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Do you want to develop your personal branding and succeed? If you are looking into personal branding and how you could improve it, this course will be perfect for your branding success. Description: There's no denying that establishing your personal branding is important. Personal branding could help in career's success which this course offers. Learn about defining and controlling how you portray your image. Know how to sharpen your brand and find out how to use social media properly. Understand how to manage your brand when a crisis arises. Then eventually learn how to develop your professional appearance through this course.In this course you will learn the necessary skills, knowledge and information about Personal Branding.  Who is the course for? Professionals who need to create their own personal branding for their careers. People who have an interest in knowing how to build their personal branding. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Personal Branding is a useful qualification to possess, and would be beneficial for the following careers: Businessmen Coaches Consultants Entrepreneur Experts. Diploma in Personal Branding Module One - Getting Started 00:30:00 Module Two - Defining Yourself (I) 00:30:00 Module Three - Defining Yourself (II) 00:30:00 Module Four - Controlling and Developing Your Image 00:30:00 Module Five - Personal and Professional Influences 00:30:00 Module Six - Sharpening Your Brand 00:30:00 Module Seven - Appearance Matters 00:30:00 Module Eight - Social Media (I) 00:30:00 Module Nine - Social Media (II) 02:00:00 Module Ten - Brand Management During a Crisis 01:00:00 Module Eleven - Branding Personality Traits 00:30:00 Module Twelve - Wrapping Up 00:30:00 Activities Diploma in Personal Branding- Activities 00:00:00 Mock Exam Mock Exam- Diploma in Personal Branding 00:20:00 Final Exam Final Exam- Diploma in Personal Branding 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:01:00 Why Personal Branding Why Personal Branding 00:01:00 What is a Brand What is a Brand 00:01:00 Components of a Personal Brand Components of a Personal Brand 00:01:00 Be Unique Be Unique 00:01:00 Personal Branding Wrap Up Personal Branding Wrap Up 00:03:00 Why Personal Branding for Professional Women Why Personal Branding 00:04:00 What Do I Need For Personal Branding What Is a Brand 00:04:00 Building Your Brand Authenticity 00:05:00 Your story 00:05:00 Your Expertise 00:03:00 Being Unique 00:04:00 Women's Personal Branding Women face unique challenges with personal branding 00:01:00 Building Confidence 00:05:00 Building Your Network 00:06:00 Wrapping up Wrapping Up 00:05:00 Inspiration 00:07:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

The aim of this course is to equip learners with the knowledge and skills needed to develop and execute effective branding and marketing communication strategies. Through a combination of theoretical concepts and practical applications, this course will provide learners with a comprehensive understanding of branding, corporate identity, and marketing communication techniques that are essential to building and managing a successful brand.After the successful completion of the course, you will be able to learn about the following, Branding And The Role Of Marketing Communications. Brand Portfolios: Architecture And Forms. Business-To-Business Branding. Online Branding. Brand Equity. Corporate Identity, Reputation And Branding. Corporate Identity Or Corporate Branding. Corporate Communications. Corporate Reputation. Financial Resources For Marketing Communications. Trends In Promotional Expenditure. Profit Impact On Market Strategy. Sales Promotion. This course will cover various topics related to branding and marketing communications. The course will begin by exploring the fundamentals of branding and its importance in the current marketplace. The course will then delve into the various forms of brand portfolios and their architecture, followed by a discussion of different branding strategies used in business-to-business and online environments. The course will also examine the concept of brand equity and its impact on a company's overall reputation and success. Furthermore, the course will provide learners with an understanding of corporate identity, reputation, and branding and the differences between corporate identity and corporate branding. This course will cover various topics related to branding and marketing communications. The course will begin by exploring the fundamentals of branding and its importance in the current marketplace. The course will then delve into the various forms of brand portfolios and their architecture, followed by a discussion of different branding strategies used in business-to-business and online environments.Furthermore, the course will provide learners with an understanding of corporate identity, reputation, and branding, and the differences between corporate identity and corporate branding. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Strategic Role of Branding in Marketing Communication Self-paced pre-recorded learning content on this topic. Strategic Role of Branding in Marketing Communication Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Managers & Brand Managers. Communication Managers & Marketing Executives. Business Development Managers & Sales Managers. Advertising Executives. Public Relations Managers & Product Managers. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Fundamentals of Small Business Branding Course Overview Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this fundamentals of small business branding course will set you up with a solid foundation to become a confident businessman and develop more advanced skills. This comprehensive fundamentals of small business branding course is the perfect way to kickstart your career in the field of business branding. This course will give you a competitive advantage in your career, making you stand out from all other applicants and employees. As one of the leading course providers and most renowned e-learning specialists online, we're dedicated to giving you the best educational experience possible. This course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience. Who should take this course? This comprehensive fundamentals of small business branding course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of business branding. Entry Requirements There are no academic entry requirements for this fundamentals of small business branding course, and it is open to students of all academic backgrounds. As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol. Method of Assessment On successful completion of the course, you will be required to sit an online multiple-choice assessment. The assessment will be evaluated automatically and the results will be given to you immediately. Career path This fundamentals of small business branding course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your new skills to your CV, enhance your career and become more competitive in your chosen industry. Course Curriculum Introduction Course Introduction 7 Goals and 5 Steps to Building Your Successful Brand What is Branding Brand Experience Process Price Competition Vs Branding Strategy Brand Strategy Deciding Your Brand Type Designing Your Brand Strategy Creating a Strong USP for a Specific Audience Define Your Brand Vision and Mission Communicate Through a Meaningful Story Brand Personality Understanding Consumers' Desires and Needs Creating a Strong Brand Personality Brands Archetypes : 1.Innocent - 2.Explorer - 3.Sage Brands Archetypes : 4.Hero - 5.Outlaw - 6.Caregiver Brands Archetypes : 7.Magician - 8.Ruler - 9.Regular Brand Brands Archetypes : 10. Creator - 11.Lover - 12.Jester Visuals & Design The Art of Logo Design and Colors The Art of Brands Photography Putting it All Together : Case Study - Honest Tea The End Bonus : 11 Core Principles for Creating Successful Brands Congrats, You Made It to the End Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.     Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35.   FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Turn that pocket-change into a large stack of cash Are you tired of not being able to market your products the right way? Facing problems to set yourself apart from competitors? Then this course is definitely for you. Niche market is defined as a seller's ability to promote and sell a product or services to consumers. Through this course you will definitely learn to do all of this, and much more. Learn to manipulate the market requirement to suit your needs. You will get an elaborate explanation on Micro Niche and Niche Marketing. Explore how to use keywords and back links in order to build quality Micro Niche Websites and market your products. Another fact that remains is you are not the only person in the market who seeks out opportunities. And that is why you must separate your brand from the rest, which you can learn in the later part of this course. Also see how to use social media and videos to spread your brand all over. After all of these facts, I know you would definitely want to take this course, so get a move on now. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Niche Marketing and Branding Introduction 00:30:00 What is Niche Market? 00:30:00 Benefits of Micro Niche and Niche Marketing 00:30:00 Difference Between Niche Marketing And Mass Marketing 00:30:00 Micro Niche Marketing 00:30:00 How to build Quality Micro Niche Websites to Earn More 00:30:00 Using Keywords 00:03:00 Using Backlinks 00:15:00 How can you Make Money out of Micro Niche Websites? 01:00:00 How Can you Promote Your Brand Through Micro Niche Marketing 01:00:00 Types of Micro Niche Software 00:30:00 Micro Niche Finder 00:30:00 Benefits of Using Micro Niche Finder 00:30:00 Why is it a Bad Idea to target a Single Keyword 00:30:00 Conclusion 00:15:00 Branding Niche What Is Branding 00:30:00 Research Your Topic Thoroughly 00:30:00 Let People Know Who You Are: Distinguish Yourself 01:00:00 Represent Yourself 00:30:00 Networking With Social Media 01:00:00 Use Videos 00:30:00 Offer Training Courses 00:30:00 Provide Quality Material And Customer Service 00:30:00 Live And Breathe Your Brand 00:30:00 How Not Branding Can Spell Disaster 00:15:00 Wrapping Up 00:15:00 Mock Exam Mock Exam - Diploma in Niche Marketing and Branding 00:20:00 Final Exam Final Exam - Diploma in Niche Marketing and Branding 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Turn that pocket-change into a large stack of cash Are you tired of not being able to market your products the right way? Facing problems to set yourself apart from competitors? Then this course is definitely for you. Niche market is defined as a seller's ability to promote and sell a product or services to consumers. Through this course you will definitely learn to do all of this, and much more. Learn to manipulate the market requirement to suit your needs. You will get an elaborate explanation on Micro Niche and Niche Marketing. Explore how to use keywords and back links in order to build quality Micro Niche Websites and market your products. Another fact that remains is you are not the only person in the market who seeks out opportunities. And that is why you must separate your brand from the rest, which you can learn in the later part of this course. Also see how to use social media and videos to spread your brand all over. After all of these facts, I know you would definitely want to take this course, so get a move on now. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of applying for NUS Extra Discount Card; 24/7 student support via email. Niche Marketing and Branding Introduction FREE 00:30:00 What is Niche Market? FREE 00:30:00 Benefits of Micro Niche and Niche Marketing 00:30:00 Difference Between Niche Marketing And Mass Marketing 00:30:00 Micro Niche Marketing 00:30:00 How to build Quality Micro Niche Websites to Earn More 00:30:00 Using Keywords 00:30:00 Using Backlinks 00:15:00 How can you Make Money out of Micro Niche Websites? 01:00:00 How Can you Promote Your Brand Through Micro Niche Marketing 01:00:00 Types of Micro Niche Software 00:30:00 Micro Niche Finder 00:30:00 Benefits of Using Micro Niche Finder 00:30:00 Why is it a Bad Idea to target a Single Keyword 00:30:00 Conclusion 00:15:00 Branding Niche What Is Branding 00:30:00 Research Your Topic Thoroughly 00:30:00 Let People Know Who You Are: Distinguish Yourself 01:00:00 Represent Yourself 00:30:00 Networking With Social Media 01:00:00 Use Videos 00:30:00 Offer Training Courses 00:30:00 Provide Quality Material And Customer Service 00:30:00 Live And Breathe Your Brand 00:30:00 How Not Branding Can Spell Disaster 00:15:00 Wrapping Up 00:15:00 Mock Exam Final Exam

Getting into any sort of business can be both exciting and hard work at the same time. You have to put in hours and hours of effort just to get to a point to actually be making some kind of profit. But what if after all that hard work you don't meet the revenues you wanted to. Well here's the solution to that, you simply need to get this Extended Diploma in Business Administration and Branding course. This course will help anyone to start and develop their business into a thriving one. It will help you stand out from your competition by introducing you to the purple cow theory. You will be pushed towards trying to be different and learning to make your customers go 'wow' and return for more. You will learn to develop a personal style, use your creativity to grab your customers' attention and much more. If you want to sharpen your business management and administration skills then this course could definitely help you, all you need to do now is get it. Course Highlights Extended Diploma in Business Administration and Branding is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Extended Diploma in Business Administration and Branding into 27 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 13 hours, 25 minutes and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Extended Diploma in Business Administration and Branding Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Extended Diploma in Business Administration and Branding is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Extended Diploma in Business Administration and Branding is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Module 1: Business Communication Communication Basics FREE 00:30:00 Know Thyself and The Message FREE 00:30:00 Learn To Use Terms of Business Communication That Invoke Emotions 00:30:00 Pay Attention To Body Language 00:15:00 Learn To Use Terms That Spark Interest 00:30:00 The Benefits Of Presenting Your Message In 1 Minute 00:30:00 Wrapping Up 00:15:00 Module 2: Business Administration Introduction 00:15:00 The Purple Cow 00:30:00 Try to be an Exceptionist 00:30:00 Make Yourself Well Recognised Before Your Customers 00:15:00 Wow Your Customers 00:30:00 Develop a Personal Style 00:30:00 Use Creative Imageries to Catch the Attention 00:30:00 Be a Traditionalist, Not a Fad Chaser 00:15:00 Bringing Out the Purple Cow in Your Business 00:30:00 Conclusion 00:15:00 Module 3: Business Branding What Is Branding 00:30:00 Research Your Topic Thoroughly 00:30:00 Let People Know Who You Are: Distinguish Yourself 01:00:00 Represent Yourself 00:30:00 Networking With Social Media 01:00:00 Use Videos 00:30:00 Offer Training Courses 00:30:00 Provide Quality Material And Customer Service 00:30:00 Live And Breathe Your Brand 00:30:00 How Not Branding Can Spell Disaster 00:15:00 Mock Exam Mock Exam- Extended Diploma in Business Administration and Branding 00:20:00 Final Exam Final Exam- Extended Diploma in Business Administration and Branding 00:20:00

The idea of personal branding makes some people confuse and uncomfortable. Believe it or not, effective personal branding can differentiate you from other professionals in your field. All you have to do is devote your time and energy into self-branding properly. This Personal Branding MasterClass: Build a Brand called You course will assist you to build the kind of impression that you want to create and let people screening you as an asset. This comprehensive course includes everything that takes to build a solid personal reputation. You will learn how to improve your value, strength, personal characteristics, and overall personality. This course works as an ideal guide to encourage you to understand the structure for your personal and professional growth including how to monitor your plan, better your quality, identify your strength and weakness and work towards overcoming the barriers, distinguish the components of the brand, grasp overall concepts and process. What you'll learn You'll get to know yourself better (strengths, points to improve, values, personality traits, etc.) You will build a genuine personal brand, correctly perceived by those around you and in line with your true self. You will learn everything you need to know in order to make a well-done brand communication plan (online and offline). Provide a framework for personal and professional growth and development. Ensure you project an authentic Personal Brand in your chosen marketplace. Become the head marketer for the brand called You. Requirements No prior knowledge is needed. Who this course is for: Students Employees Managers, all levels Freelancers Entrepreneurs Anyone who wants to build a personal brand or interested in personal development. Introduction Introduction FREE 00:03:00 Find out What You Will Learn in This Course 00:05:00 Why You Should Build a Personal Brand- Benefits 00:05:00 What is a Brand 00:04:00 What is a Personal Brand- Examples. 00:08:00 WHO ARE YOU Know Yourself to Grow Yourself- Your Character 00:06:00 Know Yourself to Grow Yourself- Your Strenghts 00:06:00 Know Yourself to Grow Yourself- Your Weaknesses 00:07:00 Your Brand Values 00:09:00 Your Brand Essence 00:04:00 Your Brand Personality 00:06:00 WHERE DO YOU WENT TO BE Your Brand Vision - The WHY 00:05:00 Define your Target Audience 00:09:00 Define Your 'Brand Promise' - the WHAT 00:10:00 Build your Brand Architecture 00:03:00 HOW DO YOU REMAIN THERE? Follow the 3 Cs of Branding. Try. Fail. Learn. Repeat. 00:10:00 Congratulations, you're ready! 00:02:00

The aim of this course is to provide a comprehensive understanding of branding and how it can impact an organization's success. The course will cover the key concepts of brand identity, brand image, brand personality, brand positioning, and their differences. Additionally, the course will focus on brand objectives and their relationship with competitive strength and brand value. It will also delve into the concept of corporate reputation and its elements, along with brand association and sustainability. After the successful completion of the course, you will be able to learn about the following, Concept of Brand Identity, Brand Image and the main differences between them. Concept of Brand Personality, brand positioning and the main differences. Brand Objective. Relationship between Competitive strength and brand value. How brand value enhances organisational strength Concept of corporate reputation and its element. Concept of brand association and sustainability. This course provides a comprehensive understanding of branding concepts and strategies that are crucial for creating and maintaining a successful brand. The course covers key concepts, such as brand identity, brand image, brand personality, brand positioning, and the differences between them. Participants will also learn about brand objectives and how they relate to competitive strength and brand value. The course delves into the concept of brand identity and image and the significance of creating a consistent brand identity and image. It also explores the concept of brand personality and how it can be used to create a strong brand positioning. Additionally, the course covers the importance of corporate reputation and its elements and how it can affect brand value. This course provides a comprehensive understanding of branding concepts and strategies that are crucial for creating and maintaining a successful brand. The course covers key concepts, such as brand identity, brand image, brand personality, brand positioning, and the differences between them. Participants will also learn about brand objectives and how they relate to competitive strength and brand value. The course delves into the concept of brand identity and image and the significance of creating a consistent brand identity and image. It also explores the concept of brand personality and how it can be used to create a strong brand positioning. Additionally, the course covers the importance of corporate reputation and its elements and how it can affect brand value. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamentals of Branding Self-paced pre-recorded learning content on this topic. Fundamentals of Branding Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing managers and executives Brand managers Product managers Advertising and PR professionals Business owners and entrepreneurs Sales and customer service professionals Market researchers Corporate communications professionals Digital marketing professionals Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.