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British Cleaning Certificate: Level 5 British Cleaning Certificate Course Online Suppose you want to start a cleaning business. In that case, this British Cleaning Certificate: Level 5 British Cleaning Certificate Course is full of tips and strategies for training employees, growing your client list, marketing your business online, and creating the perfect business plan. Learn the skills you need to advance your career and earn a Certificate of Achievement to impress clients and prospective employers. This British Cleaning Certificate: Level 5 British Cleaning Certificate Course will teach you how to use cleaning chemicals safely and correctly, as well as key procedures and guidelines for cleaning offices, new-build homes, pubs, leisure premises, hospitals, hotels, and commercial kitchens. You will also learn about cleaning contracts, job opportunities, and key topics such as working hours, business insurance, taxation, and service quality. Learning Objectives After completing this British Cleaning Certificate: Level 5 British Cleaning Certificate Course, the learner will be able to: Understand the fundamentals of the cleaning job. Set a business budget and create a solid cleaning service business plan. Use a variety of commercial cleaning products, personal protective equipment, and cleaning equipment. Clean offices, pubs, new-build homes, leisure premises and commercial premises. Clean windows, dust surfaces, maintain carpets and hardwood floors. Understand the cleaning standards and regulations for commercial kitchens. Unclog drains, repair showerheads, remove mould, and create a bathroom cleaning routine. Satisfy the customer in the cleaning industry. Run the business with quality service. Courses you will get: Course 01: Level 5 British Cleaning Certificate Course 02: Level 2 Award in the Prevention and Control of Infection Course 03: Level 1 Health and Safety in a Construction Environment [ Note: Free PDF certificate as soon as completing the British Cleaning Certificate: Level 5 British Cleaning Certificate Course] British Cleaning Certificate: Level 5 British Cleaning Certificate Course Online Course Curriculum of Level 5 British Cleaning Certificate Module 01: An Overview of the Cleaning Job Module 02: Different Cleaning Jobs Module 03: Understanding the Cleaning Equipment, Products and Clothing Module 04: Understanding House Cleaning Module 05: Cleaning: Food Kitchen and Commercial Kitchen Module 06: Cleaning: Bathrooms and Toilets Module 07: Cleaning: Office Module 08: Cleaning: External Surfaces and Areas Module 09: Cleaning: Handling Non-Routine Waste Module 10: Cleaning: Chemical Safety, Keyholding and Alarm Codes for Cleaners Module 11: Planning for Starting a Cleaning Business Module 12: Ensuring Standard Service Module 13: Understanding Customer Satisfaction Module 14: Managing Staff Module 15: The Ways of Marketing, Advertising and Sales Module 16: Managing Growth Assessment Method of British Cleaning Certificate: Level 5 British Cleaning Certificate Course After completing British Cleaning Certificate: Level 5 British Cleaning Certificate Course, you will get quizzes to assess your learning. You will do the later modules upon getting 60% marks on the quiz test. Apart from this, you do not need to sit for any other assessments. Certification of British Cleaning Certificate: Level 5 British Cleaning Certificate Course After completing the British Cleaning Certificate: Level 5 British Cleaning Certificate Course, you can instantly download your certificate for FREE. The hard copy of the certification will also be delivered to your doorstep via post, which will cost £13.99. Who is this course for? British Cleaning Certificate: Level 5 British Cleaning Certificate Course Online This British Cleaning Certificate: Level 5 British Cleaning Certificate Course is ideal for anyone looking to start a career in the cleaning sector. This includes the following: Domestic Cleaner Cleaning Supervisor Hotel Cleaner Office Cleaner School Cleaner Hospital Cleaner Cleaning Business Owner Requirements British Cleaning Certificate: Level 5 British Cleaning Certificate Course Online There are no particular requirements for this British Cleaning Certificate: Level 5 British Cleaning Certificate Course because it doesn't call for any specialized training. Career path British Cleaning Certificate: Level 5 British Cleaning Certificate Course Online This British Cleaning Certificate: Level 5 British Cleaning Certificate Course will lead to a variety of career opportunities, some of which are listed below: Cleaner: £9.00 per hour Custodian: £12.00 per hour Housekeeper: £12.00 per hour Janitor: £10.00 per hour
This Leisure management course will teach you how to manage and maintain a leisure facility, including a six-stage facility life cycle, benchmarking, quality management, asset management, operations, and activities. Furthermore, with modules packed with in-depth knowledge, this leisure management course lets you become acquainted with travel and tourism features. This Level 4 Leisure Management course is endorsed by The Quality Licence Scheme and accredited by CPD,(with 120 CPD points) to make your skill development and career progression related to Leisure Management substantial and easier than ever! After finishing this leisure management course, you will learn about managing hotels and accommodations as well as making choices to ensure the efficient running of the firm. In addition, after completing this leisure management course, you will have a better grasp of how to use human resources in the leisure business and how to apply leisure management or tourism marketing tactics. This leisure management course provides the learners with the knowledge of: Leisure industry and its management Discussion of the hotel and lodging sector and how to manage it Leadership skills in the leisure business to their full potential leisure industry's health and safety aspects The methods for managing and maintaining a recreational facility The essential characteristics of high-quality travel, tourist, and leisure facilities How to run a hotel or lodging business The fundamentals of leisure service planning Human Resource Management in the leisure industry leisure and recreation marketing Procedures for health and safety in recreational activities Why Prefer This Leisure Management Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme & another certificate accredited by CPDQS after completing this course Get a free student ID card! (£10 postal charges will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. ****Course Curriculum**** Here is the curriculum breakdown of this course: Module 01: Introduction In this module, we will cover the following topics: Origin of Leisure in History Leisure in the 21st Century Understanding the Leisure Sector Tourism, Heritage and LeisureThe Environment, Countryside and Open SpaceThe Arts, Museums and LibrariesSport, Physical Recreation and Physical Activity Management Functions in Leisure Sector Career Opportunities in Leisure Sector Module 02: Managing and Maintaining a Leisure Facility In this module, we will cover the following topics: Six-Stage Facility Life-Cycle Benchmarking Steps of Benchmarking Customer Service: Expectations and Perceptions Customer Evaluation Criteria Quality Management Facility Asset Management Goals of Facility Asset Management Operations and Maintenance Sustainable Design Module 03: Travel, Tourism and Leisure In this module, we will cover the following topics: Characteristics of the Tourism Industry Core Industry SectorsTourism Business Factors Affecting Travel and Tourism EconomyPolitics and Government PoliciesSocio-Cultural ConflictsEnvironmentTechnology Tourism Destinations Elements of Influence in Destination Selection The Economic Significance of Tourism Module 04: Managing Hotel and Lodging In this module, we will cover the following topics: Classifications of Hotel Properties Hotels Classified by PriceHotels Classified by FunctionHotels Classified by LocationHotels Classified by Market Segment Major Functional Departments The Front OfficeHousekeepingSecuritySales and MarketingAccountingHuman ResourcesEngineering The Economics of the Hotel Business Dimensions of the Hotel Investment DecisionHotel Cycles and Financial Performance Module 05: Planning for Leisure Services In this module, we will cover the following topics: Planning In Organisations Some Planning Concepts Goal Setting Characteristics of Well-Thought-Out GoalsGoal CongruenceGoals and Policies Planning in Operations Strategic IssuesFrom Strategy to Tactics Individual Worker as Planner Planning as a Personal Process Long-Range Planning Tools Return on InvestmentCost-Benefit Analysis Module 06: Leadership in Leisure Industry In this module, we will cover the following topics: Characteristics of an Ideal Leader Deciding How to Lead Team Leading Goals and Skills Decision Making The Decision-Making Process Coaching, Mentoring and Motivational Leadership Motivational Leadership Module 07: Human Resource Management in Leisure Industry In this module, we will cover the following topics: Importance of HRM Tourism and HRM Human Resource Development Strategy Training Types and Levels of TrainingFuture Training Needs Rewards, Bonus, and Compensation Human Resource Information System Module 08: Marketing of Leisure and Recreation In this module, we will cover the following topics: Understanding the Marketing Process Understanding the Marketplace and Customer NeedsDesigning Customer Value-Driven Marketing StrategyPreparing an Integrated Marketing PlanBuilding Customer RelationshipsCapturing Value from Customers Developing Marketing Opportunities and Strategies Gaining Knowledge about the Marketing EnvironmentManaging Customer Information to Gain Customer InsightsConsumer Markets and Consumer Buying BehaviourOrganisational Buyer Behaviour Developing the Marketing Value-Driven Strategy and Mix Designing and Managing Products and BrandsInternal MarketingPricingDistribution Channels Delivering Customer ValueEngaging Customers and Communicating Customer Value and AdvertisingPromoting Products Managing Leisure and Tourism Marketing Marketing Tourism DestinationsCommunicating with the Tourist MarketOrganising and Managing Tourism Marketing Module 09: Health, Safety and Welfare In this module, we will cover the following topics: Health and Safety for Leisure Activities The Purpose of the Health and Safety Regulations The Basics of Health and Safety in an Organisation Health and Safety Law for Leisure Activities Health and Safety Law for Swimming Pools Health and Safety Law for Sports Club Organisers Assessment Process We offer an integrated assessment framework to make the process of evaluation and accreditation for learners easier. You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the exams. CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Travel Agency Owner Airline customer service agent Tourist information centre assistant Care escort Requirements The Leisure Management software does not require any prior knowledge; everyone may participate! This course is open to anyone who is interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This course allows you to study at your own speed and grow a quality skillset. Career path Travel agent (£18,000 to £27,000) Travel agency manager (£20,000 to £40,000) Tourist guide (£18,000 to £30,000) Tour manager (£16,000 to £30,000) Certificates CPD Accredited Certificate Digital certificate - £10 Diploma in Leisure Management at QLS Level 4 Hard copy certificate - £99 After successfully completing the Diploma in Leisure Management at QLS Level 4 course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 99 GBP inside the UK 109 GBP (including postal fees) for international delivery CPD Accredited Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery)
Level 5 British Cleaning Certificate Course Online Unlock the Power of Level 5 British Cleaning Certificate Course: Enrol Now! Suppose you want to start a cleaning business. In that case, this Level 5 British Cleaning Certificate Course is full of tips and strategies for training employees, growing your client list, marketing your business online, and creating the perfect business plan. Learn the skills you need to advance your career and earn a Certificate of Achievement to impress clients and prospective employers. Learning Objectives After completing this Level 5 British Cleaning Certificate Course, the learner will be able to: Understand the fundamentals of the cleaning job. Set a business budget and create a solid cleaning service business plan. Use a variety of commercial cleaning products, personal protective equipment, and cleaning equipment. Clean offices, pubs, new-build homes, leisure premises and commercial premises. Clean windows, dust surfaces, maintain carpets and hardwood floors. Understand the cleaning standards and regulations for commercial kitchens. Unclog drains, repair showerheads, remove mould, and create a bathroom cleaning routine. Satisfy the customer in the cleaning industry. Run the business with quality service. This Level 5 British Cleaning Certificate Course will teach you how to use cleaning chemicals safely and correctly, as well as key procedures and guidelines for cleaning offices, new-build homes, pubs, leisure premises, hospitals, hotels, and commercial kitchens. You will also learn about cleaning contracts, job opportunities, and key topics such as working hours, business insurance, taxation, and service quality. Why choose this Level 5 British Cleaning Certificate Course from the School of Health Care? Self-paced course, access available from anywhere in the world. High-quality study materials that are easy to understand. Level 5 British Cleaning Certificate Course developed by industry experts. After each module, there will be an MCQ quiz to assess your learning. Assessment results are generated automatically and instantly. 24/7 support is available via live chat, phone call, or email. Free PDF certificate after completing the Level 5 British Cleaning Certificate Course. Main Course: Level 5 British Cleaning Certificate Course Free Courses Course 01: Working at Height Training Course Course 02: Manual Handling Course Course 03: Level 2 Health & Care [ Note: Free PDF certificate as soon as completing the Level 5 British Cleaning Certificate Course] Level 5 British Cleaning Certificate Course Online This Level 5 British Cleaning Certificate Course consists of 16 modules. Course Curriculum of Level 5 British Cleaning Certificate Course Module 01: An Overview of the Cleaning Job Module 02: Different Cleaning Jobs Module 03: Understanding the Cleaning Equipment, Products and Clothing Module 04: Understanding House Cleaning Module 05: Cleaning: Food Kitchen and Commercial Kitchen Module 06: Cleaning: Bathrooms and Toilets Module 07: Cleaning: Office Module 08: Cleaning: External Surfaces and Areas Module 09: Cleaning: Handling Non-Routine Waste Module 10: Cleaning: Chemical Safety, Keyholding and Alarm Codes for Cleaners Module 11: Planning for Starting a Cleaning Business Module 12: Ensuring Standard Service Module 13: Understanding Customer Satisfaction Module 14: Managing Staff Module 15: The Ways of Marketing, Advertising and Sales Module 16: Managing Growth Assessment Method of Level 5 British Cleaning Certificate Course After completing Level 5 British Cleaning Certificate Course, you will get quizzes to assess your learning. You will do the later modules upon getting 60% marks on the quiz test. Apart from this, you do not need to sit for any other assessments. Certification of Level 5 British Cleaning Certificate Course After completing the Level 5 British Cleaning Certificate course, you can instantly download your certificate for FREE. The hard copy of the certification will also be delivered to your doorstep via post, which will cost £13.99. Who is this course for? Level 5 British Cleaning Certificate Course Online This Level 5 British Cleaning Certificate Course is ideal for anyone looking to start a career in the cleaning sector. This includes the following: Domestic Cleaner Cleaning Supervisor Hotel Cleaner Office Cleaner School Cleaner Hospital Cleaner Cleaning Business Owner Requirements Level 5 British Cleaning Certificate Course Online To enrol in this Level 5 British Cleaning Certificate Course, students must fulfil the following requirements: Good Command over English language is mandatory to enrol in our Level 5 British Cleaning Certificate Course. Be energetic and self-motivated to complete our Level 5 British Cleaning Certificate Course. Basic computer Skill is required to complete our Level 5 British Cleaning Certificate Course. If you want to enrol in our Level 5 British Cleaning Certificate Course, you must be at least 15 years old. Career path Level 5 British Cleaning Certificate Course Online This Level 5 British Cleaning Certificate Course will lead to a variety of career opportunities, some of which are listed below: Cleaner: £9.00 per hour Custodian: £12.00 per hour Housekeeper: £12.00 per hour Janitor: £10.00 per hour
This course focuses on understanding all the basic theory and programming skills required as a data scientist, featuring 35+ practical case studies covering common business problems faced by them. This course seeks to fill all those gaps in knowledge that scare off beginners and simultaneously apply your knowledge of data science and deep learning to real-world business problems.
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YouTube, Twitter, Instagram, Video Marketing) Course 02: Strategic Marketing & Planning Course 03: Content Management Strategy Course 04: Creative Writing Course 05: Digital Marketing - Growth Hacking Course 06: Pay per Click (PPC) Marketing for Lead Generating Course 07: Mobile Marketing Course 08: Search Engine Optimisation (SEO) Course 09: Sales and Marketing Course 10: Communication Skills What You Learn From This Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) Course: With the aid of this Digital Marketing course curriculum, you will gain a multitude of skills & knowledge, including - Familiarise yourself with the arena of digital marketing. Know what the target audience is & how to find your audience. Delve into the basics of brand identity & brand identity tools. Understand the importance of websites & email marketing. Have a clear knowledge of copywriting, blogging & SEO. Career Progression of Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO): After completing this Advanced Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, & SEO) course, you can progress towards- Professional Diploma in Digital Marketing Digital Marketing Professional Diploma CIM Diploma in Professional Digital Marketing COB Certified Digital Marketing Manager Student Testimonials - What Our Students Say! ''Extremely good delivery and very educational!!!'' Reviewed by Benampeta Lukuna ''Hi, I hope you are well my name is Rukhsar this is my first time starting an online course it's very very amazing and interesting'' Reviewed by Rukhsar Hanif ''Excellent content. Very well explained. Certainly recommended.'' Reviewed by Denis Jackson So enrol now in this Digital Marketing course today to Advance your career! The relevance & intricacy of digital marketing roles has grown over time. Course Curriculum of Level 7 Advanced Diploma in Digital Marketing Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups Facebook Pages Facebook Ads Facebook Retargeting Facebook For Local Business (SMM) Google AdWords Twitter Instagram Pinterest LinkedIn Periscope Social Media Live Streaming Podcasting Quora Google Analytics Conclusion CPD 300 CPD hours / points Accredited by CPD Quality Standards Module 01: Introduction to Digital Marketing 14:35 1: Introduction Video Preview 01:19 2: Digital Marketing Preview 02:16 3: DMM Intro Preview 01:33 4: Digital Marketing Strategy in 10 Minutes Preview 09:27 Module 02: Define Your Business & Target Audience 44:53 5: Define your Purpose 04:03 6: Case Studies 05:26 7: Positioning Your Brand 04:06 8: Case studies - Positioning 03:06 9: Unique Selling Proposition 06:01 10: Personality 01:50 11: Case Study - Personality 06:54 12: Find Your Audience 04:57 13: Validate Your Business 08:30 Module 03: Brand Identity 51:37 14: Intro Brand Identity 02:27 15: Case Study - 3 Company Styles 04:44 16: Free Branding Tools 07:40 17: Learn Canva in 10 Minutes 10:35 18: Learn Photoshop in 30 Minutes 26:11 Module 04: Websites 3:03:56 19: Intro to Websites 03:40 20: Choose a Domain Name 05:29 21: Intro to WordPress Lessons 01:15 22: Purchase Hosting and Install WordPress 06:00 23: Navigating WordPress 06:07 24: Install and Activate Themes 06:34 25: Add a Static Home Page 04:09 26: Editing a Page & Change the Site Title 17:06 27: Add and Edit a Menu 05:42 28: Publishing website 01:41 29: Writing a New Post & Organizing Your Blog 09:13 30: Blog Page Design - Excerpts vs Full Content 01:01 31: YouTube Videos 03:44 32: Customise the Sidebar 04:47 33: Add Site Icon with a Plugin 02:26 34: Make Your Website Responsive and Mobile Friendly 03:28 35: Customise Footer Information 03:28 36: Find, Install, and Activate Plugins 07:19 37: Backing Up Your Website 04:48 38: Securing Your Site from Attackers 04:52 39: Make Your Site SEO Friendly 05:37 40: Make Your Website Faster 04:34 41: See your Google Analytics in WordPress 05:06 42: Block Spam with Akismet 03:14 43: Pretty Link Redirects & Link Shortener 02:59 44: WordPress Commenting Systems & Plugins 05:08 45: Secure Contact Forms in WordPress 07:08 46: Free Email Marketing in WordPress 10:59 47: Add Social Sharing Buttons 06:51 48: What Pages Do You Need- 08:42 49: Design a Home Page that Works 08:54 50: The Start Here and About Page 06:15 51: The Resource Page 05:40 Module 05: Email Marketing 58:54 52: Email Marketing 06:52 53: Email Marketing Tools 04:10 54: Lead Magnets 07:27 55: Where to put opt-in forms 05:35 56: Segmenting and Tagging Your Subscribers 05:11 57: Email Sequences 13:06 58: Better Email Subject Lines 03:54 59: Using Analytics to Improve Emails 07:06 60: Case Study - 100 Subscribers in Less Than 1 Week 05:33 Module 06: Copywriting, Blogging & SEO 39:51 61: Copywriting Basics 02:20 62: A.I.D.A- 05:31 63: Case Study of a Sales Page 08:15 64: 10 Commandments of Copywriting 06:42 65: Write Better Headlines 05:21 66: Write Quality Articles 06:18 67: Optimize Your Website SEO 05:24 Module 07: YouTube 1:36:12 68: Digital Marketing - Intro to YouTube 06:39 69: Digital Marketing - Case Study - YouTube Sales Funnel 04:43 70: YouTube SEO - Watch Time vs. Views 03:34 71: Keyword Research for YouTube Videos 05:39 72: Start Your New Channel 03:00 73: Channel Art and Icon 07:23 74: Channel Description 02:42 75: Customise Your Channel Design 04:27 76: Add a Channel Trailer 02:29 77: YouTube Channel Settings and Verification 06:35 78: Upload Defaults, Featured Content, and Channel Branding 06:02 79: Uploading Videos + Titles, Tags, Description 11:41 80: Cards and End Screens 07:53 81: Use YouTube Analytics to Grow Your Channel 06:09 82: Quickly Respond to Fans with the Community Tab 02:18 83: Live Streaming with YouTube Live 04:07 84: Free Music on YouTube Live 01:38 85: Create a YouTube Ad. 05:10 86: Spy on Competition with Social Blade 04:03 Module 08: Video Marketing 2:05:26 87: Digital Marketing - Intro to Video 03:36 88: Video Equipment for Beginners 08:29 89: Tools to Make Your Videos More Professional 04:02 90: Structure a Video that Sells 04:19 91: Intro to Video Production Bootcamp 01:04 92: What Makes a Great Video? 03:18 93: What Type of Video Should You Make? 02:48 94: Great Video Ideas 05:05 95: Plan Your Video 03:31 96: The Pre-Production Checklist 04:04 97: Introduction 01:35 98: Camera Options 06:00 99: Microphone Options 04:37 100: Lighting Options 01:56 101: Editing Tools 02:11 102: Exposing Your Shot 05:26 103: Compose Your Shots 04:26 104: Filming Yourself 01:09 105: Getting the Right Shot 03:43 106: Choose a Background 02:32 107: My Office Video Setup 02:55 108: Exposing with DSLR and Mirrorless Cameras 06:31 109: Focus with DSLR and Mirrorless Cameras 02:36 110: Know Your Lenses 03:36 111: Shoot with Your Webcam 05:50 112: Stabilise Your Shots 02:58 113: Record Great Screencast Videos 04:21 114: Choose the Right Microphone 03:21 115: Record Better Audio in Any Environment 01:27 116: Lavalier Microphones 02:48 117: Shotgun Microphones 00:55 118: Recording Audio with Your Computer 01:33 119: Lighting for Video 01:04 120: Use Natural Light 04:14 121: Three-Point Lighting 07:26 Module 09: Facebook Groups (Social Media Marketing) 25:44 122: Digital Marketing - 9.1 Intro to FB Groups 02:20 123: Create Your Group - Walk Through 11:26 124: Tips for a More Engaged Facebook Group 08:24 125: Scheduling Posts, Live Video, and More 03:34 Module 10: Facebook Pages (Social Media Marketing) 2:23:58 126: Why Facebook Pages are Important for your Business 06:27 127: Creating a Stunning Facebook page for your business 08:57 128: Adding Essential Information to your Facebook Page 10:39 129: Selecting your Profile Image 04:30 130: Creating Professional Facebook Cover Image for your Pages 12:04 131: Creating a Captivating Facebook Page Description Using The Ads. 02:43 132: Getting Your Facebook Page Username 02:46 133: Facebook Page Apps to Increase Fans Engagement 08:05 134: Top 9 Ways to Monetise Your Facebook Page 11:59 135: Exploring Publishing Tools 10:12 136: Scheduling Facebook Posts 04:43 137: Follow Your Competitors on Facebook 11:01 138: How to guarantee your fans see all your posts 09:33 139: Facebook Insights 12:19 140: Promoting your Facebook Page 10:34 141: Four Unlimited Sources of Royalty Free Image 12:19 142: Turn Any Image Into a Clickable Facebook Post 05:07 Module 11: Facebook Ads (Social Media Marketing) 1:01:29 143: Introduction to Facebook Ads 01:13 144: Introduction to the Facebook Ads Manager 05:54 145: Setting up your Facebook payment account 01:54 146: Defining your Facebook Target Audience 12:14 147: Level 1 - Creating the Ad 05:24 148: Level 1 - Boosting Your Post 08:37 149: Level 2 - Creating Your Ad in the Ads Manager 11:24 150: Tips to Have Your Ad Approved 03:25 151: Analysing Results 11:24 Module 12: Facebook Retargeting (Social Media Marketing) 51:08 152: The Importance of Facebook Retargetting 04:51 153: Creating a Facebook Pixel 05:29 154: Installing Pixel In WordPress 04:32 155: Installing Pixel In A Non-WordPress Website 02:27 156: Pixel Testing 03:53 157: Creating Your First Audience With Pixel 03:41 158: Facebook Pixel Advanced Audience Creation 13:46 159: Message - Your Audience Is Too Small 01:50 160: Creating Your Optimised Fb Ad With The Pixel 10:39 Module 13: Facebook For Local Business (SMM) 34:48 161: How Facebook Ads Can Help Your Local Business 06:24 162: The Plan For Your Local Business 07:33 163: Reaching People Around Your Business 10:23 164: Creating Your Local Business Ad 10:28 Module 14: Google AdWords 1:10:12 165: Digital Marketing - Google AdWords For Your Business 01:47 166: How AdWords Works 02:54 167: Example Of Ads That We Are Creating 04:28 168: Setting Up Your Adwords Account 06:51 169: Exploring The AdWords Interface 05:14 170: Discovering The Best Keywords 11:15 171: Creating A Google AdWords Search Campaign 06:10 172: Creating An Ad Group And Adding Keywords 03:43 173: Selecting Your Audience 03:33 174: Choosing Your Bid Setting For Google AdWords 04:21 175: Finalising Your Google AdWords Ad 06:15 176: Managing Your Google Ads Campaigns And Analytics 03:02 177: Creating A YouTube Ad With Google AdWords 09:57 178: Your Next Steps 00:42 Module 15: Twitter (Social Media Marketing) 1:37:45 179: Digital Marketing - The Way Twitter Can Help Your Business Growth 01:47 180: Choosing The Best Username Or Twitter Handle 06:27 181: 4 Tips For Choosing Your Twitter Handle 02:01 182: Creating A Twitter Account 04:53 183: Creating An Outstanding Twitter Profile Page 03:46 184: Adding Your Profile And Header Photo 09:33 185: Writing An Optimised Bio 10:43 186: Pin The Most Important Tweet For Your Bio 06:18 187: Connecting With Other Influencers 05:37 188: Twitter Hashtags 05:42 189: Growing Your Twitter Presence With Jooicer 09:04 190: Add Twitter Buttons To Your Website 09:58 191: Add Twitter Widgets To Your Website 06:51 192: Twitter Ads - Creating Your Ads Account and Campaign 09:32 193: Twitter Ads - Adding your Payment Method 01:21 194: Twitter Ads - Creating other Twitter ads 02:20 195: Twitter Ads - Promoting a Tweet 01:52 Module 16: Instagram (Social Media Marketing) 1:15:38 196: Instagram for Business: Defining The Strategy 04:21 197: Create an Instagram for Business profile 03:52 198: Building a Killer Instagram Profile 02:42 199: Building a Killer Instagram Profile - 2 03:57 200: Building a Killer Instagram Profile - 3 05:04 201: Building a Killer Instagram Profile - 4 01:33 202: Accessing the Ads Manager 02:37 203: Creating your First Instagram Ad 03:58 204: Creating Your Instagram Ad 07:45 205: Important Tips to Have a Successful Ad on Instagram 04:47 206: Mistake 1 02:19 207: Mistake 2 01:14 208: Mistake 3 02:01 209: Mistake 4 00:52 210: Mistake 5 01:04 211: Mistake 6 00:51 212: Tools To Create Instagram Photos 04:22 213: Creating Viral Instagram Photos 13:20 214: Adding Your Logo or Website to your Instagram Post 04:51 215: Instagram Live and Instagram Stories 04:08 Module 17: Pinterest (Social Media Marketing) 1:15:02 216: Why Pinterest And How It Can Your Business Grow 03:16 217: Opening A Pinterest Business Account 03:15 218: Linking Pinterest With Your Website 04:56 219: Linking Pinterest With Other Social Media Platforms 02:04 220: Optimising Your Pinterest Profile 08:52 221: Creating Boards 09:22 222: Using Secret Boards 03:00 223: The Powerful Pinterest Notification 01:18 224: Adding Pinterest Chrome Extension 03:22 225: Adding Pinterest To Your Website 13:37 226: Pinterest Ads - Getting started 03:03 227: Pinterest Ads Pinterest Ads Panel Overview 02:46 228: Creating a Pinterest Ad 13:06 229: Creating Pinterest Ads Fast 03:05 Module 18: LinkedIn (Social Media Marketing) 1:27:54 230: Digital Marketing - Welcome to LinkedIn Marketing 01:40 231: Setting Up a LinkedIn Account 06:26 232: Adding Experience & Skills to Your LinkedIn Account 03:21 233: Adding A Professional Background Photo 04:07 234: Adding Media To Your LinkedIn URL 06:00 235: Changing Your LinkedIn URL 03:30 236: Adding Your Website To LinkedIn 06:23 237: Creating Shareable Content On LinkedIn 04:08 238: LinkedIn Company Pages Examples 05:29 239: Creating a LinkedIn Company Page 02:22 240: Managing Your LinkedIn Company Page 07:08 241: Getting $50 in LinkedIn Ads Credits 02:40 242: LinkedIn Ads Introduction 02:57 243: Creating a LinkedIn Sponsored Content Ad. 11:47 244: Waiting for LinkedIn Ad Approval 00:46 245: Creating a LinkedIn Text Ads Campaign 06:52 246: Creating a LinkedIn Sponsored In Mail Campaign 09:09 247: LinkedIn Campaign Manager 03:09 Module 19: Periscope (Social Media Marketing) 06:18 248: What is Periscope 01:07 249: Optional Equipment 05:11 Module 20: Social Media Live Streaming 1:55:04 250: Basic Equipment for Social Media Streaming 08:42 251: Planning An Irresistible Live Streaming Session 09:43 252: Facebook Live Basics 05:03 253: Facebook Live Session From Your Smartphone 06:47 254: Sharing Your Facebook Live Sessions 02:43 255: Three Ways To Reuse Your Facebook Live Sessions 05:27 256: YouTube Live Basics 02:18 257: Running A YouTube Live From Your Smartphone 04:40 258: Instagram Live 04:08 259: Periscope Live 03:17 260: Introduction to OBS Broadcaster Software 03:19 261: Setting up your OBS Software 10:57 262: Using OBS Studio Mode 04:52 263: Facebook Live Streaming with OBS 12:24 264: YouTube Live Streaming with OBS 06:59 265: Simultaneous Streaming to Facebook, YouTube and Periscope 15:41 266: Other Awesome Software For Live Streaming 08:04 Module 21: Podcasting 22:53 267: Podcasting Intro 03:11 268: Podcasting Tools 06:41 269: Hosting Your Podcast with Libsyn 07:28 270: Submitting Podcast to iTunes 02:18 271: Validate Your Podcast Work 00:57 272: Outsourcing Your Podcast Work 02:18 Module 22: Quora 06:17 273: Quora Basics 02:57 274: Finding the Right Questions, and Optimize Your Answer 03:20 Module 23: Google Analytics 42:51 275: Setting Up Google Analytics 05:33 276: Navigating the Google Analytics Dashboard 06:34 277: Know Your Audience with Analytics 05:35 278: User Acquisition and Behavior Flow 13:18 279: See Where Visitors Click with Page Analytics 04:41 280: User Behavior and Site Speed 04:00 281: Setting Up Goals 03:10 Module 24: Conclusion 02:46 282: Conclusion 01:46 283: Final Words. 01:00 Assessment - Digital Marketing (Optional) 02:00 284: Assignment On - Advanced Diploma in Digital Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 285: Order Your CPD Certificate 01:00 286: Order Your QLS Endorsed Certificate 01:00 Additional Resources 01: Strategic Marketing & Planning 1:55:03 287: Module 1: An Introduction to Strategic Planning 08:25 288: Module 2: Development of a Strategic Plan 15:12 289: Module 3: Strategic Planning for Marketing 08:01 290: Module 4: Strategic and Marketing Analysis 09:25 291: Module 5: Internal Analysis 15:54 292: Module 6: External Analysis 15:03 293: Module 7: Market Segmentation, Targeting and Positioning 11:55 294: Module 8: Approaches to Customer Analysis 15:09 295: Module 9: Approaches to Competitor Analysis 15:59 Additional Resources 02: Content Management Strategy 1:49:59 296: Module 01: Introduction to Content Management 08:32 297: Module 2: Content Management System (CMS) 17:14 298: Module 03: Basics of Content Management Systems 17:52 299: Module 04: Content Strategy 17:37 300: Module 05: Content Marketing 15:30 301: Module 06: Content Marketing Tools and Tactics 16:49 302: Module 07: Content Marketing Strategy 16:25 Additional Resources 03: Digital Marketing - Growth Hacking 12:35 303: Growth Hacking 12:35 Additional Resources 04: Pay per Click (PPC) Marketing for Lead Generating 17:43 304: Lead Generation using PPC Campaigns 03:19 305: Purpose of PPC Marketing 03:15 306: Benefits of PPC Marketing 03:43 307: Use of 20+ PPC & Lead Generations Tools 02:53 308: Planning of Cost & Budgeting of PPC & Google Ads 04:33 Additional Resources 05: Search Engine Optimisation (SEO) 15:46 309: Search Engine Optimization 15:46 Additional Resources 06: Mobile Marketing 13:55 310: Mobile Marketing 13:55 Additional Resources 07: Sales and Marketing 16:44 311: Sales & Marketing 16:44 Additional Resources 08: Communication Skills 13:13 312: Communication Skills 13:13 Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements A stable internet or data connection for your learning device is needed to enrol in this Course. Career path Digital Marketing course will help you to bloom as- Content Strategist/Copywriter: £25,000 - £45,000 Per Year Digital Marketer: £25,000 - £50,000+ Email Marketer: £25,000 - £45,000 SEO & SEM Expert: £30,000 - £60,000+ Social Media Manager: £25,000 - £50,000+ Certificates Certificate Accredited by CPDQS Digital certificate - Included After completing all gift courses you are enable to order your Free PDF Certificates from us. Advanced Diploma at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)
Mastering Segmenting and Positioning in Marketing: A Comprehensive Guide for Success Introduction In the dynamic field of marketing, mastering segmentation and positioning is crucial to developing effective strategies that resonate with target audiences. Whether you are a student navigating complex assignments or a professional refining your skills, understanding the nuances of these concepts is essential. Segmenting Positioning Assignment Help can provide you with the guidance needed to enhance your knowledge and tackle challenging tasks with confidence. Understanding Market Segmentation Market segmentation is the process of dividing a broad consumer or business market into sub-groups based on shared characteristics. These groups could be divided by demographics, psychographics, behavior, or geographic location. The objective is to tailor marketing strategies that cater specifically to each segment, ensuring more targeted and effective communication. Segmentation plays a vital role in helping marketers understand the different needs of various customer groups. By identifying these unique traits, businesses can allocate resources more efficiently, create products that meet customer demands, and develop messaging that resonates with a particular audience. For students, mastering the principles of segmentation is essential for excelling in marketing courses. When tackling your assignments, it’s important to grasp the four main types of market segmentation: Demographic Segmentation: Based on variables like age, gender, income, education, and occupation. Psychographic Segmentation: Focuses on psychological aspects such as lifestyle, values, and personality traits. Behavioral Segmentation: Involves grouping consumers based on behavior patterns like purchase history, brand loyalty, or usage rates. Geographic Segmentation: Divides markets based on location, such as country, region, or city. Acquiring a solid understanding of these categories can give you the edge needed to excel in marketing. However, if you’re finding it difficult to put these theories into practice, Segmenting Positioning Assignment Help can provide the expert guidance required to succeed. The Importance of Positioning in Marketing Strategy Positioning is the next critical step after segmentation. Once a company has identified its market segments, it must determine how to position its products or services within those segments. Effective positioning means that a company’s offerings are clearly differentiated from competitors in the minds of consumers. There are three main approaches to positioning: Competitive Positioning: Emphasizes how a product stands against competitors. Product Feature Positioning: Highlights specific features or benefits that appeal to the target market. Price-Based Positioning: Focuses on offering value through price differentiation, often targeting budget-conscious consumers. Understanding these positioning strategies is critical to creating a strong brand identity. In marketing assignments, you’ll often be asked to develop a positioning strategy that fits with a company’s overall marketing goals and customer expectations. Struggling with positioning concepts? Segmenting Positioning Assignment Help can offer you the in-depth knowledge and practical advice needed to navigate these assignments successfully. How to Apply Segmenting and Positioning in Real-World Marketing Applying segmentation and positioning in the real world goes beyond theory. It requires critical thinking, creativity, and analytical skills to develop a marketing strategy that truly speaks to the target audience. Here’s how you can apply these concepts effectively: Conduct Thorough Market Research: Understanding your target audience through research is the foundation of both segmentation and positioning. Use surveys, interviews, and data analysis to gather insights into consumer behavior and preferences. Identify Key Customer Segments: Based on your research, identify the segments that are most likely to be interested in your product or service. Tailor your marketing efforts to these groups for maximum impact. Develop a Clear Positioning Statement: Craft a message that clearly communicates the unique benefits of your offering. Ensure that it differentiates your product from competitors and resonates with the target segment. Consistently Communicate Your Positioning: Your positioning should be reflected in all aspects of your marketing, from advertising to customer service. Consistency is key to building brand loyalty and trust. Completing assignments that require you to apply these real-world skills can be challenging. Segmenting Positioning Assignment Help can assist you in crafting well-researched and structured assignments that demonstrate a clear understanding of these concepts. The Role of Segmentation and Positioning in Digital Marketing With the rise of digital marketing, segmentation and positioning have become more sophisticated. Online platforms provide marketers with vast amounts of data, enabling them to create more refined segments and develop highly targeted campaigns. Whether through social media, email marketing, or pay-per-click advertising, businesses can now reach specific audiences with laser precision. For students studying digital marketing, it’s crucial to understand how segmentation and positioning are applied in this context. Some key areas to focus on include: Targeted Advertising: Platforms like Google Ads and Facebook allow businesses to target ads based on demographics, interests, behaviors, and locations. This enables more efficient use of marketing budgets and improves conversion rates. Personalization: Modern consumers expect personalized experiences. By segmenting audiences and positioning products effectively, marketers can deliver tailored messages that resonate on an individual level. Data-Driven Decisions: Analytics tools provide valuable insights into consumer behavior, allowing businesses to refine their segmentation and positioning strategies over time. Understanding these digital marketing applications can give you a competitive edge in your assignments. If you need further guidance, Segmenting Positioning Assignment Help is available to offer tailored support for your digital marketing studies. How Segmenting and Positioning Lead to Business Success Businesses that master segmentation and positioning often outperform their competitors. By targeting the right audience with the right message, they can increase customer engagement, build brand loyalty, and drive sales. Some of the key benefits include: Improved Customer Satisfaction: When companies understand the unique needs of their target segments, they can deliver products and services that meet those needs more effectively. Increased Market Share: Positioning a brand as the best solution for a particular market segment can lead to a larger market share and greater profitability. Enhanced Brand Perception: A well-positioned brand is seen as more credible and reliable by consumers, helping to build long-term customer relationships. For students, understanding these benefits is essential for crafting successful marketing strategies in your coursework. If you’re finding it difficult to connect these concepts with real-world business outcomes, Segmenting Positioning Assignment Help can guide you through the process. Conclusion Segmenting and positioning are foundational concepts in marketing that can significantly impact business success. By breaking down broad markets into smaller, more manageable segments and crafting positioning strategies that resonate with those segments, companies can develop highly effective marketing campaigns. If you’re working on assignments that require you to analyze these concepts, don’t hesitate to seek support. Segmenting Positioning Assignment Help is designed to give you the expertise and confidence you need to ace your assignments and build a strong foundation for your future career in marketing.