The aim of this course is to provide learners with a comprehensive understanding of the concept of the strategic marketing process, the stages of strategic marketing, the steps in situation analysis, the categories of five C analysis, the steps of marketing strategy, the steps of the marketing mix, and the influences in the relationship of marketing strategies.After the successful completion of the course, you will be able to learn about the following, Concept of the strategic marketing process. Stages of strategic marketing. Steps in situation analysis. Categories of five C analysis. Steps of marketing strategy. Steps of the marketing mix. The influences in the relationship of marketing strategies. Marketing is a critical business function that involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This course will provide learners with a comprehensive understanding of the concept of the strategic marketing process, the stages of strategic marketing, the steps in situation analysis, the categories of five C analysis, the steps of marketing strategy, the steps of the marketing mix, and the influences in the relationship of marketing strategies. Marketing is a critical business function that involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This course will provide learners with a comprehensive understanding of the concept of the strategic marketing process, the stages of strategic marketing, the steps in situation analysis, the categories of five C analysis, the steps of marketing strategy, the steps of the marketing mix, and the influences in the relationship of marketing strategies. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Strategic Marketing Process The aim of this course is to provide learners with a comprehensive understanding of the concept of the strategic marketing process, the stages of strategic marketing, the steps in situation analysis, the categories of five C analysis, the steps of marketing strategy, the steps of the marketing mix, and the influences in the relationship of marketing strategies. Strategic Marketing Process Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Managers and Executives Business Development Managers Product Managers and Brand Managers Sales Managers and Representatives Market Researchers and Analysts Business Owners and Entrepreneurs Advertising and PR Professionals Management Consultants Strategy Planners Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
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