move on to more advanced topics like wireframing prototyping, and usability testing. We will also teach you how to use Adobe XD, a powerful design tool professionals use worldwide. UI/UX design is the process of creating products that are user-centred. It is all about understanding user demands and building goods to fulfil those goals. This User Experience Design course will begin with an overview of the web industry, with an emphasis on essential concepts and trends. You will then learn about the fundamentals of graphic design, understanding the principles and techniques that underpin visually appealing designs. 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Web designers seeking to enhance their understanding of user experience. Product managers and developers aiming to collaborate effectively with designers. Individuals passionate about creating intuitive and impactful digital experiences. Career Path Our course will prepare you for a range of careers, including: Junior UX/UI Designer: £25,000 - £40,000 per year. UX/UI Designer: £35,000 - £70,000 per year. Senior UX/UI Designer: £50,000 - £100,000 per year. UX/UI Design Lead: £80,000 - £90,000 per year. UX/UI Design Manager: £95,000 - £120,000 per year. UX/UI Design Director: £120,000+ per year. Certification After studying the course materials of the Advanced Diploma in User Experience UI/UX Design there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Prerequisites This Advanced Diploma in User Experience UI/UX Design does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advanced Diploma in User Experience UI/UX Design was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Course Curriculum UX/UI Course Introduction Learn UX/UI Course Overview 00:05:00 Section Overview 00:04:00 UX vs UI 00:04:00 UX/UI Designer Marketplace 00:05:00 Overview of UX Roles 00:06:00 Introduction To The Web Industry Web Industry Section Overview 00:03:00 The Phases of Web Development 00:13:00 Designer Responsibilities (working in a team) 00:09:00 Roles & Descriptions (working in a team) 00:05:00 Agile Approach To Project Management 00:12:00 Scrum - Flexible Framework 00:06:00 Project Management Apps 00:13:00 XD Lesson - Introduction 00:13:00 Foundations of Graphic Design Graphic Design Section Overview 00:02:00 The Psychology of Color 00:13:00 Color Wheel & Color Schemes 00:06:00 Working with Fonts 00:10:00 Working With Icons 00:04:00 XD Lesson - Tools, Object Manipulation and Components 00:13:00 XD Lesson - Font Styles and Artboard Settings 00:07:00 Graphic Design Software Tools 00:03:00 Adobe XD lesson 4 - Icons & Vector Graphics 00:14:00 UX Design (User Experience Design) UX Design Section Overview 00:04:00 What is User Experience Design? (UX) 00:09:00 UX Design Process 00:03:00 The UX Analysis Process 00:08:00 Working with User Profiles 00:03:00 Understanding User Pain Points 00:03:00 XD Lesson 5 Class Project: Сompetitive Analysis 00:10:00 Developing a Persona Part 1 00:05:00 Developing a Persona Part 2 00:05:00 Customer Journey 00:04:00 Customer Journey vs Sales Funnel 00:04:00 3 Phases of a Sales Funnel 00:07:00 4 Stages of a Sales Funnel 00:06:00 Macro/Micro Conversions 00:05:00 Stages of Market Sophistication 00:06:00 Lead Generation Funnel 00:06:00 Digital Product Sales Funnel 00:05:00 7 Principles of Influence 00:12:00 Age Based Influence Triggers 00:06:00 Gender Influence Triggers 00:06:00 Interest Based Marketing 00:04:00 Understanding User Flow 00:08:00 XD Lesson 6 Class Project: Userflow - Your first UX deliverable 00:07:00 Working with Story Boards 00:05:00 XD Lesson 7 Class Project: Crafting a Story board 00:09:00 Working with Moodboards 00:04:00 XD Lesson 8 Class Project: Creating Moodboard 00:11:00 Sitemap & Information Architecture 00:07:00 XD Lesson - Class Project: App Architecture 00:09:00 Low and Hi Fidelity Wireframes 00:03:00 XD Lesson - Class Project: Login Screen Wireframe Using Material Design 00:08:00 Working with Prototypes 00:04:00 XD Lesson - Class Project: Home Screen Wireframe and Linking 00:07:00 XD Lesson - Class Project: Adding Interaction to Wireframes 00:10:00 Testing and Evaluating 00:11:00 UX Deliverables 00:03:00 UX Design Conclusion 00:01:00 UI Design (User Interface Design) UI Design Section Overview 00:03:00 UI Design Overview 00:03:00 Types of Interfaces 00:10:00 Landing Pages Overview 00:10:00 XD Lesson - Using Grids in XD 00:08:00 XD Lesson - Single Card design 00:13:00 UI Controls 00:07:00 UI Navigational Components 00:12:00 Header Design Overview 00:07:00 XD Lesson - Mobile & Desktop: Header Design 00:10:00 XD Lesson - Mobile & Desktop: Dropdown Design 00:06:00 Common Layouts Overview 00:08:00 XD Lesson - Common Layouts 00:07:00 Mobile & Desktop Footer Design Overview 00:07:00 XD Lesson - Mobile & Desktop: Footer Design 00:06:00 Mobile & Desktop Button Design Overview 00:05:00 XD Lesson - Mobile & Desktop: Button Design 00:10:00 XD Lesson - Mobile & Desktop: Input Design 00:07:00 Mobile & Desktop Filter Search Bar Design Overview 00:06:00 Adobe XD Lesson - Mobile & Desktop: Filter Design 00:07:00 Adobe XD Lesson - Mobile & Desktop: Search Design 00:03:00 UI Kit Overview 00:05:00 Adobe XD Lesson - Desktop and Mobile: UI Kit 00:06:00 Microinteractions Overview 00:05:00 Adobe XD lesson - Microinteractions 00:07:00 Optimization Optimization Section Overview 00:02:00 Feedback Review & Getting Referrals 00:04:00 'Above the Fold' Rule 00:04:00 Adobe XD lesson - Designing a Powerful Above the Fold 00:08:00 Using Analytics For Optimization 00:05:00 Heat Maps & Element Placements 00:04:00 Crafting A Usability Report Overview 00:08:00 Adobe XD lesson - Crafting Reports in XD 00:20:00 Starting a Career in UX/UI Design Careers in UX/UI Section Overview 00:06:00 Your Daily Productivity Hub 00:14:00 How To Start Freelancing 00:08:00 Client Consulting 00:04:00 Building a Brand 00:10:00 Personal Branding 00:06:00 The Importance of Having a Website 00:08:00 Creating a Logo 00:05:00 Step by Step Website Setup 00:17:00 UI Templates 00:06:00 Logo Templates 00:04:00 Creating a Business Email 00:06:00 Networking Do's and Don'ts 00:04:00 Top Freelance Websites 00:10:00 UX/UI Project Scope Questions 00:10:00 Laser Focus & Productivity Tools 00:06:00 The Places to Find UX Jobs 00:05:00 Resources Resources - Advanced Diploma in User Experience UI/UX Design 00:00:00 Assignment Assignment - Advanced Diploma in User Experience UI/UX Design 00:00:00
Influencing Through Your Professional Presence Leaders spend a lot of time and money researching how to 'Brand and Market' their organization...â¯But how much time have you spent thinking about your own 'Personal Brand' and 'Professional Presence'?Every hour of every day, at every level, in every organization around the world, people with influence move ahead and people without them don't. This is especially important in situations requiring leading without formal authority. Often thought of as something innate, influencing is an interrelated set of skills that can be learned and developed. It is the impression you make on others that is a key factor in influence. While 'Professional Presence' is often difficult to define, it seems easy to spot when you see it in another person - confidence, positive body language, professional appearance, and vocal expressiveness.Professional presence encompasses people's perceptions of everything from character and intelligence to ability to contribute to the organization. People who want to be influential, work at creating a positive 'Professional Presence' in the minds of other people.
Explore offline-first app development with Angular, Ionic, PouchDB, and CouchDB. Sync data effortlessly, design for web and mobile, and deploy with ease for a seamless user experience. Learn data synchronization, advanced features such as RxJS and custom pipes, implement state machines with XState, and build scalable, multi-platform web apps.