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59 Advertising courses in Garforth delivered Live Online

Digital Leadership

By Orbis Business School

Become a Certified Digital Leader Designed for: IT managers and business managers Consultants Project managers Key take aways from this leadership course (non-technical): Be comfortable with digital trends and technologies Leverage digital for your business Organise digital and manage digital transformation successfully Module 1 - Digital concepts Digital building blocks Digital lifecycle Big Data strategy Module 2 - Digital strategy Strategy Golden triangle of digital transformation Opportunity analysis Module 3 - Digital marketing Advertising Funnels E-commerce Module 4 - Digital economy Competitive landscape Influencers Legislation Module 5 - Digital finance Digital investments Defining budgets for digital ROI of digital marketing Module 6 - Information risks Information security concepts AI risks Privacy and Intellectual Property Module 7 - Organising digital Organisational design Iterative approaches Module 8 - Leading the digital workforce Digital mindset Robots & human workforce Industry 4.0 Module 9 - Leading Digital Transformation programmes Product development & Innovation Programme management Organisational change Case studies 3 business cases

Digital Leadership
Delivered OnlineFlexible Dates
FREE

Email Marketing Training Event

5.0(20)

By RESULTS Mastery Limited - Steve Mills Business Advisor

In this week’s RESULTS Mastery Live, we are going to discuss how to use email marketing to increase sales.

Email Marketing Training Event
Delivered OnlineFlexible Dates
FREE

ADVANCED GRAPHIC DESIGN LEVEL 3

By Creative Design School International

ARE YOU READY TO ADVANCE YOUR GRAPHIC DESIGN SKILLS?

ADVANCED GRAPHIC DESIGN LEVEL 3
Delivered OnlineFlexible Dates
£550

Facebook Ads Masterclass

By NextGen Learning

Facebook Ads Masterclass Course Overview The "Facebook Ads Masterclass" is designed to provide learners with an in-depth understanding of Facebook advertising strategies. It covers essential topics such as ad campaigns, audience targeting, optimisation, and budget management. This course empowers learners to create highly effective ad campaigns that drive results. By the end, learners will be able to boost engagement, increase traffic, and generate leads through well-optimised Facebook ads. Whether you're new to digital marketing or looking to refine your ad strategy, this course provides the necessary skills to succeed in the competitive social media marketing landscape. Course Description In this comprehensive masterclass, learners will explore key aspects of Facebook advertising, starting with the basics of boosting posts to drive immediate engagement. The course covers advanced topics like traffic ads, lead generation, and video marketing strategies to build brand awareness. Throughout, learners will gain expertise in various ad formats, audience targeting, and bid strategies that optimise performance. By the end of the course, learners will possess the skills required to create highly targeted campaigns, optimise for conversions, and manage budgets efficiently, ensuring maximum return on investment. Facebook Ads Masterclass Curriculum Module 01: Boost Post to Get Quick Response Module 02: Ad Campaign: Traffic Ad – Website Module 03: Traffic to Messenger Ad and Cost Optimization Module 04: Facebook Event Response Module 05: Video Marketing Ads - Brand Awareness Module 06: Carousel Ads Optimization & Bid Strategy Module 07: Page Likes Campaign with Split Testing Module 08: Lead Generation Ad Module 09: Video Views Ad with Advanced Audience Combination (See full curriculum) Who is this course for? Individuals seeking to enhance their social media marketing skills. Professionals aiming to develop expertise in Facebook advertising. Beginners with an interest in digital marketing and online advertising. Entrepreneurs looking to leverage Facebook ads for business growth. Career Path Social Media Marketing Manager Digital Marketing Specialist Facebook Ads Manager Content Marketing Specialist Digital Advertising Consultant

Facebook Ads Masterclass
Delivered OnlineFlexible Dates
£7.99

Certified Information Privacy Professional (CIPP/US)

By Nexus Human

Duration 2 Days 12 CPD hours This course is intended for Data Protection Officers Data Protection Managers Auditors Legal Compliance Officers Security Manager Information Managers Anyone involved with data protection processes and programs Overview It will show the world that students know privacy laws and regulations and how to apply them, and that students know how to secure your place in the information economy. When students earn a CIPP credential, it means they've gained a foundational understanding of broad global concepts of privacy and data protection law and practice, including: jurisdictional laws, regulations and enforcement models; essential privacy concepts and principals; legal requirements for handling and transferring data and more. The Certified Information Privacy Professional/United States (CIPP/US) program, developed by the International Association of Privacy Professionals (IAPP) - the world?s largest comprehensive global information privacy community and resource, was the first professional certification ever to be offered in information privacy. The CIPP/US credential demonstrates a strong foundation in U.S. privacy laws and regulations and understanding of the legal requirements for the responsible transfer of sensitive personal data to/from the U.S., the EU and other jurisdictions.This course will provide you with a foundational understanding of broad global concepts of privacy and data protection law and practice, including: jurisdictional laws, regulations and enforcement models; essential privacy concepts and principals; legal requirements for handling and transferring data and more. Introduction to privacy Modern history of privacy Introduction to personal information Overview of data protection roles Summary of modern privacy frameworks Structure of U.S. law Structure and sources of U.S. law and relevant terms Governmental bodies having privacy and information security authority General Data Protection Regulation overview (GDPR) High-level overview of the GDPR Significance of the GDPR to U.S. organizations Roles and responsibilities outlined in the law California Consumer Privacy Act of 2018 (CCPA) High-level overview of the newly passed California Consumer Privacy Act of 2018 Scope Consumer rights Business obligations Enforcement Enforcement of U.S. privacy and security laws Distinguishing between criminal and civil liability Comparing federal and state authority Theories of legal liability Enforcement powers and responsibilities of government bodies, such as the FTC and state attorneys general Information management from a U.S. perspective Developing a privacy program Role of privacy professionals and accountability Employee training User preferences Managing vendors Data classification Federal versus state authority Differences between federal and state authority Preemption Healthcare Privacy laws in healthcare Major components of HIPAA Development of HITECH Privacy protections mandated by other significant healthcare laws Financial privacy Goals of financial privacy laws Key concepts of FCRA, FACTA and GLBA Red Flags Rule, Dodd-Frank and consumer protection laws Education Privacy rights and protections under FERPA Recent amendments provided by PPRA and NCLBA Telecommunications and marketing Rules and regulations of telecommunications entities Laws that govern marketing Addressing privacy in the digital advertising Law enforcement and privacy Privacy laws on intercepting communication Telecommunications industry and law enforcement Laws ensuring rights to financial privacy National security and privacy Rules and regulations on intercepting communication Evolution of the law Collaboration of government agencies and private companies to improve cybersecurity Civil litigation and privacy Privacy issues related to litigation Electronic discovery, redaction and protective orders U.S. discovery rules versus foreign laws Legal overview of workplace privacy Federal and state laws regulating and protecting employee privacy Federal laws prohibiting discrimination Privacy before, during and after employment Lifecycle of employee privacy Background screening Employee monitoring Investigating misconduct and termination Antidiscrimination laws ?Bring your own device? policies State data security laws State laws impacting data security Social Security number use regulation Laws governing data destruction Data breach notification laws Scope of state data breach notification law Nine elements of state data breach notification laws Major differences in state laws

Certified Information Privacy Professional (CIPP/US)
Delivered OnlineFlexible Dates
Price on Enquiry

Media Studies

By NextGen Learning

Media Studies Course Overview: The Media Studies course provides a comprehensive exploration of the media landscape, covering key theories, practices, and the impact of various media forms on society. Learners will engage with subjects such as advertising, visual media, and media institutions, gaining a deep understanding of how media influences culture and communication. By the end of the course, students will have acquired valuable insights into media analysis, communication strategies, and audience engagement. This course is ideal for anyone looking to broaden their knowledge of the media industry, offering a clear foundation for further study or career progression in media-related fields. Course Description: This course delves into a range of topics that highlight the power of media in shaping public opinion and cultural norms. Learners will study the role of advertising, the development of film and visual media, and the structure of media institutions. The course also covers new media and its global influence, exploring how digital platforms have transformed communication and audience interaction. Learners will develop skills in critical thinking and media analysis, enabling them to understand the media's evolving role in society and its global implications. This course offers an engaging educational experience, fostering a deep understanding of contemporary media landscapes and equipping learners with analytical tools that are highly valuable in various media industries. Media Studies Curriculum: Module 01: Introduction to Media Studies Module 02: Media Forms and The Influence of Media Module 03: Advertising and Communication Module 04: Visual Media, Film and Cultural Studies Module 05: Media Audiences and Institutions Module 06: New Media and Globalisation (See full curriculum) Who is this course for? Individuals seeking to understand the impact of media on society. Professionals aiming to develop a deeper understanding of media dynamics. Beginners with an interest in pursuing a career in media or communications. Those wanting to explore how media shapes public perceptions and culture. Career Path: Media Analyst Advertising Executive Communications Specialist Public Relations Manager Media Planner Film and TV Production Assistant Digital Content Strategist

Media Studies
Delivered OnlineFlexible Dates
£7.99

Certified Information Privacy Professional (CIPP/CAN)

By Nexus Human

Duration 2 Days 12 CPD hours This course is intended for Data Protection OfficersData Protection ManagersAuditorsLegal Compliance OfficersSecurity ManagerInformation ManagersAnyone involved with data protection processes and programs Overview It will show the world that students know privacy laws and regulations and how to apply them, and that students know how to secure your place in the information economy. When students earn a CIPP credential, it means they?ve gained a foundational understanding of broad global concepts of privacy and data protection law and practice, including: jurisdictional laws, regulations and enforcement models; essential privacy concepts and principals; legal requirements for handling and transferring data and more. It will show the world that students know privacy laws and regulations and how to apply them, and that students know how to secure their place in the information economy. When students earn a CIPP credential, it means they've gained a foundational understanding of broad global concepts of privacy and data protection law and practice, including: jurisdictional laws, regulations and enforcement models; essential privacy concepts and principals; legal requirements for handling and transferring data and more. Common Principles and Approaches to Privacy This unit includes a brief discussion about the modern history of privacy, an introduction to types of information, an overview of information risk management and a summary of modern privacy principles. Jurisdiction and Industries This unit introduces the major privacy models employed around the globe and provides an overview of privacy and data protection regulation by jurisdictions and industry sectors. Information Security: Safeguarding Personal Information This unit presents introductions to information security, including definitions, elements, standards, and threats/ vulnerabilities, as well as introductions to information security management and governance, including frameworks, controls, cryptography and identity and access management (IAM). Online Privacy: Using Personal Information on Websites and with Other Internet-related Technologies This unit focuses on the web as a platform, as well as privacy considerations for sensitive online information, including policies and notices, access, security, authentication and data collection. Additional topics include children?s online privacy, email, searches, online marketing and advertising, social media, online assurance, cloud computing and mobile devices. Canadian Legal Framework This unit provides an introduction to the Canadian legal system. It includes enforcement agencies and their powers, privacy basics from a Canadian perspective and the underlying framework for Canadian privacy law and practice. Canadian Private-sector Privacy Laws This unit focuses on the Canadian legal system. It includes enforcement agencies and their powers, privacy basics from a Canadian perspective and the underlying framework for Canadian privacy law and practice. Canadian Public-sector Privacy Laws This unit highlights key concepts and practices related to the collection, retention, use, disclosure and disposal of personal information by federal, provincial and territorial governments. Health Information Privacy Laws This unit touches on the applicability and purpose of health information privacy laws. Private-sector Compliance Practices This unit delves into the components that make up compliance regulations, including Generally Accepted Privacy Principals and security breach notification, and also examines compliance track records and Federal Commissioner Findings. Public-sector Compliance Practices This unit presents the various methods that can be implemented for compliance in the public sector, such as privacy impact assessments and data sharing agreements. In addition, it discusses the challenges presented by digital information exchanges, as well as non-legislative considerations. Health-sector Compliance Practices This unit covers the issues presented with digital compliance in the health sector. Additional course details: Nexus Humans Certified Information Privacy Professional (CIPP/CAN) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Certified Information Privacy Professional (CIPP/CAN) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Certified Information Privacy Professional (CIPP/CAN)
Delivered OnlineFlexible Dates
Price on Enquiry

Instagram Marketing Masterclass

By NextGen Learning

Instagram Marketing Masterclass Course Overview: This Instagram Marketing Masterclass provides a comprehensive guide to mastering Instagram for business growth. Learners will explore strategies for building a strong brand presence, engaging with followers, and utilising Instagram's various features to drive traffic and sales. The course covers content creation, advertising, analytics, and influencer marketing. By the end, learners will be equipped with the knowledge to enhance their social media marketing skills, enabling them to optimise campaigns, increase visibility, and measure success effectively. Course Description: In this in-depth course, learners will delve into the essential elements of Instagram marketing, covering everything from setting up an effective profile to advanced advertising techniques. Key topics include developing a content strategy, understanding Instagram's algorithm, creating visually appealing posts, and leveraging Instagram Stories and Reels. Learners will also gain insights into performance analytics, helping them to assess campaign success and adjust strategies accordingly. By the end of the course, participants will have a thorough understanding of how to drive engagement and build a loyal following on Instagram, allowing them to make informed decisions that align with their business goals. Instagram Marketing Masterclass Curriculum: Module 01: Introduction to Instagram Marketing Module 02: Creating Engaging Content for Instagram Module 03: Understanding Instagram's Algorithm Module 04: Instagram Advertising and Promotions Module 05: Using Instagram Stories and Reels for Growth Module 06: Analytics and Measuring Instagram Performance Module 07: Building Your Brand and Growing Your Following Module 08: Collaborating with Influencers on Instagram Module 09: Advanced Instagram Marketing Strategies (See full curriculum) Who is this course for? Individuals seeking to enhance their social media marketing skills. Professionals aiming to elevate their brand presence online. Beginners with an interest in social media marketing. Small business owners or marketers looking to leverage Instagram. Digital marketing enthusiasts eager to understand Instagram's full potential. Career Path: Social Media Manager Digital Marketing Specialist Brand Manager Content Creator Influencer Marketing Strategist Online Marketing Consultant Community Manager

Instagram Marketing Masterclass
Delivered OnlineFlexible Dates
£7.99

Use Pinterest To Promote Your eCommerce Store

By NextGen Learning

Use Pinterest To Promote Your eCommerce Store Course Overview This course is designed to provide learners with a comprehensive understanding of how to leverage Pinterest to drive traffic and sales for an eCommerce store. Participants will explore the essential elements of Pinterest marketing, from creating effective pins to utilising analytics and paid advertising strategies. The course covers best practices for designing eye-catching content, using Pinterest's tools and automation features, and incorporating rich pins to boost engagement. By the end of the course, learners will be equipped with the knowledge and skills to use Pinterest as a powerful platform to promote their online business and improve visibility in a competitive market. Course Description In this course, learners will delve into various aspects of Pinterest marketing, including the basics of pinning and creating content that resonates with target audiences. The course will explore how to use Pinterest’s features such as analytics, rich pins, and paid advertising to optimise eCommerce strategies. Learners will also understand how to create Pinterest badges and widgets, track performance metrics, and hire virtual assistants to streamline the process. By examining graphic design best practices and automation tools, participants will be able to enhance their Pinterest marketing efforts and maximise the platform’s potential for driving eCommerce growth. Use Pinterest To Promote Your eCommerce Store Curriculum Module 01: Introduction To The Course Module 02: Getting Started with Pinterest Module 03: Basics of Pinning - What You Should Know Module 04: Pinning With Your Cell Phone Module 05: Creating Pinterest Badges & Widgets Module 06: Viewing Analytics on Pinterest & Rich Pins Module 07: Tools & Automation Module 08: Hiring a Virtual Assistant to Help You With Pinterest Marketing Module 09: Paid Advertising with Your Pins Module 10: Getting Graphics Designed for Pinterest (See full curriculum) Who is this course for? Individuals seeking to promote their eCommerce store using social media. Professionals aiming to enhance their digital marketing skills. Beginners with an interest in Pinterest and eCommerce marketing. Business owners looking to increase online visibility and sales. Career Path Social Media Manager Digital Marketing Specialist Content Strategist eCommerce Manager Pinterest Marketing Expert

Use Pinterest To Promote Your eCommerce Store
Delivered OnlineFlexible Dates
£7.99

Quick Start to Using Azure AI for Technical Users (TTAI2330)

By Nexus Human

Duration 1 Days 6 CPD hours This course is intended for This introductory-level course is great for experienced technical professionals working in a wide range of industries, such as software development, data science, marketing and advertising, finance, healthcare, and more, who are looking to use the latest AI and machine learning techniques in their day to day. The hands-on labs in this course use Python, so you should have some familiarity with Python scripting basics. Overview Working in an interactive learning environment, led by our engaging OpenAI expert you'll: Understand the capabilities and products offered by OpenAI and how to access them through the OpenAI API. set up an OpenAI environment on Azure, including creating an Azure virtual machine and configuring the environment to connect to Azure resources. Gain hands-on experience building a GPT-3 based chatbot on Azure and implement advanced natural language processing capabilities. Use the OpenAI API to access GPT-3 and generate high-quality text Learn how to use Whisper to improve the quality of text generation. Understand the capabilities of DALL-E and use it to generate images for unique and engaging visuals. Geared for technical professionals, Quick Start to Azure AI Basics for Technical Users is a fun, fast paced course designed to quickly get you up to speed with OpenAI?s powerful tools and functionality, and to provide hands-on experience in setting up an OpenAI environment on Azure. Guided by our AI expert, you?ll explore the capabilities of OpenAI's GPT-3, Whisper and DALL-E, and build a chatbot on Azure. It will provide you with the knowledge and resources to continue your journey in AI and machine learning and have a good understanding of the potential of OpenAI and Azure for your projects. First, you?ll dive into the world of OpenAI, learning about its products and the capabilities they offer. You'll also discover how Azure's offerings for AI and machine learning can complement OpenAI's tools and resources, providing you with a powerful combination for your projects. And don't worry if you're new to Azure, we'll walk you through the process of setting up an account and creating a resource group. As you progress through the course, you'll get the chance to work with OpenAI's GPT-3, one of the most advanced large language models available today. You'll learn how to use the OpenAI API to access GPT-3 and discover how to use it to generate high-quality text quickly and easily. And that's not all, you'll also learn how to build a GPT-3 based chatbot on Azure, giving you the opportunity to implement advanced natural language processing capabilities in your chatbot projects. The course will also cover OpenAI Whisper, an OpenAI tool that can improve the quality of text generation, allowing you to create more coherent and natural language content. And you will learn about OpenAI DALL-E, an OpenAI tool that can generate images, giving you the ability to create unique and engaging visuals to enhance your content and projects. Introduction to OpenAI and Azure Explore OpenAI and its products, as well as Azure's offerings for AI and Machine Learning, allowing you to understand the tools and resources available to you for your AI projects. Explore OpenAI and its products Explore Azure and its offerings for AI and Machine Learning Get Hands-On: Setting up an OpenAI environment on Azure Walk through the process of setting up an OpenAI environment on Azure, giving you the hands-on experience needed to start building your own projects using OpenAI and Azure. Create an Azure virtual machine and installing the OpenAI SDK Configure the OpenAI environment and connecting to Azure resources Explore OpenAI GPT-3 Learn about GPT-3, one of OpenAI's most powerful language models, and how to use it to generate high quality text, giving you the ability to create natural language content quickly and easily. Review GPT-3 and its capabilities Use the OpenAI API to access GPT-3 Get Hands-on: Building a GPT-3 based chatbot on Azure Learn how to build a GPT-3 based chatbot on Azure, giving you the opportunity to learn how to implement advanced natural language processing capabilities in your chatbot projects. Setup an Azure Function and creating a chatbot Integrate GPT-3 with the chatbot OpenAI Whisper Explore Whisper, an OpenAI tool that can improve the quality of text generation, allowing you to create more coherent and natural language content. Explore Whisper and its capabilities Use Whisper to improve the quality of text generation OpenAI DALL-E Explore DALL-E, an OpenAI tool that can generate images, giving you the ability to create unique and engaging visuals to enhance your content and projects. Explore DALL-E and its capabilities Use the OpenAI API to access DALL-E What?s Next: Keep Going! Other ways OpenAI can impact your day to day Explore great places to check for expanded tools and add-ons for Azure OpenAI Where to go for help and support Quick Look at Generative AI and its Business Implications Understanding Generative AI Generative AI in Business Ethical considerations of Generative AI

Quick Start to Using Azure AI for Technical Users (TTAI2330)
Delivered OnlineFlexible Dates
Price on Enquiry