This training will give you examples of what a floor book should contain and how you gather the evidence for it.
10 minute learning A short tutorial to show how to post information to multiple records on Beacon to ensure data is posted to the right place or multiple records.
Catch up with Dr Katie Lihou (University of Bristol), Phillipa Page (NADIS) and Matt Colston (ELANCO) for discussions around blowfly control. A review of the blowfly life cycle along with preventative management strategies and appropriate chemical use was discussed by Matt from ELANCO. Phillipa described effective treatments of clinically affected sheep to minimise compromised sheep welfare. Dr Lihou discussed the costs associated with prevention and treatment of clinical cases of blowfly using cost/benefit analysis modelling. The webinar was a useful refresher ahead of the blow fly season to ensure that knowledge is up to date for improved client and customer engagement. This event concluded with a Q&A session. This webinar, aimed at Vets, SQPS and farmers, was hosted by NADIS in association with Elanco. Dr Katie L Lihou, PhD, BSc Katie completed her PhD at the University of Bristol on the prevalence and distribution of livestock ectoparasites in the UK, in the department of Veterinary Parasitology and Ecology. Before her PhD, she studied 3 years of Veterinary Medicine, before moving into Biology. Katie is now a post-doctoral researcher working in the Bristol Vaccine Centre on infectious disease epidemiology and modelling. Phillipa Page, BVSc BSc MRCVS Phillipa qualified from Liverpool Vet School in 2006 and started her first job in Neath, South Wales in a mixed practice. Following a short time as a locum dairy vet in Devon she then joined Wood Vet group in 2009 as a large animal vet. Her work was predominantly dairy but she had a special interest in sheep and developed the sheep side of the practice. In 2016 she then moved to specialize in sheep veterinary work with Flock Health Ltd. This involves a mixture of consultancy flock health work, farmer and vet CPD training and collaboration with retailers, processors and pharmaceutical companies and industry levy bodies. Phillipa was part of the co design groups for the DEFRA Animal Health and Welfare Pathway and Endemics disease program. Phillipa also works with NADIS (National Animal Disease Information Service) as the sheep lead on the Blowfly, parasite control, online health planning and disease alerts information. She has been a board member on the British Cattle Veterinary Association and the Sheep Veterinary Society and is the current conference organiser for the Sheep Veterinary Society and the current Junior Vice President. Phillipa co authored and published a book ‘Sheep Keeping’ as part of the professional small holders series by 5M Publishing and the chapter ‘Lameness’ in Differential Diagnosis in Sheep. 2022 Herriot Publications. She is involved with research and works on regular contributions to publications and is currently working towards a Diploma of the European College of Small Ruminant Health and Production. Outside of work she is a tenant farmer of 100 acres. Together with her husband and two boys she farms a flock of 300 commercial ewes and has a farm shop. Matt Colston, BVM & S, CertSHP, MRCVS Matt graduated from the R(D)SVS in Edinburgh in 1986. He then spent five years working in a mixed practice in Fife and the Borders before taking up a two-year demonstrator’s position (shared between R(D)SVS and SAC (Edinburgh Genetics), concentrating on equine reproduction and artificial breeding in small ruminants. He later obtained the Cert.SHP qualification before returning to general practice in Penrith, where he has worked since 1997. In November 2013, Matt joined Novartis Animal Health as a Veterinary Technical Advisor for the Farm Animal Team. When Novartis was acquired by Elanco, he continued in this role with the company. Also, Matt currently serves as the Chairman of Moredun Foundation's North of England Regional Board.
Feeling off track with your career? Find out how to get re-motivated and prioritise your next steps - in just 10 minutes! Whether you’re a career driver, passenger or hitchhiker, it helps to have a sense of what works for you. We help you plan your career with confidence, no matter what stage you’re at. Career management is all about taking responsibility for your future. It’s a process you’ll want to return to frequently, so we'll help you to capture your thoughts and plans; then you can be clear about how to capitalise on your strengths, skills and experience to feel fulfilled and proud of yourself. The 3 things you'll learn in this FREE introductory training: 1. The pros and cons of your current career planning strategy (whether you have one or not!) 2. The key to finding out what's missing in your career currently 3. How to prioritise your FIRST next steps Find out where to start getting back on track to feeling like your career is moving in the direction that's most fulfilling for YOU.
Over-committed? Reduce your stress without disappointing others… Find out how to handle yourself well when your to-do list is out the door - in just 10 minutes! Working ‘harder’ isn’t the answer to being effective at work. This workshop helps you to recognise your default behaviour and helpful alternatives to managing competing requests on your time. Repeatedly saying 'yes' to requests that don't allow us to do our best work can end up with frustration on all sides - but we are often more afraid of the consequences of pushing back, or simply don't know how to do it with grace and professionalism. The 3 things you'll learn in this FREE introductory training: 1. The shocking facts of how stress changes the brain 2. The best thought disrupter for handling pressure 3. How to use the accountability ladder to boost your reputation for effectiveness at work Uncover the neuroscience behind your triggers and reactions to stressful workloads and find out how to switch into a more helpful way of working.
Unsure & lost? Empower yourself, now! Find out how to feel reconnected with what's important to you and how to get back on track - in just 15 minutes! Empowered people perform better at work. Why? Because when your abilities, purpose and experience are valued you feel more like taking initiative, being accountable and supporting colleagues. Being empowered involves embracing the person you are today: what’s important to you, the lessons you’ve learned and the choices you’ve made. Developing and sharing your story allows others to understand you better, allowing you to influence and inspire others – no matter what the paygrade. The 3 things you'll learn in this FREE introductory training: 1. How to analyse your current level of empowerment at work 2. Your core super power (and potential kryptonite) 3. What one event created the impetus for change that created who you are today Start to create your own empowerment story by connecting with what has helped or hindered you to get where you are today.
Feeling unheard or overlooked? Impact conversations without risking relationships… Find out how to have the influence you want in challenging conversations - in just 10 minutes! Despite our best efforts, sometimes a work relationship or situation becomes challenging – what then? You need to be assertive to get things back on track. There is an art to doing this well and feeling proud of yourself for making your voice heard in the right way. The 3 things you'll learn in this FREE introductory training: 1. The skills you already have for making an impact that you might not give credit to 2. The areas you can develop in order to make impactful points well 3. How to frame your point succinctly and boost others' confidence and trust in you Feeling clear and confident about framing yourself and your messages for win-win results.
Mastering Segmenting and Positioning in Marketing: A Comprehensive Guide for Success Introduction In the dynamic field of marketing, mastering segmentation and positioning is crucial to developing effective strategies that resonate with target audiences. Whether you are a student navigating complex assignments or a professional refining your skills, understanding the nuances of these concepts is essential. Segmenting Positioning Assignment Help can provide you with the guidance needed to enhance your knowledge and tackle challenging tasks with confidence. Understanding Market Segmentation Market segmentation is the process of dividing a broad consumer or business market into sub-groups based on shared characteristics. These groups could be divided by demographics, psychographics, behavior, or geographic location. The objective is to tailor marketing strategies that cater specifically to each segment, ensuring more targeted and effective communication. Segmentation plays a vital role in helping marketers understand the different needs of various customer groups. By identifying these unique traits, businesses can allocate resources more efficiently, create products that meet customer demands, and develop messaging that resonates with a particular audience. For students, mastering the principles of segmentation is essential for excelling in marketing courses. When tackling your assignments, it’s important to grasp the four main types of market segmentation: Demographic Segmentation: Based on variables like age, gender, income, education, and occupation. Psychographic Segmentation: Focuses on psychological aspects such as lifestyle, values, and personality traits. Behavioral Segmentation: Involves grouping consumers based on behavior patterns like purchase history, brand loyalty, or usage rates. Geographic Segmentation: Divides markets based on location, such as country, region, or city. Acquiring a solid understanding of these categories can give you the edge needed to excel in marketing. However, if you’re finding it difficult to put these theories into practice, Segmenting Positioning Assignment Help can provide the expert guidance required to succeed. The Importance of Positioning in Marketing Strategy Positioning is the next critical step after segmentation. Once a company has identified its market segments, it must determine how to position its products or services within those segments. Effective positioning means that a company’s offerings are clearly differentiated from competitors in the minds of consumers. There are three main approaches to positioning: Competitive Positioning: Emphasizes how a product stands against competitors. Product Feature Positioning: Highlights specific features or benefits that appeal to the target market. Price-Based Positioning: Focuses on offering value through price differentiation, often targeting budget-conscious consumers. Understanding these positioning strategies is critical to creating a strong brand identity. In marketing assignments, you’ll often be asked to develop a positioning strategy that fits with a company’s overall marketing goals and customer expectations. Struggling with positioning concepts? Segmenting Positioning Assignment Help can offer you the in-depth knowledge and practical advice needed to navigate these assignments successfully. How to Apply Segmenting and Positioning in Real-World Marketing Applying segmentation and positioning in the real world goes beyond theory. It requires critical thinking, creativity, and analytical skills to develop a marketing strategy that truly speaks to the target audience. Here’s how you can apply these concepts effectively: Conduct Thorough Market Research: Understanding your target audience through research is the foundation of both segmentation and positioning. Use surveys, interviews, and data analysis to gather insights into consumer behavior and preferences. Identify Key Customer Segments: Based on your research, identify the segments that are most likely to be interested in your product or service. Tailor your marketing efforts to these groups for maximum impact. Develop a Clear Positioning Statement: Craft a message that clearly communicates the unique benefits of your offering. Ensure that it differentiates your product from competitors and resonates with the target segment. Consistently Communicate Your Positioning: Your positioning should be reflected in all aspects of your marketing, from advertising to customer service. Consistency is key to building brand loyalty and trust. Completing assignments that require you to apply these real-world skills can be challenging. Segmenting Positioning Assignment Help can assist you in crafting well-researched and structured assignments that demonstrate a clear understanding of these concepts. The Role of Segmentation and Positioning in Digital Marketing With the rise of digital marketing, segmentation and positioning have become more sophisticated. Online platforms provide marketers with vast amounts of data, enabling them to create more refined segments and develop highly targeted campaigns. Whether through social media, email marketing, or pay-per-click advertising, businesses can now reach specific audiences with laser precision. For students studying digital marketing, it’s crucial to understand how segmentation and positioning are applied in this context. Some key areas to focus on include: Targeted Advertising: Platforms like Google Ads and Facebook allow businesses to target ads based on demographics, interests, behaviors, and locations. This enables more efficient use of marketing budgets and improves conversion rates. Personalization: Modern consumers expect personalized experiences. By segmenting audiences and positioning products effectively, marketers can deliver tailored messages that resonate on an individual level. Data-Driven Decisions: Analytics tools provide valuable insights into consumer behavior, allowing businesses to refine their segmentation and positioning strategies over time. Understanding these digital marketing applications can give you a competitive edge in your assignments. If you need further guidance, Segmenting Positioning Assignment Help is available to offer tailored support for your digital marketing studies. How Segmenting and Positioning Lead to Business Success Businesses that master segmentation and positioning often outperform their competitors. By targeting the right audience with the right message, they can increase customer engagement, build brand loyalty, and drive sales. Some of the key benefits include: Improved Customer Satisfaction: When companies understand the unique needs of their target segments, they can deliver products and services that meet those needs more effectively. Increased Market Share: Positioning a brand as the best solution for a particular market segment can lead to a larger market share and greater profitability. Enhanced Brand Perception: A well-positioned brand is seen as more credible and reliable by consumers, helping to build long-term customer relationships. For students, understanding these benefits is essential for crafting successful marketing strategies in your coursework. If you’re finding it difficult to connect these concepts with real-world business outcomes, Segmenting Positioning Assignment Help can guide you through the process. Conclusion Segmenting and positioning are foundational concepts in marketing that can significantly impact business success. By breaking down broad markets into smaller, more manageable segments and crafting positioning strategies that resonate with those segments, companies can develop highly effective marketing campaigns. If you’re working on assignments that require you to analyze these concepts, don’t hesitate to seek support. Segmenting Positioning Assignment Help is designed to give you the expertise and confidence you need to ace your assignments and build a strong foundation for your future career in marketing.
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How can we ensure we keep everyone safe all of the time.? By ensuring we follow S.I.M.O.A Safe Inspect Monitoring Observe Act Interact with the training and submit your answers to achieve your certificate in keeping everybody safe.